CONTENTS 01 CROYDON URBAN EDGE SECTION ONE 02 CONNECTED CROYDON URBAN EDGE 03 COMPETITIVE AN INTERNATIONAL BUSINESS DESTINATION 04 TALENT WHETHER A MAJOR INTERNATIONAL BUSINESS OR AN KEY FEATURES: EXCITING NEW START UP, THERE HAS NEVER BEEN A • According to research in 2016, Croydon has the UK’s fastest 05 GROWTH ZONE BETTER TIME TO LOCATE IN CROYDON… growing economy with annual GVA growth of 9.3%. Croydon is undergoing an exciting transformation and is well on its • Croydon benefits from outstanding transport connections, with way to becoming a modern European city. It has amazing transport London Victoria, London Bridge, the City, and Gatwick Airport within DEVELOPMENT PIPELINE 06 links to Central London, Gatwick, Heathrow, the M25 and South 15 minutes by rail. Coast; affordable homes to buy and rent; exciting cultural events; and • Located 11 miles south of Central London, Croydon is currently new cafes and restaurants to cater for a new generation of residents. home to almost 15,000 businesses. CLUSTERS Croydon is London’s Growth Borough, a strategic centre in the London 07 • Croydon is the third largest office market outside of central London Plan, and is attracting leading companies to locate their headquarters with 5.8 million sq. ft. of office stock, and is home to a number here. Massive investment including the development by Westfield, of international business clusters including Financial Services, which will be one of Europe’s largest retail and leisure destinations, BUSINESS GROWTH Insurance, Engineering, Digital & Tech, and Government. 08 will see more than 23,000 new jobs created and 10,500 new homes started over the next 5 years. 09 CULTURE 10 LIVING 2 CROYDON I AN INTERNATIONAL BUSINESS DESTINATION 3 SECTION ONE CROYDON IS UNDERGOING A £5.25 BILLION CROYDON URBAN EDGE REGENERATION INITIATIVE CREATING: AN INTERNATIONAL BUSINESS DESTINATION INVEST IN CROYDON RELOCATE YOUR BUSINESS TO CROYDON 2.8 MILLION FT2 WESTFIELD & HAMMERSON’S Croydon is pushing forward with a regeneration programme worth Croydon Urban Edge is a dedicated concierge service providing NEW GRADE A OFFICE SPACE STATE-OF-THE-ART RETAIL AND LEISURE DESTINATION more than £5.25 billion and is a place full of potential for growth. customer-focused account managers to work with businesses and Our pioneering Growth Zone partnership with central government, investors seeking relocation or development opportunities in Croydon. Transport for London and Greater London Authority means existing and prospective investors, developers and occupiers can have the Croydon Urban Edge account managers will work closely with you confidence that Croydon’s ambition is matched by a clear vision and to take your business aspirations from initial enquiry right through ability to deliver the necessary infrastructure required for sustainable to helping you set up your operations in Croydon. We are here to expansion. help make this process as seamless as possible and will support you NEW PUBLIC through the process, beginning with identifying suitable property REVITALISED AND VIBRANT Croydon offers a choice of modern offices, business parks, options for your business and getting you operating successfully in SQUARES & SPACES CITY CENTRE ENVIRONMENT industrial units, retail centres and development sites strategically your new premises in the borough. 