Building Relatedness Through Hashtags: Social
Total Page:16
File Type:pdf, Size:1020Kb
Load more
Recommended publications
-
How to Find the Best Hashtags for Your Business Hashtags Are a Simple Way to Boost Your Traffic and Target Specific Online Communities
CHECKLIST How to find the best hashtags for your business Hashtags are a simple way to boost your traffic and target specific online communities. This checklist will show you everything you need to know— from the best research tools to tactics for each social media network. What is a hashtag? A hashtag is keyword or phrase (without spaces) that contains the # symbol. Marketers tend to use hashtags to either join a conversation around a particular topic (such as #veganhealthchat) or create a branded community (such as Herschel’s #WellTravelled). HOW TO FIND THE BEST HASHTAGS FOR YOUR BUSINESS 1 WAYS TO USE 3 HASHTAGS 1. Find a specific audience Need to reach lawyers interested in tech? Or music lovers chatting about their favorite stereo gear? Hashtags are a simple way to find and reach niche audiences. 2. Ride a trend From discovering soon-to-be viral videos to inspiring social movements, hashtags can quickly connect your brand to new customers. Use hashtags to discover trending cultural moments. 3. Track results It’s easy to monitor hashtags across multiple social channels. From live events to new brand campaigns, hashtags both boost engagement and simplify your reporting. HOW TO FIND THE BEST HASHTAGS FOR YOUR BUSINESS 2 HOW HASHTAGS WORK ON EACH SOCIAL NETWORK Twitter Hashtags are an essential way to categorize content on Twitter. Users will often follow and discover new brands via hashtags. Try to limit to two or three. Instagram Hashtags are used to build communities and help users find topics they care about. For example, the popular NYC designer Jessica Walsh hosts a weekly Q&A session tagged #jessicasamamondays. -
What Is Gab? a Bastion of Free Speech Or an Alt-Right Echo Chamber?
What is Gab? A Bastion of Free Speech or an Alt-Right Echo Chamber? Savvas Zannettou Barry Bradlyn Emiliano De Cristofaro Cyprus University of Technology Princeton Center for Theoretical Science University College London [email protected] [email protected] [email protected] Haewoon Kwak Michael Sirivianos Gianluca Stringhini Qatar Computing Research Institute Cyprus University of Technology University College London & Hamad Bin Khalifa University [email protected] [email protected] [email protected] Jeremy Blackburn University of Alabama at Birmingham [email protected] ABSTRACT ACM Reference Format: Over the past few years, a number of new “fringe” communities, Savvas Zannettou, Barry Bradlyn, Emiliano De Cristofaro, Haewoon Kwak, like 4chan or certain subreddits, have gained traction on the Web Michael Sirivianos, Gianluca Stringhini, and Jeremy Blackburn. 2018. What is Gab? A Bastion of Free Speech or an Alt-Right Echo Chamber?. In WWW at a rapid pace. However, more often than not, little is known about ’18 Companion: The 2018 Web Conference Companion, April 23–27, 2018, Lyon, how they evolve or what kind of activities they attract, despite France. ACM, New York, NY, USA, 8 pages. https://doi.org/10.1145/3184558. recent research has shown that they influence how false informa- 3191531 tion reaches mainstream communities. This motivates the need to monitor these communities and analyze their impact on the Web’s information ecosystem. 1 INTRODUCTION In August 2016, a new social network called Gab was created The Web’s information ecosystem is composed of multiple com- as an alternative to Twitter. -
Microblogging Tool That Allows Users to Post Brief, 140-Character Messages -- Called "Tweets" -- and Follow Other Users' Activities
MICRO-BLOGGING AND PERFORMANCE APPS AND SITES Instagram lets users snap, edit, and share photos and 15-second videos, either publicly or with a private network of followers. It unites the most popular features of social media sites: sharing, seeing, and commenting on photos. It also lets you apply fun filters and effects to your photos, making them look high-quality and artistic. What parents need to know • Teens are on the lookout for "likes." Similar to the way they use Facebook, teens may measure the "success" of their photos -- even their self-worth -- by the number of likes or comments they receive. Posting a photo or video can be problematic if teens are posting to validate their popularity. • Public photos are the default. Photos and videos shared on Instagram are public unless privacy settings are adjusted. Hashtags and location information can make photos even more visible to communities beyond a teen's followers if his or her account is public. • Private messaging is now an option. Instagram Direct allows users to send "private messages" to up to 15 mutual friends. These pictures don't show up on their public feeds. Although there's nothing wrong with group chats, kids may be more likely to share inappropriate stuff with their inner circles. Tumblr is like a cross between a blog and Twitter: It's a streaming scrapbook of text, photos, and/or videos and audio clips. Users create and follow short blogs, or "tumblogs," that can be seen by anyone online (if made public). Many teens have tumblogs for personal use: sharing photos, videos, musings, and things they find funny with their friends. -
