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Principle PURPOSE navigating complexity purThe pose principle PURPOSE Why having 2018 a mission gives | 7 0 business #25 strength Think:Act Silicon Valley wakes up Thinker Charles Handy to the downsides of explains how we need to its device-driven dreams reinvent capitalism 2 Think:Act 25 in this issue in this issue Think:Act 25 3 "There's a temptation to solve too many problems in one solution. If you make a solution too heavy, it sinks under its own weight." NANDAN NILEKANI Co-founder of Infosys and the architect of India's Aadhaar ID program → page 74 "One of the key qualities of an enduring company is that the founders instilled a sense of being there to serve a purpose that's larger than getty getty images / any of us." .coreyrich.com (2) .coreyrich.com www / JIM COLLINS Leadership expert and author of Good to Great and Built to Last → page 28 to: corey rich corey to: → page 30 photo: photo: jonathan torgovnik pho 4 Think:Act 25 in this issue Think:Act 25 5 "Social media acts as the conscience of the company and holds it accountable for doing things wrong while also rewarding "As individuals, it for doing we cannot live without things right." a sense of purpose. CHARLENE LI It is the same in business: Social media expert and founder of Altimeter Companies with → page 22 a strong sense of purpose have a more meaningful square / and longer life." CHARLES-EDOUARD BOUÉE CEO of Roland Berger photo: pr photo: photo: khanh renaud 6 Think:Act 25 in this issue in this issue Think:Act 25 7 Think:Act 25 Think, act The and stay informed purpose issue 64 Russia's growing pains illustration: filippo fontana illustration: | A re-elected Vladimir Putin is 8 At a glance looking to boost institute / Interesting stuff you need to Russia's economy. know – in a snapshot. Will it prove a force to be reckoned with, 22 Build a circle of trust or a busted flush? Leading social media expert Charlene Li gives some key pointers for sharing purpose agentur focus; frank herfort focus; agentur 54 74 and staying on the right side / Quantum leap 1,354,051,854 pairs 24 of the interactive internet. "Social media A new revolution in computer of eyes in India creates a Silicon Valley technology is getting ready The world's most audacious 30 Good purpose sticks virtuous circle." gets a conscience to make its way out of the lab national biometric ID program Business thinker Jim Collins and into the real world. was built on sophisticated shares his thoughts on how Silicon Valley is waking up to technology and the vision the path to an iconic company the irony of digital addiction 60 Handy observations of its architect, Infosys is paved with understanding "We can becoming a "trending" topic as a Visionary thinker Charles co-founder Nandan Nilekani. how to be most useful. growing coalition of academics Handy explains how we need university of virginia; florian lang virginia; florian of university / be the and technologists takes it to to reinvent capitalism. 80 Food for thought 34 Cleaning up business generation task over the downsides of its Take a deep dive and find out Waste management is a device- driven dreams. 70 Sprinting to a digital more in related articles and global issue with local impact. that makes future studies. As the world faces up to the business Adidas Head of Sales Roland problem, the United Nations Auschel talks about a three- is calling on business to get better." point digitization plan that serious about sustainability. 12 46 florence ashley pr; photos: will edge out the competition. | The purpose Dream 42 Faith matters of business is weavers Religious values can be purpose For Jaipur Rugs, a force for good – but can the key to global they also offer business Existing for more than success was Think:Act a competitive advantage? profit alone – ­­it's not just a passing simple: Stay online 82 What makes trend, it's the means focused on your For more from this issue of Think:Act capitalism tick? to survival in a new purpose and as well as our archives, please go to: the rewards will Stakeholder theory pioneer corporate climate that https://www.rolandberger.com/en/ follow. insights/Magazines.html R. Edward Freeman answers demands engagement. three questions on purpose. camille kachani artwork: cover + back cover 8 Think:Act 25 at a glance Think:Act 25 9 Re- Think Food Thoughts to in for thinking numbers thought live by buzzwords putting Get to grips with new a figure on… Can social media be a force for good? industry lingo in a flash Solar power by Michal Kosinski "Stop with our stripped-down explanations of the social media has come under social media – Facebook particularly latest jargon. heavy criticism recently for breach of – to mobilize voters who