PROFESSIONAL DEVELOPMENT LEARNING & PARTICIPATION 2010 I 2011

www.urbandevelopment.co.uk www.myspace.com/urbandevelopmentcouk Urban Development presents

PROFESSIONAL NATALIE MADDIX | LEARNING & PARTICIPATION COORDINATOR DEVELOPMENT A founding member of UD Vocal Collective, Natalie now provides a voice for Urban Development's & education programme. Her multi-tasking skills and LEARNING diverse musical knowledge insures that UD's interaction with the youth delivers both creative and academic PARTICIPATION 2010 2011 outcomes. I DJ WONDER | MUSIC & MARKETING TUTOR As an internationally respected DJ and producer, for the likes of Dizzee Rascal, Sway and , Wonder is one of the best in the game. Find out how he can take your talent from the streets to the industry and unleash your full potential. Introduction Register for all courses at www.urbandevelopment.co.uk SHERELLE ‘SHEZAR’ MCKENZIE | VOCAL TUTOR Shezar is a vocal powerhouse and an artist to watch Urban Development is all about If you are having problems registering or do not out for. Having worked with Bashy, Wretch32, Natasha have access to the internet please call us between developing fresh and fun courses for Bedingfield, MPHO, The Guillemots, Tawiah and Omar, 2pm & 6pm Monday to Friday on 020 8536 0630. young singers, songwriters, producers UD Vocal Collective’s leader puts singers and emcees and musicians. Whether you are a through their paces. Buy Our Workshops beginner just starting out or you’ve DANIEL THOMAS | VOCAL TUTOR got serious skills, we provide access If you are a provider wanting to buy our services, please visit the education section of the Urban Whether God-fearing or agnostic, Daniel has the to professional tuition and industry- Development website or contact power to bring out the true spirit of any vocal standard equipment to compose, [email protected] performance. As a multitalented singer / songwriter perform, and record the best urban and producer he has gained the respect of many artists in the industry and is very much in demand music. both here in the UK and overseas as a vocal coach, songwriter and singer. We believe that real talent needs back up, and we’re the best people to provide RANDOLPH MATTHEWS | VOCAL TUTOR Randolph is a pioneer, fusing phonetic language, it. Our programme of mentoring, vocal percussion, sounds and instruments that resonate seminars and youth initiatives shows our with the hearts of all those that experience it. As a commitment to supporting homegrown vocal tutor, Randolph brings a vibrant energy and talent and helping young professionals unique delivery style to our projects. to get ahead in the music industry. DARREN MARTYN | MUSIC TUTOR Darren has an amazing array of artists, writers and producers filling his music catalogue, with the likes of Kele Le Roc, , Sadie Ama & All Saints, to FOLLOW US: name but a few. Darren brings his ample talents to Twitter - @urbandevlopmnt. the UD camp, delivering vocal, music and songwriting Facebook URBAN DEVELOPMENT sessions for a variety of projects.