11 Sites and Apps Kids Are Heading to After Facebook Remember
11 Sites and Apps Kids Are Heading to After Facebook Remember MySpace? Not so long ago, practically every teen in the world was on it –- and then many left for Facebook. Now, as Facebook's popularity among teens is starting to wane, you might be wondering what the new "it" social network is. But the days of a one-stop shop for all social networking needs are over. Instead, teens are dividing their attention between an array of apps. You don't need to know the ins and outs of every app and site that's "hot" right now (and frankly, if you did, they wouldn't be trendy anymore). But knowing the basics -- what they are, why they're popular, and the problems that can crop up when they're not used responsibly. 11 Social Media Tools Parents Need to Know About Now Twitter Instagram Snapchat Tumblr Google+ Vine Wanelo Kik Messenger Ooovoo Pheed Ask.fm 1. Twitter is a microblogging site that allows users to post brief, 140-character messages -- called "tweets" -- and follow other users' activities. Why it's popular Teens like using it to share quick tidbits about their lives with friends. What parents need to know Public tweets are the norm for teens. Though you can choose to keep your tweets private, most teens report having public accounts. Updates appear immediately. Even though you can remove tweets, your followers can still read what you wrote until it's gone. This can get kids in trouble if they say something in the heat of the moment. -
Google+ Social Media Marketing Post-Campaign Report Campaign
Google+ Social Media Marketing Post-Campaign Report Campaign overview: The Google+ campaign for Kossine spanned over a period of 5 weeks from 12th April to 16th May. The key objective of the campaign was to establish Kossine’s social media presence, engage its current clientele online and attract new customers. We planned the posts in the beginning of each week and posted the content within the most active time range of 18:00 to 00:00. The Competition and Quiz questions were first prepared by us then were validated by Kossine’s professors. Constant meetings were held with the officials of Kossine to finalize Hangout dates and topics. We had numerous brainstorming sessions to formulate our strategies for the week and subsequently prepare posts. Course details posts were meticulously documented and were posted after permission from Kossine’s officials. Week 1: Our campaign head-started with company’s description post and a video highlighting Kossine’s rebranding. The profile photo and company details were updated. A Quiz question was posted everyday with the hashtag #KossQuiz. TechNewz Community was created wherein latest technical news were posted. Jokes with reference to programming were posted with the hashtag #JokeOfTheDay. After crossing 50 followers, we came up with our first Hangout which featured the founder of Kossine, who answered career counselling and company related questions. As slated, a practice competition was held acquainting the participants with the concept of a virtual treasure hunt. Subsequently, a Poll was conducted to judge user’s reaction. Week 2: This week saw an addition of quotes to posts with the hashtag #QuoteOfTheDay and some intriguing facts with the hashtag #JustAnotherFact. -
COVID-19 Twitter Monitor
COVID-19 Twitter Monitor: Aggregating and visualizing COVID-19 related trends in social media Joseph Cornelius∗ Tilia Ellendorff yz Lenz Furreryz Fabio Rinaldi∗yz ∗Dalle Molle Institute for Artificial Intelligence Research (IDSIA) ySwiss Institute of Bioinformatics zUniversity of Zurich, Department of Computational Linguistics fjoseph.cornelius,[email protected] ftilia.ellendorff, [email protected] Abstract Social media platforms offer extensive information about the development of the COVID-19 pandemic and the current state of public health. In recent years, the Natural Language Processing community has developed a variety of methods to extract health-related information from posts on social media platforms. In order for these techniques to be used by a broad public, they must be aggregated and presented in a user-friendly way. We have aggregated ten methods to analyze tweets related to the COVID-19 pandemic, and present interactive visualizations of the results on our online platform, the COVID-19 Twitter Monitor. In the current version of our platform, we offer distinct methods for the inspection of the dataset, at different levels: corpus- wide, single post, and spans within each post. Besides, we allow the combination of different methods to enable a more selective acquisition of knowledge. Through the visual and interactive combination of various methods, interconnections in the different outputs can be revealed. 1 Introduction Today, social media platforms are important sources of information, with a usage rate of over 70% for adults in the USA and a continuous increase in popularity.1 Platforms like Twitter are characterized by their thematic diversity and realtime coverage of worldwide events. -
