Oracle NoSQL Database and Cisco- Collaboration that produces results

1 Copyright © 2011, Oracle and/or its affiliates. All rights reserved. What is Big Data?

SOCIAL

BLOG

SMART METER

VOLUME VELOCITY VARIETY VALUE

2 Copyright © 2011, Oracle and/or its affiliates. All rights reserved. Why Is It Important?

US HEALTH CARE US RETAIL MANUFACTURING GLOBAL PERSONAL EUROPE PUBLIC LOCATION DATA SECTOR ADMIN

Increase industry Increase net Decrease dev., Increase service Increase industry value per year by margin by assembly costs by provider revenue by value per year by $300 B 60+% –50% $100 B €250 B

“In a big data world, a competitor that fails to sufficiently develop its capabilities will be left behind.”

3 Copyright © 2011, Oracle and/or its affiliates. All rights reserved. Source: * McKinsey Global Institute: Big Data – The next frontier for innovation, competition and productivity (May 2011) Big Data in Action

DECIDE ACQUIRE Make Better Decisions Using Big Data ANALYZE ORGANIZE

4 Copyright © 2011, Oracle and/or its affiliates. All rights reserved. Oracle Integrated Solution Stack

DATA VARIETY HDFS HADOOP (MapReduce) In-DB Oracle Loader Mining for HADOOP Oracle NoSQL DB Oracle In-DB Exadata ‘R’ In-DB MapReduce

OBIEE Oracle Data Analytics Advanced Integrator INFORMATION DENSITY

ACQUIRE ORGANIZE ANALYZE DECIDE

5 Copyright © 2011, Oracle and/or its affiliates. All rights reserved. Big Data in Action

DECIDE ACQUIRE Acquire all available, schema-based and non- relational data

ANALYZE ORGANIZE

6 Copyright © 2011, Oracle and/or its affiliates. All rights reserved. Acquiring Big Data Challenge

Process high volume, low- Application changes With sub-millisecond density information frequently Velocity from various data-sets

7 Copyright © 2011, Oracle and/or its affiliates. All rights reserved. Why NoSQL Database?

USE CASES

High-throughput event processing Customer profile management SIMPLE QUERIES Mobile application backend infrastructure

Click-through data processing DYNAMIC SCHEMA

Social networks

Content management HIGH VOLUME DATA

Archiving

8 Copyright © 2011, Oracle and/or its affiliates. All rights reserved. Oracle NoSQL Database A Distributed, Scalable Key-Value Database

Application Application Simple Data Model

NoSQL Database Driver NoSQL Database Driver Small, distributed footprint

Highly scalable, available

Transparent load balancing

Integrates with Oracle Storage Nodes Storage Nodes Stack Datacenter A Datacenter B

9 Copyright © 2011, Oracle and/or its affiliates. All rights reserved. Oracle NoSQL Database Differentiation

Integrates seamlessly with Oracle Stack (ODI, CEP, OLH)

Commercial Grade Scalable throughput Simple Programming Easy Management Software and Support and bounded Latency and Operation Model

• General Purpose • Intelligent Oracle • Simple Major + Sub • Web-based Console NoSQL DB Driver key and Value data and CLI commands • Reliable – Based on structure • Evenly distributes proven Berkeley DB • Manages and Data JE HA • ACID transaction Monitors: • Sends operation to • Topology fastest node • Configurable • Load •Easy to Install & • Bounded network consistency and • Performance Configure hops for all operations durability • Events • Alerts

10 Copyright © 2011, Oracle and/or its affiliates. All rights reserved. Benchmarking on Cisco Hardware

Cisco C210 Dual Socket x64 10 Gigabit Ethernet 2.93 GHz (x5670) 16 x 300 GB 10k between all nodes Westmere Hexcore RPM SAS RAID-0 24 Threads 96 GB

11 Copyright © 2011, Oracle and/or its affiliates. All rights reserved. Benchmarking Configuration

Configurations: Records: Client side driver: • 3 nodes (Master + 2 • 3 nodes: 400 million • Load: Yahoo! Cloud Replicas) • 9 nodes: 1.2 billion System Benchmark • 9 nodes (3 Masters + 6 (YCSB) Replicas) • Key: 13 bytes • Data: 1KB

12 Copyright © 2011, Oracle and/or its affiliates. All rights reserved. Benchmarking Results: Extreme Performance

•1.2 billion records •72K insert/sec •21K read/update/sec •Low latency •Linear scalability

13 Copyright © 2011, Oracle and/or its affiliates. All rights reserved. 14 Copyright © 2011, Oracle and/or its affiliates. All rights reserved.