DOCSLIB.ORG

Edition II CONTENT 01 Godrej L’Affaire Season 4

Total Page：16

File Type：pdf, Size：1020Kb

Download full-text PDF Read full-text
Edition II CONTENT 01 Godrej L’Affaire Season 4 Edition II CONTENT 01 Godrej L’Affaire Season 4 02 Protekt India Movement by Godrej Protekt 03 Travel Hygiene Program with Indian Railways by Godrej Protekt 04 Make Space for Life by Godrej Interio 05 Iss Raavan Ko Mat Jalaao by Godrej Appliances THE EDITORIAL TEAM 06 Sahi Shuruaat Michelle by Godrej Veg Oils Francis Godrej Group 07 Agent of Safety by Godrej Locks 08 Colour at Home by Godrej Expert Deepak 09 Wake Up to Freshness Kapoor by Cinthol Lime Godrej Group 10 When Roaches Don’t Dare by Godrej Lal HIT DESIGNED BY Nitin Shimpi Godrej Group Conceptualized and created by the Godrej Corporate Brand and Communications Team in association with SCoRe. SCoRe School of COmmunications & REputation Building Brand Trust The Godrej Way Edition I To Download Foreword Foreword SCAN ME In situations like these, emotions run high and If you look back at 2020, you will find often brands get caught up in the currents an environment overwhelmed with and counter currents. It becomes a game uncertainty. But if there is one certainty, of perspective and belief. Often, something it is this – this year has compelled to us which is deemed purpose-driven could also reimagine the way we do things. The be construed as opportunistic behaviour only takeaway guaranteed from this by consumers. The truth of the matter is: if turbulent year is learning. And therefore, empathy, authenticity and purpose are at its fortuitous that Godrej Group, for the the core of your communication, you will not second year in a row, have compiled the go wrong. blueprints of successful campaigns that reputation managers can learn from. Owing to the exposure to fake news and media clutter, there is a cognitive ad-blocker These 10 campaigns are rich with insights that switches on every time a consumer on how to navigate complex stakeholder today sees content that looks like an ecosystems. Not just because Godrej advertisement. Therefore, stories you share have perpetually been one of India’s most with the audience must be data driven and Sujit Patil Hemant Gaule successful brand families. This year has more inclusive. At Godrej, we launched a proven that brands’ resourcefulness and Vice President & Head – Corporate vertical for research-driven narratives. It Dean Brand & Communications legacy only add up to so much. What fuelled a long-term funnel of insight-rich School of COmmunications & matters is their intent, the will of their Godrej Industries Limited and content which is also closely associated with REputation (SCoRe) custodians to act on it, and inventiveness of Associate Companies the brand’s key objectives. @HemantGaule their reputation engineers do it differently. @SujitPatil “Being heard” is one of the most precious What also stands out is the ability of aspects that audiences seek today from the Group to nudge their consumers to brands. Our three owned media channels look at their intent from wider frames of Godrej L’Affaire, Vikhroli Cucina and Design reference. Cinthol is not just a soap, it Dekko have been quite successful in co- Hope you all are doing great and taking embodies the feeling of freshness. Godrej creating content with influencers, key good care of yourselves. Hit does not just kill insects; it protects opinion leaders and customers on a myriad your families from diseases. A strong case themes. It is my belief that the audience A lot has changed due to the pandemic. in point is Godrej Protekt Campaign. At should be made the protagonist and not Businesses had to rethink strategies and its core was EPIC - Empathy; to recognise limit engagement to transactional purposes. people had to modify their behaviours. Of the unaddressed need (for cheap and Audience must feel engaged to be part of course, every crisis is indeed an opportunity easy to use sanitisation solutions), the the story. to reinvent, reimagine, go back to the Practicality to develop them (cutting drawing board and emerge stronger. Corporate scrutiny has increased and down R&D time from months to weeks), Godrej’s history has seen it advance during vulnerability of being caught in the crossfire Innovation in outreach (collaborating with crises; It was established over 123 years of media, political parties and trolls is high. the Indian Railways), and Courage to put ago, as a part of our freedom and Swadeshi This is a great opportunity for the PR vast resources behind making it work. movement and the Bubonic plague that industry to make a mark and gain more voice