Surge in Shipping Has New York Hot on L.A.'S Heels Battle of the Bazillionaires

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THE BUSINESS OF SPORTS Inside the 2014 Super The List: Spongetech Bowl: It’s NY-area stadium crunch pro sports scam time teams P. 11 P. 11 P. 13 CRAIN’S® NEW YORK BUSINESS

VOL. XXVIII, NO. 32 WWW.CRAINSNEWYORK.COM AUGUST 6-12, 2012 PRICE: $3.00 Surge in shipping has New York hot on L.A.’s heels Fueled by Chinese imports, metro area’s port traffic approaches West Coast levels ness reported. Chinese imports BY ANDREW J. HAWKINS grew at a faster rate for New York than for L.A., accounting for much The New York metropolitan of the discrepancy. area is within “striking distance” of “It is not inconceivable that overtaking Los Angeles as the New York could surpass Los largest trade region in the Angeles as the largest trade nation, according to a area in the country,” wrote new report. 18% Eugene Spruck, a Weissman New York is the na- INCREASE IN Center fellow and former TRADE last tion’s third-busiest port, year for N.Y., chief economist for the Port right behind L.A. and the No. 3 port Authority of New York and neighboring Long in the nation New Jersey. Beach. But the region is behind L.A., The Port Authority’s own Long Beach growing at a faster pace numbers back up that opti- than its West Coast rivals.Two-way mism. June in particular was a good trade through New York’s seaports month for the region, as the and airports increased by 18% in 276,225 container “lifts”—the 2011 over the prior year, to $418.3 number of times a crane lifted a billion, while L.A.’s traffic grew by container off a ship—made it the 12%, the Baruch College’s Weiss- second-best June on record. Rail man Center for International Busi- See NY PORTS on Page 32

Battle of the HELLO, BROOKLYN: Nets owner Mikhail Prokhorov (with, bazillionaires clockwise from top right, rap icon Jay-Z, borough booster Marty Ron Perelman Markowitz, arena developer Bruce In a Hummer of a legal fight, Ratner and player Deron Williams) has doubled the value of a team he Ron Perelman, Ira Rennert bought only two years ago. trade some nasty accusations

BY AARON ELSTEIN

Ron Perelman and Ira Rennert have a lot in common. Both have amassed huge fortunes, thanks to

newscom Nuts for theNets their knack for buying out-of-favor companies, ex- Ira Rennert tracting big sums and then selling the holdings for even more. The 69-year-old Mr. Perelman is worth How a freewheeling Russian magnate turned $12 billion, according to Forbes, making him the fifth-wealthiest New Yorker,and his house is understood to be the largest in East Hampton.The the NBA’s doormat into its hottest property 78-year-old Mr. Rennert weighs in at $5.4 billion, and his estate, a few miles from Mr. Perelman’s, is thought to be the largest private residence in the nation. Both men are also members of the Fifth Avenue Synagogue, BY DANIEL MASSEY where Mr. Rennert is honorary chairman. See BATTLE on Page 30 In February, the owner of the Brooklyn Nets, Mikhail Prokhorov, appeared on a Russian television comedy show called Spotlight Paris Hilton, and offered a musical tribute to his co-owner, hip-hop star Jay-Z. “Mr.Jay-Z,this rap is for you,”went the English portion of the lyrics.“Mr.Jay-Z,this is the first presentation/of real rap music from Russian Federation. Mr. Jay-Z, you are not alone/Mikhail Prokhorov on the microphone.” According to Mr. Prokhorov, a reprise is in the works, but this time in downtown Brooklyn, where Jay-Z will open the $1 billion Barclays Center with a series of sold-out concerts this fall. “Yes, I will rap at his concert,” Mr. ELECTRONIC EDITION Prokhorov informed Crain’s via email. “I am in rehearsals now 10 hours a day and plan to demand joint billing.” The metal magnate with a sense of humor and the rap mogul from Brooklyn are an unlikely pairing.One served in the Soviet military, joined the Communist Party, became a businessman See NUTS on Page 12 NEWSPAPER 20120806-NEWS--0002-NAT-CCI-CN_-- 8/3/2012 7:00 PM Page 1

STATS AND THE CITY

THE SIZE OF THE COMBINED FOOTPRINT of media and communications companies in Manhattan jumped past the amount of office space leased to legal firms in July. Media and communications tenants now trail only the financial sector, the longtime top dog, which FYICRAINSNEWYORK.COM occupies twice as big a slice of the city.

Percentage of total Manhattan commercial space leased to various sectors for offices of 5,000 square feet and up Your basic Knightmare Communications/ Financial media 13% services 26% dd one more gruesome self- inflicted wound to the financial sector’s growing litany of them. Legal A A software glitch last week at New services 12% Jersey-based Knight Capital Group,a major stock-trading firm, sent shares in newscom Other Apparel/ a number of companies gyrating in a 11% manufacturing 7% torrent of nonsensical, automated buy-and-sell orders.The screwup could cost Knight $440 million. Already CEO Thomas Joyce is frantically seeking a buyer to rescue his stricken firm. Government 6% Tech/ By the way, only a few months ago he was blasting Nasdaq for manhandling Facebook’s IPO. telecom Speaking of complaining, 11-branch Berkshire Bank became the mouse that roared in the 3% Nonprofits 5% Business LIBOR scandal by filing a purported class-action suit against 16 big banks for manipulating the services 4% Health/ Retail insurance London interbank offered rate. Berkshire says the fraud cheated the bank out of income by Advertising/ 4% PR 4% 5% artificially depressing interest rates. Expect many, many more of these suits. Source: Jones Lang LaSalle Meanwhile, The Wall Street Journal reported that the Royal Bank of Scotland is negotiating a settlement with regulators investigating the LIBOR mess. What settlement it may ultimately RUNNING NUMBERS have to reach with the likes of Berkshire Bank may take years to sort out. Wall Street did catch one dubious break when the U.S. government failed—again—to 173K 2:19:59 1 79% convict a Wall Streeter charged with wrongdoing leading up to the financial crisis. A former MILES NYC WORLD RECORD RANK of JFK RISE in financial- subway cars travel set by N.J. native among U.S. sector job cuts Citigroup Inc. employee named Brian Stoker had been charged with failing to tell investors that on average Rebecca Soni in airports for its through July vs. a between the 200m potential to year earlier his bank was betting against a $1 billion package of mortgage-backed bonds it sold in 2007. A breakdowns breaststroke spread diseases Source: Challenger jury cleared Mr. Stoker but urged the feds to keep trying to bring bankers to justice. And no Source: NYPIRG Source: International Source: MIT Gray & Christmas Straphangers Olympic Committee Inc. doubt they will. —aaron elstein Campaign BLOOMBERG’S TARGET. Gunfire that that). Question is, is this first-of- ADDICTED TO NUMBERS? GET A DAILY DOSE AT @STATSANDTHECITY injured six more innocent New its-kind-in-the-nation effort a HOORAY! Yorkers late last month moved good idea, especially given Wall COLUMBIA UNIVERSITY will spend Mayor Bloomberg to take another Street’s own crime wave (see $80 million to build an Institute for swing at illegal guns on the street. above)? ... PFIZER PFINDS A WAY. De- Data Sciences and Engineering. NYC THIS WEEK IN CRAIN’S will kick in another $15 million. “We are worried about the increase spite generic versions of its best- in shootings,” said the mayor, who selling cholesterol-lowering drug IN THE BOROUGHS------3 nonetheless noted that “the good Lipitor flooding the market,mighty IN THE MARKETS------4 news is we’re still on a record for a Pfizer Inc. still managed a surpris- low murder rate.” The problem is ing 25% jump in profit in the second THE INSIDER ------6 that far too many people are still be- quarter. True, much of the gains BUSINESS PEOPLE ------7 ing hurt,if not killed,in shooting in- flowed from a hefty dose of cost- OPINION------8 cidents that are up 10% year-over- cutting,but management has shown year. ... STICK A FORK IN IT. Unable to it can do more than survive. ... OY VEY! GREG DAVID ------9 DAFFY’S SILVER LINING. repay a $350,000 loan, restaurateur JEMB Real- BRONX-BORN star gymnast John Orozco FROM AROUND THE CITY----10 Nino Selimaj, owner of and TV ty Corp.is buying Daffy’s Inc.out of stumbled in competition, and his team pitchman for a half-dozen Italian bankruptcy. The news came a day fell to a fifth-place Olympic finish. REPORT: BUSINESS eateries, filed for Chapter 11 bank- after the discount retailer filed for OF SPORTS ------11 ruptcy protection. The filing covers protection from creditors, due in him personally as well as his restau- part to pressure from online retail CLASSIFIEDS ------28 rants Nino’s, Nino’s Bellissima Piz- competition. What remains to be SMALL BUSINESS------31 za, Nino’s Positano, Nino’s Tuscany seen is whether JEMB sees any val- NEW YORK, NEW YORK Steakhouse, Osso Buco and ue in the Secaucus, N.J.-based 19- REAL ESTATE DEALS------Talk about your early 31 Scarpina Bar & Grill.Happily,New unit chain beyond its real estate. A adopters: iPads, Kindles and HELLUVA TOWN------33 Yorkers still have plenty of Italian JEMB affiliate will reportedly buy

other e-readers are becoming restaurants to choose from. ... CITY three properties from Daffy’s. ... newscom SOURCE LUNCH------common accessories for New 34 HALL INVITES GOLDMAN SACHS TO MADOFF TRUSTEE CRIES FOUL. Irving York tots. P. 33 OUT AND ABOUT ------35 RIKERS. Goldman Sachs will invest Picard, the court-appointed trustee Merkin after accusing him of fun- nearly $10 million in a program de- seeking money for victims of neling billions of dollars to Mr. CORRECTIONS signed to reduce the rate of recidi- Bernard Madoff ’s Ponzi scheme, is Madoff without investors’ knowl- Investment bank NearEarth successfully raised money for its client NanoRacks. That vism among young offenders at insisting that he, not New York At- edge.Mr.Picard wants the courts to fact was not clear in the July 30 “Funding draws a crowd.” Rikers Island. If the effort goes ac- torney General Eric Schneiderman, give him control of that pile of cash. Leslie Koch is the president of the Trust for Governors Island. Her title was misstated in cording to plan, Goldman makes a has first dibs on money recovered Meanwhile, Mr. Madoff ’s many the July 30 “If I had a hammock.” profit. If it fails to do so, the city from the fraud. At issue is a $410 victims—including several chari- Christopher Zarus is vice president of business development at International Tasting doesn’t have to pay Goldman back million settlement the AG struck ties—wait on. Group Consulting, which markets tequilas that compete with Casa Dragones. That fact (a Bloomberg foundation will do with hedge fund manager Ezra —lauren elkies was not included in the July 30 “Radio station break.” Force-placed insurance is coverage that homeowners are required to buy if they allow their existing hazard policies to lapse. The policies were mischaracterized in the May 28 Cheat Sheet. STORIES TO WATCH THIS WEEK vol. xxviii, no. 32, august 6, 2012—Crain’s New York Business (issn 8756-789x) is published weekly, except for double issues the weeks of July Fourth, Labor Day and Christmas, by Crain Communications Inc., 711 Third Ave., New York, NY 10017. Periodicals postage paid at Aug. 7: Audit Aug. 8: City Aug. 8: Planning Aug. 9: Judge to New York, N.Y., and additional mailing offices. Postmaster: Send address changes to: Crain’s Bureau of Circula- Council hearing on Commission make official a 40- New York Business, Circulation Department, 1155 Gratiot Avenue, Detroit, MI 48207-2912. for subscriber service: Call (877) 824-9379. Fax (313) 446-6777.$3.00 a copy, $99.95 one tions posts data on Board of Elections’ reviews plan to sell years-to-life plea year, $179.95 two years. (GST No. 13676-0444-RT) ©Entire contents copyright 2012 by Crain Communications Inc. All rights reserved. how magazines bungled handling of two buildings to deal with Leiby fared in first half. the June primary. private developers. Kletzky’s killer.

2 | Crain’s New York Business | August 6, 2012 20120806-NEWS--0003-NAT-CCI-CN_-- 8/3/2012 7:02 PM Page 1

IN THE BOROUGHS BROOKLYN

Court St.’s mom & pops defy odds Cafés, pizzerias and others find antidotes to age and change

READY TO ROLL: Domenic Rom is BY SHANE DIXON KAVANAUGH already in talks with directors scheduled to shoot out of state. Like many areas in Brooklyn,the ad- joining neighborhoods of Cobble Hill and Carroll Gardens have un- dergone sweeping changes in recent years. Row houses there can now fetch as much as $3 million. Pricey cars dot the curbs of low-key streets. Celebrity sightings—from Jay-Z to British novelist Martin Amis—are increasingly common. Yet out along Court Street, one of the neighborhoods’ main shopping drags, there is

buck ennis a surprising degree of continuity. In the 13-block strip between Warren Street and Fourth Place, nearly 20 longtime, mostly Italian- American mom-and-pop stores still Postproduction gets credit do a healthy business. They range from cafés to a clothier— SHOPS many of them Court Street from Biggest tax incentive in the U.S. should bring film-editing work to NY dating back to Warren Street to the early Fourth Place New York, the largest postproduc- already in talks with a number of di- hiring sprees and are banding to- decades of the BY MIRIAM KREININ SOUCCAR tion facility in the state, and others rectors scheduled to shoot movies gether to create a massive market- past century, 18 in his industry have a powerful new in other states—including Spike ing blitz. Film executives say there and nearly all ESTIMATED Domenic Rom already handles the tool of persuasion.Late last month, Lee, whose movie Oldboy will be are even some postproduction of them boast- NUMBER of shops editing and finishing work on Gov. Andrew Cuomo signed into filmed in New Orleans this fall—to companies in Canada and the ing one or two over 50 years old major New York-based produc- law a bill that triples the state’s tax persuade them to bring their United Kingdom that are consider- antidotes to tions like 30 Rock and Boardwalk credit on postproduction work, to footage back to New York for post- ing setting up outposts here. the ravages of Empire. But now his company is 30% in New York City and 35% production. “Now we have the best “We believe this incentive will at age and relent- 1874 OPENING YEAR for aggressively going after a new piece upstate. incentive in the country.” least double the amount of postpro- less change. P.J. Hanleys, strip’s of business—the postproduction “Right now, most movies that With the ink barely dry on the duction business that comes to These oldest veteran for movies and television shows shoot in, say, Iceland or the Mid- new tax credit, local postproduc- New York, creating thousands of Court Street and Brooklyn’s that are filmed in other locales. west just take their postproduction tion firms are salivating at their ex- jobs,” said Yana Collins Lehman, stalwarts have oldest bar Mr. Rom, executive vice presi- back to Los Angeles like they al- pected uptick in business.They are managing director of Trevanna been able to es- dent of Technicolor-PostWorks ways have,” said Mr. Rom, who is planning facility expansions and See TAX CREDIT on Page 32 cape the rising 25 rents that have NUMBER OF killed scores of Caputo’s Bake their erstwhile Shops (established WHO’S RAISED WHAT neighbors, be- 1904) that could cause their squeeze into Trader Brother, can FOR THE 2013 MAYORAL RACE Joe’s store forebears had (opened 2009) The city’s matching-funds program will swell the totals below. the foresight to down the street snap up their you spare $2K? spaces while they could. And nearly all of them have found ways to adapt to the area’s ever-evolving tastes down. Even on donor-rich Wall while carefully preserving as much of City Hall hopefuls Street, candidates are coming up the old ways as possible. find donors focused dry. As waves of new families trickled “It’s amazing, the lack of inter- $5.7M into Cobble Hill and Carroll Gar- on federal races est [in local races] versus the presi- dens in the 1990s, veteran sausage dential stuff,” said one investment purveyor G. Esposito & Sons Jersey BY ANDREW J. HAWKINS banker. “I have a ton of colleagues Pork Store, for example, started who are doing Romney fundrais- hawking rice balls, sandwiches and Burned-out political donors are ers. I’ve gotten a slew of invites for pasta alongside its curtains of hand- being hit up by eager city candi- $2,500 cocktails. But the local $2.8M $2.7M $2.6M made sopressata and pepperoni that dates looking to rake in the maxi- stuff, there’s very little of that.” hang from the pressed-tin ceiling. mum amount of moolah for next The five major Democratic can- Up the street, the owners of D’Ami- year’s mayoral campaign. But with didates—Council Speaker Chris- $1.4M co Foods have also tweaked and high-stakes national races heating tine Quinn, Public Advocate Bill retweaked their business—while up, mayoral hopefuls’ requests are de Blasio, Manhattan Borough See COURT STREET on Page 10 being put on the back burner. Calls President Scott Stringer, City Christine Bill Scott John Bill have gone unanswered.Requests to Comptroller John Liu and former Quinn de Blasio Stringer Liu Thompson LISTEN to a discussion at CrainsNewYork.com/podcasts host fundraisers have been turned See MAYORS on Page 32 Source: NYC Campaign Finance Board

August 6, 2012 | Crain’s New York Business | 3 20120806-NEWS--0004-NAT-CCI-CN_-- 8/3/2012 7:03 PM Page 1 IN THE Collective wisdom: Apps shop MARKETS sees way to fuel tech startups by Aaron Elstein

The idea is to offer equity stake in exchange for devel- here,but in the future it’s going to be oping their products. This partner- fewer friends, around the same space and software ship arrangement would leverage number of clients, and a lot more the firm’s skills in strategy, design, partnerships.” development in execution and marketing—and give The program would be a new it prospects for growth far beyond twist on existing models.Incubators exchange for equity those of a typical work-for-hire apps like TechStars provide small developer. amounts of funding in exchange for BY MATTHEW FLAMM Though Fueled is profitable, slivers of equity; Barry Diller’s with projected revenue this year of IAC/InterActive Corp. incubates For a company with just 29 employ- nearly $6 million—up more than startups, but the projects are cooked ees, Fueled has one crowded office. 300% over 2011—apps developers up in-house. Fueled wants to part- More than 100 people can be toil in a crowded field. The search ner with entrepreneurs who bring found sitting over laptops across the for talent never ends, and the short- their own concepts and expertise. 12,500 square feet that the mobile- age of engineers limits the number Fueled founder Rameet Chawla applications developer subleases on of clients a firm can take on. says the firm needs to double its staff the top floor of 568 Broadway.Some Incubating companies and send- to about 120 employees—half of work for Fueled, and the rest belong them in New York—before it can

to what the 3-year-old company’s assign developers to numerous proj- istock leaders recently began calling the In a SoHo office, ects that may never pay off. That Fueled Collective. could take another year. In the Some 15 startups populate the 100-plus people meantime, it’s building a portfolio. Stocks for the long haul? Collective, five of them Fueled Former television producer clients who have come in-house.The fill a mere Alvina Collardeau went to Fueled Try the even longer haul rest are “friends”—startups that rent 12,500 sq. feet nine months ago with plans for a desks by the month, work on cool mobile application that had grown ast week, Bill Gross, the renowned money manager at products and foster the lively atmos- out of her online city guide, On the phere that, in the tech scene, plays a Inside. Rebranded The Pioneers, Pimco, kicked off one of his monthly missives by key role in recruiting and retention. the app is moving from the develop- declaring: “The cult of equity is dying.”The better- The Collective is still in its beta, ment to the execution stage, and L than-6% annualized returns promised by such stock market or tryout, phase, and company exec- ing them out into the world is one Ms. Collardeau is deciding whether Jeremy Siegel utives emphasize that just hosting a way that Fueled hopes to grow in the to give Fueled a considerable equity gurus as economist are a chimera, thundered “curated” space—complete with long term. Short term, the develop- stake in place of cash. Mr. Gross, who made his fortune investing in bonds. pingpong table, free food, a coffee er expects to get the entrepreneurial Drawn by the vibrant atmos- Investors, he warned, had better brace themselves for years of bar and an ice cream cart—isn’t the thrill that comes with deep involve- phere, she recently moved her staff middling performance from stocks. point. What they envision for their ment in interesting projects. of five into 568 Broadway. Though SoHo location is a workspace large- “Fueled Collective is our future,” she’s wary about partnering, it Whether Mr. Gross is right or wrong, there’s no doubt ly filled with startups in which said Director Ryan Matzner.“Right would save money and give Fueled a that a lot of people are deeply frustrated with their equity Fueled has been given a substantial now, we have clients and friends in See COLLECTIVE on Page 32 portfolios. And with good reason: If you put your money in a mutual fund tracking the Standard & Poor’s 500 stock index back in the summer of 1999, when stocks were all the rage, your CRAIN’S Business Breakfast Forum: investment has produced a total return of around 25% since. That might not sound so bad, but an investment back then in Mr. Gross’ Pimco Total Return Bond Fund would have more Meet than doubled. Bond investors were also spared almost all of the stock market’s gut-churning gyrations of the past decade. Joseph Lhota Stocks have performed so disappointingly for so long that

even Wall Street equity strategists at such a low level,those who get in CHAIRMAN AND CEO, MTA aren’t bullish.That’s right,the folks early stand to profit the most when charged with finding reasons for other people change their minds. Join Crain’s New York Business for a people to buy can’t muster up the That said, Wall Street strate- DATE: discussion with Joseph Lhota, Chairman enthusiasm at present,according to gists have a way of misjudging the Wednesday a report last week from Bank of Amer- stock market. They were collec- September 12, 2012 and CEO, Metropolitan Transportation ica that found that optimism about tively at their most bullish in 2001 the stock market is at its lowest when they suggested investors put Authority (MTA). Mr. Lhota will discuss the PLACE: since 1985. an average of 70% of their money MTA’s mounting debt, the upcoming fare The Plaza BofA strategist Savita Subraman- in stocks, according to BofA hike and his plans to upgrade the nation’s 768 5th Avenue ian based that finding on the per- research. Of course, that was centage of portfolios that strate- precisely when the Nasdaq was in largest transit system. He will be TIME: gists like her recommend investors free fall. questioned by Crain’s Assistant Managing Networking Breakfast: dedicate to stocks.The latest read- Still, even Mr. Gross doesn’t 8:00 - 8:30AM Editor Erik Engquist and another journalist ing: 43%. think the chief alternative to Program: Not surprisingly, Ms. Subra- stocks—that is, bonds—offers from the media. 8:30 - 9:30AM manian thinks the rampant bear- such compelling opportunities. He ishness of today represents a real worries that a nasty bout of infla- SPONSORED BY: opportunity for those brave tion looms in the years to come, COST TO ATTEND: enough to take the plunge and buy which would erode the returns that $95 for individual ticket(s). stocks. After all, with enthusiasm bonds offer. Ⅲ $950 for table(s) of ten (10). You must be pre-registered to attend this event. No refunds permitted. Pre-register online by going to crainsnewyork.com/events. For more information, call the Events Hotline at 212-210-0739. REGISTER HERE: www.crainsnewyork.com/events-jlhota HOST SPONSOR: $8.095 THE LATEST RECORD-HIGH PRICE FOR A BUSHEL OF CORN, reached last week. Drought throughout the Farm Belt has For sponsorship opportunities, please contact Trish Henry at 212-210-0711 or [email protected] caused corn prices to spike 25% this year. Soybean prices have jumped 35%.

