Drive-By Editing
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january 2011 WESTNEWSLETTER OF THECOAST BC BRANCH OF THE EDITORS ASSOCIATIONEDITOR OF CANADA ’ DRIVE-BY EDITING EAC-BC is a proud supporter of the serial comma Drive-by fi xation WEST COAST EDITOR January 2011 Welcome to West Coast Editor’s 2nd annual Drive-by Editing West Coast Editor is the newsletter of the Editors’ Association of Canada, BC issue. This year, we’re pleased to feature 13 photos from a variety Branch. It is published eight times a of locations: Hanceville, Kamloops, Khartoum Lake, New West- year. Views expressed in these pages do not necessarily reflect those of EAC or minster, North Vancouver, and Vancouver, BC, and even one from EAC-BC. Send questions or comments to Windsor, Nova Scotia. Thanks to everyone who sent us your [email protected]. photos. We’re thrilled to know that West Coast Editor’s fi xation PUBLISHER AND MAILING ADDRESS with looking for grammatical and typographical mistakes in public EAC-BC Bentall Centre Post Offi ce, Box 1688 signage is a condition shared by many! Vancouver, BC V6C 2P7 www.editors.ca/bc We’re also pleased to announce the winners of the Drive-by editing BRANCH COORDINATOR contest that closed on November 1, 2010: Christine Dudgeon, Miro Kinch: [email protected] Shari Yore, and Margot Senchyna. Each can choose an “I love WEBMASTER serial commas” or a “Serial commas are silly” coffee mug as her Margot Senchyna: [email protected] prize (see below). EAC-BC BRANCH EXECUTIVE 2010–2011 Chair Hugh Macdonald: [email protected] Past Chair Karen Reppin: [email protected] It’s . Canadian editors L O V E serial commas. In December 2009, Active Voice sponsored a nationwide vote on the controversial comma, a follow-up to the BC vote conducted by WEST COAST EDITOR the previous year. Of the total votes cast, BC National Rep Theresa Best: 77% were “For” the comma,������ 22% were “Against,” and 1% were “Undecided.” NATIONAL RESULTS: For: 320 (77%); Against: 93 (22%); Undecided: 5 (1%). REGIONAL RESULTS: Western Canada: For: 127 (79%); Against: 33 (20%); [email protected] Undecided: 2 (1%). Central Canada: For: 175 (78%); Against: 48 (21%); Undecided: 2 (1%). Eastern Canada: For: 18 (60%); Against: 11 (37%); Undecided: 1 (3%). Overseas: For: 1 (100%). Hotline Chair Tina Robinson: I love serial commas. [email protected] Take care. This WEST COAST EDITOR mug may contain a ferociously hot beverage. Member Services Chair Marlene MacIsaac: [email protected] While most Canadian editors LO V E serial commas, a small—but —minority disagrees. In December 2009, Active Voice sponsored a nationwide vote on the controversial comma. Of the total votes cast, 77% were “For” the comma, 22% were “Against,” and 1% were “Undecided.” NATIONAL �RESULTS���������: For: 320 (77%); Against: 93 (22%); Undecided: 5 (1%). REGIONAL RESULTS: Western Canada: For: 127 (79%); Against: 33 (20%); Professional Development Co-chairs Undecided: 2 (1%). Central Canada: For: 175 (78%); Against: 48 (21%); Undecided: 2 (1%). Holly Munn, Tina Robinson: Eastern Canada: For: 18 (60%); Against: 11 (37%); Undecided: 1 (3%). Overseas: For: 1 (100%). [email protected] Serial commas are silly. Take care. This WEST COAST EDITOR mug may contain a ferociously hot beverage. Programs Co-chairs Michele Satanove, Margot Senchyna: [email protected] Public Relations Chair Jessica Klassen: [email protected] Secretary David Harrison: EDITORIAL AND DESIGN STAFF FOR THIS ISSUE [email protected] EDITOR AND HOUSE WRITER: Cheryl Hannah, [email protected] COPY EDITORS: Kathleen Bolton, Dianne Fowlie PROOFREADERS: Christine Treasurer Barbara Dominik: [email protected] Dudgeon, Jennifer Getsinger, Joanne White EXECUTIVE CONTRIBUTORS: Holly Munn, Michele Satanove, Margot Senchyna, Tina Robinson DESIGNER AND West Coast Editor Co-chairs Cheryl Hannah, Hugh Macdonald: PHOTOGRAPHER: Cheryl Hannah GUEST PHOTOGRAPHERS: Christine Dudgeon, [email protected] James Hannah, John Hannah, Frances Peck, Margot Senchyna, Shari Yore FRONT AND BACK COVERS: Cheryl Hannah 2 WEST COAST EDITOR JANUARY 2011 Frances Peck (“Drive-by Editing,” page 14), a partner with West Coast Editorial Associates, has been an editor and writer for over 20 years. She teaches editing at Drive-by locations Douglas College and Simon Fraser University and gives workshops across Canada. Her recent projects include Peck’s English Pointers, an e-book of her columns for the journal Language Update. Margot Senchyna (“Drive- by Editing,” page 19) is a Contents Vancouver-based freelance editor and artist with a 04 Letters: Gary Lund, West Coast Editor background in cultural 05 Poetic fibs: a contest preservation. When not working with words, she can be found 06 Curios: Canadian men excel at romance working with digital or acrylic 09 