Approaches like these do not emerge same year. Our first soap launched during as corporate reputation becomes even more naturally from PR strategies as we know the Spanish flu pandemic in 1918. So we’d like vulnerable! Communication professionals them, they must be reimagined. Public to believe it is our second great beginning more than ever before, need to bring out Relations must be reimagined, now more for this century. their thought leadership and acumen in this space. than ever. The biggest challenge in the current times It has been rewarding for SCoRe to be has been uncertainty. The best of industry I am delighted to present you the second experts could not crystal gaze how the edition of our Case study compilation that associated with this effort in a small way, market will shape up tomorrow. However, has stories based on the above learnings. I and we’re grateful to the Corporate Brand what’s in our hands is our will and attitude do hope you enjoy them and look forward and Communications team at Godrej to get better, spot the trends and make to hearing from you, share things that we Group for once again investing in this ourselves relevant. probably do well and learn from you on what cause of learning. we could do better. Greetings and best wishes for a super year 2021! Cheers and take care! Godrej L’Aaire Season 4 View Campaign Video Here CASE # 01 Godrej L’Aaire SCAN ME Season 4 Overview Fourth season of our brand agnostic lifestyle platform, Godrej L’Affaire strengthened our association with the lifestyle category by partnering Solution with established lifestyle brands, media and influencers from across Driving the digital community – Digital-first approach with Godrej group brands. In all the event had a particular lifestyle genres. With the theme of and partnering with 150 influencers which included participation of 60 brands making it a truly brand ‘Sustainability’, Season 4 offered a celebrities, OTT stars, leading lifestyle Instagram influ- agnostic property. encers, all covering and promoting season 4 of Godrej day filled with workshops and GodrejLAffaire Season 4 event amplification through the L'Affaire. Also creating unique content for social media performances, resulting in the target #Godrejlaffaire hashtag garnered over 140 Million impres- handles to amplify various key aspects like workshops, audience coming under one roof sions and reached over 60 million users across the world. and this built a positive lifestyle celebrity participation, brands and so on. Community engaged: 150 celebrities and influencers perception for Godrej. L’Affaire is Radio Partnership - 94.3 Radio One and Fever FM , ran a participated in the event campaign and content creation. also one of the first Masterbrand 40-day long campaign for Godrej L'Affaire Season 4 with brand building initiatives in the over 300 radio spots, 3 primetime interviews with key We were the 2nd strongest trend on Twitter on event day. country that is a revenue generating celebrities like Shweta Bachchan Nanda, Monisha Jaising, We achieved follower base growth to reach 26.3K on platform. Chef Varun Inamdar and Sushant Digvikar. Godrej L’Affaire’s Instagram handle and crossed 34K followers on the official Facebook page. L’Affaire became PR Campaign - Godrej L'Affaire’s PR campaign garnered the talk of the town in dedicated lifestyle Facebook and over 540 news features in leading news publications and WhatsApp networking groups. digital media, resulting in a phenomenal reach of 3.9 MN Objectives on digital from posts and 20.68 MN impressions from Content –More than 540 media stories which were gener- ated in duration of 45 days Experiential Engagement:- Mobilise hybrid PR and various editorial partnerships with a influencers on a single platform to strong digital footprint. • More than 50 brand videos created for various digital celebrate lifestyle offline as well as Many leading lifestyle brands like Tonino Lamborghini, campaigns. Over 10,000 posts and Instagram stories online. Offer them an immersive MxS World, Tata Nexon, Guess Watches and Esprit, were generated experience of various Godrej brands Grover Zampa, Jack Daniels, 7 Rivers participated along • Over 500 image submissions on Instagram and external non-competing brands within the lifestyle space. Outcome Content Creation:- Once the influencers touch and feel the brands, capture their experience to 135+ 60 churn out content which will be more authentic & meaningful. Celebrities & Brands Influencers 143+ 1300+ Community Building:- Develop a Million Guests long-term relationship with these impressions BRANDS influencers across categories, 540+ @Godrejlaffaire making them a L'Affaire loyalist and 63+ true advocates for Godrej Group Million Media brands. reach Stories 15K+ 55 Social Media Brand Stories & Posts Videos Trended No.2 NATIONALLY Protekt India Movement View Campaign Video Here CASE # 02 Protekt India SCAN ME Movement #ProtektIndiaMovement Solution ENVIRONMENT CREATION: CAUSE CHAMPIONS: • Started campaign by unveiling 'Coronavi- • In May, partnered with Indian Railways for a rus Ka Darr,
