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Pepsi Products Pepsi Products 12 OZ CARBONATED AND NON-CARBONATED 20 OZ CARBONATED BEVERAGES PEPSI COLA PEPSI WILD CHEERY CHERRY PEPSI SIERRA MIST CRANBERRY SPLASH CAFFEINE FREE PEPSI PEPSI MAX PEPSI ONE PEPSI COLA PEPSI THROWBACK DIET PEPSI PEPSI MAX MOUNTAIN DEW PEPSI WILD CHERRY DIET MOUNTAIN DEW DIET PEPSI MOUNTAIN DEW VOLTAGE DIET CAFFEINE FREE PEPSI DIETT SIERRA MIST CRANBERRY SPLASH DIET PEPSI LIME SIERRA MIST DIET PEPSI WILD CHERRY MOUNTAIN DEW CODE RED MOUNTAIN DEW DIET PEPSI VANILLA MOUNTAIN DEW CODE RED DIET PEPSI LIME MOUNTAIN DEW LIVE WIRE DR. PEPPER MOUNTAIN DEW VOLTAGE DIET DR. PEPPER MOUNTAIN DEW THROWBACK MUG RT BEER MOUNTAIN DEW GAME FUEL CITRUS CHERRY DIET SIERRA MIST MOUNTAIN DEW GAME FUEL WILD FRUIT MOUNTAIN DEW LIVE WIRE CAFFEINE FREE MOUNTAIN DEW DIET PEPSI WILD CHERRY DIET CAFFEINE FREE MOUNTAIN DEW DIET CAFFEINE PEPSI DIET MOUNTAIN DEW DR. PEPPER CHERRY DIET MOUNTAIN DEW ULTRA VIOLET DIET DR. PEPPER CHERRY DIET MOUNTAIN DEW CODE RED SIERRA MIST RUBY SPLASH DR. PEPPER SIERRA MIST DIET RUBY SPLASH DR. PEPPER CHERRY CRUSH ORANGE DIET DR. PEPPER DIET CRUSH ORANGE DIET DR. PEPPER CHERRY CRUSH GRAPE DIET DR. PEPPER VANILLA CRUSH STRAWBERRY DIET CAFFEINE FREE DR. PEPPER CRUSH PINEAPPLE CAFEINE FREE DR. PEPPER CRUSH PEACH LIPTON BRISK SWEETENED W/LEMON PEPSI THROWBACK LIPTON BRISK GREEN TEA MOUNTAIN DEW THROWBACK LIPTON BRISK SWEETENED WITHOUT LEMON MOUNTAIN DEW GAME FUEL CITRUS CHERRY DIET LIPTON BRISK UNSWEETENED W/LEMON MOUNTAIN DEW GAME FUEL WILD FRUIT MUG ROOT BEER DIET MOUNTAIN DEW ULTRA VIOLET DIET MUG ROOT BEER SIERRA MIST 20 OZ NON-CARBONATED BEVERAGES SIERRA MIST CRANBERRY SPLASH LIPTON GREEN TEA WITH CITRUS SIERRA MIST DIET CRANBERRY SPALSH DIET LIPTON GREEN WITH CITRUS SIERRA MIST RUBY SPLASH LIPTON TEA WITH LEMON SIERRA MIST DIET RUBY SPLASH LIPTON ICED WHITE TEA WITH RASPBERRY CRUSH ORANGE LIPTON ICED DIET WHITE WITH RASPBERRY DIET CRUSH ORANGE LIPTON DIET WHITE PEACH PAPAYA CRUSH GRAPE LIPTON BRISK SWEET WITHOUT LEMON CRUSH STRAWBERRY TROP GRAPE 24/1 20OZ CRUSH PINEAPPLE LIPTON BK WITH LEMON CRUSH PEACH TROPICANA LEMONADE TROPICANA GRAPE TROPICANA PINK LEMONADE TROPICANA PINK LEMONADE TROPICANA FRUIT