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Sales 1st Qtr 2nd Qtr 3rd Qtr 4th Qtr Table of Contents 1. Introduction ................................................................................................................. 3 2. Methodology ................................................................................................................ 4 2.1 Our Approach ........................................................................................................................... 4 3. Document Review: Common Threads Analysis .............................................................. 6 3.1 Core Documents ..................................................................................................................... 11 3.2 Supporting Documents ........................................................................................................... 24 4. Community Profile ...................................................................................................... 28 4.1 Summary................................................................................................................................. 28 4.2 Sources ................................................................................................................................... 29 5. Consultation Input Summary ...................................................................................... 52 5.1 Council and Management Strategy Workshop #1 ................................................................. 52 5.2 Interviews with Councillors and Senior Management Summary ........................................... 53 5.3 Managers’ Engagement Session ............................................................................................. 58 5.4 Front Line Staff Engagement Sessions.................................................................................... 62 5.5 Interviews with Key Informants Summary ............................................................................. 65 5.6 Community Survey Results Summary .................................................................................... 74 5.7 Council & Senior Management Engagement Sessions #2 ...................................................... 84 6. SOARR Assessment ..................................................................................................... 93 6.1 Strengths ................................................................................................................................ 93 6.2 Opportunities ......................................................................................................................... 93 6.3 Aspirations .............................................................................................................................. 94 6.4 Risks ........................................................................................................................................ 95 6.5 Results .................................................................................................................................... 96 Photos: Town of South Bruce Peninsula © MDB Insight Inc. October 2020 MDB Insight – Appendix: Town of South Bruce Peninsula Page 2 Corporate Strategic Plan – Technical Report 1. Introduction This Technical Report presents research and consultation findings emerging to this point in the project lifecycle. Specifically, this report includes a presentation and analysis of: . Situational Analysis/Environmental Scan and related research . South Bruce Peninsula Community Profile . All stakeholder input received during the consultation phase Emerging from this data and analysis will be a comprehensive summary that reflects emerging themes, goals, objectives, and insights to inform the corporate strategic plan development. Report Format Section 2 offers a document review and an analysis of common threads among the various sources. Section 3 provides an updated Community Profile to reflect population, economic, and demographics. Section 4 then summarizes input gathered through the Staff, Management, and Public consultations carried out as a necessary deliverable in the preparation of the 2020-2025 Corporate Strategic Plan for the Town of South Bruce Peninsula. The findings of this section will inform Council’s discussions and decisions in relation to the core elements of the strategic plan, including the vision, mission, and strategic priorities and objectives. Furthermore, the insight, perspectives, and input will offer evidence that contributes to the creation of departmental business plans by highlighting the essential resources and specific actions that will be required to advance the strategy through implementation. The objectives of seeking input during the strategic planning process were as follows: 1. to ensure an open, transparent, and inclusive stakeholder engagement process to inform the Corporate Strategic Plan development 2. broad staff and stakeholder engagement to maximize input, gather perspectives and insights, and inform on critical priorities, potential actions, and relevant metrics to monitor progress and impact; and 3. greater understanding of the municipal supports and resources necessary to efficiently execute validated actions and tactics in the plan. As Council continues to examine strategic directions, input from key stakeholders serves as a means of further informing areas of priority. While this plan is a corporate strategic plan, there is relevance and value in accessing what is important to the community, within the municipality, and for Council. Section 5 begins to breakdown the SOARR, examining strengths, opportunities, aspirations, risks, and results that will form fundamental considerations in the creation of the strategic goals, objectives, and actions for the corporate strategy. Collectively, this report will inform the strategy document and will be presented as a technical report that captures all research, data, and analysis that offers the evidence and insight that cumulates in the corporate strategic plan. MDB Insight – Appendix: Town of South Bruce Peninsula Page 3 Corporate Strategic Plan – Technical Report 2. Methodology This methodology takes into consideration the required project management and resources required to deliver the project on time and on budget. We acknowledge and confirm that we have taken this into consideration when building out the workplan and the associated time allocations. Our project management is grounded in the continuous review and update of the workplan (at least weekly). We will share the updated workplan with the Town Steering Committee bi-weekly, or as desired by the Town. This will ensure that the Town is up to date on the project status and milestone deliverables. 2.1 Our Approach A corporate strategic plan is an invaluable, living document for any municipality. A strategic plan: . Presents a vision, mission, and guiding principles to guide the Municipality in its decision and planning processes . Identifies community strengths, challenges and opportunities and prioritizes responsive actions . Aligns with Council’s goals and objectives, business initiatives, and the goals and aspirations of the community Inclusive and Vision-Driven Planning The strategic planning process utilized to create a strategic plan must recognize the significant importance of the views and aspirations of Council, Management, Staff, and the community. The resulting document must represent and reflect the input and valuable contributions of all participants engaged in the planning process. It should be created through an inclusive and transparent process that results in a strategy that is realistic, visionary and responsive. It must reflect Council’s vision in order to provide a solid foundation for developing priorities that are rooted in the Town’s guiding principles of community culture, collaboration and partnerships and economic sustainability. Building on the Municipality’s strengths, leveraging its assets and having conversations about the current reality and the desired future are all essential elements that help to bring Council and Staff to a place where a unified mission and vision are identified. As part of the strategic planning process, Council and Senior Management will have an opportunity to review and revisit the mission, vision, and guiding principles for the Municipality. The mission is the statement of the Municipality’s purpose and answers the fundamental question ‘why does the corporation exist.’ The vision is intended to serve as a statement to the broader community by describing the desired future state for the municipality. The vision statement is intended to guide decisions and support the alignment of resources and activities with over-arching goals. The guiding principles describe the intent behind the actions and decisions that the Municipality undertakes. The guiding principles are intended to inform decision-making and guide how the Municipality operates internally and with the public it serves. An Integrated and Actionable Approach For the Town of South Bruce Peninsula, the new 5-Year Corporate Strategic Plan will replace the current MDB Insight – Appendix: Town of South Bruce Peninsula Page 4 Corporate Strategic Plan – Technical Report Community Based Strategic Plan. It must reflect Council’s vision in order to provide a solid foundation for developing priorities that are rooted in the Town’s guiding principles of community culture, collaboration and partnerships and economic sustainability. Our approach underscores the