educational radio project goes on air [federal ... ■ —1 ■ 11 ■ ——— V V Programs on N.B.C. Broadway Stars Featured on New Radio Shows Kate’s Sunday Parade m ,,’"w Presented During Week ——T V.iOWM' ...mrmmmimmmmmmmm n —■ .. ■ Is Flattery for Bowes Whether Columbia’s in nswer Me This” and “Have You Experiment Luring Heard?^ 8 P.M. Tuners-in From Amateur dodest Beginning Leaders Hope Will"” Hour Is Successful Is Still in Doubt. EwoPoint Way for Education on Airways. show Corinne Griffith emerges tlon, nor will propaganda of any aort Dorothy Mattison. the Radio Editor. By from retirement to guest star for Ted By enter into the programs. Radio Row, to whom big call it more "boon- Hammerstein on Monday Benay \ OME might More than that, neither Studebaker, names are no novelty, flut- but to William Dow Venuta, beck in town, resumes her 6 doggling," Boutwell nor the staff believes the tered a bit over Sunday's pa- I Boutwell and his enthusiastic p.m. Tuesday recitals at Columbia. * "radio workshop” will bring a millen- rade of stars Kate EVEN organized by A nod of approbation is due WEAF’s staff working on Uncle Sam's their nium to radio. They approach Smith and her sponsors. But it was of those radio it's a dead scrapping dramatic char- :ational project task with nothing of the "know-it-all- a in the studio probably bigger night acters on the Sunday Fireside re- lest job they have to do in the we'll-show-you” attitude, evidenced than it was at the loudspeaker. citals there being far too much months their $75,000 allotment not only by the borrowing of experi- True, it takes good talent to make atmosphere of the sort let loose on W. P. A. funds must last. Their enced radio men as and production a good show. And Songbird Smith the air these nights including ; two went on the air the enlist- programs script chiefs, but also by was in the company of excellent talent. the atmospheric build-up for the week, and more are coming, over Commit- ment of an expert Advisory But all of it filed by the microphone Mary Pickford show. However, It national networks. They were tee. This committee passes on all so rapidly that little was heard from must be said that the Pickford modest beginning of a schedule shows, after which the networks must parties any of the capable crew of entertain- have fared better in their New York ederally sponsored radio programs on their as pass desirability programs. ers. Meanwhile Columbia's experi- airings but it would still be bene- ; they hope will point the way The committee Ned Dear- comprises ment in luring the 8 p.m. Sunday lis- ficial if her guests could find some- :he proper uses of radio in edu- born, New York University: Mrs. Si- teners away from N. B. C. remains thing really entertaining to divulge on generally. donie director of the Child Gruenberg, about the sincerest sort of flattery of after the fanfare preceding their in- he "radio as the Association: Dr. Franklin Dun- workshop," Study Maj. Bowes and his showmanship. troduction dies away, and it's up to ect is more known, is ham. educational director of N. B. C.; familiarly Outside of that it was just about the the guests themselves to prove all the rain-child of Dr. John W. Stude- Edward B. Murrow. dtrert«r of talks same show you used to be able to tune nice things we've been about Boi hearing ■r, Federal commissioner of edu- for C. B. S., and in on the same hour on the same net- them! on. and is one of five educational work on the same day of the week- of something •-1 ects for which his chief, Secre- under a different title, to be sure, the of the Interior Bowes Ickes, recently plications weekly, Maj. old “Columbia