BULLETINS of HINDI NEWS CHANNELS Sunil Kumar Assistant Professor UIMS, Chandigarh University, Punjab, India
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PJAEE, 17(6) (2020) MEASURE THE DIVERSITY OF NEWS IN PRIME-TIME NEWS- BULLETINS OF HINDI NEWS CHANNELS Sunil Kumar Assistant Professor UIMS, Chandigarh University, Punjab, India Sunil Kumar, Measure The Diversity Of News In Prime-Time News-Bulletins Of Hindi News Channels– Palarch’s Journal of Archaeology of Egypt/Egyptology 17(6) (2020), ISSN 1567-214X. KEYWORDS DD news, News18, ABP News, NDTV India, News bulletin, Prime-time, News stories, Broadcasting, Coverage, News Beat, TRP. ABSTRACT This research paper is about the content analysis of prime time news bulletins of four national Hindi language television news channels. The study is only focus on quantitative analysis of news bulletins. This research is the comparative study of broadcast of news between Hindi news channels. All the news channels gave more importance to political news. The news stories related to the education and health get least coverage on all the news channels. In this study, researcher use DU screen recorder to record the news bulletins for analyse. The recorded forms of these programs are necessary because broadcast time of news bulletins on all the channels is same. INTRODUCTION The prime-time news bulletins are face of all news channels. We can say that evening news bulletin is the essence of day news stories. The prime-time news bulletins have same value in Television news channel that editorial page in the newspaper. In today’s world news become an essential commodity. This time it’s become necessary to cover each and every issue of all fields. In the race of TRP (Television rating points), every news channels want to cover more and more news. Doordarshan News, usually referred to by its abbreviation as DD News, is India's only 24 hour terrestrial TV news channel broadcasting in English and Hindi. The PrasarBharati board approved the proposal to start a 24-hour news channel in place of DD Metro, which was closed. This was subsequently approved by the Union Cabinet in a 3 October 2003 meeting. 4062 PJAEE, 17(6) (2020) News18 India is an Indian Television channel owned by Network 18. It was launched in 2005 as Channel 7 by DainikJagaran and acquired in 2006 by Network 18 and rebranded IBN7. In 2016 it took its current name. The ABP news is an Indian Hindi news channel owned by ABP group. It was formerly known as star news before being acquired by ABP group. The Star News was launched on 18 February 1998. From 2003 Star News became a complete channel. It was the first bi-lingual (English – Hindi) news service and was initially run by Star India on its own with NDTV doing the production until 2003. When the agreement with the NDTV expired in 2003, the Star News was transformed into a complete Hindi language news channel, part of the Star and ABP tie-up. NDTV - New Delhi Television is a pioneer in India’s news television and digital journalism. The NDTV was founded in 1988 by Radhika Roy and Prannoy Roy. The NDTV is today the most watched, credible and respected news network in India and a leader in internet. From the path-breaking “the world this week” the first private news on Doordarshan “the news tonight”, producing India’s first 24-hour news channel “star news” and the country’s first ever 2-in-1 channel profit-prime, NDTV has been at the forefront of every single news revolution. NDTV is now primarily an internet company with the flagship website - ndtv.com - India’s number one destination for general news. A DU screen recorderis a digital recording of computer screen and mobile phone output, also known as a videoscreen capture, often containing audio narration. The researchers use this application to record the news bulletins to analyse them. OBJECTIVES 1. To analysis of prime time news bulletin’s national Hindi news channels. 2. The study aims to measures number of news stories broadcast by private and government news channel. 3. To find which types of news stories are broadcast by all the TV news channels. 4. This study focuses on which types issue get more coverage by Hindi news channels. RESEARCH METHODOLOGY In this study, researcher uses the quantitative content analysis method. This research is only based on quantitative data. This study based on the comparative analysis of fifteen days analysis of prime-time news bulletins of two televisions national Hindi language news channels. SAMPLING TECHNIQUES This research focus on prime time news bulletins of television news channels. In our sample four Hindi news channels are taken; that are DD news, ABP News, NDTV and News18. The researcher analyses only prime time news bulletins. These channels are selected as sample on the weekly TRPs given by BARC. The full form of BARC is broadcast audience research council. 