EventsUpdate

[email protected] ­— New Zealand Association of Event Professionals, c/o P O Box 3798, Auckland 1140 NOVEMBER 2015 ISSN 1179-3678 — Subscription is a member exclusive benefit — contact [email protected] for details

SEMINAR SPEAKER PROFILE: Expert tips for contracting New event medical provider MICHELLE ENRIGHT — See page 6 internationals — See page 3 — See page 13

FROM THE CEO

to download a PDF of the NZAEP Member Survey 2015 Results publication, rather than read online with the new ISSUU NZAEP recently took to the for our members so that our members. It was great format – an option we’ve phones to conduct our annual these satisfaction statistics to discover that 60% always added since September. survey of members, and learn continue their upward trend! read the Events Update, and more about the work that you 35% sometimes read it. Seminar topics: Members NZAEP function attendance: do and also what you want told us what their challenges We are pleased to report also We also sought feedback to see from your industry are at the moment and some that 78% percent of members on the content – what do association. Thanks to all that very clear themes emerged have attended at least one members like to see, or want took part; your feedback has for us to respond to in our NZAEP-affiliated function or to see more of? The feedback been hugely valuable. Here professional development event (e.g. regional seminars, showed some clear themes, is a summary of some of the seminars. Perhaps annual conference, awards, many of which we’ve already findings: unsurprisingly funding and etc), and 27% of members incorporated into our monthly sponsorship, and savvy Membership satisfaction: have attended many of our features: marketing and social media We asked members how events. • Case studies of events use were standout trends. they feel about their NZAEP Volunteers and VolunteerNet: highlighting challenges and Our Seminar series launching membership. The feedback 67% of members use innovations this week is a direct response was, happily, very positive – volunteers at their events to this –there is still time 37% of members said they • Case studies of events using – however only 20% have to register for your local were satisfied with their VolunteerNet used VolunteerNet. This is seminar Successful Events membership, 54% said that useful benchmarking data • People profiles / people through Media Engagement they were very satisfied with as we seek to grow the re- movement within the and Effective Financial the association exceeding built VolunteerNet platform industry Management. their expectations in some into a key industry resource. areas, and a few (7%) even • International event trends Health and safety was also If you haven’t looked at said membership exceeds a clear area where members VolunteerNet in a while, visit: expectations in most areas. • A more even spread are keen for information – we www.Volunteernet.org.nz to Many commented that the between public and private had great feedback from our see why we’re so passionate Association has taken a sector event articles Health and Safety seminar about the potential of this earlier this year and will be noticeable ‘step up’ in the last • Success stories, positive service. running follow up sessions one to two years. Obviously news about bringing early in the new year – we’ll the Board is pleased to hear Events Update: We wanted overseas money to NZ. keep you posted. this, and aim to keep building to make sure our monthly Some members told us services and resources publication hits the mark with they preferred being able Vicki Watson - CEO, NZAEP Fireworks company fined after spectators injured at All Blacks match

SOURCE: Business.govt.nz/ the Auckland District Court known as “fireball” devices fireball devices that failed worksafe, 15 October 2015 today on one charge under malfunctioned, causing an were manufactured by the the Health and Safety in unintended explosion. The company using the incorrect The company behind the Employment Act for failures force of the explosion mix of substances. This fireworks failures which that led to the spectators’ shattered the mortars produced contaminated injured three spectators at injuries, and six charges under throwing fragments into the fireball devices that were an August 2014 All Blacks the Hazardous Substances crowd and hitting the three highly explosive and match has been fined and New Organisms Act for spectators. dangerous. The company had $52,500 under the Health and failing to identify, label and also failed to properly label Safety in Employment Act, track explosive substances. WorkSafe New Zealand’s explosive substances and had $31,500 under the Hazardous investigation revealed inadequate tracking systems Substances and New The explosion occurred systemic failings in VTPL’s for its hazardous substances Organisms Act, and ordered to during an All Blacks v standard operating and and pyrotechnic compositions. pay reparations to two victims. Australia test match on quality control procedures 23 August 2014 when and its management of Read more. Van Tiel Pyrotechnics Limited two on-field pyrotechnics explosive substances. The (VTPL) was sentenced in

Front Cover Photo: The Women’s Start of the 2015 North Shore Marathon. Credit: Run NZ

Events Update, November 2015 Page 2 Expert tips for contracting international providers