Revue.” Whether or rated Federal funds. Manned Sets Air Standard. and his hard-working Amateur Hour not the show actually made the hoped- ely by youths selected for their for inroads on the Bowes hour is not E. SMITH and the late about 600 for auditions— ^LFRED the W. P. A. staff pick nt and ability from yet apparent, and so even the broad- Will Rogers, not to forget Presi- 5 and the C. C-. C. its and then only pick 20 acts for each dent camps, casters are reserving judgment on the Roosevelt, represent a radio stand- set is "to add educational Sunday night show, with the expec- bill before deciding whether or not to speaking style all their own which suf- ( to the of successful 1935 world’s fair. fers no want of naturalness. How- technique tation that 15 will get on the air. The attractive young lady on the left Is Eve Arden, titian-haired air with Ted Weems during the make it a regular Sunday night fea- Its o programming.” headquar- several revues. She will be one Fields (center), Broadway's newest singing sensation, has ture. ever, if everybody adopted their man- That these acts are the "creme de la comedienne, who has starred in Broadway Benny are in a building on nerisms and the three-story of the headliners on the new Ken Murray programs over the Columbia joined Fannie Brice. Patti Chapin and A1 Goodman's orchestra as one of style change might treet loaned to the Government creme” of the talent that offers itself, be One of radio’s network on Tuesday nights. On the right is Gale Page, Pacific Coast the stars of the new "Ziegfeld Follies” series over Columbia. The team VVfELCOME to Colonel Stoopnagle regrettable. tasks is -free American of the one or two a to standardize radio not by University. with the exception beauty, who has been given several new spots on N. B. C. She began her of Fields and his wife, Blossom Seeley, was headline vaudeville and and Budd, who had the good speaking, by the nor that are reserved for the gong. Is professional career in a West Coast stock company and sang first on the revue attraction for many years. judgment to return to the air as the simplifying English language the project is Boutwell, yet by making people talk like robots. JADING manifest from the balance same Irrepressible comics in which exceptional I Those who before the editor of the monthly journal of the radio audience a few appear micro- Bowes in his one- delighted of with an ex- maintained by Maj. phone must conform to standards Office Education, months ago. True, they have adopted :ive of 6 a staff hour show'. which are "educated, unaffected and group supervising a new billing, but they make no pre- from the Features have an of decent !9 p>ersons drawn largely If Maj. Bowes is besieged by appli- Major tense of changing the type of comedy average conception behavior.” lied” and "professional" rolls of cants who simply think they have CAPITAL’S RADIO PROGRAMS and Notes at which they excel. Which raises :le Sam s works projects and draw- talent, consider what the radio net- that ever debatable question of This is the gist of the theory of modest salaries from $73 ranging works must face daily, not to*forget Vera Brodsky and Harold Triggs, whether or not a comic can change spoken English advanced by Prof. A. latter 5103—the figure going only the 600 or more individual radio sta- now must Lloyd James, honorary of 22. (coprrisht, 103«» Eastern Standard Time. the noted American'two-piano team, his style. The listeners by secretary special talent secured from the who Sunday, March the British tions. From Lucille Singleton, will be guest artists with Victor Ko- be impatient of comedians who make Broadcasting