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PPS 619/02/2013(022926)

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Be Bold with TTG Asia. www.ttgasiamedia.com | www.ttgasia.com No. 1658/May 4 – 10, 2012

Weddings & Taiwan Thailand Honeymoons Making steady progress Greening the kingdom Saying “I do” to PAGE11 PAGE14 destination weddings PAGE8

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www.ttgasia.com 3/11 tourism Most popular (as of April 30, 2012) watershed THAI maps out A380 1 deployment strategy Japan looks East, seeks creative rebirth Scoot picks Bangkok as By Raini Hamdi before the tsunami of 20 million 2 next destination TOKYO Just over a year after by 2016, as shown in a 2010 Ja- Green taxes not the way 3/11, Japan tourism leaders are pan National Tourism Organiza- 3 to push for sustainable voicing the need for a creative re- tion document. tourism: M’sia minister birth of the industry. But more than an arrival Senior vice minister, Ministry numbers game, it is going for Accor embarks on of Land, Infrastructure, benchmarks such as 4 sustainability drive Transport and Tour- greater visitor satisfac- ism, Ken Okuda, said tion and repeat visi- Global cities join hands to “creative innovation” tation levels. Targets 5 form tourism alliance was required for Japan are for 45 per cent of to expand its tourism visitors to be “very satis- India making headway as ski destination base. “It is important fied” with their visit and 6 Journey we capture Asia so- WTTC 60 per cent to say they Macau to get Ritz-Carlton, phisticatedly, and by Okuda: are “definitely” willing 7 JW Marriott hotels highlighting assets that innovation to revisit, according to show Japan is unique Okuda. Royal Caribbean unveils to Asia and unforgettable,” Okuda, To attract more Asians, Japan 8 2013/2014 winter cruises speaking at the recent World must make it easier for them to Down Under Brett Tollman, president and chief execu- Travel & Tourism Council Glob- travel, he said, pointing out steps tive of The Travel Corporation US, is taking a al Summit, said. taken to date, including multiple Starwood eyes growth Japan now has its eyes peeled entry visas for Chinese visiting 9 beyond 100 hotels in China 40-year-old family-owned business centred on the emerging Asian leisure Okinawa and visa fee waiver for TTC Indonesia launches on the Western market on a trip to Asia. He and MICE markets. Although foreigners visiting three prefec- 10 Philippine version of Asia already dominates its top tures in disaster-hit areas and B2B travel mart shares the experience with Raini Hamdi five sources – South Korea, Chi- multiple-entry visas. – see page 7 na, Taiwan, Hong Kong and the The expansion of Narita and To read these news, go to www.ttgasia.com US – Okuda said Japan would be Haneda airports and the rise of “expanding activities” to further low-cost carriers would also ease grow North-east Asia and South- travel, he said, as would speedier east Asian markets. It also wants immigration with the automated a 50 per cent increase in Asian gates. links web with TV for NTOs meetings by 2016. Arthur de Haast, chairman, Hiromi Tagawa, JTB Corp Jones Lang Lasalle Hotels, noted By Raini Hamdi slots”, he said, with Orbitz here or click here if president and CEO, admitted “increased activity” in hotel in- TOKYO Orbitz Worldwide is in an inter- you want to speak to a consultant inbound players had a role to vestment in Japan, though it was steep in a project linking web to view on the trained in the destination. play in changing the way Japan still “way off” levels in 2006/2007. TV, which its CEO, Barney Harf- sidelines of “It is a phenomenal oppor- was sold. “We must not just sell, “But if the government delivers ord, told TTG Asia “is the future” the WTTC tunity for NTOs and brands to but manage destinations,” said on the kind of growth and tour- of destination marketing. Global Sum- promote to, in this case the US Tagawa, urging tour companies ism volume as mentioned by The US-based online travel mit recently. audience, but if we can demon- to take the time to understand Ja- the minister, those would be the company is working with emi- “The dif- strate the success of this project, pan culture and attractions in or- foundations that would convince nent adventure travel producer, Harford: future ference, when we want to roll it out worldwide,” der to “remodel” the offering. He investors,” he said. Richard Bangs, to produce in- you integrate Harford said. said the problem was, although In the wider economy, Jesper spiring destination programmes web with TV, is, after inspiring Clips of the programme would the land was small, Japan was so Koll, head of Japanese Equity for TV, which are then linked to people to travel through a com- also be featured on Orbitz’s on- diverse, and many areas were not Research, JP Morgan, said 3/11 Orbitz’s websites to enable peo- pelling programme, you empow- line sites, along with dates/times developed or not known even to “did actually rip corporate Ja- ple to book the exact experiences er them to book. the episode would air, in order to Japanese themselves. pan out of its complacency”, featured. The first client is a yet- “We will be able to say, You channel travellers to TV. Japan is now aiming for 18 with concrete M&A activity – “a to-be-disclosed airline part- saw Richard in the Galapagos, or Harford said NTOs were in- million international arrivals by sixfold increase since April last ner, but the destination is Latin Easter Island, now here’s how to creasingly anxious to find ways 2016 – a figure that is actually year” – in the domestic sector, America. The programme will get there, here are two or three of being more compelling in des- below the record 18.6 million not just corporate Japan invest- be aired later this year on PBS, hotels we recommend, here are tination marketing. – View from achieved in 2010 and the target ing more aggressively overseas. “which has 5,000 syndication the activities, etc. You can book the Top, May 18, 2012 issue

ttgAsia MAY04 p1 News-RH.indd 1 4/30/12 2:26 PM NEWS MAY 4 – 10, 2012 • TTG ASIA 2

