Overview

MEDIA KIT | 2016 93% of our readers Overview dine out 3-4 times a week.

Photo by kc kratt About Buffalo Spree Publishing, Inc. Meet a Western New York publishing company that’s been going strong for almost 50 years. Locally owned Buffalo Spree Publishing produces 31 publications and events, has over 700,000 readers and over 1,400 advertising partners in the Buffalo and Rochester markets, and prints over 2 million pieces every year. BSP has also won over 75 national awards for design and editorial from the North American Mature Publishers Association and the City and Regional Magazine Association, including three General Excellence awards. Every year, BSP supports dozens of nonprofits and charity events through donations and sponsorships; the company has been recognized for its support of the Western New York community by such organizations as the American Institute of Architects, the Amherst Chamber of Commerce, the Burchfield Penney Art Center, Preservation Buffalo Niagara, Buffalo-Niagara Event Professionals, and the New York State Nursery Landscape Association, Inc. Last year, the city of Buffalo honored the company with a special proclamation. BSP’s growing Rochester division (585 Publishing) has expanded its reach and influence to thousands more readers.

Since BSP’s move in 2014, hundreds of visitors have toured the company’s spectacular new city-based headquarters in a renovated industrial complex. BSP’s new offices are just as fresh and up-to-date as its publications. Look for Buffalo Spree Publishing in area theaters and concert halls, in medical waiting rooms and beauty salons, on Facebook, Instagram, and Twitter, on living room coffee tables, and in the daily conversations of people throughout Western New York.

We’re the publications you want to read over and over again!

I. Buffalo Spree Publishing, • MusicalFare Theatre B. Forever Young Inc. Buffalo Division • Allentown Art Festival Senior Directory A. Buffalo Spree magazine • Curtain Up! PUBLISHED ANNUALLY PUBLISHED MONTHLY • Jewish Journal of WNY • February • January • July • Buffalo Spree’s • February • August C. Forever Young Expo Best of WNY HELD SEMI-ANNUALLY • March • September • Buffalo Spree’s • April • April • October Spring and Fall • October • May • November Girls Night Out • June • December • Top Docs V. (585) Publishing The Rochester Division of B. On the Town III. Buffalo Spree Publishing, PUBLISHED ANNUALLY Buffalo Spree Publishing, Inc. Inc. Events • September - (585) magazine A. Hot Off the Press PUBLISHED 6X PER YEAR polybagged with Launch Parties • Jan/Feb • Jul/Aug September Spree HELD MONTHLY • Mar/Apr • Sep/Oct • May/Jun • Nov/Dec C. Buffalo Spree Medical B. Top Docs Reception Resource Guide HELD ANNUALLY VI. Rochester Theater & Event PUBLISHED ANNUALLY • January • October - polybagged Program Books PUBLISHED with October Spree C. Best of WNY Party SEPTEMBER – AUGUST HELD ANNUALLY • Rochester Broadway D. Buffalo Spree Holiday • May Shopping Guide Theatre League (RBTL) PUBLISHED ANNUALLY D. Girls Night Out • Geva Theatre Center • November HELD SEMI-ANNUALLY • May VII. (585) Publishing, Inc. II. Western New York Theater • November Events & Event Program Books & A. Hot Off the Press Custom Publishing IV. Buffalo Spree Publishing, Launch Parties PUBLISHED Inc. Senior Products HELD BI-MONTHLY SEPTEMBER – AUGUST A. Forever Young • Shea’s Performing Arts Magazine Center PUBLISHED MONTHLY • 710 Main Theatre • January • July • Buffalo Philharmonic • February • August Orchestra • March • September • Theatre of Youth • April • October • Artpark • May • November • Irish Classical Theatre • June • December Company

*All subject to change About Buffalo Spree Magazine

Every community needs a city/regional magazine. It gives people the information they need to make the most of where they live. Buffalo Spree magazine, now in its 49th year of publishing, is Western New York’s only city and regional magazine. Spree is dedicated to helping its readers take advantage of the new Western New York, a community that has seen so many positive and exciting changes over the last few years.

Drinking your garden, Rating Movie Theaters / Retracing Hide in Plain Sight, Buffalo ’66 / Q & A / Film Fests / Buffalo’s Film Office mother sauces, SMALL PLATES + and more BUFFALO GOES TO THE MOVIES COME THE MOVIES Film in WNY TO BUFFALO With 136,000-plus readers and 1100 client partners, Buffalo Spree is part of Western New York’s largest locally owned Because life is too short for entrées media group. Spree also has a vibrant online presence with a website that is updated daily, often with videos, slide shows, and

Huarache de Pollo: slow-roasted chicken other multimedia content. Active social media accounts reach steeped in a sauce of chipotle and preserved tomatoes served on a crispy-soft layer of masa with queso fresco and crema ranchera, thousands of followers, with new audiences daily. from Jaguar at the Bistro

716 The Good On the 015 BEST PRESERVATION Life Town 2 of WN Broadway- Y ba THE DIRT CLASSICALLY p.136 llot Fillmore Best plants, SPEAKING under demo new trends A Musical Feast MAY2015 buffalospree.com $4.95

APRIL2015 buffalospree.com $4.95 The most common compliment Buffalo Spree receives is that, more than any other publication in Western New York, it showcases Buffalo as an exciting and desirable place to live, rich in great neighborhoods, distinguished architecture, unique entertainment destinations, and natural beauty. With every issue, Buffalo Spree provides full-color proof that Western New York is a great region, with an impressive quality of life.