Corp.’s Ad- P. A. theatrical and dramatic visory Council on and for seven years conducted 12,000 au- lar and the Sunday Evening Hour much ado about assuming a new role spoken English jects. Because of the scarcity of ditions in the Columbia phonetics authority of London Uni- Broadcasting A.M. | WRC—950k WMAL-630k | WOL—UlOk | WJSV—1,460k |A.m7 symphony orchestra on WJSV at 9 and then inevitably come back io experience, Boutwell had to studios in New York, comes Ed versity, now visiting in New York. System 8:00 Melody Hour William Meeder Salutations Elder Michaux 8:00 o'clock tonight. They will offer Liszt's in their accustomed roles. Wynn, ct two of his chief aides from word that .... the almost discouraging 8:15 8:15 ‘‘Mephisto Waltz,” Infante’s ‘‘Ritmo,” for instance, continues to be very broadcasting industry—Maurice one out of 500 has been * “ ■ only aspirant 8:30 Tone Picture* News Bulletins 8:30 “I Dream Too Much," by Jerome Kern, much Ed Wynn, desipte all that ad- ,’ell, as production supervisor, and able to from audition room to radio go 8:45 ’n’ and ‘‘The Banjo.” vance fanfare about his new guise as Rosencrans, as script supervisor, fame. *_" _‘‘This That’*_** **____8:45 "Gulliver, the Traveler.” n on leave of absence from gToo Mexican Marimba On a Bus Jungle Jim Mountain Mission 9:00 Two popular comedy teams will be experts In the early days Miss Singleton .... 0:15 heard over WMAL at 7 when Chicago staff of the National all 15 minutes 9:15 Gospel Singer together heard comers, giving “ A REAL pleasure to have Ernie 9:30 "This ’n’ That” New's—Music Russian Opera 9:30 Block and Sully are scheduled to ap- •adcasting Co. each to about 200 aspirants per week Hare of the old team of Jones 9:45 Concert of the 9:45 pear with Jack Benny and Mary 'he other top men are Rudolf This was found to be a big waste of Ensemble_" "_Dixie Harmonies_Songs Church_ The broadcast will and Hare bob up on the radio scene iramm, music director, a Washing- so the rule was established that toToo Radio Southerns ires Watch Tower—Music Church of the Air 10:00 Livingston. origi- time, Pulpit even if it was a " nate in Baltimore. again, only one-night ton musician and dance band those auditions must have 10:15 John Ford 10:15 seeking stand. But that should be an idea estro, who has frequently been done at least a little professional work 10:30 Music and Youth Walberg Quartet. Knights of Columbus Beethoven Series 10:30 Grace Moore will be guest soloist “ for some enterprising sponsor. The rd on the radio locally and na- or have made a sensation in 10:45 10:45 with Erno Rapee's symphony orches- positive Borowsky’s Gypsies_ “_"_ glad hand also goes out to David Ross, lally; James D. Strong, project non-professional such as tra over WRC at 10 o’clock. She will appearances, 11:00 Vogues and Vagaries Middlebury Glee Club News—Music Reflections 11:00 too long absent, and now teamed with a Yale graduate on offer several selections. eager, young amateur hours. Even so, the ratio of 11:15 | Nellie Re veil Concert Gems 11:15 j operatic Willard Robison's orchestra in the le of absence from the Fort On- 1 to 500 stands. 11:30 Maj. Bowes’ Family Samovar Serenade Church Services Tabernacle Choir 11:30 Appearing as soloist with the New new Tuesday WABC-C. B. S. senes. lo, N. Y„ camp of C. C. C„ where 11:45 11:45 York Philharmonic Orchestra over There's no element of surprise at- was district educational adviser; ■ .— WJSV at 3 p.m„ Albert Spalding, tendant announcement that A1 P. Brodinsky, station and listener Album Has upon Birthday. noted American violinist, will play the Jolson has sickened of radio again and itinrvc Hirr»rtnr n TTniv*»r«itv nf P.M. AFTERNOON PROGRAMS P.M. TONIGHT! 