Load more

Recommended publications
  • Godrej Food Trends Report 2021
    FOOD TRENDS REPORT 2021 MANY CULTURES MANY STATES ONE THING IN COMMON - What’s Cooking Inside? • INTRODUCTION • DESSERTS • Dessert Trends at Home • ABOUT THE REPORT • Desserts Trends in Restaurants • TOP 12 PREDICTIONS FOR 2021 • KITCHEN DESIGN TRENDS REGIONAL OVERVIEWS • Commercial Kitchen and • DINING-IN TRENDS Restaurant Design • Preferred Alternatives to • Home Kitchen and Dining Design Home Cooked M eals • New Kitchen Tools/Appliances • Food Trends at Home • Food Categories at Home • EMERGING CONVERSATIONS • Cooking Mediums • Snacks and Convenience Foods • Food Media • DINING-OUT TRENDS (Top Food Media Channels) • Upcoming Cuisines In Focus • Menu Inspirations • TOP BETS • New Restaurant Concepts • Exciting New Food Categories • NEVER SEE AGAIN • HEALTH AND LIFESTYLE TRENDS • OUR PANEL OF EXPERTS • Health and Lifestyle Trends in Home Kitchens • Health and Lifestyle Trends in Restaurants • BEVERAGE TRENDS • Beverage Trends in Home Kitchens • Beverage-Driven Concepts • Alcoholic Beverages • Non-Alcoholic Beverages Survey design Rushina Munshaw-Ghildiyal Editorial Team Anubhuti Krishna Ruth Dsouza Prabhu Shivani Unakar Survey A Perfect Bite Consulting Introduction 2020 has been a unique year! Businesses had to rethink strategies and people had to modify their behaviours. Not getting into details, but I personally feel that every crisis is an opportunity to reinvent ourselves, create new avenues for success and emerge stronger. As businesses, we don’t get to choose market conditions, competition, and most certainly not pandemics of this sort! However, what’s in our hands is the agility and boldness to face all these. In 2020, we almost stopped doing things that we once considered mundane and took for granted, like meeting friends over drinks or meals over the weekend, shopping at local grocery stores, or even just stepping out of our homes; and we incorporated into our routine, things that we would once have found indulgent or unnecessary, like wearing masks, sanitising our hands repeatedly and having every last thing home delivered.
    [Show full text]
  • Chef's Platter
    CHEF’S PLATTER SUPPORTED BY - CONTENTS • Davinder Kumar CHEF’S PLATTER • Vikas Khanna • Vicky Ratnani • Ranveer Brar • Chef Harpal Singh Sokhi Editorial Operations • Chef Randhir Tiwari M. K. Choudhary • Chef Reetu Uday Kugaji Marketing Operations Presenting the pioneers and incoming maestros. • Raman Preet Singh Ahluwalia A. Khan Greetings • Deepanker Khosla It's our 11th year in the business and we're stronger than • Michael Swamy Sub Editor ever. Fabricating a robust bridge in the circuit, we at Right • Abdul Rehman Qureshi Kushagra Nautiyal Concepts Media Pvt LTD strive to cater the best of content • Tanuj Nayyar and give out unheard, unchained and honest stories of Advertising Sales eminent and promising personalities and trends. • Gautam Chaudhry Ashish Sharma (Delhi) CORPORATE OFFICE : Chefs Platter 2018 marks the fourth landmark of the • Nelson Right Concepts Media Pvt. Ltd. franchise and we have spent the last year in fetching • Ashish Singh Head of Design G-137, S-I, 2nd Floor, Above interviews and success stories of the pioneers of the • Amit Sinha Manisha Sharma Indane Gas Agency, Dilshad industry. The Hospitality industry is the most booming • Priyam Kumar Colony, Delhi-110095 fraternity and if it's India we're talking about, it's the by far Layout & Design • Bharat Ph. : 9868176361,9911990097 the most successful of the lot. Khem Chand Email: [email protected] With Chefs Platter 2018, we tried incorporating the vision of • Lakpa Tamang exhibiting the finest and latest entrants who're taking the • Manpreet Singh Subscription & Circulation Editorial Feedback : industry up a notch in the globe. We have the most popular • Raheman Mir Hafizur Bharti [email protected], faces including the maven Chef Vikas Khanna, who's taken • Vaibhav Bhargava [email protected] India on the universal level when it comes to culinary, Accounts • Gaurav Raghuvanshi followed by the ever charming Chef Vicky Ratnani who Nidhi Copyright : explains how he is experimenting with flavors the right way • Ruffy Shaikh Right Concepts Media Pvt.