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Circulation includes: • Paid subscribers and a controlled circulation list • Targeted sampling to real estate offices, relocation packages, builders, HR directors, new homeowners, professional offices, and others • Newsstand distribution to more than 65 retail locations, including Wegmans, Barnes & Noble, Talking Leaves, Tops, Noco, Dash's, Budwey's, and more

Demographics: • 90% of our readers have a college or postgraduate education • 89% of our readers are homeowners • 88% of our readers are between 25–64 years of age • 75% of our readers own at least 2 vehicles • 73% of our readers will purchase products or services from ads seen in Buffalo Spree • 70% of our readers keep the magazine for 1 month or more • 68% of our readers have household incomes in excess of $75,000 • 43% of our readers have household incomes in excess of $100,000 • 23% of our readers have a graduate or advanced degree

In the next 12 months: • 97% will purchase furniture, home furnishings, and/or appliances • 96% will purchase auto accessories and services • 93% will dine out and enjoy local entertainment 3–4 times per week • 92% will make home improvements • 75% will purchase athletic and sports equipment • 73% will purchase pharmaceuticals and prescription services • 71% will shop for women’s apparel • 65% will shop for men’s apparel • 65% will vacation and travel • 64% will spend time and money on their lawn and garden • 58% will visit galleries and museums • 49% will spend money on pets • 47% will spend money on live sporting events • 45% will purchase children’s apparel • 27% will partake in the lottery, casino, racetrack, and other legal gambling entertainment

The June 2015 CVC audit and reader survey have provided us with the above statistics regarding our readers. Editorial, Sales & Special Section Calendar JANUARY JULY Editorial Focus: WNY People, Top Docs Editorial Focus: Dining Scene Special Section: Medical Specialties Special Section: Builders What’s Brewin’ What’s Brewin’ Deadline: Wednesday, November 4, 2015 Waterfronts Orchard Park FEBRUARY Niagara County Editorial Focus: Nightlife Health Trends: Physical Rehab & Injury Recovery Special Section: Weddings & Romance Deadline: Wednesday, May 4, 2016 What’s Shakin’ Ellicottville AUGUST

Health Trends: Heart Healthy - Editorial Focus: Summer Fun Sales & Special Section Calendar Go Red For Women Special Section: Real Estate About Buffalo Spree magazine Deadline: Wednesday, December 2, 2015 Pets What’s Shakin’ MARCH Hertel Editorial Focus: HOME Design Hamburg Special Section: HOME Health Trends: Eyewear & Eye Health Kids Deadline: Wednesday, June 1, 2016 What’s Brewin’ Health Trends: Emergency & Immediate Care SEPTEMBER Deadline: Wednesday, January 6, 2016 Editorial Focus: HOME, Outdoor Life Special Section: Day Trips & Getaways APRIL Schools & Education Editorial Focus: Casual Dining Kids Special Section: Higher Education What’s Brewin’ Senior Living in WNY Williamsville Gaming & Casinos Elmwood What’s Shakin’ Health Trends: Pediatrics City Living Deadline: Wednesday, July 6, 2016 Deadline: Wednesday, February 3, 2016 OCTOBER MAY Editorial Focus: Casual Dining Editorial Focus: Music Special Section: Higher Education Special Section: Gardening & Outdoor Living Weddings Farmers Markets Wine & Gourmet Food Racetracks What’s Shakin’ What’s Brewin’ Clarence East Aurora Health Trends: Woman’s Health Health Trends: Skin Care Deadline: Wednesday, August 3, 2016 Deadline: Wednesday, March 2, 2016 NOVEMBER JUNE Editorial Focus: Cool Stuff Editorial Focus: HOME, Best of WNY Special Section: Spas & Beauty Special Section: Best of WNY Financial Planning Farm to Table What’s Brewin’ Best of the Region / Visit Shop Local Rochester / Visit Canada Health Trends: Dental What’s Shakin’ Deadline: Wednesday, September 7, 2016 Chautauqua Health Trends: Diagnostics & Preventative Care DECEMBER Deadline: Wednesday, April 6, 2016 Editorial Focus: HOME, WNY People Special Section: Giving Back FACES of WNY What’s Shakin’ Health Trends: Cosmetic & Plastic Surgery *All subject to change Deadline: Wednesday, October 5, 2016

HOME: The Home, Garden

The home, Garden & desiGn maGazine of WesTern neW York The home, Garden & desiGn maGazine of WesTern neW York

Fall & Design Magazine www.buffalospree.com www.buffalospree.com 2015 2015 of WNY. Featured in Buffalo Spree 4X per year! High Style/Low Budget Ideas Indoor gardening March • June UB’s Winning An Age- Sunshine on Bidwell Tech House is back! Solar House Appropriate Home (PAGE 154) (PAGE 128) (PAGE 92) (PAGE 96) September • December Rate Card & Size Specifications Rates effective as of January 1, 2016 full page/full bleed All rates include full color. 8.625" x 11.125"

live area: 7" x 10"

PREMIUM POSITIONS trim size Size 1x 3x 6x 9x 12x 8.375" x 10.875" Back Cover $ 7,850 $7,325 $6,695 $ 6,285 $ 5,765 Inside Front Cover $4,990 $4,670 $4,325 $ 4,015 $3,700 Inside Back Cover $4,990 $4,670 $4,325 $ 4,015 $3,700 • Add 15% for any other guaranteed premium positions.

ADVERTISING SIZES AND RATES 1/2 page Size 1x 3x 6x 9x 12x 7" x 4.875" Full Page $ 4,245 $ 3,925 $3,195 $ 2,780 $2,57 5 2/3 Page $ 3,395 $3,075 $2,575 $2,165 $ 1,955 2.187" x 4.875"

1/2 Page $ 2,890 $ 2,675 $2,080 $ 1,870 $ 1,665 1/6 page v 1/3 Page $ 2,140 $ 1,930 $ 1,665 $ 1,455 $ 1,245 1/3 page square & Size Specifications

Buffalo Spree Rate Card Rate Buffalo Spree 4.56" x 4.875" ADVERTISING SIZES AND RATES Size 1x 3x 6x 9x 12x 1/4 Page $1,285 $1,175 $935 $830 $725

1/3 page vertical 1/2 page

2.187" x 10" island 4.56" x 7.44" Dining Guide DINING GUIDE ADS - ADS WILL APPEAR ON DINING GUIDE PAGES 1/6 page h Size 1x 6x 12x 4.56" x 2.3125" 1/6 Page Vertical $725 $620 $ 515 1/6 Page Horizontal $725 $620 $ 515 1/12 Page $ 515 $ 410 $305 1/12