02 03 Urban Development presents

UPPROGESS SCHOOL RECORD LABEL PROJECT UD VOCAL COLLECTIVE

The industry requires fresh talent and young, creative Got an ear for talent? Are you a singer interested in developing your writing "Being a part of the Vocal Collective is amazing, it's minds to take it into the digital age - that's where you Ben Scarr, Semtex & Twin B do it, can you? Why not work and performance skills? helped me to build up music industry experience & come in. If you are in *Year 10 or 11 and think you have as part of an A&R team, help develop the sound of the Are you an MC with original style and a passion to has supported my development as an actor. We're vocal or production talent, then this project is for you. group and find that act with the next big hit. take your craft beyond the underground? like one big family!" Lance Kirby, 20 Are you a music producer looking for the right vocal UProgress is the first point of contact for school students “I enjoy the fact that I got to work with experienced talents to complement your music? ELIGIBILITY REQUIRMENTS: looking to explore careers in music. Over a period of artists that understand the industry and gave me space • Aged 14 to 25 20 sessions, Urban Development is offering you the to discover it myself.” Renell Walker-Arthur, 16 If the answer is yes, then UD Vocal Collective • Live in one of the following Boroughs: chance to work as part of a record label preparing to is interested in YOU! Waltham Forest, Newham, Hackney, Tower Hamlets release a mini album that will be performed at a live Get the credit you deserve or Greenwich showcase. The project also includes a week of recording Complete your portfolio of work and receive a Bronze UD Vocal Collective is a vocal group with a difference. • Acceptance is subject to successful audition during the February half-term. Youth Arts Award. Inspired by Urban Development's highly respected vocal training courses, our tutors develop the skills Sign up for the audition workshop NOW!! The Tutors… ELIGIBILITY REQUIRMENTS: needed to succeed in the competitive music industry. www.urbandevelopment.co.uk Top industry professionals will be on hand to help you • Aged 14 to 16 in year 10 & 11 Closing date for applications achieve your goals. Their job is to teach you cutting- • *Attend one of the following schools in London Borough UD Vocal Collective is all about Thursday 9th September 2010 edge songwriting and performance techniques and of Newham: Sarah Bonnell, St Bonaventures, Stratford, • Honing songwriting & vocal skills how a professional record label is run. Rokeby, Lister, St Angela’s • Developing industry knowledge Course dates: • Creating shows that raise the bar for live Audition Workshops Tuesday 21st & 28th September Artists - Who’s got lyrics? Who’s got bars? Visit the website to register for the taster session and look performance. Audition 5th October Can you sing? out for flyers that will be distributed to schools in the Learn key studio techniques, songwriting tips and live area. www.urbandevelopment.co.uk As a UD Vocalist you will: Term 1: 12th October 2009 to 14th December 2010 performance skills • Work as part of a collective and develop skills Term 2: 11th January 2010 to 22nd March 2011 Closing date for applications which you can use for your own projects. Production - Just beat it! Thursday 9th September 2010 • Gain networking opportunities Check out the Myspace: , Labyrinth and Fraser T. Smith, do it… can you? • Work with established artists www.myspace.com/udvocalists or Why not work as part of the production team to develop Course dates: Follow Us - Twitter @UDVC the sound of the group and the music for the mini- Audition/Taster: Wednesday 29th September Previous collaborators include: album. Time: 3pm - 6pm Shola Ama/Ghetts/Bashy/Labyrinth/Ny//Tinie Term 1 - 6th October 2009 to 15th December 2010 Tempah/Young Nate Term 2 - 12th January 2010 to 23rd March 2011

04 05 Urban Development presents

UDEVELOP+ PLUS UD INTERNSHIPS

Are you 16 – 19* and looking to break through in the ELIGIBILITY REQUIRMENTS: UD Internships “Working with UD has been great. I’ve definitely music business? Are you unemployed and interested • Aged 16 – 19 (up to 25 years old if you have In such a competitive industry, work experience can enjoyed it and learned a lot about how the team in raising your earning potential? If the answer is yes, access or special needs) make all the difference to your CV. Grab this works together to put on shows.” Rochelle Brooks, 24 then UDevelop Plus+ might be for you. • Live in one of the following London Boroughs: opportunity and you could be contributing to the Waltham Forest, Newham, Hackney, Tower Hamlets growth of an exciting urban music brand while building ELIGIBILITY REQUIRMENTS: Our 10-week course will develop your digital music or Greenwich your skills, contacts and experience. • You must work less than 16 hours a week and skills and knowledge of the industry. Tutors DJ Wonder • IT Literate • Live or study in one of the following London and ShezAr combine workshops and master classes • Be unemployed or out of education Company internships boroughs: Newham, Tower Hamlets, Hackney, to give you music industry knowledge, a nationally • Acceptance is subject to successful interview What we’re looking for: Great communication and Waltham Forest or Greenwich recognised qualification and a chance to meet admin skills, good written and spoken English, successful professionals. Throughout the course there Succeed and you could earn a nationally recognised willingness to take on a wide range of tasks and get For more information visit will be opportunities to visit exhibitions and work on qualification, valuable work experience and involved with the team www.urbandevelopment.co.uk/internships live music events. employment support (funding is available to assist with travel and lunch expenses.) Project-based internships “Through this project I got to choose what skills I We need organised and enthusiastic individuals to wanted to work on which you don’t get in school or Register on the Urban Development website help plan and deliver specific projects, such as events, college. It’s helped me to know my potential.” www.urbandevelopment.co.uk education courses and studio projects. You might Moses Gumisiriza, 19 Closing date for applications have a flair for writing and editing copy or sound Wednesday 22nd September 2010 engineering skills with great communication and a LEARN HOW TO: good knowledge of social networks (Twitter, Facebook, Operate Logic to produce beats & remix songs/Record Myspace, YouTube etc). vocals/Create lyrics and melodies/Mix and master Course dates: tracks/Upload content via the internet/Run your Interviews & taster session by appointment only Week We offer time with a dedicated professional operation as a record label/Build your media beginning 27th September development mentor for all our internships, as well as profile/Marketing Course begins 11th October 2010 to 28th January a zone 1-4 travelcard and lunch expenses. In return, 2011, 2-3days per week we ask for a commitment to 2 days a week for 12 weeks. All internship applicants must be available to attend some evening and weekend sessions.