PUNCH TROPICANA LEMONADE TROPICANA STRAWBERRY MELON SUGAR FREE TROPICANA LEMONADE LIPTON SPARKLING GREEN TEA TROPICANA FRUIT PUNCH WITH STRAWBERRY KIWI 24/1 20OZ TROPICANA ORANGEADE LIPTON SPARKLING DIET GREEN TEA SUGAR FREE TROPICANAORNGEADE WITH STRAWBERRY KIWI SCHWEPPES GINGER ALE LIPTON SPARKLING GREEN TEA WITH BERRY AGRAMS GIN ALE DOLE 15.2 OZ 100% JUICE WATER 20 OZ DOLE 100% STRAWBERRY KIWI JUICE AQUAFINA DOLE 100% APPLE JUICE AQUAFINA SPLASH LEMON DOLE 100% ORANGE JUICE AQUAFINA SPLASH STRAWBERRY KIWI DOLE 100% RUBY RED GRAPEFRUIT AQUAFINA SPLASH BERRY AQUAFINA SPLSH GRAPE OCEAN SPRAY 15.2 OZ AQUAFINA SPLASH RASP BERRY OCEAN SPRAY CRANBERRY OCEAN SPRAY CRANGRAPE WATER .5L PROPEL OCEAN SPRAY CRANBERRY POMEGRANATE PROPEL LEMON PROPEL BERRY STARBUCKS FRAPPUCCINO 13.7 OZ PROPEL STRAWBERRY KIWI DARK CHOCOLATE MOCHA MOCHA WATER 20 OZ PROPEL (24 C/S) COFFEE PROPEL FITNESS GRAPE VANILLA PROPEL FITNESS BERRY PROPEL FITNESS KIWI STRAWBERRY ENERGY + COFFEE 15 OZ PROPEL FITNESS LEMON STARBUCKS DOUBLE SHOT ENGLISH MOCHA PROPEL BLUEBERRY POMIGRANITE STARBUCKS DOUBLE SHOT ENGLISH COFFEE PROPEL BODY PEACH MANGO STARBUCKS DOUBLE SHOT ENGLISH VANILLA PROPEL MIND BLACK CHERRY STARBUCKS DOUBLE SHOT ENGLISH CINNAMON DULCE GATORADE 20 OZ ROASTED ENERGY 15 OZ BERRY RAIN ROCKSTAR ROASTED MOCHA ORANGE ROCKSTAR ROASTED LATTE FRUITT RIPTIDE ROCKSTAR ROASTED LIGHT VANILLA GTRAD FIERCE GRP WM 24/1 20OZ LEMON LIME ENERGY 16 OZ FRUIT PUNCH SOBE ADRENALINE RUSH FROST GLACIER FREEZE MOUNTAIN DEW AMP CHERRY COOL BLUE SOBE ESSENTIAL ENERGY BERRY POMEGRANITE MOUNTAIN DEW AMP SUGAR FREE G2 GATORADE 20 OZ MOUNTAIN DEW AMP ORIGINAL G2 ORANGE MOUNTAIN DEW AMP BERRY G2 FRUIT PUNCH MOUNTAIN DEW AMP CHERRY G2 GRAPE MOUNTAIN DEW AMP GRAPE G2 LEMON LIME SOBE NO FEAR MOTHERLOAD BLUEBERRY POMEGRANATE SUGAR FREE SOBE ADRENALINE RUSH G2 STRAWBERRY KIWI MOUNTAIN DEW AMP TALL BOY SOBE NO FEAR SOBE NO FEAR SUGAR FREE SOBE NO FEAR BLOODSHOT MOUNTAIN DEW AMP LIGHTNING MOUNTAIN DEW BLACK TEA 12/1 16OZ MOUNTAIN DEW GREEN TEA MOUNTAIN DEW AMP TRADIN PAINT ROCKSTAR ORIGINAL ROCKSTAR SUGAR FREE ROCKSTAR ZERO CARB ROCKSTAR PUNCHED TROPICAL PUNCH ROCKSTAR PUNCHED CITRUS ROCKSTAR JUICED POMEGRANATE ROCKSTAR JUICED MANGO ROCKSTAR JUICED GUAVA .