4 | Crain’s New York Business | August 6, 2012 GREEN LOOKS GOOD ON EVERYTHING.

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Industrial Recycling & Plastics Processing 20120806-NEWS--0006-NAT-CCI-CN_-- 8/3/2012 7:05 PM Page 1 THE Tenants step up to ownership INSIDER by Andrew J. Hawkins and Shane Dixon Kavanaugh gic decision that is not made lightly.” managing director of Real Capital Low borrowing costs When the Federal Reserve Bank Analytics. and prices making of New York examined its options, a spokeswoman said, it decided that Taking a chance buying a better bet buying 33 Maiden Lane for $208 Jay Cross, president of Related million simply made sense. It had Hudson Yards, agrees. He notes that leased 75% of the 617,000-square- Time Warner Inc. took a chance BY THERESA AGOVINO foot building for 14 years. Based on when it bought its 1 million-square- average asking rents for Class A of- foot condo at the mixed-use com- Fashionistas eager to enjoy Nord- fice space downtown of about $45 plex Related was developing at strom’s legendary service were de- per square foot, a 10-year lease for Columbus Circle. The site had lan- lighted when the chain announced the whole building would have cost guished for years, and vertical in June that it would open its first approximately $278 million. malls—a key element in the plan— full-line Manhattan store. Real es- Of course, property prices can had never worked in the city.Yet the tate executives’ interest was piqued also fall,but an owner’s very presence project now known as the Time istockphoto for a different reason: Nordstrom in a building can have a positive im- Warner Center proved to be a win- was the latest major firm opting to pact on values. That is ner, and the value of buy its space instead of renting. what Nordstrom and Time Warner’s invest- The retailer joins a growing ros- Coach likely are hop- ment has increased ex- Helping businesses avoid red tape ter of A-list tenant names—including for in their big real ‘It is a ... ponentially. Sources ing Coach Inc., the Federal Reserve estate gambles. decision say that Related is now t takes an average of nine months to open a restaurant in Bank of New York and Young & Ru- Coach has agreed trying to lure Time the city. Tokumbo Shobowale is aiming to reduce that by bicam—that have agreed over the to buy a 750,000- that is not Warner to Hudson 75 days. past year to buy either a part of a square-foot condo- Yards. I Michael Bloomberg building or the whole thing. minium that it will use made Such purchase As Mayor ’s new chief business for offices and show- deals also have major operations officer, Mr. Shobowale is helming the NYC Combination of forces rooms in a tower slated lightly’ benefits for the devel- Business Customer Service Initiative, designed to The reason is simple: Buying is to begin construction opers, especially now, often more cost-effective than leas- this fall at Hudson when credit remains streamline the city’s byzantine regulatory process for new ing these days.Interest rates for large Yards,a 26-acre project tight. business owners. companies are at rock-bottom levels, on the far West Side “When you are try- He will soon roll out a checklist of to-do’s for new and Manhattan property prices are being developed by the ing to finance a big business owners, as well as online videos and an updated well off their peaks. Meanwhile, of- Related Cos. Mean- multiuse project, you fice rents are starting to creep back while, Nordstrom has agreed to buy look at multiple ways of getting fi- Web portal. One video, for example, will show restaurants up, and retail rents in many areas are a 285,000-square-foot retail condo nancing,” Mr. Cross said. Selling off how to dispose of cooking grease. skyrocketing. to house a seven-floor store at office condos is one way to do that. Mr. Shobowale has been briefing business groups and “Buying is something a lot more One57, a mixed-use luxury tower Mr. Cross adds that some getting feedback about bureaucratic hurdles. “He can’t fix of our clients are interested in,” said being built by Extell Development prospective tenants have come in Michael Rotchford, head of corpo- on West 57th Street. thinking they want to rent,but when everything, but we are sure there will be meaningful rate finance and investment banking “If these companies are creating they learn about buying, they are in- reforms,” said Manhattan Chamber of Commerce President at Cushman & Wakefield Inc. “It is the value, they should be able to take terested. “A lot of them are looking Nancy Ploeger Ⅲ . an emerging trend, but it is a strate- advantage of it,” said Dan Fasulo, at it both ways now,” he said. Others are skeptical. “Is it just going to be a universal

form for more bureaucracy?” asked political operative. Diana Reyna, who chairs the City “Of all the boroughs, Brooklyn Council’s Committee on Small is the most opinionated,” said Mr. Business. Adams. “No matter what position To hang up a shingle in New I take, people are going to York involves more than 1,000 complain.” city requirements. Numerous applications must be completed in person at different agencies, and Flush Gillibrand multiple trips can be needed to cries wolf complete a single transaction. “A lot of businesses, the vast Sen. Kirsten Gillibrand has close to majority, want to do the right $10 million to spend on her re- thing,” Mr. Shobowale said when election campaign. Her appointed in June. “They just Republican opponent, Wendy Long, often don’t know what that is.” has $10,100. And yet Ms. Gillibrand Battle of Brooklyn emailed As he gears up to run for Brooklyn supporters that borough president next year, state she could be Sen. Eric Adams may have a hard “outspent.” time persuading Democratic boss While Vito Lopez, Rep. Nydia Velázquez and acknowledging congressional candidate Hakeem her “lead in the fundraising race Jeffries to support him, insiders and at the polls,” the Democrat said. warned that “we can be outspent,” Mr. Adams last week delivered and requested donations from $25 an over-the-top endorsement of to $2,500. district leader Lincoln Restler,a “They will lose credibility Lopez nemesis. In June’s among their donors,” said one Democratic primary, Mr. Adams GOP operative. “Someone should backed Ms. Velázquez’s opponent, have nixed that before pressing Councilman Erik Dilan, but not Mr. ‘send.’ ” Jeffries against Councilman In 2010, Ms. Gillibrand Charles Barron. “He’s got three outspent foe Joseph DioGuardi by strikes against him,” said one almost $11 million. Ⅲ

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6 | Crain’s New York Business | August 6, 2012 20120806-NEWS--0007-NAT-CCI-CN_-- 8/3/2012 12:50 PM Page 1

BUSINESS $15 3K Amount U.S. business-school applicants expect to make post-M.B.A. Sources: QS TopMBA.com Applicant Survey 2012, PEOPLE Crain’s research

EXECUTIVE MOVES NUMBERS GAME: Next year’s citywide Warner Music Group: elections offer plenty Mike Caren, 35, was of opportunities for promoted to Jerry Skurnik’s firm. president, worldwide A&R. He was most recently executive vice president of A&R at Atlantic and co-president of Elektra Records. Vidaris Inc.: Marc Weissbach, 45, joined the buildings consulting firm as president and chief operating officer, a newly created position. He was previously chief operating officer at Israel Berger & Associates Inc. BNY Mellon: Matthew A. Kim, 40, was promoted to chief administrative officer at the banking and financial services corporation. He was previously chief financial officer at BNY Mellon Securities, serving the Asia-Pacific region. Animal Care & Control of New York City: Yonaton Aronoff, 35, joined the organization’s board of directors. He is senior counsel at Foley & Lardner. Elaine Keane, 63, joined the organization’s board of directors. She is vice president for business development at the Visiting Nurse Service of New York. Gilbert Tweed International: Richard G. Lipstein, 54, joined the executive search firm as managing director. He was previously managing director at Boyden. Yahoo News: Hillary Frey, 37, was promoted to editor in chief. She was previously managing

buck ennis editor. Rosen Seymour GOTHAM GIGS Shapss Martin & Co.: Michael Bernstein, 70, was promoted to managing partner at the accounting firm. He was previously senior partner. David W. Ostrow, 64, was promoted to administrative managing partner, a A consultant in his prime newly created position. He was previously partner. McKinley Marketing Partners: Debbie Gee, 53, joined as director of business Political strategist finds ways to stay competitive development. She was previously vice president of marketing at Surety. New York’s decennial redistricting process, ¶ Prime New York recently launched a Web- American Classical Orchestra: Vincent A. Gardino, 56, joined the organization ‘The main when election districts are redrawn to reflect based program for candidates to map out their as executive director. He was changes in the state’s population, is good field operations. And Voter Contact Services, previously executive director of thing we underwriting at New York business for political consultants like Jerry the Hawaii-based voter data processing firm Public Radio. have to Skurnik. ¶ Or as one of Mr. Skurnik’s mailers that Prime New York has worked with since Espirito Santo Investment Bank: read, “New districts, new voters, new challenges 1988, was recently acquired by Labels & Lists Dennis Holtzapffel, 45, joined the offer is our Portuguese investment bank as head and new opportunities.” ¶ Mr. Skurnik, along Inc. Mr. Skurnik said that will result in quicker of debt capital markets origination, a with his partner, Stuart Osnow, runs Prime data updates and lower prices, which he hopes newly created position. He was reputation’ previously managing director and New York, billed as the city’s “oldest and most will attract more clients. ¶ Next year is shaping head of emerging-markets debt successful voter file company.” It sells detailed up to be a busy one. In addition to competitive capital at Jefferies & Co. Brand Matter: Arta Isovski, 31, joined lists of voter information to campaigns looking races for the three citywide elected positions— the brand management and licensing to target “prime” constituents (read: most likely mayor, comptroller and public advocate—there company as director of licensing and business development for Ellen to be politically engaged). Campaigns can will be 19 open City Council seats. That means Tracey. She was previously senior expect to get everything from voter addresses to dozens of prime customers for the firm. ¶ brand manager for Marcolin. emails to ethnic data. ¶ But with more voter “We’ve been doing this for 20 years,” said Mr. Julia Graham, 28, joined as retail data available to the public than ever before, Skurnik, who started out in politics working for marketing manager. Mr. Skurnik, 63, said he needed to find ways to Ed Koch’s first mayoral campaign. “The main She was previously account executive at stay competitive. “I’m no mathematician,” Mr. thing we have to offer is our reputation.” Vineyard Vines. Skurnik said. “But I am interested in results.” —andrew j. hawkins —emily laermer

August 6, 2012 | Crain’s New York Business | 7 20120806-NEWS--0008-NAT-CCI-CN_-- 8/3/2012 7:06 PM Page 1

OPINION CRAIN’S NEW YORK BUSINESS MTA’s sweet Apple deal editor in chief Rance Crain publisher, vp Jill R. Kaplan o retail deal in the city last year got more interested in the Metrazur space were told of its availability EDITORIAL editor Glenn Coleman applause than the Apple Store’s opening by the terminal’s leasing consultant, Williams Jackson deputy managing editors Valerie Block, at Grand Central Terminal. Consumers Ewing, and others. It was not a secretive process. Erik Ipsen assistant managing editors Erik Engquist, flocked to the mezzanine where Apple is Several vendors responded and toured the Metrazur Jeremy Smerd making full use of a large, awkward space. One complained to Mr. DiNapoli’s auditors that the senior producer, news Elisabeth Butler Cordova news producer Lauren Elkies space that had been partially occupied required $5 million payment precluded him from making a contributing editor Elaine Pofeldt by Metrazur, a restaurant. bid. Only a vendor with a lot of liquid capital could afford columnists Greg David, Alair Townsend crain’s health pulse editor Barbara Benson Not only is the Metropolitan Transportation Authority that, he said.The comptroller concluded that the playing senior reporters Theresa Agovino, collecting four times as much rent as before, but sales have field was not level. Aaron Elstein, Lisa Fickenscher, Matthew Flamm, N Daniel Massey, Miriam Kreinin Souccar since risen 6.5% at other Grand Central shops that share DiNapoli’s audit Of course it wasn’t: reporters Amanda Fung, Andrew J. Hawkins, Anytime Apple hauls its Shane Dixon Kavanaugh, Adrianne Pasquarelli revenues with the agency. Every 1% gain brings in $500,000 web reporter, producer Ian Thomas for transit service. A win for Apple, a win for straphangers. misses mark on $117 billion in cash onto art director Steven Krupinski Now along comes state Comptroller Thomas DiNapoli a playing field, it’s going deputy art director Carolyn McClain Grand Central’s staff photographer Buck Ennis with an audit that was apparently prompted by a trumped- to tilt a bit. But the copy desk chief Steve Noveck copy editor Thaddeus Rutkowski up tabloid story alleging Apple got a sweetheart deal.The mega-tenant essential point is that data editor Suzanne Panara MTA insists it did everything right. We agree. Metrazur had a lease assistant data editor Emily Laermer researchers Eva Saviano, Amy Stern Mr. DiNapoli said the deal was crafted to ensure Apple through 2019 and wasn’t interns Esthena Brutten, Ken Christensen, would win—and by denying other retailers an equal shot, the leaving for less than $5 Cara Eisenpress, Emily Lundeen, Mary Shell MTA lost a chance for more rent. His critique either million. An RFP ONLINE AND INTERACTIVE SERVICES demonstrates ignorance of the way retail leases are done or is without that clause would have been pointless, and the MTA general manager, online & e-commerce strategy Kira Bindrim an unfortunate attempt to knock an agency overseen by his could have known about it only by talking to the parties senior web developer, interactive nemesis, Gov. Andrew Cuomo. beforehand. Yet Mr. DiNapoli calls these conversations and Chris O’Donnell Here’s what happened: Apple coveted the space but found the written terms evidence of a cozy arrangement. ADVERTISING, MARKETING AND PRODUCTION that Metrazur had leased it through 2019. Metrazur told We understand the need for a fair process, but it must be advertising director Trish Henry senior account managers Irene Bar-Am, Apple it would leave early for $5 million.The MTA required done in the context of reality. If the MTA had done what the Courtney McCombs, Sheryl Rose, Suzanne Wilson comptroller wanted, there would have been no Apple account executive Jill Bottomley Kunkes that payment in its request for proposals for the space. sales coordinator Danielle Wiener The MTA distributed the RFP and advertised it in this Store—indeed, no deal at all. Bad for business, bad for newsletter product manager Alexis Sinclair transit riders. A lose-lose.The agency made the right call. credit Todd J. Masura (313-446-6097) newspaper and The Wall Street Journal. Retailers potentially director, audience development Michael O’Connor senior marketing manager Catherine Schutten CRAIN’S ONLINE POLL COMMENTS event producer Courtney Williams reprint sales manager Lauren Melesio production and pre-press director Michael Corsi advertising production manager Don’t do it, Chris Quinn! Suzanne Fleischman Wies TO SUBSCRIBE: PUSHING BACK AGAINST cannot afford. beliefs and positions (which I For print and digital subscriptions or customer PAID-SICK-DAYS LAW We urge you to continue to am already doing—he won’t get service, e-mail [email protected] stay firm and keep this my “lunch money”). But or call 877-824-9379 (in the U.S. and Canada) or 313-446-0450 (all other locations). $3.00 a copy for We are still fighting the City legislation from becoming a demonstrating one’s bias in the print edition; or $99.95 one year, $179.95 two Council’s paid-sick-days new job-killing law.Thank you speech is a freedom we all have. years, for print subscriptions with digital access. SHOULD GOVERNMENT legislation (Opinion, July 30) for your understanding of the —norma elinor munn www.crainsnewyork.com/subscribe and recently sent this letter to costs and unintended TO ADVERTISE: OFFICIALS SEEK TO RID THE Council Speaker Christine consequences of this type of CHELSEA MARKET’S Quinn: mandate on local employers. Contact Advertising Director Trish Henry at CITY OF CHICK-FIL-A? CREATIONIST THINKING [email protected] or call 212-210-0711. We believe that employers —nancy ploeger www.crainsnewyork.com/advertise Yes. A company that believes gay marriage should offer paid sick days President Re “Stringer out on limb invites God’s wrath shouldn’t operate in New when they can afford it, and Manhattan Chamber of against Chelsea Market plan” FOR INFORMATION ON OUR EVENTS: York City. most New York City Commerce (Comments, July 23): Contact Event Producer Courtney Williams at employers do. We do not Regardless of the size, the [email protected] or 212-210-0257. No. This is America. The marketplace, not the www.crainsnewyork.com/events government, should decide if a business believe, however, that the City POLL: SHOULD THE CITY proposed office tower rising belongs here. Council should be setting the TRY TO BOOT CHICK-FIL-A? from Chelsea Market will not TO CONTACT THE NEWSROOM: policies of private employers, “create” 3,600 long-term jobs. Date of poll: July 30 711 Third Ave., New York, NY 10017-4036 particularly when the As long as Chick-fil-A It may be occupied by editorial phone: 212.210.0277 fax 212.210.0799 301 votes government is offering no managers and employees do companies that transfer 3,600 Entire contents ©copyright 2012 Crain Communications Inc. incentives to help cover not discriminate in whom they jobs or that create some and All rights reserved. ®CityBusiness is a registered trademark our costs. hire or whom they serve, the transfer others, but the of MCP Inc., used under license agreement. In these precarious company should be free to developers of an office tower do PUBLISHED BY CRAIN COMMUNICATIONS INC. 88% economic times, the paid operate wherever it wants not “create” new jobs, save of chairman Keith E. Crain No sick leave bill’s arbitrary (Online Poll). So far, I am not course those involved in president Rance Crain directives—who is “small” or aware of any allegations of bias running and managing the new secretary Merrilee Crain “large,” how many paid sick in hiring or service. building, which are not treasurer Mary Kay Crain executive vp, operations William Morrow days are appropriate, how We are all free to refuse to inconsequential, but are not senior vp, group publisher Gloria Scoby 12% many sick relatives should buy Chick-fil-A’s product and 3,600. A business paper should group vp, technology, circulation, Yes be covered—are costly thus deny the owner the funds know this and not be a victim manufacturing Robert C. Adams impositions on the business to provide to groups that of any company’s press release. vp/production, manufacturing David Kamis community that many actively promote his biased —jamie fenwick chief information officer Paul Dalpiaz founder G.D. Crain Jr. (1885-1973) Mrs. G.D. Crain Jr. FOR THIS WEEK’S QUESTIONS: CRAIN’S WELCOMES SUBMISSIONS to its opinion pages. Send letters to [email protected]. Send columns of 475 chairman (1911-1996) Go to www.crainsnewyork.com/poll to have your say. words or fewer to [email protected]. Please include the writer’s name, company, address and telephone number.

8 | Crain’s New York Business | August 6, 2012 20120806-NEWS--0009-NAT-CCI-CN_-- 8/3/2012 1:20 PM Page 1

contributions, going back as far as DENISE RICHARDSON the Dinkins administration. In 1992,the city reduced funding to the MTA from $205 million per COLLECTION LITIGATION & JUDGMENT ENFORCEMENT Candidates: Let’s year, where it had been since 1982, to just $105 million, a level that was lowered to $75 million in the mid- hear plans for MTA 2000s but returned to $105 million All types of debt collection matters and general in just the past couple of years. commercial litigation, trials, and appeals. A $105 million line item in the ith the 2013 mayoral campaign fast ap- context of the city’s $69 billion budg- proaching and candidates beginning to et (a budget more than twice what it AGGRESSIVE - RESOURCEFUL - EXPERIENCED - RESPONSIVE speak out on the major issues, it is impera- was in 1993) is a travesty for a system carrying 7 million subway and bus tive that the city’s pressing infrastructure riders each day.And while $105 mil- needs, particularly in the area of public lion may seem trivial in the context of 100 LAFAYETTE STREET - SUITE 601 | NEW YORK, NY 10013 transportation, take center stage. Mayoral hopefuls need to the MTA’s overall needs, the cumu- 212-608-5300 | WWW.DORAZIO-LAW.COM W lative loss is between $2 billion and talk frankly about how the Metropolitan Transportation Au- $4 billion since the first reduction, a thority is financed and what they’ll do to support it. significant figure by any measure. All of the current mayoral candi- Mayor Bloomberg’s administra- dates have spoken in general terms tion initiated and funded the exten- The city needs a about the importance of the transit sion of the No. 7 subway line, which system, and one has suggested the is commendable. But not every well-run transit state institute a new commuter tax. transit capital need is quite as high- While we welcome the discussion profile. The next mayor must con- system to grow on this and similar financing ideas, tinue sharing the cost of more rou- the truth is that this tax is not with- tine capital and operating needs. its jobs base in the mayor’s authority to impose. Those needs are great—and grow- More support from Albany, ing.It is well recognized that for any Washington and the suburbs would city to grow its jobs base, it needs a surely be most welcome, but so well-run and well-maintained would a frank discussion by the transportation network. Too often, city officials and can- mayoral candidates about their The candidates must look at didates look only to Albany, Wash- plans to make MTA capital needs a what can and should be done to fund ington, D.C., and the suburbs for true city budget priority. the system, which is synonymous funding solutions. However, a look with New York City and which fu- at the numbers shows that part of Denise Richardson is managing director els the entire downstate region’s the hit to the MTA has been a re- of the General Contractors Association $1.26 trillion economy. duction in New York City’s own of New York.

the broader city budget or social- welfare issues. Just what New York GOP’s 2013 savior needs, right? Tom Allon, the likable community-newspaper publisher,is nowhere to be found another possibility, although it isn’t clear if Mr. Allon is pushing himself on the Republicans or if the he summer doldrums in local politics have been al- Republicans are really interested in leviated for now. State Sen. Malcolm Smith, an him. Mr. Allon has had a modest impact in the Democratic race, but African-American Democrat from Queens who he’s a loser for the Republicans was Senate majority leader for a very short time, is because he’s ambivalent on charter working hard to inject himself into the 2013 may- schools. Any Republican will need oral race by talking about running on the Republican ticket. I to be strongly for charter schools T because the wealthy people who asked one of my favorite political operatives what he thought support that concept are the ones about this. “Delusional,” was his response. who will fund the super PAC needed to make a GOP candidate It’s only the latest Republican for mayor viable. delusion. So let’s review, candidate Mr. Smith, at least, is a strong by candidate. supporter of charter schools, and John Catsimatidis has been he’s positioning himself as a law- making noises about running for and-order candidate by supporting mayor for decades (I am not the Police Department’s stop-and- kidding: decades), and he gives a lot frisk policy. When the Democrats of money to the local Republican won control of the state Senate in Party. He is the owner of the Red 2008, Mr. Smith stopped by Crain’s Apple and Gristedes supermarkets, to discuss his plans. He was impres- which in itself is certainly not a sive, with a firm grasp of the fiscal recommendation for his candidacy. and business issues that Crain’s and Oh, and he’s one of the leading its readers care about. opponents of Walmart’s entry into GREG DAVID Then he did nothing about any New York City. So the supposedly of that while majority leader and pro-business Republicans are going presided over a dysfunctional to run a man who operates second- viability as a mayoral candidate is a Democratic caucus that was so bad rate grocery stores and wants to keep myth.Mr.Kelly will be 72 in 2013— that not only did voters put the out Walmart because of self- a year older than his boss, who said Republicans back in charge, but interest? one reason he wasn’t going to run for Gov. Andrew Cuomo now wants Ray Kelly has been a great police president this year is that he is too nothing to do with the Senate commissioner and luring him into old. Worse, I can find no evidence Democrats. the race is clearly the holy grail for that Mr. Kelly has ever publicly The Republicans need to keep Republicans. Like the holy grail, his discussed education, the economy, looking.

