M-Shoulder INSIDE PRODUCPRODUCTT CACATALOGUETALOGUE 2020/2021 The Shoulder Shaping Guide Where MANUFACTURERS, DESIGNERS & TRADE get inspired.

SCAN ME AND GET YOUR DIGITAL COPY F or WOMEN’S and MEN’S WEAR Index Introduction ...... 02 New M-Shoulders ...... 04 Traditional M-Shoulders ...... 06 Men´s M-Shoulders ...... 08 NOS Innerlining M-ShoulderPads ..10 NOS Sewn-In M-ShoulderPads .....13 Team ...... 16

GERMAN ENGINEERING WORLDWIDE MANUFACTURING The MUEHLMEIER German Engineers of Bodyshaping understand the anatomy of the female and male body like no other supplier of Bodyshaping products for the fashion industry. Thanks to its commitment, craftsmanship, passion and 70 years of experience. Make a new statement… with Shoulder Padding… take advantage of Volume-Look and more creativity! Big in the 80s – Now sophisticated emphasized shoulders In the 40s it became popular also to accentuate Ladies are back on the runways! jackets. Then in the 80s, Dallas initiated padded shoulders Watching the catwalks of the successful designers, we find in all garments. new revolutionary body-silhouettes in fashion... of course Shoulder pads are the best instrument to create a per- supported by ShoulderPads. sonal expressive fashion style. They work as an effective Men’s jackets traditionally have always been padded adjustment: Enhance the shoulders to get also for women along the shoulder line, as the shoulders are the decisive this selfconscious power look. Or just change the body part of the body to guarantee a stylish and masculine fit proportion by highlighting the upper body while deflect- of the jacket. In former times wool, cotton or even sawdust ing from small vaults of the bodyshape. was used to fill the pads, creating „strong“ shoulders.

All contents, products and texts are protected by copyright and the intellectual property of Mühlmeier Bodyshaping GmbH. Photo and graphic art credits for pages 1, 3, 4, 6, 7, 8, 9, 12, 15 ©Shutterstock.com; Main Cover Image ©El Picaflor, www.el-picaflor.com Registration court: Weiden, District Court Register no. HRB 3017, V.A.T. no. DE814575192, Representative of the company: Dipl. Kfm. Roman Mühlmeier

2 MORE THAN 30 YEARS OF EXPERIENCE IN M-SHOULDER PADS

MUEHLMEIER comes from a ShoulderPads manufacturing tradition of 30 years, knowing how to create the right shoulder-flow and the desired stability out of a selected composition of materials. The young MUEHLMEIER is tuning into the current mega trend „Active Sculpting of the Volume-Look“. The growing number of requests from creative designers around the world has motivated MUEHLMEIER to completely redefine its collection of M-ShoulderPads based on the called-up new shoulder lines.

What difference a M-ShoulderPad makes: Different core materials of M-ShoulderPads: • Highlighting the "Shoulder Fashion Body" For innerlining use: • The great new High-Volume-Look • Homogenous cotton wadding for high class • Creating new fashion silhouettes M-ShoulderPads with soft but stable padding effect • Female, selfconscious Power-Look • Polyester-Fibre wadding for soft padding M-Shoulder-Pads to be used in washable jackets • Shaping a better proportion in big sizes • Classy Innerlining padding is combined with a Sleeve • Simulating a trained body in small sizes Head Roll which is used to smoothen the passage along the seam between shoulder and sleeve. You can divide into different shapes, different uses and different core materials. Fabric lined: • Foam, especially cut into the corresponding shape Different shapes of M-ShoulderPads: and covered with Charmeuse for a stable padding of light Women’s wear; low budget solution • Polyester-Fibre, moulded and covered with Charmeuse for the same use as foam pads, creating a softer padding and guaranteeing white-stability of the pad for blouses and dresses.

1. Halfmoon Pad for a 2. Halfmoon Pad with straight Shoulder Line concave shoulder edge for a narrow Shoulder Line

3. Pagoda Pads for an accen- 4. Raglan Pads for a round tuated high aspect, slim Shoulder Edge kept Shoulder Line

Different uses of M-ShoulderPads: • Innerlining – Between outer fabric and lining for blazers, jackets, coats, etc. • Fabric Lined – Easily sewn-in on the inside of the outer fabric for blouses, dresses, knitwear, light jackets, etc.

