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440 electric cars. The X-444 of- Motor Appliance Corp. introduces fers a low center of gravity and high the MAC Battery Charger Model ground clearance for stability and 1555E designed especially for golf short turning radius. Cars are con- cars. It has a solid-state timing sys- structed of steel and feature spike- tem with a TVR actuated timer to en- proof dash padding, open mesh able a short-term charge to be applied Golf cars, carts, equipment wells and wrap around bumpers. to a partially discharged battery. Available in red, green, white and The model features winter storage, Bohn Mfg. Company, represented blue. automatic maintenance, tempera- by Great Lakes Golf Company, ture compensation, overload pro- has Kaddie Karts. General Battery Corp. offers a new tection and a line voltage compensa- golf car battery which features a red ting transformer. Club Car, Inc., introduces the 1971 polypropylene, dirt-resistant cover Caroche, a four-wheel electric golf for increased durability. Also fea- Pargo, Inc., announces several im- car. It has a gross operating weight of tured is a non-overfill vent system provements in its 1971 models. Pargo 840 pounds. Suggested retail price: which incorporates an air lock seat brakes will be equipped with an SI,319.50. Club Car no longer man- washer into the polypropylene, top to automatic electric cut-out switch to ufactures gas-engine golf cars. regulate the amount of water in the eliminate possible driving from any- battery. where other than the driver's seat. A shield enclosure has also been in- Gould, Inc., offers the Gould Power stalled three-wheel models and the Breed golf car battery which features bumper design was modified for im- heat/pressure welded inter-cell con- proved safety and appearance. nections, 18 per cent more internal space, quarter turn Spray-Lok vent Viking Corp. offers the Viking '71 caps, a self aligning plate design and and the Viking Baron golf cars. The wider premium glass separators. former has a fiberglass front cowl with built-in drink holders and a large Harley-Davidson Motor Com- storage area, customized suspen- pany, Inc., announces several sion system, two pedal braking and improvements in their 1971 golf cars. These include a dry element air cleaner for gas cars and electric car battery holddowns constructed of Columbia Car Corp., see Pargo, Inc.

Cushman Motors Div. of Out- board Marine Corp. announces the Cushman Trophy, a four-wheel elec- tric golf car featuring corrosion-re- sistant, prime coated terneplate steel construction. It is equipped with in- speed control systems and a 36-volt dividual bucket seats, automotive electric power system. It is available in a color to match a club's color. steering and a 36-volt electric motor. polyvinylchloride for corrosion re- The Baron features a combina- Cushman also offers the Gran sistance. In addition, there is a two- tion fiberglass and steel body, a con- year warranty on all electrical com- sole for the ignition and shift and an ponents and Master , a dual arm rest. It is available in lime green. voltage system to increase battery life and operating range. Westinghouse Electric Corp. in- troduces the Model 437 golf car, a Jarman Company makes a line of three wheel vehicle with a four hp golf carts which includes several traction-rated electric motor. It is models under the Bag Boy, Clubster, all-steel constructed with bolt-on Camelot and Playday names. panels, foam-cushioned seats, over- size tires and positive control steering. Maynard Sales International, Inc., offers its electronic golf caddy which Cushman in three- or four-wheel follows the golfer around the course by models, gas or electric and the Town means of a homing device which is Acushnet Sales Company features & Fairway which converts from a actuated by a small transmitter car- the 180 Bucksk in Bag in custom- package carrier to a people carrier. ried in a pocket or on a belt. tanned buckskin. The nylon stitching is protected by a double row of raised E-Z-Go Car Div., Textron Corp., Meiklejohn Company, represented plastic ridges for rough wear areas. It features the Four-Wheel Model X- by Great Lakes Company, has brass-plated hardware, dual- 