Picturing a Life Free of Violence: Media and Communications Strategies to End Violence Against Women

Contents Preface iii Introduction v How to Use this Catalogue ix

1 DOMESTIC VIOLENCE 1

2 SEXUAL ASSAULT AND COERCION 21

3 HARMFUL TRADITIONAL PRACTICES 31

TRAFFICKING AND COMMERCIAL 41 4 SEXUAL EXPLOITATION

5 HIV/AIDS AND VIOLENCE 47

6 A LIFE FREE OF VIOLENCE 55

Contacts for Materials 71 Index of Countries 77 ii

Acknowledgements

This publication is dedicated to women’s organizations throughout the world who generously shared their materials for this endeavor, and whose incredible creativity inspires us all. It would not have been possible without the enormous support of the dedicated team at UNIFEM Headquarters and Field Offices and the Media/Materials Clearinghouse at the Johns Hopkins University Center for Communication Programs. Special thanks are owed to Noeleen Heyzer, Joanne Sandler, Rema Nanda, Roxanna Carrillo, Micol Zarb, Rabya Nizam and Ruchira Gupta at UNIFEM for their encouragement and invaluable advice and to Susan Leibtag, John Harbold, and Aaron Brady at the Johns Hopkins University for their expertise and patience. UNIFEM would like to express gratitude to the Foundation whose grant supports continued efforts to use media and communications to end violence against women.

Jenny Drezin, Editor iii

PREFACE

A monsoon in the desert. Through heavy wind and swirling sand, we see the image of a baby. The image changes into that of a girl, a young and then elderly woman. The woman stares into our eyes as the narrator asks: “All over the world there are more women then men. In South Asia over 74 million women are missing. . . Why?” The image is striking; the statistics chilling. And in thirty seconds, the Public Service Announcement (PSA) poignantly highlights the scores of South Asian women who do not live a full life cycle, the victims of gender-based violence.

The PSA underscores the potential power of media and communications to spotlight pressing issues of violence against women, changing attitudes, providing critical information, and ulti- mately encouraging action to eradicate such violence from our homes, our neighbourhoods, and ...media and the larger global community. While such violence continues to devastate lives and shatter com- communications munities, media and communications can become a powerful partner for transformation. can become a Strategies reaching mass audiences have helped break the stigma and change the culture of quiet acceptance surrounding gender-based violence. Timely and targeted media and communi- powerful cations materials touch the heart as well as the mind, impact on people in profound ways, and partner for support and empower them to create change. transformation. UNIFEM encourages the transformatory power of media and communications in amplifying its Strategies own advocacy efforts. Our partnership with media in coordinating inter-agency regional campaigns to end violence against women, in orchestrating a global video conference, and in supporting reaching mass media and communications strategies though our Trust Fund in Support of Actions to Eliminate audiences have Violence against Women have all yielded critical lessons and much sought-after materials. helped break Similarly, media and communications materials and strategies have been successfully used in the stigma and local, regional, and global campaigns around the world to end violence. Like UNIFEM, our part- ners—other women’s groups and alliances, government agencies and a host of other organiza- change the tions—have produced and conceived powerful and innovative communications materials as culture of quiet strategies for specific campaigns and as part of ongoing awareness-raising efforts. acceptance The motivation for this publication, and the electronic database accompanying it, was to consoli- surrounding date and highlight a selection of successful strategies and media materials created and used around the world. This publication showcases the wealth and variety of global strategies through gender-based reproductions of these materials and descriptions of communications methods for awareness violence... raising. It is an attempt to facilitate information sharing between organizations working on simi- lar issues of violence against women, so strong and effective strategies can be replicated in other regions and contexts. While by no means an exhaustive set of communications tools and strate- gies, it contains select geographically diverse materials employing powerful themes with cross- cultural appeal. And because it is accompanied by a much larger electronic database containing thousands of materials available via the Internet (www.endvaw.org), this collection can be increased, constituting an updated communications resource base. iv

As we continue the struggle to eradicate gender-based violence, we have more and more oppor- tunities to utilize such resources. It is significant that this publication is being launched on November 25, designated by the United Nations as International Day for the Elimination of Violence against Women. As the international community increasingly recognizes the scope of this pandemic, we can benefit from the creative vision and guidance of our partners and bene- factors. UNIFEM has been fortunate to receive generous support from the United Nations Foundation (UNF) to undertake the considerable work required to put this collection together. We express our appreciation to UNF and other donors to the Trust Fund, as well as the hundreds of groups that generously shared their creativity and collections for this endeavour.

Noeleen Heyzer UNIFEM Executive Director

Example of adaptation of materials:

This poster from the Zero Tolerance Campaign in ...was adapted for use by the Center for Women War Scotland... Victims in Croatia. Text from the poster reads “From 7 to 77 women can be raped.” v

INTRODUCTION

How Materials and Strategies in this Publication Were Chosen Careful creation, Understanding what kinds of messages truly affect people is no easy task. Nor is the answer the distribution, and same across countries and cultures. What serves as a powerful symbol in one country may not dissemination be recognized in the next. The use of photos versus drawings, actors versus animation, abstrac- tion versus realism are particularly important and sensitive issues when working to end violence can mean the against women. difference

Furthermore, social, economic, and political inequities within different cultures reflect varying between a radio access to media and communications technologies. PSAs aired on television are virtually useless programme that in areas relying on radio as the main source of information. Striking print slogans miss entire seg- no one ments of illiterate populations. Packaged materials, posters, or information kits may fail to com- municate their intended message if the media and message are not pre-tested with their intend- remembers, and ed beneficiaries beforehand. Careful creation, distribution and dissemination can mean the dif- one that ference between a radio programme that no one remembers, and one that becomes part of the becomes part of popular culture. the popular Recognizing that the creation of strategic communications materials and strategies is a compli- cated and sometimes subjective process; that there is no such thing as a perfect material or culture. model strategy; and that thousands upon thousands of awareness-raising materials have been created around the world, how did we go about the task of choosing the materials included in this publication?

The first step was to identify existing media and communications strategies. After looking at resources created as part of Trust Fund projects, a call was put out though UNIFEM’s “end vio- lence discussion list”, an 18-month electronic working group involving 2,500 activists and advo- cates. We received posters, videos, PSAs, cassettes, CD-ROMs and information kits from around the world to add to our already existing collection at UNIFEM headquarters and at the Johns Hopkins Media/Materials Clearinghouse. All of the materials featured fit the definition of violence against women adopted by the UN in the Declaration on the Elimination of Violence against Women and restated in the Beijing Platform for Action at the Fourth World Conference on

This message appeared on buses throughout South Africa as part of a campaign launched by the NISAA Institute for Women’s Development. vi

Women in 1995: “Any act of gender based vio- lence that results in, or is likely to result in physi- cal, sexual, or psychological harm or suffering to women, including threats of such acts, coercion or arbitrary detention of liberty, whether occur- ring in public or private life.”

Scanning these hundreds of materials and cam- paigns, we chose materials on the basis of strength and consistency of message (both visual and text), innovation and creativity, and poten- tial for replication within other countries and contexts. We also took into account theme, geographic diversity and intended audience.

Practical Use of the Catalogue

With the objective of “idea sharing” in mind,

we structured the materials in this catalogue Winner of youth poster competition held by thematically, rather than geographically or by UNIFEM Caribbean Office. medium. For the purposes of this publication, we used the following definitions/classifications: Domestic Violence refers to acts of violence perpetrated within the domestic sphere such as bat- tering, incest, dowry-related violence, marital rape, etc.; Sexual Assault refers to rape, sexual abuse, sexual harassment and intimidation at work and other violent acts occurring within the general community; Harmful Traditional Practices are perpetrated in the name of culture and tra- dition such as female genital mutilation and so called “honour killings” or femicide; Trafficking and Commercial Sexual Exploitation refer to the buying and selling of women and children for commercial sexual exploitation; the HIV/AIDS and Violence chapter contains materials illustrating how HIV/AIDS is a gender issue, and references women’s ability to negotiate safe sex. Materials in the section “A Life Free of Violence” refer to resources which emphasize the overall scope of gender-based violence and the general nature of the problem without referring to one particular type of violence.

We also defined communications broadly, taking a deeper look at organizations that used a unique approach to conveying their message. Understanding the strategies behind the materials included here, how they were conceived, distributed and evaluated to measure their impact pro- vides a much richer look at the creation of effective communications. Organizations profiled here used various kinds of creative communications from interactive theatre to training packages on CD-ROM to the use of travelling caravans to bring information to rural communities. These “in- depth” looks appear as spreads throughout the publication. vii

Each material shown here has been catalogued and digitized at the state-of-the-art facilities at the Media/Materials Clearinghouse (M/MC) of Johns Hopkins University’s Center for Communication Programs. Most profiled mate- rials are available from the M/MC, which has been set up specifically to provide repro- ductions of materials to requesting organizations in Poster designed for Instituto Social y Politico de la Mujer, Argentina. developing countries free of Text reads “No more marks of violence on a woman. Violence against women is a crime”. charge. NGOs, government agencies and other associations throughout the developing world working on strategies to end violence against women can thus contact the M/MC directly to request reproductions of print and broadcast materials. They can use the ideas contained within this cat- alogue to design their own communications strategy for eliminating violence against women. This collection can continually grow as part of the electronic database. Armed with these resources, UNIFEM staff, grantees and partner organizations will have the tools to most power- fully and effectively focus the global spotlight on ending violence against women.

How to Use this Catalogue ix

Arrangement of Materials The materials in this catalogue are arranged by subject area (see Table of Contents). This illustrates the variety of strategies used around the world to raise awareness about a particular type of gender-based violence. Highlighted Projects In addition to individual materials, throughout the catalogue we have included detailed descriptions of selected projects that use innovative communication strategies. You can find information on the origins of the campaign or awareness-raising work; the overall objective; the target audience for the materials; how the materials were developed and disseminated; and the overall impact of the work. While some organizations had the capacity to undertake detailed monitoring and evaluation efforts to statistically measure attitudinal, behavioural, and policy change, others offered testimonies and anecdotes as progress indicators. Language Materials featured in this catalogue were produced in a variety of languages, and campaigns took place all over the world. Wherever materials were produced in a language other than English, we have included an English translation. Wherever materials were produced in more than one language, we have indicated its availability in these languages. Availability of Materials Many of the materials in this catalogue can be seen on the End Violence Against Women: Information and Resources website, www.endvaw.org, which was developed by UNIFEM and the Johns Hopkins University Media/Materials Clearinghouse. Each material contains an item number for easy reference purposes. This code refers to the type of material (poster, video, etc.), the country where it was produced, and the identification number. For example, ITEM # PO BKF 29 refers to poster number 29 from Burkina Faso. Individuals or organizations wishing to obtain reproductions of the materials showcased in this catalogue may contact the Media/Materials Clearinghouse (M/MC) of the Johns Hopkins University Center for Communication Programs (see below). The M/MC provides one copy of each sample material, for educational purposes only, to professionals in or working on behalf of developing country agencies (governmental and non-governmental). These sample materials are provided for advocacy, training, and/or materials development. It is up to the requestor of the sample to obtain permission from the original producer if further use is desired. To request a reproduction, stating clearly which item number you need, or if you would like any further information, contact: Violence Against Women Resource Center Media/Materials Clearinghouse Johns Hopkins Center for Communication Programs 111 Market Place, Suite 310 Baltimore, Maryland 21202 USA Phone: 410-659-6300, Fax: 410-659-6266, E-mail: [email protected]

How to read the item descriptions in this catalogue:

Country VENEZUELA Mujer, dile no a la Title or Main Message violencia. La violencia en el hogar es un delito. Type of Material [Woman, say no to violence. Domestic violence is a crime.] Date, Language Poster 1998, Spanish Producer(s) Consejo Nacional de las Mujeres (CONAMU) Size 40 x 60 cm Describes the effects of Brief Description denouncing violence on both men and women. Item Number ITEM # PO VEN 10

Picture of Item

1 DOMESTIC VIOLENCE

Around the world at least one in every three women has been beaten, coerced into sex, or otherwise abused in her lifetime, often by a husband or family member.1 Domestic violence refers to acts of violence perpetrated against women and girls within the domestic sphere. Such violence can take many forms, such as wife battering, marital rape or incest. The vast majority of such abuse is perpetrated by men against their female partners. Materials in this section demonstrate the physical and psychological effects of violence against women, as well as the cycle of domestic violence and its effects on children.

1Heise, L., Ellsberg, M. and Gottemoeller, M. Ending Violence Against Women. Population Reports, Series L, No. 11. Baltimore, Johns Hopkins University School of Public Health, Population Information Program, December 1999. 2

ARGENTINA Hasta que la Violencia + muerte nos ‘Amor’= separe. Un 51% Violencia: la de víctimas son Violencia contra asesinadas por la mujer es un sus parejas. [Till delito. [Violence death do us + love = Violence: part... 51% of violence against female victims are women is a murdered by their crime.] partner.] Poster Poster 1998, Spanish 1998, Spanish Instituto Social y Instituto Social y Político de la Mujer Político de la Mujer 60 x 45 cm 60 x 45 cm ITEM # PO ARG 8 ITEM # PO ARG 20

Una sola cosa nos diferencia. El AUSTRALIA 95% de las personas que sufren She’s expecting...to be hit by her violencia conyugal son mujeres. baby’s father; Covering it up [Only one thing differentiates us. won’t make it go away; “I 95% of victims of spousal abuse learned a lot from Dad. Like how are women.] to treat a wife.” Poster Poster 1998, Spanish English Instituto Social y Político de la Mujer Northern Territory Government 60 x 45 cm Domestic Violence Strategy ITEM # PO ARG 18 60 x 21 cm ITEM # PO AUS 223 3

He’s the perfect “We Call it Love” gentleman. As long as [30 seconds] she does what she’s Public Service told. Men who beat Announcement women are criminals. Stop them. Call the English police. Northern Territory Poster Government Domestic Violence Strategy English Spot begins with images of New South Wales Police a happy family of four at a Service park. The scene changes, “We call it love, and it’s like nothing 84 x 59 cm and the father is arrested else on earth. With loves comes trust, ITEM # PO AUS 224 for murdering his wife. respect, partnership. It’s as natural as Following the PSA, breathing, as precious as life itself...” individuals are encouraged to ‘Ring Crisis Line’, a hotline operating in the Northern Territory, for help concerning domestic violence. A series of PSAs were produced and images were also used in print media. (See PO AUS 223, He’s a wonderful p.2.) husband. Until he ITEM # VT AUS 23 unwinds with a few [Sounds of sirens, images of husband beers. Men who beat beating his wife interspersed with women are criminals. happy family scenes] Stop them. Call the police. Poster English New South Wales Police Service 84 x 60 cm ITEM # PO AUS 222

“And yet every year nearly one half of the people murdered in the Northern Territories die at the hands of the people who SAID they loved them.”

“That’s not love, it’s domestic violence...and it’s got to stop.” 4

BELGIUM Breaking the silence: European campaign against European campaign domestic violence. against domestic violence. CD-ROM Pamphlet 1999, English, Spanish, Danish, German, French, Italian, Portuguese, 2000, English Swedish, Finnish, Dutch, Greek European Commission European Commission 23 x 16 cm, 15 pages This CD-ROM is part of the Zero This pamphlet is part of the Cover of the CD-ROM Tolerance for Violence against Zero Tolerance for Violence Women campaign against Women campaign conducted by the conducted by the European European Commission Commission in 1999. It in 1999. It provides contains information information in eleven pertaining to the campaign, languages about the and European attitudes European Campaign towards domestic violence. against Domestic ITEM # PL BEL 4 Violence, including galleries of posters, logos and stickers, and links to the Commission’s website If you’re looking for help, you The CD-ROM provides campaign materials in many and other websites. won’t find it in here: Domestic different languages. ITEM # SO BEL 3 violence, break the silence! Poster 1999, English, Spanish, Danish, German, French, Italian, Portuguese, Swedish, Finnish, Dutch, Greek European Commission 60 x 45 cm ITEM # PO BEL 25

Campaign posters can be downloaded directly from the CD-ROM. See posters on this page and next.