TTG Intelligence Analysis by Murray Bailey Samui’s hotel glut More hotels, lesser rooms The number of hotel projects* in Asia-Pacific at end-February stood at 1,536, up 40 per cent, with 365,000 rooms, up 33 per cent. That indicates fewer rooms in each hotel on average – down five per cent to 237 rooms. depresses prices In terms of results for hotels already in operation, Asia-Pacific’s oc- cupancy increased 3.6 per cent in February to 66.5 per cent and aver- age room rate increased 2.8 per cent to US$145.92. Growing number of flights still insufficient to fill hotels *Progression calculated by Travel Business Analyst (TBA) from current and past STR Global data. By Chami Jotisalikorn properties attempt to get a better help raise the average occupancy BANGKOK An oversupply of conversion of incoming tourists rate to 50 per cent from the cur- Seat sales on major APAC airlines, Jan-Feb 2012 rooms and shortfall in tourists by slashing prices. In fact, Koh rent 40 per cent,” said Bannasat, have intensified competition Samui is now offering a large who suggested the ideal number Airline No., x1,000 Growth, % The ‘dragon year’ was off to a slow start for among hotels on Koh Samui, re- amount of accommodations at of tourist arrivals was 5,000 per Air China 1,052 2.1 sulting in rate slashing. lower prices.” day. most Asian airlines, with “The problem is not In 2011, there were Despite new flights in recent Cathay Pacific* 4,629 8.1 the exception of China lack of tourist demand, 448 hotels with 17,204 times (since March 31, Bang- China Eastern 1,267 1.5 Southern, which posted but limited number of rooms on Koh Sam- kok Airways started codeshare China Southern 1,068 18.1 a dramatic +18% for its international seat sales in flights and costly fares,” ui, with another 313 flights with Malaysia Airlines on Singapore Airlines 2,822 3.9 said Bannasat Ruangjan, rooms to be added to the Kuala Lumpur-Koh Samui the first two months of president, Tourism As- the island’s inventory route), industry players were * Includes Dragonair 2012. sociation of Koh Samui. this year, based on a sceptical of the benefits beyond At the same time, IATA Hotel rates have recent Samui Hotel the opening of a new market, as Growth of IATA airlines member airlines from 7% Asia-Pacific gained 6.2% dropped by 15 per cent Bannasat: more Market Report by C9 the airport’s handling capacity is worldwide (Jan-Feb, 2012) since last year and sever- Hotelworks. still the limiting factor. in traffic (in revenue pas- seats needed senger kilometres) over al are offering addition- Other reasons lead- Koh Samui is currently served Growth of IATA airlines in the same period, but that al free nights to attract guests, ing to the price war, according by one private airport owned by 6% Asia-Pacific (Jan-Feb, 2012) said Vorasit Pongkumpunt, vice to Gilboa, are the strong Thai Bangkok Airways, which con- was still below the world president of business develop- baht and economic recession in trols all air access to the island. Source: Companies, TBA total, which rose 7.3%. ment & marketing, Nora Beach Western countries. Foreign tour- The airline’s monopoly and high Resort & Spa. ists now pay much more in their airport fees have long been a Dean Gilboa, owner of Petch- own currencies than they did a source of contention among the erat Marina and Angthong Villa, few years ago, he added. local travel trade. Hong Kong market picks said: “The number of tourist ar- “When you combine all the The Ministry of Transport has rivals, though higher than previ- factors together, hoteliers on ordered the Airports of Thailand ous years, is still not enough to Samui have no other choice but to conduct a feasibility study on up for the Philippines fill up all the hotels. Hotel de- to (stay) attractive by lowering building a new state-run airport MANILA The Philippines’ ef- FITs from Hong Kong, espe- velopment on the island has far their prices,” he lamented. on Koh Samui, and transport forts to promote itself as a safe, cially business travellers and di- exceeded the ability of transpor- “Koh Samui has an estimated minister Jarupong Ruangsuwan affordable destination to the vers, continue to visit the Philip- tation to bring in enough num- 3,600 airline seats available per said the existing airport was not Greater China market is starting pines, said Lily Agonoy, general bers. day. If we can increase the seats able to expand further to cope to pay off, following the nearly manager of Hong Kong-based “As more hotels open, some during the peak season, it will with increasing flight demand. two-year-old travel ban issued by Farrington American Express the Hong Kong government. Travel Services. According to the Philippine However, the travel ban had Department of Tourism (DoT), the greatest impact on tour Hong Kong arrivals groups, which opted to Indians seek budget stays in Asia – which declined 30 visit other countries in per cent in 2011 – are the region instead, she By Divya Kaul tive, High Flyer, said some trav- recovering, posting a added. NEW DELHI More Indian trav- ellers were even shortening their 33.7 per cent year-on- Despite the concert- ellers are opting for shorthaul “Indian families are trips. He added: “Nowadays cli- year growth to 11,792 ed efforts of the Philip- holidays and budget accommo- seeking optimally ents are going online to check in January 2012, albeit pine government and dation in Asia for their summer best possible prices, then de- from a reduced base. private sector to lobby manding the same from us...Our for the travel ban lift, vacations, following pricier in- priced hotels that give David Leung, man- Agonoy: FITs commissions are squeezed.” Richard Willis, manag- ternational airfares arising from aging director of Hong remain strong the recent service tax hike. value for money to Deepak Narula, managing Kong-based JJ Explorer ing director, Diethelm Based on the new rule, there is balance the overall director, Aman Travels, also no- Tours, which is responsible for Travel Hong Kong, said “it will no upper limit to the tax charge- ticed more Indian travellers were polishing the Philippines’ im- take time”. able on tickets. A passenger now impact of high prices.” bypassing the middleman and age in Hong Kong and Macau, Meanwhile, the Philippines is pays a tax rate of 4.9 per cent Pankaj Nagpal heading for online deals. He said said “it’s business as usual”, with now courting mainland China (following a 60 per cent rebate Managing director small- and medium-sized travel Hong Kong arrivals in Febru- and Taiwan more aggressively on the new service tax rate of Travstarz Global Group companies have had to stem ary showing a “slight percentage in an attempt to make up for the 12.3 per cent), as opposed to revenue loss from ticketing by g r o w t h”. losses caused by the travel ban. the previous 10.3 per cent or a improving revenues from selling Hong Kong’s growing flight A resorts operator in the maximum of Rs773 (US$14.70), hotels and holidays. connections to the Philippines Visayas said it is now targeting whichever was lower. This means past few years. As a result, travel consultants could also spell a quicker return mainland China and Taiwan to a customer now has to pay However, this are looking to sell hotel brands of the market. fill the gap left by a diminish- Rs1,960 on tax for a ticket of segment is that provide special rates to Dragonair is launching direct ing Hong Kong market, which Rs40,000, for example. highly price- them. “We (give) special offers flights from Hong Kong to Clark used to comprise 30 per cent of The additional burden is sig- sensitive, so such as 20-25 per cent discount in Pampanga this month, while business. It intends to emphasise nificant for many Indians who Indian fami- on F&B and complimentary both Philippine Airlines and to both markets that the Philip- travel with their families, re- lies are seek- massage and spa to our clients, Cebu Pacific started direct flights pines is a safe destination, espe- sulting an increase in budget ing optimally something they can’t find on- between Hong Kong and Kalibo cially with additional security demand for South-east Asian Sahni: airfares priced hotels line,” said Bhalla. in Boracay in April. measures in place, such as the countries, said Guldeep Singh on the rise that give val- The increase in airfares is To entice travellers from creation of the Philippine Na- Sahni, managing director, Wel- ue for money unlikely to dampen India’s out- Greater China, Cebu Pacific has tional Police Crisis Action Force. don Tours & Travels. to balance the overall impact of bound market though. launched special promotions Arrivals from mainland China Moreover, many Indians’ high prices,” said Pankaj Nagpal, Sahni said: “I expect an over- in Hong Kong, Macau, Taipei, and Taiwan, which posted dou- budgets are also affected by the managing director of Travstarz all increase in summer holiday Guangzhou, Xiamen, Beijing ble-digit gains in 2011, grew 174 depreciation of the rupee against Global Group, adding that he bookings as more and more and Shanghai. per cent to 42,868 and 68 per cent the US dollar. was seeing more demand for middle class families are opting Still, the Philippines’ blacklist to 21,995 respectively in January “India’s strong upper middle budget stays in countries such as for overseas holidays, which are status continues to be a challenge 2012 over the same month last class led to the dramatic growth Singapore and Malaysia. affordable and, at times, cheaper for travel experts hoping to sell year, according to DoT. – Rosa of outbound tourism over the Shravan Bhalla, chief execu- than domestic holidays.” the destination. Ocampo

ttgAsia MAY04 p2 News_LXgc(new).indd 2 5/3/12 3:28 PM NEWS MAY 4 – 10, 2012 • TTG ASIA 3 Deep in M&A prowl Governments, listen to this By Raini Hamdi around the world – particularly TOKYO A study which puts in the USA and Europe? The India’s MakeMyTrip eyes further acquisitions to grow company travel and tourism in the broader answer, of course, was financial context of other sectors shows services and automotive manu- By Raini Hamdi example, we in tapping the growing online that the industry, at nine per cent facturing. Both received billions TOKYO MakeMyTrip is on a haven’t done travel markets in the region by of GDP, is larger than automotive of dollars of government cash to prowl to buy more companies, pilgrimage leveraging on the MakeMyTrip (eight per cent), mining (eight keep them functioning.” having sealed three M&As since travel in In- brand was “tricky”, he said. per cent) and chemicals Taleb Rifai, UNWTO its blockbuster IPO in 2010. dia. The sin- “Building a brand in a new (seven per cent). secretary-general, said: Founder & CEO Deep Kal- gle biggest market isn’t easy. We have Yet, issues such as “Taxes such as the UK ra outlined three “buckets of reason Indi- MakeMyTrip.sg (Singapore) bureaucratic visa facili- APD (Air Passenger M&As” when asked by TTG ans travel is and MakeMyTrip.ae (Emirates). tation and unfair taxes Duty) can choke the Asia about his strategy. So far, Kalra: three still pilgrim- We’re putting content into both continue to frustrate industry, affecting not the three companies bought by buckets of M&A age, so maybe sites, but not advertising them the private sector. The just airlines but im- MakeMyTrip are disparate busi- we can do much. The latter is doing bet- study, conducted by pacting demand for nesses: a 79 per cent stake in Lux- something in that line. We’re ter as there’s a big void in Dubai WTTC and American Scowsill: better hotels, etc. We need to ury Tours & Travel Singapore; looking for companies. My Guest and Abu Dhabi for OTAs, unlike Express, is part of cur- understood show governments how 29 per cent in Delhi-based My House Accommodations is one in Singapore, where there are rent effort by the in- short-sighted they are... Guest House Accommodations, such – it has customers looking already companies such as Zuji, dustry leadership to be “better The US$3 billion they generate a portal focusing on budget ac- at ultra-budget rooms, US$30- Wego and ,” said Kalra. understood” by governments. now will create a loss of US$10 commodation in India; and 19.9 US$40, some even cheaper at Asked what’s next for him “It is no longer sufficient just billion in the longer term.” per cent in Ixigo, a leading travel US$20-US$30 a night. We think now that he’s made MakeMyTrip to communicate how important WTTC’s call last year for the meta search engine in India. it is an exciting area to get into. the poster child India OTA, Kalra we are as an industry. We have to industry to unite with one voice “The first bucket for M&A is “The third bucket comprises said he was “fixated” to grow recognise that, in governments’ to effectively engage govern- around supplier disintermedia- niche travel technology play- shareholder value. “When you eyes, travel and tourism is just ments has resulted in a coalition tion, similar to Luxury, where in- ers, like Ixigo. Another example list, you make a conscious choice one activity that sits alongside comprising WTTC, UNWTO, stead of going through Luxury would be a company that de- of not exiting, you’re actually many other economic sectors. IATA, PATA, World Economic for hotel contracts, we now have velops mobile apps, something growing the company. We have And these other sectors are better Forum, American Society of the direct contracts through we don’t have the skills to do, so resources now, we’ve raised mil- understood than ours – which Travel Agents, Cruise Lines In- the acquisition,” said Kalra, in- we outsource, but is going to be lions in cash through the IPO explains why they receive greater ternational Association, Airports terviewed at the recent WTTC valuable going forward.” and we’re doing a lot of M&As. support,” said David Scowsill, Council International and the Global Summit in Tokyo. Kalra believes there is a lot of “But doing an acquisition is WTTC president & CEO. US Travel Association (TTG Asia “The second bucket is reach- potential still for more Luxury- the easy part, making sure the “When we hit the depths of e-Daily, April 20, 2012). Their ing new customer segments type acquisitions in South-east marriage works is another,” he the last recession, which indus- first mission is to illustrate with which we’re not ourselves doing Asia, “as that’s where Indians are said. – View from the Top with tries immediately dominated hard facts the benefits of improv- or will take a long time to do. For travelling to”. However, investing Deep Kalra, June 1, 2012 the attention of governments ing visa systems to governments.

ttgAsia MAY04 p3 News-RH.indd 3 4/30/12 2:28 PM OPINION MAY 4 – 10, 2012 • TTG ASIA 4

