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Mother Earth Living Media Mother Earth Living • 1503 SW 42nd St. • Topeka,2020 KS 66609 MEDIA• 800.678.5779 • [email protected] • www.MotherEarthLiving.com Reach Out to Women Invested in Their Health The number of people interested in managing their health, preventing chronic ailments and aging gracefully grows every year. For an example, we can look to the explosive rise of the natural health supplements market — valued at approximately $36 million in 2016, this market is expected to reach $68 million by the end of 2024. More and more, people realize the keys to good health are found in nature: nutritious, organic foods; moving our bodies daily; and lifestyle habits that emphasize stress management, time spent outdoors and a connection with others. Despite the seeming simplicity of this advice, living well and maintaining our health is a perennially complex topic in our modern world. Mother Earth Living acts as a reliable friend and guide to those interested in creating a healthy home and lifestyle for themselves and their families, a trusted resource readers turn to for science-backed information and high-quality product recommendations. As an advertiser, you become a part of that voice and a critical resource to this important block of consumers, reaching engaged sustainable lifestyle consumers via one easy, targeted and effective buy. Mother Earth Living • 1503 SW 42nd St. • Topeka, KS 66609 • 800.678.5779 • [email protected] • www.MotherEarthLiving.com AUDIENCE RESEARCH THEY STAY HEALTHY NATURALLY 91% eat organic food regularly 81% use vitamin supplements daily 70% exercise regularly 69% use essential oils regularly 62% drink tea daily THEY FEED THEIR FAMILIES HOMEGROWN PRODUCE 99% garden 92% feel it is important to use organic gardening methods 90% grow herbs THEY PAY ATTENTION TO THEIR NUTRITION 93% cook from scratch 87% bake from scratch 74% use herbs in food preparation Source: 2019 Custom Study Mother Earth Living • 1503 SW 42nd St. • Topeka, KS 66609 • 800.678.5779 • [email protected] • www.MotherEarthLiving.com Demographics & Audience Average age: 47* Average HHI: $83,370 Average value of owned home: $313,967 GENDER % of readers HHI Women 89% $150,000 or more 11% Men 11% $125,000-$149,999 5% $100,000-$124,999 11% EDUCATION $75,000-$99,999 17% Attended/graduated college 52% $50,000-$74,999 24% Postgraduate degree 23% $40,000-$49,999 13% Postgraduate work 6% $30,000-$39,999 7% Attended college 22% $20,000-$29,999 7% Less than $20,000 5% HOME Home owned 91% AREA OF RESIDENCE Home value: County size A 7% $500,000+ 17% County size B 21% $200,000-$499,999 47% County size C 25% $100,000-$199,999 21% County size D 47% $50,000-$99,999 11% Less than $50,000 4% *Google Analytics Sources: 2019 Custom Study and Nov. 2018 American List Counsel Mother Earth Living • 1503 SW 42nd St. • Topeka, KS 66609 • 800.678.5779 • [email protected] • www.MotherEarthLiving.com 216 K 246 K 473 K 109 K Print Audience Average Monthly Average Monthly Newsletter Subscribers Unique Visitors Page Views 1.1 MIL 48 K 18 K 50 K Facebook Likes Instagram Followers Twitter Followers Pinterest Followers Total Audience: 2 MIL* Subscriptions: 45K National Paid Circulation: 45K Total Print Audience: 216K Average Monthly Unique Visitors: 246K * Print, online, and newsletters Source: 2019 publisher’s own data Mother Earth Living • 1503 SW 42nd St. • Topeka, KS 66609 • 800.678.5779 • [email protected] • www.MotherEarthLiving.com EDITORIAL MISSION Living Well Naturally Our mission is to help readers create a life-style that starts with internal health and extends to their homes and communities — they feel their best using the wisdom of nature. Mother Earth Living is the ultimate guide to living a whole, healthy life — inspired by and connected with nature. Today more than ever, it’s easy to become overwhelmed by the vast amount of information and products, including misleading labels and unproven claims. Mother Earth Living is here to help sort out the real, time- honored, and scientifically backed practices that yield results — whether it’s perfectly baked whole-grain bread, a better night’s sleep, or an easy and productive herb garden. NATURAL HEALTH FOOD AND RECIPES ORGANIC GARDENING HEALTHY HOMES Mother Earth Living • 1503 SW 42nd St. • Topeka, KS 66609 • 800.678.5779 • [email protected] • www.MotherEarthLiving.com ONTENT A ONTENT A ED C DVE ED C DVE OR RTO OR RTO NS R NS R O IA O IA SP L SP L L L I I L F F F V V T T I I I A A F E E V T T IN I I A R C C T E M M IN P V R V C E T E M M P B B V I I M M E D D B O O I M M U U D E E O O O U U S S O O E S S O S S K K O E E S K E E S S N N O O I I M M S S N N O I I L L M I I A A T T L L N N N N I A T T R R N N N S S R O O C C K K S T T T T O O C K E E A A T N N E T A N N N S T I I N N S T E I I N E T E A T G E A T G U I U T N I V I N T L V I C T T L C T T O E S E R E O S N R E A N I N A N T I C T C E T E S S T T I S I S V R T V R S E I S E I A A F F D D S I L S I L P GITA EB P G A B O W O IT E NS S N W S B O TS D B SO TS D LO RE AS A L RE AS A G D D DC OG D D DC EDICATED PO EDICATED PO EMAIL EMAIL TENT D CON ADV Convergent Media: RE ERT SO OR ON IA SP L Your Ultimate Marketing Solution L I F V T I A E RIN C T We provide a full-scale marketing service that can research and respond to the M P V E B I M D questions and challenges facing your business. Our Convergent Media Team has O U E O S O S its eye on the future, as each new day is chock-full of opportunities spanning a K E S N O I M vast, multilayered consumer landscape. L I A T N N R S O C K T That’s where convergent media comes in — it’s a practice that anticipates and E A N T N S embraces the ever-changing ways your target audience consumes information. I I N T E E A T G How will you make your story count? Where should you position your message? U I N T V I From engaging online platforms and social media to event marketing and L C T T O E S R E sampling, we go beyond the page to activate all the channels that best suit your N N A I T C story. Let us design an expertly tailored promotional package that maximizes E T S I S T V R your ROI. With our sister publications combined, you can reach a total audience S E I A D F of more than 13 million. L SP IG A B O IT E N W S SO S D BL RE ST A OG D D DCA EDICATED PO EMAIL CONTENT AD ONTENT A RED VER ED C DVE SO TO OR RTO N RIA NS R PO L O IA S SP L L L L L I I F F F I I V V T T F F F V V T I I A A I A A E E IN E R E N C C T I R C C M M T P M V V E E P V V E E B B I I M M B B I I M D D D D O O O O U U U E E E E O O S S O O S O O S S O O S S K K E E K K E S S N N S N O O I I M M O O I M M L L L I I A A I I T T A A N N T N N N N N R R R R S S S S O O C C K K O C C K K T T T T T T T T E E A A E E A A N N T N N T S N I I S I I N T E N T E E A T E G A T G U U I N T I V I N T L V I C T T L C T T E O S E R E O S N R E N N N A I A I T C T C E E S T S T T IV S I S IR T V R S E Mother Earth Living • 1503 SW 42nd St.
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