otherwise chasing $46–53 privacy and trust. Yet there are many would not have gone to the polls. per megawatt hour. ways social platforms like Facebook Those who question the legitimacy That’s the current cost of solar-generated electricity, or Twitter can be a force for good. of these elections would do well It can engender trust and even expose to remember that one person’s the money making it significantly less than coal ($60–143), people to views outside their own propaganda is another's successful natural gas ($68–106), echo chambers. Social media has get-out-the-vote campaign. To quote or nuclear power ($112–183). also become a powerful tool against actor Thomas Jane, what makes us standford graduate school of business of school graduate standford / and start That means it’s nearly societal isolation. It has made the human "is our interconnectedness "Dark Data" difference between someone being an among people. It's our ability to form outcast or a fully engaged member and maintain relationships. It's the of a community. It can also be a barometer by which we call ourselves chasing the There's a new(ish) data tremendous source of information. human." If so, social media is the buzzword on the block and, 86 % lifeline to our humanity. like big data, "dark data" Consider, for example, people cheaper holds a huge amount of affected by rare health conditions. to produce than it was in passion." potential. It's called "dark" 2009. And today, almost a Social media has made it possible for because there's no tool that decade later, solar power people to connect with each other can capture or unlock it, or it generates just instantly, easily and cheaply around — Tony Hsieh isn't structured in a way to mutual concerns, treatment options CEO of Zappos make use of it ... yet, that is. It getty images; nancy rothstein photography rothstein nancy images; getty includes spreadsheets and shared interests. Social media scattered across a company, afp/ has also increased civic engagement / around the world, allowing political perhaps considered useless by one department, but candidates to reach voters directly 400gigawatts potentially highly valuable to of the world’s power, with relatively little cost. The recent another. So what is dark now, less than 1% of the controversy around Cambridge michal kosinski is assistant could, as data analysis 25,000 terawatts Analytica and its alleged role in Brexit professor of organizational behavior improves, provide a bright generated annually. But and the 2016 US Presidential election at the Stanford Graduate School advantage if it's kept for long enough to be of use. the installed base of solar demonstrated the effectiveness of of Business. vatsyayana manan photos: power is doubling every 2.4 years. Battery prices are falling too. In 2010, lithium-ion batteries cost $1,000 per kilowatt hour. Today, that same storage capacity costs $178 and the lower the price of batteries goes, the easier it will be for utilities to cope with fluctuations in supply or demand. sources: lazard; solarpower europe; bloomberg AT A GLANCE 10 Think:Act 25 at a glance 11 economic impact the Skin in the Game: Hidden act chain Best red ed Asymmetries in Daily Life by reaction practice read Nassim Nicholas Taleb. 304 pages. Random House. $30. If you see that someone's toilet paper in taiwan How to ... Black swan private life conflicts with What happens on one side advice their words, trust what they work with noise do more than what they say. of the world can have an effect Too busy to read the hot new If a car salesman tries to sell on the other. Chain reactions – you might think you need you a Detroit car but drives a a nice quiet place to work, book everyone is talking or rather supply chain Honda, his wares may have but what you actually need is A storm brewing about? We have it covered for a problem. Not everything reactions – are an unpredictable a little bit of noise. According you. Here's Nassim Nicholas for coffee producers that happens happens for a to The Journal of Consumer "Black Swan" Taleb's new offer part of doing business. Research, a little bit of noise reason, but everything that cut down to its essentials, in Here we take a look at how – or should that be sound? – survives survives for a reason demand for coffee remains as the style of the original. makes you more creative. strong as a double espresso. And while … If the beard is black, heed panic toilet paper buying Really. Or, in the language Europe accounts for almost 30% of don't tell me what you the reasoning, but ignore the of the researchers: "A high in Taiwan began with a forest global coffee consumption, China's taste think: Tell me what's in your conclusion.
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