Haven’t been to our new Go beyond being inspired home? ow does a 60-year-old man stay in tune with if he didn’t think “it could be a great organisation Here’s what you’ve missed Hthe times? again”. However, he believed that education and PATA’s recognition that it must adopt a Next Gen training must be high on the agenda to ensure the strategy is admirable – this coming from a 61-year- future competitiveness of the industry. Semone association that in its heyday had former prime said: “We have grown so fast with infrastructure in A T minister Margaret Thatcher as keynote speaker at Asia, but we need to upskill people.” Our mystery man examines how its conference, which used to be the act in town PATA has made efforts to engage tomorrow’s Borat, the alter ego of British when held. But those days are long gone, and PATA leaders via educational institutions, but could it do comedian Sacha Baron Cohen, CEO, Martin Craigs, himself confessed: “We don’t more in training today’s workers? For instance, it managed to single-handedly boost have time for introspection. It’s time to move on.” could work closely with ASEAN – which is taking inbound numbers to Kazakhstan. The mood at this year’s PATA Annual Confer- steps towards a free flow of labour within South- ence was markedly more upbeat compared to the east Asia – to build a larger pool of qualified tour- year before. Optimism hung in the air, as PATA’s ism professionals. What about developing a certifi- Next Gen commitment was unveiled by its CEO, cation programme that it could roll out across the who has been described by attendees as “energetic” 10 countries? and “someone who can really talk”. b) As for making the Internet an ally, now that While Next Gen is a breath of fresh air in an or- PATA has its own online intelligence tool, why not ganisation whose average age of members is possi- marry technology and events since both are priori- Michael Bulcik bly close to 50, it has to be more than just branding. ties of the association? Virtual travel trade fairs have It has to be a state of mind. already sprung up in countries such as Malaysia (see Hot Moves PATA’s Next Gen is a An executive board member I spoke to told me page 6), and it wouldn’t be too far-fetched for PATA breath of fresh air... that he wants to “see Next Gen actually work”. to consider how its annual travel mart could have Carlson Rezidor hires Thomas J PATA has flagged three areas it will pursue: ad- an online spin-off. This could also attract more on- Monahan as EVP development, but it has to be more vocacy, events and its newly developed travel data line players to become members, when they see that Asia-Pacific; David Shackleton joins platform PATAmPOWER. This is a good base to such events are applicable to their business. Dusit International as COO; The than just branding. start from, but here are three further suggestions: c) And while we’re on the topic of events, PATA Peninsula Hotels appoints Simon Yip It has to be a state a) Besides tackling glaring roadblocks in travel, could consider reprogramming the annual confer- and Robert Cheng as VP of sales such as taxes and visas, PATA should anticipate ence as an extension of the travel mart. Its CEO and VP of marketing respectively of mind. oncoming obstacles to growth and champion ap- has rightly identified that industry members pre- propriate solutions. Human capital may not be as fer events to be clustered in order to save time and sexy an issue, but this is the next big thing that will costs, so why shouldn’t PATA explore the confer- Gracia Chiang trip the industry if the right amount of investment ence-mart option for its own two key acts? Hot Deals Editor, TTG Asia is not made now. PATA must adopt a forward-looking attitude Swissôtel Resort Phuket (below) In a chat with TTG Asia, Peter Semone, chief and not just keep up with trends lest it becomes launches an opening promotion; technical adviser of the Lao National Institute for obsolete. Sofitel Plaza Hanoi is extending Tourism and Hospitality, said he would not have If the 60-year-old man wants to stay relevant, he complimentary stays and Apple volunteered to be on the executive board of PATA must be proactive, not reactive. gadgets to meeting planners who book high-volume packages Most commented on www.ttgasia.com Insight Vacations’ first- Hogg Robinson Group launches Nepal operations to ever Asian programme tap burgeoning business travel segment Fiona Lim from Singapore has nothing but US-based Anthony C Primo US was excited about the prospect of featuring a new destina- Poll praise for Insight Vacations’ inaugural Asian tion. He said: “I did enjoy reading the information and look forward to taking guests to Nepal. programme, which features India. Groups and incentive programmes are always on the lookout for new and interesting destina- Which LCC will be the biggest “This is a good product evolution strategy tions to visit. Please keep me advised of any developments in the future.” game-changer for regional aviation? by Insight Vacations. As travellers get more savvy and affluent, they will increasingly seek • Scoot • Jetstar Hong Kong Air India shows early signs Philippine agencies look to out more experiential products vis-a-vis the • AirAsia Japan • Thai Smile Air run-of-the-mill destinations,” she said. of positive recovery China, Taiwan to fill HK gap “Customers who have travelled with In- In reference to Air India’s growth, Sachin M Philippines-based Inday Joyce took a posi- CORRECTION In TTG Asia April 20, we had said the new sight before appreciate the high standards its from India said the equity infusion by the tive view of her country’s efforts to expand its Singapore-Nanning flights were charters. tour itineraries offer. As exotic as India might government was a “good step”. However, he Greater China market: “There are other plac- These are actually twice-weekly scheduled sound, escorted sightseeing and staying at added that it should also “implement a new es in the Philippines (worth visiting), such as flights mounted by ASA Holidays and AZ Holidays, in collaboration with a Nanning some of the top hotels on Insight’s packages wage structure according to the DPE (Depart- Iloilo City, which can be accessed from Tai- tour operator. We are sorry for the error. is good value for the discerning traveller.” ment of Public Enterprises) guidelines”. wan and Hong Kong via Kalibo and Manila.”

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ttgAsia MAY04 p04 Opinion GCrh.indd 4 4/30/12 2:29 PM Experience a distinct new style in Kuala Lumpur, Malaysia!

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A-Zs of Successful Agencies Customer Service With so much focus on the likely focused on delivering ship with your customers Internet, many travel con- great customer service. who see you as their own Responding sultants are overlooking one The rule is simple. If you ‘concierge’ and ‘vacation of the key and most formida- offer mediocre customer ser- guidance counsellor’. People to the changing ble areas that can affect their vice, even if it was the norm do business with people they face of travel ability to gain new customers: a few years ago, you can be like and trust, and there is no customer service. guaranteed to lose customers better way to build rapport Top customer service is and business every day. than to focus on customer now a requirement to grow Second, great service wins service. and attract repeat and incre- customers’ hearts and loyalty. Large companies selling mental business. There are Just think of your favourite to millions of people strug- With a history dating back to 1946 and a portfolio exceed- three reasons for this. retailer that prides itself on gle to develop the degree and ing 4,100 hotels, Best First, the modern custom- customer service. I’d bet you depth of personal contact Western has developed a strong brand image that is er demands it. Think of the might even drive out of your and relationship that you can recognized by customers type of customer service that way to support someone provide. Your local availabil- around the world. Our focus on comfort, value-for-money we were exposed to five, 10 whose service enhances the ity, constant communication and high service standards are or 15 years ago. We waited in buying decision, regardless of and ‘high-touch’ approach to well-known, but recently Best Western has diversified, lines or on the phone longer, the product. your customers can and will offering two unique new had to put up with surly wait- Throughout my travels be the formidable link in giv- products. staff and customer service worldwide, I rarely walk into ing you an edge over larger BEST WESTERN PLUS and representatives, and did not a top-selling travel company competitors. BEST WESTERN PREMIER have access to online infor- that doesn’t take pride in As customers demand bet- are designed to cater for a new generation of Best mation or convenience, as providing excellent customer ter service and attention in Western customer – those we do today. Now, don’t get service. It’s amazing to see the future, you are presented seeking a little something extra, but delivered with the In this regular column, me wrong – we all encounter competing agencies within a with a huge opportunity. The same warmth and service Adrian Caruso, founder poor customer service on a locale, and the defining dif- consumer-focused trend and excellence that Best Western consistent basis, but we also ference between the super the need for service is higher has offered for the last 60 and CEO of TA Fastrack years. Australia, dishes out advice receive higher service levels successful and the lacklustre than it’s ever been, and as to travel experts. A former from retailers that know the consultant, all things being customers look to travel ex- Launched last year, BEST WESTERN PLUS provides a and hotel value of providing great day- equal, is customer service. perts who know them more bit more than one might owner/operator, Caruso to-day care of their custom- Third, great customer ser- as an individual than just a expect from the usual Best Western product, but still at a now coaches travel, tourism ers. The retailer that continu- vice gives you an advantage sale, you will find huge incre- very competitive price point. and hospitality businesses ally expands and improves its over Internet conglomerates mental growth for your busi- Guests can expect well-appointed rooms with enhanced bathroom throughout the region. customer base is more than – you can create a relation- ness on a consistent basis. amenities and minibars, tea and coffee making facilities and spacious work desks. Hotel facilities will commonly include fitness centres and laundry services. TTG Travel Pursuits Compiled by The Fox Then, for guests wanting to experience a little more A light-hearted section 1 If Finnair takes over the smaller Air Finland, can we say that Air Finland “has vanished into Finnair”? luxury, we have developed where we take a word, alter 2 Why will Starwood say “cheese” if it takes over Hilton? Because the result will be Stilton. BEST WESTERN PREMIER. 3 Why didn’t Carlson and Rezidor merge their names when they created a joint company? Because that would have opened a CarDor. Representing the highest it by adding, subtracting or end of Best Western’s hotel changing some letters - and 4 Holiday Binn – a place where you put all those cancelled vacation plans. collection, these hotels offers 5 Baffles – a misunderstood hotel group based in Singapore. a complete luxury experience, giving it a new definition: with a full range of upscale 6 Thaiband – a musical destination in Asia. Humour amenities, personalized services and stylish décor. Hotels are designed to be unique, reflecting their environment and leaving a lasting impression on guests. Selling travel in the virtual world Guests choosing to stay at a BEST WESTERN PREMIER hotel will enjoy the utmost comfort, with rooms featuring Online travel fairs are taking off in Malaysia, attracting consumers and businesses alike high quality furnishings, deluxe bathroom amenities and premium linens. KUALA LUMPUR The Virtual tion, there is ager, Ivy Kok, said: “We will con- with the intention to purchase – Travel Fair (VTF) set a precedent also no cap tinue to participate in the VTF as we have become more selective BEST WESTERN PREMIER hotel facilities typically in Malaysia and the travel in- on the num- we are pleased with the sales and with the participants.” include swimming pools, dustry when it debuted last year. ber of partici- cost savings we incur compared He revealed that although restaurants and spas allowing guests to relax and Having held a successful third pants. to a physical fair. there were less suppliers partici- soak up their luxurious edition from March 15-21, 2012, Further- “We find we can handle en- pating in the recent VTF, visitor surroundings. Meeting rooms and business centres also the online consumer show is tar- more, due to quiries better, especially from turnout was “significantly high- offer a broad range of geting to reach even more buyers the absence consumers who follow up on the er” because of the sweeter deals services to our corporate and suppliers for future instal- of geographi- information they see online and on offer. guests. Rohizam: fewer ments. constraints cal restric- contact us for details. The market Since the inception of the VTF, At Best Western we realized The brainchild of Creative tions, the re- is moving online.” similar shows have also sprung that while we had an excellent reputation, travellers’ Advances Technology Malay- cent VTF saw buyers from across Rohizam pointed out that up, according to Rohizam. “Our needs were changing. BEST sia (CAT), VTF rides on the Malaysia, Singapore and even the consumers also benefited from aim is to make the VTF an event WESTERN PLUS and BEST WESTERN PREMIER enable platform provided by Standard US. the “flexibility of researching, that both consumers and indus- us to offer an increased Online Tourism Architecture Rohizam said: “Only a short planning and purchasing travel try participants look forward to.” range of options for our new and existing customers. (SOTA), an online portal with time is required to initiate or anytime at their convenience and However, he conceded that Whether a guest is searching more than 1,500 travel experts launch an online fair as there is from any location”. the mode of payment remained for the quick convenience of and hotel members across 46 no physical venue to book and CAT will be organising more an obstacle. a weekend business city break in Bangkok, or a countries. SOTA is a business no booths to set up. virtual fairs in the future, target- Rohizam said: “Malaysia is a luxurious family beach unit of CAT. During the dura- “The virtual booth is open ing not only a growth in num- new but rapidly growing mar- holiday, Best Western is now able to cater for all their tion of the VTF, consumers are 24/7 for as many days as we de- bers, but also how to make the ket for online payment. Online needs. directed online through media cide it should run. There is no VTF different and unique every bank and credit card charges are advertisements, among other requirement for (travel consult- time. For this year’s fair, the com- a challenge as the profit margins means. ants) or hotels to deploy staff to pany introduced an e-auction. for travel are much lesser than A digital show offers many ad- physically man the booths or in- Said Rohizam: “When we first retail products. vantages over a physical version, cur travel, accommodation and ran the fair, we had many (travel “The consumer trust factor is said Rohizam Md Yusoff, CAT’s meal expenses.” experts) and hotels who partici- another challenge – whether the CEO. Without the need for Kuala Lumpur-based As- pated just to try out the concept. user is willing to part with his many overheads, participating pen Holidays, which is listed on As we have proven that the VTF credit card details online when in the VTF is more cost-effective. SOTA, had positive feedback attracts genuine buyers – real making a purchase.” – N. Nithi- Without any floor space limita- about all three VTFs. Tour man- travellers who come to the fair yananthan

