John Carroll University Carroll Collected Masters Theses Theses, Essays, and Senior Honors Projects Spring 2015 ZAMBIANS’ PERCEPTION OF THE PRESS: THE CASE OF ONLINE NEWS MEDIA – ZAMBIAN WATCHDOG AND ZAMBIA DAILY MAIL (2014-15) Francis Chishala
[email protected] Follow this and additional works at: http://collected.jcu.edu/masterstheses Part of the Communication Commons Recommended Citation Chishala, Francis, "ZAMBIANS’ PERCEPTION OF THE PRESS: THE CASE OF ONLINE NEWS MEDIA – ZAMBIAN WATCHDOG AND ZAMBIA DAILY MAIL (2014-15)" (2015). Masters Theses. 12. http://collected.jcu.edu/masterstheses/12 This Thesis is brought to you for free and open access by the Theses, Essays, and Senior Honors Projects at Carroll Collected. It has been accepted for inclusion in Masters Theses by an authorized administrator of Carroll Collected. For more information, please contact
[email protected]. Chapter One 1.0 Introduction 1.01 Chapter Introduction This research aims at soliciting views of Zambians who have access to the internet on the Zambian press. The perception being sought from Zambians is to understand how they regard the Zambian online news media, mainly the only news media that has brought shockwaves among politicians and public officials. Multiple methods in theory, data collection and analysis are used in the study to consolidate the findings. 1.02 Chapter breakdown Chapter two will present the literature review considering methodologies and theoretical concepts such as political economy of the media, framing and identification and isolation. A brief background of the Zambian press will be given with particular interest to the press. Chapter three will explain the methodology and procedure of the research.