28 located across the borough. If you are looking for information on development opportunities, sites and commercial properties to rent Our team can provide comprehensive support to aid your search or buy, including council owned land and buildings, please contact the including advice on accessing business incentives including Croydon Urban Edge team. discretionary business rates relief. NEW HOME A NEW WORLD-CLASS TRAIN STATION 10,500 STARTS CONSENTED NEW CITY CENTRE DEVELOPMENT 14 SCHEMES 7 HOTELS 21 OPPORTUNITIES 4 CROYDON I AN INTERNATIONAL BUSINESS DESTINATION 5 CROYDON KEY FEATURES 5.8 MILLION FT2 9.3% OF OFFICE STOCK ANNUAL GVA GROWTH CROYDON HAS THE THIRD LARGEST OFFICE CROYDON IS THE UK’S FASTEST GROWING ECONOMY MARKET OUTSIDE CENTRAL LONDON 2.8 MILLION FT2 £363,818 NEW GRADE A OFFICE SPACE AVERAGE HOUSE PRICE IN CROYDON UNDER DEVELOPMENT 2 £5.25REGENERATION PROGRAMME BN £33.75PRIME GRADE A OFFICE P/FT SPACE 6 CROYDON I AN INTERNATIONAL BUSINESS DESTINATION 7 M1 LUTON 82 MINS M25 M11 STANSTED 71MINS SECTION TWO OUTSTANDING TRANSPORT CONNECTIONS CONNECTED EAST CROYDON TO: BE AT THE HEART OF THE ACTION LONDON BRIDGE JUST 15 MINUTES TO CENTRAL LONDON AND KING’S CROSS 17 MINUTES ST.PANCRAS INTERNATIONAL TRANSPORT HUBS INTERNATIONAL SHENFIELD 38 MINS EUSTON 40 MINS CITY AIRPORT Croydon’s outstanding transport connections open up a comprehensive 34 MINS range of commuter, national and international transport options for VICTORIA MAIDENHEAD VICTORIA CANARY your clients, your staff and your business – without compromising 16 MINS WHARF connectivity with central London. 16 MINUTES 33 MINS M4 LONDON HEATHROW BRIDGE AIRPORT CLAPHAM 17 MINS LONDON GATWICK 55 MINS JUNCTION OVERGROUND 9 MINS LINE 15 MINUTES WIMBLEDON TRAMLINK BRIGHTON M3 30 SERVICES 11 SERVICES EAST CROYDON AN HOUR TO AN HOUR TO 40 MINUTES CENTRAL LONDON GATWICK CROYDON WEST CROYDON TO: TRAMLINK PROVIDES CANARY WHARF EAST-WEST LINKS GATWICK FROM BECKENHAM TO WIMBLEDON 33 MINUTES 15 MINS M23 BRIGHTON 40 MINS 8 CROYDON I AN INTERNATIONAL BUSINESS DESTINATION 9 CROYDON IS LONDON’S GROWTH BOROUGH, A STRATEGIC CENTRE IN THE LONDON PLAN, A METROPOLITAN AND IS ATTRACTING LEADING COMPANIES TO HOUSING CENTRE LOCATE THEIR HEADQUARTERS HERE. A NEW COMMERCIAL DISTRICT CROYDON OFFERS SOME OF THE CAPACITY FOR UP TO 2.8MILLION FT2 GRADE A CAPITAL’S MOST AFFORDABLE HOUSING OFFICE SPACE AND 7 NEW HOTELS 23NEW,594 JOBS £320MSCHOOL INVESTMENT 115 46 PROGRAMME PRIMARY SCHOOLS SECONDARY SCHOOLS , RESIDENTS382 IN CROYDON300 (2016) -THE LARGEST BOROUGH IN LONDON 95 86% FURTHER EDUCATION OF CROYDON’S SCHOOLS COLLEGES RATED EITHER ‘OUTSTANDING’ OR ‘GOOD’ , , NEW8 HOMES359 IN THE 5JOBS097 IN THE OPPORTUNITY AREA BY 2031 CONSTRUCTION PHASE 10 11 OFFICE COSTS CROYDON OFFERS GRADE A OFFICE SPACE 15 MINUTES SECTION THREE FROM CENTRAL LONDON FOR 1/3 THE COSTS. COMPETITIVE PREMIUM DOESN’T NEED TO BE EXPENSIVE Croydon has 5.8 million ft² commercial floorspace – the third largest business hub outside the West End, VICTORIA £77.50 the City and Canary Wharf. Over 20% has been refurbished in the past 10 years and another 2.8 million ft² FARRINGDON £69 EALING £37.50 CITY £70 Grade A space is in the pipeline, providing accommodation formats and options for all occupiers. CANARY WHARF £45 VICTORIA £77.50 WEST END £118FARRINGDON £69 EALING £37.50 CITY £70 CANARY WHARF £45 HEATHROW £23 HAMMERSMITHWEST END £118 £59 VAUXHALL