Adobe Captivate Monday, October 01, 2018
Slide 1 Text Captions: Before you begin... Make sure you have headphones or a speaker plugged in and turned on. We suggest you download Handouts now (if applicable). Transcripts are available for download and printing, or via the “Transcript” button for on-screen viewing. Use the Arrow Keys below to navigate. Click “TOC” in navigation bar to access Table of Contents. Click again to minimize. There’s NO AUDIO on Slide Reviews. Review the information or complete the activity, and then click the forward button to advance to the next slide. All slides within the Table of Contents must have a check mark in order to mark the course as complete when finished. RSS Feeds and Alerts
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Slide 2 Text Captions: Welcome
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Slide 3 Text Captions: Learning Objectives • Automate your searches and have results fed directly to you through RSS readers • Subscribe to search engine alerts via email so you can receive new leads without having to constantly search
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Slide 4 Text Captions: RSS Feeds and Alerts
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Slide 5 Text Captions: RSS • RSS is Real Simple Syndication • Like preset stations on your radio • With it you can subscribe to search results • And save the question instead of the answers • Most browsers and email programs have built-in RSS readers • Or use online RSS Readers such as Feedly.com or any of these other choices.
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Slide 6 Text Captions: Google Search Alerts • Monitor what’s going on with your company, competitors, and key people • Once you get great results from a search engine, keep getting them just as you would resume agent results from a job board • Google Alerts (www.google.com/alerts) o Delivered to your email address -- includes: ✓ News, Blogs, Web, Groups (Google Groups includes all Usenet newsgroups postings!), or all those types of search results
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Slide 7 Text Captions: Slide Review No Audio Click to Reveal: True or False RSS is a way to save answers instead of questions. FALSE To receive Google alerts you need to have a Gmail account. FALSE RSS is like preset radio allowing you to "tune in" to Internet "channels". TRUE Access Google alerts via http://alerts.google.com. FALSE Access Google alerts via http://www.google.com/alerts. TRUE
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Slide 8 Video Google
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Slide 9 Text Captions: IceRocket Meltwater • Feed search results to your reader in RSS • Go to (IceRocket) Meltwater and click on Blogs, Twitter or Search All tab o Note: only supports site: and no other field search commands i.e. inurl: etc. o Examples: ✓ ("SQL Server" OR Oracle OR DB2) "data modeling" (me OR my) -job -jobs -you –your ✓ Turn search results into an RSS feed by adding &rss=1 at the end of the URL ✓ For example: ➢ http://www.icerocket.com/search?tab=blog&fr=h&q=%22data+modeling%22+%28SQL+OR+Oracle+ OR+DB2%29+%28me+OR+my%29+-job+-jobs&rss=1 ✓ Also try natural phrases like: "I work" "business process" consulting o From any IceRocket search results, click “Results RSS” link at left under Subscribe
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Slide 10 Text Captions: Bing Feed • Once you get great results from any search engine query, keep getting them sent to you just as you would resume agent results from a job board • For bing.com searches, like with IceRocket, just append &format=rss to any results URL o For example, to create a feed take a search URL like this one: ➢ http://www.bing.com/search?q=accounting+%22I+am+a+CPA%22+%28me+OR+my%29 o and add &format=rss to the end l ike this: ➢ http://www.bing.com/search?q=accounting+%22I+am+a+CPA%22+%28me+OR+my%29&format=rss • OR… many browsers show an orange/white RSS button in the URL bar
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Slide 11 Video Bing
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Slide 12 Text Captions: Slide Review No Audio
These search engines publish their own RSS feeds: Google IceRocket Meltwater Bing Yahoo
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Slide 13 Text Captions: RSS feeds to Microsoft Outlook RSS feeds can be processed like emails in Outlook:
1. Right mouse click on RSS Feeds folder 2. Select Add a New RSS Feed 3. Enter the RSS URL
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Slide 14 Text Captions: Hootsuite.com • Subscribe to RSS feeds and monitor them all from one control panel • Turn RSS feeds into automatic posts into any of your (or your team’s) social networks • HootSuite can send an automatic ‘New Blog Post’ tweet, FB post or LI post with blog link attached • HINT: Useful for jobs from our career page!
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Slide 15 Text Captions: Jeopardy Knowledge Check 1. You may send Google Alerts directly to which of the following destinations: (Select all that apply) Any email in your Gmail settings (CORRECT) Any RSS reader (CORRECT) Your website Your blog
2. True or False: To receive Google Alerts, you must have a Gmail Account. FALSE
3. True or False: Both Google and Yahoo users can subscribe to Alerts via email. TRUE
4. Which of the following describe RSS as explained in the course? (Select all that apply) It is a way to save the questions instead of the answers. CORRECT It stands for Rich Site Summary. CORRECT It stands for Real Simple Syndication. CORRECT It is like "preset radio" that lets you tune into "internet channels.” CORRECT
5. True or False: You can append "&format=rss" to the url of Bing.com search results to instantly convert to an RSS feed you can subscribe to. TRUE
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6. You can receive Google Alerts from the following: http://alerts.google.com http://www.google.com/alerts CORRECT http://www.googlealerts.com none of the above
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Slide 16 Text Captions: Congratulations! Click the X button at the top right of the screen to close the course.
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