3 New M-Shoulders Boldly feminine or masculine

New Shoulder Couture is an unexplored mode of creative freedom and a platform for innovation. From high pointed to puff, more accentuated shoulder pads are always a hit with women and men who want to make a fashion statement. Shoulder pads not only offer another spectrum of possibilities in dressmaking, they also bring some kind of architecture into fashion, an expression of beauty on the highest aesthetic and qualitative levels. Let yourself be inspired by our new shapes of M-ShoulderPads.

ShoulderPad for padding Oversized Shoulders with a light the complete Shoulder Area round Pagoda Effect Article: SU24081-e7E Article: SU23062-h7E

• With horsehair layer and sandwich-filling • Round sattle shape

High class for striking Shoulder Straight oversized Shoulders accentuation in Ladies’ Jackets with square edged run out Article: SU13245-h7E Article: SU25066-e7E

• Cotton wadding with fabric inlay • Sandwich-filling with cotton wadding and foam

ShoulderPad for oversized ShoulderPad to generate round pointed Shoulders well-standing Raglan Shoulders Article: SU13230 -h7E Article: SE31000-b7E

• Different layers of non-woven material • Beautifully arched and foam filling for good stability 4 Casually overcut Shoulders, edged Article: SU22076-h7E

• With fleece layers and PES insert for better stability

ShoulderPad for overcut arms with special quilting for round effect Article: SU24082-h7E

• With cotton and fabric lining for better stability

ShoulderPad Raglan-shaped for round Shoulder effect Article: SU32161-v7E

• Double-layered for more stability

M-Shoulder INSIDE

5 Traditional M-Shoulders Perfect enhancement for traditional silhouettes

Shoulder pads are traditionally used to alter the natural shape of the shoulder line. They can give the illusion of a much-broader shoulder, more square or rounded, or softened shoulder line. Anatomi- cally, shoulder pads are generally for people with narrow or sloping shoulders. Shoulder pads will be necessary in the Volume-Look for a suit or blazer in oder to build up a natural proportion with the over- flow of fabric. Discover our collection of M-ShoulderPads for traditional shoulder lines.

Decent ShoulderPad halfmoon Adapted to the anatomy with straight edge of the female Shoulder Article: SU14225-f7E Article: SU13235-e7E

• With thin foam filling and needled for better stability • Sandwich-filling with thin foam layer and PES fibre

ShoulderPad halfmoon Small ShoulderPad for tight but with straight edge padded Shoulder Silhouettes Article: SU14226-f7E Article: SE21033-d7E

• With thin foam filling and needled for better stability • Short padding perfectly shaped for t-shirts

ShoulderPad for overcut arm, rounded shape Article: SU23070-h7E

• With soft and thin cotton liner

6 M-Shoulder INSIDE Men´s M-Shoulders Boosting the masculine appearance

Depending on the respective fashion trend, the padding will differ in thickness, surface, size and shape. Generally the Men’s pads are constructed out of a core of homogenous cotton wadding, combined with different layers of strong linings (for example Horse Hair enforcement). The special feature of Men’s pads are adhesive points on the upper layer to fix the pads by heat at the inner side of the shoulder area of the jacket. For Men’s Sportswear jackets, MUEHLMEIER offers M-ShoulderPads with PES-core, covered with innerlining. For easy care these pads are home washable.

Pad for “Slim-Fit”-Shaping Pad for Classic-Shaping Article: SU15265-v7E Article: SU15266-h7E

• Very thin padding with horsehair layer • Thin padding with horsehair layer and shifted • Nice curvature with adhesive points cotton-filling • Classic curvature with adhesive points

Pad for Modern Shaping Article: SU14221-e7E

• With cotton-filling and horsehair as lower layer • Modern curvature with adhesive points

88 M-Shoulder INSIDE The NOS M-ShoulderPad-SELECTION Readily available w/o MOQ – fast and easy shipping The NOS – Proven M-ShoulderPads… without Minimum Order Quantity… in revolving production. Best selling M-Shoulder-Pad Selection in proven Fit and Quality. All NOS M-ShoulderPad items can be ordered in the Online Shop also below 100 pairs per product. For special conditions and for bigger industrial volumes please get in touch with our customer service. NOS Innerlining M-ShoulderPads Shape your style in the best possible way

For use in Jackets or Outer Wear MUEHLMEIER proposes different pad shapes to be sewn-inbetween outer fabric and lining. Below we introduce the proven shapes and advise their preferred use.

