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Play & Connect Racquet At July 2012 Volume 40 Number 7 $5.00 www.racquetsportsindustry.com HHooww ttoo SSeelleecctt && MMaannaaggee SSttrriinngg IInnvveennttoorryy BBaallll MMaacchhiinneess ww AA ccaasshh mmaacchhiinnee ffoorr yyoouurr bbiizz ww OOuurr aannnnuuaall gguuiiddee TTIIAA ‘‘SSttaattee ooff tthhee IInndduussttrryy’’ AAnnnnuuaall RReeppoorrtt Contents Contents RSI JULY 2012 INDUSTRY NEWS FEATURES 7 Babolat introduces ‘interactive’ Play & 17 State of the Industry Connect racquet The 2012 edition of this key TIA report, 7 Prince Sports reaches highlighted here, compiles data that can help you identify market trends licensing agreement and run your business better. 7 Tennis Show slated for 20 Taking Stock Aug. 24 in NYC How should you select and manage your string inventory? A longtime MRT 8 Q1 racquet sales increased offers his advice. in units, dollars 22 Stringer’s File: Lucien Nogues One of Babolat’s top stringing experts 8 Register now for USTA and racquet technician trainers talks Tennis Teachers Conference with RSI about the business of strings. 8 GSS Symposium to offer 2012 GUIDE TO special bag promotion BALL MACHINES 8 Denver set to host 86th Public Parks Championships 27 Cash Machines Of all the tools that can help your 9 TNT net tension business, your ball machine may be system used at NCAAs the most important. 28 Ball Machine Selector 10 Peoplewatch Our annual guide lists all the specs 10 Har-Tru website and features so you can pick the unit that’s best for you. receives honors 11 Ashaway adds Dynamite 17 Natural string 12 Short Sets 12 PayPal accounts seized in counterfeiting victories DEPARTMENTS 4 Our Serve 32 Ask the Experts 7 Industry News 34 String Playtest: Ytex Protour 15 Retailing Tip 36 Your Serve, by Kevin Theos 17 TIA News 2 2 RACQUET SPORTS INDUSTR Y July 2012 www.racquetsportsindustry.com Our Serve We Need a ‘Restring’ Campaign (Incorporating Racquet Tech and Tennis Industry ) Publishers t’s time we discard that old saying, “Restring your rac - David Bone Jeff Williams quet as many times a year as you play in a week, but a Editorial Director minimum of twice a year.” Let’s consider that old saw Peter Francesconi done, dead, kaput. Associate Editor We all know that from the moment you put new strings in a racquet, Greg Raven Ithey start losing tension. Sure, some strings maintain tension longer than Design/Art Director others, and some don’t break as quickly as others. But that’s beside the Kristine Thom point. Strings go dead—that’s just what they do. They lose resiliency and Contributing Editors elasticity. They may look perfectly fine, but old strings don’t help—and Robin Bateman may hurt—a player’s game. (In fact, playing with dead strings may actu - Cynthia Cantrell Joe Dinoffer ally hurt the player, too.) Kent Oswald There’s a reason why pro players use freshly strung racquets every Bob Patterson time they play—because it helps them play at their best. Shouldn’t recre - Cynthia Sherman ational players play at their best as much as possible? Think about it: If Mary Helen Sprecher Tim Strawn rec players are playing well, and comfortably, they’ll probably play more. So here’s the thing: We need to make sure consumers know they RACQUET SPORTS INDUSTRY should restring their racquets more frequently. In short, we need a uni - Corporate Offices PO Box 3392, Duluth, GA 30096 fied, industry-wide “restring your racquet” campaign. And we need to get Phone: 760-536-1177 Fax: 760-536-1171 everyone in this industry behind it—stringers, retailers, facility man - Email: [email protected] agers, teaching pros, manufacturers—even league and team captains. Website: www.racquetTECH.com The goal is for players to play better, so they’ll play more frequently. Offic e Hours: Mon.-Fri., 8 a.m.-5 p.m. Pacific Time In 2011, the 4.8 million “frequent” players spent a total of $56 million Advertising Director on strings (not including stringing)—that’s actually slightly less than what John Hanna they spent the year before, which is not a good direction to go in, partic - 770-650-1102, x.125 ularly when racquet sales slipped in 2011, too. Frequent players, of [email protected] course, are more likely to realize the value of restringing their racquets Apparel Advertising more than the 22.3 million other “regular” players. But we all know that Cynthia Sherman many frequent players probably still use their strings longer than they 203-263-5243 [email protected] should. Now think about this: What if we were to get a million tennis players to restring their racquets just one more time each year? Can you imagine Racquet Sports Industry is published 10 times per the impact that can have on string makers, retailers, facilities, and your year: monthly January through August and combined issues in September/October and November/ business? December by Tennis