'T'HE fifth anniversary of "The Amer- ‘‘Concerto in G Minor.” by Max Bruch. plans to depart after Saturday's and of A graduate University ican Album of Familiar Music,” The second half of the program will broadcast. But Vic decision Bowes’ Choir 12:00 Young’s Ceaeral Maters Caaeart isylvania post-graduate, also a N. B. C. will iaToo Maj. Family Pageant of Youth Police Flashes—Music Tabernacle Sunday evening feature, " be devoted to Beethoven's ‘‘Symphony to vacation, too. is a bit of news ler C. C. C. educational adviser, 12:15 News Bulletins 12:15 be celebrated next Sunday. No. 2 in D Major" and “Escales" by and means that Texan Smith Ballew Round Table Lucille Pierce 12:30 GRACE Philip H. Cohen, personnel di- In the 12:30 Chicago Music Hall Petite Musicale Ferguson commemorating occasion, “ mm the composer, Ibert. will the dual role of master mm 12:45 Spanish carry of ir, a Harvard graduate, until re- the Album 12:45 pierre de Lanux i stars—Frank Munn, tenor, The Chicago A Capella Choir, with ceremonies and orchestra leader. ly with the C. C. C. camp at and Monroe, 1:00 Rhythm Makers Music Hall Musical Interlude Church of the Air 1:00 Lucy soprano—together Edward Davies, baritone, as soloist, field, Pa. The rest of the staff with 1:15 Moods and Modes Art Brown, 1:15 Gustave Haenschen. musical di- Organist will be heard over WRC at 4:30. “Cafe of the Red Dagger" waters and " 1:30 VyOR’S MOORE singers, actors, script rector. will numbers which 1:30 Youth Conference Musical Footnotes present The group will sing Tschaikovsky’s is busy shattering a radio prec- SOPRANO irch workers. themselves 1:45 “At Home Abroad” Tune Time Strickland Gillilan 1:45 they enjoy. edent or two there's not a woman ieir first program, titled “Answer ‘‘Cherubim Song.” Handel's Surely Matinee of the Air Leslie Howard 2:00 2:00~ Melody The Key Church Ravel's in the show ... and it’s rhis,” is being carried Mondays on Magic He Hath Borne Our Griefs,” coupling warm 2:15 Rhythm Revue 2:15 “Pavane” and Schumann's ‘‘Nacht- tunes Enoch Orchestra with B. a by Light’s C. network, and is sort of • • 2:30 Festivals 2:30 “Peter Absolute" Joe Brown's Kiddies South Americans stueck, No. 4.” some highbrow music from Oyaguren’s answer «m tion and game in drama- ■ ■ mm "”RflPEE Spring 2:45 2:45 of folk I form. Their other Miss Helen Ault, winner of Paul guitar, just by way showing CONDUCTOR weekly pro- Reser's Eskimos Your Joe Brown's Kiddies N. Y. Philharmonic 3:00 that something other than swing 1, Fridays, is titled “Have You (Continued From First Page.) "3:00’ English Whiteman's talent hunt here, will « » 3:15 music can have even for the '0 tc H P.M. d?” and is also in dramatic 3:15 Harold Nagel's Orch. appear with the orchestra leader over charms, u/nr form, " yy »\v* Auditions Musical Interlude " 3:30 11 p.m. listeners and speaking 950 k.c. 5 a sort of dinner party conversa- Wonderland” and the "human rose- 3:30 Metropolitan WMAL at 9:45. She w4Il be featured " " 3:45 of music, even Paul Whiteman regarding curious facts of science, bud” parade of 8.000 schoolchildren. 