444 and the Three-Wheel Model X- has the Prince 12 Cart. (Continued on page 74j retail, per set. The irons are chrome- dinated Delrin zippers, brass hard- plated and squaretoed. A set retails ware, nylon stitching, rayon-backed for $170. Acushnet also offers the vinyl materials for extra strength, rust Model AVC Velcro , the and corrosion resistant rivets and Straight-in and the Up'n In quality leather and vinyl materials. . In addition, Burton makes a line of partially molded luggage which is EQUIPMENT CONTINUED All Star Pro Golf Company fea- color-coordinated to the golf . tures the Invitational pro-only clubs with woods finished in golden walnut Butchart-Nicholls, Inc., introduces and an epoxyed sole plate and square- from Scotland the John Letters toed irons with a diamond blasted Powermaster's golf set, which is face. The grips are Golf Pride and the designed to improve the average shafts are True Temper multistep- golfer's game by using clubs with down steel. Also offered are the All synchronized shafts, impact center Star R/R Plus 1 and the Fore Star heads and balanced so that all clubs clubs. All Star makes several other may be swung the same. In addition, lines of clubs, balls, bags and gloves. a Heads Up Club Display unit is of- fered. It holds up to 24 clubs and is Atlantic Products Corp. introduces steel tube constructed and brass its 1971 golf bag line which includes plated. the Deluxe Sunday Bag with new fold-back accessory envelope. The Chico's Tomahawk, Inc., offers the Ladies Thursday Bag features a Rake sandwedge, which has the club- mini-purse and midi-bag for personal equipped with special grooves on effects. The 21-Club Round Pro and the underside. zippered and apparel pocket, the 18-Club Round Ladies Pro fea- fully lined interior and padded ture a newly-designed front ball Otey Crisman Putter Company shoulder strap. In addition, Acush- pocket. Atlantic offers a larger variety features the Super Deluxe model net features Golf Balls with a of pastels and color combinations. with hand crafted walnut bright six-dozen display and Titleist lamination and bronze inserts. Avail- clubs. The woods are persimmon Burton Mfg. Company makes a line able with any tvpe of but recom- with a brass-backed insert for SI25, of golf bags that feature color-coor- (Continued on page 76) From Tops... to Bottoms in Arnel I with Fortrel

DAVID SMITH IS THE "PRO" IN GOLF DRESSING ... with the liveliest selection of go-togethers around. Comfortable, carefree knit tops of STOP IN AND SEE JOE ROMEO Arnel® triacetate and culottes in easy-wear, easy-care Fortrel® polyester and cotton. AT THE PGA MERCHANDISE SHOW Colors and patterns that run the gamut from spirited to subtle. All built for the active life JANUARY 23 THRU 26, BOOTH #803 your customer leads — and David Smith knows so well! DAVID SMITH, 1407 BROADWAY, NEW YORK, N. Y. 10018 ® Fortrel is a trademark of Fiber Industries, Inc.

74 • GOLFDOM/1971 JANUARY For more information circle number 232 on card top pro club with a lightweight shaft. Gyro Club Corp., represented by Woods are opaque black with a gold John Van Nortwick & Associates, trim and a choice of leather or rubber makes a line of golf putters. grips. The Lady Faultless is also offered. Faultless has improved their Walter Hagen Golf Equipment Company introduces its Ultradyne EQUIPMENT CONTINUED Professional Ball and offers a line of personalized range balls. woods and irons. Woods are pre- mended with a walnut toned hickory cision-tooled and feature a Strata- or brown glass Wonder shaft. Also Fernquest & Johnson introduces Bloc construction. They are finished featured will be the Cat Eye putters its San Franciscan Custom SP 6000 in black and gold fleck and have a Uni- which have a rocker with a fiberglass model golf clubs available with bond moisture barrier. The face green eye in the hitting area for a soft various shafts, grips, lofts, lies, insert is black Ultra Epoloc with a feel on contact. Several other hand lengths and swing weights. The new gold crest inlay, and has a triple roll crafted putters will be shown. clubs are priced to retail at $24 per crown brass backweight and crown and $35 per . sole plate. The Ultradyne iron is bracket- framed and sandblasted. Ul- Curly-Head