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Sunday, January 12Th, 2014 5:00 PM – 11:00 PM the Beverly Hilton Rooftop Terrace

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Sunday, January 12Th, 2014 5:00 PM – 11:00 PM the Beverly Hilton Rooftop Terrace 2ND ANNUAL MEETS A RARE MEETING OF HOLLYWOOD AND SPORT AT THE GOLDEN GLOBE AWARDS®, WITH A SPECIAL SEND-OFF TO THE SOCHI 2014 WINTER OLYMPIC ATHLETES Sunday, January 12th, 2014 5:00 PM – 11:00 PM The Beverly Hilton Rooftop Terrace In partnership with the Official Golden Globes ® Viewing & After Party For more information on sponsorship opportunities and to see a video of the 2013 event: [email protected] / www.goldmeetsgolden.com 1 MEETS ABOUT Hollywood has long been inspired by the sporting world and vice-versa, but rarely do these two worlds have the chance to collide and interact. On the weekend of The Golden Globes®, Los Angeles will welcome some of sports’ greatest names from across the world, in celebration of the Sochi 2014 Olympians and the 2014 Golden Globe Award® Nominees. This year, “Gold Meets Golden” will be held as part of NBC/Universal’s official Golden Globes® celebrity viewing & after party at The Beverly Hilton. 2 MEETS HOST COMMITTEE Once again, the event will be hosted by a variety of Hollywood figures & celebrities who love sports and the Olympics such as: FRANK MARSHALL KATHLEEN KENNEDY ADRIEN BRODY KOBE BRYANT GERARD BULTER BRADLEY COOPER CHELSEA HANDLER RYAN KAVANAUGH HAYDEN PANETTIERE ZOE SALDANA SOFIA VERGARA MARK WAHLBERG KERRY WASHINGTON OWEN WILSON LADY GAGA Past Hosts include: NICOLE KIDMAN KEITH URBN JON BON JOVI RYAN KAVANAUGH STACY KEIBLER 3 MEETS VENUE THE BEVERLY HILTON ROOTOP TERRACE (TENTED) NBC’s Annual Party Location & Also Hilton’s Official “Los Angeles Celebration Venue” for the 2014 Olympics. 4 MEETS ATHLETE HONOREES The event will pay tribute to several of the Sochi 2014 Olympic hopefuls, winter athletes past and present, and other popular “legend” sports heroes and figures such as: WAYNE GRETZKY GRACIE GOLD MICHELLE KWAN EVAN LYSACEK SHAUN WHITE TED LIGETY APOLO ANTON OHNO AMY PURDY LINSEY VONN BRIAN BOITANO TIGER WOODS JULIE MANCUSO KRISTI YAMAGUCHI ASHLEY WAGNER BODE MILLER KELLY CLARK PICABO STREET JEREMY ABBOTT DOROTHY HAMILL BLAKE SKJELLERUP BONNIE BLAIR LOLO JONES DICK BUTTON BRIAN HANSEN DAN JANSEN PEGGY FLEMING NANCY KERRIGAN SCOTT HAMILTON 5 MEETS 2013 ATTENDEES 6 MEETS 2013 ATTENDEES Celebrity and athlete attendees from the inaugural event included the following. The 2014 event will yield an even greater VIP turnout, with most of the Golden Globe winners and presenters hitting the after party. Actors & Nominees Athletes & Olympians: NICOLE KIDMAN GABBY DOUGLAS KEITH URBAN MISSY FRANKLIN JON BON JOVI NADIA COMANECI RYAN KAVANAUGH ALY RAISMAN STACY KIEBLER EVAN LYSACEK CARLY CHAIKIN ALLYSON FELIX JULIE BENZ NATALIE COUGHLIN CHARISMA CARPENTER REBECCA SONI LAURA VANDERVOOT KERRI WALSH JERI RYAN NATHAN ADRIAN YANVIV SCHULMAN GREG LOUGANIS COLIN EGGLESFIELD APRIL HOLMES ALAN RITCHSON AL JOYNER JUDI SHEKONI JOHN NABER DANIELLE HARRIS BART CONNORS 7 MEETS SPONSORS Sponsors will have the opportunity to be featured on the step-and-repeat, mentioned in press leading up to and following the event, invite their interested parties and endorsed athletes, branded photo opps, product placement and more! Past sponsors include: COCA-COLA In 2013, Entertainment CREST (PROCTER & GAMBLE) Tonight ran a special NATROL integrated brand segment MRI PERFORMANCE on the event featuring STARWOOD/W HOTELS some of the sponsors. This UBER CAR SERVICE segment can be viewed at: FISKER AUTOMOTIVE www.goldmeetsgolden.com EQUINOX . 8 and more! MEETS PHOTO & VIDEO OPP Attendees and sponsors will get the chance to participate in a fun, Olympic- themed branded photo opportunity to be distributed via physical prints and the media. Attendees can even record a message of support that will be shown to the 2014 Olympians. 