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Corporation Identity - Index Corporation identity - index - presentation p.05 company profile p.06 our brands p.10 fairs & banks p.14 location p.16 photovoltaic system p.18 museum p.20 Presentation EKO was established in 1959 as a guitar manu- facturer. From 1959 to 1985 EKO was the biggest guitar factory in Europe. In 1985, EKO decided to interrupt its main production in Italy and to transfer its pur- chases in foreign countries. EKO established some joint-ventures in China and in the Czech Republic. Today all Eko guitars and amplifiers come from these two countries. EKO kept its “R&D” offices and a small “custom shop” in Italy, where it produces about 100 high quality guitars per year. Today EKO sells its variety of products in Italy and all over the world. Almost all important Italian musicians have at least one or more EKO hand-made guitars. In 1988 EKO also decided to enter in the distribution field and from then onwards every year important brands decide to shift their distribution to EKO confiding in its loyalty, professionality, and structure. Today EKO can proudly consider itself the first distribution reality in Italy with Eko, Esound, Eko Pro, Quik Lok, Opera and Montarbo: the “Eko Music Group”! Eko Music Group today is owned by four partners: - Lamberto Pigini (President of the Board of Directors), - Stelvio Lorenzetti (CEO and Adviser of the B. o. D.), - Umberto Tonnarelli (Sales Director and Adviser of the B.o.D.) - Giuseppe Casali (Adviser of the B.o.D.). EKO Music Group is part of a big Holding named PIGINI GROUP. The PIGINI GROUP is composed by 9 companies: • EKO MUSIC GROUP S.p.a.: (Eko, Esound, Eko Pro, QuikLok, Opera, Montarbo) MI production and distribution. E.M.G. also includes EKO International who is the “department” which develops, produces and sells all our Eko branded guitars and amps in Italy and world-wide. Total turnover 30.000.000 Euro (USD 43.500.000) • Elettronica MONTARBO Srl: the new entry in the Music Group is leader in PA production since 1962. Its market is worldwide. Total turnover 10.000.000 Euro (USD 14.000.000) • E.L.I.: (European Language Institute) one of the most important pub- lishing company in the world for educational magazines for learning English and other languages. Total turnover 12.000.000 Euro • TECNOSTAMPA: the most important printing factory in the Middle and South Italy. Total turnover 17.000.000 Euro • ROTOPRESS INTERNATIONAL: one of the most important roto-printing factory in Italy. Total turnover 22.000.000 Euro • GRAFICHE FLAMINIA: the most important printing company in Umbria. Total turnover 11.000.000 Euro • CONERO GRAFICHE: An historical printing company in our area just bought by our Group few months ago. Total turnover 2.000.000 Euro • TEKNOCOLOR: it’s a company that producing colours and slides for Tecnostampa. Total turnover 1.000.000 Euro • AIRONE: advertising and marketing company for the group. Total turnover 1.000.000 Euro www.ekomusicgroup.com Total turnover of the Pigini Group: Eu. 106.000.000 (USD 135.000.000) 5 Company profi le Eko Music Group business unit (without Elettronica Montarbo): - 1 CEO Sales dept. - 1 Director of Sales - 1 Vice Director of Sales - 6 Product Managers - 3 Phone Sellers - 2 Export Managers - 2 Export Assistants - 2 Receptionists - 5 Marketing & Communication & Web - 2 Import dept. - 5 Promoters and Product Specialists (two internally, one in Parma, one in Milano, one in Cesena) - 18 reps in the MI market working exclusively for E.M.G., 12 reps in the Hi-Fi market, a network of reps completely dedicated to the consumer market, 3 reps in the Commercial Audio. By our reps we cover all Italy, including Sicily and Sardinia. Every rep is a musician and/or a P.A. or a Studio or an Hi-Fi or an Installation specialist and can visit at least once a month (and some time even two or three times) all our major dealers we work with. R & D dept. - 2 for Eko guitars - 2 for Quik Lok Finance / Accounting & I.T. dept. - 1 CFO - 1 Accounting Manager - 1 Account Payable - 2 Account Receivable - 1 Purchasing dept. - 3 General Accounting - 6 Invoicing dept. - 1 I.T. Manager & Budget & Statistics Warehouse - 1 warehouse chief - 8 warehouse keepers - Total employees 76 people - www.ekomusicgroup.com 6 Company Profi le Elettronica Montarbo business unit: - 1 President - 1 CEO Sales dept. - 1 Director of Sales - 1 Vice Director of Sales - 1 Product Manager - 2 Export Managers - 1 Export Assistant - 1 Budget & Statistics - 1 Receptionist - 4 Marketing & Communication - 1 Import dept. - 11 reps in the MI Italian market and 7 reps in the Commercial Audio in It- aly. They cover all Italy including Sicily and Sardinia. All our reps are sup- posed to visit all our main dealers at least once a month or even more if necessary. They all have great experience in the audio fi eld. Abroad we have 3 reps for each France, Germany and Spain and 20 authorized