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  • Mountain Dew a Day
    Aug. 27, 2000--- MILLERSVILLE, Tenn.---- My friends think it's strange that I drink three or four cans of Diet Mountain Dew a day. Just imagine if I hoarded the hooch. I didn't realize Mountain Dew was such a hot collectible until I visited the Museum of Beverage Containers and Advertising and saw a special section called "The Hillbilly Display." That's the portion of the museum devoted to weird names like "Jake and Daisy Dew" and "One That's Able, Says Mable" that were printed on Mountain Dew bottles during the 1960s. Museum owner and curator Tom Bates says the names honor the folks who worked in the bottling plants, mostly in Iowa and North Carolina. They had throwback rural names to further flavor the impression that Mountain Dew_like moonshine_was distilled locally. "At one time we had 500 different names," Bates says during a museum tour. "I decided I didn't want to keep them all." Bates put some of his collection up for sale in the museum gift shop. I bought an empty 1965 "Zeke n' Daisy" 10-ounce bottle of Mountain Dew for $7. In exciting cursive, the back of the bottle promised, It'll Tickle Your Innards! Imagine some advertising bigwig proposing that slogan today to PepsiCo, which owns and operates Mountain Dew. Mountain Dew dates back to the early 1940s when brothers Ally and Barney Hartman of Knoxville, Tenn., were bottling a 7-Up type brew as their own mixer for hard liquor. They named the stuff "Mountain Dew" after Tennessee Mountain Moonshine. The mid-1960s bottles said the soft drink was "Made from flavors specially blended in the traditional hillbilly style." Hiccup! In 1946 Barney and Ally affixed a paper label to their brew showing a hillbilly toting a gun and a signature that said `By BARNEY and OLLIE' (they meant it to say ALLY).
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  • (Various Flavors) 20 1 2/Case Oz
    Soft Drink Beverage Vending Bm ID 7081 July 1, 2017 June 30, 2019 CC No. 4600240-1730927 SUCCESSFUL BIDDER: Pepsi Beverages Company, Inc. DISTRICTWIDE - Product only (No Exclusivity Revenue and No Incentives) Product Only Pricing Bid Price Vendor Contact Information Dole Juice 100% 10 oz. plastic bottle 24/case $ 11.85 Aquafina 12 oz. plastic bottle 24/case $ 5.15 Pepsi Beverages Company Aquafina 16.9 oz. plastic bottle 24/case $ 4.64 TERMS: Net 30 Aquafina 20 oz. plastic bottle 24/case $ 8.91 VendorNo.: 130325 Gatorade 12 oz. plastic bottles 24/case $ 10.30 Orders: 1-800-963-2424 Gatorade 20 oz. plastic bottles 24/case $ 17.05 EQUIPMENT REPAIR: l-800-562-6800 Sobe Life Water Vitamiffi Enhanced Waters (Various Flavors) 20 1 2/case oz. plastic bottles $ 12.02 l BILLING QUESTIONS: 1-800-789-2626 Lipton Tea (Various Flavors) 16.9 oz. plastic bottle 24/case $ 7.21 Lipton Tea (Various Flavors) 20 oz. plastic bottle 24/case $ 12.88 Machine Refillin Inforrnation Carbonated Drinks 20 oz. plastic bottle 24/case $ 12.88 Non-Carbonated Drinks 20 oz. plastic bottle 24/case $ 12.88 Email April Stepp for refill requests. BIB Carbonated 3 gallon Per Gallon $ 8.24 BIB Non-Carbonated 3 gallon Per Gallon $ 8.24 [email protected] BIB Carbonated 5 gallon Per Gallon $ 8.24 or call CO2 Tanks Per Tank $ 28.33 Pepsi : 502-363-8884 20 oz. CSD, Lipton & Brisk $ 12.88 20 oz. Aquafina / Splash 24/Case $ 8.91 20 oz. Gatorade & G2 24/case $ 17.05 20 oz.