Separating Self-Expression and Visual Content in Hashtag Supervision
Separating Self-Expression and Visual Content in Hashtag Supervision Andreas Veit∗ Maximilian Nickel Serge Belongie Laurens van der Maaten Cornell University Facebook AI Research Cornell University Facebook AI Research [email protected] [email protected] [email protected] [email protected] Abstract previous hashtags by user: user A #livemusic #live #music #band #switzerland The variety, abundance, and structured nature of hash- #rock tags make them an interesting data source for training vi- sion models. For instance, hashtags have the potential to significantly reduce the problem of manual supervision and annotation when learning vision models for a large number of concepts. However, a key challenge when learning from hashtags is that they are inherently subjective because they are provided by users as a form of self-expression. As a previous hashtags by user: consequence, hashtags may have synonyms (different hash- user B #arizona #sport #climbing #bouldering #az tags referring to the same visual content) and may be poly- #rock semous (the same hashtag referring to different visual con- tent). These challenges limit the effectiveness of approaches that simply treat hashtags as image-label pairs. This paper presents an approach that extends upon modeling simple image-label pairs with a joint model of images, hashtags, and users. We demonstrate the efficacy of such approaches in image tagging and retrieval experiments, and show how the joint model can be used to perform user-conditional re- Figure 1. Image-retrieval results obtained using our user-specific trieval and tagging. hashtag model. The box above the query shows hashtags fre- quently used by the user in the past. -
Think Br Ie F Hashtag Standards for Emergencies
HASHTAG STANDARDS FOR EMERGENCIES OCHA POLICY AND STUDIES SERIES THINK BRIEF October 2014 | 012 This publication was developed by OCHA Field Information Services with the support of the OCHA Policy Development and Studies Branch (PDSB). This paper was written by Roxanne Moore and Andrej Verity. This publication was made possible with advice and support from Patrick Meier and Sarah Vieweg, from Qatar Computing Research Institute (QCRI). For more information, please contact: Policy Development and Studies Branch United Nations Office for the Coordination of Humanitarian Affairs (OCHA) E-mail: [email protected] These short think pieces are non-papers that present relatively new ideas that require testing and validation. The objective of the Think Brief is to generate feedback, views and advice. The Think Briefs do not necessarily represent the official views of OCHA. They are available on the OCHA website (www.unocha.org) and on ReliefWeb (www.reliefweb.org) under “Policy and Issues”. © OCHA, PDSB 2014 Background As part of the ongoing close collaboration between OCHA and QCRI, regular conversations on how to improve crisis computing have taken place over the past few years. In May 2014, members of OCHA and QCRI met in Doha to discuss our ongoing efforts and recognized that it is clear that innovations in policy were equally important as innovations in humanitarian technology. Standardization of social media (and data) hashtags and the encouragement of enabling GPS during crisis were recognized as a policy piece that could have major impact on integrating big-crisis data into emergency response going forward. This think brief is the culmination of the research. -
Social Media Advice for Teachers and Parents
11 Sites and Apps Kids Are Heading to After Facebook Kelly Schryver Senior Content Specialist at Common Sense Media Advice for teachers and parents Kelly Schryver talks about the use of social networking sites by teenagers, but the use of some sites by younger children is becoming more common... Teachers and parents of all aged children need to be mindful of their use of social media. Remember MySpace? Not so long ago, practically every teen in the world was on it –- and then many left for Facebook. Now, as Facebook's popularity is starting to wane, you might be wondering what the new "it" social network is. But the days of a one-stop shop for all social networking needs are over. Instead, teens are dividing their attention between an array of apps and tools that let them write, share, video chat, and even shop for the latest trends. You don't need to know the ins and outs of every app and site that's "hot" right now (and frankly, if you did, they wouldn't be trendy anymore). But knowing the basics -- what they are, why they're popular, and the problems that can crop up when they're not used responsibly -- can make the difference between a positive and negative experience for your students. 11 Social Media Tools Parents and Teachers Need to Know About Now Ctrl+Click below to go direct to information about the social networking site you are interested in. Twitter Instagram Snapchat Tumblr Google+ Vine Wanelo Kik Messenger Ooovoo Pheed Ask.fm 1. -
Tumblr Evaluation
