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LOS ANGELES TIMES | www.latimes.com ADVERTISING SUPPLEMENT Sunday, March 15,2015

ROCKINRIOUSALANDSINLASVEGAS

15 THINGS TO CONCERTAND LASVEGAS GET READY TO PARTY! KNOW ABOUT GUIDE: THE BE-ALL, BEST OF THE ROCK END-ALL ITINERARY AND POP FEST p.4 p.7 p.12 o ck - o s, an o. ce ul Ri $25 to p li se y, pa ot he Ri s ru in. nd es Pa d hi Ro in lt ue ns ed n’ - tt ici . Ri Ro é, us pa se ,B ns in ya fa is ga en razi ck ee rt ht se ut ry io in oc nc N’ ro ra in ans nu nS ev ck ck pa lig at Ro er Qu tf eb is eB yo ic ck at ei ns nf 985 el tr ru s, s, ce Ro nu rt ha to yP us th re st io Be th Ro ke er ed io Gu ll n1 ve at r- th ade r, age ng at ic ng mt of fm eg th gn ta n, oi ira, ad mi st ec gi lo te udien ,t gK be im nd ai ns Ri t, oo ak oh ar ta ds ys es in fa th ed nt 7.4 la g-a io 985 te s in en fs Sh lu em nJ mp to it re wh gs lo udin ni vi wi to sin ,1 to a, ’s di uga in th cl va pt ca in ck to ed ve in o. es ic ga rt El ipm le ce in n, ht ho er os ll un ylor Se Ro ed an ve on in s, . nc da eir ig Po rs io qu ta li ry Ta rt ti ro at ec Ov ha ce ne rst In dien he in ne an ma da sh s. re daw uc de kg po th Me a. li dal to vi razi au d nc 6. efi or ix fa ip ,c en eJ y, de te ac Jo er un ad nn im rf gS James th eB la au ge udien us sh eg lu ns ea pro ar so d1 he ha ov eb pe on ta ,l od at lin be fiv sl eo cr or dp ee nc STYLE da t’ ul Ri os ol tc an ns es ol e” nd nd Ri an io ei ns to he dB an eb en if e— ac io th ,a no nt nd av eR wh ,C 1,274 ea an av po of ev ht 15 ist ng at nR ct ur yL it ce al po a, ld on ya wd sh rt ht vi ic ct eh en ns he ki ce pe in ,s sc gTh er ro ne fM ou er ug gw ha ru na rt la un din oc ste em ni Pr rt May ast lin ec th ch fo ee ns IN eo ec on th io .R ng ast g, bro hp udin Me Ca th ad ll su mm ri te, tw ov Al Av fr g— cl ne in in on nd rt yi on mi He St in Mc has So co da al to ti Sp on in “L jo be in to bi ar 9a rs ts , e t g. t t nd ve ’s oi ift en, k- th d t ea k ha ta al ha k, s r hin ue ai gt 8a Sw an en iv ur er in nni oc ar hi fo yt dt . th ”s st nw in th ec or an nc gQ er s, to 985, ay rs nP ra, de fe yl ha nd wi —R rn co os nd ev wi al rm at ki he ou n1 en Ta iv he lo ,a ip tu et udin in in ot pe ng tt 30t nM ng sm —a gt oi st tr io cl bl ft ti re t, ci pt ,L fe om kS in to Ri C. ea ny aki il us ts in ti so es sS sa fr is st ke ná nR ho re pl an ck in o, bu to ep ga et ma re gi es wa st ki -b Fr uc C/D ro eo ega be more Ri sk Ma te or er ck

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lw Medina, an an nu st s, ed ha eu rt nt in ed oc din hr ,s ap in sd sb eC gh dn me ac ar ar ve t’ azi a’ th du SA lin ve ve th just wa gt ad ul ar ir Me ou oM en ei e’ Br in mi eA te in le din at rt oM ier oU eh th ap th wo us ve ia sM sic yw

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p-t – be “Rock than be We op in Br Sa Ro to in was CELEBRATING He sp full Ri na wh Ro mu R 2014 Springsteen, Bruce with Jagger Mick

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It all goes back to Medina’sdream of creating something LOS more than amusic festival.

