INTRODUCTION 31,570 499,000 13% over circulation Readers Increase 16,900 every week in website Social media Users y-o-y followers The comic Everyone we know…loves ! It’s the home of jokes, pranks and laughs. Featuring the naughtiest kids imaginable in their latest adventures, including Dennis the Menace & , , Minnie the Minx, and The Bash Street Kids. Join Team Menace!

www.beano.com The Beano website places the much loved Beano characters at the heart of the user experience. Games, videos, online competitions and quizzes ignite the passion for the Beano and the comic format. The site features a retro area catering to older readers who remember the characters from their youth.

Source: ABC Jan – Dec 2014 *Youth TGI 2015 (Spring), google analytics BRANDED APPS AND MORE

Dennis and Gnasher in Minecraft Minecraft players are now able to add the Beano’s mischievous characters to the PC versions of the game including all of dennis’ best pranks.

Dennis AND Gnasher Adventures! The fully interactive story app that follows the naughty duo as they battle against the zombies of beanotown. Features camera integration, games and more.

Dennis and Gnasher’s Prank Sticker The ultimate menacing photo app allows kids to add humour and fun to photographs by choosing from a library of over 100 themed stickers.

iPrank The epic practical joke app for kids everywhere to play the best fun pranks, with hilarious results. PERFECT LICENSING PARTNER

cbbc tv platform – dennis the menace & gnasher is a consistent top 10 show for uk’s no.1 kids channel cbbc

Dennis and gnasher is the only licensed character title in the world book day campaign. Best selling Best selling young fiction launch in 2014 Annual 2014

Beanotown takeover over at st pancras station from October – janary 2015

High profile promotions including 1.9 million free samplers with the mirror in November 2014

The beano won in the 2012, 2013, and 2014 licensing awards

Promotional partnership with brewer’s fayre – featured in 130 restaurants Our advertising and editorial teams work together to come up with customised ideas for your campaign!

Just some of the things we can offer… Custom styled background Front cover integration Themed competitions, posters & puzzles Full review on product Multi page integrations

Cover mounts *with contribution from the advertiser Stickers Posters Inserts/Booklets Advertorial coverage And much more MAGAZINE RATES

DPS £6,000 Full page £3,000 Half page £1,700 IFC/IBC/OBC £3,500 Inserts £21 per 000

Creative advertising rates available on request Please contact us for specifications and rates ONLINE RATES MPU Leader-board Skyscraper Homepage takeover Sponsorship of Specific Channel And more…

Please get in touch to discuss CONTACTS

Advertising Manager Bryn Piper 020 7400 1050 [email protected]

Advertising Sales Radhica Kakaria 020 7400 1049 [email protected]

Advertising Sales Amy Reeves 020 7400 1047 [email protected]

Production Connie Edwards 020 7400 1032 [email protected]