Looking to stand out in the Dining Guide and increase your web presence? 2.187" 2/3 page Also x 2.34" 4.56" x 10" includes: Enhanced Online Listing ENHANCED DINING GUIDE LISTINGS FREE! Purchase an Enhanced Listing & receive the Enhanced online Dining Guide FREE! • Includes logo Dining Guide Sizes • Highlighted restaurant listing 1/4 page 1/4 page • Address, phone, hours + 3.375" x 3.375" x 20 words of copy 4.875" 4.875" • Maximum width logo size: 0.9375” • Purchase 12x for $900 2.187" x • Purchase 6x for $700 1/6 v 1/12 2.34" • With any 6x display ad purchase, 2.187" 1/4 page 1/4 page 3.375" x 3.375" x receive an Enhanced Listing for x 4.875" 1/6 h 4.875" 4.875" only $450.00 per year - A 50% 4.56" x 2.3125" savings! Spree Homes, Marketplace, Best of WNY, Reprints Size Specifications

1/3 2.25" x 9.75"

1/6 2.25" x 4.75" 2.25" 2.25" x Sizes x 1" 1/12 Marketplace Marketplace 1/24 1/24 2.25" $890 5,000 5,000 $1,475 12x 12x $365 $ 180 $280 $440 $ 805 $76 9x 9x $740 2 Page $1,170 $415 3,000 3,000 $910 $495 $305 $200 6x 6x $465 $40 $ 235 $ 365 $ 570 $680 $1,035 2,000 2,000 $1,010 1 Page PLAQUES Rate $285 3x 3x $520 $ 675 $ 395 $ 1,195 $ 260 $860 $600 1,000 1,000 $225* 1x 1x 4 Page* 500 500 $570 $815 $555 $1,310 $ 720 $ 305 $ 420 100 100 $735 $499 $165 2 Page Dimensions 2.4" x 2.35" 2.4" $95 1 Page 1/24 Page 1/24 1/12 Page 1/6 Page Unit Count Unit Unit Count Unit 2 Pages 4 Pages Size Size 1/3 Page 1/6 Page Horizontal 1/6 Page Size 1 Unit All reprint and custom publishing orders must be prepaid at time of ordering FRONT & BACK, 8.5" x 11" (2 PG) FRAMED REPRINTS *Subject to change & design costs where applicable. • If 1/2 folding is required add $100 per 1,000 folding is required add $200 per 1,000 • If 1/4 $25 for shipping • Minimum to change) sales tax to all custom orders (subject • Add 8.75% work $100 per hour publishing design • Custom •  bind ins, tip ons, blow ins, inserts, Prices for belly bands, split cover, and advertorialgate folds, polybags, photography, assistance all available upon request. FRONT & BACK, 11"x 17" (8.5" x 11" AS FOLDED BOOKLET) (4 PG) Reprints “BEST OF” SQUARES MARKETPLACE • 50 words • Image: 2.25" x 1.5" • 300 dpi • Headshot: 1" x 0.875 • Headshot: • 300 dpi 2.25" x 1.5" • Image: • 50 words Spree Homes • Marketplace • Best of WNY of • Best • Marketplace Homes Spree SPREE HOMES SPREE HOMES NEW and Buffalo Spree Medical Resource Guide UPDATED The Buffalo Spree Medical Resource Guideis WNY’s comprehensive community health guide. Written and edited by an experienced team of health and medical writers, the Medical Resource Guide offers important information about medical trends and preventative health care measures. Distribution, Demographics & Deadline Buffalo Spree Medical Resource Guide Distribution: 18,000 Polybagged with October 2016 issue of Spree and mailed to all subscribers, key community partners & a controlled circulation list including: • Doctors’ offices • Dental offices • Hospitals • Relocation packages • Real estate offices • HR directors • Medical facilities Deadline: August 4, 2016 • 90% of our readers have a college or post graduate education • 88% of our readers are between 25–64 years of age • 73% of our readers will purchase pharmaceuticals & prescription services in the next 12 months • 68% of our readers have income in excess of $75,000 • 43% of our readers have income in excess of $100,000 The Medical Resource Guide reader is: • Concerned with health care and able to spend money on it • Aware of nutritional importance • Highly educated and takes his/her health care very seriously • Family oriented • The decision maker of multi-generational needs • A health insurance member • Aware of preventative and proactive care Call Larry Call Medical Resource Guide Resource Medical

Theatre & Event Program Books Theatre & Event PREMIUM POSITIONS All rates include full color. Size Dimensions (w x h) Rate Back Cover 8.625" x 11.125" $6,425 Inside Front Cover 8.625” x 11.125” $4,075 Inside Back Cover 8.625” x 11.125” $4,075 Inside Back Cover & Adjacent Full Page 8.625” x 11.125” $ 7,445 Trim size: 8.375” x 10.875” Add 15% for any additional guaranteed premium positions. ADVERTISING SIZES AND RATES Size Dimensions (w x h) Rate Full Page w/bleed 8.625" x 11.125" $ 3,190 Full Page (live area) 7" x 10" $ 3,190 2/3 Page 4.56" x 10" $ 2,575 1/2 Page Horizontal 7" x 4.875" $ 2,055 1/2 Page Island 4.56" x 7.44" $ 2,055 1/3 Page Vertical 2.187" x 10" $ 1,645 1/3 Page Square 4.56" x 4.875" $ 1,645 1/4 Page (4 to a page) 3.375" x 4.875" $ 825 1/6 Page Vertical 2.187” x 4.875" $ 625 1/6 Page Horizontal 4.56" x 2.3125” $ 625 Enhanced Listing $ 250

ADVERTORIAL Ask the Expert - Ask your rep for details The June 2015 CVC audit and reader survey have provided us with the above statistics regarding our readers. The Theater and Event Program Books of Western New York and Rochester

• Printing over 793,000 theater and event programs annually • The median age of the theater attendee is 45 • Over 72 productions and events

Buffalo Spree Publishing currently publishes programs for 20 of Western New York’s and Greater Rochester’s finest theaters, performing arts venues, and events including:

• Shea’s Performing Arts Center • Allentown Art Festival • Buffalo Spree’s Best of WNY • 710 Main Theatre • MusicalFare Theatre • Buffalo Spree’s Girls Night Out • Buffalo Philharmonic Orchestra • Curtain Up! Spring & Fall • Irish Classical Theatre Company • Theatre of Youth • Buffalo Spree’s Top Docs • Artpark Reception

Rochester Playbills: • Rochester Broadway Theatre League (RBTL) • Geva Theatre Center

M&T Bank 2015-16 Broadway Series PLAYBILL presented by Shea’s and Albert Nocciolino The 17th Annual Recognition Ceremony

