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For Immediate Release:

OMNI Television Exclusive Canadian Broadcaster of Countdown to South Africa 20-part English Language World Football Series Launches on OMNI BC, and

April 19, 2010 – , ON – is pleased to announce the exclusive Canadian premiere of Countdown to South Africa to English language audiences throughout BC, Alberta and Ontario.

OMNI Television will air two back-back 30 minute episodes of Countdown to South Africa for ten weeks, premiering in all markets as follows:

OMNI Launch date: time  , Victoria – OMNI BC  Saturday, April 24th 4:00PM PT (CHNM-TV)  Ontario – OMNI.1 (CFMT-TV)  Saturday April 24th 5:00PM ET  – OMNI Calgary (CJCO-TV)  Sunday, April 25th 4:00PM MT  – OMNI Edmonton (CJEO-TV)

Of the 203 football-playing nations registered with FIFA, world football’s governing body, just 32 earn the right to contest the World Cup. From June 11 this year, those 32 qualifying countries will assemble in South Africa in a bid to be crowned champions of the world.

Countdown to South Africa breaks down each competing team, including profiles on coaches, insight into the star players, as well as important statistics and facts. Plus, the series takes a look inside the venues and host cities.

“With more than 30 years in multilingual/multicultural programming, we’ve come to appreciate the depth of loyalty with which soccer fans follow their favourite sport,” says Madeline Ziniak, National Vice President of OMNI Television. “The English language version of Countdown to South Africa is accessible to various community audiences and we are confident that this series will be very well received.”

Countdown To South Africa will showcase all the roads each nation had to travel in their quest to be one of the chosen few to compete at this World Cup – and when it’s all over, the series will return (date TBA) with three more episodes to wrap up the event with a breakdown of scores, plus all the important storylines to emerge from World Cup 2010.

About OMNI Television OMNI™ is a free, over-the-air multilingual/multicultural committed to positive portrayal and broadcast reflection of ’s diversity through the airing of inclusive and accessible programming. With five television stations -- in BC; Alberta (Calgary and Edmonton) and Ontario (OMNI.1 and OMNI.2) – OMNI reaches more than 23 million people in major market areas. As well as specializing in Canadian multilingual/ multicultural programming, OMNI carries well-known International series and films – including East Asian Super Cinema and South Asian Bollywood Freetime Movies. OMNI Television is a part of Rogers Broadcasting Limited., a division of Inc. (TSX: RCI and NYSE: RCI) which is a diversified Canadian communications and media company. For more information visit www.OMNItv.ca

-30- OMNI Media Contact: Sandy Zwyer – Programme Information Coordinator, 416-764-3085 [email protected] Veronica Logue – Publicity Manager, 416-764-3195 [email protected]