“RockinRio hadtobemorethanjustaconcert,”he ANGELES recalled. “Ithad to be aparty.” Namedafterthe festival’s original home in , the LasVegasCityofRockisa40-acre, 85,000-capacity venue forwhichRockinRio haspartnered with MGMResorts International, CirqueduSoleiland YucaipaGroup. TIMES MedinasaidRockinRio is investing$75 million andMGM Resortsisinvesting more than $20 million.

Construction forthe open-air venue—thefirst of itskind | www

in LasVegas—started in Oct.2014 andwill be complete Medinasaidanagreement is alreadyinplace forRockin before theopeningweekend. RiotoreturntoVegasin2017 and2019. In betweenRockin .latimes.c Medinacomparesthe City of Rock to a“music theme RioUSA editions,MGM Resortshas plans to usethe City park,” with careful attentiontolandscaping,hospitality of Rock infrastructurefor festivals(popand rock excluded), (includingalavish VIP area)and humantouches such as andsportingevents.

floralarrangements throughout. Back in Brazil, Rock in RioinSeptember will include om Inspired by the“party” atmosphere of theNew returningheadlinersKatyPerry,SystemofaDown, John Orleansstreets, threeregionallythemedRockStreets Legend,Queensofthe StoneAge,Slipknot, Hollywood •• filled with shops, restaurantsand performancespaces Vampires andA-ha. willallow audience membersand artists—including Medina’simpeccableexecution forhis tour de forcewill SUND musicians,streetdance crewsand festival-style acts — keep theparty marchingon.

to revelinthe pageantry. Only question is:Are yougoing to miss it? AY

–PAUL ROGERS ,M

Brand Publishing Writer ARCH

Clockwise from top left: , 1991; ,1985; Beyoncé, 2013 15 ,2 01 5

T3 the first –a larger ed over days imes 85 19 38 et 10 attend fiv in of who . s ly it course festival than festival Fans MILLION 1. tal out years. he 7.4 attendees gh 30 ot tal ou O MILLION To over st hr at st fe ne RI re to at mo les 1 day mi ON legally ew of IN be es. each to worldwide. ra gaf the have gur ho W YOU ddin festival. let efi People watched concerts BILLI ea Weddings conducted the om 5 dap lb hs ’l she ug ey li ro th . NUMBERS mp th KNO day ROCK nd go ,a acco ’s of each ry et to has .L is Hours music io 10 rh UT May nR ea s THE THINGS ki me been co 30-y oc “World’ has Music the on. ars 15 BY DIDN’T ABO R Biggest Festival” going Ye 30 0 to (All doors time Ferris throughout Rock 27 the dedicated by - open-air who’ve in of om years. Also concertgoers. . including day acc Artists performed the U.S. for price.) Streets” 1, invested be ach venue Rock, and line afternoon. an at as Vegas. de ticket of “Rock zip ec te money construction U.K. Veg Las each da the of City in into in mo Peopl Las Rio admission available the open Brazil, Themed in Rio return, Amount in venue 0+ to 2019. inside area Rock included 600-foot-long passes, general passes.) by 3 gourmet are for .RockinRio.com. when daily and ar 00 scheduled for Price www weekend Feet-high, attractions wheel, Ye is followed bar 10 -conditioned 75 000 the air ($498 acts open in event. for ,0 VIP with food. MILLION Musical Vegas 4, 17 64 Las scheduled 85 298 20

