In Celebration of Youth Month & 61 Years Of
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SABC JUNE 2021 IN CELEBRATION OF YOUTH MONTH & Packages 61 YEARS OF EXISTENCE BY SOME OF THE STATIONS. contents PICK A BOX 4 LIGWALAGWALA FM 18 Pick A Box 4 Lwesuka Lutfuli Traditional Music Show 18 MOTSWEDING FM 5 SAFM 19 Pick A Box 5 Thought Leadership 19 Family Health Matters 6 Glenzito Super Drive Quizz 20 Career & Workplace 7 Glenzito Superdrive Sports Takeover 21 LESEDI FM 8 METRO FM 22 Pick A Box 8 Kids Give The Best Answers - 4 Weeks 22 Diy 9 Know Your Worth - 4 Weeks 23 Health Tuesdays 10 Remarkable Women - 4 Weeks 24 Grab A Bite - 4 Weeks 25 UKHOZI FM 11 Hot Box - 4 Weeks 26 Moments Cume Builder - Option 1 11 Pusha Phanda - 4 Weeks 27 Pick A Box - Option 2 12 Down To Earth - 4 Weeks 28 THOBELA FM 13 Standard Terms and Conditions 29 Pick A Box 13 SABC 1 31 TRU FM 14 Ubettina Wethu - 4 Weeks 31 Pick A Box 14 Too Hot To Be Single - 4 Weeks 32 Shay’iround - 4 Weeks 33 UMHLOBO WENENE FM 15 Pick A Box 15 SABC 2 34 The Coolest OG’s 34 IKWEKWEZI FM 16 Hire A Graduate - 4 Week 16 SABC 3 35 Orphans Of A Nation 35 PHALAPHALA FM 17 The Bay 36 Youth Month Campaign - 4 Weeks 17 The Estate 37 Standard Terms and Conditions 38 Intro The SABC Radio Stations renowned for representing the richness and diversity of South Africa will be celebrating Youth month and 61 years of broadcasting excellence. The SABC Radio packages offers different creative approaches that demonstrate how SABC brands can cleverly and aesthetically create brand affi nity for brands and provide a Strong Call-To-Action. The SABC Radio packages present an interesting and exciting ways in which listeners can be engaged while being rewarded at the same time. Allow your messaging to be tailored and localized to each audience enabling your brand to target specifi c demographics and communities, geographic areas, and genres in a marketplace. 4 PICK A BOX Sponsorship & Advertising Opportunities Celebrate with the biggest ALS radio station in South Africa by taking advantage of the PICK A BOX pick a box Ad-hoc package to help your brand drive the following • Top of awareness • Brand recall Station presenter will open lines at any given time on the show, • Drive feet to store and will take one listener (participant) per show. Participants • Move stock should answer the call with a “phrase that pays” – name of the show and client’s unique off ering. The participants will each be requested to select 1 (one) of the 5 (fi ve) boxes in the order in which their names are drawn. The entrant will win the prize indicated on the note in the box he/ she chooses. Once a box is chosen, it will remain open and the subsequent participants will therefore only be able to choose from the remaining closed boxes. The participant will also be asked whether they are existing Client customers (Competition sponsor) . The participant drawn who is also a Client card holder will be granted a chance to pick a second box for an opportunity to win a second prize. 5 Motsweding FM Sponsorship & Advertising Opportunities 59 YEARS OF OFFERING & DELIVERING THE BEST “IBAPALLE MOREETSI” PICK A BOX Motsweding FM has grown with its listeners who are moving in between provinces and broadcasts live from Mahikeng, Auckland ELEMENTS CLIENT VALUE Park and Northern Cape. COVID-19 has made us adapt to the new normal, in Pre-promos R 87,390.00 celebrating 59 years of broadcast, the theme for 2021 will be “Ibapalle Moreetsi” meaning, On now Promos R 85,530.00 take care, be safe and social distance. Since the station’s birthday falls under Youth Generics R 48,285.50 Month, the station will empower 2- 5 listeners by giving them each a year bursary to learn Competition R 195,300.00 sound engineering. Listeners will participate Digital R 80,000.00 through the Pick a Box give away moment to stand a chance to win. Total Value R 496,505.50 Nna o reeditse - Motsweding FM; Airtime Investment R 243,585.50 Konka Bokamoso 87.9-107.9 Digital Investment R 40,000.00 Total Client Investment R 283,585.50 R 5,000 x 5 = R25,000 per week Minimum Prize Money: R 5,000 per listener, per day The above quote excludes VAT 6 Motsweding FM Sponsorship & Advertising Opportunities FAMILY HEALTH MATTERS FAMILY HEALTH MATTERS The environment addresses health issues faced by families. They invite weekly guests who are expects in the PER Health fraternity to inform and educate ELEMENTS TIMING COST SAVING INVESTMENT EXECUTION listeners on better health. ELEMENTS: Standard Sponsorship Option 4 Weeks R 11 718,00 R 52 080,00 R 5 208,00 R 46 872,00 • 10 Second Opening Billboard - 10” Opening Billboard - 10” Closing Billboard • 10 Second Closing Billboard - 30” Generic Advert 13 Weeks R 10 416,00 R 145 314,00 R 9 906,00 R 135 408,00 • 30 Second Generic Advert • 3 – 5 Minute Content Integration (optional) Social Media Posting Option 4 Weeks R 7 000 R 40 000,00 R 12 000,00 R 28 000,00 • Social Media Posting Facebook or Facebook or Twitter Posting Twitter (optional) 13 Weeks R 7 000 R 130 000,00 R 39 000,00 R 91 000,00 TIME: 10:00-13:00 BRODCAST TIME: 11:22 Wednesday Content Integration Option (Interview) 4 Weeks R 70 308,00 R 312 480,00 R 31 248,00 R 281 232,00 FEATURE DURATION: 8-10 minutes - 10" Opening Billboard - 10" Closing Billboard - 3-5 Minute Content Integration 13 Weeks R 62 496,00 R 871 884,00 R 59 436,00 R 812 448,00 - 30" Generic Advert 7 Motsweding FM Sponsorship & Advertising Opportunities CAREER & WORKPLACE CAREER & WORKPLACE The environment covers relevant topical issues on career development and workplace subject matters for the PER unemployed, employees and employers. ELEMENTS TIMING COST SAVING INVESTMENT EXECUTION ELEMENTS: Standard Sponsorship Option 4 Weeks R 7 938,00 R 35 280,00 R 3 528,00 R 31 752,00 • 10 Second Opening Billboard • 10 Second Closing Billboard - 10” Opening Billboard • 30 Second Generic Advert - 10” Closing Billboard 13 Weeks R 7 056,00 R 103 194,00 R 11 466,00 • 3 – 5 Minute Content Integration - 30” Generic Advert R 91 728,00 (optional) • Social Media Posting Facebook or 4 Weeks R 7 000 R 40 000,00 R 12 000,00 R 28 000,00 Twitter (optional) Social Media Posting Option Facebook or Twitter Posting 13 Weeks R 7 000 R 130 000,00 R 39 000,00 R 91 000,00 TIME: 13:00-15:00 BRODCAST TIME: 14:22 Tuesday FEATURE DURATION: 8-10 minutes Content Integration Option (Interview) 4 Weeks R 47 628,00 R 211 680,00 R 21 168,00 R 190 512,00 - 10" Opening Billboard - 10" Closing Billboard - 3-5 Minute Content Integration 13 Weeks R 42 336,00 R 619 164,00 R 68 796,00 R 550 368,00 - 30" Generic Advert 8 LESEDI FM Sponsorship & Advertising Opportunities 61 YEARS OF BROADCASTING PROWESS PICK A BOX Lesedi FM ke Mollelwa, the only station that broadcast in Sesotho for Sesotho speaking and understanding communities, the 4th coolest radio station by GenNext, ELEMENTS CLIENT VALUE the number One radio station in the Free State Province, is celebrating 61 years Pre-promos R 113,220.00 of broadcasting Prowess! The station’s listenership stand at 3,346,000 and house On now Promos R 115,500.00 seasoned broadcasters like Thuso Motaung, Seipati “Twasa” Seoke and Bathocada, to Generics R 65,700.00 name but a few, who commands a high following on social media. Lesedi FM’s Competition R 262,800.00 current social media followers continue to grow in leaps and bounds through the Digital R 80,000.00 interaction and engagement of the station with its listeners. Total Value R 637,220.00 Airtime Investment R 328,500.00 As part of the birthday celebration, Lesedi FM will embark on various activities to share Digital Investment R 40,000.00 their milestone including but not limited to; profi ling SMME in the station’s footprint Total Client Investment R 368,500.00 and hosting 4 listeners who share the same birthday as the station between the R 5,000 x 5 = R25,000 per week Minimum Prize Money: 06h00—18h00 time channels. The listeners R 5,000 per listener, per day will be part of the different teams and will share their birthday memories, their birthday plan and how they feel about sharing their The above quote excludes VAT birthday with their favorite radio stations. 9 LESEDI FM Sponsorship & Advertising Opportunities DIY DIY This exciting segment focuses on educating listeners on how to apply DIY - methods such as building, modifying, and repairing things PER for themselves at home. This is a highly ELEMENTS TIMING COST SAVING INVESTMENT EXECUTION interactive session where listeners call in and participate in the conversation with the guest and the OAP. Standard Sponsorship Option 4 Weeks R 15 768,00 R 70 080,00 R 7 008,00 R 63 072,00 - 10” Opening Billboard ELEMENTS: - 10” Closing Billboard - 30” Generic Advert 13 Weeks R 14 016,00 R 204 984,00 R 22 776,00 R 182 208,00 • 10 Second Opening Billboard • 10 Second Closing Billboard • 30 Second Generic Advert Social Media Posting Option 4 Weeks R 7 000 R 40 000,00 R 12 000,00 R 28 000,00 • 3 – 5 Minute Content Integration Facebook or Twitter Posting (optional) 13 Weeks R 7 000 R 130 000,00 R 39 000,00 R 91 000,00 • Social Media Posting Facebook or Twitter (optional) Content Integration Option (Interview) 4 Weeks R 94 608,00 R 420 480,00 R 42 048,00 R 378 432,00 BRODCAST TIME: 10:15 Tuesday ( Alternate) FEATURE DURATION: 10 minutes - 10" Opening Billboard - 10" Closing Billboard - 3-5 Minute Content Integration 13 Weeks R 84 096,00 R 1229 904,00 R 136 656,00 R 1 093 248,00 - 30" Generic Advert 10 LESEDI FM Sponsorship & Advertising Opportunities HEALTH TUESDAYS HEALTH TUESDAYS Content covers a wide range of health topics that aims to empower listeners.Topics will also include heath care in general.