3:45 Lafayette Choir Melody Moments with Bob Lawrence. Ramona, Johnny swing has made his mind to add a e are other programs in contem- In 1924 the Canadian Legion, meeting T-Od- “The Widow’s Sons" National Vespers Rev. Charles E. Coughlin N. Y. Philharmonic 4:00 and Durelle, the King's Men and the up swing .M «m mm to his show'. on, which it is hoped to place for the first time outside the British 4:15 ] 4:15 Gotham Choir. group mm mm Meanwhile WOR’s organist. Dr. on N. B. C. and Columbia net- Empire, and the American Rose So- 4:30 Temple of Song Tea Time 4:30 Beethoven's ‘‘Sonata in A Flat Ma- |W^ Charles Courboin, unperturbed by the I) Body Dent! s, and which relate to vocabulary, ciety's first meeting west of the Mis- 4:45 for Listening Modem 4:45 jor. Opus 26.” will be played by Alex- 11_“_Design Melodies___“ "__ trends of the times, goes serenely on We'll repair it to ry, geography, natural and phys- sissippi River, came to Portland for 5:00 Sundown Revue Roses and Drums Catholic Hour Abe Lyman's Orch. 5:00 ander Semmler, concert pianist, dur- as look like new! Frames science and current events. •• m« mm radio's only organist who really the festival. 5:15 6;15 ing the twelfth program of his cycle “ concerns himself with the great music and axles straight- Man From Cooks. Crumit and Sanderson 5:30 of the famous 32 sonatas On New Year morning. 1890, the 5:30 Words and Music composer’s for instrument. motor * written especially that ened; complete EIR proper modesty prevents 6:45 over WJSV at 10:30 a.m. Valley Hunt Club of Pasadena, acting 3:45 Gabriel Heatter and brakt repairs, Boutwell and his staff from be- upon the suggestion of Dr. Charles i The Music Hall program, a WMAL painting. Frederick I) ED-HAIRED EVE ARDEN and are to revolutionize Holder, staged a Battle of! feature at 12:30 p.m., will present ig they going P.M. EVENING PROGRAMS P.M. radio's tenor, Phil **Friendly Price*” alwaytt Flowers, fashioned after the Carnival Jan Peerce, tenor, and Henrietta policeman > showmanship, even though thetr team with Ken Murray in of Flowers in Nice, France. In less Schuman, pianist. Regan, up TToo Catholic Hour Evening Album Yours Sincerely Hour of Charm 3:00 the vacated Lawrence ed aim is to do something most than a decade this enterprise outgrew filling spot by 6:15 Henry King’s Orch. 6:15 Holders of odd and unusual jobs itors on the radio have hitherto the Valley Hunt Club and the Pasa- Tibbett on C. B. S. Regan used to 6:30 Aerial Columnist South Sea Islanders Ave Marla League Smilin’ Ed McConnell 6:30 will be guests of Robert Ripley dur- dena Tournament of Roses Association have a beat over in Brooklyn. Sas- 1 to do, instruc- over 7:30. namely, present 6:45 Music—Sports Arch ing his program WMAL at Arden will be the was and an “_*’ McDonald_6:45 safras and Miss formed, entire year is will include a cow- that are Cantor 7:00 The guests railway and Russ has programs “entertaining in for the annual 7:00 Concert Hall Jack Benny Martha Simons Eddie Murray foils Morgan spent preparation “ “ " and a not 7:15 “ Musical Interlude 7:15 boy legitimate forger. the musical entertainment.” They hope event, which lasts but one day. assignment. 7:30 Fire ride Recital* Ozzle Nelson’* Orch. Zeke’s Phil Baker 7:30 The who themselves they can show the way to other edu- Gang keptics busy CINCE natural flowers 7:45 Sunset Dreams with prophecies the amateur hours cators to the proper use of radio in only and “_7:45 N. B. C. Adds to staff. 8:00 Bowes' Amateur Hour On Ada Roberts The World Dances 8:00 are on the way out need to be re- greenery are used, the citizens tax Melody Lingers the of two new their field for, as Dr. Studebaker puts * “ 8:15 acquisition minded that Maj. Bow'es has just 8:15 Art Reilly VyiTH” their ingenuity the whole year plan- B. Radio an- It, "broadcasters have mm mm 8:30 men, the N. C. City moved into his second year on the eagerly sought ning for the stupendous New Year 8:30 Now and Then “King Lumberjaok’* " “ “ .... nouncers’ staff officially attains its full and that sducational programs which would also floral parade at Pasadena's Tourna- 8:45 8:45 same Sunday night spot complement of -26. These