HEATHROW £23 HAMMERSMITH £59 £50 EXCEPTIONAL VALUE FOR MONEY RICHMOND VAUXHALL £46.50 £50 RICHMOND £46.50 2 READING £36.50 £33.75 P/FT RUSKIN SQUARE READING £36.50 WIMBLEDON 2 WIMBLEDON£49.50 THE AVERAGE RENT 184,000 FT LET TO HMRC EDINBURGH £31 £49.50 2 EDINBURGH £31 PER SQUARE FOOT OF GRADE AT £35 P/FT EDINBURGH £32.50 GLASGOW £30 A OFFICE SPACE IN CROYDON GLASGOW £30 GLASGOW £30 VICTORIA £80 FARRINGDON £70 EALING £36 CROYDONCITYCROYDON £75 £33.75CANARY WHARF £33.75 £45 MANCHESTER £35 MANCHESTER £35 LEEDS £30 WESTEND £125 MANCHESTER £35 LEEDS £30 LEEDS £28 HEATHROW £33.50 BIRMINGHAM £32.50 HAMMERMITH £59 VAUXHALL BIRMINGHAMBIRMINGHAM £32.50 £32.50 £50 GUILDFORD £32 RICHMOND CROYDON £33.75 GUILDFORD £32 Average office rent in Croydon is 1/3 of The rateable value for office floor space in Croydon (£10.96) £53.50 CROYDON CROYDON£26.50 £33.75 REDHILL/REIGATE £30 the cost of the West End (£118.00) is 60% cheaper than the London average (£26.01) REDHILL/REIGATE £30 READING £34 WIMBLEDON CRAWLEY £26.50 £46.50 12 CRAWLEY £26.50 13 CROYDON £26.50 GUILDFORD £32 REDHILL/REIGATE £23.50 CRAWLEY £26.50 SECTION FOUR TALENT ATTRACTING THE BEST WORKFORCE CROYDON WORKS IS A PROFESSIONAL RECRUITMENT The tenants on site were really pleased and Croydon Works even provided 2 training courses, one on Food Hygiene run by Amicus SERVICE, PROVIDING FREE OF CHARGE EMPLOYABILITY Horizon and the other on hospitality. The team at Croydon Workswere SUPPORT FOR THE BUSINESSES AND RESIDENTS professional and friendly and joy to work with. We would highly OF CROYDON. recommend them and look forward to working with them again tin the future." Croydon Works is committed to ensuring that the borough's residents have the right skills and experience to benefit from the opportunities LOCAL RESIDENT PLACED AT ARRIVA RAIL LONDON: created by growth, regeneration and investment in the borough, and "Croydon Works were very helpful during the application for my to meet the business needs of the local employers. So far, Croydon apprenticeship. They always kept me informed and were available for Works has supported multiple businesses, matching their recruitment assistance, whenever needed, even after I was given the job offer. needs and criteria as well as supported over 400 local residents into I'm so grateful for the help Croydon Works has given me." employment. Some of many employers are Boxpark, Willmott Dixon, Arriva Rail London and Chequers Contract Services. RETAIL DIRECTOR AT BOXPARK ABOUT CROYDON WORKS: "Boxpark appointed Croydon Works to help organise a recruitment fair on site. The core focus was to provide an opportunity for Croydon residents to be given an opportunity to apply for jobs at Boxpark. Despite only providing 2 weeks notice Croydon Works were able to effectively manage and run the event and provided help on the day. We had a total of 130 attendees and a total of 55 job roles were filled. 14 CROYDON I AN INTERNATIONAL BUSINESS DESTINATION 15 and 584,700 residents are degree qualified or higher SECTION FOUR TALENT ATTRACTING THE BEST WORKFORCE ACCESS TO TALENT HIGHLY SKILLED WORKFORCE ATTRACTING THE BEST TALENT • Outstanding national and international transport connections mean • Access to talent is one of the top considerations of companies planning Croydon draws from a highly skilled talent pool from across London, to expand and grow their business.