4063 PJAEE, 17(6) (2020) In this study researcher analyse the sample of the fifteen days news bulletins of prime time of all the four national news channels. The duration of one news bulletin is one hour each day. This means the duration of both news bulletins are four bulletins. So this research is based on the analysis of the 60 hours data. DATA COLLECTION AND INTERPRETATION The data collected in this study with the help of DU screen recorder application. By using this application, researcher record the news bulletins broadcast by selected sample of television news channels. The researcher gives categories to news stories on the basis of their beat. The one news stories further sub-divided on basis of national, international and local. This table shows that total numbers of news story broadcast by all Television news channel. The news story run by News18 channel is much more than the news story runs by other news channels. The total numbers of news stories broadcast by all TV news channels are 1239. The numbers of news stories broadcast by DD news channel is almost less than half of numbers of news stories broadcast by News18 channels. The numbers of news stories broadcast on DD news are 302. The numbers of news stories broadcast by News18 are 502. The NDTV news channel broadcast 197 news stories in the sample taken. S. SUBJECT DD NEWS NDTV ABP NEWS18 TOTAL NO 1 POLITICAL 92 67 81 123 363 2 CRIME 16 9 29 78 132 3 HEALTH 4 0 4 9 17 4 SPORTS 18 22 22 52 114 5 COURT 28 16 12 20 76 6 BUSINESS 23 18 17 21 79 7 ENTERTAINMENT 8 6 4 29 47 8 SCIENCE AND TECHNOLOGY 13 16 6 29 64 9 ENVIRONMENT 27 7 15 17 66 10 EDUCATION 2 0 0 9 11 11 PARLIAMENTRY 20 6 8 21 55 12 OTHERS 51 30 40 94 215 TOTAL 302 197 238 502 1239 The ABP news broadcast 238 news stories. Table shows data of all categories of news stories In this study researcher found that the numbers of news stories broadcast by private news channel (News18) is much more than government news channel (DD news). 4064 PJAEE, 17(6) (2020) Chart Title 140 120 100 80 60 40 DD NEWS 20 Numberof news stories NDTV 0 ABP NEWS18 News catgory This bar chart shows the number of news stories run by all the channels in sample period that is taken by this study. The researcher finds that the news related to health and educations issues are get minimum coverage by all the channels. The number of news story related to health and education are 17 and 11 respectively. The news story related to health are 17 out of which 9 news story are broadcast by News18 and only 8 news story broadcast by other news channels taken for study. In the case of news related to education is only 11 news stories are broadcast in the period of study. The number of stories related to education is more than four times in News18 as compared to DD news. The DD News broadcast only 2 news stories related to education. The ABP News and NDTV not broadcast any news stories related to education. DD News 4065 PJAEE, 17(6) (2020) DD NEWS OTHERS; 17% POLITICAL ; 30% PARLIAMENTRY; 7% EDUCATION; 1% ENVIRONMENT; 9% SCIENCE AND TECHNOLOGY; 4% CRIME; 5% HEALTH ; 1% ENTERTAINMENT; 3% SPORTS; 6% BUSINESS; 8% COURT; 9% Pie chart shows percentage of news story in DD news In this research period sample is taken DD news broadcast total 302 news stories in news bulletin that is 24.50% of total number of news stories broadcast by all four channel. In all the categories of news broadcast by DD news, the number of political news is more that is 92. We can say that is 30percent of total number of news story broadcast by DD news. Further the division of political news stories are broadcast by DD news in national, international and local. The 49percent of news stories are national level and 39percent are local level. The only 12percent news stories are in the category of international political. DD news broadcast 16 news stories related to crime that is 5percent of total number of news stories is broadcast by DD news. The 60percent news stories are national level and 40percent are local level. DD news did not broadcast any international news story related to crime. DD news broadcast least number of news stories related to health and education. The number of news stories related to health and education are 4 and 2 respectively. Both are 6 percent of total number of news stories broadcast by DD news channel. In education both the stories are national level.