Golf Company fea- tradyne has lightweight steel shafts tures a line of hand machined putters Field Golf Company offers the and panel leather or composition for proper weight balance. The weight Victura model Bristol club. A set in- grips. concentration is in the toe and heel. cludes one, three and four woods and irons three through nine. In addition Shafts are made of True Temper steel Tom Hill Golf Company, repre- to Bristol clubs and balls, Field distri- and grips are Golf Pride pro-only. sented by Great Lakes Golf Ball butes Ray Cook and Fore Score The all-brass finished putter retails Company, makes putters and Bal-Bak putters and a line of golf supplies. for $17.95 and the black pearl finished retrievers. putter sells for more. New this year is First Flight introduces the FID no- a dull white finish. Hillerich & Bradsby Company hosel clubs with Hex Flex steel shafts. offers the Power-Bilt Citation line for Dunlop Tire & Rubber Corp. These streamlined clubs are perfectly 1971 which features the Mode S7090 introduces Widowmakers, a matched, precision weighted, regis- stainless iron head which features a new line of golf clubs. The woods fea- tered and feature a black rubber grip beveled sole and the Model S600 wood ture a soleplate which completely with white fill. A set of four woods finished in ebony Perma Seal Tuf- covers the bottom of the clubhead for retails for $140 and a set of nine irons wood with a brass back. Also avail- even weight distribution and head retails for $225..First Flight also of- strength. They are finished in antique fers the Toney Penna line with Pro- brown or ebony black in a choice of Lite steel or aluminum shafts and Maxlite steel, Dynamic steel or the Golden Eagle and Ladies Golden aluminum shafts and rubber, black Eagle lines among others. calfskin or velvet cord grips. The irons feature a Scotch blade, slightly offset loft and graduated weight distribution along the blade. Dun- lop also offers the Dunlop, Bob Charles, Susie Maxwell and Clifford

able is the Model 6992 iron which is Levelume-plated with a flange back and the Model 2292 Scotch blade iron. Both are matched to the Model 315 mahogany finished persimmon wood. Flexi-Grip Div. of Eaton Yale & Towne, Inc., features the Crown- Ben Hogan Company features the Cord model, the Pride Line Putter Apex shaft in the 1971 Hogan club model and the Ladies Crown model. line. Apex shafts feature a thin-wall All three golf grips have indentations construction and Hogan step design. for better traction and softer feel. All woods this year feature Accur- Aim face inserts and Dura-Ply Great Lakes Golf Ball Company laminated wood material, are finished represents the Munsingwear line of in ebony and available in a Slip-Proof Ann Creed club lines, golf bags and golfwear, the Pro Jo line of and grip. Also new are the Bounce Sole bag covers, headcovers and golf balls. caps, E. T. Wright shoes, Tom Hill Irons which have weight distribution putters, Edmont-Hill gloves and club raising the center of percussion. Faultless Golf Products, intro- covers, Bohn Mfg. Company's Kaddie Putters are fitted with a new flat-top duces the Faultless Professional, a Karts and Meiklejohn Company. (Continued on page 78) line is available with lightweight Ram Golf Corp. features the Golden steel, aluminum or conventional steel Ram golf ball with a Surlyn A plus shafts. cover for durability and a Polyplex paint finish for strength. Ram also of- Matzie Golf Company, represented fers the Golden Ram Fullback model by Golf Mart, features its Velvet men's right-hand club line with Dyna- EQUIPMENT CONTINUED Touch putters. lite lightweight steel shafts, two-piece wide-angle face inserts on the woods A1 Northrup carries golf equipment and a contoured weight flange on the and his own An putters. irons. In addition, the Super Ram Bamboo Driver of laminated bamboo Northwestern Golf Company with an ivory epoxy face insert is announces its Rosasco Brothers line of offered. men's clubs which feature a choice of steel or stainless shafts, laminated Royal Golf Equipment offers a set ebony black finished woods, pro-only of new golden oak finished woods heads and a choice of Gold Crown or which come with a solid insert, a Lamkin slip