INSIDE THIS ISSUE The Adult Entertainment Resource For Retailers 8, 9...... TOP TWENTY DVD 41...... TOP TEN GAY 24...... BUSINESS INSIGHT: JAMES HAYDEN 22, 23...... PINUP / COMING ATTRACTIONS

UNDERCOVER ADVERTISER INDEX

PAGE COMPANY 6...... 3RD DEGREE 2...... ADAM & EVE 42...... ANARCHY FILMS 39...... BACCHUS 26...... BANG PRODUCTIONS 19...... BLACK MAGIC PICTURES 32...... CABALLERO 14...... COMBAT ZONE 17...... DIGITAL PLAYGROUND 25...... DREAMGIRLS 10, 11...... EVIL ANGEL 29...... EVOLUTION 37...... FILMCO 31...... HEATWAVE 12, 13...... HUSTLER VIDEO 30 ...... KICK ASS PICTURES 43...... LEGEND VIDEO 40...... MAGNUS 28...... MERCENARY PICTURES 27...... METRO CONTENT 15...... NEW SENSATIONS/DIGITAL SIN 16...... RLD DISTRIBUTION 36...... ROCK HARD PILLS 33...... SHANE’S WORLD 18...... SHOOTING STAR 20, 21, 34, 35...... STICKY VIDEO 38...... TTV 44...... VIVID ENTERTAINMENT 4, 5...... WICKED PICTURES 7...... ZERO TOLERANCE

ON THE COVER: The girls of DreamGirls PHOTOS COURTESY DREAMGIRLS

UNDERCOVER / NOVEMBER 2009      Nightstick Black POV #6 Unseasoned Players (Mercenary) (Tom Byron) Cherokee D’Ass Kagney Linn Karter She Likes It Big #4 (Digital Sin) Chocolate Cream Pies #22 Ashlynn Brooke (Sticky Video) Melody Nakai Riley Steele: Honey (Digital Playground) Riley Steele

Bree’s Big Screw Review Gangland #71 (Adam & Eve) (Devil’s Film) Bree Olson Atlanta Nacho vs. Rocco Heavenly Whores #2 Nylons #6 (Evil Angel) (Legend) (3rd Degree) Sadie West Nacho Vidal and Haley Scott Crazy Big Booty #9 Rocco Siffredi Blonde Bombs (Zero Tolerance) (Black Ice) Kagney Linn Karter Luscious Louis Cougar 101 (Wicked) Lisa Ann

Cum Craving Whores Porn Fidelity #20 (DNA) (Juicy) Britney Sky Kelly & Ryan Madison MILF Bone #4 Giant Black Asses Strip & Play (Diabolic) (Exquisite) For Girls Only Taylor Wane Kapri Styles Cum To Mommy #6 (Combat Zone) Cutie With A Booty #3 (Anarchy) (Black Magic Pictures) Celestia Star Toni Sweets

 Nightstick Black POV #6 Unseasoned Players (Mercenary) (Tom Byron) Cherokee D’Ass Kagney Linn Karter She Likes It Big #4 (Digital Sin) Chocolate Cream Pies #22 Ashlynn Brooke (Sticky Video) Melody Nakai Riley Steele: Honey (Digital Playground) Riley Steele

Bree’s Big Screw Review Gangland #71 (Adam & Eve) (Devil’s Film) Bree Olson Atlanta Nacho vs. Rocco Heavenly Whores #2 Nylons #6 (Evil Angel) (Legend) (3rd Degree) Sadie West Nacho Vidal and Haley Scott Crazy Big Booty #9 Rocco Siffredi Blonde Bombs (Zero Tolerance) (Black Ice) Kagney Linn Karter Luscious Louis Cougar 101 (Wicked) Lisa Ann

Cum Craving Whores Porn Fidelity #20 (DNA) (Juicy) Britney Sky Kelly & Ryan Madison MILF Bone #4 Giant Black Asses Strip & Play (Diabolic) (Exquisite) For Girls Only Taylor Wane Kapri Styles Cum To Mommy #6 (Combat Zone) Cutie With A Booty #3 (Anarchy) (Black Magic Pictures) Celestia Star Toni Sweets

 10 11 12 13 14 15 16 17 18 19 20 21 22 23 it will be as good as the one before it.

DreamGirls’ Sales Guru UC: What direction do you think the industry will take in the next five years? Do you foresee any major JAMES HAYDEN changes? JH: Let’s face it. We are in the times of the survival of the fittest. We know that we aren’t going anywhere, but I think that there will be some major mergers among some of the bigger players. I also believe the DVD will last longer than most people are predicting, but like everything else, technology will eventually make it extinct. VHS lasted longer than most people thought it would and I still have distributors ask me if we have any left, which we

Photo: DreamGirls don’t.