    [Show full text]
  • Final Recipe Book 3Rd
    healthy Everyday Gourmet Philips Airfryer Great tasting food with up to 80%* less oil With Rapid Air technology for the perfect results Philips unique Rapid Air Technology lets you fry with air to make food that is crispy on the outside and tender on the inside. Little or no oil is needed to ensure perfect texture and delicious results. Upto 80%* less oil Easy to clean Now no more worries of harmful No more oil, no more mess. cholesterol. Also dishwasher safe. Automatic cooking Large capacity Pre-set timing and temperature Cooks for the whole family options means no more monitoring. in one go. Unique starfish design Ensures fast air circulation to cook food evenly on all sides. Patented Rapid air technology Fast circulating super heated air to make your food crispy on the outside and juicy inside. *as compared to fresh fries prepared in a conventional Philips fryer 3 Philips Soup Maker Philips Juicer Your soups, compotes and Maximum juice. Minimum fuss. smoothies made easy. Make up to 2L of juice in one go Healthy. Delicious. Homemade. This Philips juicer extracts the maximum juice from your fruits and vegetables. Cleaning can be done within 1 minute, thanks to the The Philips Soup Maker has 5 pre-set programs for ultimate versatility. It can revolutionary “QUICKClean” technology. Treat yourself with the joy of make smooth soup, chunky soup, compote and smoothies. You can also healthy homemade juice everyday without any hassle! use it as a normal blender. Preparing your favorite homemade recipes has never been so easy! Unique upside down sieve Extra manual blending Powerful 700W motor to ensure with seed separators to ensure Hassle free soup making maximum juicing in minimum time.
    [Show full text]
  • INSIDES-IIHM Global Campus Brochure 8 X 8 In.Indd
    Forbes India Economic Times IIHM Is a “Great IIHM is “India’s Place To Study” & Best Hospitality a “Great Indian Education Brand” in Institute” In 2018, 2018, 2019, 2020 2019 & 2020 & 2021 ZEE 24 Ghanta ASSOCHAM ZEE Education IIHM as Excellence Awards “Best Placement to IIHM as Team” “Best Hospitality Education Brand” ET Now United Nation’s iihm’s founder, WTO Dr Suborno Bose as Congratulates IIHM “Business Leader of for Championing the Year” for putting the Spirit of India on Global Hospitality across Hospitality Map the World Lifetime Educational Achievement Award IIHM Hospitality Day is a Leadership Awards milestone Industry International Celebration. Ratan Institute of Hotel Tata, Sanjeev Kapoor & Management Raymond Blanc accept the Lifetime Achievement 2021 Award SANJEEV KAPOOR RANVEER BRAR PUNEET CHHATWAL PROF. DAVID FOSKETT MBE VIKRAM OBEROI Padma Shri, Celebrity Chef, Celebrity Chef & Judge MD and CEO Chairman, International The Oberoi Group Mentor and Principal MasterChef India, Taj Group of Hotel Hospitality Council, Managing Director Judge YCO IIHM Brand Ambassador London, UK & CEO “As an Indian I am “IIHM is a great “Thank you Dr. Bose “IIHM is a new “As an industry, so proud to see place to be. The for the great leadership Gold Standard we are grateful to this huge Initiative foundation of this that you have IIHM for organizing from IIHM. YCO is amazing institution demonstrated with in Hospitality the Young Chef a Unique Global was laid with a IIHM for the Hospitality Education Olympiad, the Learning Concept vision of world-class Industry. Wishing across Europe, World’s biggest…it for the Young Chefs Hospitality Education.