August 6, 2012 | Crain’s New York Business | 9 20120806-NEWS--0010-NAT-CCI-CN_-- 8/2/2012 6:37 PM Page 1

IN THE BOROUGHS BROOKLYN

to rest for four generations.But con- a 95-year-old butcher shop, for mar- Mr. Calabretta, a residential broker tinuity also pays dividends—even inated skirt steak, stopped off for an with Prudential Douglas Elliman. Court Street continuity among the neighborhood’s newer, Italian ice at 64-year-old Court Pas- What many of those old-timers more affluent residents. try Shop, and scored fresh-baked cannot figure out is how many of their Continued from Page 3 benevolent eye on customers step- baguettes from Caputo’s Bake Shop, new neighbors, like chic clothing holding on to some things. ping behind the counter and help- Daily meal planning which opened in 1904. boutique Pink Pepper and high-end “We’re not your typical business- ing themselves to oatmeal cookies. “I had heard about the old-school “Few areas have this kind of char- eatery Buttermilk Channel, survive. es,” said Francis D’Amico, whose “It’s more like a family here than Italian vibe here,” said Rachel Kash, acter or heritage,”she said “I have no idea how people can grandfather Emanuele opened the a store,” said Mr. D’Amico, whose a writer who moved to the area from Alex Calabretta feels much the pay rent here,” said John Esposito, store in 1948. Back then, Emanuele family-run business nonetheless the East Village three years ago. “I same way. Fifteen years after the who,along with his brother George, D’Amico offered two kinds of cof- now also takes orders for coffee on- just had no idea about how many of Carroll Gardens native decamped now runs the eponymous pork store fee:dark-roast Italian and an Amer- line from customers as far away as these places still actually existed.” to Bay Ridge, he still comes back to their grandfather founded on Court ican brown roast. New Zealand and Iraq. For Ms. Kash, the area’s mom- stock up on lard bread from Mazzo- Street 90 years ago. Today, rents on Today, Francis cooks up more Changes have also come at pub and-pops offer something not found la Bakery and Cafe, and bags of Red the strip have soared to as much as than 100 gourmet blends, but his P.J. Hanleys, which is still going at some of Court Street’s newer retail Hook coffee blend from D’Amico, $115 a square foot,according to data wife,Joan,still greets some longtime strong 138 years after its first beer hit arrivals, including Trader Joe’s and where he worked as a teen. from CPEX Realty Services. patrons with hugs and many others the bar, and even at Scotto Funeral Union Market.On a recent weekday, “I grew up with these people and These days, however, a number by their first names, and casts a Home, which has been laying locals she walked over to Staubitz Market, know how they make their food,”said of Court Street’s mainstays are staring in the teeth of an even more in- tractable problem than rising rents: their own advancing years. Brothers Joe and Mat Chirico, who run the 72-year-old clothing store Marietta’s,are 90 years old and KNOWLEDGE IS POWER. PASS IT ON. 84 years old, respectively. Similarly, after more than 40 years of hand- crafting cannolis and Sicilian cucci- dati,Court Pastry’s Gasper Zerelli is Con Edison’s Outage Map said to be eyeing an exit. And John Esposito has insisted he does not want to still be making sausage three years from now, when he turns 62. puts knowledge in your hands. “I’ve had both hips replaced, and my brother might need a new knee at some point,” Mr. Esposito said. On your smartphone or online, “I’m on my feet 12 hours a day. I’ve never had a Saturday off.” For many of them, the answer the Outage Map shows you when may lie following in the path of the longtime owners of Scotto Funeral your power will be restored. Home,who earlier this year sold out to John Heyer, a 29-year-old area resident. He has agreed to keep the At conEd.com family’s funeral tradition alive. “I hate to say this with my kind of work,” said Mr. Heyer,“but I plan to be doing this until the day I die.” Ⅲ FROM AROUND THE CITY QUEENS Borough’s Olympic consolation prize Work on 30 acres of prime waterfront property in Long Island City once proposed as the site of a $1.5 bewsbloomberg billion Olympic Village is now nearing the end of its first stage. When complete, the project won’t provide temporary housing for scores of athletes—as the Bloomberg administration had hoped during its Enter your address for a status report. bid to bring the 2012 Olympic Games to New York. But Queens is getting quite a consolation prize. Plans call for the biggest housing complex to go up in New York since Co-op City in the late 1960s: 5,000 apartments, 60% of them affordable. Sewers and water mains are now in the ground. A waterfront walk- way with sweeping views of Man- LEARN MORE hattan has begun to take shape .The

©2012 Consolidated Edison Company of New York, Inc. Ad: Arnell Group Ad: Inc. York, ©2012 Consolidated Edison Company of New facebook.com/powerofgreen official groundbreaking is scheduled for early October. —shane dixon kavanaugh

10 | Crain’s New York Business | August 6, 2012 20120806-NEWS--0011-NAT-CCI-CN_-- 8/2/2012 6:37 PM Page 1

BUSINESS OF SPORTS INSIDE The List New York area’s professional sports teams PAGE 13 ‘If I had a wish, it would be to simply know what the weather will be’ REPORT —Alfred Kelly Jr., CEO, NY/NY Super Bowl Host Committee, Page 14

ALFRED KELLY JR.

FIRST RALLY! After years of Crunch hibernation, Spongetech’s stock takes off. Many buyers are members of an orthodox time for synagogue in Queens. SECOND RALLY! All the advertising at ballparks and ’14 Super 25¢ football stadiums pays off as Bowl host Spongetech rises again. 20 Exec talks plans for event that’ll fill 15 20,000 hotel rooms newscom BY LISA FICKENSCHER 10 SPONGEWORTHY: Spongetech signs a licensing agreement with Nickelodeon 0.6¢0.6¢ Super Bowl 2014 may be more to sell SpongeBob sponges. than 500 days away, but Alfred Kelly Jr., chief executive of the 5 NY/NJ Super Bowl Host Com- mittee,is focused on the next several months, when he and his staff will winnow their list of ho- 0 ’07 ’08 ’09 ’10 tels, restaurants and meeting D JJFM MA J A SON D JJFM MA J A SOND JJFM MA J A SOND J FM MA spaces that are being considered as venues for the mega-event, which is expected to generate $550 million in regional economic activity. What has the host committee Rise and fall of the accomplished so far? We’ve made a lot of decisions, but not the sexy ones, like who gets hired for the music and entertainment. Fourteen months ago, I Spongetech scam was the only one hired, and now we have 25 full-time employees, an advertising agency,a public re- he pay up, pronto, ac- lations firm and two offices, and How stadium ads for soap-filled products cording to an affidavit we just launched our website, helped fuel penny-stock pump and dump filed in New York state www.nynjsuperbowl.com.It has a court. Mr. Moskowitz countdown clock and will tell manager showed up at told him to come back to people about the events and how BY AARON ELSTEIN Spongetech’s offices on West 33rd the office in a while. A to become a volunteer. Street on the morning of Dec. 4 to few hours later, the MSG We also have [blocked] In late 2009, Madison Square Gar- collect in person after his repeated representative watched as 20,000 hotel rooms on both sides den executives were getting fed up messages went unreturned. the COO wrote another of the Hudson River for the with one of the most prominent Spongetech’s chief operating offi- $360,000 check. teams and their entourages. sponsors at New York Knicks and cer, Steven Moskowitz, gave him a In a response filed in court, Mr. Rangers games. Spongetech Deliv- check for $360,000 and then Moskowitz acknowledged that his

Has the committee selected venues ery Systems Inc., a small, publicly quickly left the office,saying he had first check contained a “typograph- ny post for the dozens of official Super Bowl traded company that had emerged another obligation. ical error.”But he insisted the check THE END! CEO Michael Metter (right) and parties and for the weeklong NFL from nowhere months earlier, was The MSG executive noticed the was never intended to pay COO Steven Moskowitz are arrested and Experience? chronically late paying for the ads it check wasn’t written from Spongetech’s bill. Rather, it was for charged with faking 99% of Spongetech’s We’ve looked at more than bought near the arena’s basketball Spongetech’s account. He raced to an amount owed to MSG by an- sales. Six of the seven people charged have 100 places, including some that hoop and other key locations. a garage where Mr.Moskowitz was other company he helped run. pleaded guilty. Mr. Metter maintains his innocence. See Q&A on Page 14 One exasperated MSG sales waiting for his car and demanded See RISE AND FALL on Page 14

August 6, 2012 | Crain’s New York Business | 11 20120806-NEWS--0012-NAT-CCI-CN_-- 8/3/2012 1:21 PM Page 1

REPORT BUSINESS OF SPORTS

the Nets’fan in chief.Ever since Mr. than a third of 1% with Mr. on how to handle that has been Prokhorov spent $260 million (in- Prokhorov’s arrival, NetsDaily said. made, but Mr. Ratner will keep the cluding $60 million to cover operat- “When [former majority owner] arena. “Bruce has invested tons of Nuts for the Nets ing losses while the Nets finished up money and energy into this. We are Bruce Ratner approached Jay-Z in New Jersey) for an 80% share of about being an investor in the team certain he will continue to be a major Continued from Page 1 going to have significant value as the team, 45% of the Barclays Cen- and arena, it was to provide us street shareholder and managing partner worth as much as $25 billion and ran time goes on. They’re now on a very ter and an option to buy 20% of the credibility in Brooklyn, but obvi- for the arena,” Mr. Prokhorov said. for president; the other rose from steep trajectory upwards.” overall Atlantic Yards project,he has ously over the years it’s grown well “We truly enjoyed the partnership Bedford-Stuyvesant’s Marcy Hous- When Mr.Prokhorov,47,bought made Jay-Z the centerpiece of his beyond that,”said Nets Chief Exec- and are happy with our current role.” es to become a global hip-hop icon a majority stake in the Nets in 2010, plan to turn the Nets into a global utive Brett Yormark.“We look at Jay Even if he doesn’t get a bigger worth an estimated $460 million. he predicted that the team, which property. Brooklyn, with its diverse as an incredible icon,a tastemaker in piece of Barclays, Mr. Prokhorov Buoyed by the basketball team’s had lost nearly $300 million in the population, is the “natural place for many respects, and we’re tapping appears to have made a sound in- move to Brooklyn from New Jersey, previous four years, would win a title a global team to be based,” he said. into that resource on a daily basis.” vestment. The New Orleans Hor- the duo have turned the Nets from a and be worth $1 billion by 2015. “Jay-Z,of course,is an extraordi- The Nets are also tapping into nets were sold in June for $338 mil- laughingstock that played to empty narily powerful calling card for Mr. Prokhorov’s wallet. He’s hand- lion,and the Memphis Grizzlies are arenas and hemorrhaged cash into a Banking on Jay-Z Brooklyn and for our brand,” Mr. ing out money like the Yankees, reportedly under contract to be sold franchise expected to sell out nightly On his first trip to the U.S. after Prokhorov said. “He has that inter- hoping the Nets start with a bang. for about $350 million. Both teams and increase revenue by more than taking over a team that ranked national name that we want.” The owner said he is “willing to are in tiny markets, and neither sale $50 million this season. Sponsor- among the league’s lowest revenue Of late, Jay-Z has done every- spend the money to build a champi- included a stake in an arena. Forbes ships are soaring, merchandise is fly- producers and attracted among the thing short of taking tickets.He tried onship team.Not a playoff team,but had the Nets valued at $357 million ing off the shelves and the once- fewest fans, he swung by Jay-Z’s to recruit superstars LeBron James a championship team.”He professes before the Brooklyn move. shunned Nets have become a desired 40/40 Club in Manhattan. He met and Carmelo Anthony to the team; no concern that his team must pay a “Certainly a number north of destination for NBA stars. with Jay-Z, whose given name is he became a director of the company luxury tax, estimated at $12 million $600 million is very doable by 2015, Mr.Prokhorov’s free spending— Shawn Carter,for more than an hour, that owns the Barclays Center; his by ShamSports.com, after his sum- if they haven’t achieved it already,” he committed about $340 million to according to the blog NetsDaily. 40/40 Club will have a location at the mertime shopping spree pushed Mr. Ganis said. player salaries last month alone— “We discussed the vision for the arena; he created the team’s new logo payroll to nearly $82 million. The Nets are locked into their and his move to tap Jay-Z’s star Brooklyn Nets and how he is really and helped design high-end arena “I am only interested in what will television contract with the YES power have made the Nets the talk the face and the heart of Brooklyn,” suites;an ad firm he co-owns devised bring us a championship team,” he Network through the 2031-32 sea- of the league. If that chatter trans- the owner said. “His understanding the inaugural Brooklyn Nets cam- said. “That is the sole criterion.” son, so there won’t be a TV bonanza lates to wins,the Nets could become is essential to what we’re doing.” paign, which features the phrase He approved a trade with the At- like the one that pushed Forbes’ esti- the NBA’s hottest story of the year. Mr.Prokhorov added that he and “Hello Brooklyn,”the title of a Jay-Z lanta Hawks for Joe Johnson and his mate of the Los Angeles Lakers’val- “The Nets were the Sacramento Jay-Z, 42, are “both guys who have song; his choreographer is working hitherto untradable contract, which ue up to $900 million. Kings of the East Coast,” said Marc had to work their way up, him from with the Nets dance team; and the still has $89 million on it. That But the buzz surrounding the Ganis, president of SportsCorp Ltd. the projects,me from the Soviet sys- bodyguard for his wife,Beyoncé,was deal—and a $98 million offer— move to Brooklyn has led to soaring “They had no reputation,they had no tem, and we do relate on that level.” named the Nets’ director of security. helped persuade star point guard sponsorship deals and ticket sales. credibility, they had no brand. What Jay-Z declined to comment. The hometown star’s mega- Deron Williams to re-sign for sev- The Nets have sold nearly 10,000 Prokhorov is doing along with Jay-Z Under the Russian owner, the presence belies the fact that his stake en years. Mr. Prokhorov’s No. 2, full-season tickets, considered a is building a brand. That brand is music star has become more than in the team was likely diluted to less Dmitry Razumov, worked 24 benchmark for getting to a sellout straight hours to help seal the every night, Mr. Yormark said. Williams deal, NetsDaily reported. About 80% of the arena’s 100 luxu- Center Brook Lopez got a $60 mil- ry suites have been sold, including lion, four-year extension. Forwards most of the premium ones,which go Gerald Wallace and Kris Hum- for $550,000. phries signed for a combined $64 Three months before the season million, by many accounts more begins,the team has already booked than they were worth. twice the sponsorship revenue of “There are going to be celebrities last season, snagging Calvin Klein, Turn Your sitting courtside, and the Nets are Stolichnaya,American Express and going to be talked about on Page Six Ticketmaster,among others.While of the New York Post,” consultant the New Jersey Nets sold barely any Passion Mr. Ganis said. “But most impres- merchandise, Brooklyn Nets gear sive to people around the NBA was is hot. that the only team [Orlando Magic Since launching the new brand- Into a center] Dwight Howard wanted to ing on April 30, the Nets have be traded to was the Nets. Nobody surged to seventh from 24th on the could have predicted that a couple of list of top-selling teams at the NBA Profession years ago. It speaks volumes to the Store in Manhattan and on NBA- perception players have about the Store.com. The first two days that Nets, from a graveyard of a team to Brooklyn Nets merchandise was now the most attractive of any team available, total sales from the NBA in the league.” Store, NBAStore.com and Brook- Does that “most attractive”status lynNets.com were 10 times that of a mean Mr. Prokhorov’s idea that the typical year when the team was in Learn from the Leaders in Sports Business Nets would be worth $1 billion by New Jersey. And that was without 2015 might not be so far-fetched? any sales of jerseys, which have yet The Tisch Center for Hospitality, Tourism, and Sports Management at the NYU School of It’s a stretch to think the Nets could to be rolled out (an unveiling at one Continuing and Professional Studies (NYU-SCPS) offers theM.S. in Sports Business. Learn become more valuable than the of the Jay-Z concerts in late Sep- Knicks, worth $780 million at last tember is likely). from sports business professionals who are at the top of their game. Explore professional count, according to Forbes (see But now comes the hard part for sports, collegiate athletics, and a broad array of timely topics including sports broadcasting, chart, Page 13). But Mr. Prokhorov a team that has bumbled through mega-events, professional franchises, labor relations, sports contracts, and leagues. believes his investment is “worth at five straight losing seasons: win- To learn more visit: scps.nyu.edu/mssb1e least double already.” ning. “Nothing makes you grow faster than success on the field of To request information and to apply visit: scps.nyu.edu/gradinfo9e Soaring value or call 212-998-7100 play,” said Chris Lencheski, presi- It could increase next month. Mr. dent of Philadelphia-based Front Prokhorov lent the partnership that Row Marketing Services. “They This fall, noncredit course offerings include theCertificate in Sports Business Operations, a runs the Barclays Center,which is led have a new arena,a new brand.Now one-semester program that provides an overview of the business, management, marketing, by Forest City Ratner, $77 million to let’s see what they do on the court.” PR, and logistical aspects of the industry for those already in the field, as well as for those cover arena infrastructure costs. Ac- All of Jay-Z’s pizzazz and Mr. considering a career change. cording to NetsDaily,if the loan isn’t Prokhorov’s money won’t mean repaid in September—$103 million, much if the team doesn’t improve To register for fall visit: including interest—Mr. Prokhorov markedly on its 22-44 record last year. can exercise an option to take control “We’ve become relevant,” Mr. scps.nyu.edu/x566 of 80% of the arena.A spokesman for Yormark said. “We need to sustain Type in Sports Business in the Certificate Search Forest City and its CEO,Bruce Rat- that.That, to me, is the goal.” Ⅲ or call 212-998-7150 ner,said “the intention is to repay the loan by maturity.” LISTEN to a discussion at Mr. Prokhorov said no decision CrainsNewYork.com/podcasts

12 | Crain’s New York Business | August 6, 2012 20120806-NEWS--0013-NAT-CCI-CN_-- 8/2/2012 6:39 PM Page 1

NEXT WEEK THE NY Area’s Professional Sports Teams The largest benefits- consulting firms LIST Ranked by 2011 attendance in the New York area FACE-OFF: TEAM VALUE (IN MILLIONS) PLAYER EXPENSES NY’S HIGHEST-PAID ATHLETES $780 FOR TOP FIVE TEAMS $800 Expenses (in millions) New York Yankees 700 $227

600 New York Mets $159 500 $28.3M $26.6M $33.0MAlex Rodriguez Darrelle Revis Eli Manning $357 NY Yankees NY Jets NY Giants 400 New York Giants $138 300

New York Rangers 200 $74

100 New York Knicks 0 $74 $24.5MDerek Jeter $24.2MMark Sanchez $23.8MJohan Santana 2005 2003 2004 2006 2007 2008 2009 2010 2011 2012 NY Yankees NY Jets NY Mets Note: The value of each team was calculated in January 2012, and is based on the team’s stadium deal at the time without Note: Total annual income, including bonuses and endorsements, as of June 2012.

deduction for debt (other than stadium debt). Source: Forbes Note: Includes benefits and bonuses. Source: Forbes Source: Forbes newscom

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August 6, 2012 | Crain’s New York Business | 13 20120806-NEWS--0014-NAT-CCI-CN_-- 8/2/2012 6:39 PM Page 1