Presented by: Sponsored by:

May 7, 2015 2015-2016 SEASON SPONSOR

Sheas1 Newsies.indd 1 9/16/15 4:18 PM BPOBk1.1516.indd 1 9/2/15 3:06 PM ICTC1 Night.indd 1 9/3/15 10:22 AM 7101 Heavens.indd 1 9/2/15 4:33 PM AP2 Peter.indd 1 7/15/15 3:41 PM Allentown15.outlines.indd 1 5/19/15 2:08 PM T9 t.indd 1 /2/15 3:5 M

Book & Lyrics by Music by ERIC IDLE JOHN DU PREZ Ages & ERIC IDLE 7+ Spring 2015 Directed by Musical Director Choreographer MELISSA RAIN NOLAN LENNY October 9 - 25, 2015 ANDERSON BONVOULOIR DANIEL BENEFITING

SUPPORTING SPONSOR

SPONSORED BY

(585) 232-Geva www.GevaTheatre.org PRODUCTION SPONSOR September 9 – October 11, 2015

Lead Co-Producer: Associate Producers: Media Sponsors: 839-8540 www.musicalfare.com theatreofyouth.org (716) 633-8888

MusicalFare1 In the.indd 1 8/25/15 2:21 PM Curtain Up 2015.indd 1 9/8/15 10:03 AM TOY2 Legend.indd 1 9/22/15 2:04 PM Full season and per-show advertising opportunities Check with your ad rep for details

*All subject to change

About Call Larry Theatre & Event Program Books Medical Resource Guide Call Larry is the imaginative consulting business run by BSP’s owner, guiding light, and chairman of fun Larry Levite. Now the same problem-solving pizzazz he has brought to 48 years in broadcasting and publishing can be yours. Call Larry Just... Call LarrySM

STRATEGICALLY GUIDED IMAGINATION

716-308-8584 • CallLarryLevite.com [email protected] New York London Jerusalem Algonquin Park Buffalo Spree Holiday Shopping Guide

The image-driven Holiday Shopping Guide celebrates the Western New York retail community, featuring the finest in local boutiques and specialty items. This is the best way to take advantage of the crucial holiday retail season. Distribution & Deadline Distribution: 18,000 To all Spree subscribers & a controlled circulation list Direct mailed week of Thanksgiving Deadline: October 5, 2016 All rates include full color. full page/full bleed PREMIUM POSITIONS 8.75" x 8.75" Sizes Rate live area: 7.5" x 7.5" Front Cover $2,400 trim size Back Cover $2,380 8.5" x 8.5" Inside Front Cover $ 1,620 SHOPPING GUIDE LIVE, SHOP, Inside Back Cover $ 1,620 GIVE BUFFALO UNFORGETTABLE GIFTS—A LOCAL Pages 1–5 $ 1,300 SURVEY Add 15% for any other guaranteed BEAUTY TIPS AND premium positions. TIMESAVERS FOR A FESTIVE 2015 SEASON 2015 Holiday ADVERTISING SIZES AND RATES HOLIDAY SHOPPING GUIDE buffalospree.com Sizes Rate 1/2 page 2 Page Spread $2,055 vertical Full Page $1,080 3.625" x 7.5" 1/2 Page Horizontal $ 650 1/2 Page Vertical $ 650 1/4 Page Vertical $ 499

On the Town 1/2 page horizontal Get the big picture of Western New York’s rich and diverse arts and 7.5" x 3.625" entertainment scene with the help of Buffalo Spree Publishing’s newest publication. On the Town includes a complete roster of Western New York theaters, concert halls, performing art centers, and galleries, with comprehensive information on the 2016-2017 season. There’s also a handy restaurant guide for pre- and post-theater dining. This full color glossy booklet is a must-have WNY planning resource. BUFFALO SPREE MAGAZINE |

Distribution & www.buffalospree.com On the Town • 2015/16 Theater Season Schedule • Classical Music and Jazz Performances • Deadline • Gallery Listing, Dining Guide, and More • 1/4 page Distribution: 18,000 3.625” x

On the Town 3.625" Polybagged with September 2016

Events & Sponsorships Events issue of Spree and mailed to all Holiday Shopping Guide Holiday subscribers, key community partners 1/8 page & a controlled circulation list. On The Town 2015 1.687” x Deadline: July 6, 2016 Sponsored by A supplement of Buffalo Spree magazine 3.625" 1/4 and 1/8 page ads available All rates include full color. for On the Town only. PREMIUM POSITIONS ADVERTISING SIZES AND RATES Sizes Rate Sizes Rate Front Cover $2,400 2 Page Spread $2,055 Back Cover $2,380 Full Page $1,080 Inside Front Cover $ 1,620 1/2 Page Horizontal $ 650 Inside Back Cover $ 1,620 1/2 Page Vertical $ 650 Pages 1–5 $ 1,300 1/4 Page $ 395 Add 15% for any other guaranteed premium positions. 1/8 Page $ 225 Events & Sponsorships: Celebrating WNYs Top Docs January 21st, 6-8:30pm @ Ethan Allen

BUFFALO SPREE MAGAZINE will be hosting a Top Docs Reception to honor the physicians featured in the January 2016 issue. This issue—consistently a best seller—highlights more than 280 doctors who are considered by their peers to be at the top of their profession in dozens of specialties. At the reception, those doctors and their guests will have the opportunity to mingle, network, enjoy delicious food, drink and live music while celebrating the ongoing contributions of WNY-area doctors to the world of medicine—and to our community.

By sponsoring this private event, you will have the attention of this elite and influential target audience. This opportunity extends beyond our printed page and enables direct connectivity to the Top Doctors in our region.

