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Viewed on Your Website Who May Not Have Made an Immediate Purchase Website www.atlassoftweb.com Volume 2 Issue 3 Jul - Sep 2017 1. Editorial - Mr. Royson Rajan Depression at work is serious and you - Khushali Dutt 2. shouldn’t ignore it! Steve Jobs - Tanvi Rathore ISSUE 3. 4. Varnish Cache ACP - Ishan & Vijay Tips for a Successful Remarketing - Akash Khialani 5. Campaign THIS Most Useful Browser Add-ons & - QA Team 6. Extensions (Part - 2) IN 12 Most Effective SEO Tips for - Trushal Prajapati 7. Website Optimization 8. What Is Cron Jobs? - Chirag Modi 9. Expert Talk 10. Happy Hours @ Atlas 11. Adventure Trip - Nilesh M The Editorial Team Editor In Chief Content Editors Proof Reader/Content Writer Creative Designer Royson Rajan Bejini Sajan Khushali Dutt Rakesh Sathawara Edwin Raju Tanvi Rathore EDITORIALEDITORIAL Message from our CEO & Co-Founder Mr. Royson Rajan This quarter has marked a number of milestone achievements and successes at Atlas Softweb, setting us firmly on our path to achieving our long-term goals. But other than that, this quarter (July-September) has also been an auspicious one for Atlas. From celebrating the independence of our great country to celebrating the pious festival of Paryushan and Onam, we have had a truly blessed time. Just like Onam marks the cele- bration of harvest and future prosperity with the beginning of a new harvest season, this quarter for Atlas has also been quite like it. We have celebrated our accomplishments and hard work and have also welcomed new beginnings with open arms. We have made efforts to reach out to the community and achieve a holistic growth of Atlas by venturing into different areas both technical and non-technical. In my attempt to be of service to the youth, I have started a new undertaking called Campus Freshers. Campus Freshers is a startup initiative which helps students and fresh graduates in their quest of achieving gainful employment. In this age of competition, freshers have to be vigilant and skillful in many areas. I was also invited by Nirma University to deliver a lecture on the same topic on 30th August 2017. Hopefully, this initiative will also be a successful one. I would like to end this message by congratulating all members of Atlas Softweb. As we know this year we had heavy rainfall due to which many problems were faced and many localities of the city also came to a standstill. But despite the difficulties, we have lived up to our responsibilities and expectations. Many more festivals, celebrations, accomplishments and also difficulties will come to greet us in the future, but I am firm that Atlas will continue to grow, deliver exceptional work standards, innovate and will continue to bring a positive change in the communities in which we work and live. Depression at work is serious and you shouldn’t ignore it! - Khushali Dutt In a study conducted by 1to1Help.net, a professional counseling company, on ‘The Mental Health Status of Employees in Corporate India, it was found that one out of every two employees in corporate India suffers from anxiety and depression. The figures are alarming but yet nothing has quite changed about the way Indians look at Depression or how they deal with it. We have plenty of tactics and tricks to cure even a common cold. Tell a relative that you are having abdominal pain since some days and you will get a long list of probable diseases with their home remedies from the same relative who happens to be a mechanic by profession. We According to the study of 1to1Help.net, the precipitating factors for have “Nuska” for all kinds of physical illness- depression among employees include: es. But, when you tell a close friend that you Fear of job loss, termination, disciplinary actions, and ongoing inquiries have been feeling low or depressed since some days, his advice will probably be, “It Financial concerns, huge debts will pass, it’s just a phase.” Unable to meet expectations, deadlines In the same study conducted by Feelings of failure and unfairness 1to1Help.net, it was revealed that 55 Job dissatisfaction, unhappy with the job location (homesickness), no clear job percent workers with symptoms of profile (stagnation and frustration) depression, were going through it for over a year without doing anything about it. Harassment (physical and mental) Excessive burnout, emotional exhaustion, overwork, and sleep deprivation. Good health is not just the absence of deformities or illness, but it’s the state of What can be done? How to prevent or treat Depression complete physical, emotional, mental, and social wellbeing. It’s high time that we Recognize the signs. These signs can be low interest in working, low productivity, aloofness, frequent breakdowns, lack of motivation and