including a version of BASIC [Jan schedule; it wouldn’t be released 2]. It also promised not to for another year, on [Jan 24] Jan. 22nd release any mouse-based 1984 software before Jan. 1, 1984. Saying no. 2 soon resulted in the Specifically, the agreement creation of a pirate flag, which stipulated that Microsoft would Yoav Shoham proudly flew from the roof of the not: “undertake in any way to Born: Jan. 22, 1956; sell, lease, license, publish or “ Division” building, until it was stolen by members Israel otherwise distribute… any of the Lisa team. financial modeling, business Shoham's work on AI (including graphics or data base program Jobs had been leader of the Lisa multiagent systems), developed which utilizes a mouse or group until he was forced out by out of his earlier interests in tracking ball for any computer CEO in Sept. 1980. temporal reasoning, not manufactured by Apple.” He joined the Mac team on Jan. nonmonotonic logics, and 20, 1981, eventually causing its theories of commonsense. He Fairly watertight you might leader, Jef Raskin [March 9] to also runs a Coursera [April 18] think, except that the agreement step down, and leave Apple in game theory course that has didn't bar Microsoft from Feb. 1982. been viewed by over half a developing a competing OS. million students. Soon it was busy on what would Jobs would regularly hold “all become Windows. hands” meetings in the central atrium of the Bandley 3 building. Eager to steal Jobs’ thunder, Gates announced Windows 1.0 During one such gathering someone said to him, “Steve, at on [Nov 10], 1983, just before some point we need to go home the release of the Mac on [Jan and do our laundry”. He 24] 1984. Microsoft claimed immediately responded by hand-on-heart that Windows saying that he would have a would be ready by April 1984; it washer/dryer installed by didn’t ship until [Nov 20] 1985. Monday. When the Mac debuted, Microsoft could offer Multiplan [Aug 1], an early spreadsheet program, and Microsoft BASIC. Apple’s 1984 Unfortunately, the BASIC turned Jan. 22, 1984 out to rather sluggish and didn’t take advantage of the Mac’s During the third quarter of unique features, such as its Super Bowl XVIII. Apple powerful drawing toolbox. broadcast the now-famous These problems were remedied Yoav Shoham (2016). Photo by “1984” one-minute commercial in version 2 in 1985. Arielinson. CC BY-SA 4.0. introducing the Macintosh [Jan 24]. The advert was directed by Ridley Scott [June 25], and A quote: “I often like to have this produced by the Chiat/Day ad picture in mind, it’s a cartoon I Sayings from agency. saw when I was young, of a kid standing – looking at the stars – Chairman Jobs A female athelete runs through a with a telescope but standing on bleak “Orwellian” office, and a little chair to get closer to the Jan. 22 ??, 1983 hurls a sledgehammer at a stars. And, that’s what AI is. The The Macintosh [Jan 24] team massive video screen from stars are intelligence. The chair held an off-site retreat in which “Big Brother” is speaking, is current-day AI machine Carmel, a few days after the encouraging his office drones. learning,” introduction of the Lisa [Jan 19]. The narrator announces, “On

Steve Jobs [Feb 24] began the January 24th, Apple Computer event by inspiring the multitude will introduce Macintosh. And Microsoft and with what later were dubbed you’ll see why 1984 won’t be like 1984.” Apple Agree “Sayings from Chairman Jobs”: 1. Real artists ship. The commercial had already Jan. 22, 1982 been shown to 750 sales 2. It’s better to be a pirate than representatives at Apple’s In return for Microsoft getting join the navy. annual sales conference on Oct its hands on a precious Apple 3. Mac in a book by 1986. 23, 1983; they liked it. Steve Macintosh prototype [Jan 24], Jobs [Feb 24] and the company agreed to develop Saying no. 1 probably refers to [April 6] had also screened it for software for the machine, the fact that the Mac was behind