Industry and USRSA, PO Box 3392, Like a car’s engine, strings “drive” a racquet. For optimum performance Duluth, GA 30096. Periodcal postage paid at in a car, you need to get the engine serviced and tuned regularly. Consumers Duluth, GA and at additional mailing offices (USPS need to realize the same is true of a racquet’s “engine.” And the interesting #004-354). July 2012, Volume 40, Number 7 © 2012 by USRSA and Tennis Industry. All rights thing with restringing is that more is always better for the player. reserved. Racquet Sports Industry, RSI and logo are Let’s put together a campaign now to urge players, at every level, to trademarks of USRSA. Printed in the U.S.A. Phone restring their racquets more frequently. It can impact this industry at advertising: 770-650-1102 x 125. Phone circulation and editorial: 760-536-1177. Yearly subscriptions many levels, including leading to increased tennis participation. Let me $25 in the U.S., $40 elsewhere. POSTMASTER: Send know your thoughts and ideas at [email protected]. address changes to Racquet Sports Industry, PO Box 3392, Duluth, GA 3009. Peter Francesconi Editorial Director RSI is the official magazine of the USRSA, TIA,and ASBA 4 RACQUET SPORTS INDUSTR Y July 2012 www.racquetsportsindustry.com RSI JULY 2012 IINNDDUUSSTTRRYY NNEEWWSS INFORMATION TO HELP YOU RUN YOUR BUSINESS Tennis Show Babolat Introduces ‘Interactive’ Play & Connect Racquet Slated for Aug. 24 t the French Open in May, Babolat presented the prototype of what it says is the world’s first in New York City interactive racquet, Babolat Play & Connect. The demonstrations featured amateur and profes - Asional players including Rafael Nadal and Jo-Wilfried Tsonga. “The Tennis Show 2012: Cel - The racquet “is a major innovation that will create a before and after reference point,” says Babolat ebrating the Sport of Oppor - Chairman and CEO Eric Babolat. “Babolat Play & Connect is tunity,” will be Friday, Aug. taking on the challenge of changing the way tennis lovers play 24, on the ballroom level at and live the game of tennis. This is a connected and communi - the Grand Hyatt in New York cating racquet that will give players information they can use City. The one-day celebration of tennis will run from 3 to 9 to improve performance or just have fun sharing with other p.m. and is free to industry passionate tennis players.” attendees. The company says the racquet, which won't be available until sometime in 2013, is for all levels of player, whether The Tennis Show, a prime beginners, advanced or professional, who can use the frame to networking opportunity for all involved in the industry, obtain information about their game, such as: the types of strokes they’re hitting, ball spin, position of will include the Tennis Forum the ball on the string bed, power during play, serve speed, and length and intensity of play. and the Tennis Industry Hall The racquet handle is equipped with sensors that record the data. Once the training session or of Fame Induction Ceremony match is over, players can transfer and read the information on a computer, tablet or smartphone with for Nick Bollettieri, in addi - a wireless connection or USB. The primary objective, the company says, was to create a racquet identi - tion to an exhibitor area cal to a standard model, with no change to the sensations during play. with more than 35 industry Babolat says players and coaches can then analyze games, set goals, and follow and compare data exhibitors and a demo court, daily, weekly and monthly. “The range of possible data collection is very large,” says the company. The allowing attendees to try out data also can be posted and shared online, to show, compare, challenge, and receive advice with others. products. The Tennis Show will be followed the next “The Babolat Play & Connect racquet is a tremendous tool. Having this new technology to capture morning with the opening information from my matches will mean a new way of analyzing my game,” says Nadal. session of the 42nd Annual Babolat’s technological partner is Movea, a company that specializes in capturing and analyzing USTA Tennis Teachers movements. Visit www.babolat.com. Conference. The show’s industry exhibitor Prince Sports Reaches Licensing Agreement area will be open from 3 to 6 p.m., then will close from 6 rince Sports, which filed for Chapter 11 bankruptcy protection in May, has entered into a deal to to 7 p.m. for the TIA Tennis Plicense its products to Battle Sports Science. The six-year agreement provides guaranteed minimum Forum, held in the same royalty payments of $15.1 million between 2013 and 2017. area. The Forum will include The agreement, if approved by a Delaware bankruptcy judge, allows Battle Sports Science the right an update from the TIA on to source, market and distribute Prince products in the U.S.
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