Drive-by Editing photographs paints in her home studio. She currently volunteers on the 22 Etcetera branch executive and maintains the EAC-BC web pages. Shari Yore (“Drive-by Editing,” Contributors page 9) is a Victoria-based editor who specializes in editing Christine Dudgeon (“Drive-by in signs: road signs, shop academic articles and herding Editing,” page 18) is an indexer signs, residential signs, any academic cats through the APA and a proofreader. In her spare signs. She makes shameless maze. She also coordinates time she explores the Powell use of her role with West Coast the production of books (which River region by hiking the Editor to legitimize her fixation. involves keeping 1 author and trails and indulging in her new 1 publishing company happy) obsession: geocaching (a kind Jessica Klassen (“Editors’ and journal special issues of treasure hunt with a GPS show and tell” event (which involves keeping 10–15 device). review, page 23) is a New authors, 2–3 co-editors, and 1 Westminster-based editor with publishing company happy). To Cheryl Hannah (“Drive- an appetite for editing fiction. subsidize her travel habit, Shari by Editing,” pages 11–13, She can simultaneously power conducts occasional academic 15–17, 21) is an editor and through a manuscript while writing workshops in places communications consultant snuggling her cat, and she such as Taiwan, Australia, and who is fixated with looking for enjoys eavesdropping on South Africa. typos and grammatical mishaps SkyTrain conversations. JANUARY 2011 WEST COAST EDITOR 3 “I feel as if there were an awful lot to say, but there’s so little WCE LETTERS time and so much talking.” Source: The Letters of Dorothy L. Sayers, Barbara Reynolds, ed., 1995 Letters The value of editors: 30 percent Complete the proverb I wonder if you have seen this blog post: “A Recently, we received a chain email purporting Fourth of July lesson in the value of editors.” It to bear editor-friendly trivia. On a whim, we presents a compelling case for the value of editors. decided to bite. We clicked. It opened. To our surprise, it did contain some mildly amusing Here’s an excerpt: wordplay. Because editors are often seen as Here’s the gist. A school teacher—the email unnecessary, we at IBM conducted a didn’t specify who she was, where she taught, study to demonstrate their value for some or when this happened—gave each of her grade of our marketing pages. We took a sample 1 students the fi rst half of a proverb; she then of unedited pages with high traffi c from asked them to complete it. across our various business units and ran them through … the editing lead for the Here are 13 of our favourites: group that creates a lot of our marketing content. We then ran an A/B test, where Strike while the … bug is close. we served the unedited versions to a A miss is as good as a … Mr. random sample of users and the edited versions to the rest of the users. We then You can’t teach an old dog new … Math. measured engagement … on those pages An idle mind is … the best way to relax. over the course of a month. Where there’s smoke there’s … pollution. A penny saved is … not much. The results were astonishing. The mean difference in engagement was [an Children should be seen and not … spanked or grounded. improvement of] 30 percent across the set If at fi rst you don’t succeed … get new batteries. of pages. And the standard deviation was When the blind lead the blind … get out of the way. one percent. Don’t change horses … until they stop running. Here’s the link: http://writingfordigital.com Two’s company, three’s … the Musketeers. /2010/07/04/a-fourth-of-july-lesson-in-the Don’t bite the hand that … looks dirty. -value-of-editors. The pen is mightier than the … pigs. Gary Lund, Vancouver —West Coast Editor 4 WEST COAST EDITOR JANUARY 2011 poetic fibs a contest Here’s a fib Here’s an example, composed by Cheryl Hannah during a recent Tell us a fib family ski vacation (full disclosure: she While doing research for the two “Damn was collapsed on a couch at the time, you, English Language!” issues, WCE nursing her bruises): staffers stumbled upon a new form of poetry born of the Internet: the fib. Snow Snakes What’s a fib? Lurking A fib, explains Ben Macintyre inThe Beneath me. Last Word, “is a six-line, twenty- Quiet. Coiled. Ready. syllable poem in which the number of Oh! No! They’ve got me by my skis! syllables in each line is the sum of the syllables in the two preceding lines. Entry deadline This corresponds to the Fibonacci Please send a maximum of 3 original sequence, one of the most elegant fibs to [email protected] patterns in mathematics, in which by March 16, 2011. Poems will be each successive number is the sum reviewed by a panel of senior EAC-BC of the two previous numbers: 1, 1, editors.