ttgAsia MAY04 p06 Tip Sheet_LXgc.indd 6 4/27/12 10:08 AM VIEW FROM THE TOP MAY 4 – 10, 2012 • TTG ASIA 7

Brett Tollman He envisions Japanese-language Insight Vacations departures, Chinese President & chief executive chartering his Uniworld cruises, Red Carnation hotels in Asia – Tollman The Travel Corporation, US is taking a 40-year-old family-owned business centred on the Western market on a trip to Asia. He shares the experience with Raini Hamdi Journey to Asia

When was that moment when you guages, understanding what each ups, and if it is appropriate and cause I have a fantastic wife and our smallest rooms, or our old- said, okay, we’re going to seriously of the Asian markets looks for, we see growth out of these mar- three children, and I’m away est, when I’m staying in one of expand in Asia (TTG Asia e-Daily, adapting to their travel dura- kets, we’d love to. At the mo- from them a lot. our hotels because I want to see April 20, 2012)? tion, which is seven to eight days, ment, we’ll see if the Chinese will the quality, cleanliness and expe- About two years ago. My father, as opposed to, say, three to four embrace our brands if we make When on holiday, do you travel with rience the size, facilities, etc. who started the company, has al- weeks for Australians. them more Asian. your brands only? Also, when you travel on a ways been a great visionary and Visas are a real issue: get- I know what we think we’re Absolutely, though we don’t have product such as Trafalgar or In- ever since Jim O’Neill (chairman, ting 40 individuals ready to go going to do today is probably our hotels in some places but sight, 80 per cent of what we de- Goldman Sachs Asset Manage- on a scheduled set of dates then very different from what we end we certainly will use one of our liver is not ours, it’s just our ser- ment) coined the term BRIC, having half cancel because they up doing in a year and two from local guides. In June we’re gong vice, so you get to experience as we have appreciated the growth can’t get a visa is a great finan- now – it’s a first step in a very on one of our Trafalgar family a customer would – the coaches, coming out of these markets. cial exposure to the agency who’s long journey. experiences and last August, we the dining, excursions and so I took over as CEO two booked them and to us. cruised on one of our ships in forth, which is so valuable on top years ago and the timing kind Booking conditions are a big You took over as CEO two years the south of France. I love our of the mystery shopping we do of matched the after-effects of issue as well. Traditionally in ago – what would you like to be brands and I live our brands, so through third parties. the global financial crisis and Europe, we take a deposit at the remembered for? we do it when we can. the coming together of a whole time of booking, not refundable I’m passionate about sustain- Who inspires you? bunch of issues, trends and op- after seven days so we lock in our able tourism. I want to make Do you get special treatment? My parents, our customers, portunities: a huge loss of capi- inventory, which is always very sure we are giving back in all It’d be silly to say I don’t, but I my peers. My mum runs Red tal in the US and Europe that we precious, then you have to pay aspects: help protect the places always want to experience the Carnation (Hotel Collection). don’t believe is going to come in full before you travel. I un- and cultures we take tourists product through the eyes of our Every year, she handpicks 4,000 back soon, coupled with a shift derstand that we probably have to on a yearly basis, develop a customers and that’s not always Christmas gifts that she gives to from Western-focused control to adjust our deposit policies in culture of great employees who possible. I always every one of our employees and domination of the global some cases, but we are certainly together feel proud of the busi- ask to stay in and each year she keeps economy to one that’s more going to hold the line on pay- ness, develop great brands that track of what she East-focused today. ing full before travel. It’s not in are driven by service, and to be did the year be- We do live in a globally con- reflection to any culture or any known as a company of integrity fore. nected market where no region country but, as a business prin- with regards to the partners and People in- is in the centre. We want to be ciple, if we are going to provide suppliers we work with. spire me all the a global player so I’ve made a an outstanding set of services There’s incredible transpar- time. We can personal commitment as CEO to someone, they have to pay us ency in the world we live in to- be open to to help drive this. My father and in advance, we’re not going to day. As Google once said, if you learning cousin Gavin, who runs Trafal- chase them and collect payment lie, you die, so you’ve got to say e v e r y gar, came to Asia last September, afterwards. That’s a core business what you mean and mean what day. having worked on this plan the philosophy and that’s why we’ve you say. prior year, and we went to Hong grown and we’re financially Kong, Singapore, Shanghai, Bei- strong today. So the legacy remains though the jing and Tokyo. world has changed? I imagine getting consumer rec- Yes, my father’s shoes are big What strengths will work for you ognition for a brand like Trafalgar, ones to fill. I hope I can live up on this Asian journey? which is difficult to pronounce in to his expectations and what he’s We’re very good listeners and some markets, is also an issue? done in the last 40 years. learners. It’s important we’re not Absolutely, but I’m hoping that perceived the wrong way: We ap- by providing the marketing sup- What’s it like growing up in a fam- proach this market with great port and investment to our part- ily in travel and tourism, and did humility as Westerners coming ners, and providing the training you want to be in business? in. We have to look, listen and support to their frontline agents, I have always wanted it, ever since learn what the market wants and it can be communicated to their I was three or four years old and we need to adapt. It’s not about customers. my parents built a hotel group in being Asian-centric; it’s about South Africa. I have always been being customer centric. You have 22 brands. Do you see a passionate about serving people, We’re in a niche business. Col- consolidation? about giving the opportunity to lectively, while we move quite a No, we’ve always been decentral- people to experience cultures, few people globally, our brands ised. Our founder, my father, has see new things. I’m a third- (individually) don’t move that always believed you must keep generation hotelier so that’s many people, so we have the op- the brands separate because if in my blood more than any- portunity to understand what you homogenise them, you lose thing. our niche is looking for and brand integrity, service and cus- People in this business therefore customise our product. tomers who are loyal to the clear- work 20 hours a day, six to ly defined brands. seven days a week, because What are your observations so far It’s fantastic leading a com- they love it. on customising the product for pany that has great brands and Asians? great executives managing each Do you put in those There are so many issues, start- one. hours? ing with local guides, getting ho- No, but some days tels to work with us so they have What about launching an Asian it seems like it. I breakfasts, TV programmes, brand? also know I have collateral materials in those lan- We have a history of doing start- to balance it be-

ttgAsia MAY04 p07 -BRETT TOLLMAN View fm e Top rhgc.indd 7 4/27/12 10:38 AM WEDDINGS & HONEYMOONS

Saying “I do” to destination weddings It’s an auspicious year for Chinese nuptials, and tying the knot overseas is now in vogue