on leather grips. Also half-moon backweight and black and new in this line is the Uniwood putter gold filled Crown-Flexi composition with a dark walnut finish, heavy grips. Their new irons feature a new brass sole and one-piece construction. in club head design and are pre- In addition a new Superba men's cision engineered to provide perfect leather grip. Four putter models fea- model will be offered. balance and maximum feel through ture the Apex shaft; the remaining the hitting area. Both woods and irons five models have a new matte finish Arnold Palmer Golf Company fea- feature True Temper lightweight fluted shaft. A low compression tures Tru-Matic woods and irons in steel shafts. Also new is the Fairway version of the standard Hogan golf the Personal model. They feature II golf ball. ball, called Ben Hogan Blue, has been new lightweight steel shafts and are added. personally designed by Arnold Shakespeare Sporting Goods Div. Palmer. In addition, the company introduces the XLD WonderCover makes a line of putters, the Lady ball made of extra durable material. It S.I. Jacobson Mfg. Company Palmer line, a line of gloves, has a solid center and is available in features its patented pro-line golf bag bags and balls. compressions of 80, 90 and 100. In called the Carry-All. It is a pilfer- addition, Shakespeare offers the proof shipper and carrier which holds Balls, Inc., intro- XLD-Mach One clubs with Dynalite a golf bag and a full complement of duces a golf ball with liquid center, lightweight steel shafts and rubber 42-inch clubs, an extra pair of shoes called Penfold Ace. grips. The woods have a box-type and additional clothing. Its zipper laminated head finished in a two-tone tabs lock together with a brass PGA Div. Victor Golf Company blend of cherry and black. Irons are tumbler lock. Available in metallic introduces Mr. President model matched, designed with semi-square blue, nut red and black. woods and irons designed exclusively toe with hard chrome finish on lead- for country club presidents. The line ing edge. Karsten Mfg. Corp. makes the offers a highland green finished irons, woods and putters. Irons are vertical laminated wood head, nickel- Sit N'Rest Golf, Inc., makes Cart- available one through nine plus a chrome plated flowing back designed Bag, the combination and sand and . Woods are irons with the weight slightly above golf bag. Each model also comes in a available in a complete range from the sole, Herculite lightweight steel deluxe version with a matching fold- one through six, right and left hand shafts and a choice of rubber cord- up seat and a removeable valet bag. with standard or stiff shaft. Putters line or panel leather grips. feature a balanced heel to toe weight A.G. & Bros., Inc., intro- distribution. duces the MV2 model clubs with lightweight steel shafts. Set of four Lamkin Leather Company offers woods and eight irons priced to retail rubber and leather golf grips. at S210. Spalding also will show four new putters with brass , finish and a Mac Gregor features a completely re- line of men's and woman's Elite Golf designed VIP golf club line. Woods Gloves in cabretfa with adjustable have an antique cherry finish to color closure. Spalding's exhibit this year co-ordinate with the grips. Irons have will include the Bernhard Altmann a change in weight distribution. The line of men's apparel, Spalding's Top line features the Tourney Taper shaft. Elite, Elite and Executive golf club The re-styled M/7 line will have a models for 1971. greater variety in specifications. Irons are available with Split/Level or Uniroyal, see Royal Golf Equip- conventional soles. Woods again fea- ment. ture Fee-Sole construction. The M T (Continued on page 80) Better Made Headwear Company, Available in white, light blue, red and division of Stetson Hats, represented navy. by John Van Nortwick and Associ- ates, offers golf hats. Da-Rue of California, represented by John Van Nortwick and Associ- Brookvalley Div., represented by ates, offers ladies' . EQUIPMENT CONTINUED John Van Nortwick and Associates, offers women's shells and sportswear. DiFini Originals features polyester Company doubleknits for 1971. For men there introduces Berg Ladies Staff woods Buccaneer Mfg. Company