ALL SPONSORSHIPS INCLUDE: • Category exclusivity • Display table at event • Logo inclusion on invitations (280+) • Your banner prominently displayed at event (client provided) • Your logo on event signage (Spree provided) • Opportunity for promotional item(s) inclusion Get Your in gift bags (pre-stuffed by Spree) RED CARPET • Photo recognition in Spree’s “Who Was There” Photo Taken Here! • One-time usage of the “Top Docs” contact list Sponsored by:

IN ADDITION TO ABOVE, YOUR SPONSORSHIP ALSO INCLUDES:

Platinum Sponsor • 1/2 page, full color ad in Buffalo Spree January 2016 • Full page, full color ad in Top Docs Reception program book • 10 names added to the exclusive guest list Investment: $5,000

Award Sponsor • Logo on Top Docs award presentation box, with opportunity to include message card • 1/2 page, full color ad in Buffalo Spree January 2016 • Full page, full color ad in Top Docs Reception pro- gram book • 6 names added to the exclusive guest list Investment: $5,000

Gift Bag Sponsor • Logo on 400 gift bags • 1/2 page, full color ad in Top Docs Reception program book • 4 names added to the exclusive guest list Investment: $3,000 Holiday Shopping Guide Events & Sponsorships Red Carpet Sponsor

• Logo on Step & Repeat photo backdrop On the Town at red carpet • 1/2 page, full color ad in Top Docs Reception program book • 4 names added to the exclusive guest list Investment: $3,000 Events & Sponsorships: Girls Night Out

Buffalo Spree magazine hosts Girl’s Night Out twice a year (in May and November) for an evening full of shopping, socializing, food, and cocktails. A wide variety of fabulous local vendors come together under one roof to offer a fun shopping experience with: accessories, handbags, apparel, jewelry, unique gift items, cosmetics, beauty products, eyewear, and so much more.

Spring Girls Night Out: May 5, 5:30pm-8:30pm @ Acqua Benefiting American Heart Association Number of tables: 40 Booth space: $500 10’x6’ space, 8’ table, electric at booth Promo ads in May Spree and GNO program book Fall Girls Night Out: Nov 10, 5:30pm-8:30pm @ Salvatore’s Italian Gardens Benefiting Haven House Number of tables: 47 Booth space: $500 10’x6’ space, 8’ table, electric at booth Promo ads in Nov. Spree and GNO program book ALL SPONSORSHIPS INCLUDE: • Booth space at event • Full page ad in event program • Your logo on: WELCOME TO - All event ads & thank you ad, to include 12 2015 Buffalo Spree and any applicable WNY Playbills EEFT - All Spree e-blasts promoting event Gold Sponsor Event Sponsors - Cover of event program book Fall 2015

(716) 633-8888

- All event signage (Spree provided) SPONSORED BY - Cover photo of event Facebook page - Event video

(716) 633-8888 IN ADDITION TO ABOVE, YOUR SPONSORSHIP ALSO INCLUDES:

Platinum: • Client category exclusivity • Prominent booth location • Photo recognition in Spree’s “Who Was There” • Logo inclusion on one side of Shopping Bag • Opportunity to include marketing materials or products in bag (pre-stuffed by Spree) • Your banner prominently displayed at event (client provided) • 1/2 page ad in Buffalo Spree, month of event Shopping Bag: • Dedicated “Come See Us at the Event” • Your logo on est. 500 cloth shopping bags e-blast promotion (One side, one color logo) • 10 tickets • Opportunity to include marketing Investment: $5,000 materials or products in bag (pre-stuffed by Spree) Gold: • 4 tickets • Client category exclusivity Investment: $2,500 • Photo recognition in Spree’s “Who Was There” Photo Booth or Step and Repeat: • Your banner prominently displayed at • Your logo on photo strip or step and event (client provided) repeat backdrop • 6 tickets • 4 tickets Investment: $3,000 Investment: $2,500 Events & Sponsorships Events Events & Sponsorships: Events & Sponsorships Best of WNY May 19, 2016 @ Shea’s Performing Arts Center

The Buffalo SpreeBest of WNY party is the most exciting cocktail party of the summer. Held annually, this must-do event celebrates the Spree Best of WNY winners with the finest food and drink from more than 20 local establishments, wine and beverage tastings, silent auction, music, and always a few surprises. More than 600 socially active, enthusiastic guests made up of movers, shakers, business owners, and activists come together to celebrate what makes WNY such a stellar place to live.

ALL SPONSORSHIPS INCLUDE: • Table space at event • Full page ad in event program • Your logo on: - All event ads & thank you ad, to include #SpreeBestofWNY Buffalo Spree and any applicable WNY Playbills WELCOME - All Spree e-blasts promoting event to the - Cover of event program book - All event signage (Spree provided) - Cover photo of event Facebook page - Event video Gold Sponsor:

IN ADDITION TO ABOVE, Also sponsored by: YOUR SPONSORSHIP ALSO INCLUDES:

Platinum: • Client category exclusivity • Prominent table location • Photo recognition in Spree’s “Who Was There” • Logo inclusion on one side of shopping bag • Opportunity to include marketing materials or products in bag (pre-stuffed by Spree) • Your banner prominently displayed at event (client provided) • Half page ad in Buffalo Spree, month of event • Dedicated “Come See Us at the Event” e-blast promotion • 10 tickets Investment: $5,000

Gold: • Client category exclusivity • Photo recognition in Spree’s “Who Was There” • Your banner prominently displayed at event (client provided) • 6 tickets Investment: $3,000

Swag Bag: • Your logo on est. 500 bags (one side, one color logo) • Opportunity to include marketing materials or products in bag (pre-stuffed by Spree) • 4 tickets Investment: $2,500

Photo Booth or Step and Repeat: • Your logo on photo strip or step and repeat backdrop • 4 tickets Investment: $2,500 About Forever Young

Now in its twenty-eighth year of publishing with scores of national awards for editorial and design excellence, Forever Young is Western New York’s longest-running senior publication and the only full-color senior publication in the region. With a circulation of 40,000 and more than 85,000 montlhy readers, Forever Young’s remains committed to covering the interests and concerns of Western New Yorkers over fifty in Erie and Niagara Counties–and beyond.Forever Young Forever Young Sales & Young Forever

Special Section Calendar continually changes to keep up with the active fifty-plus crowd, consistently adding fresh content and exciting features, including information on health care, fitness, nutrition, relationships, arts and culture, dining, community events, bingo, recreation, and much more.

