HANDBOOK OF COMPARATIVE COMMUNICATION RESEARCH

Edited by Frank Esser Thomas Hanitzsch

О Routledge g^^ Taylor & Francis Group

NEW YORK AND LONDON Contents

Series Editor's Foreword ix ROBERT Т. CRAIG

Foreword xi JAY G. BLUMLER

Contributors xv

PART I: INTRODUCTION

1 On the Why and How of Comparative Inquiry in Communication Studies FRANK ESSER AND THOMAS HANITZSCH

PART II: DISCIPLINARY DEVELOPMENTS

2 Comparing Political Communication 25 BARBARA PFETSCH AND FRANK ESSER

3 Comparing Organizational and Business Communication 48 BERNARD MCKENNA, VICTOR J. CALLAN, AND CINDY GALLOIS

4 Comparing Development Communication 64 JAN SERVAES

5 Comparing Computer-Mediated Communication 81 KEVIN B. WRIGHT AND JOSHUA AVERBECK

6 Comparing Visual Communication 94 MARION G. MÜLLER AND MICHAEL GRIFFIN

7 Comparing Intercultural Communication 119 YOUNG YUN KIM

8 Comparing Language and Social Interaction 134 DAVID BOROMISZA-HABASHI AND SUSANA MARTINEZ-GUILLEM

9 Comparing Gender and Communication 148 GERTRUDE J. ROBINSON AND PATRICE M. BUZZANELL

v vi CONTENTS

10 Comparing Health Communication 161 JOHN С. POLLOCK AND DOUGLAS STOREY

PART III: CENTRAL RESEARCH AREAS

11 Comparing Systems 185 JONATHAN HARDY

12 Comparing Media Systems: A Response to Critics 207 DANIEL С HALLIN AND PAOLO MANCINI

13 Comparing Media and Regulation 221 MANUEL PUPPIS AND LEEN D'HAENENS

14 Comparing Media Markets 234 ROBERT G. PICARD AND LORIS RUSSI

15 Comparing Media Cultures 249 NICK COULDRY AND ANDREAS HEPP

16 Comparing Cultures 262 THOMAS HANITZSCH AND WOLFGANG DONSBACH

17 Comparing Public Relations 276 KATERINA TSETSURA AND ANNA KLYUEVA

18 Comparing Election Campaign Communication 289 FRANK ESSER AND JESPER STRÖMBÄCK

19 Comparing on National Elections 308 FRANK ESSER AND JESPER STRÖMBÄCK

20 Comparing News on Europe: Elections and Beyond 327 CLAES Н. DE VREESE AND HAJO G. BOOMGAARDEN

21 Comparing News on Foreign and International Affairs 341 PAMELA J. SHOEMAKER, AKIBA A. COHEN, HYUNJIN SEO, AND PHILIP JOHNSON

22 Comparing Cross-Border Information Flows and Their Effects 353 PIPPA NORMS

23 Comparing Entertainment and Emotions 370 HOLGER SCHRAMM AND MARY BETH OLIVER

24 Comparing Media Use and Reception 382 UWE HASEBRINK CONTENTS VÜ

25 Comparing Effects of Political Communication 400 RÜDIGER SCHMITT-BECK

PART IV: CONCEPTUAL AND METHODOLOGICAL ISSUES

26 Challenges to Comparative Research in a Globalizing Media Landscape 415 SONIA LIVINGSTONE

27 Comparative Research Designs: Toward a Multilevel Approach 430 JACK M. MCLEOD AND NAM-JIN LEE

28 Comparative Survey Research 445 JANET A. HARKNESS

29 Comparative Content Analysis 459 PATRICK RÖSSLER

30 Securing Equivalence: Problems and Solutions 469 WERNER WIRTH AND STEFFEN KOLB

31 Analyzing Comparative Data: Opportunities and Challenges 486 RENS VLIEGENTHART

PART V: CONCLUSION

32 Challenges and Perspectives of Comparative Communication Inquiry 501 THOMAS HANITZSCH AND FRANK ESSER

Index 517