more. started giving importance to mental health as a prerequisite for a happy and Don’t over burden yourself. successful life! It is all the more important Take care of your body and mind. Devote yourself to doing something you today as the cutthroat competition of enjoy every day. today’s world, the quest for being the best, busy lifestyles and city life, is taking a huge The most important in the list is accepting that you are depressed. There is toll on physical and mental health and nothing to be ashamed of and there are chances of being completely healthy wellbeing. According to WHO report, again if the person accepts that he is ill. around 60 million Indians are found to be Once you have accepted it, reach out to friends and family and talk about suffering from mental disorders which is what’s happening to you. more than the population of countries like Don’t be afraid to seek professional help. In India, visiting a psychiatrist is a South Africa as per the study in taboo. People fear that they’ll get the tag of being “insane.” Depression is a September, 2016 disease and it can be cured if you seek help. Depression at work is serious and it is You may fear that speaking about your condition will affect your job, but if you not just a phase, and it will not pass until speak up you may realize that “you are not alone”. You may find many other you take concrete steps! sympathetic coworkers who are going through the same condition. Steve Jobs - Compiled by Tanvi 24 and over 100 million when 25. Forbes consider him as one of the nation's richest and youngest people to make it to the Forbes list. In 1978, with Apple growing, Steve Jobs and Steve Wozniak hired Mike Scott from National Semiconductor to serve as CEO. In 1984, Apple introduced the Macintosh, which was based on Lisa(Local Integrated Software Architecture). Shortly after it released in 1985, Bill Gates' then-developing compa- ny, Microsoft threatened to stop developing MAC applica- tions unless it was granted a license. Microsoft was develop- ing its GUI(Graphical User Interface) Windows, and didn't want Apple to sue it over the similarities between Microsoft My favorite things in life don't and Mac operating system. In late 80's Microsoft Windows cost any money. It's really clear was getting better and better and thus gaining more shares than Apple. that the most precious resource we In 1985, Steve Jobs decided to leave the company as Sculley all have is time. proposed a plan which removed Steve Jobs from the Macin- tosh group and put him in "New Product Development". This A person with a clear vision, an inspiring figure, an move left Jobs powerless within Apple. And Finally on enterpreneur, businessman, inventor, an industrial September 17, 1985, Jobs submitted his resignation letter designer and a true fighter who taught the world that to the Apple Board. Five additional senior employees also its never too late to attempt something new. resigned and joined Jobs in his new venture. Steve Jobs was the chairman, the Chief Eexecutive NeXT Officer(CEO) and co-founder of Apple Inc; CEO and majority shareholder of Pixar, a member of The Walt In 1985, NeXT was founded by Steve Jobs with $7 million. Disney Company's board of directors and founder, When he was running out of money, he attracted the atten- chairman and CEO of NeXT. Jobs was born on Febru- tion of billionaire Ross Perot, who invested in the company. ary 24,1955 to Joanne Carole Schieble and NeXt workstations were released in 1990 which were Syrian-born Abdulfattah Jandali who were unmarried technologically advanced and designed for the education at that time. Jandali who was teaching when Steve was sector. Then second generation NeXTcube was released and born, said he had no other choice but to give their soon NeXT transitioned fully to software development with baby for adoption because his girlfriend's family the release of NeXTSTEP/Intel. objected to their relationship. Later Steve Jobs was In 1997, NeXT was acquired by Apple Inc and Jobs was adopted by Paul and Clara Jobs. asked to come back in the leadership role. He was the While talking about his adoptive parents, Jobs would interim CEO from 1997 to 2001 and became the permanent say, “They were my parents 1000%” and would CEO until his eventual resignation in 2011. become upset when his parents were referred as Pixar and Disney “adoptive parents.” Jandali has also stated that "I really am not his dad. Mr. and Mrs. Jobs are, as they raised In 1986, Steve Jobs took interest in The Graphics Group him. And I don't want to take their place." from Lucasfilm's computer graphics, where with the partner- ship of Disney in 1995, Toystory was produced and it took The Ups and Downs in Steve Jobs’s Life him to fame.
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