OPPORTUNITIES SPONSORSHIP & ADVERTISING

Exhibition & Events July 20–23, 2021

ICASTFISHING.ORG MAKE AN IMPRESSION AT THE WORLD’S LARGEST SPORTFISHING TRADE SHOW

THOUSANDS WORLDWIDE 100% OF INDUSTRY LEADERS REACH FOCUSED ON SPORTFISHING

EXPAND YOUR BRAND

Our sponsorships are exclusive to ASA members and are priced to meet every budget. Take advantage of this opportunity to ensure that your company is front and center for the sportfishing industry’s most influential decision makers.

WHY BECOME AN ICAST 2021 SPONSOR? WHAT ARE THE BENEFITS?

 Increase visibility and recognition for your company  Prominent in all show materials, including the ICAST or product Show Guide, ICAST website, ICAST news releases,  Drive sales by leveraging your exhibit space emails and social media  Expand your domestic and international product  Recognition at ICAST special events recognition  On-site signage  Gain access to thousands of key players at the  Booth recognition signage industry’s largest trade show  Premium space for press kits or product information in the ICAST Press Room

For more information, contact Trade Show Coordinator Larkin Porter at 703-519-9691, ext. 240 or email [email protected] PLATINUM LEVEL SPONSOR SPONSORSHIPS OF $20,000 In addition to the exclusive sponsorship benefits, Platinum sponsors receive an exclusive attendee newsletter email promotion, recognition on the Expo Hall Entrance Unit, an enhanced profile listing and a complimentary full-page ad in the ICASTShow Guide.

NEW PRODUCT SHOWCASE  $20,000 SOLD ICAST’s flagship feature, the New Product Showcase, is one area of the show floor that buyers and media representatives never miss. The Showcase sponsor addresses buyers and media at Tuesday night’s New Product Showcase Preview Reception. Provide attendees a preview of next season’s new products with YOUR logo displayed prominently throughout the Showcase. The newly expanded New Product Showcase offers more floor space, driving the competition and prestige of the “Best of Show” awards to an all-time high. EACH PLATINUM Sponsorship of the Showcase is a truly unique way to gain recognition for your company or organization. SPONSOR RECEIVES

STATE OF THE INDUSTRY BREAKFAST  Exclusive attendee newsletter promotion  $20,000 SOLD  Recognition on the Expo Hall Entrance The sportfishing industry comes together to hear about the industry during the State of the Industry Breakfast. This breakfast is considered a “must-attend” event by ICAST attendees. Increase your  Enhanced profile listing in the Show Guide visibility at the show by sponsoring this event. Sponsorship includes one reserved corporate table.  Full-page ad in the Show Guide ICAST REGISTRATION  $20,000 SOLD Onsite, online and in email, this is one of the most visible ICAST sponsorship opportunities. Your company’s name will be included with each ICAST registration email, on the ICAST registration main page and in signage onsite by the registration desk.

For more information, contact Trade Show Coordinator Larkin Porter at 703-519-9691, ext. 240 or email [email protected] GOLD LEVEL SPONSOR SPONSORSHIPS OF $12,000 TO $15,000 In addition to the exclusive sponsorship benefits, Gold Sponsors receive a complimentary full-page ad in the ICAST Show Guide and your logo on the ICAST website with a hyperlink to your website.

INDUSTRY AWARDS RECEPTION AISLE BANNERS  $15,000  $14,000 Be front and center when the coveted New Product Showcase "Best of What are the most-viewed signs at ICAST? Aisle banners! Place your Category" awards are announced on Wednesday evening. This is one name and logo on the aisle banners for all attendees to see. If you are of the most-attended ICAST events. looking for a prominent sponsorship at ICAST, don’t look any further than this opportunity. ON THE WATER PRODUCT DEMONSTRATION DAY BUYERS’ RAFFLE GRAND PRIZE  $15,000 SOLD Be part of the largest and outdoor product demonstrations  $12,000 in the world! This is a great event that allows attendees and media Get your company’s name and logo in front of the sportfishing to demo products in a real-world environment. We’ll help you put industry by sponsoring this highly visible part of ICAST. All buyers together a unique-to-you on site package. who write orders during the show are eligible to enter into the raffle.

WI-FI BADGE LANYARDS  $15,000 SOLD  $12,000 SOLD By sponsoring this essential service, your company will be displayed Let thousands of ICAST attendees be part of your marketing on the splash page and the first thing attendees and exhibitors see team. Sponsoring the ICAST badge lanyards will not only get your when they connect to the internet using Wi-Fi! Wi-Fi will be available organization noticed, but attendees will thank you for helping them throughout the meeting rooms and on the show floor during all three keep track of their badges. Some lanyards are used all year long! days of the show. Your company will also be recognized on Wi-Fi signage on site. CHARGING STATION KIOSKS PRESS ROOM  $12,000 SOLD This sponsorship includes signage and branding at the charging  $15,000 station kiosks that provide a convenient place for attendees to charge One of the best ways to capture the media’s attention is to provide their mobile devices throughout the show. Your company logo will them with refreshments in the ICAST Press Room located on the be prominently displayed on the charging stations located on the show floor for all three exhibition days. Your company’s name will show floor. be prominently displayed, and you’ll have a special area for your company’s materials.