A variety of logos and stickers with campaign messages can also be downloaded. 5

A man who cannot Real strength is in control his rage is in the mind, not the need of help. fist: Remember that Domestic violence is when you go home a crime. tonight. Domestic Poster violence is a crime. 1999, English, Poster Spanish, Danish, 1999, English, Spanish, German, French, Danish, German, Italian, Portuguese, French, Italian, Swedish, Finnish, Portuguese, Swedish, Dutch, Greek Finnish, Dutch, Greek European Commission European Commission 60 x 45 cm 60 x 45 cm ITEM # PO BEL 32 ITEM # PO BEL 37

For many women, Me, I’d never hit a home is a prison: woman: I wish I Help them break the could say the same silence surrounding about my dad. domestic violence. Domestic violence is Domestic violence is a crime. a crime. Poster Poster 1999, English, Spanish, 1999, English, Danish, German, Spanish, Danish, French, Italian, German, French, Portuguese, Swedish, Italian, Portuguese, Finnish, Dutch, Greek Swedish, Finnish, European Commission Dutch, Greek 60 x 45 cm European Commission ITEM # PO BEL 38 60 x 45 cm ITEM # PO BEL 36 6

CHILE “Incest” [30 seconds] “The Wife” [30 seconds] Public Service Announcement Public Service Announcement 1998, Spanish 1998, Spanish United Nations Development United Nations Development Fund for Women (UNIFEM) and Fund for Women (UNIFEM) and Cambio Creativo Cambio Creativo This PSA was part of a series This spot, entitled Esposa (Wife) created for the United Nations was produced by UNIFEM as Inter-Agency Campaign in Latin part of the Hagamos un Nuevo America for the Elimination of “We lived through a period of many Trato (“It's Time for a Change”) Violence against Women. It A girl lies in bed while her alarm clock fights. We were unable to communicate.” series. María Beltrán, a 38-year- shows a young girl hiding in her ticks. old Colombian woman, bed in fear while a menacing discusses the abuse that she figure lurks in the background. endured from her husband. She She is about to be assaulted by a explains that by improving her family member. Voiceover at the self respect, she realized that end of the PSA is by Enzo she has a right to live a life that Francescoli, Uruguayan soccer is free from violence. star and UNICEF goodwill ambassador. As a sports figure ITEM # VT CHI 3 famous throughout Latin America, he was chosen as a spokesperson for the PSA “The arguments always ended in because it was thought that The door to her room is opened and blows.” men could relate to him. she cowers in bed. ITEM # VT CHI 3

“I was scared. I did not dare leave.” Enzo Francescoli, well known soccer star, comes on screen to describe the prevalence of sexual assault. “Incest and other forms of sexual violence are more common than you think. More than 80% of victims are girls and adolescents. They deserve a life free of violence. It’s time for a change. United Nations Campaign for Women’s Human Rights.”

“But, I learned to value myself; to assert my rights. We still have arguments, but now we solve them through conversation; because a life free of violence is our right. It’s time for a change. United Nations Campaign for Women’s Human Rights.” 7

FIJI INDIA “A crime we all pay for” “Sexual Assault” [30 seconds] [1 minute] Public Service Announcement Public Service Announcement 1999, Hindi 1996, English United Nations Development Fiji Women’s Crisis Centre Fund for Women (UNIFEM) and Spot addresses the far-reaching SWATI Visuals repercussions of domestic A young girl tries to escape from violence, including its social, sexual assault. Part of a series of economic and developmental PSAs produced for the United “Is it only the woman who pays for A little girl sees a threatening figure in consequences. Nations Inter-Agency Campaign domestic violence? Who pays for the her home. ITEM # VT FIJ 2 for the Elimination of Gender law enforcement officers and their Based Violence in South Asia. investigations?... Where does the money ITEM # VT IND 104 come from for our magistrates, prosecutors and court officials?... and foster homes? We pay.”

She runs up the stairs, trying to escape from him.

“And what of the loss to employers when victims cannot come to work?”

She frantically tries to reach her room...

“How can we calculate the loss to our country for women prevented from playing their vital role in our development?”

...and sits huddled in a corner, as a menacing shadow looms closer. A caption flashes on the screen: “When your home itself becomes unsafe, it’s time to break the silence.”

“Domestic violence. It’s a crime we all pay for. Let’s all work together to stop this crime.” 8

“Informance”: Educational Theatre Raises Awareness

Organization: Philippine Educational Theatre Association (PETA) Campaign: Breaking Silence: Nationwide Informance Tour for the Prevention of Violence against Women Country: Philippines

Women talk about the abusive situations in their homes.

A “talk-show” programme with listener call-in is the medium through which the women air their grievances about their family. Note the large pair of lips on stage, with pictures of telephones inside.

The play focuses on three women: three voices and three stories of broken dreams in violent homes.

Background: in the Philippines. The play has been staged in auditoriums, gymnasiums, parks, basketball courts, The concept of “Informance” is a result of PETA’s 33 shanties and even atop a six-wheeler truck, with years of experience in using popular theatre and audiences ranging from professionals, lawmakers and creative pedagogy to highlight relevant issues for government officials to urban poor and rural education, advocacy and campaigning. Informance communities. PETA’s informance is continually evolving has dual goals: to inform and perform. Using a small as women’s testimonies conveyed during the group of mobile theatre performing artists, this workshops and discussions are integrated into the method combines drama techniques with play. pedagogical methods. The 1 hour and 15 minute play “Tumawag Kay Libby Manaoag” (Get in Touch Impact: with Libby Manaoag) uses songs, drama and dance to highlight the issue of violence. The play revolves The play reached audiences of over 100 people per around a radio talk show host, Libby Manaoag, who show, and in many instances affected direct gives advice to women regarding their relationships. community action. Informances have been Performances are followed by a workshop or short instrumental both in establishing new local action discussion in which audience members are groups and in re-invigorating some older ones. encouraged to discuss their thoughts, feelings and Women noted on evaluations conducted after insights on the issues raised. The interactive informances that they were more willing to assert discussion between actors, partners and the audience their rights vis-à-vis their husbands and other men in underscores the points emphasized during the play, the community. Women victims became more vocal and serves as a call to action on the part of the about their abuse, more readily filing legal audience or the community. complaints, or seeking shelter, medical, or legal services. Service providers who were partners in the Tumawag Kay Libby Manaoag premiered on campaign further noted that they received an November 25, 1998, International Day against average of five calls a day after the informance, as Violence against Women, and has toured nationwide opposed to one or two before the play was staged. 9

MALAYSIA 24-Hour eyeshadow: Anti-chap lips lipstick: Covers black eyes. No Masks everyday one deserves to be swelling due to battered. Call Women’s slapping and punching. Aid Organization No one deserves to be (WAO) at... battered. Call Women’s Poster Aid Organization English (WAO) at... Women’s Aid Poster Organization English Corporate sponsorship Women’s Aid provided by The Body Organization Shop Corporate sponsorship 42 x 30 cm provided by The Body ITEM # PO MAY 33 Shop 42 x 30 cm ITEM # PO MAY 31

Liquid concealer: Effectively hides hard- to-explain black and blue marks and bruises. No one deserves to be battered. Call Women’s Aid Organization (WAO) at... Poster English Women’s Aid Organization Corporate sponsorship provided by The Body Shop 42 x 30 cm ITEM # PO MAY 32 10

NEPAL [We can make a difference. We [Do not feel alone, we must make a difference.] are here to help you.] Audiocassette Poster 1999, Nepali 1999, Nepali SAATHI SAATHI Compilation of songs pertaining to 42 x 31 cm domestic violence. ITEM # PO NEP 111 ITEM # TA NEP 25

[Shattered dreams] [A family without Audiocassette violence and 1999, Nepali discrimination: the SAATHI foundation of peace and progress.] Compilation of songs pertaining to domestic violence. Poster ITEM # TA NEP 26 1999, Nepali SAATHI 44 x 31 cm ITEM # PO NEP 113 11

PERU Linea de ayuda [Helpline] Tienes derecho a [1 minute] una vida sin Public Service Announcement violencia. [You have Spanish the right to a life DEMUS, Estudio para la defensa free of violence.] de los derechos de la mujer Pamphlet Animated PSA illustrates the Spanish, Quechua prevalence of domestic Peru Defensoría del violence, encouraging survivors Pueblo, Defensoría to seek help from the DEMUS Especializada en los hotline. Animated woman’s face appears on screen as we hear a man’s voice in the Derechos de la Mujer ITEM # VT PER 50 21 x 10 cm, 6-panels background: “You are so stupid... (abusive language)” Pamphlet provides information about domestic violence: definition, characteristics of aggressors and victims, laws and statutes, rights of the victim, and roles of the victim and police in reporting and investigating cases of domestic violence. ITEM # PL PER 373 (Spanish) ITEM # PL PER 374 (Quechua) The woman begins to cry as the narrator speaks: “Do you think you are the only one? There are many, many people like you; with the same problem.”

The animated faces multiply, illustrating the all too large number of women who Violencia familiar: procedimientos are subject to domestic violence. The legales. [Domestic violence: legal narrator says, ”Do not allow it to go on. procedures.] ’DEMUS’: in cases of domestic violence Pamphlet and sexual abuse we provide aid and Spanish orientation for victims. Call us. There is a Centro de la Mujer Peruana solution for everything.” Flora Tristán 14 x 21 cm, 38 pages Pamphlet provides victims with information about reporting domestic violence: definitions, national policies in Peru, role of the Public Minister, justice system, and DEMUNA (Defensoría Municipal del Niño y el Adolescente - Municipal Agency for Children and Adolescents). ITEM # PL PER 375 12

A Disaster Men Can Avoid

An egalitarian family man... resolves conflicts without resorting to violence : Violence against women : A disaster that men CAN prevent. Poster 1999, English, Spanish Puntos de Encuentro ITEM # PO NIC 16 (Spanish) ITEM # PO NIC 17 (English)

Violence against women: A disaster that men CAN prevent : If you feel on the verge of mistreating your family... Poster 1999, English, Spanish Puntos de Encuentro 30 x 40 cm ITEM # PO NIC 19 (English) ITEM # PO NIC 20 (Spanish)

Objective the campaign was the alliances forged: the campaign was co-sponsored by the Men’s Association against Puntos de Encuentro (“meeting points”) works to Violence, and carried out in conjunction with almost influence Nicaraguan public opinion on issues of gender and power relations between men and 200 local organizations and media outlets. women. Puntos embarked on the campaign “Violencia contra las mujeres: Un desastre que los Campaign Materials hombres SI podemos evitar” after Nicaragua suffered A variety of materials were created for the campaign, the most serious natural disaster in a long line of in collaboration with the Costa Rica office of McCann tragedies including dictatorship, war, earthquakes, a Erickson: tidal wave and volcanic eruption, several droughts and a previous hurricane. Print The word “desastre” (disaster) in the campaign • 75,000 stickers and an equal number of posters slogan refers to Hurricane Mitch, which struck (see PO NIC 17 above) were distributed to get out Nicaragua in 1998, killing and wounding thousands the message about violence against women. The of people. References to the hurricane compare the posters give practical advice for men about what strikingly high number of people affected by to do if they feel they are about to become violent. Hurricane Mitch with equally striking data available on • 73,000 pamphlets and brochures were also used the number of women affected by domestic violence. to expand upon the campaign themes. Entitled By comparing these statistics, Puntos places violence “De hombre a hombre: Siete cosas que todo against women in Nicaragua in the context of a hombre debe saber para evitar un desastre en sus national disaster, in this case one that is avoidable. relaciones con las mujeres.” (From one man to The main purpose of this campaign was to another: Seven things we should all know to avoid “delegitimize” violence in men’s own eyes and to a disaster in our relationships with women.), the offer concrete alternatives to violent behaviour. The pamphlet stressed the importance of treating campaign was therefore implemented by men and women with respect and creating a secure family targeted to other men in the areas of Nicaragua most environment, emphasizing that violence is not an affected by Hurricane Mitch, promoting the idea that acceptable alternative. men have the ability and responsibility to avoid being violent to their partners. It also aims to reach out to • 1000 posters “An egalitarian family man” put community leaders and women who influence male forward some ideas on the meaning of equitable public opinion. One of the most innovative aspects of and respectful relationships among family members 13

Organization: Puntos de Encuentro Campaign: “Violencia contra las mujeres: Un desastre que los hombres SI podemos evitar” (Violence against women: A disaster that we men CAN prevent..) Country: Nicaragua

Caminar, calmate [Take a walk, calm down] [30 seconds] 1. Spot juxtaposes images of Public Service Announcement men abusing their wives with men peacefully resolving family Spanish disputes. The male narrator Punto de Encuentro emphasizes “Domestic violence PSA provides anger management techniques for men to use to prevent is a disaster that we men CAN domestic violence. Advises men who feel on the verge of becoming violent to prevent.” “take a walk” and “calm down.” Several men attest that this technique has helped them calm down in the heat of anger. ITEM # VT NIC 8

2. Voiceover at the end of PSA 3. “It’s in your hands... ” says, “Preventing violence... ”

• 1,000 guides with activities and tips to help men • 5,000 calendars were also distributed by partner avoid violence were used in workshops. organizations. Both the caps and calendars were distributed during the last phase of the campaign • Eleven highway billboards with the message and in order to keep the messages visible for as long as general graphic concept of the campaign were possible after the campaign was over. placed for a year in high circulation sites such as the entrance to the seven regional capitals, main Impact highways, and in major intersections. In addition to formative research and pre-testing, Broadcast Puntos de Encuentro evaluated the campaign results, conducting a 1,992-person survey (1,492 in targeted • Two 30-second television spots were created for areas and 500 in non-targeted areas), interviews and urban and semi-rural audiences in Nicaragua. The focus groups before and after the campaign to spots feature men’s testimonies, and dramatize the measure attitudinal change. Statistics indicate that messages in the posters. They were broadcast over 60% of men in the targeted regions had heard about three months (August-October 1999) on the two the campaign, primarily from television and radio channels with the highest national level coverage advertising (88%), posters (43%), billboards (37%), and during the time with the greatest male and stickers (67%). After the campaign, 15% more audience. Furthermore, several local cable channels men agreed that they can avoid violence than agreed broadcast the spots for free as a sign of their before the campaign. A similar increase was seen support for the campaign. with regards to the statement that violence against • Four 30-second radio spots were aimed principally women was an obstacle in community development at the rural population. They were broadcast on 15 (85% after vs. 70% before). Additionally, there was a 10% increase in the number of men agreeing that local stations as well as national stations, with violence against women was as disastrous as the three to four mentions per day for approximately impact of Hurricane Mitch. Details on campaign five months, for a total of 17,200 radio references impact were published in a pamphlet distributed to to the campaign. all campaign stakeholders as part of Puntos’ practice of accountability. The campaign has been Miscellaneous Materials internationally recognized and their materials • 3,000 baseball caps, one of the most popular reproduced or adapted for use in Spain, Chile, articles for men in Nicaragua, were distributed by Mexico, the Dominican Republic, Ecuador, and partner organizations. Colombia. 14

SOUTH AFRICA Domestic violence promo. [8 minutes] Video English Soul City A woman is abused physically and emotionally by her husband. Neither the victim nor members of the community report these cases of domestic A husband punches his wife for violence to the police. A turning disobedience: “I’ve warned you lots of point comes when she sees times. You don’t listen to me. Why don’t another battered woman exhibit you listen to me?” the same self blame and lack of self esteem that characterizes her relationship with her husband. As part of the healing process, she exposes her situation to her neighbours at a community meeting. Using South Africa’s Domestic Violence Act, the woman obtains a protection order from her husband. When he becomes abusive on their front lawn, The effects of the violence. PHILIPPINES their neighbours come outside Ahas hagdan. [Snakes and with pots and pans, making ladders.] noise to alert the police. The Board game husband is then arrested. This Tagalog spot encourages women to Women’s Legal Bureau, Inc report cases of domestic violence, and stresses the fact 46 x 46 cm that domestic violence is not a Educational board game intended to private matter between a teach players lessons pertaining to husband and wife, but rather an domestic violence. issue effecting the entire ITEM # TD PHI 161 community. After months of denial, the wife finally ITEM # VT SOA 26 exposes the family violence in a community meeting.

The next time her husband gets violent, the neighbours show up with pots and pans to make lots of noise and alert the police. 15

UNITED KINGDOM Home truths. [13 minutes] Video 1999, English Leeds Animation Workshop This animated film is designed for use with 8-13-year-olds in a school or youth group setting. In the film, five young people recount their experiences with domestic violence. They explain Sidra’s father puts on a happy face for how living with violence affects the rest of the world. “All my friends them, their friends and families, thought my dad was great.” and describe how each takes some action: telling friends or a trusted adult; or contacting voluntary or statutory agencies. They all assert their right to live in a safe environment, free from violence. ITEM # VT UKD 65 SWEDEN When love hurts. Pamphlet Her father often becomes angry and English, Swedish, Turkish, Arabic jealous. “But he was different at home. Operation Kvinnofrid He wanted to control everything we 21 x 11 cm, 8-panels did...If mommy went out he wanted to Pamphlet targets adolescent women know where she’d been and who she’d and discusses different forms of seen.” abuse: sexual harassment, rape, verbal abuse, physical abuse and emotional abuse. Young women are advised to remove themselves from potentially abusive relationships. Telephone numbers are provided. ITEM # PL SWE 39 (English) ITEM # PL SWE 40 (Arabic) ITEM # PL SWE 41 (Swedish) ITEM # PL SWE 42 (Turkish) Sidra speaks to a counsellor to find out how to help her family.