    [Show full text]
  • AUHARI JOINT PRESIDENT REDIFFUSION the Advertising-Led Streaming Game in India Is No Longer a Monopoly
    May 16-31, 2019 Volume 7, Issue 22 `100 THE CHALLENGERS RAHUL JAUHARI JOINT PRESIDENT REDIFFUSION The advertising-led streaming game in India is no longer a monopoly. While YouTube is still the biggest force in the business, it’s not the only one. 16 Afaqs Ad DB 63 lac increase 26.1 x 36.2.pdf 1 5/10/2019 2:37:05 PM Source: IRS 2019 Q1 | IRS 2017 | TR-Main+Variant ALL HINDI NEWSPAPERS ADD 93.27 LAC NEW READERS DAINIK BHASKAR ADDS 63.55 LAC NEW READERS GROWS BY 13.7% MAIN+VARIANT | Excluding financial dailies | Excluding MAIN+VARIANT | * Source: IRS ‘19 Q1 | AIR-URBAN ‘19 Q1 | IRS Source: DAINIK BHASKAR GROUP - INDIA'S #1 NEWSPAPER GROUP * eol This fortnight... Volume 7, Issue 22 an an advertiser run an online video-led campaign without YouTube in the EDITOR Sreekant Khandekar C media plan? About 12 months back, the answer would have been a resounding PUBLISHER May 16-31, 2019 Volume 7, Issue 22 `100 no. But today, maybe, just maybe, a brand can successfully run a digital campaign Sreekant Khandekar without using YouTube at all. Sure, no advertiser would, but one could. The fact EXECUTIVE EDITOR that we can even fathom this as a plausible digital plan is a big deal. And that’s Ashwini Gangal the clincher our cover story this issue is based on – the monopoly YouTube hitherto ASSOCIATE EDITOR Sunit Roy enjoyed is coming to an end, as other video streaming platforms enter the big league. The challengers, as we like to call them, have arrived.
    [Show full text]
  • Alchemist of Culinary Desire
    www.indiaretailing.com VOLUME SIX • ISSUE THREE MAY-JUNE 2016 • `100 India Edition Trade Journal for the Hotel, Restaurant and Catering Industry The Alchemist of Culinary Desire Young and prodigiously talented, chef Ranveer Brar shares his secrets of creating a menu that pleases and amuses Page 16 Benefi ts of the B2B2C Format Low costs, big market, minimal wastage and healthy profits Page 40 F&B and the Holy Grail of Service Excellence Benchmarks and processes to elevate customer experience from good to great Featured inside: Pankaj Mathur, Roger Wright, Himanshu Taneja, Anurag Katriar, Silvio Zaccareo 01-Cover_FS_May-June16.indd 1 5/13/2016 11:42:36 AM www.indiaretailing.com VOLUME SIX • ISSUE THREE May-June 2016 • PAGES 64 Seismic shifts are currently underway in the restaurant industry. New players – be it the foreign QSR chains, independent restaurants, bars Editor in Chief: Amitabh Taneja and lounges, tea and coffee chains as well as the new breed of food Editorial Director: R S Roy tech startups – all are scrambling for a luscious pie of the growing food Publisher: S P Taneja Chief Operating Officer: Bhavesh H Pitroda business in India. The Indian F&B sector, which is currently growing at 23 to 24 per cent annually, is likely to touch Rs. 3.80 trillion by 2017. Editorial The Indian total annual household consumption is expected to triple Editor in charge: Sanjay Kumar in the next decade, which offers a huge potential for growth in food Correspondent: Nibedita Roy retailing on the back of galloping consumer demand. Conference Content: Nakul Jain, Mohua Roy At the same time, consumers are becoming more demanding with the growing purchasing power and a massive information fl ow, which Contributing Editors: Zainab S Kazi, Namita Bhagat helps them to be up to date with the latest trends across the globe.
    [Show full text]
  • Page 01 Jan 28.Indd
    WEDNESDAY 28 JANUARY 2015 • [email protected] • www.thepeninsulaqatar.com • 4455 7741 inside What happened MARKETPLACE to Johnny • City Lifestyle unveils Trump Depp? collection P | 5 P 8-9 | FOOD • With eggs and dairy, sugar and spice, bread finds its golden age P | 6 If you’re into cultural immersion, forgo a hotel room in Japan and FASHION book a ryokan such as Kyoto’s • Christian Dior’s Raf Simons constructs a 1960s vision Seikoro Ryokan. The inns are of the 21st century often at least a century old. P | 7 HEALTH • Want to improve your GPA? Get to bed P | 11 TECHNOLOGY • What is Trivia Crack and why are 100m people playing it? STAYING IN A P | 12 LEARN ARABIC • Learn commonly used Arabic words RYOKAN and their meanings P | 13 2 PLUS | WEDNESDAY 28 JANUARY 2015 COVER STORY Prop up your slippered feet at a Japanese ryokan By Paula Shoyer certain customs during their stay, and the procedures are the raveling alone with same at all ryokans. Upon arriv- two teenagers in Japan ing at Seikoro in Kyoto, we had to should have been enough surrender our shoes and put on Tof a challenge for me. slippers. (The ones provided were Add to that the fact that we eat two inches too short for my son only certain fish and vegetarian Jake’s size-10 feet.) We met our food when we travel, and we do attendant, Aya, who was dressed not speak Japanese. Those factors in a colorful kimono, and followed alone should have dictated that her up the narrow stairs to our we play it safe in choosing accom- room.