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  • Protein (G) Sodium (Mg) BRISK ICED TEA & LEMONADE 110 0 28 27 0 60
    ROUNDED NUTRITION INFORMATION FOR FOUNTAIN BEVERAGES Source: PepsiCoBeverageFacts.com [Last updated on January 11, 2017] Customer Name: GPM Investmments, LLC Other Identifier: Nutrition information assumes no ice. 20 Fluid Ounces with no ice. Total Carbohydrates Calories Total Fat (g) (g) Sugars (g) Protein (g) Sodium (mg) BRISK ICED TEA & LEMONADE 110 0 28 27 0 60 BRISK NO CALORIE PEACH ICED GREEN TEA 5 0 0 0 0 175 BRISK RASPBERRY ICED TEA 130 0 33 33 0 70 BRISK SWEET ICED TEA 130 0 36 36 0 80 BRISK UNSWEETENED NO LEMON ICED TEA 0 0 0 0 0 75 CAFFEINE FREE DIET PEPSI 0 0 0 0 0 95 DIET MTN DEW 10 0 1 1 0 90 DIET PEPSI 0 0 0 0 0 95 G2 - FRUIT PUNCH 35 0 9 8 0 175 GATORADE FRUIT PUNCH 150 0 40 38 0 280 GATORADE LEMON-LIME 150 0 40 35 0 265 GATORADE ORANGE 150 0 40 38 0 295 LIPTON BREWED ICED TEA GREEN TEA WITH CITRUS 180 0 49 48 0 165 LIPTON BREWED ICED TEA SWEETENED 170 0 45 45 0 155 LIPTON BREWED ICED TEA UNSWEETENED 0 0 0 0 0 200 MIST TWST 260 0 68 68 0 55 MTN DEW 270 0 73 73 0 85 MTN DEW CODE RED 290 0 77 77 0 85 MTN DEW KICKSTART - BLACK CHERRY 110 0 27 26 0 90 MTN DEW KICKSTART - ORANGE CITRUS 100 0 27 25 0 95 MTN DEW PITCH BLACK 280 0 75 75 0 80 MUG ROOT BEER 240 0 65 65 0 75 PEPSI 250 0 69 69 0 55 PEPSI WILD CHERRY 260 0 70 70 0 50 SOBE LIFEWATER YUMBERRY POMEGRANATE - 0 CAL 0 0 0 0 0 80 TROPICANA FRUIT PUNCH (FTN) 280 0 75 75 0 60 TROPICANA LEMONADE (FTN) 260 0 67 67 0 260 TROPICANA PINK LEMONADE (FTN) 260 0 67 67 0 260 TROPICANA TWISTER SODA - ORANGE 290 0 76 76 0 60 FRUITWORKS BLUE RASPBERRY FREEZE 140 0 38 38 0 40 FRUITWORKS CHERRY FREEZE 150 0 40 40 0 45 MTN DEW FREEZE 150 0 41 41 0 45 PEPSI FREEZE 150 0 38 38 0 25 *Not a significant source of calories from fat, saturated fat, trans fat, cholesterol, or dietary fiber.
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  • Keurig to Acquire Dr Pepper Snapple for $18.7Bn in Cash
    Find our latest analyses and trade ideas on bsic.it Coffee and Soda: Keurig to acquire Dr Pepper Snapple for $18.7bn in cash Dr Pepper Snapple Group (NYSE:DPS) – market cap as of 17/02/2018: $28.78bn Introduction On January 29, 2018, Keurig Green Mountain, the coffee group owned by JAB Holding, announced the acquisition of soda maker Dr Pepper Snapple Group. Under the terms of the reverse takeover, Keurig will pay $103.75 per share in a special cash dividend to Dr Pepper shareholders, who will also retain 13 percent of the combined company. The deal will pay $18.7bn in cash to shareholders in total and create a massive beverage distribution network in the U.S. About Dr Pepper Snapple Group Incorporated in 2007 and headquartered in Plano (Texas), Dr Pepper Snapple Group, Inc. manufactures and distributes non-alcoholic beverages in the United States, Mexico and the Caribbean, and Canada. The company operates through three segments: Beverage Concentrates, Packaged Beverages, and Latin America Beverages. It offers flavored carbonated soft drinks (CSDs) and non-carbonated beverages (NCBs), including ready-to-drink teas, juices, juice drinks, mineral and coconut water, and mixers, as well as manufactures and sells Mott's apple sauces. The company sells its flavored CSD products primarily under the Dr Pepper, Canada Dry, Peñafiel, Squirt, 7UP, Crush, A&W, Sunkist soda, Schweppes, RC Cola, Big Red, Vernors, Venom, IBC, Diet Rite, and Sun Drop; and NCB products primarily under the Snapple, Hawaiian Punch, Mott's, FIJI, Clamato, Bai, Yoo- Hoo, Deja Blue, ReaLemon, AriZona tea, Vita Coco, BODYARMOR, Mr & Mrs T mixers, Nantucket Nectars, Garden Cocktail, Mistic, and Rose's brand names.
