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Doing Business in the European Union

The German Trade Show

Doing Business in Germany Doing Business in Germany

 General Information on Germany

 Trade Shows in Germany

General Information Macroeconomic significance Quality Characteristics of Trade Shows in Germany Capacities of the German Trade Show Centers Organizers of Trade Shows and Exhibitions

 Trade Shows by US and GB Organizers in Germany

 Messe Düsseldorf – The Group of Companies

 Messe Düsseldorf – Facts & Figures

 Messe Düsseldorf – The Venue

 Düsseldorf – The Germany Comparison Western *  USA

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Germany General Information

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  u      u u Germany arrives in Düsseldorf and visits ‚the Trade Show‘ Trade Shows in Germany General Information

 u   u  uu  uu  uuuu Trade Shows in Germany Macroeconomic Significance

 u  u u  uuu u  uu  uuuu u Trade Shows in Germany Macroeconomic Significance

 uu  u  u Trade Shows in Germany Quality Characteristics of Trade Shows in Germany

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Internationality:

 uuu   uu Trade Shows in Germany Quality Characteristics of Trade Shows in Germany

  u   u Trade Shows in Germany Capacities of the German Exhibition Centers

   u  uu u u Trade Shows in Germany Capacities of the German Exhibition Centers (Halls)

Hannover 495,265 sqm 59,682 sqm Frankfurt (Main) 321,750 sqm Dortmund 59,235 sqm Cologne 284,000 sqm Augsburg 57,000 sqm Düsseldorf 251,274 sqm Karlsruhe (Neue Messe) 52,000 sqm 180,000 sqm Sinsheim 40,160 sqm 160,000 sqm 39,050 sqm Nuremberg 160,000 sqm Pirmasens 38,400 sqm Essen 110,000 sqm Munich (M,O,C) 30,000 sqm Neue Messe 105,200 sqm Saarbrücken 24,519 sqm Leipzig 101,200 sqm Freiburg 21,500 sqm Bad Salzuflen 70,000 sqm Offenburg 19,725 sqm Friedrichshafen 69,700 sqm Offenbach 18,000 sqm

uu Trade Shows in Germany Capacities of Exhibition Centers (Halls) worldwide

Hannover 495,265 sqm Bologna Fiere 180,000 sqm Fiera Milano 345,000 sqm Berlin 160,000 sqm Frankfurt (Main) 321,754 sqm Nuremberg 160,000 sqm Cologne 284,000 sqm IFEMA 150,000 sqm Düsseldorf 251,274 sqm Fira 148,309 sqm McCormick Place 250,830 sqm IMPACT Bangkog 140,000 sqm Expo 227,380 sqm Messezentrum 131,100 sqm ParisNord 206,000 sqm Georgia WCC 130,112 sqm NEC Birmingham 200,000 sqm Reliant Center Houston 130,060 sqm Orange County 190,875 sqm China Complex 125,950 sqm Orlando Veronafiere 122,000 sqm Las Vegas CC 186,000 sqm Fiera del Levante 120,000 sqm Munich 180,000 sqm

uu Trade Shows in Germany Capacities – 251,274 sqm gross > 14 Baseball Fields Trade Shows in Germany Organizers of Trade Shows and Exhibitions

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u u uuu uu u u uu Messe Düsseldorf Group

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 Messe Düsseldorf Group

MesseMesse DüsseldorfDüsseldorf GmbHGmbH

MesseMesse MesseMesse MesseMesse MesseMesse MesseMesse DüsseldorfDüsseldorf DüsseldorfDüsseldorf DüsseldorfDüsseldorf DüsseldorfDüsseldorf DüsseldorfDüsseldorf ASIAASIA NorthNorth AmericaAmerica MoskauMoskau IndiaIndia JapanJapan Pte.Pte. Ltd.Ltd. Inc.Inc. OOOOOO Pvt.Pvt. Ltd.Ltd. Ltd.Ltd. SingaporeSingapore ChicagoChicago MoscowMoscow NewNew DehliDehli TokyoTokyo 100%100% 100%100% 100%100% 100%100% 100%100%

VelethryVelethry MesseMesse IgedoIgedo DüsseldorfDüsseldorf DüsseldorfDüsseldorf GECGermanGECGerman DüsseldorfDüsseldorf BrnoBrno a.s.a.s. DüsseldorfDüsseldorf CompanyCompany FashionFashion HouseHouse CongressCongress VeranVeran ExpositionExposition MarketingMarketing && ChinaChina Ltd.Ltd. GmbHGmbH && Co.KGCo.KG VerwaltungsVerwaltungs staltungsges.staltungsges. Corp.Int.Corp.Int. TourismusTourismus ges.ges. mbHmbH mbHmbH GmbHGmbH GmbHGmbH BrnoBrno HongHong KongKong DüsseldorfDüsseldorf DüsseldorfDüsseldorf DüsseldorfDüsseldorf BerlinBerlin DüsseldorfDüsseldorf 60,4%60,4% 80%80% 77,05%77,05% 50%50% 50%50% 33,33%33,33% 5,357%5,357%

u u 50% u u u Messe Düsseldorf Group Right in the Heart of GrowthMarkets worldwide