REPORT BUSINESS OF SPORTS

the attention of MSG officials, who were impressed that the little- known company had secured a li- Rise and fall of Spongetech censing agreement for SpongeBob ALFRED KELLY JR. with the cartoon character’s owner, Continued from Page 11 “America’s cleaning company” and pennies to 25 cents a share before re- the entertainment giant Viacom. Whatever the case, the check in infomercials touted its unique treating by year’s end to less than a For its part, Viacom’s Nickelodeon Continued from Page 11 failed to clear. The following week, “high-tech cleaning system.” In re- nickel.The launchpad for the action division terminated its licensing we don’t think are viable. We never the president of MSG Sports, who ality, it was in the humdrum busi- was Congregation Ohel Yitzchok, agreement after Mr. Metter and turn down a space.We are still at the was more accustomed to working ness of selling soap-filled sponges to an orthodox synagogue in Kew Gar- Moskowitz were arrested in 2010 stage of trying to create the maxi- with blue-chip sponsors like JPMor- help clean kitchens, cars or pets. It dens Hills,Queens,attended by Mr. and Nickelodeon was never paid mum number of options. The Na- gan Chase and Coca-Cola, got an also sold a SpongeBob SquarePants Moskowitz along with about 30 of past-due royalties, according to a tional Football League will make a apologetic email from Spongetech sponge filled with baby soap. As for Spongetech’s 40 employees. The Spongetech bankruptcy trustee’s re- decision for us soon after the 2013 Chief Executive Michael Metter. the sponges’ “tech properties,” Mr. synagogue wouldn’t comment. port. Viacom declined to comment. Super Bowl about where they want The CEO explained that cash flow Metter explained in TV appear- “He never told people, ‘Buy the At the time MSG was courting certain events like the NFL Experi- was “tight” because Spongetech ances that the sponges contained a stock,’ ” recalled a former employee Spongetech, a credit check showed ence, media day and the Friday- wouldn’t get paid by retailers who patented polymer “activated by wa- and congregant. “It was always, it was paying the Mets, according to night party, which is a large, exclu- sold its SpongeBob SquarePants line ter and mechanical squeezing.” ‘Take a look at this and see what you a person close to the matter, and its sive, invitation-only party of of sponges until after Christmas. Before getting into the sponge think.’ ” product could be found in stores.Yet thousands of sponsors, owners and “We are unlike most of your ad- business,Mr.Metter worked for about What people at the synagogue had MSG executives looked a little other VIPs. vertisers,” Mr. Metter wrote. 20 years as a stockbroker at a number and elsewhere thought they saw was deeper they might have found red The host committee will also do Truer words were never written. of obscure brokerages with impres- a company growing like crazy. Mr. flags—such as seven letters from the a couple of events for the host spon- MSG executives didn’t know it at sive-sounding names that sounded Metter forecast that Spongetech Securities and Exchange Commis- sors, volunteers and the media. the time, but theirs was the latest would generate $7 million in profits sion over a 13-month stretch, start- sports operation about to get soaked and sales of $40 million in 2009. ing in March 2005, demanding that What do you think about the idea that by a sponge company. Even better, Spongetech executives Spongetech provide more informa- some New Jersey lawmakers have Six months after the email, Mr. offered stock to friends at a dis- tion in its financial statements. proposed recently—to open a pop-up Metter and Mr. Moskowitz were ar- count—a virtual guarantee that lucky Mr. Moskowitz signed a three- casino near the Meadowlands? rested and charged by federal prose- early investors would make money. year contract with MSG on June 15, The governor and legislature in cutors with faking 99% of A sale involving a Spongetech 2009, agreeing that Spongetech New Jersey should make that call. Spongetech’s sales. Seven people investor named Myron Weiner il- would pay $3.2 million a year to ad- There will be plenty of activity were indicted,and all but Mr.Metter lustrates how things worked. Mr. vertise during Knicks, Rangers and around the stadium,and I’m not sure have pleaded guilty to a variety of Weiner, who once worked with Mr. Liberty games, including a prime that adding to the activities is such a crimes, from securities fraud to slic- Metter on Wall Street and owns the spot on the Rangers’ Zamboni ma- good idea. ing large payments into small Italian restaurant John’s of 12th chine that cleans the ice between pe- amounts to avoid government detec- Street in Manhattan, in 2009 ac- riods. Included in the sponsorship What did you learn from attending the tion. Mr. Moskowitz and his lawyer MSG is unlikely quired 10 million Spongetech fee, Spongetech got a suite for six 2012 Super Bowl in Indianapolis? wouldn’t comment for this article. shares at a nickel each when the Knicks and Rangers games, two There was very little to learn Mr. Metter’s attorney, Maranda to recover stock was quoted at 17 cents a share, concerts and two other events. Mr. from a geographic footprint per- Fritz, said her client “has consistent- according to a lawsuit from the Se- Moskowitz bragged to one employ- spective, but we did learn about se- ly maintained that he didn’t know the $512,000 curities and Exchange Commis- ee that Spongetech got its ad space curity and snow removal—even about or participate in the fraud at sion. Mr. Weiner reaped a $1.2 mil- at a 67% discount because other though Indianapolis had a very mild Spongetech, which Steve Mosko- it is owed lion profit when he sold but had to sponsors, such as Lehman Brothers week. We reviewed their plans. If I witz concealed from him and others.” return his windfall to settle with the or Citigroup, were going bust or had a wish, it would be to simply Spongetech was liquidated after SEC for violating rules governing scaling back dramatically. know what the weather will be. We filing for bankruptcy,and while col- restricted stock sales. He didn’t re- will spend hundreds of hours plan- lection efforts are ongoing, MSG is turn calls seeking comment. Beginning of the end ning for and thinking about the unlikely to ever recover the After selling Spongetech stock A person familiar with MSG’s weather over the next 18 months. $512,000 it is owed. “They may get to friends, the company hired four business denies Spongetech got a As for security,Super Bowls tend a little,” said bankruptcy trustee good to people who didn’t know any penny-stock brokers to drum up discount, and an MSG spokes- to be a national security event.There Brett Silverman, “but probably better.One firm,J.J.Morgan,changed new audiences overseas for woman declined to comment. will be literally dozens of law- they’ll get nothing.” its name to First Cambridge Securities Spongetech and began issuing press Things started to come apart a enforcement agencies involved. It’s MSG has company. The New after JPMorgan sued. releases touting new customers that day after Spongetech signed the deal my job to make sure that they have York Mets got stiffed out of nearly Along the way, Mr. Metter accu- prosecutors say didn’t exist. The with MSG. The Public Company access to whatever information they $3 million by Spongetech.The New mulated a long history of customer hype worked, and the shares started Accounting Oversight Board re- need and to get out of the way and York Yankees, New York Giants, complaints, according to records to rally again in the summer of 2009, voked the registration of Sponge- let them do their jobs. Boston Red Sox,Chicago Bears and with securities industry regulators. enabling existing holders to cash out tech’s auditor, effectively shutting Chicago Blackhawks also were left One client who was awarded a at a big profit. Spongetech even down the accounting firm.The SEC How many game tickets are actually in the lurch after carrying ads in $457,000 settlement after suing for found a one-man accounting firm subpoenaed Spongetech in early available to the general public? their stadiums that were vital in fraud told Crain’s he considered Mr. called Drakeford & Drakeford to September, and weeks later the New The NFL has not printed tickets granting an aura of legitimacy to one Metter to be a “mini-Madoff ” at the sign off on its financial statements York Post ran a series of damaging ar- or talked about ticket prices, and I of the more audacious penny-stock time of his arrest. Ms. Fritz, Mr. so everything looked legit. ticles.The stock price sank,and share don’t think it has settled on prices scams to emerge in years. Metter’s attorney, said her client has The sports ads, a key part of the sales dried up.Sensing the walls clos- for the game in New Orleans next never been personally sued by a 2009 hype campaign for the stock, ing in, Mr. Metter and Mr. year, either. The thing I’m most fo- Ill-gotten gains client, though he was named in sev- were the brainchild of Mr. Mos- Moskowitz twice visited Sponge- cused on is that as a host commit- The ads, which usually con- eral investor complaints in his capac- kowitz,according to former employ- tech’s office to look for wiretaps at the tee,I have been allocated a set num- tained Spongetech’s stock-ticker ity as principal at First Cambridge. ees and a New York sports executive. end of the workday, climbing into ber of tickets. symbol and were typically placed to She added that Mr. Metter filed for They describe Mr. Moskowitz as a ceilings and searching crevices, ac- maximize visibility on television, bankruptcy because of the numerous big Mets fan who kept a couple of old cording to a former employee. Ms. How many? helped Messrs. Metter and Mos- legal claims he faced. Shea Stadium seats in his office. Fritz denied the searches took place. I’d rather not say how many we kowitz lure new investors to a Mr. Moskowitz is a resident of The Mets were the first team to The game came to an end on the have. The vast majority of our tick- scheme in which they pocketed $52 Flushing, Queens, who grew up in carry Spongetech ads, and the com- morning of May 5, 2010, when FBI ets would go to the sponsors. We million in illegal gains from selling Forest Hills and, after graduating pany signed a three-year advertising agents arrested Mr. Metter and Mr. don’t talk about the content of our Spongetech shares at inflated from Touro College followed his fa- deal shortly before the team moved Moskowitz. contract with the NFL. prices, according to the feds. ther into the garment business. He into Citi Field in 2009. Spongetech Mr. Moskowitz turned govern- “Either they believed the product started his own apparel companies, agreed to pay a bit more than $1 mil- ment witness and started wearing a How are you handling the flood of was a real product because it was including a maker of women’s lion a year for a large sign along the wire to record conversations with pitches from New York and New Jersey some sort of real product,”said Hart- loungewear and robes called Ro- right field wall and ads elsewhere in Mr. Metter and others, according to businesses that are vying for the millions ley Bernstein, a New York lawyer mantic Moments, but none seem to the ballpark,according to state court a letter to the judge presiding over of dollars the game will generate? who used to help unscrupulous mar- have taken off. He met Mr. Metter documents.The company also rent- the case filed by Mr.Metter’s lawyer. Most of the economic value is ket operators cook up penny-stock through a headhunter, according to ed a luxury suite behind third base She argues that the evidence going to happen the week before frauds and now runs a blog explain- Ms. Fritz, and hired him to develop for five seasons,starting at $250,000 shouldn’t be heard in court. the event. Every entertainment ing how to identify fraudulent com- Spongetech’s marketing and rela- per year. Because Spongetech was Mr. Moskowitz is awaiting sen- venue is putting its best foot for- panies. “Or they knew they had a tionships with manufacturers. selling so much stock to gullible in- tencing after pleading guilty to se- ward and trying to make sure they phony product and wanted to make For several years, Spongetech vestors during the summer of 2009, curities fraud. According to his are heard and seen. At the end of it seem real, in which case then you was little more than a dormant shell it could afford to pay its bills to the LinkedIn page, he has launched a the day, this will be a free-market do things that make it look real.” company.But in early 2007,its stock Mets, at least at first. new business: selling tickets to system. There will be a buyer and Spongetech marketed itself as suddenly came to life, rising from The ads with the Mets caught sporting events. Ⅲ seller on each end. Ⅲ

14 | Crain’s New York Business | August 6, 2012 nb32p15.qxp 8/2/2012 3:45 PM Page 1

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THE GUIDE TO HIGHER EDUCATION How to Use Higher Education to Stay Marketable in Today’s Competitive Job Landscape PAGE S4 What a Difference a Decade Makes PAGE S6 Musings on the MBA Market PAGE S8 Continuing Education Resources in the New York City Metro Area PAGE S10 nb32p16.qxp 8/2/2012 3:45 PM Page 1

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In this special marketing section, Crain’s New York Business explores the changing higher education sector and how New Yorkers can benefit from these developments, both on a personal and professional level. “How to Use Higher Education to Stay Marketable in Today’s Competitive Job Landscape” provides executives with five different ways higher education can benefit them. The article “What a Difference a Decade Makes” examines the implications the shift to a global economy has had on the MBA market; in “Musings on the MBA Market,” Margaret Andrews, Associate Dean of Management Programs at Harvard University’s Division of Continuing Education, provides insight on issues facing the MBA market in the U.S., and how one school is addressing these changes.

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What’s ahead of you depends on who’s behind you.

Professionally focused master’s degrees and graduate certiﬁ cates

In today’s challenging job market, opportunity remains strong for professionals with the training, the expertise, and the networking capabilities needed to compete and succeed. The NYU School of Continuing and Professional Studies (NYU-SCPS) off ers 16 master’s degrees and 12 graduate certiﬁ cates – taught by professionals for professionals. Whether you seek to launch, advance, or change your career, NYU-SCPS delivers the knowledge base and the real-world skill set to gain the competitive edge. Flexible course schedules, and online and traditional formats are available.

Advanced Digital Applications Human Resource Management Publishing: Digital and Print Media Construction Management and Development Real Estate Fundraising and Grantmaking Integrated Marketing Real Estate Development Global Aff airs Management and Systems Sports Business Graphic Communications Management Public Relations and Tourism Management and Technology Corporate Communication Translation Hospitality Industry Studies

Information Session: Tuesday, August 21, 6–8 p.m. Kimmel Center, 60 Washington Square South, New York, NY 212-998-7100 For event information and to RSVP visit scps.nyu.edu/graduate-events1e scps.nyu.edu/graduate1e

For information and to apply: scps.nyu.edu/gradinfo1e

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THE GUIDE TO HIGHER EDUCATION ADVERTISING SUPPLEMENT

How to Use Higher Education to Stay Marketable in Today’s Competitive Job Landscape The guidelines provided here aid professionals to keep abreast in their ﬁeld or expand, in a turbulent and global marketplace

oday’s job market is complicated. College graduates can Tno longer expect to join the professional workforce with a certain position, salary, or even with a speciﬁc industry. Seasoned executives with many years of experience face competition from a younger generation that is tech-savvy and require a lower salary. Positions that once were face- to-face interactions, such as ofﬁce support staff, are being automated by machines, while customer service jobs are sent overseas.

How does one stay relevant in this ever-changing environment? 3. Excel in a Difficult Job Market While so much attention is given to the negative state of the job Today’s job market is a turbulent and market, one can argue that it is also being revolutionized by higher ever-changing; one way to weather the education opportunities that were not available 10 years ago. Below are storm is to invest in your education. Executives who stay one step ahead are five ways that higher education can help any professional jump-start better able to position themselves in his/her career and have a resume that stands out from the crowd. the marketplace and are also the ones who find themselves being recruited by 1. Online Courses Allow for Busy Schedules competitive companies. Online classes allow students to learn New courses where and when they want, simply 4. Creative Development by logging onto a computer. Online provide executives There are some skills that are difficult courses allow for flexibility and are to develop during routine daily business ideal for professionals who do not have who work in operation, such as creative writing or set work hours, busy parents, or those fast-changing innovative thinking. Improving creative who travel. In addition, today’s online skills often requires the professional courses provide students with state-of- fields (such as to leave the repetitive business the-art classroom experiences with a environment they are part of on a daily wide range of degrees, from certificate health care) the basis and join a more open setting, programs to master’s degrees. such as a classroom, where they can opportunity to be nurture and grow skills they might not 2. New and Cutting-Edge Courses otherwise cultivate. New and innovative courses help kept up-to-date on keep professionals ahead of the curve 5. Global Experience and provide insight into trends, all the changes The business world is quickly becoming developments, and challenges. In international and globalization is addition, new courses also provide and challenges constantly creating new markets and executives who work in fast-changing opportunities for growth. Courses fields (such as health care) the the industry goes in global business help executives opportunity to be kept up-to-date on all through. recognize new trends, areas for the changes and challenges the industry investment, and how to manage goes through. challenges faced.

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“A record 16 outstanding CUNY students in 2012 won National Science Foundation awards of $126,000 each for graduate study in the sciences. No other University system in the Northeast won more. CUNY students continue to win the nation’s most prestigious awards, coached by our world-class faculty.” — Matthew Goldstein, Chancellor

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What a Difference a Decade Makes Examining the MBA rankings, Associate Dean Andrews notes changes and newcomers Margaret Andrews

ost people in higher education love to hate the rankings. Hong Kong UST—were not even in the MNot me—I find them highly imperfect, but fascinating. rankings prior to 2010. I agree that it’s nearly impossible to are Stanford, Harvard, Wharton Also striking is the dramatic shrinking rank universities and programs, since (Pennsylvania), London Business of the U.S. slice—from 73% of the top curriculums vary and cultures differ. School and Columbia; four of those 30 slots in 2002, to 53% in 2007, to In short, whichever school occupies the were in the 2011 top five. Moving down 45% in 2012. third spot is likely far different than the the list, 10 of the top 10 in 2012 were schools in the second and forth spots. in this group on a “three-year rank” This, of course, brings up competition— And yes, institutions spend a surfeit of (their average rank over a three-year something widely touted in business resources simply vying for a position on period) and nine of the top 10 were in schools as being “a good thing,” par- these coveted lists. this grouping in 2011. So, not a great ticularly for consumers and the overall deal of change. improvement of the industry and prod- If you look at the top 30 uct/service offerings. No real argument However, if you look at to the top 30, there, but tough to take when you’re the schools, you start to see you start to see some newer names. And one being outmaneuvered by the com- some newer names—how it got me wondering: how has the list petition. has the list changed? had changed—not just over the past few years, but also over the past decade? But really, is the decreasing domi- Welcome, China, India and nance of U.S. MBA programs an alarm- Singapore! I soon discovered it has changed ing outcome of global competition in quite a bit. Most striking was we went management education? Or a broader from a three-color pie chart in 2002 indication of America’s decreasing clout Still, these lists do provide to a five-color pie chart in 2012, with in the business world? Or perhaps it’s information to students. And with a three new colors. Welcome, China, India not an issue, because the rise in quality lack of any other agreed-upon standard and Singapore! Three schools—Indian and reputation of schools and programs of measurement to evaluate pricey Institute of Management Ahmedabad, in other parts of the world doesn’t mean universities and programs, the rankings National University of Singapore and U.S. counterparts have declined. are here to stay. FINANCIAL TIMES TOP 30 MBA PROGRAMS I like the 2012 Financial Times Global MBA rankings because they have been evaluating programs as a global cohort for years—and if there were ever a degree that begs to be considered in a global context, it’s the MBA.

First glance at the 2012 FT rankings and there doesn’t appear to be any major surprises. The top ﬁve schools Source: Financial Times (Note: INSEAD is counted twice in 2007 and 2012 – once in France and once in Singapore.) This chart was originally created by Mind & Hand Associates

MARGARET ANDREWS is Associate Dean of Management a new course, Strategy and Competition in Higher Student Affairs, Career Development, Marketing, Programs at Harvard University’s Division of Con- Education. Through Mind and Hand Associates, Mar- Alumni Relations and the MIT Sloan Management Re- tinuing Education and the founder of Mind and Hand garet provides research and strategy and marketing view. She has also been Vice President of Marketing at Associates, a management consulting firm dedicated consulting services to clients in the higher education Putnam Investments, as well as a consultant at Mercer to serving the higher education community. At Har- sector. Clients include for-profit and not-for-profit Management Consulting (now Oliver Wyman) and a vard, Margaret directs the Management Program at universities, business schools, associations, testing or- CPA at Deloitte & Touche. the Division of Continuing Education. In this position, ganizations, publishers and investment firms. she has responsibility for over 4,000 course-takers, Margaret hails from California and has an under- 400 degree candidates and 100 instructors. In addi- Previous positions include Executive Director at the graduate degree from the University of California at tion to directing the program, she teaches courses in MIT Sloan School of Management from 1999-2006, Berkeley. She also has a graduate degree from MIT management and organizational behavior, including where she managed the MBA program, Admissions, Sloan.

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Columbia University

CERTIFICATES | GRADUATE FOUNDATIONS | CUSTOMIZED STUDY

“ I’ve found a program where I can invent what I want to study, and have access to just about every class at Columbia University. I don’t think a lot of schools understand the demand for innovation coming from my generation. The Postbaccalaureate program allows me to reinvent the person I want to be, and invent the program that would suit the person I want to be.” Nicole Zeng

Biotechnology Quantitative Studies for Finance FALL 2012 Business Ecology, Evolution, and For more information Environmental Biology PATHS OF Classics ce.columbia.edu/postbac Graduate school preparation columbia postbac studies STUDY Psychology Undergraduate and graduate Sustainability Analytics courses in over 50 areas of study

online Information Session Thursday, August 9 | 12 p.m. Visit the website for details and to register nb32p22.qxp 8/2/2012 3:45 PM Page 1

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Musings on the MBA Market Kellogg’s new Dean restructures its MBA programs to remain effective and inﬂuential Margaret Andrews

t’s rare to see a market leader remaking its up-to-this- Ipoint-wildly-successful business model, but this is exactly GMAT-using schools report what the new Dean, Sally Blount, is doing. increases in applications So what exactly are the folks at noted application volume declines, and for typically one-year Kellogg changing? For starters, in 2009, 32% reported declines. programs: Masters in they’re shrinking the class size of their Accounting; Management; traditional two-year MBA program by 3. Demand for shorter and more approximately 20%, and revamping specialized programs is taking up some and Finance programs. their research program and curriculum of the slack. According to similar GMAC to be less discipline-based and more figures, in 2011, 51%, 69% and 83% of continue this trend, particularly if they focused on areas they believe to be most GMAT-using schools reported increases “go to the customer,” as many of them important. These areas are markets, in applications for (typically one-year) have increasingly been doing. customers and growth; architectures of Master’s of Accounting, Master’s in collaboration (organizations, people and Management and Master’s in Finance Although much of the data is for interconnectedness); private enterprise/ programs, respectively. GMAT schools, and a large number of public policy interface; and innovation U.S. and non-US schools do not require and entrepreneurship. 4. Demand for non-degree programs will the GMAT, this looks like a shift. also rise. As people now work later in These are two huge steps for a school life and expect to have multiple careers As another data point, consider what to make, but the restructuring does not over their lifetime—and as education prospective graduate management stop there. Add to this Kellogg’s plan is delivered in a more modular fashion education students are saying about to introduce new, one-year master’s and in shorter bursts—the demand the programs they would consider. (See degrees as alternatives to the traditional for non-degree certificates and chart below.) 46% are considering the MBA, and efforts to launch short, non- professional development programs will full-time two-year MBA, while 42% degree certificate programs with partner also increase. Business schools have are considering a full-time one-year schools in Brazil and China. traditionally served the higher end of MBA, 33% a part-time MBA and 24% a this market, and are well positioned to Master’s in Management. In one fell swoop, Kellogg is addressing several issues facing U.S. MBA programs: TYPES OF GRADUATE MANAGEMENT PROGRAMS CONSIDERED

1. The U.S. is losing its dominance in the MBA market. While the U.S. may still be FT 2-Year MBA 48% the top destination for MBA studies, its FT 1-Year MBA 46% lead is narrowing. Take, for example, GMAT score-sending patterns: in GMAT PT MBA 33% test year 2006, U.S. schools received Master in Management 24% 83% of all GMAT scores sent. In 2010, Flexible MBA 21% this number was 78%. Master in Finance 18% 2. Demand for the traditional two-year EMBA 16% MBA is decreasing. Again, some GMAC Master in Accounting 14% data: in 2011, two-out-of-three GMAT- using schools worldwide reported Online/Distance MBA 14% application declines for their two-year Joint-Degree Programs 13% MBA programs. This follows drops in the previous two years: in 2010, 49% Source: mba.com Prospect Students Survey (2011) This chart was originally created by Mind & Hand Associates of two-year MBA programs worldwide PAGE S8 THE GUIDE TO HIGHER EDUCATION CN015281.qxp 7/20/2012 2:30 PM Page 1

NORTHWESTERN ONLINE ADVANCE YOUR CAREER WITH A NORTHWESTERN UNIVERSITY MASTER’S DEGREE

Northwestern University School of Continuing Studies offers a range of online programs with ﬂexible and convenient structures that are ideal for working professionals. Courses are taught by outstanding Northwestern faculty and leading industry experts. Applications are accepted quarterly.