For more information, contact Trade Show Coordinator Larkin Porter at 703-519-9691, ext. 240 or email [email protected] SILVER LEVEL SPONSOR SPONSORSHIPS OF $5,000 TO $10,000 In addition to the exclusive sponsorship benefits, a Silver Sponsor’s logo will be placed on the ICAST website with a link to your website.

LUNCH & LEARN BUSINESS SEMINARS CONVENTION BAGS  $10,000 SOLD  $6,000 SOLD Business seminars are key to those retailers who are serious about All ICAST attendees need a bag to hold samples, product brochures improving their business. This multi-day venue is a prominent and exhibition literature. The convention bags provide maximum sponsorship opportunity. visibility, as thousands of attendees use them while navigating the show floor. Sponsorship includes one promotional flyer in each bag. MOBILE APP PACKAGE ICAST STAFF SHIRTS  $10,000

The mobile app provides attendees the most up-to-date ICAST  $5,000 + PRODUCT information about seminars, events, exhibitors and the floor plan. Showcase your newest apparel by sponsoring the ICAST staff shirts. This is the ideal place to increase your visibility, right in the palm of Our staff will wear your apparel for all show days. This opportunity attendees’ hands! Every day. All day. allows your logo to be prominently displayed everywhere the ICAST staff goes. Take advantage of this unique marketing tool and get your HOTEL KEY CARDS product in front of thousands of ICAST attendees.  $9,000 BOAT DISPLAY AREA Hotel keys provide exposure multiple times each day. They are the first thing guests receive upon check-in and the last item they use  $5,000 before heading home. Promote your company on the hotel key cards The boat display area just outside the main doors is one of the most distributed to ICAST guests at our headquarters hotel. well-traveled places at the convention center. Your company’s name will be seen by thousands of people as they walk past or stop to look HOTEL ROOM DROPS at the boats on display.  $6,500 Get your publication and flyers in the hands of all show attendees. With the room drop, your materials will be delivered to all registered attendees staying at ICAST hotels. Hotel room drops are a great way to make sure your product information gets into the hands of all those ICAST attendees.

For more information, contact Trade Show Coordinator Larkin Porter at 703-519-9691, ext. 240 or email [email protected] BRONZE LEVEL SPONSOR SPONSORSHIPS OF $500 TO $3,500 In addition to the exclusive sponsorship benefits, a Bronze Sponsor’s logo will be placed on the ICAST website with a link to your website.

LURE TANK PRESS ROOM MESSAGE BOARD  $3,500  $500 Lure manufacturers want a place to show the action of their baits, and Prominently display your company logo on the message board in the lure tank is where eager buyers will be looking for the next great the Press Room that all members of the media will see. Maximum of lure. Sponsorship also includes your choice of a prime demonstration three sponsors. time. The lure tank is a can’t-miss sponsorship opportunity. REP BOARD ICAST SHOW GUIDE BINS  $500  $2,500 Located near the show entrance, the Rep Board is one of the busiest Display your logo on the bins where attendees pick up their spots at ICAST. This message board is for reps seeking manufacturers ICAST Show Guide. The official show guides are distributed in the and manufacturers seeking reps. This is a high-profile, low-cost option registration area and at the show floor entrance, and are used by every for sponsorship. Limited to exhibitors with four booths or fewer. attendee at the show. Maximum of two sponsors. Maximum of five sponsors.

PUBLICATION BINS

 $700 PER EXHIBITOR OR All sponsored items provided to ASA for $1,500 FOR NON-EXHIBITING MEMBERS distribution or display are subject to ASA’s This is a great way to provide your magazine sample to attendees. approval. ASA reserves the right to modify Publication bins are found at the main show floor entrance, perfectly or reject sponsored items it deems to be located for attendees to pick up as they enter the show or take with unacceptable. ASA reserves the final right of them after the show. Publications only. Manufacturers’ catalogs are refusal. This applies to all sponsorship levels. not permitted. Magazines are provided by the sponsor and are subject to ASA approval.

For more information, contact Trade Show Coordinator Larkin Porter at 703-519-9691, ext. 240 or email [email protected] OFFICIAL SHOW GUIDE IT’S A KEEPER!