TRINIDAD AND TOBAGO Love not licks. Say no to violence. Sticker English Working Women for Social Progress (WWSP) She then talks to her aunt who advises Sidra’s mother to get help. 6 x 28 cm ITEM # TD TTO 11 16

Startling Statistics Reveal Prevalence of Domestic Violence

Every 12 seconds Every 12 seconds another woman Poster is beaten by her boyfriend or 1999, English husband ...just because domestic violence takes place in the home 178 x 28 cm, 2-sided doesn’t make it any less violent. For Clock below images shows time information or to get help, call our intervals 12 seconds apart to free hotline. Violence is violence, emphasize the degree and prevalence and violence is a crime. of violence amongst women from all Poster walks of life. 1999, English ITEM # PO USA 1392 60 x 40 cm, 2-sided ITEM # PO USA 1416

Organization: New York City Mayor’s before it extends into adulthood. The fourth Commission to Combat Family Violence campaign, “Every 12 Seconds,” featured here, focused on the core issue of violence against women Campaigns: Domestic Violence Public by their partners. Awareness Campaigns In conceiving of these ads, Young and Rubicam — Country: USA which donated its creative services on the campaigns — asked themselves a key question: “What do Background people believe now, and what do we want them to This poster campaign is the fourth in a series believe?” In this case, getting people to change their commissioned by the Office of the Mayor of New minds about domestic violence meant convincing York City and created by Young and Rubicam them that abuse, even if it occurs in the home, is a advertising agency. The campaigns focus on different crime. The striking horizontal ads, featuring women aspects of the impact of family violence, providing a of different races and ethnicities, illustrate how number for the city’s 24-hour domestic violence domestic violence cuts across all races and classes. hotline. The ads were placed inside New York subways and buses in 1999, and were the first to occupy the The first campaign used photographs of real entire length of the subway car. The posters ran for domestic violence incidents coupled with statistics several months at a time for a period of one year. about the prevalence and severity of the epidemic among adult victims. Displayed throughout the Impact public transportation system, the message emphasized the criminal nature of violence against The stark reality of domestic violence depicted in women in the home, proclaiming: “Domestic each campaign elicits strong responses from viewers. Violence. Call It What It Is. A Crime.” The second Calls to the hotline number provided in the posters campaign: “Domestic Violence. Our Kids Are Worth increased by 14 per cent since the “Every 12 NOT Fighting For” focused on the impact of Seconds” campaign began running and overall domestic violence on children. The third campaign reporting of domestic violence in New York City has focused on relationship abuse among teenagers. The jumped since the domestic violence campaigns campaign slogan “Relationship Abuse. Don’t Settle began. for That,” aimed to break the cycle of family violence 17

UNITED STATES They made the Today these children saw headlines. Speak something they’ll never out for women forget: They saw their suffering in silence. father hit their mother. Domestic violence destroys life, family Poster and community. English, Spanish Poster National Victim Center 1999, English United States Manavi 43 x 28 cm 49 x 64 cm Bottom text reads: “Anytime a mother is abused her Includes 23 news children are also affected. headlines related to Her children see it, hear it, domestic violence within the South sense it. Male abusers are six Asian communities in the U.S. from times more likely to have 1990 through 1999. seen their fathers beating ITEM # PO USA 1324 their mothers than non- abusers. Services for children It’s not a pretty picture when your are available at every boyfriend hits you. No one has the domestic violence program right to control what someone else in Illinois. Last year we does by served over 8,000 kids and threatening or 21,000 women. Call for hurting them. information.” You’re not “his” to ITEM # PO USA 1328 hit. Poster Every year, domestic violence ruins English, Spanish Mother’s Day for over 4,000 Illinois Department of children...Permanently. Public Aid Poster 36 x 22 cm English ITEM # PO USA 1325 Illinois Coalition Against Domestic Violence (ICADV) 43 x 56 cm ITEM # PO USA 1381 18

He said he’d never While you’re trying to hit you again...but find the right words, that’s what he said your friend may be last time. Stop the trying to stay alive. cycle of violence. Talking with a friend Poster who’s being beaten up 1990, English by her husband will never be easy. We Family Violence understand that you Prevention Fund want to say just the right 39 x 28 cm thing, in just the right ITEM # PO USA 1327 way. If you need help finding the right words, call 1-800-END-ABUSE and we’ll send you useful information and suggestions. Whatever you do, however, don’t wait too long to offer her your help. At least one out of every three murdered women is killed by her husband or boyfriend. So your friend might not have the luxury of time. The cycle of violence. Find out Poster more about domestic violence. Call your local domestic violence English shelter or coalition. Family Violence Prevention Fund Poster 44 x 28 cm English ITEM # PO USA 1334 L.A. Commission on Assaults against Women 48 x 64 cm ITEM # PO USA 1329 19

Pillars of the Community Not all men break their [30 seconds] girlfriends’ hearts. A bad Public Service Announcement relationship can hurt more than your feelings. To get English help for victims of physical Men’s Program of Marin County abuse, call... Abused Women’s Services Poster Spot dispels myths about the English types of men who are violent, showing that educated, Family Violence Prevention professional men also abuse Fund Men’s names and professions flash on their wives. 45 x 22 cm the screen: ITEM # VT USA 837 ITEM # PO USA 1380 “Scott G., 45, physician” “Dennis F., 38, attorney” VENEZUELA Mujer, dile no a la violencia. La violencia en el hogar es un delito. [Woman, say no to violence. Domestic violence is a crime.] Poster 1998, Spanish “Sal V., 29, teacher” Consejo Nacional de las “David S., 57, judge” Mujeres (CONAMU) “John L., 41, minister” 40 x 60 cm Describes the effects of denouncing violence on both men and women. ITEM # PO VEN 10

Message flashes on screen as the narrator speaks: “Besides being pillars of their communities, these men have one thing in common...they each killed their wives. To stop your violence call us today, before it’s too late.” 20

There’s No Excuse for Domestic Violence

Organization: Family Violence Prevention Fund (FVPF) Campaign: There’s No Excuse for Domestic Violence 1. Couple getting into bed hear screaming in 2. The husband contemplates making the the apartment above. The couple looks at phone call. Country: USA one another, as if to ask whether or not they should call someone. “Neighbors” [30 seconds] Public Service Announcement Hill Holiday for Family Violence Prevention Fund ITEM # VT USA 837

3. The husband reaches his hand as if to pick 4. Message flashes on screen as the narrator up the phone and call the police, then — speaks: “It is your business. For information strikingly — puts out the light instead. about how you can help stop domestic violence, call us.”

Background independent consultant, posters, bumper stickers, public service announcements, radio spots and action The There’s No Excuse for Domestic Violence national kits were developed with the slogan “There’s No public education campaign was launched in 1994 in Excuse for Domestic Violence”. The print ads have an effort to change the social norms that allow appeared in major American magazines, such as domestic violence to exist. The campaign is a People, Essence, and Newsweek, and in women’s partnership between the Family Violence Prevention magazines. Campaign videos have aired on PBS, and Fund (FVPF), a national non-profit organization public service announcements have aired on network focusing on domestic violence education, prevention television, national TV programmes, local television, and public policy reform, and the Advertising cable, community access, college radio and Council, a non-profit organization. The advertising educational television. Since the launch of the There’s objective is to change the attitudes of key segments No Excuse campaign in 1994, the PSAs have of the American public about domestic violence, and generated more than $100 million in donated time to increase their commitment to take action against and space in 22,000 media outlets across the United the problem. The main target audience consists of States. potential interveners who are aware of the problem of domestic violence, and have the capability to do Impact something about it, but currently disregard the issue FVPF has evaluated the effectiveness of There’s No either out of convenience or ignorance of how to Excuse for Domestic Violence, and has noted make a difference. encouraging increases in public awareness and willingness to take action after a campaign. The Campaign Materials campaign also has received extensive media coverage FVPF created numerous kinds of materials and used a in major United States newspapers such as The New variety of venues to spread the message. In York Times and The Washington Post and on the consultation with the Advertising Council and an national news. SEXUAL ASSAULT AND 2 COERCION

Sexual assault and coercion “exist along a continuum, from forcible rape to nonphysical forms of pressure that compel girls and women to engage in sex against their will. The touchstone of coercion is that a woman lacks choice and faces severe physical or social consequences if she resists sexual advances.”2 Sexual assault can take place at any age, at any point in a woman’s life from infancy to old age. However, many forms of sexual violence go unreported because of a woman’s own feelings of shame or guilt, stigmas associated with such crimes, or the lack of adequate treatment from law enforcement personnel and legal systems. Materials in this section address incidents of molestation, rape, sexual harassment and intimidation, and other violent acts occurring within the general community.

2Heise, L., Ellsberg, M. and Gottemoeller, M. Ending Violence Against Women. Population Reports, Series L, No. 11. Baltimore, Johns Hopkins University School of Public Health, Population Information Program, December 1999. 22

ARGENTINA No! servís para nada!... Las Hay trabajos que las mujeres son agredidas mujeres no diariamente de diferentes formas. queremos hacer. Denunciemos los actos de [There are jobs that violencia. [You are good for we women don’t nothing!... Every day women are want to do.] assaulted in different ways. Report acts of Postcard violence.] 2000, Spanish Poster Instituto Social y 1998, Spanish Político de la Mujer Instituto Social y 10 x 14 cm Político de la Mujer ITEM # TD ARG 5 60 x 45 cm ITEM # PO ARG 17 Marcelo Atencio Contador/AcoSador. Alguien debe explicarle a tu jefe que no puede seguir humillándote. [Marcelo Atencio Accountant/ Harasser. Someone should let your boss know that he can’t go on humiliating you.] Postcard 2000, Spanish BARBADOS Instituto Social y Político de la Rape makes Mujer flowers...bleed. 14 x 10 cm Poster ITEM # TD ARG 4 1998, English United Nations Sólo por ser mujer. La Development Fund for violencia hacia la mujer es Women (UNIFEM) delito, denuncia. Una de 4 60 x 45 cm mujeres es golpeada por un ITEM # PO BAR 1 hombre. [Just because she’s a woman. Violence against women is a crime, report it. One out of 4 women is beaten by a man.] Poster 1998, Spanish Instituto Social y Político de la Mujer 60 x 45 cm ITEM # PO ARG 9 23

INDIA Right to protection from sexual Introduction to the CD-ROM Sexual assault: A virtual harassment at the workplace: conference for judges in the recognise, protect and promote criminal courts women worker’s rights. CD-ROM Poster 2000, English 1999, English SAKSHI International Labour Asia-Pacific Advisory Forum on Organization, New Judicial Education on Equality Training and Information Issues on Women Workers’ Rights. CD-ROM explores how cases of sexual assault are administered 70 x 48 cm Naina Kapoor, head of Sakshi, a through the criminal justice Text lists definitions of violence intervention centre based in system. It is intended as an sexual harassment under New Delhi, and D.R. Campbell, justice educational tool to sensitize the international labour in the federal Court of Canada, judges to deal more fairly in cases standard, Indian national introduce the virtual seminar. of rape and violence against law regarding sexual women. The CD-ROM contains a harassment (Indian Penal virtual seminar and background Code and Guidelines laid information, as well as inter- down by the Supreme active activities to test knowledge Court in 1997), and and stereotypes about sexual responsibilities of employer assault. and employee for ITEM # SO IND 1 eliminating sexual harassment at the workplace. ITEM # PO IND 236

The CD-ROM contains a seminar, forum, interviews with experts, and interactive activities aimed at sensitizing judges.

The CD-ROM also contains excerpts from Dr. Malika Sarabhai’s play “Sita’s Daughters,” which explores stereotypes about rape.

The play uses puppets to raise sensitive issues about sexual assault. 24

KENYA being violently raped somewhere in Your mother was raped: A woman Kenya. Possibly by someone you was raped — which of the two is know. Rape is far more prevalent in worse? Kenyan society than we realise. And frighteningly, it’s a lot closer to home Poster than you’d imagine. So next time you 1999, English read about a woman being raped, try United Nations Development Fund for to imagine that it’s someone you love Women (UNIFEM); United Nations being dragged along that murram Development Programme (UNDP); road. Violence against women. Federation of Women Lawyers (FIDA); Nobody wins.” and McCann Erickson ITEM # PO KEN 171 30 x 24 cm Bottom text reads: “Most men would kill to end rape. Because no one can NIGERIA stomach the thought of his own Mmeso ojoo ana emeso mother, sister, wife or daughter being umunanyi: si mba n’ihe raped. We assume it only happens to gbasara...iba mwanyi. some other women. But that’s what [Inhumane treatment of our loved ones are to a stranger, or a women: say no to it!] neighbour. We assume rape is fired by Poster passion or a need for sexual release. Igbo But many men accused of rape are married and have children. Yet their Women, Law and Development victims include 9-month-old baby Centre Nigeria girls. Or 90-year-old grandmothers. 22 x 17 cm Where is the sex appeal? A rapist ITEM # PO NGA 204 seeks to prove his masculinity and perhaps hatred for women. While you’re reading this someone’s mother, The scars of the past wife, sister or daughter is being years (rape)... violently raped somewhere in Kenya. Possibly by someone you know. Rape Poster is far more prevalent in Kenyan 1998, English society than we realize. And Women’s Centre for frighteningly, it’s a lot closer to home Peace and than you’d imagine. Violence against Development (WOPED) women. Nobody wins.” 62 x 44 cm ITEM# PO KEN 162 ITEM # PO NGA 281

Rape is like being dragged along a murram road with no clothes on. Poster 1999, English United Nations Development Fund for Women (UNIFEM); United Nations Development Programme (UNDP); Federation of Women Lawyers (FIDA); and McCann Erickson 38 x 29 cm Botton text reads: “When it eventually stops you’ll be bleeding, battered and broken. It’s an experience you wouldn’t wish upon anybody. Let alone someone you love. Yet as you’re reading this, someone’s wife, daughter, mother or sister is 25

Community Caravans Educate Rural Communities about Sexual Assault

Games and role plays are used as part of the awareness-raising process.

A bus from the caravan bringing information about sexual assault to rural communities.

A counsellor talking during one of the workshops.

Organization: Rape Crisis Society of newspapers, or other information sources such as Trinidad and Tobago women’s centres.

Campaign: Community Caravan Campaign Materials Country: Trinidad and Tobago The most important “material” from this outreach effort is the provision of buses equipped with Background information and training materials to be distributed The idea behind the Community Caravans stemmed to the community. The bus in this sense serves as an from the fact that many rural communities in Trinidad innovative communication strategy allowing the and Tobago do not have access to resources or services of the urban-based Rape Crisis Centre to be information relating to sexual assault and gender- transported to rural areas. Bus caravans were based violence. Organized by the Rape Crisis Society advertised by posting flyers and posters in prominent of Trinidad and Tobago, the caravans come to the spots in the communities. These were also given to communities themselves to raise awareness. religious and service organizations in the surrounding Counsellors conduct preliminary research in a areas one week before the caravan arrived. Copies of community to determine the most important local the programme were sent to daily newspapers, one issues and then identify leaders to help them work television station and six radio stations which with the community. Before the arrival of the advertised the programme free of charge. caravans, posters and flyers are posted, leaders hold a town meeting to inform people of the arrival of the Impact caravan, and a loud-speaker announces the visit. The number of rural community members who travel Incentives such as free food and childcare during the to see counsellors from the Rape Crisis Society, workshops also encourage community members to request information, and ask for follow-up attend. Social workers and counsellors from the workshops in their communities illustrates the utility caravan conduct workshops within each community and importance of these services. Following a visit of on such issues as sexual abuse, rape, incest and the caravan, a number of communities have decided domestic violence. The information provided by these to create permanent rape crisis centres in their own educators is critical in economically depressed areas. The Rape Crisis Society has helped these communities without access to television, communities to establish similar centres. 26

PERU Mientras el sexo sea No guardes silencio...denuncia el considerado privilegio y abuso sexual. El abuso sexual derecho de los hombres, afecta principalmente a niñas, las mujeres y las niñas niños y mujeres. [Don’t keep seguiran siendo silent..report sexual abuse. Sexual explotadas sexualmente abuse primarily affects girls, boys en sus casas y en la calle. and women.] [While sex is considered a privilege and right of Pamphlet men, women and children Spanish will continue to be Defensoría del Pueblo, Defensoría exploited sexually in their Especializada en los Derechos de la homes and in the street.] Mujer. Poster 21 x 15 cm, 4 pages Spanish Pamphlet defines sexual abuse, rape, Movimiento el Pozo sexual harassment and statutory rape. 47 x 32 cm Provides guidelines for victims of sexual abuse highlighting their legal ITEM # PO PER 102 rights and responsibilities. Produced by the Office of the Ombudsman, Special Unit on Women’s Rights. ITEM # PL PER 372

Eres tan macho como yo? El SOLOMON ISLANDS ejercicio de la sexualidad masculina basado en la Rape dominación es una Pamphlet negación del amor [Are you 1994, English as “macho” as I am? The SAVE! Project exercise of sexuality based 21 x 15 cm, 12 pages on domination is a denial of love.] Describes rape, attempted rape and the penalties for both Poster crimes. Suggests community, Spanish family and victim assistance and Movimiento el Pozo self-defense initiatives that 58 x 34 cm women can take. ITEM # PO PER 101 ITEM # PL SOL 3 27