Predictive Analytics Public Policy and Administration Medical Informatics Information Systems

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Continuing Education Resources in the New York City Metro Area For more information on the institutions listed below, please call or email them directly. Listing information is also provided at NYC.gov/ocnyc.

Bank Street College of Education Brooklyn Law School CUNY Graduate School of Journalism ADDRESS: 610 West 112th Street ADDRESS: 250 Joralemon Street ADDRESS: 219 West 40th Street New York, NY 10025 Brooklyn, NY 11201 New York, NY 10018 : PHONE (212) 875-4400 PHONE: (718) 625-2200 PHONE: (646) 758-7700 CONTACT: Alexis Fine DeAngelis WEB SITE: www.brooklaw.edu WEB SITE: www.journalism.cuny.edu WEB SITE: www.bankstreet.edu Christie’s Education Inc. CUNY School of Professional Studies Bard Graduate Center for Studies in : ADDRESS: Decorative Arts, Design, and Culture ADDRESS 11 West 42nd Street, 8th Floor 101 West 31st Street New York, NY 10036 New York, NY 10001 ADDRESS: 38 West 86th Street : PHONE: New York, NY 10024 PHONE (212) 355-1501 (212) 652-CUNY (2869) WEB SITE: WEB SITE: PHONE: (212) 501-3019 www.christies.edu www.sps.cuny.edu SITE: WEB www.bgc.bard.edu City College of New York (CUNY) CUNY School of Law : ADDRESS: Baruch College (CUNY) ADDRESS 160 Covent Avenue 2 Court Square New York, NY 10031 Long Island City, NY 11101 ADDRESS: One Bernard Baruch Way : PHONE: (55 Lexington Avenue) PHONE (212) 650-7000 (718) 340-4200 New York, NY 10010 WEB SITE: www.ccny.cuny.edu WEB SITE: www.law.cuny.edu PHONE: (646) 312-1000 The City University of New York Fordham University WEB SITE: www.baruch.cuny.edu ADDRESS: CUNY Welcome Center ADDRESS: 441 East Fordham Road Berkeley College Grace Building Bronx, NY 10458 : 42nd Street Between 5th and 6th Avenues PHONES: Rose Hill: (718) 817-1000 ADDRESS 3 East 43th Street New York, NY 10110 New York, NY 10017 Lincoln Center: (212) 636-6000 PHONE: (800) CUNY-YES Westchester: (914) 367-3426 PHONE: (800) 446-5400 WEB SITE: www.cuny.edu WEB SITE: www.fordham.edu WEB SITE: www.berkleycollege.edu College of Mount Saint Vincent Hostos Community College (CUNY) Boriuca College : ADDRESS: : ADDRESS 6301 Riverdale Avenue 500 Grand Concourse ADDRESS 3755 Broadway Bronx, NY 10471 Bronx, NY 10451 New York, NY 10032 PHONE: (718) 405-3267 PHONE: (718) 518-4444 PHONE: (212) 694-1000 WEB SITE: www.mountsaintvincent.edu WEB SITE: www.hostos.cuny.edu WEB SITE: www.boriucacollege.edu College of Staten Island (CUNY) Hunter College (CUNY) Borough of Manhattan Community College : ADDRESS: (CUNY) ADDRESS 2800 Victory Boulevard 695 Park Avenue Staten Island, NY 10314 New York, NY 10021 ADDRESS: 199 Chambers Street : PHONE: New York, NY 10007 PHONE (718) 982-2000 (212) 772-4000 WEB SITE: WEB SITE: PHONE: (212) 220-8000 www.csi.cuny.edu www.hunter.cuny.edu SITE: WEB www.bmcc.cuny.edu Columbia University John Jay College of Criminal Justice (CUNY) : ADDRESS: Briarcliffe College ADDRESS 116th Street and Broadway 899 10th Avenue New York, NY 10027 New York, NY 10019 ADDRESS: 30-30 Thompson Avenue : PHONE: Long Island City, NY 11101 PHONE (212) 854-1754 (212) 237-8000 WEB SITE: WEB SITE: PHONE: (888) 348-4999 www.columbia.edu www.jjay.cuny.edu SITE: WEB www.briarcliffe.edu Columbia University School of Continuing Keller Graduate School of Management Education : Bronx Community College (CUNY) ADDRESS 3020 Thomson Avenue ADDRESS: 203 Lewisohn Hall Long Island City, NY 11101 ADDRESS: 2155 University Avenue 2970 Broadway, MC 4119 PHONE: Bronx, NY 10453 (888) 653-5537 New York, NY 10027 WEB SITE: PHONE: (718) 289-5100 www.keller.edu PHONE: (212) 854-9666 WEB SITE: www.bcc.cuny.edu WEB SITE: http://ce.columbia.edu Kingsborough Community College (CUNY) : Brooklyn College (CUNY) ADDRESS 2001 Oriental Boulevard CUNY Graduate Center Brooklyn, NY 11235 ADDRESS: 2900 Bedford Avenue ADDRESS: 365 Fifth Avenue PHONE: Brooklyn, NY 11210 (718) 368-5000 New York, NY 10016 WEB SITE: > PHONE: (718) 951-5000 www.kbcc.cuny.edu PHONE: (212) 817-7000 WEB SITE: www.brooklyn.cuny.edu WEB SITE: www.gc.cuny.edu

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ADVERTISING SUPPLEMENT

PROGRAMS AND DEGREES For over eighty years, the Peter J. Tobin College of Business has equipped its students with a Masters in Business Administration high-quality business education, real-world skills and the confidence they need to achieve personal Accounting, business analytics, computer and professional success. Graduates go on to become leaders in their professions and communities, information systems, controllership, executive applying the knowledge they obtained at the Tobin College to make valuable management, finance, international business, contributions to the global society. management of risk, marketing management and taxation. The curriculum at the Tobin College of Business is built on five key pillars: excellence in teaching, Masters of Science experiential learning, a global education for a global career, service to the global community Accounting, enterprise risk management, and scholarly research. Offering a first-class education in New York City, the epicenter of the investment, management, management of risk business world, Tobin focuses on a global perspective that provides graduates with the strong and taxation. foundation they need to easily transition from student to business professional.

INFORMATION SESSIONS The Tobin College believes in providing students with the opportunity to reach their full potential. Online Information Sessions An innovative combination of progressive technology and specialized experiential-learning programs, August 13: 11:00 am – 12:00 pm such as the Executive-in-Residence Program (EIRP), Global Destination Courses (GDC), GLOBE August 22: 7:00 pm – 8:00 pm (a student-managed microfinance program) and the Student Management Investment Fund (SMIF) allow practical application of classroom knowledge. Tobin graduates enter the business On-Site Information Session world ready to make an impact on a local and worldwide scale. August 23: 6:00 pm – 7:00 pm 101 Murray Street Admission & Registration Information New York, NY 10007 Phone: (718) 990-1345

For a complete list of upcoming graduate events, Email: [email protected] please visit: www.stjohns.edu/tcbgradevents Online Application: stjohns.edu/tobin/apply

ow you can pursue your Nmaster’s in business degree at your own pace, entirely online. Through distance learning, The FLEXIBLE, Peter J. Tobin College of Business at St. John’s offers a Master of Science in CONVENIENT: Accounting or Taxation. Earn Your Graduate From your own home, you can complete our 33-credit M.S. in Business Degree Online! Accounting in as little as a year. This licensure-qualifying program prepares you for the uniform CPA examination and gives you the skills for success in this demanding ﬁeld. Or enroll in our 31-credit online M.S. in Taxation program. With our For more information, contact: focus on the Internal Revenue Code, The Peter J. Tobin College of Business tax regulations and U.S. Treasury Graduate Admissions Ofﬁce rulings, you’ll excel at tax research Tel (718) 990-1345 and tax compliance. Fax (718) 990-5242 [email protected]

www.stjohns.edu/tcbcrains M1-7783/OMI

AUGUST 2012 PAGE S11 nb32p26.qxp 8/3/2012 12:31 PM Page 1

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LaGuardia Community College (CUNY) New York Law School St. Francis College ADDRESS: 31-10 Thomson Avenue ADDRESS: 185 West Broadway ADDRESS: 180 Remsen Street Long Island City, NY 11101 New York, NY 10013 Brooklyn, NY 11201 PHONE: (718) 482-7200 PHONE: (212) 431-2100 PHONE: (718) 522-2300 WEB SITE: www.lagcc.cuny.edu WEB SITE: www.nyls.edu WEB SITE: www.sfc.edu

Lehman College (CUNY) New York University St. John’s University ADDRESS: 250 Bedford Park Boulevard West ADDRESS: 70 Washington Square South ADDRESS: 8000 Utopia Parkway Bronx, NY 10468 New York, NY 10012 Queens, NY 11439 PHONE: (718) 960-8000 WEB SITE: www.nyu.edu PHONE: (718) 990-2000 WEB SITE: www.lehman.cuny.edu WEB SITE: www.stjohns.edu NYU School of Continuing and Long Island University– Professional Studies The Peter J. Tobin College of Business Brooklyn Campus ADDRESS: Ofﬁce of Admissions St. John’s University ADDRESS: One University Plaza 7 East 12th Street ADDRESS: 8000 Utopia Parkway Brooklyn, NY 11201 Suite 921 Queens, NY 11439 PHONE: (718) 488-1011 New York, NY 10003 PHONE: (718) 990-1345 PHONE: WEB SITE: www.liu.edu (212) 998-7100 WEB SITE: www.stjohns.edu/tobin WEB SITE: www.scps.nyu.edu/admissions Manhattan College St. Joseph’s College Pace University ADDRESS: 4513 Manhattan College Parkway ADDRESS: 245 Clinton Avenue Riverdale, NY 10471 ADDRESS: 1 Pace Plaza Brooklyn, NY 11205 PHONE: (718) 862-8000 New York, NY 10038 PHONE: (718) 940-5300 PHONE: WEB SITE: www.manhattan.edu (866) 722-3338 WEB SITE: www.sjcny.edu WEB SITE: www.pace.edu Mercy College The New School Polytechnic Institute of New York University Bronx Campus: ADDRESS: 66 West 12th Street ADDRESS: 1200 Waters Place ADDRESS: 6 Metrotech Center New York, NY 10011 Bronx, NY 10461 Brooklyn, NY 11201 PHONE: (212) 229.5600 PHONE: (718) 260-3600 WEB SITE: www.newschool.edu Mercy College WEB SITE: www.poly.edu Manhattan Campus: Touro College ADDRESS: Pratt Institute 66 West 35th Street ADDRESS: 27-33 West 23rd Street New York, NY 10001 ADDRESS: 200 Willoughby Avenue New York, NY 10010 PHONE: (877) MERCY-GO Brooklyn, NY 11205 PHONE: (212) 436-0400 WEB SITE: PHONE: www.mercy.edu (718) 363-3600 WEB SITE: www.touro.edu WEB SITE: www.pratt.edu Metropolitan College of New York Wagner College ADDRESS: Queens College (CUNY) 431 Canal Street ADDRESS: 1 Campus Road New York, NY 10013 ADDRESS: 65-30 Kissena Boulevard Staten Island, NY 10301 PHONE: (212) 343-1234 Flushing, NY 11367 PHONE: (718) 390-3106 WEB SITE: PHONE: www.mcny.edu (718) 997-5000 WEB SITE: www.wagner.edu WEB SITE: www.qc.cuny.edu Monroe College Yeshiva University ADDRESS: Queensborough Community College 2501 Jerome Avenue ADDRESS: 500 West 185th Street Bronx, NY 10468 ADDRESS: 222-05 56th Avenue New York, NY 10033 PHONE: (718) 933-6700 Bayside, NY 11364 PHONE: (212) 960-5400 WEB SITE: PHONE: www.monroecollege.edu (718) 631-6262 WEB SITE: www.yu.edu WEB SITE: www.qcc.cuny.edu New York Institute of Technology Yeshiva University Manhattan Campus School of Visual Arts Benjamin N. Cordozo School of Law ADDRESS: 1855 Broadway ADDRESS: 209 East 23rd Street ADDRESS: 55 Fifth Avenue New York, NY 10023 New York, NY 10010 New York, NY 10003 PHONE: (800) 345-6948 PHONE: (800) 436-4204 PHONE: (212) 790-0274 WEB SITE: www.nyit.edu WEB SITE: www.sva.edu WEB SITE: www.cardozo.yu.edu

Crain’s New York Business The Guide to Higher Education is an advertising supplement produced by the Crain’s New York Business marketing department. For information on advertising in the 2013 edition, please contact Trish Henry at (212) 210-0711 or [email protected]. For future listing and online listing information, please contact Catherine Schutten at (212) 210-0282 or [email protected].

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The Online MS in Business Management and Leadership

Designed to meet the needs of your busy schedule through the flexibility of online study, this rigorous degree program focuses on the fundamentals of ethical business management as well as critical skills needed in leadership, all with a global perspective. The MS in Business Management and Leadership offers an unparalleled educational opportunity at an affordable cost, with in-state tuition for all students. Visit www.sps.cuny.edu, call 212.652.CUNY or scan the QR code to learn more.

Scan code with ScanLife for more information. nb32p28-30cl.qxp 8/2/2012 6:00 PM Page 28

TO PLACE A CLASSIFIED AD, CALL 1-800-444-6007 OR VISIT CRAINSNEWYORK.COM REAL ESTATE PUBLIC & LEGAL NOTICES Notice of Qual. of 4 NYP Ventures LLC. Notice of Qualification of Alpha DD Notice of Qualification of Vital Support NOTICE OF FORMATION OF COMMERCIAL filed with Sec of State NY (SSNY): LLC. App for Authority filed with Systems, L.L.C. Authority filed with Investment Business Advisors, LLC. 5/10/12. Office in NY County. Formed Secy of State of NY (SSNY) on NY Dept. of State on 6/11/12. Office Authority filed w/ Secy of State of NY Hudson Valley of NYS in DE: 4/12/12. SSNY designated 6/11/12. Office location: NY County. location: NY County. LLC formed in (SSNY) on 4/6/12. Office Location: 1)Silicon Alley North, 100K SF Data Center M. North Train 2)Mill Building Conversion, Flats, Retail, Townhomes agent of LLC upon whom process LLC formed in DE on 6/5/12. SSNY IA on 4/18/01. NY Sec. of State NY Co. 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Ehrhardt, 3552 www.crproperties.com 845 485-3100 Dr. Ste 101, Dover, DE 19904. Arts. of LLC: 1675 So State St., Ste B, process may be served. IA and Reservoir Rd, NW, Washington DC of Org. filed with Sec. of State Of DE, Dover, DE 19901. Cert of LLC filed principal business addr.: 11191 20007. Arts of Org of LLC filed w/ 401 Federal St., Dover, DE 19901. with Secy of State of DE located: Aurora Ave., Urbandale, IA 50322. Patricia E. Grays, Superintendent of TELECOMMUNICATIONS Purpose: General. P.O. Box 898, Dover, DE 19901. Cert. of Org. filed with IA Sec. of State, Corps located: Dept of Consumer Purpose: any lawful activity. 321 E. 12th St., Des Moines, IA and Regulatory Affairs, Corps POST STUDIO 4A, LLC, Arts. of Org. 50319. Purpose: all lawful purposes. Division, PO Box 92300, Washington filed with the SSNY on 07/03/2012. Notice of Formation of 70045 Holdings DC 20090. Purpose: any lawful act. Office loc: NY County. SSNY has been LLC. Arts. of Org. filed with NY Dept. Notice of Formation of The Missing 33 East 33rd Street designated as agent upon whom of State on 3/28/12. Office location: Link NY, LLC. Arts. of Org. filed with Notice of Qualification of TRACYAN- process against the LLC may be NY County. Sec. of State designated Secy. of State of NY (SSNY) on DERSONMETHOD.COM, LLC. New York, NY 10016 Authority filed with Secy. of State of 212-532-7400 served. SSNY shall mail process to: agent of LLC upon whom process 7/13/12. Office location: NY County. 508 West 26th St. #7A, NY, NY 10001. against it may be served and shall mail SSNY designated as agent of LLC NY (SSNY) on 07/24/12. Office loca- [email protected] Reg Agent: Andrew Zuckerman, 508 process to the principal business addr.: upon whom process against it may tion: NY County. LLC formed in West 26th St. #7A, NY, NY 10001. c/o The Community Preservation Corp., be served. SSNY shall mail process Delaware (DE) on 01/14/10. SSNY EMERGENCY designated as agent of LLC upon COMMUNICATIONS Purpose: Any Lawful Purpose. 28 E. 28th St., 9th Fl., NY, NY 10016. to: 77 East Houston, NY, NY 10012. Purpose: any lawful activity. Purpose: any lawful activity. whom process against it may be SYSTEMS NOTICE OF FORMATION OF Rich served. SSNY shall mail process to SPECIALISTS Devices LLC. Arts of Org filed with TIGHT CONTRACTING, LLC, a Notice of Qualification of Jamaica c/o Corporation Service Co., 80 • FREE PICKUP & DELIVERY Secy of State of NY (SSNY) on domestic LLC. Arts. of Org. filed with Asset Management LLC. Authority State St., Albany, NY 12207-2543. • 48 HOUR TURNAROUND 7/6/11. Office location: NY County. the SSNY on 06/21/2012. Office filed with NY Dept. of State on DE addr. of LLC: 1209 N. Orange St., ON REPAIRS SSNY designated as agent upon location: NY County. SSNY has been 6/28/12. Office location: NY County. Wilmington, DE 19801. Arts. of Org. • FREE ENGRAVING whom process may be served and designated as agent upon whom LLC formed in DE on 10/4/10. NY filed with Secy. of State of DE, 401 shall mail copy of process against process against the LLC may be Sec. of State designated agent of Federal St., #3, Dover, DE 19901. • SHORT & LONG TERM LLC upon whom process against it RENTALS LLC to principal business address: served. SSNY shall mail process to: Purpose: Any lawful activity. 519 W 23rd St, PHA, NY, NY10011. Michael Marrone, 1221 6th Ave., NY, may be served and shall mail process to: c/o CT Corporation Name of LLC: San Holdings LLC. Arts. Purpose: any lawful act. NY 10020. Purpose: Any Lawful of Org. filed with NY Dept. of State: Purpose. System, 111 8th Ave., NY, NY 10011, Notice of Formation of WHITE OAK regd. agent upon whom process may 2/21/12. Office loc.: NY Co. Sec. of State designated agent of LLC upon SECURITIES LLC. Arts. of Org. filed NOTICE OF FORMATION OF Kenyon be served. DE addr. of LLC: 1209 whom process against it may be with Secy. of State of NY (SSNY) on Capital Investment Holdings, LLC. Arts Orange St., Wilmington, DE 19801. served and shall mail process to: c/o 07/17/12. Office location: NY County. of Org filed with Secy of State of NY Cert. of Form. filed with DE Sec. of Business Filings Inc., 187 Wolf Rd., SSNY designated as agent of LLC (SSNY) on 3/26/12. Office location: NY State, 401 Federal St., Dover, DE Ste. 101, Albany, NY 12205, regd. agt. upon whom process against it may County. SSNY designated as agent 19901. Purpose: all lawful purposes. PUBLIC & upon whom process may be served. be served. SSNY shall mail process upon whom process may be served Purpose: any lawful act. LEGAL NOTICES to c/o Robert P. Wessely, Esq., and shall mail copy of process Notice of Formation of FEEL YOUR Withers Bergman LLP, 430 Park Ave., against LLC to principal business BEST LLC. Arts. of Org. filed with Secy. of State of NY (SSNY) on NOTICE OF FORMATION OF CHZ NOTICE OF FORMATION OF ZWILLGEN 10th Fl., NY, NY 10022. Purpose: Any address: 142 Duane St; Unit 4B; NY, Partners, LLC. Arts of Org filed with lawful activity. NY 10013. Purpose: any lawful act. 7/6/12. Office location: NY County. PLLC. Authority filed w/ Sec’y of SSNY designated as agent of LLC Secy of State of NY (SSNY) on 4/4/12. State of NY (SSNY) on 6/5/12. Office Office location: NY County. SSNY FAIR FOLKS AND A GOAT, LLC App. upon whom process against it may Location: NY Co. PLLC formed in Notice of Formation of Wall Street designated as agent upon whom for Auth. filed NY Sec. of State (SSNY) be served. SSNY shall mail process Washington, DC on 7/1/11. SSNY Mobile Development LLC. Arts. of Org. process may be served. PO address 10/1/2009. LLC was organized in DE to: 210 E. 65th St., NY, NY 10065. designated agent upon whom process filed with Secy. of State of NY (SSNY) to which SSNY shall mail copy of on 9/1/2009. Office in NY County. Purpose: any lawful activity. may be served and shall mail copy of on 4/23/12. Off. loc.: NY County. process against LLC: c/o US Corp SSNY is desig. as agent of LLC upon SSNY designated as agent of LLC process against PLLC to prncpl bus. NOTICE OF FORMATION of Agents, Inc., 7014 13th Ave, Ste 202, whom process may be served. SSNY upon whom process against it may address: 1705 N St. NW, Washington, Pineapple Developments, LLC Art. Bklyn, NY 11228. Principal business to mail copy of process to 7 E. 88th be served. SSNY shall mail process DC 20036. Arts of Org filed w/ Patricia of Org filed Sec’y of State (SSNY) address: 792 Columbus Ave, Apt 17-O, St., NY, NY 10128. Required office at to: Annaline Dinkelmann, 382 Central E. Grays, Superintendent of Corps, 6/20/12. Office location: New York NY, NY 10025. Purpose: any lawful act. 3500 S. DuPont Hwy., Dover, DE Park West, Ste. 7V, NY, NY 10025. Dept of Consumer & Regulatory County. SSNY designated as agent of 19901 Cert. of Formation filed with Purpose: any lawful activity. Notice of Qualification of Digital Risk Affairs, PO Box 92300, Washington, LLC upon whom process against it Jeffrey W. Bullock, Sec. of State, 401 Mortgage Services, LLC. Authority DC 20090. Purpose: Any lawful act. may be served. SSNY shall mail copy Federal St., #4, Dover, DE 19901. Notice of Formation of JENED filed with NY Dept. of State on of process to David Wrobel, Esq., Notice of Formation of SWISS SPOON Purpose: Any lawful purpose. PRODUCTIONS LLC. Arts. of Org. 6/20/12. Office location: NY County. Wrobel & Schatz LLP, 1040 Avenue of LLC; Articles of Organization filed filed with Secy. of State of NY LLC formed in DE on 11/13/09. NY the Americas, 11th Floor, New York, NY with Secretary of State of New York Notice of Formation of BVM TRIBECA (SSNY) on 5/10/12. Office location: Sec. of State designated agent of LLC 10018. Purpose: any lawful activities. (SSNY) on 04/20/2012. Office location: LLC. Arts. of Org. filed with Secy. of NY County. SSNY designated as upon whom process against it may be NY County. SSNY has been designated State of NY (SSNY) on 06/08/12. agent of LLC upon whom process MELWANI & CHAN LLP a domestic served and shall mail process to the as an agent upon whom process Office location: NY County. SSNY against it may be served. SSNY LLP, filed with the SSNY on 2/17/12. principal business addr.: 2301 against the LLC may be served. The designated as agent of LLC upon shall mail process to: The LLC, 312 Office Location: New York County. Maitland Center Pkwy., Ste. 165, address to which SSNY shall mail a whom process against it may be W. 23rd St., #4U, NY, NY 10011. SSNY is designated as agent upon Maitland, FL 32751. DE addr. of LLC: copy of any process against the LLC served. SSNY shall mail process to Purpose: any lawful activity. whom process against the LLP may 615 S. DuPont Hwy., Dover, DE is to: US Corporation Agents, Inc. Pavia & Harcourt LLP, Attn: Giovanni be served. SSNY shall mail process 19901. Cert. of Form. filed with DE Sec. 7014, 13th Ave, Suite 202, Brklyn, Spinelli, Esq., 590 Madison Ave., Notice of Formation of Richman 38th of State, 401 Federal St., Dover, DE Street Division LLC. Arts. of Org. to: The LLP, 55 West End Ave., Ste. NY, NY 11228. Principal business 8th Fl., NY, NY 10022. Purpose: Any 9H, NY, NY 10023. Purpose: Law 19901. Purpose: all lawful purposes. address: Fl 20, 45 Rockefeller Plaza, lawful activity. filed with NY Dept. of State on NY 10111. Purpose: To engage in 6/4/12. Office location: NY County. Notice of Formation of LEGACY MERCHANT HOUSE HOSPITALITY any lawful act or activity. NOTICE OF FORMATION OF Blasius Princ. bus. addr.: 340 Pemberwick GLOBAL GROUP, LLC. Arts. of Org. LLC, a domestic LLC currently known Media & Marketing, LLC. Arts of Org Rd., Greenwich, CT 06831. Sec. of filed with Secy. of State of NY as Merchant Hospitality Group LLC, Notice of Formation of NYLex, LLC. filed with Secy of State of NY (SSNY) State designated agent of LLC upon (SSNY) on 07/23/12. Office location: Arts. of Org. filed with the SSNY on Arts. of Org. filed with Secy. of State on 4/23/12. Office location: NY whom process against it may be NY County. SSNY designated as 6/13/12. Office location: New York of NY (SSNY) on 06/25/12. Office County. SSNY designated as agent served and shall mail process to: c/o agent of LLC upon whom process County. SSNY is designated as location: NY County. SSNY designated upon whom process may be served CT Corporation System, 111 8th against it may be served. SSNY shall agent upon whom process against as agent of LLC upon whom process and shall mail copy of process Ave., NY, NY 10011, regd. agent mail process to Kalnick, Klee & the LLC may be served. SSNY shall against it may be served. SSNY shall against LLC to principal business upon whom process may be served. Green, LLP, 767 Third Ave, NY, NY mail process to: Mark Zeff, 515 West mail process to c/o Timothy C. Lynch, address: 133 W Broadway, Ste 3, NY, Purpose: any lawful activity. 10017. Purpose: Any lawful activity. 20th St., Ste. 4W, New York, NY Offit Kurman, P.A., 300 E. Lombard NY 10013. Purpose: any lawful act. 10011. General Purposes. St., Ste. 2010, Baltimore, MD 21202. Notice of Qualification of Teays River Notice of Qualification of iVillage Purpose: Any lawful activity. Notice of Qualification of Telemundo Investments Management, LLC. Parenting Network LLC. Authority Notice of Formation of SinglePoint Group LLC. Authority filed with NY Authority filed with Secy. of State of NY filed with NY Dept. of State on IPA LLC. Arts. of Org. filed with Secy. Notice of Qualification of MEHETIA Dept. of State on 6/11/12. Office (SSNY) on 6/27/12. Office location: 6/11/12. Office location: NY County. of State of NY (SSNY) on 06/11/12. SUB 1 LLC. Authority filed with Secy. location: NY County. Princ. bus. NY County. LLC formed in Delaware Princ. bus. addr.: 30 Rockefeller Office location: NY County. Princ. of State of NY (SSNY) on 06/21/12. addr.: 2290 W. 8th Ave., Hialeah, FL (DE) on 10/15/07. SSNY designated Plaza, NY, NY 10112. LLC formed in office of LLC: 315 Hudson St., NY, NY Office location: NY County. LLC 33010. LLC formed in DE on as agent of LLC upon whom process DE on 5/15/00. NY Sec. of State 10013. SSNY designated as agent formed in Delaware (DE) on 06/19/12. 5/28/86. NY Sec. of State designated against it may be served. SSNY designated agent of LLC upon whom of LLC upon whom process against Princ. office of LLC: 11 Madison Ave., agent of LLC upon whom process shall mail process to: c/o National process against it may be served it may be served. SSNY shall mail NY, NY 10010-3629. SSNY designated against it may be served and shall Registered Agents, Inc., 111 Eighth and shall mail process to: c/o CT process to the LLC at the addr. of its as agent of LLC upon whom process mail process to: c/o CT Corporation Ave., 13th Fl., NY, NY 10011. Principal Corporation System, 111 8th Ave., princ. office. Purpose: To arrange for against it may be served. SSNY shall System, 111 8th Ave., NY, NY 10011, office address: 111 Congressional NY, NY 10011, regd. agent upon the provision of health care services mail process to c/o Corporation regd. agent upon whom process may Blvd., Ste. 115, Carmel, IN 46032. whom process may be served. DE by licensed health care professionals Service Co., 80 State St., Albany, NY be served. DE addr. of LLC: c/o The Address to be maintained in DE: 160 addr. of LLC: c/o The Corporation and entities under contracts with 12207-2543. DE addr. of LLC: 2711 Corporation Trust Co., 1209 Orange Greentree Dr., Ste. 101, Dover, DE Trust Co., 1209 Orange St., managed care organizations and to Centerville Rd., Wilmington, DE 19808. St., Wilmington, DE 19801. Cert. of 19904. Arts of Org. filed with the DE Wilmington, DE 19801. Cert. of conduct all other acts that may be Arts. of Org. filed with Secy. of State, Form. filed with DE Sec. of State, Secretary of State, 401 Federal St., Form. filed with DE Sec. of State, done by a company under Section 401 Federal St., Dover, DE 19901. 401 Federal St., Dover, DE 19901. Ste. 4, Dover, DE 19901. Purpose: 401 Federal St., Dover, DE 19901. 202 of the New York Limited Liability Purpose: Any lawful activity. Purpose: all lawful purposes. any lawful activities. Purpose: all lawful purposes. Company Law.