distributors in 20 countries. Totally we sell to 50 countries in the world R & D dept. - 8 Engineers Finance / Accounting & I.T. dept. - 1 CFO - 1 Accounting Manager - 1 Account Payable - 1 Account Receivable - 1 Purchasing dept. - 1 I.T. Manager Production & Warehouse - 1 chief workman - 14 factory workers - Total employees 53 people - And more: EKO Music Group and Montarbo work with approx 1500 dealers (700 of which in a very friendly basis) in the MI market, 1000 dealers in the com- mercial audio and with all the big consumer chains. Due to acquisition of the Montarbo Company, our Group now has become very important also in the P.A. and Commercial Audio market. For our Quik Lok and Opera products we have a network of reps (12) and dealers (700) completely dedicated to the TV and hi-fi market. We just opened a new Department fully dedicated to the Commercial Audio market. We have a Product Manager in charge of this market and 3 reps covering the entire Italian territory. We have a Division completely dedicated to the Consumer market in which www.ekomusicgroup.com we are already operating with dedicated reps. 9 Our Brands Distributed brands Distributed brands Distributed brands EKO Classic: ESOUND - E-MU computer music equipment - AMATI wind instruments - AKAI recording and dj equipment - FOCAL audio monitor - AQUILA strings - ALESIS recording and mixers - JOEMEEK hardware and mics pro-audio - CERVENY wind instruments - ALTO professional audio - METRIC HALO hardware and software - CLEARSONIC isolation booths - E.NERGY microphones and professional audio - EKO guitars, basses and amps. P.A. cabinets - STUDIO PROJECTS mics and preamps - ESTEVE classic spanish guitars - KOCH guitar amps. - UNIVERSAL AUDIO hardware and soft- ware professional audio - JIM DUNLOP guitar accessories . - NUMARK D.J. equipment - LEE OSKAR harmonicas - ORTOFON cartridges - MAVIS bow instruments - ROAD READY fl ying cases - MILLER wind instruments - SANYO - NS DESIGN electric stringed - SICMATS Distributed brands instruments - SONYVOX softwares and looplines - QUIK LOK stands & professional cables - ROCKBAG musical instruments bags - TONIUM - INTELLISTAGE stage systems - SAVAREZ strings - VOVOX hi-end cables - TOMBO harmonicas ESOUND & More: - AGUILAR bass/guitar amps. EKO Combo: - BRIAN MAY guitars - C.F. MARTIN guitars and strings - EDEN bass amps. - FISHMAN pick-ups - FRAMUS guitars and amps. - QUIKLOK OPERA TV stands for guitars and basses - ICON pro audio - GHS strings - KORG keyboards, synths and tuners - G7th capos for guitars - LAG guitars - MARSHALL amps. - NATAL drums - PRS guitars & amps. - PARKER guitars - MONTARBO MADE IN ITALY P.A. systems - ROCKTRON amps. & effects - SONY professional pro audio - PALCO PLUS array systems - WARWICK basses, amps. and strings - STUDIO LOGIC keyboards and synths - FIVE0 P.A. systems - VOX guitars and amps. - MONTARBO CA Commercial Audio EKO Percussions & Accessories: - XOTIC - EWS - RAW VINTAGE effect - AQUARIAN drumheads pedals basses and accessories - ISTANBUL cymbals & darbukas - PLANET drums - ROLL drum sticks - SONOR drums - WESTSTAR drummers’ accessories - YUWIN cymbals EKO Pianos: - SEILER pianos GERMANY - B.STEINER pianos Samick KOREA - REISMANN pianos Bejing Pianos CHINA - SAMICK pianos KOREA www.ekomusicgroup.com 10 and Our Brands moRe... We have ... • For each Division we have different Division Managers and each one of them is in charge of approx 5 million Euro of sales. • Every Division has its own “history” and organization with its own DM and PS but they share the Accounting, the Marketing Communication & Web and Logistic & Warehouse. • We have a very powerful and professional IT system who can control all sales and accounting in real time. Our warehouse is completely computerized and all the products stocked are labelled and traceable by bar-codes. All our reps are working in all their daily visits with PC equipped by our IT system and they transfer their orders to us by inter- net in real time to our warehouse keepers who prepare all the orders by “handheld PC” also in real time. We normally ship all the orders in 24 hours max. • Our reps in the MI market work on an exclusive basis for E.M.G.. In the other markets (Hi-Fi, Commercial audio and Consumer) we allow our reps to work also with other lines but not in competition with us. • We advertise all our products and spend about 5% of the turn-over of each brand (in pages, shows, clinics, demos, web, etc.). The higher the sales are for a brand the more we spend in advertising. Naturally, when a new brand needs to be introduced we normally do advertise- ment on it in any case. We have a very strong Marketing & Communi- cation dept. • We have our official internet magazine that we send every month two or three times to all our dealers and final users. We have a mailing list with more than 50.000 contacts all connected to the products we sell.
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