makes a is the Trevira line of doubleknit and irons. The woods feature Strata- line of men's and ladies' vvindbreak- slacks styled with straight legs, Bloc construction and are treated with ers and rainsuits. The ladies' line fea- Western pockets and without belts, Aqua-l ite to seal out moisture. The tures a three-quarter length slicker all color-keyed to the Trevira feather- irons have a rounded sole, drilled with a hood and a pocket on the back, weight doubleknit shirts and the through hosel and a diamond sand- retail price about SI6. The men's line Supima cotton mercerized shirts. Also blasted face. Both woods and irons features a cotton lined windbreaker. for men DiFini offers a new shirt have lightweight steel shafts. Also custom printed through a heat trans- new for 1971 are the Staff model Calree Company, Inc., offers a line fer process. woods and irons. Woods have a wide, of golf accessories including head cov- For ladies, DiFini offers a collection screwless face insert and two-piece ers, hats and caps, men's and ladies' of polyester doubleknit lightweight sole plate. The Staff Dynapower irons golf hosiery and golf gloves. In addi- have a wide oval sole design with a tion, Calree features a waterproof beveled leading edge. Also shown will jacket with a foam lining. be the A-31 woods and irons and the R0400 Advisory Staff golf bag. Jack Carnahan, Inc. represents Jaymar-Ruby, Croston of Boston, Johnston & Murphy, Hadley Corp.

Coberknit, represented by Ernie Sabayrac, features women's knee- length raincoats of nylon K-Kote in six colors and men's Longie rain jackets with concealed hood in champagne, navy or light blue. Also offered are men's and women's pin- stripe nylon golf jackets with no two alike in color and design to give a one-of-a-kind look. In addition, Coberknit will show slacks, culottes, shirts and shorts and a men's bermuda shorts of Avril and choice of sleeveless shells or Supima polyester in plaids and tweedy stripes. zip-front cotton knit blouses. Also of- fered are velour tank tops, a sporty Golfwear, gloves, shoes George Cook, Ltd., makes a line of pant suit line and a limited line of sport coats for men. The line in- apres-golf blazer suits. Ajac Corp. features golf gloves, cludes a hand-screened flower print, putters and accessories. 100 per cent cotton coat styled with Derby Cap Mfg. Company intro- lapels and a center vent and a double- duces a woven, patterned All Star Industries offers four knit polyester sport coat that is type cap to be furnished by the PGA models of its leather golf glove—two wrinkle-proof and suitable for year- in the Seniors Tournament. The cap Star models, the Crown model and the round wear. In addition, George retails for about $3. In addition, Royal Crown. In addition the All Cook, Ltd., represents Mr. Dino Derby offers a full line of golf Star golf shirt is offered. It is machine men's sportswear, Thomson Trou- headwear in a variety of colors, styles washable two-ply Supima Durene sers, J.S.I. Sportswear, Bodin Knits and fabrics. cotton and comes in either three-but- and HarburCs sportswear. ton placket or solids and stripes. Dexter Shoe Company offers a wide Croston of Boston, Inc., repre- variety of golf shoes in Corfam, Annabelle-Rainbow Sales has sented by Jack Carnahan, makes Aztran, calfskin and leather and suede added a line of clubs and putters to crested blazers, sportcoats, crested ties combinations. Included in the men's their golfwear line. Offered are golf and embroidered crests. Featured is a line is an Aztran cap toe monkstrap gloves, headwear, slacks and ladies' doubleknit stretch sportcoat in a two- model, a calfskin shield wing saddle sports . button shape with a deep center vent, oxford model and a blucher saddle western flap poc kets, and a halfbelted with oxford kiltie attached model. The Arcan Slacks by Corbie Mfg. Com- by-swing back. Available in navy, ladies' line includes a Corfam square- pany will be offered in doubleknit royal blue, tobacco and tan for $69.50. toed oxford shoe, a leather moccasin stretch, permanent press and in walk- Also offered is a line of official PGA toed shoe with a kiltie attached and a ing shorts. lined ties in a set of four for $20. wing tip shoe with kiltie attached.