28 | Crain’s New York Business | August 6, 2012 nb32p28-30cl.qxp 8/2/2012 6:00 PM Page 29

TO PLACE A CLASSIFIED AD, CALL 1-800-444-6007 OR VISIT CRAINSNEWYORK.COM PUBLIC & LEGAL NOTICES Notice of Qualification of 4615 East Notice of Qualification of VENUS NOTICE OF FORMATION OF LIMITED Notice of Qualification of iVillage Notice of Application for Authority of Coast Owner LLC. App. for Auth. PARTNERS, LLC. Authority filed LIABILITY COMPANY. NAME: JUST BE Publishing LLC. Authority filed with MRS. BELEM TRADING, LLC filed filed with Secy. of State of NY (SSNY) with Secy. of State of NY (SSNY) on FAIR, LLC. Articles of Organization NY Dept. of State on 6/11/12. Office with the Secy. of State of NY (SSNY) on 7/24/12. Office location: NY 06/13/12. Office location: NY County. were filed with the Secretary of State location: NY County. Princ. bus. on 5/8/12. The LLC was formed in NJ County. Principal business location: LLC formed in Delaware (DE) on of New York (SSNY) on 07/18/12. addr.: 30 Rockefeller Plaza, NY, NY on 2/17/12. Office loc.: New York 387 Park Avenue South, 7th Floor, NY, 06/11/12. SSNY designated as agent Office location: New York County. 10112. LLC formed in DE on County. The SSNY is designated as NY 10016. LLC formed in Delaware of LLC upon whom process against it SSNY has been designated as agent 5/15/00. NY Sec. of State designated agent of LLC upon whom process (DE) on 7/20/12. SSNY designated may be served. SSNY shall mail of the LLC upon whom process agent of LLC upon whom process against it may be served. The principal as agent of LLC upon whom process process to Attn: Michael Yohai, 30 against it may be served. SSNY shall against it may be served and shall business loc. and the address SSNY against it may be served. SSNY shall Thixton Dr., Hewlett Harbor, NY 11557. mail a copy of process to the LLC, mail process to: c/o CT Corporation shall mail copy of process to is 75 mail process to: 387 Park Avenue DE addr. of LLC: c/o Corporation 152 Madison Avenue, 21st Floor, System, 111 8th Ave., NY, NY 10011, Varick St., 3rd Fl., New York, NY South, 7th Floor, NY, NY 10016, Attn: Service Co., 2711 Centerville Rd., Ste. New York, New York 10016. regd. agent upon whom process may 10013. The required office address General Counsel. DE address of 400, Wilmington, DE 19808. Arts. of Org. Purpose: For any lawful purpose. be served. DE addr. of LLC: c/o The in NJ is 1255 River Rd., Edgewater, LLC: c/o Corporation Service filed with Secy. of State of DE, 401 Corporation Trust Co., 1209 Orange NJ 07020. Cert. of formation filed Company, 2711 Centerville Rd., Ste. Federal St., Ste. 4, Dover, DE 19901. BLNY LLC, a foreign LLC, filed with St., Wilmington, DE 19801. Cert. of with Andrew P. Sidamon-Eristoff, 400, Wilmington, DE 19808. Arts. of Purpose: Any lawful activity. the SSNY on 3/9/12. Office location: Form. filed with DE Sec. of State, State Treas., 33 W. State St., Org. filed with DE Secy. of State, New York County. SSNY is designated 401 Federal St., Dover, DE 19901. Trenton, NJ 08608. John G. Townsend Bldg., 401 Notice of Registration of Richard Cook as agent upon whom process against Purpose: all lawful purposes. Federal St., Ste. 4, Dover, DE 19901. Design, LLC. Cert. of Registration the LLC may be served. SSNY shall Notice of Qualification of DVCI CDE V, Purpose: any lawful activity. filed with Secy. of State of NY (SSNY) mail process to: The LLC, 1216 CROWN GROUP HOSPITALITY, LLC LLC. App. for Auth. filed with Secy. of on 4/26/12. Office loc.: New York Lexington Ave., NY, NY 10028. a domestic LLC, Arts. of Org. filed State of NY (SSNY) on 6/1/12. Office NOTICE OF FORMATION OF FSCSR - Co. SSNY designated as agent of General Purposes. with the SSNY on 1/25/11. Office location: NY County. LLC formed in YU, LLC. Arts of Org filed with Secy partnership upon whom process location: New York County. SSNY is Delaware (DE) on 3/16/11. SSNY Notice of Formation of Heather Brand of State of NY (SSNY) on 3/15/12. against it may be served. SSNY shall designated as agent upon whom designated as agent of LLC upon Fourth LLC. Arts. of Org. filed with Office location: NY County. SSNY mail process to The LLC, 641 process against the LLC may be whom process against it may be Secy. of State of NY (SSNY) on designated as agent upon whom Avenue of the Americas, 8th Floor, served. SSNY shall mail process to: served. SSNY shall mail process to: 12/16/03. Office location: NY County. process may be served and shall New York, NY 10011. Profession to Lion Restaurant Group, LLC, 54 W. c/o Corporation Service Company, SSNY designated as agent of LLC mail copy of process against LLC to be practiced by LLC: Law. 21st St., Ste. 904-905, NY, NY 80 State St., Albany, NY 12207. DE upon whom process against it may principal business address: 622 3rd 10010. General Purposes. address of LLC: 2711 Centerville Rd., Ave, 14th Fl; NY, NY 10017. Purpose: NOTICE OF FORMATION OF New York be served. SSNY shall mail process Ste. 400, Wilmington, DE 19808. Arts. any lawful act. Gallery LLC. Arts of Org filed with to: The LLC, 209 E. 14th St., NY, NY TRELLIS LLC, a domestic LLC. Arts. of Org. filed with DE Secy. of State, Secy of State of NY (SSNY) on 7/18/12. 10003. Purpose: any lawful activity. of Org. filed with the SSNY on 401 Federal St., Ste. 4, Dover, DE NOTICE OF FORMATION OF Office location: NY County. SSNY 04/30/2012. Office location: NY 19901. Purpose: any lawful activity. Notice of Formation of Lin and BARTLETT STREET L.L.C. Arts of designated as agent upon whom County. SSNY has been designated Rodriguez LLC. Arts. of Org. filed with Org filed with Secy of State of NY process may be served and shall as agent upon whom process 224 EAST 74TH LLC, a foreign LLC, NY Dept. of State on 2/7/12. Office (SSNY) on 3/20/12. Office location: mail copy of process against LLC to against the LLC may be served. filed with the SSNY on 6/18/98. location: NY County. Sec. of State NY County. SSNY designated as principal business address: The SSNY shall mail process to: C/O Office location: New York County. designated agent of LLC upon whom agent upon whom process may be Dontzin Law Firm LLP, 6 E 81st St, Business Filings, Incorporated, 187 SSNY is designated as agent upon process against it may be served and served. SSNY shall mail process to: NY, NY 10028, Attention: Matthew S. Wolf Rd, Ste 101, Albany, NY 12205. whom process against the LLC shall mail process to the principal c/o US CORP AGENTS, INC., 7014 Dontzin. Purpose: any lawful act. Purpose: Any Lawful Purpose. may be served. SSNY shall mail 13th Ave., Suite 202, Brooklyn, NY business addr.: 270 W. 17th St., Apt. process to: c/o Delta Realty, 805 Notice of Formation of ACP DSK, 11228. Purpose: any lawful acts. 3C, NY, NY 10011, Attn: Felicia Lin. Notice of Formation of Georgia Third Ave, Ste 1100, NY, NY 10022. LLC. Arts. of Org. filed with Secy. of Purpose: any lawful activity. Greene LLC. Arts of Org filed with General Purposes. CATALYST CONSULTING GROUP State of NY (SSNY) on 06/27/12. NOTICE OF FORMATION OF ST Secy of State of NY (SSNY)on LLC, a domestic LLC, Arts. of Org. Office location: NY County. Princ. DIGITAL MEDIA PARTNERS LLC, a Group LLC. Arts of Org filed with 2/27/12. Office location: NY County. filed with the SSNY on 6/19/12. office of LLC: 70 Little West St., Apt. domestic LLC. Arts. of Org. filed with Secy of State of NY (SSNY) on SSNY designated as agent upon Office location: New York County. 24D, NY, NY 10280. SSNY designated the SSNY on 06/27/2012. Office 5/31/12. Office location: NY County. whom process may be served and SSNY is designated as agent upon as agent of LLC upon whom location: NY County. SSNY has been SSNY designated as agent upon shall mail copy of process against whom process against the LLC may process against it may be served. designated as agent upon whom whom process may be served and LLC to principal business address: be served. SSNY shall mail process SSNY shall mail process to the LLC process against the LLC may be shall mail copy of process against 435 Convent Ave, NY, NY 10031. to: The LLC, 1 Bond St., Ste. 6D, NY, at the addr. of its princ. office. served. SSNY shall mail process to: LLC to principal business address: Purpose any lawful act. NY 10012. General Purposes. Purpose: Any lawful activity. 708 Third Ave 14th Fl, NY, NY 10017. 244 E 79th St (Sojourn), New York, NOTICE OF FORMATION OF Yingke Purpose: Any Lawful Purpose. VIAPRE LLC, a domestic LLC, Arts. Notice of Qualification of Purpose NY 10021. Purpose: any lawful act. Law Firm LLC. Arts of Org filed with Global, LLC App. for Auth. filed Sec’y of Org. filed with the SSNY on 7/11/12. Notice of Formation of GRETTIR T & L MANAGEMENT, LLC, a domestic the Secy of State of NY (SSNY) on of State (SSNY) on 7/17/12. Office Office location: New York County. MANAGEMENT, LLC. Arts. of Org. LLC. Arts. of Org. filed with the SSNY 06/28/12. Office loc: NY Cty. SSNY location: New York County. LLC org. SSNY is designated as agent upon filed with Secy. of State of NY on 06/08/2012. Office location: NY designated as agent upon whom in DE 9/29/11. SSNY designated as whom process against the LLC may (SSNY) on 07/02/12. Office Location: County. SSNY has been designated process may be served and shall agent of LLC upon whom process be served. SSNY shall mail process New York County. SSNY designated as agent upon whom process mail process: 630 Fifth Avenue, Suite against it may be served. SSNY shall to: The LLC, Attn: Mr. Federico as agent of LLC upon whom against the LLC may be served. 1912, New York, NY 10111. Principal mail copy of process to 224 Centre St, Manfredi, 11 Bleeker St., 4th Flr., NY, process against it may be served. SSNY shall mail process to: 55-59 business address: New York City. 6th Fl., New York, NY 10013. Office NY 10012. General Purposes. SSNY shall mail process to: c/o Chrystie St. Ste 407, NY, NY 10002. Purpose: any lawful acts. address in DE – Incorporating Michael Jenkins, Apartment 41 G, 10 Theotopo, LLC. Arts. of Org. filed with Purpose: Any Lawful Purpose. Services, Ltd. 3500 S. Dupont Hwy, MINERVA 25 LLC, a domestic LLC, Liberty Street, New York, NY 10005. Secy. of State of NY (SSNY) on 6/5/12. Purpose: Any lawful purposes. Dover, DE 19901. Cert. of Form. on Office in NY County. SSNY designated MFP HOLDING LLC, a domestic LLC, Arts. of Org. filed with the SSNY on file: SSDE, Div. of Corps, PO Box agent of LLC upon whom process Arts. of Org. filed with the SSNY on 11/22/11. Office location: New York Notice of formation of VERTIGROW 898, Dover, DE 19903. Purpose: any against it may be served. SSNY shall 4/30/12. Office location: New York County. SSNY is designated as LLC. Arts. of Organization filed with lawful activities. mail process to 54 Thompson St. 4th County. SSNY is designated as agent upon whom process against Secy of State of NY (SSNY) on Fl, NY, NY 10012. Purpose: General. agent upon whom process against the LLC may be served. SSNY shall 5/1/12. Office location: NY County. Notice of Qualification of Zoomdojo the LLC may be served. SSNY shall mail process to: Richard K. Eng, SSNY designated as agent upon LLC. Authority filed with Secy. of State Notice of Qualification of Brand Risk mail process to: The LLC, Edward J. Esq., 100 Lafayette St., Ste. 403, NY, whom process may be served and of NY (SSNY) on 07/13/12. Office Management, LLC. App for Minskoff, 730 Park Ave., Apt. 8C, NY, NY 10013. General Purposes. shall mail copy of process against location: NY County. LLC formed in Authority filed with Secy of State of NY 10021-4945. General Purposes. LLC to principal business address: Delaware (DE) on 07/09/12. Princ. NY (SSNY) on 6/5/12. Office Notice of Formation of Richman Tax 106 Cabrini Blvd. 6E NY, NY 10033. office of LLC: 40 E. 78th St., 5C, NY, Location: NY County. LLC formed in Notice of Formation of Limited Liability Credit Advisors LLC. Arts. of Org. Purpose: any lawful act. NY 10075. SSNY designated as agent MO on 3/5/10. SSNY designated Company (LLC) Name: NISSAN 700 filed with NY Dept. of State on 5/7/12. of LLC upon whom process against agent upon whom process may be LLC. Articles of Organization filed by Office location: NY County. Princ. bus. Notice of formation of Fiona Tyson, it may be served. SSNY shall mail served and shall mail copy of the Department of State of New York addr.: 1010 Ave. of the Americas, Professional Makeup Artist LLC Arts. process to the LLC at the princ. office process against LLC to principal on: 04/06/2012. Office location: County Ste. 301, NY, NY 10018. Sec. of of Org. filed with the Sect’y of State of the LLC. DE addr. of LLC: business address: 16090 Swingley of New York. Purpose: any and all State designated agent of LLC upon of NY (SSNY) on 5/17/2012. Office Corporation Service Co., 2711 Ridge Rd, Ste 400, Chesterfield, MO lawful activities. Secretary of State of whom process against it may be location, County of New York. Centerville Rd., Ste. 400, Wilmington, 63017. Cert of LLC filed with Secy of New York (SSNY) designated as agent served and shall mail process to: c/o SSNY has been designated as agent New Castle Cnty., DE 19808. Arts. of State of MO located: 600 West Main of LLC upon whom process against CT Corporation System, 111 8th of the LLC upon whom process Org. filed with Secy. of State of DE, St, Jefferson City, MO 65101. it may be served. SSNY shall mail a Ave., NY, NY 10011, regd. agent against it may be served. SSNY shall Div. of Corps., John G. Townsend Bldg., Purpose: any lawful act. copy of process to: 115 Broadway, upon whom process may be served. mail process to: The LLC, 445 401 Federal St. - Ste. 4, Dover, DE Suite 302, New York, NY 10006 Purpose: any lawful activity. Lafayette St #11A, NY NY 10003. 19901. Purpose: Any lawful activity. Notice of Qualification of Citadel Purpose: any lawful act. Securities Global Trading LLC. Notice of Qualification of VNO 340 Notice of Qualification of ARC Authority filed with NY Dept. of State West LLC. Authority filed with NY NYW42ST002, LLC. Authority filed NOTICE OF QUALIFICATION of on 7/17/12. Office location: NY Dept. of State on 7/11/12. Office with Secy. of State of NY (SSNY) on Herakles Capital Trend Fund LLC. To place your County. Princ. bus. addr.: 131 S. location: NY County. Princ. bus. 06/19/12. Office location: NY County. App for Authority filed with Secy of Dearborn St., Chicago, IL 60603. LLC addr.: 210 Route 4 East, Paramus, LLC formed in Delaware (DE) on State of NY (SSNY) on 5/29/12. classified ad call formed in DE on 6/29/12. NY Sec. of NJ 07652. LLC formed in DE on 02/27/12. Princ. office of LLC: 106 Office location: NY County. LLC State designated agent of LLC upon 7/10/12. NY Sec. of State designated York Rd., Jenkintown, PA 19046. formed in DE on 5/21/12. SSNY whom process against it may be agent of LLC upon whom process SSNY designated as agent of LLC designated as an agent upon whom Joanne Barbieri @ served and shall mail process to: c/o against it may be served and shall upon whom process against it may be process may be served. PO address CT Corporation System, 111 8th Ave., mail process to: c/o CT Corporation served. SSNY shall mail process to to which SSNY shall mail copy of 212-210-0189 NY, NY 10011, regd. agent upon whom System, 111 8th Ave., NY, NY 10011, c/o CSC, 80 State St., 6th Fl., Albany, process against LLC: Barton LLP, process may be served. DE addr. of regd. agent upon whom process may NY 12207. DE addr. of LLC: 2711 420 Lexington Ave, 18th Fl. NY, NY or Trish Henry @ LLC: The Corporation Trust Co., 1209 be served. DE addr. of LLC: 1209 Centerville Rd., Ste. 400, Wilmington, 10170. Principal business address: Orange St., Wilmington, DE 19801. Orange St., Wilmington, DE 19801. DE 19808. Arts. of Org. filed with DE 277 Park Ave, 40th Fl. NY, NY 10172. Cert. of Form. filed with DE Sec. of Cert. of Form. filed with DE Sec. of Secy. of State, Div. of Corps., 401 Cert of LLC filed with Secy of State 212-210-0711 State, 401 Federal St., Dover, DE State, 401 Federal St., Dover, DE Federal St., Ste. 4, Dover, DE 19901. of DE located: PO Box 898, Dover, 19901. Purpose: all lawful purposes. 19901. Purpose: any lawful activity. Purpose: Any lawful activity. DE 19903. Purpose: any lawful act.