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  • Dr Pepper Snapple Group, Inc. – Name/Symbol/Cusip Change Futures Symbol: Dps1d New Symbol: Kdp1d Date: 7/10/18
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  • Caffeine, Energy Drinks, and Effects on the Body
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  • Online Appendix: Not for Publication the Competitive Impact of Vertical Integration by Multiproduct Firms
    Online Appendix: Not For Publication The Competitive Impact of Vertical Integration by Multiproduct Firms Fernando Luco and Guillermo Marshall A Model Consider a market with NU upstream firms, NB bottlers, and a retailer. There are J inputs produced by the NU upstream firms and J final products produced by the NB bottlers. Each final product makes use of one (and only one) input product. All J final products are sold by the retailer. The set of products produced by each upstream i j firm i and bottler j are given by JU and JB, respectively. In what follows, we restrict j j to the case in which the sets in both fJBgj2NB and fJU gj2NU are disjoint (i.e., Diet Dr Pepper cannot be produced by two separate bottlers or upstream firms). We allow for a bottler to transact with multiple upstream firms (e.g., a PepsiCo bottler selling products based on PepsiCo and Dr Pepper SG concentrates). The model assumes that linear prices are used along the vertical chain. That is, linear prices are used both by upstream firms selling their inputs to bottlers and by bottlers selling their final products to the retailer. The price of input product j set by an upstream firm is given by cj; the price of final good k set by a bottler is wk; and the retail price of product j is pj. We assume that the input cost of upstream firms is zero, and the marginal costs of all other firms equals their input prices. The market share of product j, given a vector of retail prices p, is given by sj(p).
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  • NUTRITIONAL GUIDE January 2020
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  • Form 10-Q United States Securities and Exchange Commission Washington, D.C
    FORM 10-Q UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 (Mark One) X QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the quarterly period ended March 20, 1999 (12 weeks) ------------------------------ OR TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the transition period from to Commission file number 1-1183 [GRAPHIC OMITTED] PEPSICO, INC. (Exact name of registrant as specified in its charter) North Carolina 13-1584302 (State or other jurisdiction of (I.R.S. Employer incorporate or organization) Identification No.) 700 Anderson Hill Road, Purchase, New York 10577 (Address of principal executive offices) (Zip Code) 914-253-2000 (Registrant's telephone number, including area code) N/A (Former name, former address and former fiscal year, if changed since last report.) Indicate by check mark whether the registrant (1) has filed all reports required to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 during the preceding 12 months (or for such shorter period that the registrant was required to file such reports), and (2) has been subject to such filing requirements for the past 90 days. YES X NO Number of shares of Capital Stock outstanding as of April 16, 1999: 1,476,995,019 PEPSICO, INC. AND SUBSIDIARIES INDEX Page No. Part I Financial Information Condensed Consolidated Statement of Income - 12 weeks ended March 20, 1999 and March 21, 1998 2 Condensed Consolidated Statement of Cash Flows - 12 weeks ended
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  • Introducing Keurig Dr Pepper
    Introducing Keurig Dr Pepper Investor Presentation Creating a New Challenger In the Beverage Industry Highly Confidential January 2018 Forward Looking Statements Certain statements contained herein are “forward-looking statements” within the meaning of applicable securities laws and regulations. These forward-looking statements can generally be identified by the use of words such as “anticipate,” “expect,” “believe,” “could,” “estimate,” “feel,” “forecast,” “intend,” “may,” “plan,” “potential,” “project,” “should,” “will,” “would,” and similar words, phrases or expressions and variations or negatives of these words, although not all forward-looking statements