Enjoying Life Over 50 In Western New York FREE | APRIL 2015 Enjoying Life Over 50 In Western New York FREE | OCTOBER 2015 Sales & Special Section Calendar JANUARY AUGUST Editorial Focus: Editorial Focus: Get organized, Dance! Where to Gardening expert CAROL ANN HARLOS get healthy go for shows and FY FAVES: VOTE NOW Deadline: lessons

Guest speakers, FY Spring Health Inside: giveaways, Fall Foliage: Celebrate the Season 12/15/2015 Deadline: 7/19/2016 music and more & Living Expo Future in Our Hands FY Fall Expo A Cuban Odyssey, Part 2 1 www.foreveryoungwny.com | August 2014 FEBRUARY SEPTEMBER Demographics & Editorial Focus: Editorial Focus: Love: keep romance Architecture: Distribution alive, kids, friends, WNY’s great pets, philanthropy buildings, history, • 71% of our readers purchase products or Deadline: 1/19/2016 preservation services from ads seen in Forever Young on Deadline: 8/16/2016 a regular basis MARCH • 66% of our readers are between Editorial Focus: OCTOBER ages 55–74 Fashion Over 50: Editorial Focus: • 65% of our readers travel 1–5 times a year rules to be broken, FY Expo and for pleasure local fashionistas, Celebrating must haves and Diversity, • 60% of our readers keep Forever Young what to toss highlighting for 2–3 weeks Deadline: 2/16/2016 immigrant cultures, • 57% of our readers are between 45–64 lifestyles APRIL Deadline: 9/20/2016 Editorial Focus: Our readers are interested in: Rock ‘n Roll: music, NOVEMBER • Gardening • Computers and the seniors who rock it Editorial Focus: • Home improvement Internet Deadline: 3/22/2016 Food Issue: diners, • Senior housing • Automobiles and dives, and blue • Health care accessories MAY plate favorites • Nutrition and diet • Women’s & men’s Editorial Focus: Deadline: • Gifts for grandkids apparel WNY in Bloom: 10/18/2016 • Insurance and tax • Gaming—lottery, Garden walks, festivals, DECEMBER advising casino, racetrack, landscaping Editorial Focus: • Domestic and bingo, and other Deadline: 4/19/2016 Forever Young international travel legal gambling Faves entertainment JUNE Deadline: 11/8/2016 Editorial Focus: Forever Young is distributed monthly and Health and Fitness: FREE to over 300 locations including: Getting in shape in your golden years • Wegmans • Select CVS/ Deadline: 5/17/2016 supermarkets Pharmacy stores • Select Tops • Select Tim Hortons JULY • Anderson’s • Talking Leaves Books Editorial Focus: • Dash’s markets • Ted’s Hot Dogs WNY Waterways: • Pine Pharmacy • Area libraries, senior Lakes Erie and • Select Bagel Jay’s centers, and dozens Ontario, Niagara River, Erie Canal of bingo locations Deadline: 6/21/2016 *All subject to *Results of June 2015 CVC Audit and reader survey change Special Section Calendar Forever Young Sales &

71% of our Forever Young readers purchase products or services from ads.

Forever Young Rate Card & Size Specifications 1/2 h 9.75" x 5.45" All rates include full color. 2.25" x 5.45" PREMIUM POSITIONS 3/8 h 1/8 v Size 1x 3x 6x 9x 12x 7.25" x 5.45" Back Cover $2,999 $2,799 $2,699 $2,599 $2,399 Inside Front Cover $2,399 $2,299 $2,199 $2,099 $1,899 Inside Back Cover $2,399 $2,299 $2,199 $2,099 $1,899 3/8 v 4.75" x 8.275" 1/2 v 4.75" x 11.125" Front cover and feature story: Ask your rep for details! $2,500

ADVERTISING SIZES AND RATES Size 1x 3x 6x 9x 12x Full Page $1,999 $ 1,799 $1,699 $1,599 $1,499 1/8 h 3/4 Page $1,599 $ 1,499 $ 1,299 $ 1,199 $ 1,129 4.75" x 2.6" 1/2 Page $ 1,199 $1,099 $ 999 $ 959 $ 899 & Size Specifications

Forever Young Rate Card Card Rate Young Forever 3/8 Page $ 799 $ 699 $ 599 $ 549 $ 499 1/4 Page $ 599 $ 559 $ 529 $ 499 $ 449 1/6 Page $ 499 $ 449 $ 400 $ 349 $ 300 1/8 Page $ 379 $ 339 $ 300 $ 279 $ 249 1/16 Page $ 249 $ 229 $ 199 $ 179 $ 149 full page 9.75" x 11.25" CLASSIFIED/COMPANION CORNER In Column Display Classified: 1.8” w x # of inches high $36.95 per inch $4.95 per line Companion Corner $11.50 for 25 words $.30 for each additional word 1/4 h 9.75" x 2.6" $5.25 additional to include a photo 1/16 1/4 sq 2.25" 4.75" x x 2.6" 5.45" Enjoying Life Over 50 In Western New York FREE | SEPTEMBER 2015 Enjoying Life Over 50 In Western New York FREE | AUGUST 2015

1/6 h 1/16 7.25" x 2.6" 1/6 v 2.25" x 8.275"

FY FAVES: VOTE NOW FY FAVES: VOTING BEGINS 3/4 Inside: Inside: Coffee Hotspots in WNY Fallon Weinberg: A Few Days in the Dale Relaxing Weekend 7.25" x 11.125" Celebrating 50 Years at the The “Ultimate” Fair Experience Aquarium of Niagara A Team That Cares Canning the Flavors of Summer Getaways

Enjoying Life Over 50 In Western New York FREE | JULY 2015 Enjoying Life Over 50 In Western New York FREE | DECEMBER 2015

YOUR WINNERS REVEALED Inside: Memories of Crystal Beach Sun and sand in Changing garden attitudes Queen City Jazz Festival Western New York Cookie Exchange Party | Protect Your Health this Holiday Season | Caring for Indoor Plants 2016 Forever Young Directory

The Forever Young Directory is a full-color annual resource guide that helps readers locate organizations and businesses that provide services, goods, and assistance to seniors in Erie and Niagara Counties. 20,000 Forever Young Directories are distributed free to more than 150 businesses, retirement communities, senior centers, physicians’ offices, offices of the aging, and pharmacies throughout Erie and Niagara counties in February. The major objective of the directory is to facilitate communication between seniors interested in services available to them and the businesses and organizations that provide them. As an advertiser who would like to capture the fifty-plus market, you won’t want to miss being a part of this complete resource guide to the senior community. It is a service directory that will be kept and used all year long.