Use: Men’s Jackets - Classic Shoulder Line Composition: • Non woven - PES-fibre - Non woven • with adhesive points

Article number SU17062-h7E Shoulder length ca. 22 cm Pad thickness ca. 1,5 cm Colours anthracite

Use: Men’s Jackets - Classic Shoulder Line Halfmoon thin Composition: • Non woven - PES-fibre - Non woven

Article number SU15262-h7E Shoulder length ca. 19 cm Pad tickness ca. 0,5 cm Colours anthracite

Use: Ladies Jackets - Outrageous Shoulder Line Halfmoon Composition: • Non woven - PES-fibre - Non woven

Article number SU16013-h7E Shoulder length ca. 15 cm Width ca. 26,5 cm Pad thickness ca. 2,2 cm Colours white, anthracite

10 Use: Ladies Blazers or Jackets with Classic Shoulder Line Composition: • Sandwich-Construction • Non woven - PES-fibre - foam - Non woven

Article number SU15121-e7E Shoulder length ca. 14 cm Pad thickness ca. 1,5 cm Colours white, anthracite

Use: Ladies Blazers or Jackets with narrow, softly rounded Shoulder Line Composition: • Non-woven - moulded foam core - Non-woven

Article number SU22015-f7E Shoulder length ca. 15 cm Pad thickness ca. 1,2 cm Colours white

Use: Ladies Blazers or Jackets with a light round Pagoda-Effect Composition: • Non woven - PES-fibre - Non woven

Article number SU23062-h7E Shoulder length ca. 11 cm Pad thickness ca. 3 cm Colours white, black

Use: Ladies Blazers or Jackets for straight oversized shoulders with square edged runout Composition: • Sandwich-Construction with lateral woven-fabric part • Non woven - PES-fibre - foam - Non woven • with sewing tape

Article number SU25066-e7E Shoulder length ca. 9,5 cm Pad thickness ca. 3 cm Colours black

11 Use: Ladies Jackets or Coats with Straight Shoulder Line Composition: • Non woven - PES-fibre - Non woven

Article number SU13218-h7E Shoulder length ca. 12 cm Pad thickness ca. 1,5 cm Colours white

Use: Ladies Jackets for completely padded Shoulder Area Composition: • Non woven - PES-fibre - Non woven

Article number SU14098-h7E Shoulder length ca. 17 cm Pad thickness ca. 1,4 cm Colours white, anthracite NOS Sewn-In M-ShoulderPads Design elements for must-have silhouettes

For use in Jackets or Outer Wear, mostly for Ladies Wear MUEHLMEIER proposes many very different shapes,easily to be sewn-in on the inside of the outer fabric. Below we introduce the proven shapes and advise their preferred use.

Use: Ladies Dresses, Blouses or Knitwear with straight Shoulder Edge Composition: • neckline is cut to use the pad also in very tight garments • foam covered with Polyester-Charmeuse

Article number SE12066-b7E Length ca. 7 cm Thickness ca. 1 cm Colours white

Use: Ladies Dresses or Blouses, Knitwear, light unlined Jackets with straight Shoulder Line Composition: • PES-fibre covered with Polyester-Charmeuse

Article number SE13100-d7E Shoulder length ca. 12,5 cm Pad thickness ca. 0,9 cm Colours white, off-white, black

Use: Ladies Dresses or Blouses, Knitwear, light unlined Jackets with straight Shoulder Line Composition: • PES-fibre covered with Polyester-Charmeuse

Article number SE11001-d7E Shoulder length ca. 10 cm Pad thickness ca. 1 cm Colours white, black, beige

