Southern Illinois University Carbondale OpenSIUC Research Papers Graduate School Winter 11-2-2015 Social Media and the Evolution of Social Advertising Through Facebook, Twitter and Instagram Korey C. Love Southern Illinois University Carbondale,
[email protected] Follow this and additional works at: http://opensiuc.lib.siu.edu/gs_rp Recommended Citation Love, Korey C. "Social Media and the Evolution of Social Advertising Through Facebook, Twitter and Instagram." (Winter 2015). This Article is brought to you for free and open access by the Graduate School at OpenSIUC. It has been accepted for inclusion in Research Papers by an authorized administrator of OpenSIUC. For more information, please contact
[email protected]. SOCIAL MEDIA AND THE EVOLUTION OF SOCIAL ADVERTISING THROUGH FACEBOOK, TWITTER AND INSTAGRAM by Korey C. Love B.S., Southern Illinois University, 2014 A Research Paper Submitted in Partial Fulfillment of the Requirements for the Master of Science Department of Mass Communication and Media Arts in the Graduate School Southern Illinois University Carbondale December, 2015 RESEARCH PAPER APPROVAL SOCIAL MEDIA AND THE EVOLUTION OF SOCIAL ADVERTISING THROUGH FACEBOOK, TWITTER AND INSTAGRAM By Korey C. Love A Research Paper Submitted in Partial Fulfillment of the Requirements for the Degree of Master of Science in the field of Media Management Approved by: Dr. Katherine Frith, Chair Graduate School Southern Illinois University Carbondale October 29th, 2015 AN ABSTRACT OF THE RESEARCH PAPER OF Korey C. Love, for the Masters of Science degree in MEDIA MANAGEMENT, presented on OCTOBER 29th, 2015, at Southern Illinois University Carbondale. TITLE: SOCIAL MEDIA AND THE EVOLUTION OF SOCIAL ADVERTISING THROUGH FACEBOOK, TWITTER AND INSTARGAM MAJOR PROFESSOR: Dr.