event organisers can gain a well-designed and executed if time zones work against best practice knowledge event, and recognises that you. Don’t assume your which strengthens our local we’ll maintain New Zealand international provider can knowledge base. health and safety standards establish a temporary local at our events regardless of presence in New Zealand for Another advantage in using where they’re held in the the duration of event planning international providers is world. and delivery as Work Visa their exposure to new event conditions may apply to their technologies, ideas and Depending on the complexity personnel. systems that could enhance of your event, you may not spectator or participant require the higher specified What roles are commonly experience. They will also deliverables (and associated filled by international have their own global costs) that some international providers within the NZ events With over 20 years’ experience networks to connect up New contractors typically provide, industry? in the major international Zealand event organisers for so being clear on the scope There’s a real mix events industry, NZAEP Board the sharing of knowledge. of work can help avoid that of opportunities for member, Lara Middleditch, Whilst you might not have pitfall. Regular access to international providers (and has helped deliver some of the come across a particular international consultants can opportunities for us to learn world’s biggest events such as problem in your event before, also be challenging especially the Olympic and Paralympic an experienced international Games, Commonwealth provider may know who has, Games and Asian Games. Her and what the solution is. Lara’s key tips for engaging career has included a mix of If you are looking for short Government/public sector international providers: term, skilled operational contracts and consultancies event staff, there is a pool of 1: Take time to get the contract right. The standard around events such as Rugby international “event gypsies” contracts used by international providers may not cover World Cup 2011 and APEC 99. who move between major aspects typically included by New Zealand providers In her current role leading the sporting events and have around liability, warranties, insurances, etc. In the event Trade Missions and Events the ability to hit the ground of a dispute, know which legal jurisdiction applies and team at New Zealand Trade running in the short lead how breaches of contract would be treated. and Enterprise, the focus up time to events. These 2: Health and safety means different things in different is on leveraging economic operators thrive on bringing countries. International providers may not be aware of benefit from major events their most recent experience the implications of the new Health & Safety legislation and facilitating global to their next contract and being implemented in New Zealand next year or opportunities for New Zealand require little more than a accounted for it in their service level and costs. businesses. work visa and some initial accommodation support. 3: Do your due diligence around reference checks. If you What are the key advantages can speak to another New Zealand customer of the and potential pitfalls of using At New Zealand Trade and provider, even better! Compare apples with apples where international providers or Enterprise, we also use you can – talk to a customer who has used the provider consultants? international providers to for delivering similar scaled projects to yours support our event delivery In the case of mega events offshore. For our overseas 4: Be clear on payment arrangements, currency of payment like sporting World Cups and offices, it’s really important and whether GST is applicable on any part of the Games, the key advantage to have local contractors contract cost. Progress payments in non-NZ currency in using international who speak the language, will be subject to currency fluctuations that may end up consultants or contractors understand the local culture, costing you more. Foreign exchange hedging may be an is that they have typically have good local supplier option for large contracts. performed the same type knowledge (venues, caterers, of work in a similar event. 5: Establish communications protocols so you can stay security, transport providers, Drawing on this experience across progress. Agree how reporting will be conducted A/V companies, etc) and can reshape the way we eg via email, teleconference, video conference, Skype good knowledge of the host plan and deliver our events, or onshore visits to New Zealand, and how day to day city, e.g. how long it will take often adding more functional queries will be managed especially if your international delegates to travel from the structure, better role clarity provider is operating in a different time zone. airport to the conference and clearer organisation. hotel, . However, we have 6: Make them part of your team! All teams produce better Inevitably by working with to work hard to ensure the results when fully engaged, work arm-in-arm, and experienced international international contractor celebrate successes together. providers, New Zealand understands our definition of

Events Update, November 2015 Page 3 from them) across the events agencies like FoamHand Where can members find insidethegames.biz ) which industry. In the past, I’ve now in New Zealand www. further information, or seek will keep you up to date with used international providers foamhand.com bringing advice? the work of international strategically for example to international experience to specialists working on Games. advise on the organisational crowd management planning, If you’re looking to appoint design of LOCs (Local stakeholder management an international contractor, If you’re looking for an Organising Committees) in and integration, and C3 a good starting point is individual contractor, there major events. (command, control and the trade association are specialist recruitment communications). For events Operationally, in the lead up representing the type of event advisors in the major sports involving live performance, to major events, I’ve also used you are organising- try FITA events arena such as Sport there are plenty of freelance international specialists to (Federation of International Recruitment International creative directors/producers, design and roll out readiness Trade Associations), www. (www.sportsrecruitment. floor managers, production exercises, particularly joint- fita.org. The International com) or Jump in Sport (www. managers and so on. In agency exercises involving Association of Exhibitions and jumpinsport.com) and Linked the area of professional venue operators, host city Events (www.iaee.com) are a In is a great tool for tracking conference management, council teams, emergency good source for those types of down experienced individuals there are a number of services, traffic management events or ICCA (International and consultants. international companies agencies, etc. Congress and Convention ● licensing and servicing event/ Association), www.iccaworld. conference management For large scale public events com. There are also plenty of involving the integration software to customers in New information websites such of spectators and vehicle Zealand. as Inside the Games (www. movements, it’s great to see Paddling kayak in town fountain wins sponsorship Source: Coast to Coast Media Holgate said the winning Release, 13 October 2015 image chosen which showed Lachlan paddling his race For paddling his kayak in kayak in a water fountain in central Greymouth’s town the middle of town in the dark fountain Lachlan Brownlie was showed originality, creativity named the winner of a Coast to and his motivation to train for Coast Giant bikes sponsorship the event in a unique way. package worth $5000. The Giant prize pack he won Giant bikes challenged Coast consisted of a 2016 Propel to Coast competitors to post Advanced 1 bike and Giant their most creative training shoes, helmet, bib shorts, secret online via social media cycle top, bottles, cages and which Clement Holgate, puncture kit plus entry to New Zealand Marketing February’s Coast to Coast. For paddling his kayak in central Greymouth’s town fountain representative for Giant, said Lachlan Brownlie was named the winner of a Coast to Coast generated some great creative “There no doubt the Giant Giant bikes sponsorship package worth $5000. efforts. prize package has put him in a great position to help him council building. He says it not only for the Giant package “Having been involved with complete the cycle leg of the was just a matter of carrying but for other early bird entries the Coast to Coast for several longest day event in a best the boat down to the fountain as well that had a range of years, we thought it would possible form.” and finding a mate to take a other prizes up for grabs be great to initiate a new few pictures as he paddled in including NZ Ski passes Brownlie from Greymouth and more interactive way to circles. for the Remarkables and was ‘absolutely stoked’ to encourage people to enter Coronet Peak and a Hermitage win the prize pack. “The gear Holgate said Emily Bell was the event with the chance to accommodation and food is definitely a step up on deserving of a set of Giant win a super prize pack from package. Giant,” he said. “The entries we my previous set up and will cycling kit and a helmet as she received ranged from strange, no doubt make a massive entered multiple times with Sue Wright from Christchurch fantastic to exciting. It was difference in training and on some very novel ideas. won the Hermitage excellent to see that people race day,” he said. package while Aucklander Coast to Coast Event Director were getting involved and keen Clark Hepworth won the His winning image showed him Richard Ussher said he was to get into the Coast to Coast Queenstown package and in his kayak in the fountain really encouraged by the and get some support from James Morris from Lyttelton in front of the Greymouth number of entries received Giant.” won the NZ Ski package.