WEDDINGS Holding a desti- weddings in Singapore,” said Jastrebkova. SINGA- nation wedding is a rather new Bali, Phuket and the Maldives are the top des- PORE phenomenon for Singaporeans, “The prime difference is tinations for tying the knot abroad for Singapo- reans, while Taiwan, Malaysia and Sri Lanka are Linda Haden but the trend is gaining traction as more couples eschew tradi- that the (destination) wed- climbing the popularity stakes. Most couples tend tional large-scale weddings in favour of more inti- to avoid international chains when holding a wed- mate, personalised affairs, said local planners. ding will be organised to ding abroad, instead opting for independent prop- “With more couples striving to hold their wed- erties, particularly villas. Couples typically make dings in unique and different settings (instead a couple’s exact require- accommodation and flight bookings themselves, of) the standard ones proffered by hotels and res- with the wedding planner taking care of all other taurants in Singapore, there is certainly room for ments, and wedding parties details. growth,” said Kim Tay, managing director, Wed- It used to be more common for a Singaporean- ding Concierge. are usually much smaller.” foreigner couple to engage Singapore-based plan- While the number of Singaporeans celebrating ners to organise a wedding overseas, but this pro- their weddings abroad is still relatively small, with file is evolving. “A decade ago, couples consisting wedding planners handling no more than five to of two Singaporeans were wary (about marrying 10 nuptials each year, various planners that TTG and desires, and were now free to have a wedding abroad), but now, with photo shoots taking place Asia spoke to observed that interest is markedly that they really want”. in far-flung destinations such as Australia and higher this year compared to 2010 and 2011. However, Ang pointed out that only a fifth of Greece, more are opening up to the idea of a desti- “Enquiries about destination weddings have destination wedding enquiries his firm received nation wedding,” said Jastrebkova. doubled for us so far this year as more couples, es- would translate into actual weddings, as some cou- pecially experienced travellers, are more willing to ples were put off by the huge outlay, which could HONEYMOONS Europe still ranks top for Singa- spend big to make their dream weddings a reality,” range from S$30,000 (US$23,775) to S$50,000, de- porean honeymooners. Steven Lee, managing di- said Gordon Ang, owner and director of Wedding pending on the venue, entertainment, catering and rector, Just Travel, which customises honeymoons Matters. He added that the global economic slow- number of guests. for around 600 couples a year, said France, Italy down had not dented demand in any way. “There’s a misconception that weddings held and Switzerland were primary destinations Singa- Olga Jastrebkova, owner of Guinone Weddings, abroad are less expensive than hosting one in Sin- porean lovebirds usually visited as part of a multi- destination itinerary. Turkey, Sri Lanka and India remarked that the spike in demand for destina- gapore. In fact, it can end up costing the same, but Mateusz Atroszko tion weddings could also be partly credited to the the prime difference is that the wedding will be or- are emerging honeymoon destinations. Packages fact that more Singaporean couples now paid for ganised to a couple’s exact requirements, and wed- generally cost around S$2,800 per person, and their own weddings, and hence, were less obliged ding parties are usually much smaller, comprising couples prefer three- to five-star properties, de- to “plan weddings dictated by their parents’ whims about 30 people or so versus 1,000 at traditional pending on the destination.

ttgAsia MAY04 p08-09 Weddings_LXgc.indd 8 4/27/12 9:49 AM MAY 4 – 10, 2012 • TTG ASIA 9 Hangzhou Tourism WEDDINGS surge in marriages, as fertility time event and Europe is heavily The number rates have been plummeting in promoted (in Taiwan)”. TAIWAN of weddings Taiwan, which has among the Pauline Lu, head of Phoenix held by Tai- world’s lowest at 0.89. Tours’ European division, added Glenn Smith wanese is And while travelling overseas that Italy (Rome, Florence and expected to for honeymoons may be the Venice) and France (Paris) were dip in 2012, following a boom in norm for Taiwanese, destination preferred by her clients last year. marriages in 2011. weddings remain a rarity. “Only In Asia, Bali and Boracay are Last year was deemed doubly celebrities can afford it,” said the most popular, but this also auspicious to get hitched in Tai- Antonio Liao, president, Phoe- depends on the personalities of wan: not only did it precede the nix Tours. couples, said Lin. “Hotels with ‘dragon year’, it also marked the However, Guam tourism pro- spas are a big attraction, but in Republic of China’s 100th found- moters are wooing Taiwanese winter, that could be a hot spring ing anniversary, which, in Chi- couples with affordable hotel resort in snowy Hokkaido or a nese belief, connotes enduring packages that include the (wed- South-east Asian island resort,” love. Some 165,327 Taiwanese ding) ceremony in a local chap- he added. Scenic Xinanjiang River, Hangzhou couples tied the knot last year, el, said Vincent Lin, CEO, Star That said, Bali remains a a 19.1 per cent increase from Travel. His company has booked perennial favourite for Taiwan- 138,819 in 2010, based on Min- Guam wedding parties of up to ese honeymooners, said Andy WEDDINGS istry of Interior statistics. 10 pax. Yu, director of special interest Destination “The centennial (anniversary) tour department, Lion Travel CHINA weddings are “For Shanghainese, was the real reason for the jump HONEYMOONS With Tai- Service. “Alila Villas Uluwatu, still a novel in marriages last year,” said Jack- wanese marrying later, couples which opened in 2010, has been Patricia Wee concept to the ie Shen, executive vice president, have plenty of cash to blow on asked for most frequently since Chinese, who Sanya is still the Hsihung Travel. He downplayed honeymoons. Europe is an easy well-known Taiwanese celebrity prefer to hold their weddings lo- the allure of a ‘dragon baby’ sale, said Liao, as newlyweds “see (Aimee Sun) held her wedding cally and seldom go overseas. number one honey- might have had in last year’s honeymoons as a once-in-a-life- ceremony there.” Christian Devereux “The whole idea of holding a Roger Kirby wedding outside of one’s home- moon destination as town or city and flying guests overseas is not popular,” said it’s nearer to home.” Rick Xie, office manager, Coun- try Holidays. Overseas weddings, however, are not uncommon for wealthy Chinese families. Charles Wang, Yunnan is also popular, besides director of Royal Light Travel, Phuket and Bali.” said: “Guam has lots of white VariArts Travel Group, CEO churches and the Pacific Islands and founder, Lin Xu, lamented Club is popular among young the lack of product variation Chinese who want a themed for honeymoon packages in the wedding.” Last year, he organised Chinese market, which favours four weddings in Guam. Europe as a honeymoon destina- Such wedding packages cost tion due to its romantic associa- about RMB100,000 (US$15,863) tions. From left: an island off Phuket; tropical beaches are popular destination wedding locations each couple, who travel with an On the other hand, the grow- entourage of relatives and friends ing availability of cheap flights and book between 20 and 25 ho- and Chinese-speaking ground- WEDDINGS is logistically challenging,” she vourite due to recent movies. tel rooms. handlers has upped the appeal HONG More Hong explained. Another popular destination of Asian destinations such as KONG Kong couples Kim Williams-Waaijer, chief HONEYMOONS Katemagg for weddings is Boracay, made the Philippines, Cambodia and are expected wedding planner, FETE Hong Chau, director, Katemagg Event famous by Mandarin singer Fish Malaysia. Beach resorts and Deborah Cornfield to tie the Kong, pointed out that local cou- and Wedding, noticed that cou- Leong who held her wedding urban luxury hotels are top knot in the ples were more open to having ples were increasingly planning there. “The young generation choices in these countries. ‘dragon year’, with wedding and destination weddings though, their weddings in conjunction likes to follow such stars,” said Xu said: “People are spend- event planners seeing a twofold especially for those who grew with their honeymoons. Wang. It costs about RMB80,000 ing more as their demands grow increase in enquiries and con- up in the West, and they were She said: “Emerging locations a couple to hold a wedding in more sophisticated.” Prices vary firmed bookings. seeking out unconventional ven- such as Vietnam and Sanya are Boracay. greatly depending on destina- Sonya Yeung, creative direc- ues. She said: “Couples prefer proving to be a draw among tions, but could reach six figures tor, Bliss Creations, said couples uniqueness. One thing that’s im- Hong Kong couples because of HONEYMOONS Travelling ab- if extra services are requested, he were starting wedding prepara- portant is the memory; the more their proximity and value. With road for honeymoons, likewise, added. tions much earlier, from a year to unique, the better remembered.” the massive resort development has not taken off among Chinese High-end consumers prefer 18 months in advance, to secure There is a growing interest in underway, especially in Sanya, newlyweds. a private tour with out-of-the- venues and services on auspi- destination weddings, and cou- couples are spoiled for choice.” Xie said: “For Shanghainese, ordinary experiences, such as a cious dates. ples are opting for exotic, tropi- She observed that although Sanya is still the number one castle stay in southern France, a Most weddings of Hong cal destinations such as Bali, honeymoon budgets were usu- honeymoon destination as it’s candlelight dinner in a wild safari Kongers are still held locally due Phuket and the Maldives, noted ally much bigger than holiday nearer to home, followed by camp and a private yacht cruise. to the sheer guest volume, as Yeung. ones, in light of economic un- Hangzhou for its beautiful en- Such trips are often accompa- “many couples have large-scale She said choices vary year to certainty, couples were budget- vironment and the lower cost. nied by local photographers. weddings and a wedding abroad year, but Bali was a current fa- ing and spending wisely.