Content and Usability Report Autum Hosler English 420 Final Project Professor Daniel Tripp Penn State University table of contents. introduction.! 1 accessibility.! 2 tutorials.! 2 help page.! 3 usability.! 6 posts editor layout.! 6 messages.! 7 notifications.! 8 tracked tags.! 8 tag character limit.! 9 additional suggestions.! 10 dashboard customization.! 10 blacklisting.! 11 tag features.! 11 replies.! 12 chat.! 12 conclusion.! 13 Tumblr Content and Usability Report! i introduction. At the request of Mr. Karp, CEO of Tumblr, Inc., this report examines tumblr.com. Specifically, it seeks to assess the usability, accessibility, and design of the website from the standpoint of both new and everyday users. It also makes suggestions as to possible improvements for the website in order to make it easier and more enjoyable for its users. This report observes that several changes have recently been made to the layout of tumblr.com which are actually detrimental to its functionality, while other features that should be changed have been left untouched. Overall, this report recommends that several changes be made to the layout and design of tumblr.com in order to improve its functionality for its users. This report will address three main areas of concern pertaining to tumblr.com. The first topic addressed will be accessibility. This category will assess the ease with which a new tumblr user can navigate and learn the site and make suggestions as to how tumblr can become more accessible to potential new users. The second topic addressed will be usability. This category will assess the main features of the tumblr website that are used most frequently by regular users and make suggestions as to how to improve these features for easier use. -
Arxiv:1403.5206V2 [Cs.SI] 30 Jul 2014
What is Tumblr: A Statistical Overview and Comparison Yi Chang‡, Lei Tang§, Yoshiyuki Inagaki† and Yan Liu‡ † Yahoo Labs, Sunnyvale, CA 94089, USA § @WalmartLabs, San Bruno, CA 94066, USA ‡ University of Southern California, Los Angeles, CA 90089 [email protected],[email protected], [email protected],[email protected] Abstract Traditional blogging sites, such as Blogspot6 and Living- Social7, have high quality content but little social interac- Tumblr, as one of the most popular microblogging platforms, tions. Nardi et al. (Nardi et al. 2004) investigated blogging has gained momentum recently. It is reported to have 166.4 as a form of personal communication and expression, and millions of users and 73.4 billions of posts by January 2014. showed that the vast majority of blog posts are written by While many articles about Tumblr have been published in ordinarypeople with a small audience. On the contrary, pop- major press, there is not much scholar work so far. In this pa- 8 per, we provide some pioneer analysis on Tumblr from a va- ular social networking sites like Facebook , have richer so- riety of aspects. We study the social network structure among cial interactions, but lower quality content comparing with Tumblr users, analyze its user generated content, and describe blogosphere. Since most social interactions are either un- reblogging patterns to analyze its user behavior. We aim to published or less meaningful for the majority of public audi- provide a comprehensive statistical overview of Tumblr and ence, it is natural for Facebook users to form different com- compare it with other popular social services, including blo- munities or social circles. -
Publics and Protest on the Tumblr Dashboard by Michael Turner BA
Structures of Participation and Contestation: Publics and Protest on the Tumblr Dashboard by Michael Turner B.A. in Anthropology, May 2013, American University A Thesis Submitted to The Faculty of The Columbian College of Arts and Sciences of The George Washington University in partial fulfillment of the requirements for the degree of Master of Arts January 31, 2016 Thesis directed by Roy Richard Grinker Professor of Anthropology, International Affairs, and Human Sciences Abstract Structures of Participation and Contestation: Publics and Protest on the Tumblr Dashboard This project investigates the way that larger power structures and highly specific site architectures affect voices of contestation through a situated ethnographic study of the #BlackLivesMatter movement on Tumblr. Rather than a comprehensive study, this project looks at how protesters may utilize high media and social network literacy to strategically make their voices heard by seemingly isolated and uninvolved users. Rather than ignorant to the structures around them, the specifics of these choices or e-tactics demonstrate a degree of awareness by protesters of larger cultural forces that may limit or constrain their ability to be heard. Through this lens, this thesis compares the role of Tumblr and other social sites as arenas for democratic dialogue and the insertion of previously marginalized peoples and narratives. The use of blogs by #BlackLivesMatter protesters and other counter-hegemonic movements as a realm for civic journalism and “counter media-errorism” is also analyzed. Ultimately, this project shows a clear need for further ethnographic study on the particulars of Internet and information and communication technology structures and how activists pursue social change within these structures.