Use: Ladies Dresses or Blouses, Knitwear, light unlined Jackets with Raglan Shoulder Line Composition: • foam covered with Polyester-Charmeuse

Article number SE31000-b7E Shoulder length ca. 14 cm Pad tickness ca. 1 cm Colours white, black

13 Use: Ladies Dresses or Blouses, Knitwear with Raglan Shoulder Line Composition: • PES-fibre covered with Polyester-Charmeuse

Article number SE31123-w7E Shoulder length ca. 12 cm Pad tickness ca. 0,9 cm Colours white, black

Use: Ladies Dresses or Blouses and Knitwear Halfmoon (Stiff Version) Composition: • foam covered with Charmeuse

Article number SE11001-a7E Shoulder length ca. 10 cm Pad tickness ca. 1,5 cm Colours white, black

Use: Ladies Dresses, Blouses, T-Shirts, Knitwear small round shape - short cut for wide neck Composition: • PES-fibre covered with Charmeuse

Article number SE21033-d7E Shoulder length ca. 6 cm Pad tickness ca. 1 cm Colours white, black, beige

Use: Ladies Dresses or Blouses, Knitwear Halfmoon - rounded shoulder-edge Composition: • PES-fibre covered with Charmeuse • with sewing tape

Article number SE23057-d7E Shoulder length ca. 12 cm Pad tickness ca. 0,5 cm Colours white, dark-grey

Use: For Knitwear Halfmoon Composition: • foam covered with Charmeuse

Article number SE13090-b7E Shoulder length ca. 11,5 cm Pad tickness ca. 1,5 cm Colours white, black

14 M-Shoulder INSIDE GERMAN ENGINEERING FOR SHOULDER SHAPING

Our “Tailormade Offer” for all producers of High Street Fashion with perfect fitting: “Your customized M-ShoulderPad”, developed together with your stylist. Starting with a minimum order of 2000 pairs, this service is free of charge for you. Ask our M-ShoulderPad experts! Explain your wishes and enjoy the Added Value you have won working with your specialist MUEHLMEIER Bodyshaping.

Customer Service

Tamás Bödöcs Hana Hanus Ursula Sertl Head of Sales and Key Account Key Account Business Development CZ, DK, FIN, H, N, PL, S, SK D, A, CH T +49.9635.9219-27 T +49.9635.9219-54 T +49.9635.9219-24 tamas.bodocs@ hana.hanus@ ursula.sertl@ muehlmeier.eu muehlmeier.eu muehlmeier.eu

Franziska Stier Vanessa Gurdan Andrea Schröpf Assistant to Head of Sales Junior Key Account Key Account CY, E, GR, I, IL, P, TR B, F, L, MA, MC, NL, SLO, TN D, A, CH T +49.9635.9219-17 T +49.9635.9219-26 T +49.9635.9219-29 franziska.stier@ vanessa.gurdan@ andrea.schroepf@ muehlmeier.eu muehlmeier.eu muehlmeier.eu

Angela Adrion Julia Birkner Erich Englmann Junior Key Account Sales Trainee ShoulderShapes Africa, Americas, Asia & T +49.9635.9219-32 Specialist Pacific, Baltics, BG, BIH, julia.birkner@ T +49.9635.9219-22 BY, GB, HR, IRL, MD, RO, muehlmeier.eu erich.englmann@ RUS, UA, XS muehlmeier.eu T +49.9635.9219-28 angela.adrion@ muehlmeier.eu Product Management

Franziska Ackermann Katharina Küffner Silke Schiener Head of Product & Product Development & Controlling & Sales Quality Management Brand Management Operations T +49.9635.9219-46 T +49.9635.9219-53 T +49.9635.9219-14 franziska.ackermann@ katharina.kueffner@ silke.schiener@ muehlmeier.eu muehlmeier.eu muehlmeier.eu Marketing

Julian Mühlmeier Gabriele Rubenbauer T +49.9635.9219-42 Head of Marketing julian.muehlmeier@ T +49.9635.9219-25 muehlmeier.eu gabriele.rubenbauer@ muehlmeier.eu

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