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the Apple Board of Directors in Windows, which meant that it 00] in the 1980's and 90's. It was December, who hated it. didn't generate any ‘direct’ strange that Jobs had forgotten revenues. about this because he’d once The ad was also aired on a small visited Rubine's lab, but way TV channel in Twin Falls, Idaho back in 1985. at 1am on Dec. 15, 1983, and nobody expressed any opinion FingerWorks whatsoever. Nevertheless, this allowed the commercial to be Jan. 22, 2005 Space Tweet submitted to award The iPhone’s [Jan 7] multi-touch competitions for that year. Jan. 22, 2010 screen technology was There was also a 30-second developed by a company called Abroad the International Space version for movie theaters FingerWorks which Apple Station (ISS), NASA astronaut which had been released on Jan. bought on this day. Timothy Creamer became the 17. first person to directly use Previously FingerWorks had Ridley Scott filmed the advert in Twitter [March 21] from space. been known mainly for its multi- England under the ‘severe’ The tweet, from @Astro_TJ, touch keyboard, developed by budget constraint of spending read: Wayne Westerman and John G. less than $250,000. He used Elias in 1998. “Hello Twitterverse! We r now local skinheads to portray the LIVE tweeting from the “office drones”, but the female Its iGesture Pad and International Space Station - the runner was an experienced TouchStream keyboard were 1st live tweet from Space! :) discus thrower, Anya Major. “Big particularly helpful for people More soon, send your ?s” Brother” was played by David suffering from Repetitive Strain Graham, better known for Injury (RSI). Westerman had Actually, earlier space tweets voicing the Daleks in “Doctor developed RSI himself while had been sent, but only Who” [Nov 23] during the writing his dissertation, and indirectly. Shuttle members had 1960's and 70's. became interested in the to email their messages to problem; FingerWorks products Johnson Space Center, before Chiat/Day was also the producer were part of the answer, but they were converted and sent of Apple’s 1985 Super Bowl were promptly discontinued out as tweets. commercial, the disastrous when the company was acquired "Lemmings" [Jan 20]. Today's revolution in by Apple. communication was due to an “1984” returned during the 20th upgrade to the ISS: a new Crew anniversary of the Macintosh in Support LAN that could 2004, but an iPod [Jan 9] was remotely access a computer digitally added to the heroine's back on the Earth. running gear. The first indirect space tweet was sent by Mike Massimino on Microsoft and May 12, 2009. It read: “From orbit: Launch was Spyglass Agree awesome!! I am feeling great, Jan. 22, 1997 working hard, & enjoying the TouchStream keyboard. (c) magnificent views, the Microsoft settled its Web FingerWorks. adventure of a lifetime has browser royalty dispute with begun!” Spyglass [April 5] by agreeing to During the iPhone announcement in 2007, Steve It made up for the lack of a one-time payment of $8 emoticons [Sept 19] by a strong million. Jobs [Feb 24] said of the phone: “… It’s super smart. You can do use of exclamation marks. It had all begun in 1995 when multifinger gestures on it. And Massimino was onboard a Microsoft licensed the Mosaic boy, have we patented it.” shuttle mission to service the browser from Spyglass as the Hubble telescope. By the basis for Internet Explorer (IE) This wasn’t quite accurate: the FingerWorks/Apple’s patents day, he had over 247,000 [Aug 16]. The agreement followers on Twitter. stipulated that Spyglass would covered multi-touch on receive a quarterly fee for the capacitive mobile screens, but For more space shuttle stories, license, plus a royalty from not the term “multi-touch” see [Feb 24], [March 11], [Apr Microsoft’s IE revenues. which dates from [July 14] 1976. 00], [Apr 10], [Aug 9], [Oct 4]. But Microsoft once again In 2010 Apple was granted a For more ISS stories, see [March exhibited its canny business patent on pinch-to-zoom, which 26], [Aug 14]. acumen and started bundling IE was rejected in 2013 due to for free with Microsoft prior work by Myron Krueger [March 1] and Dean Rubine [Dec

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