SOUTH AFRICA UNITED KINGDOM Surviving rape. By the time they reach eighteen, Pamphlet one of them will have been 1997, English subjected to sexual abuse. From flashing to rape, male abuse of Reproductive Health Research Unit; power is a crime. Society for Family Health (SFH); Planned Parenthood Association of Poster South Africa (PPASA); AIDS Media English Research Project (AMREP) Zero Tolerance Campaign 21 x 10 cm, 6-panels 30 x 21 cm Information on rape, pregnancy, and ITEM # PO UKD 105 STDs/AIDS. See campaign description, pages ITEM # PL SOA 91 62-63

You’re only half a man if you rape a woman: Sex without consent is Her boss raped her at knifepoint. rape. For more information, In court, she was asked if she contact NISAA... found him attractive. Justice for Poster women — male abuse of power is English a crime. NISAA National Institute for Women’s Poster Development English 58 x 82 cm Zero Tolerance Campaign ITEM # PO SOA 79 30 x 21 cm ITEM # PO UKD 106 See campaign description, pages 62-63

Six kids. One rapist. Same old story. Insufficient evidence. Male abuse of power is a crime — justice for children. Poster English Zero Tolerance Campaign 30 x 21 cm ITEM # PO UKD 107 See campaign description, pages 62-63 28 Kako sefu reci ne! [How to say no to your boss.] Poster • 1997, Slovenian • 70 x 50 cm Saying No to ITEM # PO SLO 1 Sexual Harassment in the Workplace

Spolno nadlegovanje na delovnem mestu : Informativni vodic za vse, ki se soocajo s spolnim nadlegovanjem na delovnem mestu. [Information guidelines for anyone facing sexual harassment in the workplace.] Pamphlet 1997, Slovenian 21 x 10 cm, 8-pages ITEM # PL SLO 1

Organization: Women’s Forum government Commission for Equality. Approximately 3,000 copies of a manual on developing company Campaign: How to Say No to the Boss in policies for the prevention and eradication of sexual Slovenia and Croatia harassment were distributed to trade union and NGO Countries: Slovenia and Croatia activists. A special half-hour videocassette, an introduction to the problems of sexual harassment in Background the workplace, was presented at a “training of A public opinion survey conducted at the beginning trainers” workshops. Workshops showcased models of the campaign indicated an incredible tolerance for of a seminar on sexual harassment as well as a model sexual harassment towards women in the Slovenian of a women-friendly firm. and Croatian workplace. The majority of women victims did not view such behaviour as sexual Impact harassment, and were not aware of their legal rights The campaigns stimulated extraordinary attitudinal in the workplace. This joint initiative between trade and policy changes: The Government Office for unions, women’s machineries and universities in Women’s Politics in Slovenia, the Women’s Section of Slovenia and Croatia aimed to change such attitudes the Autonomous Trade Unions of Croatia and the by informing women of their legal rights. Specific Department of the Ministry of Labour in Croatia objectives were to raise general public awareness of established special phone lines offering free the problem and formulate proposals and counselling to victims of harassment. In Slovenia, amendments to existing laws. parents established an association against sexual Results were achieved through the launching of a abuse and harassment in schools, and a trade union nation-wide awareness-raising media campaign and strike forced a major Slovenian company to respond the organization of ”training of trainers” workshops to sexual harassment charges by its female to teach women employees how to “say no to the employees. A new labour law against workplace boss” in cases of sexual harassment. The campaign sexual harassment in Slovenia has been drafted, also looked to sexual harassment policies in several similar to that which exists in Sweden and the Scandinavian countries as a model for legal reform. Netherlands. As a result of increased awareness about sexual harassment in the workplace, Croatian Campaign Materials trade unions adopted sexual harassment policies, and the first criminal charges for sexual harassment were Awareness-raising materials in Slovenia consisted of filed in a Croatian lawsuit. 30,000 leaflets and 6,000 posters. Posters were displayed in banks, post offices, railway stations, and The campaigns received extensive media coverage in health care centres, during press conferences and on major dailies, weeklies and magazines in Slovenia, a specially created website, and were distributed by with 95 articles in printed media, 7 television trade union activists. In Croatia, 10,000 leaflets, broadcasts and extensive radio coverage. In Croatia, 5,000 posters and 3,000 copies of a book were over 50 articles were published covering different distributed to trade unions, journalists, members of aspects of the campaign, and 4 television the Croatian Parliament and all members of the programmes profiled the campaign. 29

UNITED STATES This is not an invitation to Sweet sixteen. And rape me. already been raped. 1 out Poster of every 4 girls is already English the victim of sexual Los Angeles Commission on violence by the age of Assaults Against Women sixteen. 85% of the time, (LACAAW) her attacker is someone 43 x 28 cm she knows — a parent, relative or boyfriend. For ITEM # PO USA 1407 help, or the facts, call... Poster English Pennsylvania Coalition against Rape 44 x 28 cm ITEM # PO USA 1320

Rape wasn’t part of her sentence. In the U.S. female inmates face sexual abuse by prison officials ranging from rape and sexual extortion to groping during daily pat-down searches.... Poster 1999, English Amnesty International USA 91 x 61 cm ITEM # PO USA 1405

HARMFUL TRADITIONAL 3 PRACTICES

Tradition and cultural practices around the world have often been used to justify violence against women. “Culture” presents a powerful argument for the perpetuation of practices harmful to women. However, culture is neither static nor monolithic, and traditions are continually evolving. Culture can also serve as a powerful force in the protection of women’s rights. Materials in this section refer to cultural practices of female infanticide and prejudice against the girl-child, violence against widows, and female genital mutilation. 32

AFRICA REGIONAL BURKINA FASO Care for girls’ health. Educate all Pour ma santé. Je refuse on the dangers of female l’excision. [For my health. I circumcision. refuse to be circumcised.] Poster Poster English, Swahili 1995, French Seventh Day Adventist/Rural Health Comité National de Lutte Services; Programme for Appropriate Contre la Pratique de L’excision Technology in Health (PATH) (CNLPE) 45 x 60 cm 45 x 32 cm ITEM # PO AFR 66 ITEM # PO BKF 29

Ensemble disons NON! à la pratique de l’excision [Together let’s say No! to female circumcision.] Poster 1995, French Comité National de Lutte Contre la Pratique de L’excision (CNLPE) 60 x 43 cm ITEM # PO BKF 34

Female circumcision violates a girl’s rights. Join hands to eradicate it. Poster English Seventh Day Adventist/Rural Health Services; Programme for Appropriate Technology in Health (PATH) 45 x 60 cm ITEM # PO AFR 67 33

School Clubs Create and Educate on Violence against Women

Organization: Women’s Centre for Peace and Development (WOPED) Country: Nigeria

Dangerous widowhood practices. Poster 1998, English 62 x 44 cm ITEM # PO NGA 280

Make the 21st century female genital mutilation free! Sticker English 7 x 23 cm ITEM # TD NGA 164

Background against women. Winning poems were printed on posters, and authors read their poems aloud on WOPED is an information and advocacy organization national television. Approximately 2,000 copies of focused on development and ending violence in posters with the winning poems were posted in Nigeria. Many of WOPED’s outreach activities occur public places such as billboards, bus stops, women’s through the establishment of Peace and Anti- centres and police stations. These print materials Violence Education (PAVE) school clubs to educate were used for public educational purposes, and youth on issues of non-violence. Currently WOPED mailed to other rural women’s groups for use in their has nine clubs comprised of about 300 students in workshops and meetings. different parts of Nigeria. As part of a UNIFEM- sponsored project, WOPED developed a special Impact outreach initiative training schoolchildren on the rights of women and children to freedom from WOPED’s outreach efforts and campaign have gender-based violence. publicized the issue of gender-based violence amongst a wide spectrum of Nigerian society, from Campaign Materials school children to community leaders. There has been a great deal of media coverage of WOPED Media materials for the campaign (posters, stickers, a activities, and commentary on the positive effects of radio jingle) were created by an independent the posters, jingles and other campaign-related designer and in-school PAVE clubs. In order to come activities in creating real change in women’s lives. up with campaign slogans, WOPED held a poetry contest for PAVE students on issues of violence 34

BURKINA FASO EGYPT Pourquoi donc l’excision? [No to female [Female circumcision. Why?] circumcision]. [12 minutes] Poster Video 1997, Arabic 1995, Dioula, English Subtitles Caritas Egypt, Comité National de Lutte Contre Division of Health la Pratique de L’excision (CNLPE) 45 x 63 cm Drama about the dangers of ITEM # PO EGY 68 female circumcision. Opens with Young man comes to the village and the village headman talking tries to educate the villagers about the about female circumcision, dangers of circumcision. He uses a followed by a depiction of female anatomical model to explain the events in the life of a family in dangers of the cutting process. Banfora village. A young man [No to female circumcision]. comes home to the village and Poster learns of his sister’s upcoming 1997, Arabic female circumcision ceremony. As a nurse, he is aware of the Caritas Egypt, Division of Health dangers of this ceremony. His 64 x 45 cm parents become angry when he ITEM # PO EGY 69 tries to prevent his sister from being subjected to it. Determined to stop the practice, he tries to educate other men in the village about the hazards of The man’s sister collapses after the circumcision. Later on, his sister circumcision ceremony and is helped by is hospitalized as a result of her mother. hemorrhage, and almost dies. His remorseful family then faces the consequences of their decision to allow the ceremony. ITEM # VT BKF 9

[No to female circumcision]. Poster 1997, Arabic Young man standing outside the clinic Caritas Egypt, Division of Health where his circumcised sister is losing 63 x 45 cm blood and could die. He asks: “Is it a ITEM # PO EGY 70 sign of love to make our women suffer?” 35

[Circumcision is a [Circumcision is an deformation]. incurable wound]. Poster Poster 1995, Arabic 1995, Arabic Centre for Development Centre for Development Services Services 26 x 20 cm 26 x 20 cm ITEM # PO EGY 117 ITEM # PO EGY 120

[Don’t betray her trust in [Circumcision is a you]. mutilation to her Poster humanity]. 1995, Arabic Poster Centre for Development 1995, Arabic Services Centre for Development 26 x 20 cm Services ITEM # PO EGY 118 26 x 20 cm ITEM # PO EGY 116 36

INDIA “Missing women” “She was not allowed to be [30 seconds] born” [30 seconds] Public Service Announcement Spot begins with pregnant woman Public Service Announcement 1999, English, Hindi happy and singing. 1999, English, Hindi United Nations Development United Nations Development Fund for Women (UNIFEM) and SWATI Visuals Fund for Women (UNIFEM) and Sounds of howling wind, image of baby SWATI Visuals Spot presents images of a baby in mother’s arms. Cultural pressures and structural girl and an older woman, discrimination against women poignantly emphasizing the lead an expectant mother to prevalence of gender violence abort her baby girl. Illustrates and discrimination across the how the misuse of technology life cycle of women. The can lead to sex selection and reference to “missing women” female infanticide. Produced as in South Asia refers to the She goes to get an ultrasound part of a series of awareness- declining sex ratio in large raising PSAs for the United parts of the region as a Nations Inter-Agency Campaign cumulative effect of denial and for the Elimination of Gender- discrimination based on Based Violence in South Asia. gender, resulting in excessive female mortality. Due to sex ITEM # VT IND 104 The image of a baby turns into that of a selection and female young girl. Reference is made to a infanticide, more males are woman’s life cycle, from infancy to old born than females in the most age. populous nations of the world, even though natural birth ratios would produce more females. It is discovered that the baby is a girl. ITEM # VT IND 104

Caption flashes across screen and narrator speaks: “All over the world there are more women than men. In South Asia, 74 million women are missing...”

We see scissors and rubber gloves falling to the floor.

. . . “Why?”. An elderly woman appears as the viewer is left to ponder the question.

The spot ends with the woman no longer pregnant, and crying. A caption flashes across the screen : "She was not allowed to be born...because she was a girl". 37

KENYA Say NO to female Please mother, stop female circumcision... It is a threat circumcision. to our health and education. Poster Poster 1995, English 1995, English Family Planning Association of Kenya Family Planning Association of Kenya 57 x 41 cm 57 x 41 cm ITEM # PO KEN 65 ITEM # PO KEN 95

Say NO to female Female circumcision affects circumcision. girls’ health and Poster education. Don’t earn 1995, English from it. Family Planning Association Poster of Kenya 1998, English 57 x 41 cm Maendeleo Ya Wanawake ITEM # PO KEN 73 Organisation (MYWO), Kenya 59 x 43 cm ITEM # PO KEN 107 38

Rites of passage: A Sara: Daughter of a lioness programme on a solution to [20 minutes] the problem of female 1998, English circumcision. [17 minutes] UNICEF-ESARO Video Some fifty percent of the communities in Third in a series of animated 1997, English rural Kenya practice FGM in various films produced by UNICEF in forms. Maendeleo Ya Wanawake Eastern and Southern Africa on Organisation (MYWO) “The Adventures of Sara.” The Sara does not want to be circumcised and has a nightmare about it: “To make This video documents the efforts character of Sara is emerging as you whole we have to cut,” says the of a village in Tharaka Nithi a heroine for adolescents, and a ghost. District of Kenya to create a role model for girls’ as well as socially acceptable alternative to boys’ empowerment. This story female genital mutilation (FGM). focuses on the issue of female Maendeleo Ya Wanawake genital mutilation. Sara’s organized an alternative grandmother wants her to be celebration of womanhood circumcised as a rite of passage termed “circumcision by into womanhood. Sara refuses words.” Participants received and has nightmares about counselling and participated in being cut. After being taken to Zipporah Kittony, chairwoman of all of the rituals associated with be circumcised against her will, Mandeleo Ya Wanawake Organisation FGM with the exception of the she escapes and publicly presents certificates to girls who have cutting of the clitoris. This questions the value of the gone through alternative circumcision alternative to traditional FGM is practice. Eventually, she Sara’s classmates surround her and make ceremonies. During the “circumcision by slowly gaining acceptance within convinces her mother and the fun of her for not being circumcised. words” practice, girls go through certain parts of Kenya. village as a community to re- counselling and other rituals, but the examine circumcision practices. practice of cutting the clitoris is excluded ITEM # VT KEN 68 ITEM # VT KEN 67 completely.

Sara is grabbed by the village elders and taken to be circumcised.

A young woman who has gone through “circumcision by words” getting married. To crown off the celebration, the initiates march in this girl’s wedding to show that girls who have not been circumcised are indeed marriageable.

Sara dances in triumph after she escapes and convinces the village that the practice of FGM must be re-examined. “Our customs must bring life, not death,” the villagers agree in the end.

Women dance in a celebration after the alternative circumcision ceremonies. 39

“He wants a baby boy” PHILIPPINES — gender violence “Baby Maker” [30 seconds] begins here. Public Service Announcement Poster 1999, Tagalog, English subtitles English Reach Out Reproductive Health United Nations Foundation Development Fund for A young married woman is sub- Women (UNIFEM); United jected to pressure from her fam- Nations Development ily to keep having babies until Programme (UNDP); she has a son. Emphasizes how Federation of Women gender-based violence can affect We see a woman carrying out her Lawyers (FIDA) and both unborn child and mother, household chores such as hanging the McCann Erickson whose health may be compro- laundry to dry. We then hear the voice 28 x 21 cm mised in order to have a baby of her mother-in-law: “What, all you Bottom text reads: boy. have are daughters? Don’t you have sons? My other daughter-in-law has “It begins with the ITEM # VT PHI 106 unborn child. Long given me grandsons to carry on the before it’s been named or family name. What about you?” drawn its first breath; once born, the child’s worth again will be measured according to its sex; and if it is a girl, the first words she hears her father say to her mother may well be ’What kind of a woman are you? I wanted a boy!’ In time, that child will grow into a woman; she will marry, and like her mother, seek to fulfill her life’s worth by bearing a son; it’s time to break the cycle; to The woman is heavily pregnant and recognize that all human beings are visibly in pain. We hear the voice of born equal; to raise all our children to her husband: “Even if you get be all they can be; the responsibility pregnant every year we’re not rests with us : Violence against going to stop trying until we have women. Nobody wins.” a son.” ITEM # PO KEN 175

Narrator appears on screen to proclaim: “You’re not just a baby maker. You have choices. You have rights.” Logo appears: “Visit the health centre for more information about reproductive health.” 40 TRAFFICKING AND 4 COMMERCIAL SEXUAL EXPLOITATION

Trafficking and commerical sexual exploitation refer to the illicit and clandestine movement of persons across national and international borders, largely from developing countries and some countries with economies in transition, with the goal of forcing women and girl children into sexually and economically oppressive and exploitative situations. According to the United Nations Population Fund, two million girls between ages 5 and 15 are introduced into the commercial sex market every year.3 Materials in this section warn potential victims of sex traffickers and raise general awareness about the phenomenon of trafficking.