    [Show full text]
  • DAY 07 (JULY-SEPTEMBER) MEGA SESSION GK Tornado | DAY – 7
    GK Tornado | DAY – 7 DAY 07 (JULY-SEPTEMBER) MEGA SESSION GK Tornado | DAY – 7 MCQ’s based discussion of Previous 6 MONTHS Static Awareness – MCQ’s Banking & Financial Awareness 100+ Questions in every Session GK Tornado | DAY – 7 MCQ’s based discussion of Current Events GK Tornado | DAY – 7 211.Who has authored the book titled “Kitchens of Gratitude”? A. Sanjeev Kapoor B. Vikas Khanna C. Kunal Kapur D. Ranveer Brar E. Vicky Ratnani "किचन ऑफ ग्रैकिट्यूड" नामि पुस्ति किसने किखी है? A. संजीव िपूर B. कविास खन्ना C. िुणाि िपूर D. रणवीर बराड़ E. कवक्की रत्नानी Ans. B. GK Tornado | DAY – 7 • Michelin Star chef Vikas Khanna announced his next book titled “Kitchens of Gratitude”. • In this book he will write about his Feed India initiative, one of the world’s largest food drives serving meals to the underprivileged amid the ongoing COVID-19 pandemic, said by publishing house Penguin Random House India. • The book, “Kitchens of Gratitude”, will be released in 2021 under the ‘Ebury Press’ imprint. GK Tornado | DAY – 7 212.Which Indian film won the Amplify Voices Award at the 45th Toronto International Film Festival? A. The Disciple B. The Mountain Within C. Fahrenheit 11/9 D. Wild Karnataka E. Amoli 45वें िोरंिो इंिरनेशनि कफ फेस्टिवि में किस भारतीय कफ ने एम्प्लीफाई वॉयस अवाडड जीता? A. द कडसाइपि B. द माउंिेन कवदइन C. फारेनहाइि 11/9 D. वाइल्ड िनाडिि E.
    [Show full text]
  • Ayurveda on “Stress Cleanse”
    Metro VOLUME 01 | ISSUE 01 | APRIL 2018 | ₹100 EXPEDITION Hampi The Forgotten Empire The Mighty K P.A.W. But the beach looks tempting… DIARIES Pets Are Welcome Ranveer Brar Culinary finesse USA: $ 10 I UAE: AED 20 I Europe : € 10 I UK: GBP £ 8 I Singapore: S$20 I Oman: OMR 2 I www.metroexpedition.comMETRO EXPEDITION | April 2018 1 Ayurvedic Beach Resort Yantra Ayurvedic Beach Resort is located in the village in Nattika Beach, Triprayar. Yantra Ayurvedic is an ayurvedic resort located by the sea which combines the pleasure of a beach holiday with authentic ayurveda treatment and wellness therapies. The resort has all the facilities to make your stay relaxed, comfortable and rejuvenating. Yantra is providing Panchakarma treatment with well experienced and dedicated Ayurvedic doctors and efficient therapists. Also provide Yoga classes and meditation for good health. The resort is located at very close to gold sand beach frontage with lash green lawn, the ambience of cottages made it in a traditional Kerala style with all modern facilities. We also made number of Our conttacts: huts to watch the sun set and sun rise for our valued guests. We Nattika Beach P.O, Nattika, Thrissur 680566, Kerala, India. Phone number: +91-487- 2400460, +91-996197500 are providing Ayurvedic and authentic food in our traditional Website: www.yantraayurvedicresort.com restaurant and also you can see the beautiful sea view from our Email: [email protected] restaurant while having your healthy food. Mobile: +91 – 9995125000;+91 – 9961964000 Skype: manoj5002 Yantra is the epitome of peace tranquillity. We look forward to having you at our beautiful resort.