Events Update, November 2015 Page 4 Regional Seminar Series Starts this Week!

Rotorua: Wednesday, 4 November, 9.00am – 1.00pm

Wellington: Thursday, 5 November, 9.00am – 1.00pm

Christchurch: Friday, 6 November, 9.00am – 1.00pm

Marlborough: Tuesday, 1 December, 1.00pm - 5.00pm

Queenstown: Wednesday, 2 December, 12.00pm - 4.00pm

Successful Events through Media TICKETS: Book online via www.nzaep.co.nz/seminars or email Lisa Dempsey, [email protected] for any further Engagement and Effective Financial information. Management Only $25.00 for members and $50.00 for non-members. Jo Blair, Director of Brown Bread, specialises in developing VENUES: revenue models. She’ll talk you through her process of getting events ‘engagement-ready’. Then, and only then, can an event Rotorua Pohutu Room, Skyline prepare to find funding partners. Jo will take you through some 9.00am – 1.00pm (4 November) personal and best-practice business cases where sponsorship, crowd-funding and philanthropy strategies have only been Wellington Michael Fowler Centre successful due to engaging the media, community, stakeholders 9.00am – 1.00pm (5 November) and eventual commercial partners right at the start. Christchurch The George, Christchurch Brown Bread was founded to deliver game-changing public art, 9.00am – 1.00pm (6 November) event and social campaign projects for people with ridiculously large ideas, mostly in post-quake Christchurch. Brown Bread Marlborough Chateau Marlborough, Blenheim is the culmination of a career in marketing, sponsorship and 1.00pm - 5.00pm (1 December) events - including managing the Events and Festivals strategy for Christchurch City Council, establishing and delivering NZ Queenstown Queenstown Event Centre IceFest, producing the World Buskers Festival, marketing for 12.00pm - 4.00pm (2 December) Melbourne Festivals as well as the tourism and wine industry.

Michelle Enright has just completed her role as Corporate Services Director at FIFA U20, and before that was General Manager Business Operations at High Performance Sport NZ. Michelle has nearly 20 years of experience working in the sporting arena in financial and management roles and is a chartered accountant.

Managing event budgets can be extremely stressful. Critical to success are the components of people, processes and priorities, including managing cash flow to ensure there are no surprises along the way. Michelle will be providing key checklists and recommended processes/templates on budgeting and financial management for an event, tips on juggling cash flow and great examples of how to stay in control of contingencies.

Devorah Blumberg, Manager of NZ Major Events, will give an update on recent activity and also be on hand to provide key information about investment and funding opportunities.

Sally Kane has just completed her role as Corporate Services Director NZ at ICC CWC 2015 and prior to this was Corporate Services Manager on RWC 2011. A fully qualified Accountant, Sally has also worked in Financial and Commercial roles for the 2005 Lions Tour and the NZRU. (Sally will be presenting at the Marlborough and Queenstown Seminars in December). Seminar Series Speaker Profile: Michelle Enright

