LORENZO RENZI ARCHITECTURAL WORKS Lorenzo Renzi
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Italian Fashion & Innovation
Italian Fashion & Innovation Derek Pante Azmina Karimi Morgan Taylor Russell Taylor Introduction In Spring 2008, the Italia Design team researched the fashion industry in Italy, and discussed briefly how it fits into Italy’s overall innovation. The global public’s perception of Italy and Italian Design rests to some degree on the visibility and success of Fashion Design. The fashion and design industries account for a large percentage of Milan’s total economic output— as Milan goes economically, so goes Italy (Foot, 2001). Fashion Design clearly contributes to “brand Italia,” as well as to Italian culture generally. Yet, fashion is not our focus in this study: innovation and design is. Fashion’s goals are not the same as design. For one, fashion operates on “style,” design works on “language,” and style to a serious designer is usually the opposite of good design. Yet to ignore the area possibly creates a blind spot. With the resource this year of some students with great interest in this area it was decided that we should begin to investigate how fashion in Italy contributes to innovation, and how fashion in Milan and other centers in the North of Italy sustain “Creative Centers” where measurable agglomeration (a sign of innovation) occurs. Delving into Italian Fashion allowed us to rethink certain paradigms. For one, how we look at Florence as a design center. Florence has very little Industrial Design and, because of the city’s UNESCO World Heritage designation, has very little contemporary architectural culture. This reality became clear after four years of returning to the Renaissance city. -
Italy Creates. Gio Ponti, America and the Shaping of the Italian Design Image
Politecnico di Torino Porto Institutional Repository [Article] ITALY CREATES. GIO PONTI, AMERICA AND THE SHAPING OF THE ITALIAN DESIGN IMAGE Original Citation: Elena, Dellapiana (2018). ITALY CREATES. GIO PONTI, AMERICA AND THE SHAPING OF THE ITALIAN DESIGN IMAGE. In: RES MOBILIS, vol. 7 n. 8, pp. 20-48. - ISSN 2255-2057 Availability: This version is available at : http://porto.polito.it/2698442/ since: January 2018 Publisher: REUNIDO Terms of use: This article is made available under terms and conditions applicable to Open Access Policy Article ("["licenses_typename_cc_by_nc_nd_30_it" not defined]") , as described at http://porto.polito. it/terms_and_conditions.html Porto, the institutional repository of the Politecnico di Torino, is provided by the University Library and the IT-Services. The aim is to enable open access to all the world. Please share with us how this access benefits you. Your story matters. (Article begins on next page) Res Mobilis Revista internacional de investigación en mobiliario y objetos decorativos Vol. 7, nº. 8, 2018 ITALY CREATES. GIO PONTI, AMERICA AND THE SHAPING OF THE ITALIAN DESIGN IMAGE ITALIA CREA. GIO PONTI, AMÉRICA Y LA CONFIGURACIÓN DE LA IMAGEN DEL DISEÑO ITALIANO Elena Dellapiana* Politecnico di Torino Abstract The paper explores transatlantic dialogues in design during the post-war period and how America looked to Italy as alternative to a mainstream modernity defined by industrial consumer capitalism. The focus begins in 1950, when the American and the Italian curated and financed exhibition Italy at Work. Her Renaissance in Design Today embarked on its three-year tour of US museums, showing objects and environments designed in Italy’s post-war reconstruction by leading architects including Carlo Mollino and Gio Ponti. -