Romantic getaways in exotic locales

Grand Hôtel de Bordeaux & Spa, France La Résidence d’Angkor, Cambodia This historic 17th century property, which recently reo- Situated in the ancient city of Siem Reap, this Orient- pened following a glamorous makeover, caters to wine- Express luxury retreat is ideal for newlyweds seeking a loving honeymooners. Nestled in the heart of Bordeaux, honeymoon experience in a location steeped in history, many renowned wineries lie in the vicinity – including culture and exotic landscapes. Set by the riverside, the Château Haut Brion, Château Lafite Rothschild and 62-room property is just a short drive from Angkor Wat, Château Latour – while the hotel offers a wine concierge making it a convenient base for exploring the UNESCO service highlighting oenological experiences such as tast- World Heritage Site. The hotel is offering a Honeymoon ings, wine dinners, vineyard tours and sommelier master- Package that includes limousine airport transfers, cham- class. Guests can also savour French gourmet seafood at pagne on arrival, daily buffet breakfast, and ‘just for two’ the Michelin-star restaurant Le Pressoir d’Argent, indugle in a massage in a private couple’s experiences, such as a three-course Khmer dinner by candlelight, one traditional bath and treatment room at Les Bains de Léa, or relax in comfort in one of the 150 guest rooms and massage treatment in the Kong Kea Spa and a private meditation session with Buddhist suites decorated by acclaimed Parisian designer Jacques Garcia. www.ghbordeaux.com monks. Rates start at US$325 a night. www.residencedangkor.com

ttgAsia MAY04 p08-09 Weddings_LXgc.indd 9 4/27/12 9:49 AM www.atflaos.com

Simply Beautiful Laos Invites You To ATF 2013 In Vientiane Immerse yourself in the beauty of this former Lane Xiang Kingdom – Jewel include its intrinsic Buddhist culture, national and colonial architecture, of the Mekong that boasts of mountains and dense, unspoilt forests. Laos gastronomy, World Heritage Sites, multi-ethnic people, trekking locations has one of the richest, most extensive networks of eco-systems in the and local handicrafts. Its unparalleled natural landscape has earned Laos Indochina Peninsula with over 800 species of birds and 100 large mammals, the reputation of being the only remaining “original” South-east Asian and new ones being discovered every year. The country’s unique highlights experience left, and it is just waiting to be discovered. The Annual Convention Of ASEAN Travel Industry 83% of Exhibitors 86% of Buyers 91% of Buyers expect orders over the next 6 to 12 months rated the quality of exhibitors and their met their objective to source for new ranging from USD 50,000 to USD 250,000 business appointments as Excellent products and services and Good “I successfully established new business contacts “The event was a good opportunity to meet many “I gathered several contacts, met many and relationships, and received the latest updates hoteliers and destination management companies professionals at one place, exchanged ideas with on destinations and properties.” from different countries.” them and developed my portfolio of clients.” Explorer Fernreisen GmbH & Co.KG, Germany Tourism & Leisure, Singapore Easytours, Belgium Monika Tigges David Miro Noens Antoine

Based on ATF 2012 Post-Show Feedback

The ASEAN Tourism Forum (ATF) is a cooperative regional effort to promote the ASEAN region as one tourist destination where Asian hospitality and cultural ATF 2013 TRAVEX diversity are at its best. The TRAVEX component is a trade-only mart that Register 22 to 24 January 2013 showcases the world’s largest contingent of ASEAN destination products and Online services, and facilitates selling, buying and promoting the region internationally. Today! Exhibitors | Buyers | Media

Participation details, hosting programme for buyers and media and online registration available at: www.atflaos.com

Host Committee TRAVEX Secretariat Ministry of Information, Culture and Tourism TTG Asia Media Pte Ltd (MICT), Lao PDR 1 Science Park Road #04-07, The Capricorn, Singapore Science Park II PO.Box: 3556 Lane Xang Avenue, Hatsady Village Singapore 117528 Chanthabouly District, Vientiane Capital Lao PDR Tel: +65 6395 7575 • Fax: +65 6536 0896 Tel: (856-21) 212248, 212251 • Fax: (856-21) 212769, 217910 Corporate website: www.ttgasiamedia.com TTG Events is a business group of TTG Asia Media Website: www.tourismlaos.org Event email: [email protected] • ATF 2013 website: www.atflaos.com

ATF2013LaoAd2_260x380E.indd 1 3/5/12 3:37 PM TAIWAN: BRIEFING MAY 4 – 10, 2012 • TTG ASIA 11 Norman Cho More economy hotels are cropping up in Ximending

Making steady progress As South-east Asia’s potential swells, more efforts are made to tap the market. By Glenn Smith

modestly, attracting 413,000 and Despite the mainland boom, registered an average occupancy Arrivals Tourist arriv- 212,000 visitors respectively. leading hotels in Taipei report of 71.7 per cent and average als to Taiwan reached 6.1 million Chang added that more Euro- little demand from across the room rate of NT$2,512. for the first time, up by 520,000 pean leisure groups were includ- straits. Instead, the buoyancy of from the year before. Taiwan saw ing Taiwan as part of their China hotels comes from a strong do- a cumulative increase of 2.3 mil- tour package. mestic economy and corporate Tours Lion Travel is lion arrivals over a four-year pe- travel originating from Hong courting the medical tourism riod since the 2008 recession. Kong or Singapore. Klemm, for market through its subsidiary, Although inbound figures Hotels H o m e g r o w n example, said 80 per cent of his LionMedi. Besides catering to from many countries fell tempo- chains are expanding into the business was corporate. those wanting cosmetic sur- rarily, over 4.7 million mainland economy sector. In Febru- “Taiwan is a business destina- geries, its new executive health Chinese visited Taiwan since it ary, Ambassador Hotel Group tion, especially if you are talking check packages are customisable opened doors to group tours in opened its first hotel in the Amba about travellers from Europe and and offered through its over- 2008. Last year, 1.8 million main- collection, the 162-room Amba North America,” added Achim seas offices in Beijing, Shanghai, land Chinese visited Taiwan, sur- Taipei Ximending. Formosa In- “China has gener- von Hake, general manager, The Guangzhou, Los Angles, Van- passing the 1.7 million Japanese ternational Hotels Corp has also ated huge growth for Sherwood Taipei. couver, Sydney and Auckland. visitors, once the top market. been adding more properties The travel company is also tar- The rest of Asia is also generat- under its budget business brand, Taiwan, but traffic con- geting other niches such as ce- ing growth. Hong Kong, Macau, Just Sleep. Rates “Things are lebrity tours and MICE. Singapore and Malaysia contrib- “Investments from the gov- sists of predominately (looking) quite positive for Tai- Whose Travel has broadened uted 1.4 million visitors last year, ernment and private sectors are low-revenue groups. wan. Negotiated package rates its range of one-day itineraries about a quarter of overall arriv- pouring in. New hotels are being fell globally during the down- for tourists in Taichung. As these als. The Taiwanese government’s built in all locations while the We cannot compete turn, but the average rate here are subsidised by the central me- simplification of visa procedures government is upgrading travel will grow about two per cent this tropolis’ tourism bureau, tours for visitors from those countries infrastructure at key tourist at the low-end, so our year,” said von Hyke. can be arranged for as few as two has been said to be a reason. spots, like Sun Moon Lake,” said focus is on South-east According to the Taiwan Tour- travellers. According to Jean Chang, Spicer Lee, general manager of ism Bureau (TTB), ‘international President of Golden Founda- inbound, Phoenix Tours. Asia where there are hotels’ in Taipei, such as the five- tion Tours, South-east Asia is However, Taiwan continues to star Westin and Sherwood hotels, Etc Published earlier this an “easy region to develop and face a shortage of midscale hotels opportunities for high- had an average occupancy of 88.1 year, TTB’s guidebook Trave- increase growth for Taiwan”, due for foreign independent travel- revenue tours.” per cent and average room rate ling in Taiwan for Muslims has to shorter distances, higher flight lers, said Jurgen Klemm, general of NT$4,320 (US$147) last year. information on attractions, ac- frequencies and cheaper promo- manager, The Westin Taipei. “In- Eric Wu In comparison, ‘international comodation, halal restaurants tional costs for advertising and terestingly, some business groups Deputy project manager hotels’ throughout Taiwan aver- and places of worship. Copies are roadshows. are buying up old love hotels, Inbound department, South-east Asia aged an occupancy of 78.8 per available in the NTO’s offices in Lion Travel Service Co. Inbound from Europe and and renovating them as attrac- cent and room rate of NT$3,467. Singapore, Malaysia and Indone- North America is also growing tive boutique hotels.” However, ‘standard hotels’ sia, among other countries.

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TTGAsiaHseAd_260X380FP.indd 1 4/30/12 4:31 PM TAIWAN: INSIDER MAY 4 – 10, 2012 • TTG ASIA 13

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Untitled-5 1 4/25/12 8:24 AM

ttgAsia MAY04 p13 Taiwan B2 JTgc.indd 13 4/27/12 9:59 AM THAILAND: BRIEFING

Six Senses Yao Noi near Phuket has been recognised for its sustainable tourism efforts