be starting the role of Head • During my time with the NZ The key challenges when of Finance and Admin for the Academy of Sport (NZAS) managing event budgets are 2018 Commonwealth Games and then High Performance to be conservative on your so will be moving to the Gold Sport NZ (HPSNZ) the revenue projections and put Coast! systems for funding as much detail into your cost athletes and sports evolved, budgets so that you can keep Prior to this I worked in including operating our own these as lean as possible, lock well-known NZ companies medical and rehabilitation down fixed costs early on and (DB, Pepsi), in the UK and centres, so streamlined be totally aware of the factors in Chartered Accountancy financial and administrative affecting your variable costs including with PWC. I am CA systems and processes and any risk areas. qualified. were critical. My brief was to optimise HPSNZ’s Relationships with your You’ve worked in some financial and operational internal team and sponsors, big roles on big events – performance to ensure suppliers and other what are your standout that resources are targeted stakeholders are critical Tell us about yourself – what achievements? to have the most positive as they will help you seek background and experience impact on performance. A best cost alternatives lead to your recent role as I have been fortunate enough key achievement in this without compromising, and Corporate Services Director to be the first corporate role was the successful even enhancing the event at FIFA U20? services person in many of merger of NZAS and HSNZ experience. the roles I have worked in. including closing the I have a passion for sport and This means I have been able books over a weekend and Accurate timely finance sporting events and have to implement the systems, merging 3 cultures into 1. reporting and good spending been fortunate enough to processes, reporting, processes pre and during the work in sport in corporate budgeting, etc, then keep • FIFA U-20 World Cup NZ event are a must. services roles in NZ for the modifying them to allow the 2015 highlights would be past 20 years. I was the first organisations to grow and over 300,000 attendees Common pitfalls or risk Finance Manager employed meet the customers’ needs. at matches over 3 weeks areas would be losing sight by Netball New Zealand in Also, as part of the Senior and a financial surplus of your key goals/priorities 1994 and during my time Management Team in these and the great legacy and spending outside those. there we hosted the World roles you get to contribute items for Football in NZ. Cash flow, correct treatment Netball Championships to wider strategic decision Critical success factors of contra/value in kind deals in 1999. Then I moved to making which is really in the surplus were the and being really clear what be the inaugural Business enjoyable - in sport these relationships we had with your breakeven is and your Operations Manager at the roles are wide reaching so I FIFA, Host Cities and our strategy if you are tracking to newly created NZ Academy have responsibility for HR, stadiums and suppliers so fall below that. of Sport, and that further Admin, IT as well as the usual we had strong partnerships developed to become High finance areas. I have also to manage our costs; all the ● Performance Sport New managed budgets to budget pre-work and detail we did Zealand in 2011 where I held or better. around our costs and the the GM Business Operations robust systems we had in role and actioned many of the Some career highlights would place meant there were no merger requirements. That be: surprises of consequence. I was a great honour to work as contributed to the detailed part of the system assisting • During my time at Netball risk management planning our top athletes. In 2013 I was we contracted the first as most of our key risks lucky enough to secure the Silver Ferns naming rights materialised but we were role as Director of Corporate sponsor, the first franchised prepared. And growing from Services for the FIFA U-20 netball structure was 7 staff to 170 required good World Cup which has been a set up with a franchised HR processes and a lot of truly amazing role. To have competition all of which goodwill! the privilege to work with needed sound financial FIFA on their second biggest and commercial advice What are the key challenges men’s tournament was great and systems. We made when managing event experience and working with a surplus of $1M for the budgets? Where are the Dave Beeche was inspiring. World Netball Champs in common pitfalls or risk At the end of the month I will 1999 areas?

Events Update, November 2015 Page 6 VolunteerNet Case Study: North Shore Marathon

Dion Jelly, Director of Run service useful and easy NZ, shares his experience of to make contact with the using VolunteerNet to recruit applicants? Be part of the 2016 volunteers for this year’s North Shore Marathon. Yes VolunteerNet was very useful and it seems to have How many volunteers did you improved a lot since we last ASB Classic! need for the marathon, and used it a few years ago. We how many did VolunteerNet will continue to use it in the supply you? future. We are now looking for friendly and enthusiastic people to volunteer at the 2016 ASB Classic. In total we had about 80 Were the volunteers good volunteers for the North Shore value and the kind event Be part of NZ’s top annual sporting event, make Marathon of which 20 were managers want? friends and witness world class tennis in our own through VolunteerNet Yes they were all backyard. Do you find it hard to locate proactive, interested and what new volunteers? Do you think our event required. Register your interest by checking out volunteer support is still as volunteernet.org.nz/event/asb-classic for further strong as it used to be? Would you recommend it to information and the registration details, or drop us other event managers? a line at [email protected]; we’d Locating new Volunteers within VolunteerNet as I would recommend love to hear from you!! they signed up was easy VolunteerNet to any event and the download of the managers and I think it We couldn’t run the ASB Classic without the excel database was great. will grow to become a wonderful dedication and enthusiasm of our I think Volunteers are valuable industry tool as it’s volunteer team, so join us and be part of a fun, not just a way to find event becoming harder and harder friendly, welcoming, passionate and committed to find especially for the volunteers but also as a way team!! less prestigious events, to grow volunteers’ ability as probably very similar to they cross over a number of We want you! volunteers in most sports events and gain more skills. I clubs nowadays as most think it could be interesting if people are limited with their it was integrated into some of time. the University and Polytechnic event courses for industry Did you find the VolunteerNet experience.

