Studies in Visual Communication Volume 6 Issue 2 Summer 1980 Article 5 1980 The Campaign Book for Exhibitors Robert J. Flaherty Recommended Citation Flaherty, R. J. (1980). The Campaign Book for Exhibitors. 6 (2), 61-76. Retrieved from https://repository.upenn.edu/svc/vol6/iss2/5 This paper is posted at ScholarlyCommons. https://repository.upenn.edu/svc/vol6/iss2/5 For more information, please contact
[email protected]. The Campaign Book for Exhibitors This contents is available in Studies in Visual Communication: https://repository.upenn.edu/svc/vol6/iss2/5 Campaign Book for Exhibitors 61 This Four-column Ad. Available in Cut or Mat P'ornt 62 studies in Visual Communication What to Play Up in Exploiting ''NANOOK of the NORTH'' .i4n Epic of the Sensational S1towlands Thrills The marvel drama of the Salmon Fishing! fearless, lovable happy-go Walrus Hunting! lucky Eskimo. Seal Catch! Igloo Building! The truest and most thrill Dog Fight! ing story of how they live, Icebergs! lo:ve, battle and dream at the Eskimo Kiss, top of the world. and Mother Love ! Novelty Spectacular Newer than New, Greater than Great, Pafueoicture More Dramatic than Drama, TAADO ® MAA~ Pafueoicture More Human than Humanity, UADO ® MAA~ More Spellbinding than Hypnotism, More Beautiful than Dream Paintings. Distinctive! Different! They'll see it again and again! They'll talk about it forever! Campaign Book for Exhibitors 63 Ideas, Stunts and Bally-hoo for ''NANOOK of the NORTH'' page advertising of these shops with your advertisement in the center. Sell the idea to the advertising manager of your local newspapers.