August 6, 2012 | Crain’s New York Business | 29 20120806-NEWS--0030-NAT-CCI-CN_-- 8/3/2012 7:04 PM Page 1

One reason the fight at AM Gen- Steel filed for bankruptcy only a year eral may seem so bitter is that while after Mr. Rennert acquired the Battle of the bazillionaires the company thrived, other ventures manufacturer for $1.2 billion.A sale of Mr.Perelman and Mr.Rennert hit of the company’s factories has been Continued from Page 1 consistent pattern by which they go into business together for the first some rough times. delayed.The Pension Benefit Guar- Now there’s something to bind have repeatedly used their control of time, according to a person familiar In 2010,Mr.Rennert’s suit offers anty Corp., a federal agency, notes the two Wall Street warriors even enterprises to unfairly enrich them- with the matter. Until then, they as an example, Mr. Perelman was that RG Steel’s pension plan is un- closer together:Each has filed a law- selves at the expense of minority were acquaintances,the person said, forced to hand creditors control of derfunded by $70 million and that suit alleging the other man siphoned stakeholders.” but not friends. Panavision,the movie-camera mak- Mr.Rennert shouldn’t be allowed to tens of millions from a business they Some of the details in the lawsuits Even by the lofty standards of er he’d owned since 1998 but which walk away from that obligation. co-own—AM General, the maker shed light on how these highly suc- these billionaires, AM General was was buckling under a heavy debt of Humvee military vehicles. cessful executives make their money. a home run of a deal. Mr. Rennert, burden. Scientific Games, a lottery- Problems in Peru In a suit filed in Delaware The Manhattan moguls also take the who had bought the company in ticket maker in which Mr.Perelman In addition, Mr. Rennert has lost Chancery Court in late June, the opportunity the lawsuits provide to owns a 35% stake, has seen its share control of a metals refinery in La Perelman-controlled AM General almost gleefully describe the others’ price sink 75% over the past five Oroya, Peru, which at one point last alleges that Mr. Rennert and his business challenges. Shedding light years, and the value of Siga Tech- decade generated one-third of Renco company, Renco Group, withdrew Both Mr.Perelman and Mr.Ren- nologies, a drug-development com- Group’s revenue. A Renco subsidiary $109 million by borrowing from nert rose to prominence in the 1980s on how two pany in which he owns 45%, has closed the factory in 2009, and the AM General at below-market rates as prize clients of junk-bond king dropped almost three quarters in the next year a creditor put the division that are “unfair and disadvanta- Michael Milken, and both have big-time execs past 18 months. into involuntary bankruptcy pro- geous to the company.”The suit also spent decades fishing in similar wa- Mr. Perelman’s 2009 effort to ac- ceedings. A criminal investigation alleges that Mr.Rennert violated an ters for acquisitions. Mr. Perelman make money quire the 25% of Revlon that he opened last year by a local prosecutor agreement when he invested some bought such prominent consumer didn’t already own was greeted by (and cited in the Perelman suit) will of AM General’s cash with hedge brands as Revlon and Marvel shareholder suits alleging that he of- be dropped,a Renco spokesman said, fund manager Ezra Merkin, who Comics, and his personal life, espe- fered too little for the cosmetics because it was founded on a “corrupt funneled the money to Bernie cially his four marriages and divorces, company, whose stock has fallen local Peruvian police report.” Madoff. (Mr. Merkin’s lawyer has been a tabloid mainstay for years. 1992 for $133 million, sold a 70% 94% since going public in 1996. The refinery’s largest creditor— wouldn’t comment.) stake to Mr. Perelman for $935 mil- Revlon earlier this summer paid $20 the Peruvian government—re- The defendants, the suit com- Joint venture lion. Only $110 million was paid in million to settle with one large opened the factory last week. The plains, treat AM General “as a con- Mr. Rennert, who endeavors to cash; the rest was borrowed. The shareholder, mutual-fund giant Fi- Renco spokesman said the compa- venient drive-thru teller to which keep a low profile, made his money wars in Iraq and Afghanistan drove delity Investments. ny has submitted a reorganization they pull up and ask themselves for in metals and mining. In 2001, the such heavy demand for Humvees A MacAndrews & Forbes plan that calls for it to continue as much money as they like.” Justice Department described a that Mr. Perelman’s company re- spokeswoman denied the suit’s alle- owning the facility while manage- Mr. Rennert fired back a week magnesium company he owned as ceived $1.7 billion in distributions gations: “[Mr. Perelman] is a long- ment would report to creditors. later with a countersuit accusing Mr. the nation’s top polluter, and lately from AM General through last year, term investor who focuses on intrin- “Renco’s overall business contin- Perelman of “diverting”$175 million he’s caused a fuss among neighbors according to Mr. Rennert’s suit. sic value.The outlook of each of the ues to enjoy robust profitability and by charging AM General excessive angered by the noise that his “A remarkable return,” Mr. Ren- operating companies is strong, with strong results,” the spokesman said. management fees and royalties. The helicopter makes en route to Mr. nert’s suit tartly noted, “even [after] each having their best year ever.” “Renco metals businesses are gener- suit claims the actions by Mr. Perel- Rennert’s sprawling 29-bedroom subtracting the amounts that Mr. Rennert’s empire also has ating record-level profits, and its man and his holding company, residence in Sagaponack, L.I. MacAndrews … diverted to itself challenges, some of them cited in mining operations continue to be MacAndrews & Forbes, “reflect a In 2004, the two men decided to from Renco.” the Perelman-led suit. In May, RG highly cash-generative.” Ⅲ crain’s Events CALENDAR

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30 | Crain’s New York Business | August 6, 2012 20120806-NEWS--0031-NAT-CCI-CN_-- 8/3/2012 12:51 PM Page 1

SMALL BUSINESS

requirements of health-conscious customers. “It’s hard to make a liv- Young artisans dominate ‘meat-ups’ ing,” she said, “especially for the people who own their own shops— they are working on much smaller A demand for meats. The entrepreneurs, most un- margins.” der 40 years old, represent a rising farm-raised organic subset of New York City’s well- Lots of customers known artisanal meat industry, But those challenges are not de- fare feeds new which took off a few years ago when terring young, energetic meat pur- independent butcheries like Marlow veyors. Brooklyn Cured, which Mr. retail businesses & Daughters and Dickson’s Farm- Bridi started after working with stand Meats set up shop in Williams- charcuterie at Gramercy Tavern and BY MAGGIE OVERFELT burg and Chelsea, respectively. Marlow & Daughters, has found Offering an alternative to plenty of customers willing to pay a n a recent Saturday at prepackaged, commercially raised premium for its small-batch prod- Smorgasburg,the wa- meat sold in supermarkets, these ucts.The company is profitable,and terfront food market shops have “brought the interactive Mr. Bridi expects 2012 sales to be that has become an aspect back to chopping—the men- double last year’s roughly $150,000. epicenter of Brook- tal and emotional stimulation that The company, which buys its Olyn’s artisanal food movement,Scott comes from customers coming into meats directly from small farms in Bridi, 36, was demonstrating his the shop and getting customized or- New Jersey, the Hudson Valley and creativity at $5 a pop in front of a ders of food that fits their lifestyle,” Pennsylvania and from distributors small crowd. His medium: a slider- said Charlie Mirisola, 27, a Dick- of locally raised meat, has little size rye bun delicately stacked with son’s employee overhead. Instead of running its buck ennis spice-encrusted pastrami,which,as 13% who is helping to CARVING A NICHE: Scott Bridi expects sales to double at his charcuterie, Brooklyn Cured. own shop, Brooklyn Cured sells re- the founder of the five-employee, SALES GROWTH launch Gas- tail at five outdoor food markets and 2-year-old charcuterie firm Brook- of locally raised trogladiators, a wholesale to gourmet food shops. lyn Cured,Mr.Bridi prepared him- organic meats in food-based social Association. thrive, according to Marissa Gug- The face-to-face interactions self. the U.S. from network aimed at Eric Demby, co-founder of giana, co-founder of the Butcher’s with customers help Mr. Bridi tell “The beauty is that we’re taking 2010 to 2011 competitive chefs, Smorgasburg, said he had to trim Guild, a year-old professional or- the story of his foods and learn his Source: Organic Trade raw material—the parts of the meat Association in the fall. the list of meat-centric vendors who ganization for artisanal butchers. customers’ tastes, which in turn in- that aren’t prime—and making it Mr. Mirisola is wanted a presence at this year’s mar- “Certainly some of the most out- spires new products and fuels busi- extremely desirable,”he said,ticking just one in a crowd of young entrepre- ket. “We were too meat-heavy last spoken and known butchers of this ness growth.“The core of what we’re off some of his other products:duck, neurs—former line cooks, waiters year,” he explained. movement are in New York, where doing is making connections rabbit and chicken garlic sausage. and even white-collar profession- there’s a large population of educat- through awesome food,” he said. Ⅲ While Brooklyn Cured was one als—inspired by such shops to seek a ‘Perfect storm’ for selling ed consumers near an agricultural of the few stalls trumpeting hand- lucrative niche tied to promoting lo- New York, like the San Francisco area,” Ms. Guggiana said. To sign up for Crain’s made sausages at Smorgasburg, cally raised organic meats, an esti- Bay Area and Portland, Ore., offers Of course, breaking even can be SMALL BUSINESS newsletter, go to roughly 60 of the 100 stands sold mated $538 million industry in the the “perfect storm” needed for small tough, especially when carefully www.crainsnewyork.com/smallbiz. some variation of locally sourced U.S., according to the Organic Trade businesses selling organic meat to sourcing meat to fulfill the exacting REAL ESTATE DEALS BARE BONES Seattle law firm 200 MADISON AVE. 54 W. 40TH ST. 200 FIFTH AVE. ASKING RENT; TERM: ASKING RENT; ASKING RENT; TERM: Undisclosed; 15 years TERM: Undisclosed; $80s per square foot; SQUARE FEET: 170,000 15 years 15 years trebles at 30 Rock on sixth, seventh, ninth SQUARE FEET: SQUARE FEET: 30,000 floors and part of 20th 56,000 on seventh floor ith some of its practice areas, including emerging TENANT; REPS: Havas TENANT; REP: TENANT; REPS: IMG companies and intellectual property, in high demand, Worldwide Health; David WeWork; Sean Black Worldwide; Michael Falk and Jason Greenstein of Newmark of Jones Lang Laginestra, Rocco Laginestra and Chris Seattle-based law firm Perkins Coie has signed on to Grubb Knight Frank LaSalle Mansfield of CBRE Group Inc. triple its footprint at 30 Rockefeller Plaza. LANDLORDS; REP: George Comfort & LANDLORD; REP: LANDLORD; REPS: L&L Holding Co.; in- The asking rent for the sublease of 24,258 square feet Sons and Loeb Partners Realty; in-house by Eric Hadar; in-house house by David Berkey and Andrew Weiner of space from tenant Squire Sanders, a Cleveland-based law firm, was $65 per W Matt Coudert of George Comfort & Sons BACK STORY: This is the latest deal for the BACK STORY: IMG will join Eataly, Tiffany square foot. The asking rent in Rockefeller Center for space leased directly BACK STORY: The tenant’s corporate office suite provider, which leased 44,000 & Co. and marketing agency Grey Global in from the landlord is typically $74 per square foot, according to Cushman & parent, Havas Worldwide, has more than square feet at 261 Madison Ave. in June. the building. Wakefield Inc. 100,000 square feet in the building. Chris Mongeluzo, Eric Zemachson and Moshe Sukenik of Newmark Grubb Knight Frank represented Squire in the deal. Kenneth Rapp of CBRE Group Inc. represented Perkins Coie, as he did when the firm first The foot traffic and vibe of the sented by Relly Arbib and Mitchell house three physicians, a nurse prac- moved into the building in March of last year. The sublease runs for three West Village was a major attraction Berger of Quality Living Inc. titioner and roughly 15 support staff. years, with an option for a fourth. to the space, Bee’s Knees co-owner —adrianne pasquarelli “There is a real need for medical Paralegals and other back-office staff settled into about a third of the ad- Marco Stucky said. and financial firms and cultural com- ditional office space last week, according to Schuyler Carroll, managing He noted that many pedestrians panies in the area,” said Jason Muss, partner of Perkins Coie’s New York office. choose to walk on West 10th Street Mount Sinai principal of Muss Development, the The 17 attorneys in the Manhattan office of century-old Perkins Coie, while crossing from Greenwich Av- hearts UES landlord of the 78,000-square-foot whose clients range from Boeing to the Democratic National Committee, enue to Sixth Avenue. office property also known as the will soon be joined by newly hired lawyers, paralegals and back-office staff as Bee’s Knees, which plans to open Mount Sinai is opening a new Agora Building. The landlord is the firm continues to build its business in New York. for business in October, also oper- cardiovascular practice on the Upper building out the fifth-floor space for “We have other areas we want to grow into—real estate and media,bank- ates a production kitchen on Canal East Side. the hospital. “It’s a positive addition ruptcy and white-collar,” Mr. Carroll said. “We’re busy.” Street. The company got its start by The hospital has signed a lease to the Upper East Side,” he said. —cara eisenpress catering weddings—serving five for 4,800 square feet at 1556 Third The entrance to Mount Sinai ounces of cake in personalized glass Ave., at East 87th Street. Dubbed Manhattan Heart will be at 177 E. known for its layer cake in a cup, cups.The new spot will house a café Mount Sinai Manhattan Heart, the 87th St., between Lexington and Bee’s Knees drawn recently signed a 10-year lease for and espresso bar. outpost will open Aug.6.The asking Third avenues. The building is 97% by Village swarms 750 square feet at 113 W. 10th St., It will replace an apparel store in rent for the 10-year lease was in the occupied. between Greenwich and Sixth the new space, which is owned by high $50s per square foot. Mount Sinai was represented in- There’s a new bakery opening in the avenues. Patchin Place. “The location is near the doctors’ house by Tom Ahn and Glen Daw- West Village,and word on the street The asking rent for the deal, Joseph Robinson of Bond New patient base and is easily accessible son, while Muss was represented in- is it’s the bee’s knees, literally. Bee’s which includes a storage basement, York represented Bee’s Knees in by public transportation,” said a house by Ross Spitalnick. Knees Baking Co.,a 3-year-old firm was $120 a square foot. negotiations.The landlord was repre- spokesman for Mount Sinai. It will —amanda fung

August 6, 2012 | Crain’s New York Business | 31 20120806-NEWS--0032-NAT-CCI-CN_-- 8/3/2012 7:07 PM Page 1

age asking rents spiked 11% in the in early 2011, and he expects the second quarter compared with a firm’s winning streak to continue. Collective wisdom year earlier, according to Cushman & Wakefield Inc. ‘We have their ear’ Continued from Page 4 breakout hit. They’ll also have to Fueled is subletting from its If the Fueled Collective does vested interest in her success. Just as find startups that want to give up downstairs neighbor Foursquare, move on, it shouldn’t have trouble important, the Pioneers app would equity—the better-funded ones and the fast-growing social- getting startups to follow. have a tech company’s DNA. keep as much as they can. location startup may want the space “My guys can work harder and “They have their finger on the Still, the executives think they back when the sublease runs out at later because of this space,” said pulse,” Ms. Collardeau said, point- offer a winning proposition. “What the end of next summer. Matthew Rosenberg, co-founder of ing out how fast technology is many of these startups need isn’t Mr. Chawla says he’s not wor- Cameo, which is developing an app changing. “It’s interesting to have a money but help building their prod- ried.“We’ve done pretty well so far,” that makes movie-trailer-like partner that’s aware of what’s going uct,” Mr. Matzner said. he wrote in an email from Paris, videos on iPhones. He rents 10 on today and working on what’s go- The Collective may also run up where he’s considering setting up desks, and says he turned down a ing on tomorrow.” against a familiar New York prob- the company’s third satellite office, chance for the company to have its Messrs.Matzner and Chawla ac- lem: finding a new home at a time after London and Chicago. He not- own office elsewhere. knowledge the risks of their big idea. when rents are rising. In the Silicon ed that Fueled was a founding mem- “We’re sitting next to designers buck ennis As with any investment model, Alley neighborhoods of midtown ber of General Assembly, the popu- from Fueled,” he added. “We have RYAN MATZNER said startups often need help they’ll face steep odds picking a south, which includes SoHo, aver- lar co-working space that launched their ear all day.” Ⅲ building apps more than they need money.

that). She has raised $5.7 million. emerge from this thing,” he said. of the Related Cos., has given the occupied City Hall since 1993, and Messrs. de Blasio, Stringer and For example, Jay Kriegel, a top maximum donation of $4,950 to in a primary, voters are often drawn Mayors Liu have all raised close to $3 mil- executive at the Related Cos., has Ms. Quinn and Messrs. Thompson to the most liberal (and least busi- lion for the race, while Mr.Thomp- helped bundle more than $100,000 and de Blasio. Top law firms like ness-friendly) candidate. Continued from Page 3 son, who lost a close race to Mayor for Ms. Quinn and Messrs. de Bla- Cozen O’Connor and Greenberg Kathryn Wylde, president of the Comptroller Bill Thompson—will Michael Bloomberg in 2009, has sio, Thompson and Stringer. Frank Traurig are giving to multiple can- Partnership for New York City, said qualify for the city’s generous cam- collected $1.4 million, according to Sciame, president of F.J. Sciame didates as well. some businesspeople have naively paign-financing program. Because the Campaign Finance Board. The Construction, has given to Mr. New York donors are also filling suggested that Mr. Bloomberg run every dollar donated by a city resi- mayor can’t run again, and no Re- Stringer and Ms. Quinn. David and the coffers of Gov. Andrew Cuomo, for re-election. That would remove dent up to $175 is matched by $6 publican candidate has emerged. Douglas Steiner, the father-son duo who is raising about $1 million per their donation burden, because the from the Campaign Finance who run the city’s largest television month for his campaign fund and mayor does not accept campaign Board—up to $3.5 million for the Who else might jump in? and movie studio, have donated has more than $19 million for a contributions. But it would require primary—the candidates’ push for The unsettled landscape of the thousands of dollars to Ms. Quinn 2014 re-election bid.Candidates for term limits to be extended again , as gifts is intense. One donor said a mayoral race—many are waiting to and Messrs. Stringer and de Blasio. state office are not eligible for the mayor and City Council mem- mayoral candidate asked him to see who else jumps in—is also slow- The political arms of the city’s matching funds, which means bers did to blistering criticism in or- host a fundraiser within 10 minutes ing donations. Richard Anderson, business groups have also sought to donors to state campaigns must give der to run again in 2009. of their meeting for the first time. president of the New York Building avoid favoring one candidate. The several times more to have the same “The ones who don’t know poli- Ms. Quinn, the perceived front- Congress,said many of his colleagues Partnership for New York City has impact as on a city race. tics that well ask me, ‘How do we runner, has already reached the pro- in real estate and construction are donated to all the Democratic con- Yet businesspeople are more en- change the laws?’ ” Ms. Wylde said. gram’s limit for the primary but is hedging their bets by spreading cash tenders except Mr. Stringer and thusiastic about Mr. Cuomo than “I say,‘Please, no, no.’ ” Ⅲ busy stockpiling for a possible among all the candidates. “People long shot Tom Allon,while the New with the Democrats vying to suc- runoff election (up to $3.53 million have their personal favorites, but York State Economic Growth Polit- ceed the independent Mr. Bloom- LISTEN to a discussion at in public money is available for they’ve no idea who’s going to ical Action Committee, an offshoot berg. A Democratic mayor hasn’t CrainsNewYork.com/podcasts

the 30% tax credit on postproduc- ditional 5% to upstate New York, tion of really skilled craftspeople is opening a new screening room in Tax credit tion work done here as well. But to which hasn’t benefited nearly as here and the rebate is amazing.” September and is planning to build a significantly grow the postproduc- much from the film production tax second one.It is also going to start of- tion industry—which has an esti- credit as has the city. Gearing up to meet demand fering finishing services for movies, Continued from Page 3 mated 100 businesses working in ed- Preliminary sentiment among Meanwhile, postproduction in addition to its TV offerings. Post,an accounting firm that special- iting, sound, special effects filmmakers suggests that companies are gearing up to meet the “We’re anticipating an additional izes in postproduction. Ms. Lehman and other services—the sec- New York could indeed get demand. Technicolor-PostWorks is 15% in business,” Mr. Halpern said. said more than 3,000 people work in tor needed to snag the fin- the influx of business it ex- renovating its facility on Leroy Street Despite the win, however, the TAX30% CREDIT postproduction in New York City. A ishing work on films that will help pects. Jeremy Walker, head in Manhattan and adding to its production industry has little time $30 million feature film typically were shot elsewhere. postproduction of production at Manhat- sound department. It is considering to rest.The entire tax-incentive pro- takes around 38 weeks for postpro- In 2010, the state began facilities attract tan-based Wayfare Enter- opening a satellite office upstate. gram runs only through 2014. Film duction and involves the work of setting aside $7 million a work from tainment, plans to shoot Stuart Match Suna, president of executives have been lobbying to movies that have roughly 400 full-time technicians. year out of the $420 million been filmed out two films next spring—one Silvercup Studios, said if the new tax make it permanent. New York’s growing postproduc- tax-credit allotment to offer of state in Colombia and one in credit is as successful as he thinks it “I remember well when the pro- tion industry was already enjoying a projects filmed out of state a Eastern Europe. Now, will be,Silvercup may build out space duction tax credit was renewed for boost from the filming boom the 10% credit on postproduction work though, he says he will return home to house postproduction technicians. only one year,” Mr. Suna said. “We state has seen since it implemented done in New York. But only 19 pro- for all the postproduction work. And Alex Halpern, founder of went from 19 pilots down to two.” Ⅲ its tax-incentive program in 2004. ductions have applied for that credit “New York has world-renowned Post Factory NY, expects to double That program allows movies and TV so far.The new law increases the tax visual-effects companies,” Mr. his staff to 40 full-time employees LISTEN to a discussion at shows filmed in the state to receive credit to 30% overall and gives an ad- Walker said.“To have the combina- by the end of next year. His company CrainsNewYork.com/podcasts