Greening the kingdom Rising awareness is fuelling a greater demand for ecotourism in Thailand. By Chami Jotisalikorn

more demand for ecotourism whose job title is aptly, social service that uses smartphones, NTO The Tourism Author- products, said Hamish Keith, & environmental conscience. cutting down on paper use. It is ity of Thailand (TAT) is adopting managing director, Exotissimo He said: “(Responsible business also planning to replace plastic a green agenda in order for the Travel Thailand. “I wouldn’t say practices) should be part of eve- cups with 100 per cent recycled destination to remain competi- ecotourism products are out- ryday operations and not some- paper cups. tive. “Recognising the shifts in performing other experience- thing separate.” Last December, the airline lifestyle preferences and travel focused products, but more tra- While green initiatives might launched its first biofuel com- trends, TAT has launched a con- ditionally mainstream operators seem more expensive to imple- mercial flight from Bangkok to certed effort to promote envi- are asking for green experiences ment, the initial investment Chiang Mai using a mix of bio- ronmentally-friendly tourism or socially responsible aspects. would be worth the return, add- fuel and jet petrol, even though programmes and travel packages We now include a CSR element ed Oines, pointing out that the the imported biofuel costs seven designed to create little negative in all our MICE requests.” reservoir at Six Senses’ Evason times more than usual fossil fuel. impact on the environment,” Instead of creating standalone Phuket had helped the hotel save said Sasi-Apha Sukontarat, ex- ecotourism products, Exotissimo US$300,000 a year on water con- ecutive director of TAT’s product integrates such aspects into pro- sumption. Airports The Air- promotion department. grammes. Its Bangkok Behind Additional measures include ports of Thailand (AOT) is im- TAT’s Green Leaf Certifica- the Scenes tour features one of a mandatory three-day environ- plementing a new policy that tion Programme – which hon- the capital’s latest eco-chic prop- mental training programme for will make airports greener, said ours industry players that har- erties, the Bangkok Tree House, “We are seeing more staff and an in-room The Lit- managing director, Anirut Tha- ness environmentally-efficient while travellers on its Khao Sok tle Green Book, which informs nombutr. technologies – currently has Natural Retreat tour can learn traditionally main- guests of environmental prac- According to him, AOT will 220 Green Leaf hotels and 535 about organic farming methods stream operators tices at its resorts. use fixed ground power at some smoke-free hotels in Thailand. and the ancient rainforest. airports instead of burning fuel TAT’s Go Green, Go Thailand Keith added: “Clients take part asking for green ex- to run air-conditioning and elec- initiative is based on a Seven in community-based tourism Airlines Thai Airways tricity onboard parked aircraft, Greens concept, which encom- projects such as our Mae Kam- periences or socially International (THAI) is the first plant more trees, and add electric passes seven areas such as Green pong and Hilltribe Pen Pal tours, responsible aspects.” airline in Asia-Pacific to join shuttle buses and hybrid limou- Destinations, Green Logistics and by doing so, funds from their IATA’s carbon offset programme, sines at Suvarnabhumi Airport. and Green Service. In February, activities are channelled back allowing customers to check At Suvarnabhumi, passen- the NTO took the Seven Greens into the local communities.” Hamish Keith their flight emission levels and ger terminals have already been concept to the Greenista Expo Managing director donate to renewable energy pro- built with glass windows to allow 2012 in Bangkok to educate con- Exotissimo Travel Thailand jects worldwide. more natural light in, while en- sumers. Hotels Green aware- THAI president, Piyasvasti ergy generated from heated wa- ness is also rising among hotels, Amranand, has announced plans ter is being recycled for cooling, and more of them are taking on to reduce carbon emissions by and a solar-powered generator Products Tour green initiatives, said Six Senses five per cent by 2020. The air- supplies electricity for measur- operators are already seeing Resorts & Spas’ Arnfinn Oines, line is testing an e-boarding pass ing noise pollution.

ttgAsia MAY04 p14 Thailand B1_LXgc.indd 14 4/30/12 2:38 PM MAY 4 – 10, 2012 • TTG ASIA 15 Management in times of crises Chami Jotisalikorn looks at how the Thai trade handled the recent spate of unfortunate events

What impact did last year’s promptly set up a crisis manage- and social media outlets, which is to pretend things are okay and regularly compares notes flood crisis have on Thailand? ment team to develop a plan and helped to “mitigate the damages when they are not.” with key suppliers such as air- 1Despite reduced arrivals implement measures to protect to the tourism industry greatly”, Goessing also expressed simi- lines and hotels about their crisis during last October-November, hotel facilities, minimise loss of he added. lar views, citing the importance management plans. by the end of 2011, Thailand business from cancellations, and of conveying “only established The PATA Rapid Recovery welcomed a total of over 19 mil- ensure guest and staff safety. What should be done when facts about a crisis and what is Taskforce is also offering a series lion international visitors, repre- The hotel also established a a crisis occurs? Once per- being undertaken to deal with of expert-led webinars on crisis senting an annual growth of 20 flood relief centre offering assis- 3sonnel and property safety the problem through PR an- management, and participants per cent from 2010. tance ranging from accommoda- is assured, clear and consistent nouncements” to all stakehold- will receive a copy of its Bounce “During the recent flood, oc- tion to medical, while employees communication is key, said in- ers. During the recent flooding, Back crisis manual. cupancy dropped hugely after set up volunteer teams to clean dustry leaders. there was widespread misper- travellers saw international me- and repair damaged homes and Luzi Matzig, CEO, Asian ception, so Mandarin Oriental How long does recovery nor- dia reports depicting flooding in salvage personal belongings, said Trails, said: “It must be clear who concentrated on disseminating mally take? Nelson Hilton, Bangkok. We experienced mass Goessing. is responsible for making deci- information that “the hotel was 5senior director of market- cancellations from our leisure, Post-flood, Bangkok-based sions promptly. It is important to not directly affected, airport ac- ing, Four Seasons Hotel Bang- business and MICE guests, re- PATA established the PATA communicate with all parties in- cess was available, and it was kok, added that recovery was sulting in a loss of revenue,” said Rapid Recovery Taskforce in volved on a regular basis. If ma- generally safe to visit Bangkok,” staggered, with business travel- Jan D Goessing, general manag- late 2011, comprising experts in jor expenses are involved, it must he added. lers the first to return, followed er, Mandarin Oriental, Bangkok. crisis management and disaster be clear which organisation will by leisure guests. Giving an However, he was optimistic that recovery. cover which cost.” What kind of crisis manage- example of the 2010 political tourism would always “bounce The association’s senior direc- John Watson, CEO, Diethelm ment training should staff protests, he said the Four Sea- back quickly once crises were tor-marketing and membership Travel Group, said: “The number 4undergo? “Every crisis is dif- sons Hotel Bangkok achieved 80 o v e r ”. services, Stu Lloyd, said: “Our fo- one key action is a robust com- ferent and has to be acted upon per cent occupancy within two According to January figures, cus was on counterbalancing the munication plan. All parties – accordingly,” said Matzig, who months after the unrest. international arrivals to Thai- media-led impressions that all of staff, customers, suppliers and added that Asian Trails had a Said Hilton: “The world knew land posted a rise of 7.7 per cent Thailand was underwater when, owners – have to communicate crisis manual outlining the basic that (the political crisis) was a over the same month the year in fact, only 20 per cent of Bang- clearly, quickly and accurately. actions to take in different situ- devastating but an isolated (situ- before. kok was affected.” “Telling the absolute truth the ations, alongside a list of emer- ation), and Thailand would be PATA sent out positive mes- way you see it is very important,” gency contacts, mobile phone back to business as usual.” How did the trade react to sages and updates of the ac- he added. “Travellers are not stu- numbers and e-mails. Matzig added that with time, the flood crisis? The Man- tual situation at tradeshows and pid and they have access to many Diethelm Travel Group has “people forget easily once the cri- 2darin Oriental, Bangkok through international media news sources, so the worst thing an internal training programme, sis is solved”.

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ttgAsia MAY04 p15 Thailand B2_LXgc.indd 15 4/30/12 2:39 PM THAILAND: BRIEFING/INSIDER Gourmet options for groups Bangkok’s restaurants are cooking up more stylish meals. By Liang Xinyi and Chami Jotisalikorn

Bangkok’s reputation as a street food ha- ven is legendary, but a growing crop of upscale dining venues has raised the Thai capital’s culinary profile in recent years. “Bangkok offers a wide range of dining choices and a popular native cuisine. The juxtaposition between East and West and old and new, plus its high level of afford- ability, make Bangkok hard to beat in the region,” said Tim Upchurch, MICE man- ager-Thailand, Exotissimo Travel. Nahm, at Metropolitan Bangkok, is helmed by Australian chef David Thomp- son – his acclaimed Thai restaurant in London was the first to be awarded a Michelin star. Beaming the spotlight on classical Thai cuisine, the entire restaurant can be booked for a maximum of 100 pax, with a minimum spend of 200,000 baht (US$6,456), while its three private dining rooms can host groups of up to 24 pax (see review on page 17). Sra Bua by Kiin Kiin, led by Danish chef Henrik Yde-Andersen whose Copenhagen outpost garnered a Michelin star, focuses Maya at Millennium Hilton Bangkok charms with traditional song, dance and culinary delights on Thai molecular gastronomy instead. Located in Siam Kempinski Hotel, this nitrogen liquid. It can accommodate pri- priced from 1,700 baht and 1,800 baht grand 70-seat restaurant presents rein- vate parties for up to 50 pax with a mini- respectively, making Bangkok one of the vented Thai dishes like deconstructed tom mum spend of 250,000 baht. cheapest cities in the world to score a “Bangkok offers a wide yum kung and frozen red curry served on A set menu at Nahm and Sra Bua are gourmet meal. Beyond five-star hotels, high-end, in- range of dining choices and dependent establishments have also gen- erated interest. Bo.lan, a 60-seat restaurant a popular native cuisine. The showcasing heritage Thai fare, is headed by husband-and-wife chefs Duangporn juxtaposition between East Songvisava (Bo) and Dylan Jones (Lan). and West and old and new, The entire restaurant can be booked for corporate dinners with a minimum spend plus its high level of afford- of 150,000 baht. Issaya Siamese Club, by Thai celebrity ability, make Bangkok hard to chef Ian Kittichai, is nestled in a historical beat in the region.” 1920s house surrounded by greenery. The double-storey restaurant boasts indoor Tim Upchurch and terrace dining areas, with a private MICE manager-Thailand dining room and lounge area which can Exotissimo Travel seat up to 20 people. Its lush, intimate set- ting has attracted many corporate groups since its opening last December, including a 200-pax event for DHL. a MICE event, we work with corporate Meanwhile, the popularity of reality- partners and sponsors who receive a range TV cooking shows has stirred up demand of benefits, many of which are ideally suit- for similar experiences. Exotissimo re- ed to incentives or rewarding their staff cently created a French Cuisine cooking and clients,” she said. challenge and dinner for 70 Luminarc Chakrabongse Villas, a former royal delegates at Reflexions, Plaza Athénée residence opposite Wat Arun; the Royal Bangkok. Guided by chef Thibault Chiu- Thai Navy Convention Hall, a 120-pax co- menti, the Hell’s Kitchen-style challenge lonial building by the Chao Phraya River; saw participants pitting their skills against and the 250-pax Supatra River House one another to whip up French dishes, remain popular dining venues for incen- while a camera captured the on-goings in tives, according to Kritsanee Srisatin, gen- the kitchen and projected live images on a eral manager of Destination Asia. large screen in the restaurant. Other riverside venues continue to Lalidapun Chavananand, director of shine. Maya, at Millennium Hilton Bang- events, Grand Hyatt Erawan Bangkok said kok, offers a sensory-filled theatrical din- the hotel had just organised a New York- ing experience in its earth-toned interiors. theme gala dinner for 400 pax. She said: Costume-clad servers, who are profession- “The highlight was the New York skyline al performers from the famed Patravadi surrounding the entire Grand Ballroom Theatre, serve tapas-style Thai food and just like you were having dinner in the cocktails in flowing dance movements. A middle of New York, while other special 13-course Thai set dinner at this 60-pax elements include a tailor-made dinner restaurant costs 1,500 baht per pax. menu, black-and-silver table decorations, Hip rooftop venues still retain their tuxedoed staff and a live jazz band.” draw, according to DMCs. Red Sky at Gourmet events can also be used to Centara Grand, Vertigo at Banyan Tree stage high-brow dining experiences, and The Dome at Lebua are perennial fa- pointed out Siriporn Sermsaksakul, direc- vourites, while newcomers like Sofitel So’s tor of conference services, Four Seasons Park Society, Hotel Muse’s The Speak- Bangkok. “The World Gourmet Festi- easy and the events-dedicated Altitude at val is Bangkok’s biggest fine dining and Westin Grande Sukhumvit are attracting wine event. Although it’s not specifically interest.