Register your event in 3 easy steps!

volunteernet.org.nz

Events Update, November 2015 Page 7 identifies a further 30 facilities New Research to help Event Organisers which may be able to process compostable event waste in Source: www.recycling.kiwi. and decrease waste sent to been behind this initiative and the future with 43 facilities nz, 22 October 2015 landfill. One of the biggest others around the country.” unable to process this type of contributors to waste at events waste. New Research to help Event Kim Renshaw, Director, Beyond is food scraps, food containers, Organisers find local facilities the Bin said: Mayes says that the Packaging cups and plates and if all this where their food and food Forum will use the research can be composted it makes “The composting industry is packaging waste can be results to help inform a huge difference to the slowly developing across most composted. packaging manufacturers, waste diversion rate. Using regions in New Zealand to be event organisers and the New research released today compostable packaging sent able to process compostable hospitality sector about identifies the geographic to a compost facility turns packaging. Our research the availability of suitable location of composting waste into a valuable compost identifies twelve composting compost facilities:- facilities where event material. However before facilities around the country waste (food waste and food event organisers choose currently able to accept and “The report notes that because packaging waste) can be compostable packaging they process event waste and compostable packaging is processed. The research has want to know that there is a thirteen which are currently not currently recognized or been carried out by Waste facility nearby that can take working towards it. Some of certified by industry bodies Minimisation social enterprise this waste because putting it these facilities are running in New Zealand as a suitable Beyond the Bin and was in a landfill makes no sense.” trials; finalising consents; or input for organic compost, co-funded by the Packaging awaiting service providers to some facilities which are “The Gourmet Night Market in Forum’s Public Place Recycling grow their services to support capable of processing food Tauranga is one event waste Scheme . the process. Decontamination packaging waste are unable composting success story. and education are the key to do so. As the development Lyn Mayes, Manager of They have been achieving solutions to processing of composting facilities the Public Place Recycling over 95% waste diversion event waste through NZ’s continues, it is important that Scheme, said: through having an effective composting facilities.” we aim to make sure that the local composting solution “The Scheme funds compostable food packaging so we were pleased to fund The majority of these facilities programmes which increase used at events is compatible a national research project use the windrow composting recycling at venues and events with the requirements of the by Beyond the Bin which has process. The research end user.” Members’ Marketplace The Kitchen c/o SKYCITY: The a hard-earned reputation for Whatever style of catering Kitchen c/o SKYCITY, is New commitment, our extremely you have in mind; we’ll help Zealand’s premier catering capable team can deliver, bring your ideas to life with service. We have a passion every time. From fine dining to exceptional dishes tailored to for innovative food and public catered events and all your taste and budget. spectacular service. With of your operational needs in Visit our website between, we have you covered.

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Events Update, November 2015 Page 8 Event production a blend of creativity and complexity A PhD in music, a background and self-reliant, and although obviously resonates with in Asian culture and a we’re training them in events, Alison’s students – last year research speciality in we’re really giving them a set she was named “Best lecturer ethnomusicology aren’t the of skills that can be applied to for the Faculty of Culture & standard qualifications for an anything.” Society” in the AuSM Awards. event production lecturer but Beyond the classroom AUT alumna Avalon Ogle- it has proved an inspiring mix learning, Alison says the Chapman, now a marketing for Alison Booth’s students. opportunity to gain real and events co-ordinator Alison joined Auckland events experience through the with NZ Innovation Council, University of Technology’s co-op work placements is a describes Alison as an School of Hospitality and major advantage of the AUT exceptional lecturer and Tourism over eight years ago programmes. mentor who “delivers content in a part-time role and now in a relevant, engaging and AUT students have worked on teaches event production, inspiring way that is truly a massive range of events and event planning and manages valuable to students. at AUT with the help of a with a range of employers, co-op placements for event Vice-Chancellor’s Academic from the Rugby World Cup to “As a mentor her guidance is management students. Her Staff Doctorate Completion Make-a-Wish, from Auckland invaluable.” creativity is integral to her Award and last year was Tourism, Events and Economic teaching. Alongside teaching on awarded the “Promising Development to a recent undergraduate programmes, Musicologist Award” by the “Event management is collaboration with Auckland including the BA in Event Indian Musicological Society about getting creative and Live which saw students Management and Bachelor in Mumbai, India. about using things wisely. delivering activations for of International Hospitality It’s important to me that the children and families waiting She is looking forward to Management majoring in students understand it’s not to enter the popular ARBORIA an upcoming sabbatical in Event Management, Alison about going out and buying installation in Aotea Square. early 2016 which will see her is also a postgraduate everything you need – you complete a virtual learning The wide range of co-op supervisor. look at what you have and research project, explore placements and the demands how you can use it, how you She is currently supervising co-development of an event of working on real events can stretch the budget further a tourism Masters student certification programme and means Alison often finds and create surprises.” who is looking at the role that finalise a chapter and journal herself mentoring students volunteers play in eco-tourism articles. Alison is also excited “At the end of the programme, after hours or catching up in the Hauraki Gulf. about NZAEP’s decision to I want the students to via Skype but she says it’s sponsor a prize in the end understand the creativity part of the job and there’s an Despite her busy workload, of year student awards for and the complexity involved “immensely satisfying pay-off Alison is still committed to her the “top event production in creating events. We’re also when you see them succeed”. own research. She completed student”. training them to be organised her PhD while teaching That passion for teaching

