Zoo Atlanta Sponsorship Opportunities
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ZOO ATLANTA PARTNERSHIP OPPORTUNITIES ADVOCACY CORPORATE TICKET PARTNERSHIPS EDUCATION PROGRAMS EVENTS GROUP SALES MEMBERSHIP SPONSORSHIP VENUE RENTAL VOLUNTEERISM TABLE OF CONTENTS VISION, MISSION AND VALUES ABOUT US ZOO ATLANTA AT-A-GLANCE POINTS OF PRIDE DIGITAL ASSETS VISITOR DEMOGRAPHICS EDUCATION PROGRAMS GROUP SALES & CORPORATE TICKET PARTNERSHIPS VOLUNTEER OPPORTUNITIES MEMBERSHIP EVENTS SPONSORABLE ASSETS VENUE RENTAL GUIDE VISION, MISSION AND VALUES VISION We envision a world where wildlife and humans flourish together. MISSION We save wildlife and their habitats through conservation, research, education and engaging experiences. Our efforts connect people to animals and inspire conservation action. INTEGRITY VALUES We are respectful, honest, transparent and accountable. We expect the same from our industry colleagues and partners. COLLABORATION We are inspired by the contributions of the individual and the power of a team. INNOVATION We are creative, resourceful and resilient. We celebrate a culture of continuous improvement, and we aspire to be the leader in our field. PASSION We are united in our common commitment to preserve wildlife and serve others. DIVERSITY We see collective power in our differences and embrace the notion that we all have something special to offer. We respect and value the diversity of all life. STEWARDSHIP We are stewards of the animals in our care and all the resources we use. SAFETY We are committed to protecting the safety and health of our employees, animals, guests and Members, our community and partners. ABOUT US Viewed as one of the finest zoological institutions in the U.S. and a proud accredited member of the Association of Zoos and Aquariums (AZA), Zoo Atlanta has a mission to save wildlife and their habitats through conservation, research, education and engaging experiences. From well-known native wildlife to critically endangered species on the brink of extinction, the Zoo offers memorable close encounters with more than 1,000 animals from around the world. Zoo highlights include giant pandas, including Ya Lun and Xi Lun, a set of twins born to Lun Lun on September 3, 2016; one of North America’s largest zoological populations of great apes; and a global center of excellence for the care and study of reptiles and amphibians. Scaly Slimy Spectacular: The Amphibian and Reptile Experience, featuring more than 70 species in a 111,000 square-foot complex, is the world’s first LEED Gold-certified reptile and amphibian exhibit. The Zoo’s newest experience, Treetop Trail presented by Kaiser Permanente, opened in March 2017. Up-close-and-personal animal experiences include behind-the-scenes Wild Encounters with African elephants, African lions, Aldabra giant tortoises, giant pandas and lemurs. Zoo Atlanta is open daily with the exceptions of Thanksgiving and Christmas Day. Keeper talks, interactive wildlife shows, education programs and special events run year-round. For more information, visit zooatlanta.org. ZOO ATLANTA AT-A-GLANCE Atlanta’s oldest cultural destination One of the 10 oldest zoos in continuous operation in the United States Average annual attendance of more than 900,000 visitors Hosts more than 110,000 school group visitors per year Membership base of more than 37,000 households Home to 1,000+ birds, mammals, reptiles, amphibians, fishes and invertebrates, including 65 endangered or critically endangered species Supports conservation projects worldwide including projects in Africa, China, Southeast Asia, Central America, South America and the southeastern U.S. An accredited member of the Association of Zoos and Aquariums (AZA) Recognized as a 501 (c)(3) charitable organization Open year-round OPERATING HOURS April 1 – October 31: Monday – Friday, 9:30 a.m. - 5:30 p.m. (last admission at 4:30 p.m.) Saturday & Sunday, 9:30 a.m. - 6:30 p.m. (last admission at 5:30 p.m.) November 1 – March 31: Daily, 9:30 a.m. - 5:30 p.m. (last admission at 4:30 p.m.) ADMISSION PRICES Adult (12+) $24.99 ($27.99 at gate) Child (3-11) $18.99 ($19.99 at gate) Child (2 and under) FREE Senior (65+) $20.99 ($23.99 at gate) College Student $23.99 (only purchased at the gate with valid college ID) Military FREE (all active-duty, reserves, veterans, and retired members of the U.S. Armed Forces with valid military ID) POINTS OF PRIDE Founded in 1889, Zoo Atlanta is the oldest cultural destination in Atlanta and is one of the 10 oldest zoos still in continuous operation in the U.S. Zoo Atlanta is one of only three zoos in the U.S. housing giant pandas. Seven cubs have been born at the Zoo: Mei Lan (2006); Xi Lan (2008); Po (2010); twins Mei Lun and Mei Huan (2013); and twins Ya Lun and Xi Lun (2016). Mei Lan, Xi