latest re- Summer will find him doing business Iiware ment of Roses. Hundreds watch the a Hour 9:00 be good radio. Relatively few educa- 9:00’ Merry-Go-’Round Life Is Song Five-Star Final Sunday Evening to this of word wizards mm mm cruits army at the same old stand ... But there's old year out and the new in dec- mm mm 9:15 tional institutions have been able to year g: 15 are Jack Costello, of mm formerly £TSP, so settled about the Saturday floats with fresh all Walter WincheH g:30 nothing solve the difficult problem of master- orating flowers, 9:30 Album of Familiar Music Fats Waller St. Paul, and John Fraser, who mm " re-, “Hit Parade" show which jumps to the of this new gathered less than 12 hours before. 9:45 Whiteman’s Orch. Good-Will Court ing technique device.” “__9:45 ceived his microphone training at the Columbia network May 2 to air to Dr. Other hundreds spend the last after- 10:00 According Boutwell, who is 10:00 Emo Rapee'a Orch. Whiteman’* Orch. Good Will Court Penthouse Party Massachusetts and Connecticut sta- at 10 Auditions are going on " “ p.m. detached without extra pay from his noon of the old year gathering mil- " Jewish 10:15 10:15 Benefit tions. and on, even though Carl Hoff has Interior each mem- lions of fragrant blosoms for use in " 10:30 Department post, 10:30 Dreams of Long Ago The Old-Timer Both announcers, Fraser at 28 and at the latest to con- this and beautiful the spot present, ber of the staff was carefully selected magnificent spec- 10:45 10-45 at are unmarried. "_’’_M_Evening Melodies_ Costello 27, Fraser, fide ambitions for the assignment on the basis of talent or It tacle, destined, like the moth, to live experience. 11:00 The Master News Bulletin* Jewish Benefit Vincent Travers’ Orch. 11:00 a graduate of Brown University, was being a brass band organized by those but a few brief hours. Melody l4,the project's fondest that all •• hope 11:15 Slumber Hour 11:15 bom in Lawrence, Mass. A well set-up ace trumpeters, Dave Klein and of them ultimately will be absorbed Throughout the the after- years 11:30 Ted Lewis’Orch. Isham Jones’ Orchestra 11:30 man for his 5 feet 7 inches of height, Charlie Margolies. Into the radio Five noons entertainment ** ** industry. hundred has gradually 11:45 News Bulletins News Costello weighs 145 pounds. sought places with the “radio work- changed from amateur sports and Bulletins_11:45 TV /fEANWHILE Jane Pickens is set- 12:00 Fletcher Off Off Ride 12:00 but the number of selec- medieval at H'derson’s Orch. —Sign —Sign —Sky shop,” top "tilting on horse- ’’ down as soloist rings 12:15 I 12:15 tling permanent tions, in view of the limited back” to Origin of Opera. appropria- the great modern sports " on N. B. C.-WEAF’s oil 12:30 Tom Orch. 12:30 Tuesday night tion. will not run over 70 persons. the Coakley's The invention of is event, intersectional foot ball opera generally ... Stem the 12:45 ’’ 12:45 show Howard relinquishes LISTENING TO Politics played no part in the selec- game. attributed to the Florentines at the his C. B. S. cosmetic show to HE'S —"Too baton on TOO sign Off —Sign OfT end of the sixteenth century. Ted Royal Joan and the Escorts Quartet have rated a regular N. B. C. Ilnsull Faces Great Odds in A.M. EARLY PROGRAMS TOMORROW A.M. short-wait: features series out of the Chicago studios of PHIlBAK 6W Attempt N. B. C. .. She’s Joan Drake, maga- TONIGHT TODAY. 6rt0 zine cover girl, who hails from Den- I I At Comelmck'With Radio as 6:00 Elder Michaux * 7:30 TO 8:00 Vehicle 1:30 Velez is with re- 6:15 6:15 Oslo, p.m.