Deadline: January 22, 2016 All rates include full color. PREMIUM POSITIONS Size Rate D·I·R·E·C·T·O·R·Y Front Cover $ 2,999 A Guide to Senior Living in 2015 Free Back Cover $3,090 Full page Inside Front Cover $ 2,675 7" x 10" Inside Back Cover $ 2,675 • Add 15% for any other premium position

ADVERTISING SIZES AND RATES Forever Young Senior Directory

Size Rate www.foreveryoungwny.com Full Page $2,055 SPONSORED BY: 1/2 Page Horizontal $ 1,440 REDEFINING SENIOR LIVING: Montabaur Heights and more 1/2 Page Vertical $ 1,440 Part of the Brothers of Mercy Community 1/2 page horizontal 1/4 Page $ 1,025 7" x 4.875" 1/8 Page $ 615 Business Card $ 235

ENHANCED LISTING With 1/4 page Size Rate the purchase 3.375" x By Category $ 305 of a 1/2 page or 4.875" larger, receive Enhanced listing includes highlighted 50 words of an enhanced copy to describe your business. Listing also includes listing category listing(s), company name, address, city, state, zip, phone, and website. FREE! Ask your rep for details. 1/2 page vertical 1/8 page • All ads include a categorized listing to include name, address, city, state, zip, 3.375" x 10" 3.375" x phone, fax, web, email, and a line of copy in listing to (ex): “see ad on page 12” 2.34" • Advertiser listings will be bold and in color • Receive 50 copies for your company distribution with purchase of a full page ad Business card 3" x 1.75" www.foreveryoungwny.com For full web exposure on every page ask your rep for details.

Size Dimensions Rate p/month Banner ad 728 x 90 pixels $400 Island 300 x 250 pixels $300 Video $400 2016 Forever Young Expos Thursday, April 28, 2016 9 a.m. – 1:30 p.m. Michael’s Banquet Facility Hamburg, NY Thursday, October 27, 2016 9 a.m. – 1:30 p.m. Classics V Banquet Center Amherst, NY Two Direct Business-to-Consumer Opportunities You Won’t Want to Miss! • Mature living options • Health and medical providers • Screening and testing providers • Blood pressure • Diabetes • Hearing • Heart • Osteoporosis • Financial • Real estate • Garden • Home services • Travel • Golf • Moving and packing • And so much more! Booth Space: 8' x 8' Includes: dividing drapes, 6' skirted table and 1 chair 1/16 page promotional ad in Forever Young the month of the event $395 single booth per expo

Blitz $695 double booth per expo $30 per booth for electricity Custom sponsorships Forever Young Expos Young Forever also available. Ask your Forever Young Expo Sponsorships sales rep for Presenting Sponsorship Gold Sponsorship details! • Sponsorship exclusivity in your business field • Sponsorship exclusivity • Double booth with electricity in your business field • Logo on all promotional materials as sponsor • Single booth with electricity • Logo in all print and broadcast ads where • Logo on all promotional materials as sponsor applicable to include: • Logo in all print and broadcast ads where • Buffalo Spree magazine applicable to include: • Forever Young • Buffalo Spree magazine • Playbills • Forever Young • TV ads, etc. • Playbills • Logo on Forever Young website as sponsor • TV ads, etc. with link to your website • Logo on Forever Young website as sponsor • Name recognition as presenting sponsor on with link to your website all television advertising where applicable • Total Investment: $2,750 per expo • Speaker space at event • Total Investment: $4,000 per expo Event bag sponsorship • Includes 500 bags & booth Speaker Sponsorship • Logo on all print & promotional Opportunity for speakers to give presentations opportunities where applicable at the Expo! • Maximum 2 sponsors/non-competitive • 10 minute presentation to a captive audience • Est. 500 bags per event • A designated area roped off for your Total investment: $2,500 presentation with chairs for attendees • A single booth at the expo Total Investment: $995 per expo MARKETPLACE

SOLUTIONS FOR CREATIVE MARKETING Member of The Advertising Specialty Institute Certified advertising Be Seen. Be Heard. Be Louder. specialty professionals.

Buffalo Spree Publishing’s solution to all your promotional needs. From customized tote bags and eco-friendly water bottles to branding and graphic design services, we will help you increase your presence in the community. Whether your goal is to create new business or to maintain relationships with your clients, we’re there for you every step of the way. We offer over 750,000 products from over 3,500 suppliers.

Graphic Design Promotional Products Packaging • Logos We have over 750,000 • Labels • Brochures products in almost every • Cartons • Identity packages category you can • Custom product design • Presentation folders imagine, including: • Billboards • Mugs Photography • Posters • Pens • Product • Package design • Apparel (t-shirts, polo • Event • Label design shirts, caps, outerwear, and • Company portfolio • And more much more) (employee, interior, and • “Green” products exterior shots) Print • Tote bags • Brochures • Stainless steel water Branding • Presentation folders bottles • Company • Mailers • Spa products (robes, • Product • Catalogs slippers, lip balm, hand • Menus sanitizer, mints) Trade Shows & Events • Identity packages • Thousands more • Display booths - Letterhead • Direct marketing to - Envelopes Direct Marketing show attendees - Business cards • Direct mail • Promotional handouts • Annual reports • Database procurement for • Newsletters your targeted market • Labels • Email marketing • Magazines • Point of sale • And much more • Every Door Direct Mail Forever Young Expos Spree Marketplace

The most dynamic custom publishing in Western New York. Guidelines & Size Specs For All Products BUFFALO SPREE MAGAZINE Size Dimensions (w x h) Full Page w/ bleed 8.625" x 11.125" Full Page (live area) 7" x 10" 2/3 Page 4.56" x 10" 1/2 Page Horizontal 7" x 4.875" 1/2 Page Island 4.56" x 7.44" 1/3 Page Vertical 2.187" x 10" 1/3 Page Square 4.56" x 4.875" 1/6 Page Vertical 2.187" x 4.875" 1/6 Page Horizontal 4.56" x 2.3125" 1/4 Page (4 to a page) 3.375" x 4.875" Trim size: 8.375" x 10.875" N TH A NUA 10 L Marketplace Size Dimensions (w x h) 1/3 Page 2.25" x 9.75"