9 MEETS AWARDS SHOW Certain athletes will also have the chance to attend the red-carpet pre-show and the Golden Globe Awards® ceremony, with a chance to shout-out to sponsors. Each year, thousands of local, national and international press outlets take to the red carpet, creating great exposure for brands and sponsors whose athletes attend as special guests of the Hollywood Foreign Press Association. Athletes interacted with various Hollywood celebrities and nominees, including Ben Affleck, George Clooney, Bradley Cooper, Mark Wahlberg, Connie Britton, Halle Berry, Kerry Washington and Anne Hathaway, adding to the coverage opportunity. 10 MEETS SELECT PRESS Over 60 National, Local and International press outlets covered the event in 2013, garnering over 50 million media impressions for sponsors from broadcast, print and online outlets. The 2014 event expects to quadruple those numbers, given the context of the actual Golden Globe Awards. 11 MEETS SOCIAL MEDIA Celebrity and Athlete attendees buzzed about the event on social networks and posted pictures to their several thousand followers. 12 SPONSORSHIP LEVELS MEETS SILVER SPONSOR BRONZE SPONSOR v Brand logo included on invitation (to be mailed v Brand logo included on invitation (to be mailed to Golden Globes® nominees and presenters). to Golden Globes® nominees and presenters). v Brand name included in all of Gold Meets v Brand name included in all of Gold Meets Golden media alerts and press releases for the Golden media alerts and press releases for the event to be shared with top entertainment and event to be shared with top entertainment and sports outlets. sports outlets. v Brand visibility at event can include one or v Invitation Package: Opportunity to include more of the following options: special small item within the invitation package • product interaction, giveaway and to promote your brand (i.e. gift card, pin, etc.) sampling station • brand logo included in photo opp. • brand logo included “Send off the athletes” video opp. (*exclusively reserved for existing Olympic partners) • brand logo included on the Gold Meets Golden step-and-repeat (separate from main NBC photo wall) v Will receive highlight reel and photographs taken by house photographer and videographer of brand within the space / party interaction. v Tickets to Gold Meets Golden event (number of tickets varies based on sponsorship level). 13 SPONSORSHIP LEVELS MEETS GOLD SPONSOR v Brand logo included on invitation. v Brand name included in all of Gold Meets Golden media alerts and press releases for the event to be shared with top entertainment and sports outlets. v Brand visibility at event can include one or more of the following options: • product interaction, giveaway and sampling station • brand logo included in photo opp. • brand logo included “Send off the athletes” video opp. (to be broadcast leading up to and during the Sochi Olympic Games by a variety of outlets) • brand logo included on the Gold Meets Golden step-and-repeat v Will receive highlight reel and photographs taken by house photographer and videographer of brand within the space. v (10) Tickets to Gold Meets Golden event. v Optional: Item included in the official Golden *Broadcast Branding Integration – available for Globes®, gift bags for nominees and limited luxury brands. presenters at this year’s awards (*restrictions *Please inquire about pricing. Custom packages 14 apply on size and value due to tax laws). also available. 2ND ANNUAL MEETS For more information on sponsorship opportunities email us at: [email protected] or visit: www.goldmeetsgolden.com Sponsorship pricing available upon request. 15 .
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