—Lecture. ver .. Lupe busy the Samuel LKJ-1, Jeloy, 31.4m., 9.57 meg. hearsals for Ben Bemie's Tuesday 77-year-old Insull, one in radio knows, are enormous, even 6:30 Gordon Hittenmark The Senator’s Visit 6:30 WJSV__ " New York, 3 York who built and lost an empire and if the network itself does not operate 6:45 p.m.—New *•_6:45 Philharmonic Orchestra. tune in the and busi- the stations but W3XAU, • • . your home power light simply sends out pro- "7:00 Gordon Hittenmark Prelude Musical Clock Sun Dial 7:00 RENOVIZE Today’s 9.56 meg. stage a comeback in the youngest grams to them for local rebroadcasts. .... 7:15 Philadelphia, 31.2m., 7:15 6.15 Terms Up to 5 Years not of the electrical industries— For one wire lines mm mm m CJRO, Winnipeg, 48.7m., thing linking the 7:30 mm 7.39 and 11.70 ? Active and once stations to studios are " meg., CJRX, 25.6m., spry again Chicago very 7:45 Art Brown 7:45 te his years and his financial set- expensive and have to be leased on a meg. 8:00 Gordon Hittenmark Sun Dial 8:00 that 5, can Samuel term basis. For another Morning Devotions Art Brown Moscow, 4 p.m.—Events Insull succeed thing, ar- " 8:15 The Wake-Up Club 8:15 have taken place In the Soviet EBERLY’S ist obvious odds in a field that is tists and program and production “ • • “ SONS studio 8:30 Cheerio 8:30 Union the week. RNE, ally dominated by veritable equipment cost money. More during 1108 K N.W. DISTRICT 0557 8:45 6 jsters? than that, it takes a sizable executive "_8:45 50m., meg. Dignify your home Phone **Eherly's** 6 It t only the friends of the aged and operating staff to run such an en- 9:00" Gordon Hittenmark News Bulletins Art Brown Sun Dial 9:00 Montreal, p.m.—"And Came to Pass”: Dramatization y magnate, whose foreign and terprise—and Insull announced this 9:15 The Streamliners Breakfast Club Rhythm Revue Metropolitan Parade 9:15 “ “ " of the of Ishmael. CRCX, stic business and legal tribula- week the appointment of quite a num- 9:30 Police Flashes—Music Sally at the Switchboard 9:30 story ■ ■ “ * were front-page news during ber of such assistants and subordi- 9:45 News Bulletins Montana Slim_9:45 49.3m., 6.09 meg. Also CJRO, ✓ ». ^ THESE of Winnipeg, 48.8m., 6.15 meg., and 1 the depression era, but the nates. 10:00 News—Happy Jack Vaughn De Leath Views of the News Josephine Gibson 10:00 COAL PRICES CJRX, Winnipeg, 25.6m., 11.72 broadcasting industry at large, Whether Insull’s network will start 1035 Home, Sweet Home Edward MacHugb Merry-Go-Round Bill and Ginger 10:15 HUFNAGEL COAL CO. include relining meg. .sking these questions this week, with any sponsored programs, radio's 10:30 Sweethearts of the Air Children “ Poetic Strings 10:30 Yard and Office "mS 4 wheels com- Today's 6:15 from | occasion was Insull’s first source " Paris, p.m.—Concert at Va. formal of supporting revenues, was 10:45 Cooking School David Harum Ozark South Wash.. Va.. Highlands plete with stan- uncement his Mountaineers_10:45 Radio-Paris. FYA, 25.6m., 11.72 3.340 lbs. to the ton. of plans to estab- not disclosed by the aged executive in In Bags to da rd 11:00 Leif Ericson Exercises U. 8. Band Harmonies in Contrast 11:00 Every Pound Delivered quality new radio network of stations in the statement he issued his Navy Merry-Go-Round meg. Tour Bin—No Extra Charge from office * « mm 11:15 linings. 11:15 Johann Singers Helen Trent Romance Netherlands, 7 p.m. For Carrying. Prrmmr le Western Eindhoven, States, plans whose in the Chicago Civic Opera Building, " - - ■ 11:30 Bud Gilbert Just Plain BUI 11:30 F0RD tive nature was hinted in which houses —Special Sunday evening pro- press the great musical organ- ** " * ■ 11:45 PA. BLACK DIAMOND—Bitu- r M 11:45 BaUadeers Rich Man’s Darling directed to the United ’28 to’35 ts several months ago, when In- ization whose leading patron he was gram, minous Hard Structure. Eight 571.50 refused to affirm or in his States from the Netherlands, Smoke; Egg Site, *8.80: <8% lrmly deny wealthy heyday. Lump. *6.75. CHEVROLET PHI, 25.5m., 11.73 meg. Lump. (7.50: 50% B Insull’s right-hand man in the P.M. AFTERNOON PROGRAMS P-Mr ‘30 to ’32 8:30 Male netime between April 15 and project is Ota Gygi, an Austrian-born Berlin, pm.