Supported by the Office of the 5 Host Boroughs Education Unit

06 07 INDUSTRY Coming soon… Industry Takeover THEUPDOWN TAKEOVER UDECIDE IPANEL Monthly Events @ Rich Mix…

TheUpDown is the number one spot for urban news, Industry Takeover began its second phase in October Fancy yourself as the director of a company? Think Industry Takeover is all about empowering the next music and culture on the web - think interviews, 2009, with a series of monthly seminars, open mics you have the business smarts to make those big generation of emcees, singers, DJs and young music videos, podcasts and exclusive competitions. and showcases at Stratford Circus. These sessions decisions? If the answer to the above is yes, then you industry professionals. through our series of monthly Want to get involved? were managed by Urban Development’s youth events could be the right person for the UDecide Panel. seminars, open mics and showcases. Why not join the UD Creatives Team team, the UD Creatives, and delivered seminars featuring expert panels of influential movers and We are searching for young people who can… Look out for more info!! UD Creatives shakers and performances from some top names in • Represent the opinions of young people Urban Development is looking for creative minds to urban music. • Get more involved with UD and learn about play a key role in shaping the future of our organisation what we do and our vision for the future and the scene as a whole. Join the team and you’ll Previous Panelists & Performers include: • Be an ambassador for UD and represent at UD get the inside word on all Urban Development projects. Twin B | Ras Kwame | Terror Danjah | Chantelle Fiddy events and other special projects As a member of the UD Creatives we can offer you | Hattie Collins | Andy Hylton | The Stow | Marvell | opportunities to… Ghetts | Master Shortie | Cherri V | Clement Marfo & What we’re looking for: The Frontline| Tribal Man • Enthusiasm • Learn more about one of the urban music • Confidence to speak your mind and put scene’s leading arts organisations “After meeting music video director Andy Hylton, we forward ideas • Join the editorial team and explore new ways to are now working on some music video and short film • Commitment to at least 4 meetings a year, as develop TheUpDown - Urban Development’s fast- projects. I left feeling encouraged and motivated.” well as attending events and special projects as paced online magazine - Camilla Wren a UD ambassador • Gain an insight into the music business from specialists across the music industry “If Industry Takeover and Urban Development come Interested? • Create promotional ideas for flyers, t-shirts, to a venue near you expect nothing but hot talent!” Email: [email protected] for more info. stickers and slogans. - C Dot C • Develop essential industry skills and a clearer understanding of the progression routes available to you.

Interested? Sign up online now or email [email protected] for more info. Places are limited.

08 09 Urban Development presents

ABOUT US EVENTS Find us Urban Development is the home of London's new We produce a regular programme of showcases, Stratford Circus, Theatre Square urban music talent. We specialise in professional festivals and live events, including Re:Definition and Stratford, London E15 1BX development, live events and education. The UK's Unplugged Sessions. We aim to help develop a vibrant T: 020 8536 0630 / F: 020 8536 0638 moving... and with almost a decade in the game, UK music scene and ensure that fans of urban music [email protected] we're right at the forefront. have access to the best and most diverse live entertainment. By train: Stratford Located in Stratford Circus - a multi-purpose performing (Jubilee/Central/DLR/London arts venue in the London borough of Newham – Urban LEARNING & PARTICIPATION Overground/North London Lines Development has built a reputation for inspiring young Urban Development is committed to developing people and championing some of brightest names innovative courses for young singers, songwriters, on the local and national scene. producers and musicians. Catering for beginner to advanced level learners, we provide access to PROFESSIONAL DEVELOPMENT professional tuition and industry-standard equipment Real talent needs back up, and we’re the best people to compose, perform, and record quality urban music. to provide it. Our programme of mentoring, seminars and youth initiatives shows our commitment to supporting homegrown talent and helping emerging professionals to navigate the highly competitive music industry.

10 11