3Lederer, Edith M., Sexual Exploitation of Women. AP Worldstream, 6 June 1996. (Report on panel discussion in Istanbul related to the World Congress on the Sexual Exploitation of Children, prior to Habitat II Conference) 42

Exposing the Dangers of

Organization: Cambodian Women’s Crisis Centre (CWCC) 1. Woman about to leave Cambodia 2. Traffickers often lure children by for opportunities in Thailand: “Do you offering them toys, clothes and food, Campaign: Media Campaign to Raise know the following information before or simply abduct them. Awareness about Sex Trafficking you decide to leave your motherland and seek an illegal job in Thailand?” Country: Cambodia

Documentary about trafficking in women and children to Thailand [23 min.] Video Cambodian, English Subtitles Video targets Cambodian citizens, particularly women, and discourages them from entering Thailand illegally in search of work. By documenting stories of trafficking in women and children from Cambodia to Thailand, the video warns women of 3. Many women trafficked abroad 4. Sometimes the trafficker takes all what may lie ahead of them abroad. serve as prostitutes or become beggars. their money and notifies the Thai police ITEM # VT CAM 14 to arrest them. While they are waiting to be sent home, they are kept like criminals in a detention centre.

Objective Impact One of the most pervasive forms of violence against Interviews with a cross-section of Cambodian citizens women in Cambodia is sex trafficking. This media demonstrated the success of the programmes in campaign was thus intended to raise awareness of raising awareness about sex trafficking. Approximately trafficking within local Cambodian villages in order to 9 out of 10 respondents had seen the video, and an warn potential victims and sensitize police officials overwhelming majority could cite specific information and local authorities about the extent of the from the programme. Many said that they had problem. discussed the issues with other people, and 4 out of 5 said the video had caused them to be more careful Campaign Materials about strangers who offered jobs to villagers. In order to raise the level of awareness in these The media campaign also increased the use of communities, the Cambodian Women’s Crisis Centre CWCC’s services. After the programmes aired, (CWCC), in collaboration with the Women’s Media approximately 50 people contacted the CWCC for Centre of Cambodia (WMC), created video and radio direct services, and 40 more phoned to inform the programmes. These programmes depicted the agency of brothel locations, requested assistance for abysmal conditions of brothels, the tricks used by a missing relative, asked for counselling, or requested traffickers to abduct, lure, and deceive women into further information. Taxi drivers have also brought the sex trade, and services which are available to victims escaping from brothels to the shelter. victims of trafficking or people who know the Lastly, the vice-mayor of Phnom Penh was prompted victims. It also explained the recently adopted by the video to convene a meeting of 50 district Cambodian Law on the Suppression of Kidnapping chiefs, police commissioners and NGO and Trafficking/Sale of Human Persons and representatives. He ordered the police to act strongly Exploitation of Human Persons. The television against sex trafficking. Within three months of the programme was shown nationwide three to four campaign, almost 400 women and children were days a week during prime time over a four-month rescued from brothels and brought to rehabilitation period. The radio programme was broadcast centres and at least 35 brothel owners were jailed. nationwide three times a day over six weeks. 43

INDIA “Like Cattle” [30 seconds] “Child Prostitutes” [30 seconds] Public Service Announcement Public Service Announcement 1999, English, Hindi 1999, English, Hindi United Nations Development United Nations Development Fund for Women (UNIFEM) and Fund for Women (UNIFEM) and SWATI Visuals SWATI Visuals Intersperses images of cattle Spot emphasizes the high markets in South Asia with flesh number of young women in markets where women are South Asia sold into prostitution. bought and sold. Illustrates how Shots of young prostitutes on the the treatment of women in the Spot shows images of cattle markets ITEM # VT IND 104 street. South Asian sex industry with voiceover “Some of the largest compares to that of animals sold cattle markets in South Asia...” in the market. ITEM # VT IND 104

Cut to a shadowy image of an adult holding the hand of a child sold into . . . juxtaposed with images of young prostitution. Caption flashes across the female sex workers and voiceover screen as the narrator states: “There are “Some of the largest flesh markets of more than one million child prostitutes South Asia.” in South Asia.”

Caption flashes across the screen as the Final caption appears, along with narrator asks: “How long will women be voiceover : “Give them back their sold like cattle?” childhood.” 44

NIGERIA PERU Creencias y realidades sobre la prostitución. [Beliefs and realities about prostitution.] Pamphlet Spanish Movimiento el Pozo Get rich quick? Get caught in 20 x 14 cm, 4 pages forced prostitution. Pamphlet lists commonly Sticker held beliefs about English prostitution. Women’s Centre for Peace and ITEM # PL PER 377 Development (WOPED) 6 x 24 cm ITEM # TD NGA 165

La prostituta no nace así, Beware of sex traffickers! It is not ni nace para vivir así, pero a gold mine out there. todos nosotros permitimos Sticker que sea así. [The English prostitute was not born Women’s Centre for Peace and this way, nor was she born Development (WOPED) to live this way, but we all allow it to be this way.] 6 x 24 cm Poster ITEM # TD NGA 166 Spanish Sex trafficking. Stop it! Movimiento el Pozo Poster 50 x 32 cm English ITEM # PO PER 91 Women’s Centre for Peace and Development (WOPED) 60 x 41 cm ITEM # PO NGA 289 45

First shots illustrate normal childhood PHILIPPINES RUSSIA activities: Children playing hopscotch... “Games” [30 seconds] Otkroinye Public Service Announcement Razgavor... 1999, Tagalog, English Subtitles [A candid discussion...] Reach Out Reproductive Health Foundation Pamphlet The spot makes use of Russian games as a visual device to Angel show two contrasting chil- Coalition dren’s worlds: Scenes of This pamphlet children playing are juxta- explores the posed with scenes of realities of ...little girls playing in a schoolyard. The adults sexually “playing” Russian visual device of the girl covering her with children. Voice-over women face with her hand changes into.... by Philippine actress Nora trafficked abroad. Pamphlet and the Aunor underscores the seri- three following materials were created ousness of the problem of with funding and support from the forced child prostitution, Angel Coalition, a group of and tells where to get help organizations which work together and information. across Russia to help raise awareness ITEM # VT PHI 106 (B) about trafficking amongst young women and girls. ITEM # PL RUS 69

[Does your ...that of an adult male hand covering security bother the girl’s face and mouth. you? You have signed a contract, you have already processed documents to leave...] Pamphlet Russian Angel Coalition Pamphlet provides The girl cowers in terror as she is guidelines for women working abroad, prevented from screaming or crying. She warning them to take great care in is in the shadows as a man is sexually making sure that the job is legal, abusing her. documented, that others know where they are, and that they keep in touch with the Russian Consulate. ITEM # PL RUS 70

Logo of the Itigilang Centre for the Prevention of Child Prostitution appears on screen as Nora Aunor tells viewers to contact the centre and help stop children from being subjected to this fate. 46

[Are you looking THAILAND for work Trade in human misery: overseas? Know trafficking in women and the truth, don’t children: Asia region. become a Kit victim!] 1998, English Pamphlet United Nations Development Russian Fund for Women (UNIFEM) Angel Coalition 31 x 23 cm folder Pamphlet provides This kit contains a foreword telephone which includes general numbers of information on trafficking foreign embassies. and the following Women who are planning to work in documents: 1) “The a foreign country are advised to call magnitude of the problem”; 2) “The the embassy for information about nature of the problem”; 3) obtaining visas. “Trafficking mechanisms and ITEM # PL RUS 71 techniques”; 4) “What is being done?”; 5) “Possible strategies — to Ne popadaetec na Obeshanka combat trafficking”. Oznakomte ce Factomie [Don’t get ITEM # KT ASI 2 hooked on a promise: know the facts.] Trafficking in women and Card children: Mekong subregion. Russian Kit Angel Coalition English Illustration of a gray sign with black United Nations Development Fund text hanging from a hook advertising for Women (UNIFEM) a job opening. Illustrates how women Folder containing six 30 x 42 cm, can unsuspectingly be “baited” into 1-sided information sheets sex trafficking. Information sheets provide ITEM # TD RUS 9 overview on the trafficking of women and children in the Mekong sub-region. Topics addressed include: definitions, magnitude of the problem, nature of the problem, trafficking mechanisms and techniques, international standards, and possible strategies for combating trafficking. ITEM # KT THA 4 5 HIV/AIDS AND VIOLENCE

The percentage of women infected with HIV/AIDS is rapidly reaching parity with men, and in some regions has already surpassed it. The narrowing sex ratios of men and women living with HIV/AIDS is not just a game of numbers. It is essentially an issue of gender and power relations. There is now a fast- growing understanding that gender inequality in every society heightens women’s vulnerability to the epidemic and leaves them with untenable burdens when HIV/AIDS enters households and communities. Materials in this section focus on why and how HIV/AIDS is a gender issue and address women’s ability to negotiate safe sexual practices. 48

ASIA BRAZIL Women, Gender and Una Casa: SIDA [A Home: HIV/AIDS in East and AIDS] Southeast Asia. [30 seconds] Kit Public Service Announcement 2000, English 1998, Portuguese, Spanish UNIFEM East and United Nations Development Southeast Asia Regional Fund for Women (UNIFEM), Sign flashes on the screen as the Office, Asia Pacific Cepia (Cidadania, Estudio, narrator states: “Where the fastest Gender Equality Network Pesquisa, Informação e Ação) growing high risk HIV/AIDS group lives (APGEN), UNDP and Jair de Sousa e Cassio in Latin America.” Southeast Asia HIV & Spot debunks myths that only a Development Programme certain class of people get 31 x 23 cm folder HIV/AIDS, emphasizing that Kit contains nine AIDS may be prevalent even pamphlets addressing amongst the most well-off fami- HIV/AIDS, women’s lies in Latin America, and that status and gender in East and women can get AIDS from their Southeast Asia: husbands. 1) Basic Facts about HIV/AIDS; ITEM # VT LAC 26 2) Country Facts; 3) HIV: A Woman’s Human Rights Issue; Screen shows silhouettes of people 4) Why is HIV a Gender Issue?; living in an upscale high rise apartment. 5) Women and their Vulnerability building. (PL ASI 30); 6) Mobility, Gender and HIV; 7) Mother-to-Child Transmission of HIV/AIDS: A Question of Rights; 8) Men’s Role in the Fight against HIV/AIDS; 9) What is or Needs to be Done. Includes an additional leaflet listing credits ITEM # KT ASI 1

AUSTRALIA The camera moves from apartment to Tell him if it’s not on, it’s not apartment as the narrator states: “Talk on. to your husband. AIDS. It happens even Poster in the best families.” 1994, English Australian National Council on AIDS (ANCA) 29 x 21 cm ITEM # PO AUS 33

Final spot shows the campaign slogan “United Nations Campaign for Women’s Human Rights: A life free of violence: It's our right.” 49

Alianza: SIDA [Union: AIDS] BURKINA FASO [30 seconds] Le préservatif, c’est un Public Service Announcement dialogue à deux : Le 1998, Portuguese, Spanish préservatif c’est la securité : Je souhaite que l’on utilise United Nations Development un preservatif : Un Fund for Women (UNIFEM) preservatif pourquoi pas! Cepia (Cidadania, Estudio, Wedding music is played in the On peut essayer. [The Pesquisa, Informação e Ação), background. We see an image of a condom: A dialogue and Jair de Sousa e Cassio wedding ring as the narrator states between two people. A “contrary to what the majority of Spot emphasizes that marriage is condom is security. I hope women believe, this is not the best form not a foolproof protection you will use a condom. of protection against HIV/AIDS.” against AIDS: Only condoms are. Why not? You can try it.] ITEM # VT LAC 26 Poster 1997, French Burkina Faso Ministére de la Santé de l’Action Sociale et de la Famille Centre National d’Education pour la Santé 45 x 31 cm ITEM # PO BKF 33

The image of the wedding ring changes into that of a condom as the narrator CANADA says “This is.” If Mr. Right refuses to wear a condom, he’s Wrong. Poster 1991, English Health and Welfare Canada. 62 x 47 cm Bottom text reads: In Canada, most women who get AIDS get it from having unsafe sex.You may not “. . . . Day by day, the number of know whether he’s married women infected by HIV/AIDS is infected. He may not increasing. Talk to your husband. AIDS. know. If you care for one It happens even in the best of families.” another, take care of one another. ITEM # PO CAN 22

Final spot shows the campaign slogan “United Nations Campaign for Women’s Rights: A life free of violence: It's our right.” 50

DOMINICAN KENYA REPUBLIC Stand up for yourself La protección debe ser against HIV/AIDS : No derecho de todos. Use condom = no sex. condones Protector. Poster [Protection should be 1997, English everyone’s right. Use Kenya Ministry of Health Protector condoms.] 60 x 42 cm Poster ITEM # PO KEN 99 Spanish Asociación Dominicana Pro- Bienestar de la Familia 47 x 31 cm ITEM # PO DRP 13

GHANA Anytime you ’sleep’ with someone MEXICO a life is at risk: yours! Play it safe Como mujer, estoy — Use condoms. preparada...para prevenir el SIDA. Poster Evita el contagio. [As a woman, I English am prepared to prevent AIDS. Ghana Ministry of Health, Avoid getting it.] National AIDS Control Poster Programme Spanish, 1993 63 x 45 cm Consejo Nacional de ITEM # PO GHA 60 Prevención y Control del SIDA (CONASIDA) 56 x 43 cm ITEM # PO MEX 129 51

NAMIBIA Women protect It’s my life... I can say yourselves from no! HIV/AIDS. Say NO to sexual violence, unsafe Poster sex English Poster Social Marketing 2001, English Association (SMA) United Nations 59 x 42 cm Development Fund for ITEM # PO NAM 11 Women (UNIFEM) 60 x 42 cm ITEM # PO NGA 307

SOUTH AFRICA NIGERIA Communicating beyond AIDS AIDS is real. Protect yourself awareness: A manual for South against AIDS. It is your right and Africa responsibility. Training Manual Poster 1998, English 1995, English South Africa Department Staywell Health of Health 43 x 62 cm Beyond Awareness ITEM # PO NGA 155 Consortium 92 pages This manual provides an overview of communications with a special emphasis on the HIV/AIDS epidemic in South Africa. It was designed to encourage deeper involvement in action around HIV/AIDS and to create effective, long-term solutions to the epidemic. ITEM # TR SOA 2 52

UNITED STATES “He loves me. He loves me not”. “He loves me” Poster 1988, English 62 x 47 cm Maryland Department of Health and Mental Hygiene AIDS Administration. Bottom text reads: To SWITZERLAND love someone is to protect them. Condoms Ohne Präservativ? Ohne mich! do. They keep love alive. [Without a Condom? Without me!] And lovers too. Poster ITEM # PO USA 368 1992, German AIDS-Hilfe Schweiz (AHS) 28 x 50 cm ITEM # PO SWI 157

UNITED KINGDOM The HIV/AIDS Epidemic : An Inherent Gender Issue : Don’t wait until Pamphlet morning to see if he 2001, English respects you. Use a Commonwealth Secretariat, latex condom Gender and Youth Affairs consistently and Division and United Nations correctly for protection Development Fund for against HIV. Women (UNIFEM) Poster 21 x 15 cm, 6-panel 1993, English Pamphlet looks at HIV/AIDS as 62 x 47 cm a gender issue. Includes data U.S. Centers for Disease on the prevalence of HIV Control and Prevention infection among women, (CDC) National justifications for viewing Prevention Information HIV/AIDS as a gender issue, list Network NPIN of ways that women are particularly ITEM # PO USA 598 impacted by the HIV/AIDS epidemic, and actions to take to ensure gender equality relating to HIV/AIDS. ITEM # PO UKD 258 53

Tell him he has a choice ZIMBABWE of what to wear. Use a Gender violence latex condom exposes women to the consistently and risk of HIV/AIDS correctly for protection Poster against HIV. English Poster Women in Law and 1994, English Development in Africa U.S. Centers for Disease (WILDAF) Control and Prevention 60 x 42 cm (CDC) Text boxes on poster 60 x 46 cm contain statistics ITEM # PO USA 597 pertaining to gender- based violence: “1 in 4 women is kicked, beaten, slapped or hit”; “1 in 4 married women forced by partners to have sex”; “1 in 4 women prevented from seeing family or friends”; “1 in 4 women report unwanted sexual touching”; “1 in 6 women’s partner Condoms. You have a stop sex as a way of punishment”; “1 right to insist. in 6 women’s partner boasts about or Poster brings home girlfriends”; “1 in 6 women is prevented from getting a job 1993, English or going to work”; “1 in 6 women San Mateo County AIDS reports rape or attempted rape”; “1 in Project 9 women is insulted with rude, sexual 51 x 41 cm comments”; “1 in 11 women is ITEM # PO USA 501 followed by a man in a frightening way”; “1 in 5 women is threatened with physical violence”; “1 in 25 women is assaulted whilst pregnant”; “1 in 25 women is pushed, kicked or hit in the stomach”; “1 in 3 women is sexually harassed and abused”; “1 in 12 women is assaulted with a dangerous weapon”; “1 in 5 women is subjected to emotional abuse by their husbands who bring girlfriends home”. ITEM # PO ZIM 141 54 6 A LIFE FREE OF VIOLENCE

Violence against women means any act of gender-based violence that results in, or is likely to result in, physical, sexual or psychological harm or suffering to women, including threats of such acts, coercion or arbitrary deprivation of liberty, whether occurring in public or private life.4 Such violence, whether it occurs on the streets or in homes, affects women of every nation, belief, class, race and ethnic group. It is perpetrated by men, silenced by custom, institutionalized in laws and state systems, and passed from one generation to the next. The materials in this section address both the prevalence and universality of violence against women.