BEST NEW HOTSPOT 1/6 Page 2.25" x 4.75" Public Espresso + Coffee

The Good On the Plus: Life Town ROAD THE DIRT ON VIEW FOOD Don’t make The summer Worth the 1/12 Page 2.25" x 2.25" these gardening of Burke at drive mistakes BPAC JULY2015 buffalospree.com $4.95 1/24 Page 2.25" x 1"

in Buffalo Gamechangers development Dining Guide Size Dimensions (w x h) 1/6 Page Vertical 2.187" x 4.875" Here’s how the past fifteen years have shaped 1/6 Page Horizontal 4.56" x 2.3125" a NEW Buffalo. 1/12 Page 2.187" x 2.34" BUFFALO SPREE HOLIDAY SHOPPING GUIDE & ON THE TOWN Size Dimensions (w x h)

DECEMBER2015 buffalospree.com $4.95 2 Page Spread 17.25" x 8.75" Front Cover 8.75" x 8.75" Full Page w/bleed 8.75" x 8.75" Full Page (live area) 7.5" x 7.5" SHOPPING GUIDE LIVE, SHOP, GIVE BUFFALO 1/2 Page Vertical 3.625" x 7.5" UNFORGETTABLE GIFTS—A LOCAL SURVEY 1/2 Page Horizontal 7.5" x 3.625" BEAUTY TIPS AND TIMESAVERS 1/4 Page 3.625" x 3.625” FOR A FESTIVE 2015 SEASON 2015 Holiday 1/8 Page 1.687" x 3.625" HOLIDAY SHOPPING GUIDE buffalospree.com

Trim size: 8.5” x 8.5” BUFFALO SPREE MAGAZINE |

THEATER & EVENT PROGRAM BOOKS www.buffalospree.com On the Town • 2015/16 Theater Season Schedule • Classical Music and Jazz Performances • Size Dimensions (w x h) • Gallery Listing, Dining Guide, and More • Full Page w/ bleed 5.75" x 8.75" Full Page (live area) 4.5" x 7.5"

1/2 Page Horizontal 4.5" x 3.625" On The Town 2015 1/2 Page Vertical 2.125" x 7.5" Sponsored by A supplement of Buffalo Spree magazine

1/4 Page Horizontal 4.5" x 1.687" M&T Bank 2015-16 Broadway Series PLAYBILL 1/4 Page Vertical 2.125" x 3.625" presented by Shea’s and Albert Nocciolino

Electronic Guidlines 1/8 Page 2.125" x 1.687" & Size Specifications

www.buffalospree.com Trim size: 5.5" x 8.5" BUFFALO SPREE MEDICAL RESOURCE GUIDE Size Dimensions (w x h) Full Page w/ bleed 8.625" x 11.125"

Full Page (live area) 7" x 10" eas1 esies.indd 1 9/1/15 4:1 PM 2/3 Page 4.56" x 10" 1/2 Page Horizontal 7" x 4.875" 1/2 Page Island 4.56" x 7.44" 1/3 Page Vertical 2.187" x 10" 1/3 Page Square 4.56" x 4.875" 1/4 Page (4 to a page) 3.375" x 4.875" 1/6 Page Vertical 2.187” x 4.875" 1/6 Page Horizontal 4.56" x 2.3125” Trim size: 8.375" x 10.875" FOREVER YOUNG Size Dimensions (w x h) Cover Strip 9.75" x 1.5" Enjoying Life Over 50 In Western New York FREE | NOVEMBER 2015 Full Page 9.75" x 11.25" 3/4 Page Vertical 7.25" x 11.125" 1/2 Page Vertical 4.75" x 11.125" 1/2 Page Horizontal 9.75" x 5.45" 3/8 Page Vertical 4.75" x 8.275" 3/8 Page Horizontal 7.25" x 5.45" Inside: Upcycling Old Furniture 1/4 Page Square 4.75" x 5.45" Cleaning Out Your Pantry Wearable Tech and Fitness 1/4 Page Horizontal 9.75" x 2.6" Do-It-Yourself 1/6 Page Vertical 2.25" x 8.275" Homemade Gifts 1/6 Page Horizontal 7.25" x 2.6" 1/8 Page Vertical 2.25" x 5.45" 1/8 Page Horizontal 4.75" x 2.6"

1/16 Page 2.25" x 2.6" D·I·R·E·C·T·O·R·Y A Guide to Senior Living in 2015 Free FOREVER YOUNG DIRECTORY Size Dimensions (w x h) Full Page (live area) 7" x 10" 1/2 Page Horizontal 7" x 4.875" 1/2 Page Vertical 3.375" x 10" 1/4 Page 3.375" x 4.875"

SPONSORED BY: 1/8 Page 3.375" x 2.34" REDEFINING SENIOR LIVING: Montabaur Heights and more Business card 3" x 1.75" Part of the Brothers of Mercy Community Trim size: 8.375" x 10.875"

ACCEPTABLE FILE FORMAT: PDF ONLY Supply ad material or agency ready ads by: • CD • email: [email protected]

All agency ready ads must be accompanied by a full color hard copy Required resolution: 300 dpi Photo guidelines (when suppling ONLY photos and ad copy—not agency ready ads) • jpg • tif • 300 dpi Ask your rep for details Electronic Guidelines on web advertising www.buffalospree.com Our redesigned website is regulary updated with new blog posts and other fresh content. It also has a comprehensive dining guide, a full calendar of Western New York events, and our Best Of and Top Doc lists, as well as other resources. Our site receives an average of 62,000 views and an average of 24,000 unique users monthly, with visitation increasing steadily each month. The Buffalo Spree website is the perfect way to enhance your business’s presence in Western New York. For full web exposure on every page ask your rep for details! www.buffalospree.com

Size Dimensions Rate p/month & Size Specifications Electronic Guidlines Banner ad 728 x 90 pixels $400 Island 300 x 250 pixels $300 Video $400 Splash 480 x 320 pixels $1,000 Spree can do promotional eblasts for you—ask your sales rep for details! E-Blast 600 x 600 pixels $500 Buffalo Spree Publishing, Inc. 1738 Elmwood Avenue, Suite 103, Buffalo, NY 14207 Phone: 716-783-9119 Fax: 716-783-9983 www.buffalospree.com