Messe Düsseldorf Group A twoway Strategy

Messe Düsseldorf CrossSelling No 1. Trade Show K INTERPLASTICAINTERPLASTICA 0707 MoscowMoscow PLASTEXPLASTEX 0606 BrnoBrno KK 0404 DüsseldorfDüsseldorf CHINAPLASCHINAPLAS 0606 ShanghaiShanghai ArabplastArabplast 07 07 DubaiDubai PLASTICSPLASTICS && RUBBERRUBBER VIETNAMVIETNAM 0707 uu PLASTINDIAPLASTINDIA 0606 HoChiMinhCityHoChiMinhCity NewNew DelhiDelhi TIPREXTIPREX 0606 MPLASMPLAS 0707 Bangkok ASEANPLAS/ASEANPLAS/ Kuala Lumpur Kuala Lumpur ASEANRUBBERASEANRUBBER 0505 SingapurSingapur Messe Düsseldorf CrossSelling No. 1 Trade Shows wire/Tube

wirewire Russia 05 05 Tube,Tube, ,Metallurgy, AluminiumAluminium 05 05 MoscowMoscow MoscowMoscow wire/Tubewire/Tube 06 06 DüsseldorfDüsseldorf wire/Tubewire/Tube ChinaChina 0606 ShanghaiShanghai Tekno/TubeTekno/Tube ArabiaArabia 07 07 DubaiDubai TUBOTECH 07 TUBOTECH 07 wire/Tubewire/Tube 0505 SãoSão PauloPaulo Tube India 05 SingaporeSingapore newnew Tube India 05 Hyderabad

Messe Düsseldorf Group Trade Shows in



Berlin Pozna ń Düsseldorf Leipzig

Prague Brno München

Ljubljana Messe Düsseldorf Group Trade Shows in Brno  Facts & Figures

  u   Messe Düsseldorf Group Trade Shows in Brno  Facts & Figures

     uu u   uu  Messe Düsseldorf Group Trade Shows in Brno  Facts & Figures

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 u    Messe Düsseldorf Group Trade Shows in Brno  Facts & Figures Profile of the expert visitors   u   u 

Profile of exhibitors    u   Messe Düsseldorf Group Trade Shows Brno Portfolio

Industrial , technologies and materials, transport

Information technologies, security, education

Agriculture, forestry, food

Fashion, clothing, shoes

Civil , interiors, community sector

Medicine and healthcare

Travel and leisure Messe Düsseldorf Shareholders

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u Messe Düsseldorf Turnover Development 1971  2006

350 Average over 5 years Annual development 300 in group turnover 2006 304 Mio. € 250

200

150

100

50 0 7175 7680 8185 8690 9195 9600 0105

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u u u Messe Düsseldorf Ranking of international Trade Show Organizers

767 u 406 375 304 252 250 u 232 216 212 200 20062006 salessales in in EUREUR million million 199 189 171* 170  German trade show 168 venues 160* 157 155 u 142 136 u Messe Düsseldorf Trade Shows in Düsseldorf in 2006

EventsEvents Trade Shows total 37 u

ExhibitorsExhibitors Exhibitors total 26,222 u VisitorsVisitors Visitors total 1,297,026 u

SpaceSpace Space rental net sqm 985,420 Trade Shows in Düsseldorf

Medicine & Health Trade & Services Machinery, plant u & equipment 11 u u 1 Fashion & Lifestyle u u Leisure  u 1   u uu  u

 Messe Düsseldorf – Your global Partner Services for Partner & GuestShow Organizers

Technical Services Business Services

 u   u  u  u   u     u u  u „One„One StopShopping“StopShopping“ FullServiceFullService forfor Guest Shows Logistics Guest Shows Supporting

   u         uu   u  Messe Düsseldorf The Venue Messe Düsseldorf Fast Connections

Düsseldorf

Messe Düsseldorf Trade Shows, Conferences and in one Venue Messe Düsseldorf The Conference Center

CCD. South, ‚Stadthalle‘ and CCD.Pavilion uu u u u

   u  u  u   Messe Düsseldorf EventLocations

uu u Messe Düsseldorf – No. 1 Trade Show Venue Düsseldorf Fast Connections

DüsseldorfDüsseldorf

22 44 66 88 1010 1212 hourshours flightflight Düsseldorf Airport Düsseldorf International

Only a stone‘s throw away: Airport Düsseldorf International

Airport Düsseldorf International

 u  u   u   u  Düsseldorf Tallin

Catchment Area Moscow

Kopenhagen

Minsk Berlin The Hague Warsaw Düsseldorf 9 million people Kiew Luxemburg Prag Paris Bratislava Wien 30 million people Budapest Ljubljanaj Bukarest Sarajewor Belgrad 148 millionSofia people Rom Madrid

Athens Düsseldorf The Global Village

City of culture Business City City of media, City of hospitality & science 68,000 companies within the greater u and advertizing u Düsseldorf u uu u u Düsseldorf The Global Village

Hotel Room Capacity There are 40,000 hotel rooms in a radius of 40 km  of which 16,000 are in Düsseldorf

uuu Welcome !