4United Nations Declaration on the Elimination of Violence against Women (GA Resolution 48/104, 20 December 1993) 56

UNIFEM Spearheads United Nations Inter-Agency Campaign to End Violence against Women

Break the silence...say Una vida sin violencia: no to violence against Un derecho nuestro women and girls. [A life without violence: Poster Our right]. 1998, English Folder United Nations 1999, Spanish Development Fund for 31 x 22 cm Women Folder contains 12 60 x 42 cm pamphlets concerning the ITEM # PO AFR 61 United Nations Campaign on Women’s Human Rights. ITEM # PL ECU 256

Background media efforts were complemented by street theatre and dramas, art competitions, the launching of the In 1998 and 1999, UNIFEM launched a series of UN first Court of Women in Africa and other creative Inter-agency regional Campaigns to Eliminate awareness-raising efforts. Violence against Women in Latin America and the Caribbean, Africa, and Asia and the Pacific. The Latin America and the Caribbean Highlights campaigns shared the goals of: raising public awareness about violence against women as a Nineteen governments in Latin American and the violation of human rights; celebrating women’s rights Caribbean supported the regional campaign, while achievements; and bringing together the efforts of hundreds of non-governmental groups saw their the United Nations system to end gender-based advocacy efforts amplified by the movement. Media coverage throughout the region was extensive, as was violence in a comprehensive and coordinated manner. the demand for information and materials. The Africa Highlights campaign produced and disseminated a series of public service announcements on gender-based The Africa campaign, launched to coincide with the violence which were broadcast on 6,500 radio Pan African Women’s Day, focused on advocacy and stations throughout the region. An award winning catalytic efforts to transform public attitudes and put documentary tracing the history of women’s struggles in place legislation, policies, programmes and for their rights was broadcast throughout the practices to ensure a life free from violence for continent. A historic first regional tribunal on violence women and girls. Extensive media coverage was a against women in the anglophone Caribbean was central feature of the inter-agency campaign in Africa captured on video. Campaign materials bearing the that linked explicit concern about violence against message “A Life Free from Violence: It’s Our Right” women with broader issues of human development. included posters, magazines, flyers, buttons, matches Reporting by mainstream local and international print and t-shirts. One example of a particularly creative and audiovisual media reached very large audiences, outreach strategy was the placement of this slogan on opening the doors to a new relationship between the monthly paychecks of law enforcement agents in UNIFEM and media journalists. The theme song El Salvador and public servants in Brazil. created for the campaign, “A New Day is Here”, was played on a regular basis on radio and recorded on Asia and the Pacific Highlights CD, audio, and video tape, reaching approximately Campaigns in Asia and the Pacific reached diverse 10 million listeners. In all countries, mainstream audiences by linking violence to women’s 57

Organizations: Spearheaded by UNIFEM in coordination with the United Nations Development Programme (UNDP), the United Nations Population Fund (UNFPA), the United Nations Children’s Fund (UNICEF), UN/AIDS, the United Nations High Commissioner for Human Rights (HCHR), the United Nations High Commissioner for Refugees (UNHCR) and the United Nations Centre for Human Settlements (UNHCS-Habitat). Campaigns: UN Inter-agency Campaigns for the Elimination of Violence against Women

A life free of violence : It’s our right : UNIFEM 1998 global campaign for the elimination of gender-based violence in the South Asia Region. Pamphlet 1999, English 30 x 21 cm The pamphlet provides highlights of the South Asia campaign in Pakistan, India, Bangladesh and Nepal. ITEM # PL IND 367

Campaign for Eliminating Violence against Women: Information Kit. A life free of violence: It's our right. Kit Kit 1999, Arabic, English 1998, English UNIFEM Western Asia Office 22 x 30 cm Folder 23 x 30 cm Provides information about the efforts of Kit contains fourteen information sheets on the “Campaign NGO’s working in Thailand, China, Malaysia, for Eliminating Violence Against Women” in Western Asia: Mongolia, Thailand, The Philippines, 1) UNIFEM in Western Asia; 2) UNIFEM’s Human Rights Indonesia and Cambodia toward the Programme; 3) Global Campaign; 4) Definition of Violence elimination of violence against women. Against Women; 5) Forms of Violence Against Women; ITEM # KT THA 3 6) Women’s Human Rights and the UN System; 7) Campaign for Eliminating Violence Against Women: A life free of violence: It is our right. ITEM # KT JOR 2

marginalization in economic, political and social Impact decision-making processes and by highlighting salient In all countries, campaigns were characterized by issues such as AIDS, “honour-killings” in Western extensive media coverage and endorsement by a wide Asia, dowry and bride-burning in India, and the range of governments. In Africa, the campaign significant growth of trafficking in women and girls catalyzed a number of legislative reviews and the in South and Southeast Asia. Throughout the region, passage of new bills such as adaptation of a law a variety of creative methods and materials broadcast prohibiting FGM in Senegal, and forged a male the anti-violence message. The South Asian initiative to combat violence against women. In Latin campaign created innovative posters, public service America and the Caribbean, campaign efforts announcements, and radio spots — addressing contributed to the passage of laws against domestic pressing issues such as domestic violence, missing violence in Venezuela, Bolivia and Antigua; in Brazil the women, trafficking, female foeticide-and staged National Congress earmarked $10 million for the multiple plays, theatrical performances, art contests creation of women’s shelters. In Asia, campaign efforts and other events, even hoisting a hot air balloon with led the government of Jordan to announce plans to the campaign slogan over Delhi! The Western Asia build a shelter for women victims of honour-killing, campaign also created materials such as posters, while in India the police made gender sensitization calendars, pens, T-shirts and umbrellas bearing the training mandatory for police officers. In all regions, campaign slogan, an information kit, and innovative campaigns activated resources, mobilized citizens, and television and radio spots addressing gender-based fostered community discussion, reinforcing coordination violence within Arab societies. and networking amongst women’s groups. 58

AFRICA DOMINICAN Une vie sans violence. La REPUBLIC clef pour un Prevenir la Violencia y développement durable Aumentar la en Afrique. Campaigne Autoestima. Cuaderno visant l’elimination de la Popular y Educativo. violence contre les [Prevent Violence and femmes et filles en Increase Self-Esteem. Afrique. [A life free of Popular Education violence is key to Booklet.] sustainable development Pamphlet in Africa. Campaign for the elimination of 1999, Spanish violence against women Fundación para la and girls in Africa.] Integración Social y Poster Educativa Inc. (FISOE) 1999, French 28 x 21 cm, 16-page strip United Nations Popular education booklet Development Fund for intended to socialize viable Women (UNIFEM) alternatives to gender violence and to promote 59 x 42 cm self-esteem in the family. ITEM # PO AFR 68 ITEM # PL DRP 153

Campagne Africaine contre les violence faites aux femmes: Brise FIJI le silence...dis non a la violence. Somebody’s life, everybody’s [African campaign against business: Stop violence against violence against women: Break women. the silence...say no to violence] Poster Poster English 1999, French Fiji Women’s Crisis Centre United Nations 55 x 42 cm Development Fund for ITEM # PO FIJ 3 Women (UNIFEM) 60 x 40 cm ITEM # PO AFR 62 59

Real men don’t hit women. INDIA Sticker Our rights: Women’s English rights related to Fiji Women’s Crisis Centre police... 6 x 22 cm Poster ITEM # TD FIJ 2 1998, English, Hindi, and 12 additional Indian languages UNIFEM, UNICEF, UNFPA, UN Resident Co- ordinator’s Office and Multiple Action Research Group, New Delhi 90 x 57 cm Non-violence – Equality – ITEM # PO IND 223 Non-violence. Coaster English Fiji Women’s Crisis Centre 10 x 10 cm, 2-sided coaster Coaster identifies characteristics of violence and non-violence. On one side characteristics of violence are listed: economic abuse, coercion and threats using emotional abuse, isolation, intimidation, etc. On the other side NEPAL (shown) are the Until when... social exploitation, characteristics of economic exploitation, domestic non-violence: violence, religious oppression, legal fairness, non- discrimination, educational threatening discrimination. behaviour, Poster sharing family responsibilities, English, Nepali trust and Women Acting Together For Change support, honest (WATCH) communication, 34 x 50 responsible cm parenting, ITEM # respect and PO NEP sharing family 90 income decisions. ITEM # TD FIJ 3 60

WearingWearing aa WhiteWhite RibbonRibbon asas aa PledgePledge NeverNever toto CommitCommit oror CondoneCondone ViolenceViolence

“Why” [30 seconds] Public Service Announcement English, French White Ribbon Campaign This public service announcement illustrates the contradictions between a society which glorifies violence but does not adequately address or acknowledge violence against women. ITEM # VT USA 837 1. Spot begins with the sounds and images of a 2. ...it’s OK to make a lot of noise...” violent game of hockey. Fans cheer loudly as two players fight and the narrator speaks: “Why is it that when a man hits another man...”

3. The scene changes to that of a man 4. “... it’s OK to stay silent?” 5. The logo of the White Ribbon Campaign punching a woman who falls to the floor: appears on the screen: “Add your voice. “...but when a man hits a woman...” Wear the ribbon. Join the White Ribbon Campaign.”

Organization: White Ribbon Campaign boards and in public spaces, public transportation, and in the offices of NGOs and police stations. WRC’s Campaign: White Ribbon Campaign Education & Action Kit has been distributed to over Country: Canada 1000 schools across Canada and the United States. The PSA entitled “Why” was broadcast across Background Canada and played just before the kickoff of the On 6 December 1989, 14 women were murdered in Superbowl and immediately following. While the Canada at Montreal’s École Polytechnique by a lone majority of materials are created in-house, a profes- gunman. Although this event and other terrible acts sional ad agency was used to create the TV spot. The of male violence against women were continually materials were created for White Ribbon Week (25 reported in the Canadian media, few men spoke out November - 6 December) as well as year round activi- against this type of violence. In 1991 a handful of ties and events. men decided that they could not remain silent any more and initiated the White Ribbon Campaign Impact (WRC). Wearing a white ribbon — particularly in the The White Ribbon campaign has become the largest weeks leading up to 6 December — would represent effort in the world of men working to end men’s a man’s public pledge never to commit, condone or violence against women. After only six weeks’ remain silent about violence against women. The preparation, when the initial campaign began, as WRC is composed of men who serve as positive role many as 100,000 men across Canada wore a white models for other men and boys and emphasizes ribbon. Many others were drawn into discussion and men’s responsibility to end violence against women. debate on the issue of men’s violence. Today thousands more men around the world wear the Campaign Materials ribbon for a week, starting from 25 November, WRC’s materials include posters, an education and International Day for the Elimination of Violence action kit, as well as the public service announcement against Women. In Canada, the ribbon is worn until 6 shown here. The posters have been displayed on bill- December, the anniversary of the Montreal massacre. 61

Documenting Women’s Roles in Armed Conflict

A Lingering Pain. The Experiences of Ugandan Women in Armed Conflict. Video [24 minutes] 1997, English, Kiswahili and two major local languages ISIS-WICCE This video explores women’s roles in armed conflict as combatants and civilians. The power of the film comes from the direct testimonies of women’s experiences of gender-based violence. By 1. Ruth Ojiambo Ochieng, Director of ISIS- 2. Some women serve in the army and are documenting the physical as well as psychological WICCE, explains both the goals of the actively involved in the conflict. However, abuses, there is no denying that women suffer organization and women’s unique position in after the war many of these women are not disproportionately during periods of armed situations of armed conflict. recognized among the heroes! conflict. ITEM # VT UGA 30

Organization: ISIS-Women’s International Cross-Cultural Exchange (ISIS-WICCE) Campaign: A Lingering Pain: Information and Sensitization Campaign in Uganda Country: Uganda 3. Other women are innocent civilians and 4. Here we see a woman who was burnt and suffer from gender-targeted war crimes such tortured during the conflict. as gang rape. Here two women explain the atrocities they endured during the conflict.

Background Campaign Materials ISIS-WICCE is an action oriented resource centre Two versions of the documentary were created. The committed to empowering women by providing first was a thirty minute version containing personal them the opportunity to share experiences, access testimonies and data detailing the ways in which information, and establish support networks. In women have been affected by the conflict, and keeping with this mandate, ISIS undertook the giving some coping mechanisms used by women. project of preparing two video documentaries on This was aimed at a general audience both inside and women’s experiences in armed conflict in Uganda. outside Uganda. A twenty minute version highlights Documenting women’s experiences during the wars some experts (i.e. human rights, political scientist, is critical both to raise awareness of the atrocities health experts) analyzing the women’s situation. This committed, and to encourage appropriate was produced to lobby policy and decision makers to mechanisms of redress both at the community and effect change. The version will also be used for mass the governmental levels. media and seminars. The first version was produced in two local languages (Luganda and Luo) with Given the low literacy rate in Africa, ISIS-WICCE English subtitles, and will be translated into Kiswahili wanted to ensure that data collected about African for the Great Lakes region. ISIS-WICCE plans to wars could be presented in a format understood by make versions in French for French speaking Africa. the majority of the Ugandan population. Video was seen as a medium to reach a large number of African Impact women who could view the film in local community centres. Such documentation could both sensitize the The documentaries should increase awareness of the public at large in Africa and abroad, and contribute effects of war on women, and sensitize policy makers towards a healing process for the women affected. on the needs of women victims of armed combat. By telling their stories, these women shared common Exposing the atrocities of war should also encourage experiences and moved towards obtaining justice for greater accountability for perpetrators of violence. war victims. 62

Prevalence, Excuses, Justice, and Respect: Targeting Communities in the Fight against Violence against Women

She lives with a From three to successful ninety three, businessman, women are raped: loving father and husband, father, respected member stranger — male of the community. abuse of power is a Last week he crime. hospitalised her. Poster Emotional, physical, English sexual — male abuse of power is a 30 x 21 cm crime. ITEM # PO UKD 108 Poster English 30 x 21 cm ITEM # PO UKD 93

Background the general public, stressing the extent and nature of violence against women and children in all sectors of The Zero Tolerance Charitable Trust is an independent society and placing the issue of violence against NGO working towards the prevention of male women high on the public and political agenda. The violence against women and children. Zero Tolerance Excuses campaign (6 posters and cinema ad) is is committed to ongoing public awareness-raising/ geared towards men, exploring the concept of power education and the production of mass media and control, and the excuses commonly made by campaigns. Throughout the last five years the Trust men to avoid taking responsibility for their violence. has produced over 100 campaign packages which The Justice campaign (6 posters) challenges criminal have run in major cities, towns and some rural areas justice personnel to take responsibility for reform throughout Britain, as well as in South Australia. The needed to deliver equality and justice to women and concept of “Zero Tolerance” and the campaign children. The Respect campaign (2 posters, 4 strategies behind it have been adopted for use in a postcards, educational CD-ROM) targets young variety of countries and cultural contexts. Zero people, promoting a gender equality/anti- Tolerance has four distinct campaign packages: discrimination message and highlighting the issue of “Prevalence”, “Excuses”, “Justice” and “Respect”. consent in personal relationships. While each campaign package has different objectives and target audiences, all campaign Each local campaign chooses its own print, broadcast materials aim to dispel myths and stereotypes about or other media to ensure a high profile for the issue. violence against women. The medium picked depends upon the particular campaign as well as characteristics of the local area Campaign Materials being targeted, such as whether it is urban or rural. Zero Tolerance’s pioneering “3Ps” approach to For example, Excuses is primarily conceived as a bus campaigns, PREVENTION, PROVISION and campaign, while Respect uses convenience PROTECTION, are essential components of any advertising to specifically target young people. strategy to combat male violence. All Zero Tolerance All campaigns have been conceived to run in a campaigns and materials are developed, from phased way, i.e. one poster at a time, to allow concept through to delivery, in-house by staff. The cumulative effect. Posters usually run from 2-6 weeks Prevalence campaign (6 posters) is geared towards each, with an average of 4 posters used in each 63

Organization: Zero Tolerance Charitable Trust Campaign: Zero Tolerance Campaign Country: Scotland

When they say no, A kiss is just a kiss: they mean no. lipstick doesn’t Some men don’t mean sex...flirting listen. Whoever, doesn’t mean wherever, sex...kissing doesn’t whenever — male mean sex...Give abuse of power is a respect, ensure crime. consent. No man Poster has the right. Respect. English Poster 30 x 21 cm English ITEM # PO UKD 104 30 x 21 cm ITEM # PO UKD 101

campaign. Campaigns can run from 3-9 months Posters and other materials are often used in depending on the local area. Campaigns often education and training packs. Other merchandise include complementary events, such as training, such as badges and T-shirts has been used to raise conferences, seminars, debates, stalls and exhibitions the profile. in addition to the mass media formats mentioned • Some areas have planted floral displays in city above to keep the profile of the campaign high and centres in the shape of the “Z” logo for cheap and respond to interest in the issues. effective advertising.