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Events Update, November 2015 Page 9 Entrepreneur’s website aims to cut ticket sale risk Source: Stuff.co.nz, 12 organisers and artists, Hyde by setting dates which best “You can do about two years’ October 2015 said. suited audiences. work in about three months.” A former Timaruvian has a The Timaru District Council Hyde met the company’s chief Each Lightning Lab team plan to take the risk out of has shouldered risk for some executive, Jacob Manning and receives $18,000 seed funding putting on events. community events in the past developer Tin Htoo Aung at and access to more than 100 by guaranteeing them against an Otago University “start-up specialists in various business Abbe Hyde hopes to attract loss if locals failed to turn out. weekend”. The trio became fields, in return for 8 per cent investors to the SuchCrowd interested in ticketing systems of their investments. website she and two business By staging an event with and decided to take their idea partners are developing. guaranteed audiences, Hyde In exchange for the seed further. said performers faced less risk funding and programme, the IT The website allows people to of an event which made a loss. Hyde said participating in the startups sell 8 per cent of their propose an event and set the In return, SuchCrowd took 5 Lightning Lab programme had businesses to “angel investors” minimum number of people per cent of the ticket price on provided them with expert who own the Lightning Lab they need to attend it. People successful events. support and allowed them licence and brand. On Demo who want to attend can buy time to dedicate to developing Day they will be seeking tickets. If enough buy the Hyde said she had read the business. investment from a wider group tickets, the event happens. about a survey stating Timaru of investors as well. If they do not, the event is District youth wanted more cancelled without either side organised parties and raves, losing money. and hoped SuchCrowd could encourage potential event The team is one of 10 organisers. chosen from 200 entrants by Lightning Lab Christchurch to Performers and even office participate in the “business groups had already used the accelerator” run in the suchcrowd.co.nz website to GreenHouse innovation centre organise events, prompting in Christchurch. the start-up to make provision for a private function section Events which failed to reach on the website. their expected turn-out, or used venues which were too She expected organisers SuchCrowd chief executive Abbe Hyde discusses the online small for their audience, were could begin “co-designing ticketing start-up company with chief financial officer Jacob both lost opportunities for your events with the crowd” Manning and chief developer Tin Htoo Aung. Punters keen to experience new look fest Source: Hawke’s Bay Today, 14 He said one of his aims was to October 2015 introduce more events over a broader age demographic - for Just two weeks after tickets children, teenagers and adults. for events at next year’s Tremains Art Deco Festival Among those planned for the went on sale the response young adults was a Deco Disco locally, nationally and evening to be staged at Shed 2 internationally has been where a DJ would mix modern strong. music into a deco version. “We are 20 per cent up on “We are working to provide where we were at this time something special for all age L-R: Jonathan Smith, event manager, Art Deco Trust; Ricky last year,” events manager groups.” Howes, manager, Kim Ansford, account manager, Robert Jonathan Smith said. “It is The bulk of the international Ngui, estimator, Brebner Print with the 2015 Art Deco festival going very well.” sales so far had come from programmes IMAGE CREDIT: Hawke’s Bay Today Australia. He put the increase down to Ticket sales for trips on the Mooney four months ago. two factors - the extensive And there had been strong vintage railcar were also new-style programme that is “It is an amazing festival to interest from across New strong. also available electronically be involved in - one of New Zealand as earlybird buyers and the increase in events. It will be Mr Smith’s first major Zealand’s iconic events - and I booked accommodation “There are 42 new events and festival as an events manager am humbled and honoured to around the events they wanted 125 in total,” Mr Smith said. after taking over from Peter be part of it.” to attend.