    [Show full text]
  • Enhancing the Quality of Life. Starting up to a Digital Life
    Annual Report 2015-16 Enhancing the quality of life. Starting up to a digital life. “Our dreams have to be bigger. Our ambitions higher. Our commitment deeper. And our efforts greater. This is my dream for Reliance and for India.” Padma Vibhushan Shri Dhirubhai H. Ambani Founder Chairman Reliance has started up a transformative force with a view to digitally empower and enrich Indians with a distinctly digital identity of their very own. Enhancing the quality of life. Starting up to a digital life. Reliance’s businesses and operations have a In its inherent role as a curator of development, deep and wide impact across Indian society. Reliance is nurturing India’s digital dream for Over the past five decades, Reliance has become a bright and brilliant future. Reliance started an integral part of people’s lives, present in a transformative force with a view to digitally their midst, in every moment, keeping them empower and enrich Indians with a distinctly connected, safe and better. digital identity of their very own. Reliance also continues to cater to its consumers’ diverse Since its inception, Reliance has partnered the needs through over 150 major products and nation to develop and grow into its full potential brands across energy and service sectors. and propel the India growth story forward. From the hydrocarbons sector to new-age consumer Reliance is proud to have been a catalyst in businesses, Reliance today has a firm foothold India’s transformation into an attractive economy across sectors, driving the economy forward. globally by directing its investments and focus in areas that will continue to define and shape the These pioneering efforts demonstrate Reliance’s new India.
    [Show full text]
  • 28 That Winning Touch
    July 16-31, 2015 Volume 4, Issue 4 `100 28 38 INTERVIEW Kirthiga Reddy Why Facebook is pushing its video capabilities. 20 P&G 7+$7 MAYBELLINE Swipe to Spice :,11,1* A digital campaign with a Bollywood-esque touch. 728&+ 32 The story behind Procter & Gamble India’s award-winning Touch the Pickle campaign for sanitary napkin brand Whisper. PROFILE Namrata Balwani From entrepreneur to entre-ployee. LIMCA India-specific 6 KINLEY Lasting Truth 14 GOOGLE-TATA TRUSTS Internet Ready 16 MTV SPLITSVILLA Double Bonanza 22 (',725,$/ This fortnight... Volume 4, Issue 4 EDITOR hen you live in a place, you naturally assume that you know the Sreekant Khandekar people around. In a country like India, however, that may prove to be W PUBLISHER July 16-31, 2015 Volume 4, Issue 4 `100 presumptuous. People come from such diverse backgrounds, that they might as Prasanna Singh 38 28 well be strangers. This is especially true when it comes to the matter of taboos – DEPUTY EDITOR where, again, like deities, there are more per sq km than perhaps anywhere else Ashwini Gangal INTERVIEW SENIOR LAYOUT ARTIST Kirthiga Reddy in the world. Why Facebook is pushing its video capabilities. Vinay Dominic 20 We normally dismiss superstitions as old wives’ tales and get on with life. The P&G PRODUCTION EXECUTIVE 7+$7 shock comes on realising that people around you, people you believe you know and Andrias Kisku MAYBELLINE Swipe to Spice ADVERTISING ENQUIRIES :,11,1* A digital campaign with a understand, act on these patently ridiculous beliefs. How can rational people act Bollywood-esque touch.
    [Show full text]
  • For the Love of Food
    CORPORATE, BUSINESS, AVIATION, MICE & LEISURE TRAVEL MAGAZINE JANUARY-FEBRUARY 2021 - `50 4 GREAT CHEFS TALK ABOUT FOOD CHEF MANISH MEHROTRA CHEF VICKY STATUE RATNANI OF UNITY: CHEF RANVEER BEACON OF BRAR HOPE CHEF SHANNON PUMP UP THE BENNETT ADRENALINE FOR THE LOVE OF FOOD Editor’s Note The Road Less Travelled We bring in 2021 on a high note with our first print issue after the pandemic, celebrating the two main trends of the year gone by...a great love for food and discovering ourselves through travel of a different kind. Looking forward as 2021 unfolds, we see fresh promise on the horizon as the world opens up to new opportunities in travel and tourism, in business and leisure, in the way we understand and express ourselves. New travel patterns have developed as we braved a world of restrictions. Hygiene and safety protocols have come to play a big role in the selection of destinations and stay. Looking back, the year 2020 has been an unprecedented one for all of us. Technology came to the rescue in ways not imagined as businesses scrambled to restructure and reinvent themselves, Enterprises created new methods to serve their customers and in many cases reinvented themselves to survive. Yet, there are business lessons that 2020 left us all with. The service industry came up with no-contact service delivery, not only helping them to sustain but also to tap new markets; thinking out of the box and finding opportunity in crisis through working remotely; and learning and leveraging new technologies so as to maintain continuity.
    [Show full text]