Print Impact • The campaigns use a mixture of billboard, bus Many of the campaigns using “Zero Tolerance” (rear, side, interior), and other outdoor advertising. strategies have been independently evaluated and There is also mass distribution of posters to have been considered successful in creating public doctors, dentists, shops, restaurants, students interest and debate. They have garnered attention unions, libraries, community centres, police from the media as well as interest from politicians. stations, hospitals and courts. While precise statistics have not been tabulated, the • Campaigns usually work in partnership with the number of women reporting and disclosing violence to organizations, police and other agencies has risen local media to ensure posters are reproduced in dramatically following a Zero Tolerance Campaign. local press/newsletters/magazines. Zero Tolerance has placed the issue of violence • Partnerships with local basketball, football and against women and children further up the public rugby teams have resulted in advertising in sports and political agenda, both at a local and national programmes and in sports stadiums level, and campaigns have acted as a catalyst for significant changes in practice and policy. Miscellaneous Materials • Posters have been reproduced in a variety of (See more materials from the same campaign in the “Sexual Assault Section,” p. 27) forms, such as bookmarks, beer mats, exhibitions, parking ticket advertising, flags and car stickers. 64

PARAGUAY Sin violencia podemos mirar en positivo. Cada día miles de mujeres son víctimas de agresiones sexuales, psíquicas, físicas y emocionales en su propio hogar... [Without violence we can have a positive look. Each day thousands of women are victims of sexual, psychological, physical and emotional abuse in their own home....] Poster Spanish Paraguay Secretaría de la Mujer, Paraguay Plan Regional Piloto de Alto a la violencia. [Stop violence.] Prevención y Atención Poster a la Violencia Spanish Intrafamiliar contra la Milenio Feminista Mujer, Banco Interamericano de 61 x 90 cm Desarrollo ITEM # PO LAC 34 56 x 40 cm ITEM # PO PAR 21 NIGERIA Violence against women. Stop this inhumanity to women. Poster 1997, English Women, Law and Development Centre Nigeria 62 x 44 cm Poster text reads: Say no to...childhood marriage, wife beating, sexual harassment, female child labour, rape, female circumcision, negative cultural attitude, violence from law enforcement agency, denial of female education, trafficking in women, degrading traditional practices, discrimination in employment ITEM # PO NGA 173 65

PERU Tienes Derecho a Una Vida Sin Confianza. Esta municipalidad Violencia. [You have the right to a apuesta por erradicar la violencia Life Without Violence.] contra la mujer. [Trust. This Poster municipality’s bet is to eradicate Spanish violence against women.] Peru Poster Defensoria Spanish del Pueblo Flora Tristán, Centro Defensoria de la Mujer Peruana Especializada 69 x 49 cm en los Derechos de ITEM # PO PER 117 la Mujer 82 x 60 cm ITEM # PO PER 107 66

Multi-MediaMulti-Media ApproachesApproaches toto EndEnd ViolenceViolence

Organization: Instituto Social y Politico de la Mujer (ISPM) Campaign: Mass Campaign to Educate Citizens on Preventing Violence against Women Country: Argentina

La desvalorización verbal es una forma de violencia contra la mujer. Pedí ayuda, no esperes a que sea tarde. [Verbal abuse is a form of violence against women. Ask for help, don’t wait until it is too late.] Poster 1998, Spanish Instituto Social y Político de la Mujer 60 x 42 cm ITEM # PO ARG 22

Algunas mujeres no dan la cara. Hay cosas que no se pueden ocultar. La violencia es una de ellas. Denúnciela. [Some women don’t show their face. There are things you cannot hide. Violence is one of them. Report it.] Poster 1998, Spanish Instituto Social y Político de la Mujer 60 x 42 cm ITEM # PO ARG 2

Background artists, sensitizing them to issues of gender violence in Argentinean society, while the students gained Instituto Social y Politico de la Mujer (ISPM) aims to experience and exposure for their work. The year- create public consciousness about the problem of violence against women. During the first phase of long phase two of the campaign involved extensive their awareness-raising campaign — which focused use of press materials and publicity events such as a on raising awareness about domestic violence and mass postcard mailing to parliamentarians urging sexual abuse — more than 600 journalists and them to support reform of the sexual crimes criminal broadcast reporters were enlisted to strategically code. The target audience for these media materials cover issues of violence against women and promote included politicians, reporters, journalists, women’s them as a priority on the national political agenda. NGOs, gender experts and the general population. Campaign posters were created by students of the Communication and Design School of Buenos Aires Campaign Materials University. Student designers worked in consultation Posters/Print with ISPM to design a series of powerful ads dealing with issues of violence against women. ISPM thus A variety of striking posters created by the graphic gained the services of a group of talented young design students were viewed by over 20,000 people 67

ARGENTINA Ver que hay violencia hacia la mujer. No cierres los ojos... [See the violence against women. Don’t close your eyes] Poster 1998, Spanish Instituto Social y Político de la Mujer 60 x 42 cm ITEM # PO ARG 7

Los de afuera no son de palo. La violencia contra la mujer es un problema de la sociedad. Tu indiferencia te convierte en cómplice. [It’s NOT none of your business. Violence against women is society’s problem. Your indifference makes you an accomplice.] Poster 1998, Spanish Instituto Social y Político de la Mujer 60 x 42 cm ITEM # PO ARG 23

Golpear marca, insultar marca, patear marca, humillar marca. Denunciar marca el cambio. La violencia contra la mujer es responsabilidad de todos...denúnciela. [Beating marks, insulting marks, kicking marks, humiliating marks. Reporting marks a change: violence against women is everyone’s responsibility. Report it] Poster 1998, Spanish Instituto Social y Político de la Mujer 60 x 42 cm ITEM # PO ARG 10

at the Recoleta Cultural Centre in Buenos Aires, as cable stations that reach approximately 15 million well as in other cultural centers around the country viewers in Latin America. and abroad. ISPM displayed these posters on public Stories about the organization have been broadcast billboards and transportation in a systematic way in on various cable TV stations and ISPM has also been the year 2000, with the aid of a well-known profiled on commercial radio and on Radio América Argentinean advertising agency. The posters are AM, reaching Argentina and neighbouring countries. available online on the ISPM website (www.ispm.org.ar/violencia) which receives up to Impact 12,000 visitors per month, 43% of whom view the Significant changes to sex crime legislation in section on violence against women. Argentina took place shortly after the ISPM campaign. ISPM campaign materials have been Broadcast widely replicated and are being used by other NGOs During the campaign in 1998, ISPM produced 4 in the region, such as the Latin American Network television programmes on domestic violence, sexual against Domestic and Sexual Violence. Furthermore, harassment, rape and prostitution. These were between 1998 and 2000 ISPM was able to mobilize broadcast for half an hour, three times a week, on more than half a million dollars for its campaigns. 68

SOUTH AFRICA SWEDEN Abusive speech is a deadly De värsta ärren sitter weapon. Name calling, mocking, på insidan. Våld mot accusing, swearing, lying, put kvinnor är ett brott. downs, intimidation, death Bekämp a det! [The threats and racial or religious slurs worst scars are on the are all acts of abuse and will kill a inside. Violence relationship. against women is a crime. Fight it!] Poster Swedish Operation Kvinnofrid 70 x 50 cm Sticker ITEM # PO SWE 60 English NISAA Institute for Women’s Development 5 x 25 cm ITEM # TD SOA 27

You can’t beat a woman. Sticker English NISAA Institute for Women’s Development SWITZERLAND 5 x 25 cm Violence against women is a ITEM # TD SOA 29 public health problem. It can be prevented. Poster English World Health Organization 42 x 59 cm ITEM # PO SWI 228 69

16 Days of Activism against Gender Violence: Global Campaign for Women’s Human Rights

Imagine a world where all women enjoy their human rights : Take action to make it happen/Imaginemos un mundo en el que todas las mujeres gocen plenamente de sus derechos humanos/Imaginons un monde où toutes les femmes jouissent pleinement de leurs droits humains. Poster 1998, English, Spanish, French Center for Women’s Global Leadership 71 x 51 cm ITEM # PO USA 1388

Organization: Center for Women’s Global Leadership (CWGL) Campaign: 16 Days of Activism against Gender Violence Countries: Global

Background enable campaign participants to exchange letters of solidarity and support and to work together in the This annual campaign, taking place from 25 November future. The Center develops and publicizes the theme to 10 December, has been used as an organizing of the campaign in collaboration with activists from strategy by individuals and groups from around the around the world. Resources available for the 16 Days world to call for the elimination of all forms of violence Campaign include an international calendar of against women. Growing out of the Center’s first Women’s Global Leadership Institute in 1991, the campaign activities, a "Take Action Kit," and an campaign links violence against women and human interactive website instrumental in promoting the rights, emphasizing that all forms of violence, whether campaign on a global scale. perpetrated in the public or private sphere, are a violation of human rights. The dates that participants Impact chose for the campaign symbolically make this link: 25 More than 800 organizations in over 90 countries November marks the International Day for the have participated in the 16 Days Campaign since its Elimination of Violence Against Women and 10 launch in 1991. Many of the campaigns listed in this December is International Human Rights Day. The 16- catalogue were conceived as part of the 16 Days of day period also highlights other significant dates Activism. Because the campaign has grown into a including 1 December, World AIDS Day, and 6 global movement, precise statistics and indicators December, anniversary of the Montreal Massacre in cannot adequately express its impact. However, on the which 14 Canadians were murdered by a gunman global scale, these campaigns have succeeded in: targeting only women. raising awareness about gender-based violence as a human rights issue at the local, national, regional and Campaign Materials international levels; strengthening local work around In coordinating the campaign, the CWGL assists violence against women; making a clear link between individuals and organizations in planning activities local and international activism; creating a method to which focus on developing and calling for the share and develop new and effective strategies; implementation of local, national and global policies demonstrating the solidarity of women around the to eliminate violence against women. The Center world organizing against violence against women; and sends names, fax numbers and e-mails of individuals creating tools to pressure governments to implement and organizations coordinating 16 Days activities to promises made to eliminate violence against women. 71

CONTACTS

Contacts for Materials

AIDS-Hilfe Schweiz (AHS) Australian National Council on AIDS Cidadania, Estudo, Pesquisa, Informação Konradstrasse 20 (ANCA) e Ação (CEPIA) Zürich, 8031 Switzerland GPO Box 9848 Rua do Russel 694/201 Gloria Phone: 01-273-42-42 Canberra, ACT 2601 Rio de Janeiro, Brasil Fax: 01-273-42-62 Australia Phone: 55-21-205-2136 [email protected] Phone: 02-6289 8098, 02-6289 4147 Fax: 55-21-205-6115 http://www.aids.ch http://www.ancahrd.org/ [email protected] http://www.cepia.org.br/ AIDS Media Research Project (AMREP) Burkina Faso Ministère de la Santé de Dept. of Obstetrics and Gynaecology l’Action Sociale et de la Famille Ceplaes- Programa Educativo sobre Baragwanath Hospital Centre National d’Education pour la Santé Violencia del Marido contra la Mujer PO Bertsham B.P. 515 Apdo. Postal 17-11-6127 2013 South Africa Ouagadougou, Burkina Faso Quito, Ecuador Phone: 27-011-933-1228 Phone: 593-2-504262 Fax: 27-011-933-1227 Cambodia Women’s Crisis Centre Fax: 593-2-504262 [email protected] #21, Street 282, Borung Keng Kang I [email protected] http://www.health.gov.za/hiv_aids/comm3.htm PO Box 2421 Phnom Penh, Cambodia Children’s Defense Fund (CDF) Amnesty International USA Phone: 855-23-720723 / 15840507 25 E. Street NW 322 Eighth Avenue Fax: 855-23-456009 Washington DC 20001 New York, New York 10001 United States E-mail: [email protected] United States Phone: 212-807-8400 Phone: 202-662-3652 Fax: 212-627-1451 Caritas Egypt [email protected] http://www.amnestyusa.org Division of Health http://www.childrensdefense.org El Sabaa Street Arab Feminist Movement in Support of C/o College de la Salle Coalition on Violence against Women Victims of Sexual Abuse PO Box 31 (COVAW) PO Box 44803 El-Daher, Cairo 11563 P.O. Box 7631 Haifa, Israel Egypt Nairobi, Kenya Phone: 972-4-851-4038 Phone: 002-02-590-5148 Phone: 712423 Fax: 972-4-862-6948 Fax: 002-02-590-3138 Fax: 716648 [email protected] [email protected] Centre for Development Services http://www.nbnet.co.ke/covaw/ Asociación Dominicana Pro-Bienestar de 93 Kasr El-Aini Street la Familia (PROFAMILIA) 1st. Floor Apt# 7 Comité National de Lutte contre la Socorro Sánchez No. 160 Cairo, Egypt Pratique de l’Excision (CNLPE) Zona 1, Apartado Postal 1053 Phone: 20-2-79-44-726 BP 515 Santo Domingo, Dominican Republic Fax: 20-2-794-8686 Ouagadougou, Burkina Faso Phone: 1-809-688 3566 http://www.neareast.org/ Phone: 30-79-15 Fax: 1-809-686 8276 [email protected] Centre for Women’s Global Leadership Commonwealth Secretariat Rutgers, the State University of New Jersey Gender and Youth Affairs Division Asociación Venezolana para una 61 Clifton Avenue Marlborough House Educación Sexual Alternativa (AVESA) New Brunswick, New Jersey 08901-8535 Pall Mall, London Apartado postal 3307, Carmelitas United States SW1Y 5HK United Kingdom Caracas, Venezuela Phone: 732-932-8782 [email protected] Phone: 58-2-551-8081 Fax: 732-932-1180 Fax: 58-2-552-5410 [email protected] Consejo Nacional de las Mujeres [email protected] http://www.rci.rutgers.edu/~cwgl/humanrights/ (CONAMU) Programa contra la violencia intrafamiliar y Association pour les Femmes Africaines Centrum Praw Kobiet sexual contre le VIH/SIDA 00-679 Warzawa Esq. de Jesuitas, Torre Bandagro Piso 2 y 3 Rue 1 X G, Villa Rose Ul. Wilcza 60/19 Poland Caracas, Venezuela Point E, Dakar-Fann Phone/Fax: 48-22-652-0117 Phone: 818-210, 818-211 Dakar, 16425 Senegal [email protected] Fax: 818-219, 818-215 Phone: 221-824-59-20 http://free.ngo.pl/temida [email protected] 72

Consejo Nacional de Prevención y Control Family Violence Project of San Francisco Human Rights Watch del SIDA (CONASIDA) 1001 Potrero Ave., Building One 350 Fifth Avenue Calzada de Tlalpan 4595, 2do. piso Suite 200 34th Floor Col. Toriell o Guerra San Francisco CA 94110 United States New York, NY 10118-3299 Mexico City, DF CP 14050 United States Mexico Federation of Women Lawyers (FIDA-Kenya) Phone: 212-290-4700 Phone: 5528-58-11 Mucai Drive, Off Ngong Road Fax: 212-736-1300 Fax: 5528-42-20 P. O. Box 46324, Nairobi, Kenya http://www.hrw.org [email protected] Phone: 254-2-717169/711853/714629/718370 [email protected] http://cenids.ssa.gob.mx/conasida/ Fax: 254-2-716840 [email protected], [email protected] Illinois Coalition Against Domestic Violence Defensoría del Pueblo www.fidakenya.org (ICADV) Defensoria Especializada en los Derechos de la 801 South 11th Street Mujer Fiji Women’s Crisis Centre Springfield IL 62703 United States 88 Gordon St Lima, Jr. Ucayali 388 Phone: 217-789-2830 PO Box 12882 Cercado de Lima Fax: 217-789-1939 Suva, Fiji Perú [email protected] Phone: 679-313300 Phone: 51-1-426-7800 Fax: 679-313650 Illinois Department of Public Aid Fax: 51-1-426-7889 [email protected] Illinois Attorney General’s Violent Crime Domestic Violence Resource Centre Inc. Victims Assistance Program PO Box 3278 Flora Tristán, Centro de la Mujer Peruana Phone: 217-782-3458 South Brisbane BC 4101 Parque Hernan Velarde 42 Fax: 217- 785-5098 Australia Lima, Perú [email protected] Phone: 61-7-3217-2544 Phone: 51-1-433-2765 Fax: 61-7-3217-2679 Fax: 51-1-433-9500 Instituto Social y Político de la Mujer [email protected] http://ekeko1.rcp.net.pe/FLORA/ Av. Callao 741- Dpto. 1 [email protected] Buenos Aires 1023 ENDA-Tiers Monde Argentina SNV. 4 & 5 rue Kléber Fundación para la Integración Social y Phone: 54-1-812-1395 BP 3370 Dakar Senegal Educativa Inc. (FISOE) Fax: 54-1-813-2654 Phone: (221-8-22.42.29 Calle 29 Este N.- 39 Esq. Yolanda Guzmán [email protected] http://www.enda.sn/ Ensanche Luperon, Dominican Republic http://www.ispm.org [email protected] Tel./Fax: 809-684-9039 [email protected] International Alert European Commission 1 Glyn St. Rue de la Loi, 200 Ghana Ministry of Health London Brussels B-1049 National AIDS Control Programme SE11 5HT United Kingdom. Belgium P.O. Box 753 Phone: 44-020-7-793-8383 Phone: 32-2-299-11-11 Accra, Ghana Fax: 44-020-7-793-7975 [email protected] Phone: 233-21-667081 [email protected]. http://europa.eu.int/comm/dg10/women/index_e [email protected] http://www.international-alert.org/women. n.html Health Canada Isis: Women’s International Cross-Cultural Family Planning Association of Kenya (FPAK) A.L. 0900C2 Exchange (ISIS-WICCE) P.O. Box 30581 Ottawa, Canada Plot 32, Bukoto Street Nairobi, Kenya 215676 K1A 0K9 Kamwokya, Kampala Phone: 254-2-215676 Phone: 613-957-2991 Uganda Fax: 254-2-213757 [email protected], Phone: 256-41-543953 [email protected] http://www.hc-sc.gc.ca/ Fax: 256-41-543954 http://www.fpak.org/ Hong Kong Family Planning Association [email protected] http://www.isis.or.ug/ Family Violence Prevention Fund Ground, 8th, 9th & 10th Floors Advertising Council Southorn Centre Wanchai Kenya Ministry of Health 383 Rhode Island Street, Suite 304 Hong Kong 852 2575 PO Box 30016 Phone: 4477-852-2834-6767 San Francisco CA 94103-5133 United States Nairobi, Kenya Phone: 415-252-8900 [email protected] Fax: 415-252-8991 Lawyer’s Collective Women’s Rights [email protected] Initiative http://www.fvpf.org B-5, Jangpura Extension New Delhi, 110014 India Phone: 4313904 73