Events Update, November 2015 Page 10 FIFA to claim large percentage McLaren festival moving to of U20 WC profit Auckland Source: Excerpts from Otago Germany saw Fifa investment Source: SunLive, Thursday 15 Daily Times, Sun, 18 Oct 2015 of around $102 million, Oct, 2015 according to their 2012 New Zealand Football could The McLaren Valley Music and financial statement. That miss out on up to $1 million Arts Festival will no longer tournament returned an from the profits of hosting be taking place in the Bay of after-tax profit of $12.66 Plenty next year. the 2015 Under-20 World million, all of which was Cup with Fifa apparently set The new music and arts retained by the German to retain a large percentage festival that was set to take McLaren Valley Music and Arts Football Association for place at McLaren Falls Park of the surplus from the Festival director Paxton Talbot. distribution. next January will now be tournament. Photo Credit: Photo: Tracy Hardy Fifa budgeted to spend relocated to a central location The Herald on Sunday around $32 million for the somewhere in Auckland. Aimee Driscoll says they are understands the Under-20 2015 Under-20 World Cup, McLaren Valley Music and Arts disappointed the festival World Cup made a profit of which was a similar amount Festival director Paxton Talbot. won’t happen this summer in around $2.1 million, thanks to to the 2013 ($32 million), Tauranga. healthy ticket sales and solid The festival’s relocation has 2011 ($34 million) and 2009 The council worked in cost management by the local come about after ongoing ($30.8 million) events. They partnership with the festival organising committee. negotiations with residents also invested similar sums in the area failed to resolve organisers, Western Bay of The Government will receive into the 2011 and 2013 a number of outstanding Plenty District Council and approximately $500,000 of Under-17 World Cups. And concerns. other stakeholders towards “a that figure to compensate for sometimes they have had to successful event at McLaren Festival director Paxton Falls Park”. their $5.5 million investment spend considerably more, Talbot says he is incredibly in the event. In normal putting $63 million into the disappointed to be unable to “We left no stone unturned to circumstances, most of the 2009 Under-17 World Cup in hold the festival at McLaren find an alternative location remaining $1.6 million would Nigeria. Falls Park, but adds the event in Tauranga, but given the be banked by NZF, who timeframe the organisers It’s a recognition that such will go ahead in Auckland on technically took the risk on decided to move to Auckland,” events are more about January 11-12. the event. says Aimee. development than generating “We have been working But it’s believed Fifa have, at revenue, and are subsidised extremely hard for many “We understand that ongoing this stage, asked to retain up by the gargantuan profits the months to go through the negotiations between the to $1 million of the surplus, senior World Cup generates. resource consent process,” festival organiser and residents failed to resolve a number of which would leave around The 2014 tournament in Paxton explains. “But ultimately outstanding concerns.” only $500,000 for NZF. Brazil delivered $5.87 billion we needed to make a decision into Fifa’s coffers, with an to move the Festival. Aimee says as events play a It would be an almost estimated net profit in excess “We did explore a range of other key role in showcasing the unprecedented move for of $3.22 billion. options in the Bay of Plenty city locally, nationally and world’s football governing and other areas, but Auckland internationally, council want to body, especially as their 2015 One million dollars is a is the best solution given the see more major events happing annual report indicated cash trifling amount for Fifa, but a timeframe.” in Tauranga. reserves of $2.24 billion. considerable figure for NZF. Ticket purchasers will be “We encourage event The national body have re- In response to a Herald on offered full refunds or ticket organisers to approach us as entered negotiations with Fifa Sunday inquiry, Fifa referred holders can retain their tickets events celebrate Tauranga’s over the distribution of the all questions about the for transfer to the new event. arts, sports and cultural surplus in an effort to improve surplus to the LOC. In a text diversity, bring community Paxton says he is working pride and increase economic their share. message, LOC CEO Dave closely with all contracted Beeche said: “NZF are going activity year-round. The age-group events Fifa run artists on the change of to make any comment on the location. “[Council] enjoyed working with are not the cash cows that outcomes of the tournament the festival team and we look the senior World Cup is, and going forward.” NZF officials “We know so many people were forward to working with them in excited about this Festival and any profit is typically directed declined to comment. the future. We wish them all the back to the home association, we are sorry to disappoint our best for this event,” she adds. in recognition of significant Read more. fans who have believed in the work required to run such an vision. We are working to create Ticket purchasers will be offered full refunds or ticket event. something special for the event in Auckland.” holders can retain their tickets As an example, the 2011 for transfer to the new event Tauranga City Council Women’s World Cup in communications manager