contain these identifying words. Forward-looking statements by their nature address matters that are, to different degrees, uncertain, such as statements regarding the estimated or anticipated future results of the combined company following the proposed merger, the anticipated benefits of the proposed merger, including estimated synergies, the expected timing of completion of the proposed merger and related transactions and other statements that are not historical facts. These statements are based on the current expectations of Keurig Green Mountain Parent Holdings Corp. and Dr Pepper Snapple Group, Inc. management and are not predictions of actual performance. These forward-looking statements are subject to a number of risks and uncertainties regarding the combined company’s business and the proposed merger and actual results may differ materially. These risks and uncertainties
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  • MASTER UPC June08
    PCBC of Marysville & Manhattan UPC List PROD UPC DESCRIPTION SIZE PACK NUMB CODE 12oz 12pk PET 502 Pepsi 12pk 0 12000 00830 6 2-12pks 503 Dt Pepsi 12pk 0 12000 00831 3 2-12pks 510 Mt Dew 12pk 0 12000 00832 0 2-12pks 511 Dt Mt Dew 12pk 0 12000 00833 7 2-12pks 550 Dr Pepper 12pk 0 78000 00602 5 2-12pks 551 Dt Dr Pepper 12 pk 0 78000 00603 2 2-12pks 16.9oz 12pk PET 1302 Pepsi 12pk 0 12000 10200 4 2-12pks 1303 Dt Pepsi 12pk 0 12000 10201 1 2-12pks 1310 Mt Dew 12pk 0 12000 10203 5 2-12pks 1311 Dt Mt Dew 12pk 0 12000 10737 5 2-12pks 20oz Pet 602 Pepsi 20 oz 0 12000 00129 1 24 loose 603 Dt Pepsi 20 oz 0 12000 00130 7 24 loose 607 CF Dt Pepsi 20 oz 0 12000 00121 5 24 loose 690 Cherry Pepsi 20 oz 0 12000 00559 6 24 loose 691 Dt Cherry Pepsi 20 oz 0 12000 00579 4 24 loose 686 Dt Pepsi Vanilla 20 oz 0 12000 81189 0 24 loose 677 Dt Pepsi Max 20 oz 0 12000 01880 0 24 loose 610 Mt Dew 20 oz 0 12000 00131 4 24 loose 611 Dt Mt Dew 20 oz 0 12000 00134 5 24 loose 692 Code Red 20 oz 0 12000 00224 3 24 loose 618 Live Wire 20 oz 0 12000 81131 9 24 loose 613 Sierra Mist 20 oz 0 12000 00354 7 24 loose 612 Sierra Mist Free 20 oz 0 12000 20115 8 24 loose 628 Sierra Mist Orange 20 oz 0 12000 02786 4 24 loose 629 Sierra Mist Free Orange 20 oz 0 12000 02794 9 24 loose 634 Mug Rootbeer 20 oz 0 12000 00910 5 24 loose 636 DEWmocracy Volt Rasp 20 oz 0 12000 02862 5 24 loose 637 DEWmocracy Rev Berry 20 oz 0 12000 02866 3 24 loose 638 DEWmocracy Nova Straw 20 oz 0 12000 02870 0 24 loose 650 Dr Pepper 20 oz 0 78000 08240 1 24 loose 651 Dt Dr Pepper 20 oz 0 78000 08340
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  • Bottles and Extras Fall 2006 44
    44 Fall 2006 Bottles and Extras Fig. 1 Fig. 2 Fig. 3 Fig. 4 Fig. 5 Fig. 6 Fig. 7 Fig. 8 Fig. 9 Fig. 10 Fig. 11 Fig. 12 Fig. 13 Fig. 14 Fig. 16 Fig. 17 Fig. 18 Fig. 19 Fig. 20 Fig. 21 Fig. 22 Fig. 23 Fig. 24 Fig. 25 Fig. 26 Fig. 27 Fig. 28 Fig. 29 Fig. 30 Fig. 31 Fig. 32 Fig. 33 Fig. 34 Fig. 35 Fig. 36 Fig. 37 Fig. 38 Fig. 39 Fig. 40 Fig. 42 Fig. 43 Fig. 45 Fig. 46 Fig. 47 Fig. 48 Fig. 52 Bottles and Extras March-April 2007 45 nationwide distributor of convenience– and dollar-store merchandise. Rosen couldn’t More Energy Drink Containers figure out why Price Master was not selling coffee. “I realized coffee is too much of a & “Extreme Coffee” competitive market,” Rosen said. “I knew we needed a niche.” Rosen said he found Part Two that niche using his past experience of Continued from the Summer 2006 issue selling YJ Stinger (an energy drink) for By Cecil Munsey Price Master. Rosen discovered a company named Copyright © 2006 “Extreme Coffee.” He arranged for Price Master to make an offer and it bought out INTRODUCTION: According to Gary Hemphill, senior vice president of Extreme Coffee. The product was renamed Beverage Marketing Corp., which analyzes the beverage industry, “The Shock and eventually Rosen bought the energy drink category has been growing fairly consistently for a number of brand from Price Master. years. Sales rose 50 percent at the wholesale level, from $653 million in Rosen confidently believes, “We are 2003 to $980 million in 2004 and is still growing.” Collecting the cans and positioned to be the next Red Bull of bottles used to contain these products is paralleling that 50 percent growth coffee!” in sales at the wholesale level.
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