Leeds Animation Workshop Metlhaetsile Women’s Information Centre NISAA Institute for Women’s Development 45 Bayswater Row Private Bag 42 P O Box 1057 Leeds LS8 5LF United Kingdom Mochudi ,Botswana Lenasia 1820 Phone: 44-0113-248-4997 Phone: 267- 377618 Johannesburg, South Africa Fax: 44-0113-248-4997 Fax: 267-377195 27-54-5804/5 854-5817 [email protected] [email protected] [email protected] http://www.leedsanimation.demon.co.uk http://www.nisaa.org.za Movimiento el Pozo Los Angeles Commission on Assaults Against República de Portugal 492, (Breña) Northern Territory Government Domestic Women (LACAAW) Apartado 2211 Lima 5 Violence Strategy 605 W. Olympic Blvd. Lima 100 Peru GPO Box 4396 Suite 400 Phone: 51-433-5852 Darwin, Northern Territory 0801 Los Angeles, CA 90015 United States Fax: 51-433-5852 Australia Phone: 213-955-9090 [email protected] http://www.owp.nt.gov.au Fax: 213-955-9093 http://www.creapozo.com [email protected] Operation Kvinnofrid http://www.lacaaw.org National Coalition Against Domestic Violence Hantverkargatan 29 P.O. Box 18749 PB 22067 Maendeleo Ya Wanawake Organisation Denver, CO 80218-0749 SE 104 22 PO Box 44412 United States Stockholm, Sweden Nairobi Kenya Phone: 303-839-1852 Phone: 46-8-785-40-00 Phone: 222095/213908 http://www.ncadv.org Fax: 46-70-885-43-04 http://www.ab.lst.se Manavi National Committee on Traditional Practices P.O. Box 2131 in Ethiopia (NCTPE) ORIMIGNA Radda Barnen Union, NJ 07083-2131 PO Box 12629 National Committee on Traditional Practices in United States Addis Ababa Ethiopia Ethiopia (NCTPE) Phone: 251-1-11-07-20 PO Box 12629 Maryland Department of Health and Mental Fax: 251-1-51-53-11 Ethiopia Hygiene [email protected] Maryland AIDS Administration http://www.mesob.org/ngo/nctpe.html Palestine Working Women Society United States PO Box 25113 Phone: 410-767-6489 National Victim Center Jerusalem, Palestine Fax: 410-767-6489 2000 M Street NW, Suite 480 Phone: 972-2-298-6761 201 West Preston St. Washington, DC 20036 Fax: 972-2-296-3288 Baltimore, MD 21201 United States [email protected] Phone: 202-467-8700 Masimanyane Women’s Support Centre Fax: 202-467-8701 Paraguay Secretaría de la Mujer 17 Porter Street http://www.ncvc.org/ Programa Regional Piloto de Prevención y East London 5201 Atención a la Violencia Intrafamiliar Contra la South Africa New South Wales Police Service Mujer Phone: 27-431-439-169 Level 15, Police Headquarters Banco Interamericano de Desarrollo. Fax: 27-431-439-176 14-24 College Street Pdte. Franco e/ Ayolas Darlinghurst Edificio Ayfra - Piso 13 McCann Erickson Kenya NSW 2010 Australia Bloque B Shelter Afrique Centre http://www.police.nsw.gov.au Asunción, Paraguay Longonot Road, Upper Hill Phone: 450-036/8 P O Box 48541 New York City Mayor’s Commission to Nairobi, Kenya Combat Family Violence Pennsylvania Coalition against Rape Phone: 254-2/7-15-945 100 Gold Street, 2nd Floor 125 N. Enola Dr. Fax: 254-2/7-15-947 New York, NY 10038 United States Enola, PA 17025 United States Phone: 212-788-3156 Phone: 1-888-772-PCAR Men’s Program of Marin County Abused Fax: 212-788-2798 [email protected] Women Services http://www.nyc.gov/html/ccfv/home.html http://www.pcar.org 903 Irwin St. San Rafael California United States [email protected]. http://www.maws.org/menssite/mp_about.html 74

Peru Ministerio de Promoción de la Mujer y Reach Out Reproductive Health Foundation South Africa Department of Health del Desarrollo Humano (PROMUDEH) 2030 M Adriatico Beyond Awareness Consortium Jr. Camaná 616 Malate Manila 1004 P.O. Box 408 Lima, Peru Philippines Auckland Park, 2006 Phone: 511-428-9800 Phone: 632-523-8862 South Africa Fax: 511-426-1665 Fax: 632-523-8861 [email protected] [email protected] Staywell Foundation http://www.promudeh.gob.pe/ http://www.reachout.com.ph 24 Osuntokun Avenue Old Bodija Estate Philippine Educational Theatre Association Red de Mujeres Contra la Violencia; Ibadan, Oyo State 61 Lantana Street Coordinadora Nicaragüense de ONG que Nigeria. Barangay Immaculate Conception trabajan con la Niñez y la Adolescencia Phone: 02-8100561 Cubao, Quezon City De Plaza España, 4c Abajo E-mail: [email protected] 1111 Philippines 1c al Lago http://www.philsol.nl/org/flyers/PETA- Apartado Postal 5965 Third World Movement Against the TheaterCenter.htm Managua Nicaragua Exploitation of Women (Tw-Mae-W) Phone: 505-2-266-5597 41 Rajah i’vlatanda, Proj. 4, Planned Parenthood Association of South Fax: 505-2-266-6233, 505-266-6305 Q.C. 1109 Africa [email protected] Quezon City, Manila 31 Plantation Road Philippines Auckland Park 2092 SAATHI Phone: 632-913-9255 P O Box 1008 Magilgaon, Behind Ganeshstan Fax: 632-913-6435 Melville, Johannesburg 2109 PO Box 7770 [email protected] South Africa Kathmandu Nepal Phone: 27-11-482-4601, 11-482-4661 Phone: 977-1-522741 UNICEF Fax: 27-11-482-4602 Eastern and Southern Africa Region Office [email protected] SAKSHI (ESARO) http://www.ppasa.org.za B-67, South Extension, Part-1 PO BOX 44145 New Delhi 110 049 India Nairobi, Kenya Program for Appropriate Technology in Phone: 91-11-4623295 Phone: 254-2-622220/622140 Health (PATH) Fax: 91-11-3383703 Fax: 254-2-6212008/521913 4 Nickerson Street E-mail: [email protected] Seattle, WA 98109-1699 http://www.mnet.fr/webparticulier/a/aiindex/saks United List of Social Democrats United States hi.html Levstikova 15 Phone: 206-285-3500 Ljubljana Slovenia Fax: 206-285-6619 San Mateo County AIDS Project Phone: 386-61-215855 [email protected] 3700 Edison Street [email protected] http://www.path.org San Mateo, CA 94403 United States http://www.uzp-rs.si Phone: 415-573-2588 Puntos de Encuentro Fax: 415-573-2875 United Nations Development Fund for De la Rotonda de Plaza España, http://www.volunteerinfo.org/smcaids.htm Women (UNIFEM) 4c. abajo, 1c. al lago 304 East 45th Street, 15th Floor SAVE! Project New York, NY 10017 United States Apartado Postal RP-39 PO Box 1149 Phone: 212-906-6400 Managua Nicaragua Honiara, Solomon Islands Fax: 212-906-6705 Phone: 505-2-665-597 [email protected] Fax: 505- 2-666-233, 505-2-666-305 Seventh Day Adventist Rural Health http://www.unifem.undp.org [email protected] Services (SDA-RHS) http://www.puntos.org.ni P.O. Box 42276 United Nations Development Fund for Rape Crisis Centre of Trinidad and Tobago Nairobi, Kenya Women (UNIFEM) Andean Regional Office 40 Woodford St., Newton Social Marketing Association (SMA) Port of Spain, Trinidad, West Indies P.O. Box 17-03-4731 P.O. Box 22870 Edif. Naciones Unidas 2do. Piso Phone: 809-662-7273 Windhoek, Namibia Fax: 809-622-1079 Avenida Amazonas 2889 y La Granja, Quito, [email protected] Ecuador http://www.psiwash.org/ Phone: 593-2-246-0329, 246-0334 Soul City Fax: 593-2-246-0328 7 Seventh Avenue [email protected] Houghton 2012 http://www4.ecua.net.ec/unifem/ South Africa 75

United Nations Development Fund for United Nations Development Fund for United States Centers for Disease Control Women (UNIFEM) Arab States Women (UNIFEM) French Speaking West and Prevention (CDC) PO Box 830-896 Africa, Central and North Africa and National Prevention Information Network Amman 11183 Jordan Lusophone Countries (NPIN) Phone: 962-6-567-8586/7 P.O. Box 154 PO Box 6003 Fax: 962-6-567-8594 Immeuble Faycal, 19 Rue Parchappe, Rockville, Maryland 20849-6003 USA [email protected] Dakar, Senegal Phone: 301-562-1098 http://www.unifem.org.jo Phone 2218-823-5207 or 221-823-5002 Fax: 301-562-1050 Fax: 2218-823-5002 info@cdcnpin United Nations Development Fund for [email protected] http://www.cdcnpin.org. Women (UNIFEM) Caribbean Regional Office United Nations Development Fund for White Ribbon Campaign Canada Suite 27, Beckwith Mall, 1st Floor Women (UNIFEM) 365 Bloor St. East, Suite 203 Bridgetown, St. Michael Pacific Regional Office Toronto, Ontario Barbados 19-13 Cummings Street 2nd floor Canada M4W 3L4 Phone: 246-437-3970 Suva, Fiji Phone: 416-920-6684 Fax: 246-437-7674 Phone 679-301-178 Fax: 416-920-1678 [email protected] Fax 679-301-654 [email protected] http://www.unifemcar.org [email protected] http://www.whiteribbon.ca/ www.unifempacific.com United Nations Development Fund for Women Acting Together For Change (WATCH) Women (UNIFEM) United Nations Development Fund for GPO Box # 5723 Central America Regional Office Women (UNIFEM) South Asia Kathmandu, Nepal Presidente Mazaryk No. 29, Piso 10 223 Jor Bagh Phone: 977-1-475-653 Colonia Polanco, 11570 Mexico, D.F. Mexico New Delhi 110 003 Fax: 977-1-473-224 Phone: 52-5-263-9808 India [email protected] Fax: 52-5-203-1894 Phone: 91-11-4698297 http://www-trees.slu.se/nepal/watchindex.htm E-mail: [email protected] Fax: 91-11-4622136 http://www.un.org.mx/unifem/ [email protected] Women in Law and Development in Africa http://www.unifem.org.in (WILDAF) United Nations Development Fund for P.O Box 4622 Women (UNIFEM) East and South-East Asia United Nations Development Fund for Harare, Zimbabwe United Nations Building, 12th Floor Women (UNIFEM) Phone: 263-4-752105/751189 Rajdamnern Avenue Southern Africa Regional Office Fax: 263-4-781886 Bangkok 10200 Thailand Takura House, 67/69 Union Avenue [email protected] Phone: 66-2-288-1934, 66-2-280-3810 Harare, Zimbabwe Website: http://www.wildaf.org.zw Fax: 66-2-280-6030 Phone: 263-4-792-681/686 [email protected] Fax: 263-4-704-729 Women, Law and Development Centre http://www.unifem-eseasia.org [email protected] Nigeria 366 Murtala Muhammed Way United Nations Development Fund for United Nations Development Fund for Yaba, Lagos Women (UNIFEM) Women (UNIFEM) Nigeria Eastern Africa Regional Office Southern Cone Regional Office Phone: 867-320 UN Gigiri Complex - Block Q Setor Comercial Norte, Quadra 2, Bloco A, Rooms 100-109 Modolo 602 Women’s Aid Organization Narobi, Kenya Ed. Corporate Financial Center PO Box 493 Phone: 254-2-621234 and 254-2-624383/4/5/6 70712-901 Brasilia, Jalan Sulatan Fax: 254-2-624494/90/89 D.F. Brazil Petaling Jaya Selangor [email protected] Phone: 55-61-329-2161/2163 Selangor, 46760 Malaysia Fax 55-61-329-2169 Phone: 6-03-7554426 United Nations Development Fund for [email protected] Fax: 6-03-7563488, 6-03-7563237 Women (UNIFEM) English Speaking West [email protected] Africa US Centers for Disease Control and 11 Oyinkan Abayomi Drive, Ikoyi Prevention (CDC) Women’s Centre for Peace and Development Lagos, Nigeria 1600 Clifton Rd. (WOPED) Phone: 234-1-2692006 Atlanta, Georgia 30333 USA 17, Ago Palace Way, Okota, Fax: 234-1-2690885 Phone: 404-639-3311 P.O. Box 4410, Oshodi [email protected] http://www.cdc.gov Lagos, Nigeria Phone: 234-1-452-8953 Fax: 234-1-452-8953 [email protected] 76

Women’s Forum Working Women for Social Progress Zero Tolerance Charitable Trust Levstikova 15 (WWSP) 25 Rutland Street 1000 Ljubljana 14 Niles Street Edinburgh EH1 2AE Slovenia Tunapuna Scotland United Kingdom Phone: 386-61-125-4222 Trinidad and Tobago Phone: 44-0-31-221-9505 Fax: 386-61-215-855 World Health Organization Women’s Legal Bureau, Inc. Maternal Health and Safe Motherhood 11 Matimtiman Street Programme Teacher’s Village 1211 Geneva 27 Dilman Quezon City 1101 Philippines Switzerland Phone: 632-921-3893 www.who.org Fax: 632-921-8053, 632-921-4398 [email protected] 77

INDEX

Index of Countries

AFRICA (REGIONAL) ...... 32, 56, 58 GHANA ...... 50 RUSSIA ...... 45, 46 ARGENTINA ...... 2, 22, 66-67 INDIA ...... 7, 23, 36, 43, 57, 59 SLOVENIA AND CROATIA ...... 28 ASIA (REGIONAL) ...... 48 INTERNATIONAL ...... 69 SOLOMON ISLANDS ...... 26 AUSTRALIA ...... 2, 3, 48 JORDAN ...... 57 SOUTH AFRICA ...... 14, 27, 51, 68 BARBADOS ...... 22 KENYA ...... 24, 37-39, 50 SWEDEN ...... 15, 68 BELGIUM ...... 4,5 LATIN AMERICA (REGIONAL) ...... 49 SWITZERLAND ...... 52, 68 BRAZIL ...... 48 MALAYSIA ...... 9 THAILAND ...... 57 BURKINA FASO ...... 32, 34, 49 MEXICO ...... 50 TRINIDAD & TOBAGO ...... 15, 25 CAMBODIA ...... 42 NAMIBIA ...... 51 UGANDA ...... 61 CANADA ...... 49, 60 NEPAL ...... 10, 59 UNITED KINGDOM ...... 15, 27, 52, 62-63 CHILE ...... 6 NICARAGUA ...... 12-13 UNITED STATES ...... 16, 17, 18, 19, 20, DOMINICAN REPUBLIC ...... 50, 58 NIGERIA ...... 24, 33, 44, 51, 64 29, 52, 53, 60 ECUADOR ...... 56 PARAGUAY ...... 64 VENEZUELA ...... 19 EGYPT ...... 34, 35 PERU ...... 11, 26, 44, 65 ZIMBABWE ...... 53 FIJI ...... 7, 58, 59 PHILIPPINES ...... 8, 14, 39, 45