For the past 15 years, DreamGirls Videos has been providing their customers UC: What have you personally done with the some of the best reality content in the business. Their tag line is “Real to help the fight against the unjust Girls…Real Naked” – and fans know they can count on getting consistent quality prosecution of this industry? in amateur adult action from the wildest ladies eager to strut their stuff for the cameras at spring breaks, Mardi Gras, wet T-shirt contests, nightclubs and JH: I went to Max Hardcore’s trial much more. Over the years, DreamGirls titles have won five awards from AVN. here in Tampa...does that count? We’d like to thank Sales Manager James Hayden for taking some time out of his We’ve also made donations to busy schedule to share some business insights with Undercover readers. several causes, like the one for GVA Cleveland. UC: How long have you been working JH: It’s essential to keep your shelves in the adult industry? fresh and ensure that pricing is UC: Do you have any major projects competitive. You have to offer a wide in the works at this time? JH: DreamGirls started out as a mail variety of genres and price points. order company in 1994, and then titles Too many people are caught up in JH: As I mentioned previously, since were distributed by Evil Angel from the way things used to be instead of times are so tough for everyone 1998-2000. We took over sales and where the business is going. Stores we decided to come out with three distribution in 2000, which is when I cannot afford to lose a customer packs. This gives the consumer came on board. because they don’t have a certain the chance to get three DreamGirls genre or brand anymore, so they titles at a great price. We have also UC: What is your role and responsibility must have a bit of everything. Also, experimented with the names of our at DreamGirls? with the economy the way it has been titles and our artwork a little bit...we’ll for the past two years, the consumer see if it works. JH: I am the sales manager. I handle is much more value conscious. This is all DVD sales worldwide. Our DVD’s why DreamGirls came out with three UC: What are your goals for your can be found in France, Australia, packs…more bang for your buck. company in the coming year? Switzerland, Germany, Canada, The Netherlands, South Africa, Japan, UC: What are the key factors in JH: This may come as a surprise to Finland, Norway & Sweden, to name making an adult studio successful? people, but we know that there is a few. still some opportunity for us to grow. JH: It’s very important to be consistent. There are stores out there that have UC: With DVD sales diminishing, I know that sounds simplistic, but it never carried our product before that what advice can you give to retailers seems to work for us. Our customers are giving it a shot now. We want to to help maximize their profits? are very loyal; they tend to buy each be in every store...period. volume in a series because they know UC

24 it will be as good as the one before it.

DreamGirls’ Sales Guru UC: What direction do you think the industry will take in the next five years? Do you foresee any major JAMES HAYDEN changes? JH: Let’s face it. We are in the times of the survival of the fittest. We know that we aren’t going anywhere, but I think that there will be some major mergers among some of the bigger players. I also believe the DVD will last longer than most people are predicting, but like everything else, technology will eventually make it extinct. VHS lasted longer than most people thought it would and I still have distributors ask me if we have any left, which we

Photo: DreamGirls don’t.

For the past 15 years, DreamGirls Videos has been providing their customers UC: What have you personally done with the some of the best reality content in the business. Their tag line is “Real to help the fight against the unjust Girls…Real Naked” – and fans know they can count on getting consistent quality prosecution of this industry? in amateur adult action from the wildest ladies eager to strut their stuff for the cameras at spring breaks, Mardi Gras, wet T-shirt contests, nightclubs and JH: I went to Max Hardcore’s trial much more. Over the years, DreamGirls titles have won five awards from AVN. here in Tampa...does that count? We’d like to thank Sales Manager James Hayden for taking some time out of his We’ve also made donations to busy schedule to share some business insights with Undercover readers. several causes, like the one for GVA Cleveland. UC: How long have you been working JH: It’s essential to keep your shelves in the adult industry? fresh and ensure that pricing is UC: Do you have any major projects competitive. You have to offer a wide in the works at this time? JH: DreamGirls started out as a mail variety of genres and price points. order company in 1994, and then titles Too many people are caught up in JH: As I mentioned previously, since were distributed by Evil Angel from the way things used to be instead of times are so tough for everyone 1998-2000. We took over sales and where the business is going. Stores we decided to come out with three distribution in 2000, which is when I cannot afford to lose a customer packs. This gives the consumer came on board. because they don’t have a certain the chance to get three DreamGirls genre or brand anymore, so they titles at a great price. We have also UC: What is your role and responsibility must have a bit of everything. Also, experimented with the names of our at DreamGirls? with the economy the way it has been titles and our artwork a little bit...we’ll for the past two years, the consumer see if it works. JH: I am the sales manager. I handle is much more value conscious. This is all DVD sales worldwide. Our DVD’s why DreamGirls came out with three UC: What are your goals for your can be found in France, Australia, packs…more bang for your buck. company in the coming year? Switzerland, Germany, Canada, The Netherlands, South Africa, Japan, UC: What are the key factors in JH: This may come as a surprise to Finland, Norway & Sweden, to name making an adult studio successful? people, but we know that there is a few. still some opportunity for us to grow. JH: It’s very important to be consistent. There are stores out there that have UC: With DVD sales diminishing, I know that sounds simplistic, but it never carried our product before that what advice can you give to retailers seems to work for us. Our customers are giving it a shot now. We want to to help maximize their profits? are very loyal; they tend to buy each be in every store...period. volume in a series because they know UC

25 26 27 28 29 30 31 32 33 34 35 36 37 38 39 40 Hard Cock Hotel #4 (On Top)

Cum Suckers #14 (Factory Video)

Out And About Nailed & Screwed (Malesolos.com) (Raging Stallion) Kurt Lockwood Tristan Phoenix

My First Bareback #5 Hot Latin Asses (Bacchus) (Bacchus) Landon Haynes Christian Diaz

Straight Up Dudes Ten Pound Tube Steak (Pacific Sun) (Raging Stallion) Hayden Stephens

Capoeira Sex One Muscle Bears (French Connection) On The Prowl (Pacific Sun) Josh West

41 42 43