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Rock Street U.K. THE STREETS Thisquaintboulevard is made to resemble London’s Camden Town and Dublin’s Grafton Street,lined with housesthatlookand feel like traditional pubs andshops. Authentic entertainmentreflectsthe countries’richheritage, WILL BE ROCKIN’ with Irish bagpipersalongside jugglers, aVictorian-inspired photographer andcaricaturist,aswellasone of thoseimplacableBuckinghamPalace guards. Rock Streets’ authentic sights, sounds and food On stage, thebandTerra Celtawill bringits ownbrand of traditional Celtic- capture cultures of U.S., U.K. and Brazil inspired music,and Stonethe Beetles willplayclassic hits by theRollingStones andBeatles everynight.All that andinternational hula hoop performerLisa ockinRio has finallylandedinAmerica,and it is bringing part of theworld with it Lottie doingher extreme contortionsand high-energy “BendItLikeaBarbie” actthathas takenher to 29 countries. —literally. Whereelsebut this mammothinternational rock andpopfestivalcould Ryoustrollthe streets of NewOrleans,immerse yourself in rich Brazilian cultureand experience thehistory andcharm of Britainand Ireland? And whereelsebut LasVegascould youfindsuchadelicious sensoryoverload?

Welcome to Rock Streets, threeimmersive experi- The Rock Streetsshowcasethe authenticsights, ences that arepartofthe City of Rock,the 40-acre sounds andfood of theU.S.,U.K. andBrazil.Eachstreet outdoorcustombuilt Rock in Riovenue that canhost is nearly 500 feet long andfeaturesits ownstage. Color- 85,000 visitors aday andwas designedas“atheme fulstreetperformers, bands andartists helpgive these park of music,”accordingtoRoberta Medina, execu- streets their authenticflavor.Twenty“houses”filled with tive vice presidentofRockinRio. shops andrestaurants linethe streets, making this afully “EachCityofRockisdifferent,dependingonthe immersive entertainmentexperience. countryit’sbuilt on,” Medinasaid. “… TheCityof The Rock Street atmosphere is casual,relaxed and Rock in LasVegasisslightly bigger than theone in intimate enough to requestasongfrom themusicians. Continued on page 6 RiodeJaneiro. Itsunique settingalsoallowed us to With doorsopeningdaily at 3p.m., festivalgoerscan LOS have more attractionsinside,and that is whywe’ll getafullyengagingexperience.

have threedifferent Rock Streets in Vegasinstead Let’stakeastrollaround theStreets andsee what ANGELES of just one.” sets each apart.

ROCK STREET U.S. TIMES Rock in Rio Dance Crew (May 8, 9, 15, 16) DJ Druskee &MCMyron Marten (May 8, 9, 15, 16) |

Academy of Villains (May 8, 9) www

Kinjaz (May 15, 16) .latimes.c

ROCK STREET BRAZIL

SpokFrevo Orquestra (May 8, 9) om

Pepeu Gomes (May 8, 9) ••

Leo Gandelman (May 8, 9) SUND Simoninha Feat. Toni Garrido (May 15, 16)