—German MARYLAND SMOKELESS—A Choruses V. DJC, 98.8m., 6.02 Bituminous Coal without Smoke. 1, his official announcement concert violinist who once served as 12:09 Luncheon Concert Voice of Experience 12:00 Plymouth_ Merry-Go-Round Simpson Boys Soot or Gas; Egg Slse. *9.50; 80% I, his new Affiliated Broadcasting court violinist to the King of Spain 12:15 Honey and Sassafras Curbstone News Bulletins Musical Reveries 12:15 meg. Lump. (8.50; Stove. *9.50. Boy Queries 9 dll get under way as a network and who has long cherished ambitions 12:30 Farm Marlin 12:30 Toronto, p.m.—"Forgotten 5?-.r-66”:;::: Merry Madcaps and Home Hour Along Melody Lane Mary HIGHEST GRADES OF $Cw 75 “ Footsteps”: Dramatization, "Baby- De Soto _ ■■ ig 17 radio stations within a rel- to become a network executive. Gygi, 12:45 How to Be Charming 12:45 VIRGINIA HARD COALS: | *10.75: Special y short radius around in fact, was also a in lonian Multiplication Tables," Furnace, Egg s*se. Dodge D. D.-D. H. %0 Chicago, moving spirit 1:00 Farm Music Afternoon Rhythms 1:00 Furnace (half Err and Pea). *9.50: Banjoleers and* Home Hour Only based on r xhibit in Royal Ontario er Insull nor his financial back- Ed Wynn's ill-fated .... Stove. *10.75; Nut. (10.50; Pea. Amalgamated 1:15 Schneider’s Cowboys Luncheon Music 1:15 Studebaker (Small) vho are said to be a a Museum of Archeology. CRCX, *8.50. j group of to link “ _ Broadcasting System, project 1:30 Dress Parade Charles Sears 1:30 Bulck (Standard) CM* 7C Is who formed a sizable Eastern stations into a 49.3m., 6.09 meg. Also CJRO, fairly network that * " — Smokeless; no POCAHONTAS Hudson 8 .. 1:45 Dot and Will News—Music_1*5 48.8m., 6.15 meg., and ot to enable him to embark on was backed by the noted comedian Winnipeg, low ash. highest grade bitu- 2:00 Between Bookends 2:00 11.72 gas. Old smo bile_ uneback venture, own of the several years to Education Forum German Program Zeke’s Gang CJRX, Winnipeg, 25.6m., minous; Egg sire. *10.50; Stove. P^0 any ago, only collapse mm 2:15 Happy HoUow 2:15 meg. • (10.35; Nut. (9.50. CpCC testinr o OTHER CARS dual stations. The new network, financially. Gygi is vice president of rACC adjusting • EQUALLY LOW 2:30 and Hot School of the Air 2:30 Vera 11:30 known as A. B. C., will simply Insull’s A. B. C. network in charge Mary Mason Music Guild Sweet Cruz, p.m.—Special tumo and Fine Coal bagged sepa- 2:45 2:46 dedicated to Canadian rately. All coals thoroughly screened broadcast > feed- of its those close _ programming organization, operations, although _ _News Bulletins_“ and guaranteed. 3:00 DX of Goderich, Donsored (commercial) and sus- to the scene assert that Insull himself 3:00 Forever Young Ray Heathertoa Afternoon Concert Manhattan Matinee Relay League ALL KINDS OF 8”A. BARD COAL to is Its affairs In 2:15 Ma Lunceford’s 8:18 Ontario, Canada. XEFT, 49m., DIAL NATIONAL 5885 g (non-commercial) programs personally directing Perkins The Wise Man Orcb. OR JACKSON 3000 3:30 6.12 meg. unber outlets. as active a manner as he ever directed 3:30 Vic and 8ad« Beatrice Mack Bob Crosby Songs of Russia .BauMUBM1 " ” U of such a venture, as every his giant utility empire. 3:45 Tbs O’Neills King's Jesters Danes Musis 3:45 '• •’ P I'l j 4 • • * f i