Lan, Po, Mei Lun and Mei Huan now reside in Chengdu, China. Zoo Atlanta was recognized in the Association of Zoos and Aquariums’ (AZA) International Conservation Award for its longtime partner in gorilla conservation, The Dian Fossey Gorilla Fund International, in 2017. Zoo Atlanta received the Quarter Century Award from the Association of Zoos and Aquariums (AZA) in 2016. The award recognizes zoos and aquariums which have maintained the rigorous accreditation standards of AZA for 25 years or more. Scaly Slimy Spectacular: The Amphibian and Reptile Experience, opened in 2015, is the world’s first LEED Gold-certified reptile and amphibian complex. In its opening year, the complex also won “Top Project in Commercial Construction under $30 Million” from the Construction Management Association of America. Other honors included the Best Project Award in the Cultural/Worship category from ENR Southeast. Zoo Atlanta is home to one of the nation’s largest zoological population of great apes. Headquartered at Zoo Atlanta, the Great Ape Heart Project is the world’s first collaborative effort to understand, diagnose and treat cardiovascular disease in great apes. In 2015, the project earned its second National Leadership Grant from the federal Institute of Museum and Library Services (IMLS). Zoo Atlanta’s herpetology collection is one of the foremost in the U.S. and includes hundreds of animals. The Zoo is home to one of the world’s only zoological populations of Guatemalan beaded lizards, a rare species believed to number fewer than 200 in the wild, and has been successful in reproducing these lizards. Zoo Atlanta President and CEO Raymond B. King was voted “Atlanta’s Most Admired Nonprofit CEO” by the Atlanta Business Chronicle for three consecutive years (2016, 2015 and 2014). Zoo Atlanta has been recognized among its peers for a commitment to field conservation programs. In recent years, Zoo Atlanta has numbered among only a small fraction of AZA-accredited zoos and aquariums to meet or exceed AZA’s goal to encourage member organizations to contribute 3 percent or more of their annual operating budgets to field conservation programs. DIGITAL ASSETS 220,000+ FACEBOOK LIKES 76,000+ TWITTER FOLLOWERS 85,000+ INSTAGRAM FOLLOWERS MORE THAN 5 MILLION ANNUAL VISITS TO ZOOATLANTA.ORG 130,000+ OPT-IN SUBSCRIBERS RECEIVE ZOO ATLANTA’S BI-WEEKLY E-UPDATE NEWSLETTER CONNECT WITH YOUR WILD SIDE #ONLYZOOATL VISIT SUPPORT LEARN Ya Lun and Xi Lun are sharing Educators, we appreciate you! bamboo just like their older On April 14, take a break and The deadline for artist’s Zera, our recently named sisters Mei Lun and Mei Huan enjoy our beautiful Zoo. For free applications is quickly ANIMALS Angolan colobus, is ready to did! Read more in today’s admission, bring your valid approaching! If you know anyone meet you this weekend! Be on #panda update. #ZA pandas. educator ID. Family members and interested in using the Zoo as CONSERVATION the lookout for her and her #OnlyZooATL guests accompanying educators their muse during our Art Gone family in The Ford African Rain RESEARCH will enjoy $2 off general Wild Paint-out Week, make sure Forest. They are highly active they fill out their application by Those of you who have been admission on the day of the PANDA CAM and easy to observe in the March 30. For more information following Zoo Atlanta’s giant event. mixed-species primate habitats visit zooatlanta.org/event/art- SEARCH pandas for a while may near The Living Treehouse. gone-wild/ #OnlyZooATL Expand #OnlyZooATL (photo: Jodi C.) Zoo Atlanta 2h ago Zoo Atlanta 18m ago Zoo Atlanta 2h ago Zoo Atlanta 5h ago It’s almost time for one of our Ya Lun and Xi Lun took a long Looking to further explore the favorite spring traditions, In today’s episode of time to become comfortable rainforest or the importance of Gorilla Egg Hunts and More! #TanukiThursday, Thor is with being outside when they pollinators on our planet? ZOO ATLANTA VISITORS AVERAGE AGE OF MEN 26% WOMEN 74% $0-$49,999 (24%) $50,000-$74,999 (30%) $75,000-$99,999 (15%) $100,000-$149,000 (18%) 73% $150,000+ (13%) 73% OF ZOO VISITORS HAVE CHILDREN IN THEIR PARTY THE MEDIAN HOUSEHOLD INCOME OF ZOO ATLANTA VISITORS IS $95K RS ARE FRO SITO M G VI EO TA RG AN IA TL A O O Z SATISFACTION: 4.6 OUT OF 5 F O Y % T 8 N 7 U O C N O T L U F M O R 92% F E AR RATED “SOMEWHAT TO VERY SATISFIED” OM 23% OF WH ACCORDING TO THE ASSOCIATION OF ZOOS AND AQUARIUMS: Zoos and aquariums host more visitors than NFL, NBA, NHL and MLB annual attendance combined 79% feel better about companies that support wildlife conservation at zoos and aquariums 66% are more likely to buy products and services from those companies EDUCATION PROGRAMS DO YOU WANT TO LEARN SOMETHING WILD? Experiences make your visit to Zoo Atlanta even more exciting.