Marcos Valle (May 15, 16) AY ,M Bossacucanova (May 15, 16) ARCH

ROCK STREET U.K. 15

Stone the Beatles (May 8, 9, 15, 16) ,2

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COUPLES: When youarrive in Vegas, getready for YOUR ULTIMATE Rock in Rio—andmandatory shopping andbrowsing in the“houses”along theUSA, U.K. andBrazilRock Streets.Ifyou really want to have theultimate, inti- ROCK IN RIO USA WEEKEND mate experience,consider VIP tickets.ThelavishVIP hospitalityareaincludes airconditioning, open barand t’sonlyfittingthatthe world’smostspectacularmusic festival wouldfinallylandinLas Vegas. What all-inclusive buffetpreparedbyWolfgang Puckchefs. otherAmericancitycould possiblykeepupwiththisback-to-backweekend bash?Withentertain- And of course,the nightwill notbecompletewithout a kiss under thefestival’snightly fireworks show. Iment anddiningoptions galore —and pamperingpotential that’s off thecharts—aRockinRio Stay an extra night in town andcatch “LOVE,”Cirque USA experience caninclude all that SinCityhas to offer forpeopleofall ages andbackgrounds. du Soleil’s long-runningcelebration of Beatles music,at The Mirage.Followitupwithadinner prepared by your Afterall,you’llneed plenty of time to explore Spa—agreat waytorecover after alongnight of revelry. ownprivate chef in oneofTheMirage’s exclusive Lanai theCityofRock; sleeping is completelyoptional. Once suitably rejuvenated, snag aprivate SkyboxinMGM suites, andenjoy it alongside aprivate, secludedpool. Whetheryou’reheretorockout to Metallicaor Grand’sRace &SportsBook(theNBA playoffswillbein worshipatthe feet of , Vegascan fuel full swing) andnoshonhigh-endAmericanfareatCrush. FAMILIES: As you head over to Rock in Rio—festival an epic partylikenoother. organizerssuggest usingthe LasVegasMonorailorshuttles Howcan youmaximize your Rock in RioUSA week- GIRLS: Make sure youplanyourfestivaloutfit andare as thebestmethodoftransportation—make sure one end? Letuscount theways. Here aresomesuggestions readytoenjoy all10hours of funinside thevenue.For a of your many stopsofthe night includethe Street Dance to suit anytypeofcrewyou happen to roll with. blastofgirlpower,besuretocheck outhula-hoopper- Stage. You’ll reallyenjoy professionaldancersshowing off former Lisa Lottie’s contortionist circusact on Rock Street American danceroutines,fromhip-hop to dancehall,not to GUYS: Make your waytowardRockinRio USA, U.K. at thefestival. Herhipsdon’t lie.Then letthe festivi- mentionthe battles. Thisisalsoagood time to getcultured youdefinitely don’twanttomiss thezip lineride ties beginasthe likesofTaylorSwift, BrunoMarsand Sam andenjoy distinct culinaryselectionsfromthe threeRock —a64-foot-high, 600-foot-long screamfest over Smithtakeyou on aparty-filled ride into thenight. Streets.Makesurethe guys andgalssee thefireworksshow, thepartying masses. The screamingand obligatory Forthe ultimate girls’night out, plan to spendan too, before knocking outfor thenight.

LOS fist-pumping shouldthenmakeits waytothe EDM extra night andgrabhandfulsofGeorge Washingtons, As forbringingadult kids to LasVegasand Rock in stageinside theCityofRock. Youwanttoget as close rent alimoand head to the“Thunder from Down RioUSA,well, some ground rulesneed to be established

ANGELES to thespider-shape designofthe stageasyou can. DJ’s Under”showatExcalibur —araucous male revue first.Here’sanunofficialcontract, if youwill.We’re sure CakedUpand The GaslampKiller don’tbite. featuringchiseledAussie hunks. The next morning, thekids(ahem) adore your company,but definitely Stay at MandalayBay andwakeuptoashave and pamper yourselvesamid theopulence of Bellagio’s Spa bookseparaterooms —exclusiveRockinRio packages aromatherapy treatmentatTheArt of Shaving Barber andSalon with an ItalianBliss package. availableatMGMResortsVacations.com —preferably on

differentfloors,and limitthe togetherness to dinner(no TIMES “new friends”allowed), agreetomaking just texts andcallsper dayand absolutelynotagging each otherin

socialmedia posts unlessverballyagreed upon. |

Once you’ve mutually acceptedthese terms, let theen- www tertainmentcommenceatthe City of Rock.Requirements

include ridingthe Ferriswheel together andsinging at .latimes.c least twosongs from anyofthe full musicalsets, including Metallicaand ,inunisonatRockinRio.

Forbroodswithoffspringunder 21,CircusCircus, om astone’s throwawayfrom thefestival, has long been a

no-brainer —plenty forthe parentstodo, tons forthe •• kids,includinglive circus acts.Afterward, expose the

youngsters to fineart at Bellagio’s artgallery, or more SUND likely head down thestreetand indulgetheir collective sweettooth at Hershey’sChocolate World.

AY

Girls, guys, couples, families, heck —itdoesn’t matter. ,M

Youcan experience everything thebestofthe fest has to ARCH offer.Justbesureyourenergyisonits A-game. Beyond that,you’reonyourown.

15

–BOB YOUNG ,2 Brand Publishing Writer

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THE NEWEST RESORT ON THE STRIP JUST ACROSS THE STREET FROM ALL THE ROCK IN RIO ACTION

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