Port Authority Marine Terminal, volume of shipping is the volume of improvements, like roadwork be [New York’s] competitors,” Mr. NY ports comprising the Brooklyn Piers and purchasing in the United States— around the ports, the raising of the Foye said. “As the cost of labor and Red Hook Container Terminal; [other countries, mainly China] will Bayonne Bridge roadway and the manufacturing in China continues to Howland Hook Marine Terminal produce whatever they can sell here.” dredging of New York Harbor to ac- increase relative to other parts of the Continued from Page 1 on Staten Island; and Port Newark- Still, a stagnating global econo- commodate larger ships,as well as an world like India and Bangladesh, we traffic and truck traffic out of the Elizabeth Marine Terminal. It also my has left many trade experts won- expansion of rail service, should po- believe a significant portion of that ports were both up over last year, by oversees the region’s major airports, dering whether the increase in activ- sition the New York-New Jersey re- trade will end up in New York.” 9.9% and 28.9%, respectively. which,according to Mr.Spruck,are ity is sustainable, or whether the gion to remain competitive for Just ask John Smart, president of “We have this huge consumer also seeing a spike in commerce. numbers will begin to even out. decades. Smart Communications Inc., a local market here,” said Joseph Curto, Exports were especially robust The project to double the capac- software-linguistics company that president of the New York Shipping last year, growing 18.2% over 2010, ‘Slower growth’ ity of the Panama Canal by 2014 is has seen its exporting business sky- Association. “There are 20 million to $16.1 billion. Precious stones, “You’re going to see slower also expected to create a huge rocket by 500% since the 1980s. people who live right around these fuel oils, automobiles and beverages growth,” said Christopher Ward, amount of demand on the Eastern With the help of the U.S.Commerce ports. And our port has access— were among the top exports. former executive director of the Port Seaboard, particularly in the New Department’s Commercial Service about one day’s drive—to about 100 But Rep. Jerrold Nadler, a De- Authority.“It’s going to flatten out a York-New Jersey region. “The port program, Smart Communications million people. I think the chances mocrat who represents parts of the bit. There’s trade uncertainty, com- is in a very strong position to absorb recently did $2 million worth of of sustained and continued growth Manhattan and Brooklyn water- modity values, consumer consump- this growth,” Mr. Ward said. business in Germany, and has ex- are very good for us.” fronts, notes that the region’s ship- tion. And with that, trading is going His successor, Patrick Foye, panded its export business to emerg- The Port Authority operates ping economy is still dominated by to move up but not see a big surge.” agreed, noting that the increase in ing markets like Southeast Asia. four of the region’s major seaports: imports. “Almost all the stuff comes Mr.Ward,an executive vice pres- trade activity was “good news” for “ Globalization is the key word,” Port Jersey Marine Terminal in in; very little goes out,”he explained. ident at construction firm the local economy. Mr.Smart said.“It isn’t stopping;it’s Bayonne and Jersey City; Brooklyn “That means what will govern the Dragados, noted that infrastructure “L.A.and Long Beach will always accelerating.” Ⅲ

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HELLUVA TOWN INSIDE Source Lunch A new Ed Burns stage for Donna Hanover gets Hooked PAGE 34 Ed Burns is known for his role in Out and About Saving Private Ryan. But lately, the actor-director has been Downtown Dance finding time for a different kind of Festival PAGE 35 role: pitchman for InsideHook,a daily lifestyle email aimed at New York guys over 35—think Thrillist or UrbanDaddy, newscom minus the pub crawls. He joined the startup as a partner and contributor in May. Recently, Mr. Burns dished about Earliest adopters his entrée into the business. “We met for lunch,” Mr. Burns said of the InsideHook team, Even 4-year-olds tote iPads as gadget fever ages down which includes co-founder Andy Russell, who was a lead investor in Daily Candy, the email for young women, and a former partner in Bob Pittman’s private-equity firm, Pilot Group. “They told me the idea, and immediately I said, ‘That’s something I would love to have in my life.’ ” InsideHook is the first venture from Trigger Media, an investment fund that Mr. Russell launched in September with $22 million in backing from Mr. Pittman and others. “Most of [our subscribers] are dads, so my main focus was, let’s not have this thing just be about the cool gadgets and cool bars,” said Mr. Burns, whose suggestions for outings have included a romantic getaway upstate and a men’s spa modeled after ancient baths. As for other projects, the filmmaker has a follow-up to his early hit The Brothers McMullen, called The Fitzgerald Family Christmas, coming to theaters in the fall. —matthew flamm Fundraising gold

New York City may not be hosting the Olympics, but a local sporting competition among finance types raised an Olympian amount of money for charity. Just a few days after the London opening ceremonies were broadcast on TECHIE TOT: Four- NBC, 116 Wall Streeters took part year-old Everett Gabel got an iPad in the RBC Decathlon here.The from his father, a bankers spent the day at Columbia public relations University’s Wien Stadium, executive, a year ago. competing in events including the 400-meter dash, a football throw, rowing and the 800-meter run. The event raised nearly $1.25

million for Memorial Sloan- buck ennis Kettering Cancer Center. Former finance executives Dave Maloney and Marc Hodulich started BY MIRIAM KREININ SOUCCAR IN THE KNOW the decathalon in 2008 as a Percentage of U.S. friendly competition. This year, ight months ago, Dina Forgione bought an iPad for her sons, ages 3 and 5. But children ages 3 to 8 who RBC Capital Markets became the own these tech devices lead sponsor. they fought so much over who got to use the device that the family sprang for “The [event] is a great test of another. ¶ Now the boys use their new electronic toys for everything from who on Wall Street likes to lose the least,” said Bobby Grubert, head of learning how to make scrambled eggs to downloading movies from Netflix. U.S. Equities at RBC Capital They eavesdrop on their mother to learn her iTunes password so they can buy Markets and the bank’s decathlon 24%iPad team captain. “But we’re all on the apps. One day the 5-year-old loaded up Ms. Forgione’s Amazon.com same team here in trying to raise shopping cart with $5,000 worth of Transformers toys. Luckily, he couldn’t money for kids with cancer.” access her credit card. ¶ Yet despite these shenanigans, Ms. Forgione—a —miriam kreinin souccar sixth-grade English teacher who says most of the kids in her class own Kindles—says the tablets have been a great influence on her children. ¶ “I’m not into kids staring at a screen, but there are 20%iPod touch Eso many educational apps there,” said Ms. Forgione, who lives in Island Park, L.I. “This is the way we live now.” ¶ While many grown-ups are still hemming and hawing over whether to splurge on the latest iPad for themselves, or ditch their antiquated cellphone for the iPhone 4S or Samsung Galaxy S3, these devices are becoming common accessories for a growing number of tots. Many parents admit they were uncomfortable buying their kids fancy devices at See EARLIEST on Page 34 Source: Kids Industries

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SOURCE LUNCH: Earliest adopters get iPads DONNA HANOVER by Andrew J. Hawkins Continued from Page 33 first because they felt it would spoil DANGEROUS GAMES them or cause screen addiction.But they are quickly giving in, partly MEDICAL EXPERTS aren’t against kids using electronic devices, but they warn from peer pressure and their chil- that time should be limited, and subject matter, well, matters. The American dren’s nagging, and partly from the Academy of Pediatrics strongly discourages kids from spending more than two A new stage realization that early use of technol- hours a day on screened entertainment; more time could have a negative ogy can be beneficial and is un- impact on learning or create problems with children’s attention spans. avoidable. Equally important, experts say, is the content kids view on these in a diverse career According to a 2011 study by devices. “We have a lot of evidence that children who play violent video marketing agency Kids Industries, games are associated with increased violent behavior,” said David Hill, a 24% of U.S. children ages 3 to 8 pediatrician and the author of Dad to Dad: Parenting Like a Pro. “At the or seven years, Donna How about the material? The political own their own iPad, and 20% in same time, there are good reasons to think that educational programs for Hanover had a front- machinations? The deal-making? that age group own their own iPod kids ages 3 and up can help with learning.” row seat to politics as Very interesting. Gore Vidal touch. Another 2011 survey by fi- “Reading a book on a Kindle or an iPad is a very different thing from first lady of New York himself came to one of our re- nancial advisory firm Piper Jaffray playing a violent video game,” he added. —MIRIAM KREININ SOUCCAR City. But now, she’s rehearsals.It’s very current,oddly,even found that 80% of teenagers own a Fluctant to discuss her tumultuous though it’s [the 1960s], the birth of type of iPod, 22% have an iPad and marriage to former Mayor Rudy television covering conventions. 17% have an iPhone. Giuliani or her thoughts on next And it was when political conven- “Kids are getting these things Ivan Gabel, vice president of Felicia Seedorf. year’s mayor’s race. The former tions really mattered. In terms of the younger and younger,” said Robert operations at a public relations firm Still, Ms. Seedorf has her limits. broadcast journalist would rather meaning of it,when you watch James Davidman, an advertising execu- in Manhattan, gave his 4-year-old She does not allow Andrea to take talk about her acting career, includ- Earl Jones and John Larroquette go- tive who lives on Long Island. Mr. son,Everett,an iPad a year ago,and her iPhone out of the house.“There ing her role as Barbara Brinkley in ing at it, you’re blown away by the Davidman’s 9-year-old twins and said it has been a lifesaver at times. are kids at Andrea’s school with the late Gore Vidal’s political melo- power of these two men, by the 7-year-old all have their own iPod “There’s a perception that children BlackBerrys,”she said.“I’m not into drama The Best Man on Broadway,or hunger for power.And by the weight touches.“I don’t want to be like my shouldn’t have it, but until you’re in kids walking around with the her job as an anchor for CUNY TV’s of what it would be to run this coun- grandparents were with my par- those shoes, you don’t realize what iPhone at such a young age.” Science & U! These days, Ms. try. And how much people are will- ents, saying, ‘Rock ’n’ roll will ruin a great device it is,” Mr. Gabel said. Other parents are still coming to Hanover jets back and forth being to do to achieve a dream that they you.’ I want them to experience “It’s a huge asset when we’re in the terms with their kids’ tech obses- tween New York and California, wanted. A lot about corruption. modern technology and culture.” car to not have to deal with a sions, even as they buy the devices. where her husband, Edwin Oster, Experts say that cultural atti- screaming child.” Eileen Watson’s youngest son practices law. The Best Man’s final Did you get into broadcast journalism to tudes around young children hav- took over the family iPad for him- performance will be Sept. 9. get into acting? ing their own sophisticated gadgets Hand-me-downs self when he was 2-1/2, even figur- Not at all. I worked in so many are changing rapidly. Some parents said children are ing out how to stream movies from When did you start acting? different cities, anchoring “Even a few years ago, negative getting these devices at younger Netflix at that age. Since then, I started in the mid- WHERE news, doing reporting. I’m attitudes and a stigma toward par- and younger ages because of the everyone in the family has ended up ’80s. But not so much on a journalist—that’s really ents who would provide young older-sibling syndrome. getting their own tablet.Now,at the the stage—TV and films. IT WAS what I am and what I was children with their own iPhone, Andrea Seedorf, a 10-year-old end of a busy Saturday,Ms.Watson When I was at WPIX, big JOE ALLEN trained to do. This is a iPad or other similar gadget were who lives in Pelham, N.Y., has hit said, everyone comes home and directors like Sidney RESTAURANT blessing that came my way. 326 W. 46th St. arguably the overwhelming major- the technology jackpot. She has an grabs their iPad to unwind. Lumet wanted the (212) 581-6464 One of the reasons I be- ity,” said Dr. Joseph Cilona, a psy- iPod touch, an iPad, an iPhone and “If anyone had ever told me I’d verisimilitude of a real www.joeallen came a journalist was be- chologist in Manhattan. “These a MacBook. She also has two be a mom of a 7-year-old and a 4- news anchor.So I did Turk restaurant.com cause I enjoy meeting in- parents were often viewed as college-age siblings who exposed year-old and we would have four 182 and a couple movies teresting, talented people. AMBIENCE: overindulgent, lacking discipline her to the technology at a young age iPads in our family, I would have for Sidney Lumet. I was in Showbiz types mix or otherwise lacking in parenting.” and passed down their devices said, ‘No way,’ ” said Ms. Watson, Ransom by Ron Howard. seamlessly with How did you get involved with Now, Dr. Cilona said, attitudes when they got upgrades. who lives in Summit, N.J. “But the And then I met Milos For- tourists grabbing CUNY TV? focus on the utility and convenience “She’s been tech savvy since times have totally changed,and I’ve man at an event for Czech a bite before the That job came to be be- of these devices for children. kindergarten,” said Andrea’s mom, made peace with it.” artists. My heritage is next show. cause my former executive Czech. Milos said, WHAT THEY ATE: producer on Good Day New “Would you consider a Grilled Pacific York is doing the science different sort of role?”And swordfish entrée show.She gathered some of with spring that’s when he mentioned vegetables, hot her people who could work The People vs. Larry Flynt water with lemon part-time. I’d say it’s about for the role of [ Jimmy Grilled free- five days a month. I have a JOIN CRAIN’S Carter’s sister] Ruth range chicken lot of fun doing it. And I’m Carter Stapleton. sandwich with sort of mentoring one of house-made I was a real estate agent potato chips, the young producers com- in the first episode of Sex iced tea ing up. ADVISORY PANEL and the City. A judge on Tab: $71.20, Law & Order.Occasional- including tip New York can be tough place if ly still a news anchor. you have a famous name. Has the media glare been tough for How has the experience been working with you and your kids? Looking for readers to share the major actors in The Best Man? I don’t really talk about that. It’s a master class in acting.All the views and opinions. supportive actors feel that way.They Do you have a favorite in the mayor’s race are incredibly gracious. You can tell next year? by the people that they cast that they Too soon to tell. I’m working on were looking to mine and maximize my career. the humor. John Larroquette, James Earl Jones, Angela Lansbury, Can- What are your future plans? Sign up for FREE today. dice Bergen and now Cybill Shep- We go through September [with herd. These people all know how to The Best Man], so I haven’t started www.crainsnewyork.com/advisory get humor. And I’m not talking slip- auditions yet. But I’d love for it to on-a-banana-peel humor. I’m talk- translate into an episode arc on The ing character-based humor. Good Wife or The Newsroom.

CRAIN’S NEW YORK BUSINESS INSIDE TIP The waitstaff will get food out quickly for actors and other Broadway folk who are in a hurry to make curtain.

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OUT AND SNAPS Lincoln Center kicks off Mostly Mozart Festival ABOUT by Emily Laermer and Miriam Kreinin Souccar

CULTURE FIX CAREER BUILDERS THURSDAY, AUGUST 9, WEDNESDAY, AUGUST 8 TO SATURDAY, Those interested in starting their own AUGUST 11 law firm can view an online video replay Ballet NY presents its of STARTING A PRACTICE IN NEW YORK 2012 NEW YORK from 9 a.m. to 5 p.m. Topics of SEASON. Shows conversation include financing, attorney include the escrow accounts and insurance world premiere of Trois considerations. Attendees can receive Mouvements, a seven- continuing-education credits. The dancer ballet, and the forum, which was recorded in May, is company premiere of Triptych, set to the sponsored in part by the New York State music of H.F. Biber and Sergei Bar Association Law Practice Rachmaninoff. The performances are at Management Committee. The cost is the Ailey Citigroup Theater, 405 W. $125 for members and $225 for 55th St. at Ninth Avenue, at 7:30 p.m. nonmembers. For more information, Thursday and Friday and 2 p.m. visit www.nysba.org. baz doug Saturday.Tickets are $26 for general Related Cos. Senior Adviser JAY KRIEGEL (left), with CHERYL and BLAIR EFFRON, at baz doug admission and $16 for students and THURSDAY, AUGUST 9 Lincoln Center’s Mostly Mozart Opening Night Gala on July 31. Mr. Effron is a Lincoln Conductor LOUIS LANGRÉE at the Mostly Mozart gala. seniors, and can be purchased online at Entrepreneur Week will host an Center trustee and the founder of investment firm Clearview Partners. The event, held at Mr. Langrée was honored at the event for his 10 years Avery Fisher Hall, raised $700,000 for the annual festival. www.smarttix.com or by calling OLYMPIC-SIZE NETWORKING as the festival’s music director. (212) 868-4444. For more information, EXTRAVAGANZA, an event for visit www.balletny.org. professionals and entrepreneurs in industries such as technology, SATURDAY, AUGUST 11 fashion and hospitality. Angel investors GustoNY will host a DOWNTOWN NYC and venture capitalists will discuss ART & CULTURE TOUR of the Lower East their areas of investment and which Side. Visitors will tour galleries and types of companies they invest in. learn about current exhibits and Admission includes one house-brand downtown cultural landmarks, including cocktail or Bud Light and the chance to artist studios, theaters and legendary win four tickets to an upcoming party locations. It begins at 2 p.m. at the Yankees game.Tickets start at $20. The New Museum, 235 Bowery, between event is at 6:30 p.m. at the Village Stanton and Prince streets. Tickets are Pourhouse, 64 Third Ave., at East 11th $15. For more information or to Street. For more information, visit purchase tickets, visit www.gustoNY www.summernetworkingnyc .com/arttours. .eventbrite.com. DON’T MISS DOWNTOWN DANCE andrew walker/getty images andrew

SATURDAY, AUGUST 11, ABC’s Good Morning America anchors JOSH ELLIOTT, LARA mcmullan nick hunt/patrick TO FRIDAY, AUGUST 17 SPENCER and SAM CHAMPION at the Ovarian Cancer Research TV personality KELLY RIPA, one of the hosts of the Ovarian Cancer Research Battery Dance Company presents its Fund’s 15th Annual Super Saturday in Water Mill, N.Y., on July 28. Fund event. The daylong, family-oriented fundraiser drew 2,500 attendees. It DOWNTOWN DANCE FESTIVAL, the city’s The event raised a record $3.6 million. featured a designer clothing sale and a kids’ carnival. longest-running free public dance event. The festival kicks off at 1 p.m. with performances at the Lawn at Battery Park, located near the corner of Pearl and State streets. Other performances will be at 1 New York Plaza. The company will also offer master classes by leading teachers at Dance New Amsterdam. For more information, visit www.batterydance.org.

OPENING FUNDRAISERS SUNDAY, AUGUST 12 TUESDAY, AUGUST 7 QUAY BROTHERS: ON DECIPHERING THE FOURTH ANNUAL JUNIOR COMMITTEE THE PHARMACIST’S PRESCRIPTION SUMMER SOCIAL will be held to raise money and FOR LIP-READING PUPPETS will open awareness about Special Olympics New York. at the Museum of Modern Art. The event will include dining, cocktails, dancing The brothers specialize in stop- and a silent auction.The event is at 7:30 p.m. at motion puppet animation and live- Hotel Chantelle, 92 Ludlow St. at Delancey action moviemaking.This will be Street.Tickets are $75 in advance or $100 at the the first presentation of their work door. For more information or to purchase in all their fields of creative activity. tickets, visit www.2012summersocial.kintera.org. It is open from 10:30 SUNDAY, AUGUST 12 a.m. to 5:30 Children of Promise NYC and Scholastic p.m. at the Books will host a PREMIERE BROADCAST museum, 11 VIEWING OF ABC’S SECRET MILLIONAIRE, W. 53rd St., featuring Children of Promise. Proceeds between will benefit the nonprofit, which helps Fifth and children with incarcerated parents. The event Sixth avenues. Museum admission is at 6:30 p.m. at the Scholastic Building is $25 for adults, $18 for seniors, Greenhouse Terrace, 557 Broadway at Prince $14 for students and free for Street. The suggested donation is $50. For children 16 and under. For more more information, to donate or to RSVP,visit information, visit www.moma.org. www.cpnyc.org/abc. MARK YOUR CALENDAR… SUNDAY, SEPTEMBER 30, TO TUESDAY, OCTOBER 2 Tickets are available for the STARCHEFS.COM SEVENTH ANNUAL INTERNATIONAL CHEFS CONGRESS. The event features 90 of the world’s most innovative chefs, including locals Mario Batali and Masaharu Morimoto. Tickets are $399 for a three- day working-restaurant pass and $549 for an industry pass. It will be held at the Park Avenue Armory at 643 Park Ave. For information, visit www.starchefs.com.

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