Events Update, November 2015 Page 11 International motorsport event for Baypark in promoting rallycross came when he was chief executive of West Palm Beach International Raceway in Florida. He says the events there attracted good competitor numbers but modest crowds and convinced him a stadium environment would be more successful. “Baypark is the only stadium in New Zealand which has everything on site,” said Mr Dixon. “I went to the second Jetsprint HIGH FLIERS: Promoter Ron Dixon is partnering with Bay Venues and Motorsport BOP to bring event this year and it was the sport of rallycross to ASB Baypark Stadium. fantastic. It confirmed all my feelings about stadiums being Source: Bay of Plenty Times, rallycross to the Baypark construction at the Highlands the ideal venue for this type of 18 October 2015 venue. Motorsport Park complex at sporting event. Cromwell. The sport of rallycross is In rallycross, fields of between “Their event is a much bigger set to make a high-profile six and 10 cars race on a Mr Dixon has run rallycross undertaking. I don’t have to return to the New Zealand specially prepared circuit events previously in the dig a hole and fill it with water motorsport calendar with an combining tarseal and gravel United States and hopes to and then put it all back again.” international event planned sections along with jumps attract significant numbers Mr Dixon estimates track set- for Mt Maunganui’s ASB and other obstacles. of competitors to entertain a up and tear-down would take Baypark Stadium next year. potential audience of 17,000 It has boomed in Europe and place two days either side of in ASB Baypark Stadium. International stars will North America in recent years the rallycross event. compete against New and Australia is now re- “Most of the competitors The local car club - Zealand’s best rally drivers introducing the sport. will be New Zealand rally Motorsport Bay of Plenty Inc. over two days of high-speed drivers and competitors with “Rallycross was developed in - will provide the key officials competition in the inaugural special hillclimb cars and Europe several decades ago and marshals to staff the New Zealand International some classes for off-road as a faster-paced and more event. Rallycross event over the racing cars and trucks. I’ve spectator-friendly alternative February 27-28 weekend. being talking to car clubs and The February 27-28 rallycross to traditional rallying,” said Mr so far the response is very date means a change to Longtime motorsport Dixon. favourable. the recently released 2015- promoter Ron Dixon - father “It’s now recognised at 16 Baypark Speedway of IndyCar champion Scott “But I’m also working to the highest level with its calendar, which had the BOP Dixon - announced the plans have a couple of high-profile own FIA World Rallycross Super Saloon Car Champs for an under-lights rallycross international drivers there as Championship, with Petter scheduled on Saturday spectacular at Baypark. well.” Solberg - a former WRC driver February 27. Mr Dixon is partnering with who is hugely popular with To create the 1.5km track Tauranga mayor Stuart Bay Venues and Motorsport New Zealanders - winning the length and provide the Crosby was pleased to see the BOP on the two-day event inaugural World Rallycross tarmac element necessary rallycross event was on the which would use a mixed title in 2014.” for rallycross, the track will cards for Tauranga. surface 1.5km track and run through the speedway pit Rallycross events were staged feature a series of quick-fire gate into the sealed pit area “Particularly in regards to in New Zealand from the heat races leading to a final. and return to the arena via Baypark, which is becoming early 1970s until the mid- a ramp and through a gap in an adrenalin venue with other Circuit and stadium-based 1980s at several race circuit the speedway safety fencing motorsports,” Mr Crosby said. rallycross events have gained venues and most prominently near the southern end ticket huge followings in Europe and on a purpose-built track at “For the Rallycross to come booths. The action outside the North America in recent years, Hamilton’s Mystery Creek. to Tauranga will be a great arena will be shown on a big Mr Dixon says. start for a long and successful screen. Interest in the sport is event strategy.” He is aiming to bring the now being rekindled with Mr Dixon’s experience intense action of international a rallycross track under

Events Update, November 2015 Page 12 New event medical provider NZAEP Facebook ProMed arrives in Southland Page

SOURCE” Stuff.co.nz, 16 October 2015 A new private medical provider specialising in remote events will start work in Southland this weekend. Ex-St John paramedic, Don See what over 325 Gutsell set up ProMed in of your colleagues Timaru 11 years ago and has are liking! Like our since expanded nationwide Facebook page HERE. and into Australia. Need During that time, business in the South Island has tripled and ProMed has gone from ProMed operations manager Kirk Blumers and owner-operator VolunteersNeed covering two events a month Don Gutsell with one of the company’s ambulances. IMAGE to eight every weekend. CREDIT: JOHN HAWKINS/FAIRFAX NZ forVolunteers your “The need’s growing all the activities,” Gutsell said. certificate. time - I would say there’s a high demand,” Gutsell said. “People’s time is very precious “All we’re trying to do is meet for your today.” the demand of the public so Gutsell said a number of Event? their event can go ahead.” Southland-based events As a private provider, ProMed organisers had expressed did not have the same Having been a paramedic problems because they had for a long time, Gutsell knew Event? interest in ProMed’s services, but travelling down from permanent paid staff, Gutsell it was important to have an Timaru was costly. said. experienced team. After discussions and St John South Island Many of his staff were former negotiations with some communications advisor Ian military and had no qualms Southland clients, who agreed Henderson said he wasn’t about “getting dirty”. volunteernet.org.nz concerned about competition to use the service regularly, “Most are ex-military medics between event medic Gutsell decided to expand the who are used to working in providers because of the volunteernet.org.nz business down south. remote and austere locations,” sheer number of events they he said. Linked In The expansion is a cover. homecoming of sorts for Afghanistan, Papua New NZAEP In the past year, St John Gutsell, who grew up in West Guinea, Malaysia and East provided paramedic and first Otago. Timor were just some of the Group aid services for 316 events in places staff members had About 10 staff and two fleet Southland. vehicles will be stationed in worked, and they were always Southland, with the team It was important to note ready to “just get on and do preparing to get to work at some other first aid service the job”. providers were not able the Riverton Marathon and Gutsell was excited about to transport patients to Riverside Speedway this the future of ProMed, which hospitals if they were injured weekend. was recently registered as a at an event, Henderson said. Having another medical charity to cope with the costs services provider at events “St John may still be required of growing their clientele. Over 250 members have if paramedic services and meant the demand and “There’s not enough money to already signed up to transport is necessary.” pressure did not fall solely on fund where we’re going,” he the Linked In exclusive St John, Gutsell said. Gutsell said there was not a said. NZAEP Group. Visit lot of competition between www.linkedin.com/ St John were “doing a damn “We need hundreds of providers because the skills groups/nzaep-6934807 good job” and it was a case thousands of dollars to required a high level of to get involved. of volunteers having enough support the rate of growing training beyond a first aid time to commit to so many events.”

Events Update, November 2015 Page 13