ttgAsia MAY04 p16 Thailand B3-gc.indd 16 4/30/12 2:40 PM

-6 1 4/25/12 8: MAY 4 – 10, 2012 • TTG ASIA 17

Silver Spoon

Name Nahm Where Metropolitan Bangkok No. of seats 100 Contact details Tel: (66-2) 625-3333 T T , Email: [email protected] - Website: www.metropolitan.bangkok. como.bz , Verdict Legend must recommend to clients good recommend @ your own risk , Chami Jotisalikorn

AMBIENCE It tends to surprise people that one of Bangkok’s top Thai restau- rants is actually the overseas branch of a Michelin-starred eatery originating from London and is helmed by a Western chef. Like the original restaurant in The Halkin, Nahm is located in one of Bangkok’s fa- mous design hotels, the Metropolitan Bangkok, on South Sathorn Road in the CBD. It is short elevator ride downstairs if you are staying in the hotel. The contemporary Asian interior of gleaming wood with black and cream leather seating glows under warm light- ing with an air of chic luxury, while cosy alcove seating and a private dining room provide subtle privacy for either business or leisure dining. Nahm Bangkok and Nahm London are part of COMO Hotels and Resorts, founded and owned by Christina Ong.

MENU Chef David Thompson, author of successful cookbooks Thai Food and Thai Street Food, caused a furor when his patronising remarks about contempo- rary Thai cooking offended locals during the restaurant’s launch last year. However, there is good reason for his Michelin star. In creating the menu, which offers classic home-style Thai cuisine based onC

grandmother’s traditional recipes and in-M gredients, Thompson dug deep into Thai food history, pursued old family recipes,Y studied regional cuisine and travelled theCM

country exploring food culture. MY All dishes and chilli pastes are hand- made from the freshest local ingredients,CY

not processed, frozen, or pre-made – theCMY shortcuts often used in modern kitchens. K Freshness is evident at first bite, such as the spicy pork and betel leaf appetiser – a flavourful mix of warm spiced pork, zesty mint, crunchy rice and crisp peanuts wrapped in fragrant betel leaf exploding on your taste buds. The green curry is a thick, heavy gravy that is more reddish than green, a differ- ent version from what is normally found in restaurants or at home. Curries here are super rich and ooze with coconut cream, which is handmade daily from fresh coco- nuts, the way grandmother would make it. A wide selection of wine, chosen to complement Thai food, is also available.

SERVICE As expected from a top hotel, restaurant staff are attentive and trained to explain the various dishes, set menus and even Thompson’s dining concept.

PRICING Soups and appetisers range from 260-350 baht (US$8-US$11), while curries and main dishes from 400-600 baht. A three-course kanom jin (ferment- ed rice noodles) set lunch costs 800 baht; a regular set lunch, 1,100 baht; and a six- course set dinner, 1,700 baht. All prices are subjected to hotel service charge and tax. Nahm Bangkok is open Monday to Fri- day for lunch and daily for dinner.

ttgAsia MAY04 p17 Thailand Insider-JTgc.indd 17 4/30/12 2:42 PM Incorporating Luxury Travel IT&CM India | Incentive Travel & Conventions, Meetings India

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IT&CM_India2012_ad2_260x380.indd 1 4/10/12 2:29 PM NEWS MAY 4 – 10, 2012 • TTG ASIA 19 Scoot gives Oz a lift WITM taps Islamic tourism boom KUALA LUMPUR The Malaysian Asso- “For next year, we are confident that ciation of Tour and Travel Agents (MAT- with a bigger budget, more publicity and New flights will revive Gold Coast’s appeal, says trade TA), which is holding the inaugural World a successful track record of this inaugural Islamic Tourism Mart (WITM) 2012 from WITM, we should have more participants By Linda Haden May 31 to June 1, seeks to unlock the po- from the global tourism industry,” Khalid SINGAPORE Scoot’s new low-cost flights tential of a vast Muslim market and to added. to Australia’s Gold Coast will help the re- grow Malaysia as a tourism destination. So far, participants from 38 countries gion to reclaim its status as a premier des- Targeting the increasingly affluent 1.6 have registered for this year’s event. Eighty

tination among Singaporeans again, said Scoot billion Muslims worldwide, WITM is per cent of the exhibitors will be from Ma- Aussie Specialists. a three-in-one event comprising a B2B laysia, while the remaining 20 per cent will Growth in bookings to the Gold Coast the Gold Coast remains popular for Sin- travel exchange, a consumer travel fair and be from the rest of the world. has tapered off in recent years, owing to gaporeans, especially during the school an international conference. The event has Malaysian travel companies generally the strong Australian dollar and the emer- holidays. However, many clients are now also received endorsement from the UN- welcomed the debut of WITM. gence of other destinations in the Asia-Pa- seeking more than just theme parks, with WTO. Borneo Trails Tours & Travel general cific, according to travel consultants TTG nature options being popular. She notes a Khalid Harun, MATTA president, said: manager, Tan Kok Liang, said: “There is Asia spoke to. spike in requests among families and re- “MATTA sees the growth potential of a huge potential for the Islamic (travel “We are confident that interest and de- peat visitors for self-drive itineraries to the WITM. The (Islamic) market is so huge market). For example, China’s Muslim mand to the Gold Coast will rebound with Sunshine Coast and Moreton Island. (that) whoever is able to tap it first will population is bigger than the population the new Scoot flights, although we expect Scenic Travel’s manager for outbound have the advantage.” of Malaysia. We have registered for WITM a slow build-up as an airfare war begins,” tours, Elaine Foo, said the new flights and Favourable to WITM’s development as we want to expand into and network said Jenny Loh, marketing manager for their greater affordability will give Gold are emerging trends such as the Islamic with the global tourism market segment.” Holiday Tours & Travel, which sells Aus- Coast tourism authorities the opportunity market’s growing interest in non-Muslim Asia Experience sales director, Clement tralian packages under the Jetabout Holi- to attract up-and-coming segments of the countries and non-religious travel. Ho, said: “It provides cost savings to (Ma- days Asia umbrella. Singapore outbound market, such as stu- “Non-Muslim countries like Australia, laysian) exhibitors. Buyers and overseas Tourism Queensland figures showed dents and young professionals. (South) Korea and Taiwan are now pro- participants will get a first-hand experi- that between 2010 and 2011, Singaporean While some Aussie Specialists are look- moting (themselves) to the Muslim mar- ence of Malaysia’s attractions.” visitors – the state’s sixth biggest source ing to increase the number of Gold Coast ket segment, and non-Muslim travel com- However, some tour operators have res- market – rose by four per cent, versus an and Queensland land packages in an- panies have (created) Muslim divisions ervations about the event. overall decline of five per cent. ticipation of the rise in demand, none of solely to tap on this segment,” Khalid said. Yap Sook Ling, Asian Overland Ser- While interest in all-in-one packages them expects to offer cheaper prices to ap- MATTA, which has been hosting vices Tours & Travel managing director, has dwindled, consultants pinpointed that peal to Scoot passengers. the MATTA Travel Fair for more than remarked: “There are so many fairs now demand for land packages to Gold Coast “It is a myth that passengers on LCCs 10 years, is permanently anchoring the and (tour operators like us) cannot keep has increased by approximately 15 to 20 are budget travellers. Indeed, with the sav- WITM on Malaysia’s tourism events cal- expanding our promotion budget. The per cent in the last 12 months. ings made on airfares, some customers endar. The Putra World Trade Centre has fairs are getting more and more expensive, A product development manager, might opt to stay in luxury accommoda- been booked for WITM until 2017, with including those held in Asia. Why is this who wished to remain anonymous, said tion or do more activities,” said Foo. progressively bigger halls every year. so?” – N. Nithiyananthan

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