Nothing is more important than health.
Health - 2020 MEDIA KIT Pokapu Central Hauora - Health Central Pokapu Hauora covering everything to do with health and well being throughout your life.
It offers tips, trends and the latest advice PRINT ISSUES backed up by health professionals and research. Issue 1 | 26 March Family Health - Health Central | Pokapu Hauora is DEADLINES inserted into the NZ Herald on a Booking and material 6 March Press ready artwork 13 March Thursday as well as the Northern Advocate, Bay of Plenty Times, Issue 2 | 30 July Rotorua Daily Post, Hawkes Bay Today Diet and Exercise DEADLINES and Whanganui Chronicle attracting a Booking and material 14 July combined readership of 547,000 Press ready artwork 17 July
SOURCE: Nielsen CMI Q4 2018 – Q3 2019 Nov ’19 TV/Online fused Base: 15+. (Thursday reach of The New Zealand Herald, The Northern Issue 3 | 26 November Advocate, Bay Of Plenty Times, Rotorua Daily Post, Whanganui Chronicle or Managing Health Hawkes Bay Today). DEADLINES Booking and material 30 October Press ready artwork 6 November
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DPS Full page 1/2 page 1/4 page 1/4 page vertical 254(w) x 366(h) x 2 254(w) x 366(h) 254(w) x 182(h) horizontal 126(w) x 182(h) + 5 bleed each sides + 5 bleed on each side 254(w) x 90(h)
ADVERTISING OPTIONS Size Dimensions Agency rate Direct rate ADVERTORIAL RECOMMENDED WORD COUNTS DPS 254mm(w) x 366mm(h) x2 $10,000 $8,000 Full page 700 + 1 image Full page 254mm(w) x 366mm(h) $6,000 $5,000 half page 450 + 1 small image 1/2 page 254mm(w) x 182mm(h) $3,360 $2,800
1/4 page horizontal 254mm(w) x 90mm(h) $2,100 $1,750
1/4 page vertical 126mm(w) x 182mm(h) $2,100 $1,750
SUPPLIED MATERIAL FOR IN-HOUSE DESIGN RATES TERMS AND CONDITIONS Please ensure all supplied material is 300dpi Send your text document and images All rates are per placement and exclude GST. All advertising is booked under the current and CMYK. attached via email. Images and logos should Accredited agency commission is 20 per cent. terms and conditions of NZME. PDFs should have fonts embedded or text be as high quality as possible and attached https://advertising.nzme.co.nz/terms- converted to paths/outlines and bleed as a TIFF, JPG or EPS file. conditions-credit-criteria supplied where required. DIGITAL SPECIFICATIONS
WEBSITE DISPLAY ADVERTISING (1) Advertisement type Dimensions 1 Week 1 Month 3 Months Top banner (1) 728px(w) x 90px(h) $920 $2,950 $7,700 (3) Body banner (homepage only) (2) 728px(w) x 90px(h) $700 $2,240 $5,580 (5) (2) (5) Sidebar skyscraper (3) 300px(w) x 600px(h) $1,100 $3,150 $8,050 Sidebar MREC (4) 300px(w) x 250px(h) $920 $2,950 $7,700 (4) Skins/side panels (5) (desktop only) 160px(w) x 900px(h) $2,000 MREC in article 300px(w) x 250px(h) $920 $2,950 $7,700 Banner above or below post content 728px(w) x 90px(h) $650 $1,750 $3,000 Pop-up advert $1,500 POI POI For campaign schedules – POI
CONTENT MARKETING AND EDM ADVERTISING (6) Advertisement type Dimensions Pricing Leaderboard (6) 560px(w) x 120px(h) $1,750 (7) Skyscraper (7) 160px(w) x 560px(h) $1,500 Sponsored article $2,000 Solus/exclusive $3,000 Solus/exclusive + 1 week ROS advertising $3,500 Solus/exclusive + 1 week ROS advertising + inclusion of article in weekly $3,750 news EDM Education events package • Sponsored article on EducationCentral.co.nz with link to ticket sales page $2,500 • Event listing on EducationCentral.co.nz • Boosted Facebook post promoting the event
SUPPLIED MATERIAL FOR IN-HOUSE DESIGN ADVERT DISPLAY RATES TERMS AND CONDITIONS Please ensure all supplied Email your text documents with Three ads per location with even All rates are per placement and All advertising is booked under material is either a GIF or JPG, images attached. share display. exclude GST. the current terms and conditions at 72dpi and in RGB mode. Accredited agency commission of NZME. https://advertising. is 20 per cent. nzme.co.nz/terms-conditions- credit-criteria Health Pokapu- Central Hauora
DIGITAL STATISTICS December 2018 to December 2019
WEBSITE FACEBOOK y Users: 232,426 y Follows 1,581 y Page views: 413,479 y Sessions: 300,612 TWITTER y Male 26% / Female 74% y 588 followers y 25 - 44 year olds 49% y 57% female y 43% male EDM NEWSLETTERS y Tweets impressions y 1,712 subscribers averaging 28K per/ month over four months y 27.1% open rate y 10.6% click through rate
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