AUDIENCE AND DISTRIBUTION ADVERTISING RATES* Available to attendees at central Standard Options locations on site. Full Page  $2,385 2/3 Page  $2,290 CONTENT 1/2 Page  $1,920 This event guide provides comprehensive 1/3 Page  $1,690 exhibitor listings, floor plans, seminars and 1/4 Page  $1,485 event information, and companies listed by product categories. DEADLINES Materials Due: May 21, 2021

*Rates are net. No agency discounts apply. MAKE A SPLASH WITH PREMIUM PLACEMENTS

FOLDOUT MAP PREMIUM $5,300 COVER POSITIONS h Full-page color ad adjacent to floor map page. Back Cover $3,815 SOLD h Banner ad on floor map page. Inside Front Cover $3,340 SOLD h Your booth highlighted on map page. Inside Back Cover $3,175 h Large product category ad. FRENCH GATE COVER $7,780 SOLD ASK THE EXPERT ADVERTORIALS Two-page foldout on the front cover. $3,600 A Q&A positioning you as a subject FIRST RIGHT-HAND PAGE/PAGE 3 $3,100 matter expert on your category Be one of the first pages of the guide. h Exclusive! No one but you can cover TABBED DIVIDER $3,100 per side your specific category (e.g., you’ll be Tab pages allow buyers to quickly identify and reference key the only lures expert). information within the directory: h A full-page Q&A — we’ll provide h Display ad on heavy card stock. the questions. h Advertiser chooses the front or back of a specific tab. h Layout will include a photo of you and your booth or product.

July 10–13, 2018

Outdoor Technologies, LLC ...... 5439 H & H Lure Company ...... 3911 OWN THE CATEGORY $3,285 BAIT AND BAIT EQUIPMENT Over Under Clothing ...... 4242 Aerators, bait containers, bait bedding Haesung Enterprise Company, Ltd...... 1700 PDS Equipment ...... 1705 and buckets, live bait and worm HF Hieco Import and Export Pelagic ...... 1813 getters Company, Ltd...... 4555 PlayAction Braid Products ...... 1839, 1940 Lee Fisher International, Inc...... 1929 * Powrtran, Inc...... 2001 Legend Laboratories, Ltd...... 5356 Pradco Outdoor Brands ...... 4831 Mahogany Youth Corporation ...... 3302 h Get the first full-page ad following your product category. Pure Fishing, Inc...... 2536 Marine Metal Products...... 4626 Rachel Screen-Printing Company ...... 4116 Marukyo (Thailand) Company, Ltd...... 4756 Reef ...... 1606 Mechanical Fisher ...... 5553 Reel Legends ...... 5437 Ningbo Chiye RepYourWater ...... 5468 Company, Ltd...... 1502 ** RidgeMonkey ...... 4851 PDS Equipment ...... 1705 Ritual ...... 5429 Plano Synergy ...... 4618 h Rugged Shark Footwear ...... 3114 Promar & Ahi USA ...... 4806 Get the first large ad under your product category header. Salt Life ...... 3608 R & R Tackle, Inc...... 3330 Sawyer Products, Inc...... 5721 Rockfish Sports ...... 4515 Scatri/fishing.evike.com ...... 5442 Shoreline Bait & Tackle ...... 5510 Scott Hawaii ...... 4011 Silver Bait, LLC ...... 3112 Sea Dog Hooked Nation ...... 4502 Smartbaits, Inc...... 4517 Seaguar ...... 2200 Sunwoo Sports Goods Company, Ltd. ...1609 Seaside Graphics, Inc...... 3910 Florida bait producer Sure-Life Laboratories Corporation ...... 5156 Sight Line Provisions ...... 5669 and wholesale distributor TACO Metals, Inc...... 3706 Simms Fishing Products ...... 4668 for 28 years. Technopack Corporation ...... 5813 SK Manufacturing Company, Ltd...... 833 Texas Hunter Products ...... 4730 * Skeleton Offshore ...... 4613 Thundermist Lure Company ...... 3416 Skinny Water Culture ...... 4858 TNO Fishing ...... 1631 Smith ...... 2206 Torpedo Enterprise, Inc...... 3120 Full-page ads will be the closest available FP to the beginning of your category — Snowbee USA, Inc...... 4079 T-Reign Outdoor Products/ SoftScience, Inc...... 1236 Boomerang Tool Company ...... 4246 Southern Lure, Inc...... 1135 Ultimate Gig Lights, LLC ...... 5452 Sperry ...... 3318 Booth 1377 Whisker Seeker Tackle...... 4231 STORMR ...... 3618 Wyld Gear...... 4853 that could be across from your category, or a page in front or behind. Strike King Lure Company ...... 2518 954-941-4665 Zee Bait Company ...... 4021 Sunwoo Sports Goods Company, Ltd. ...1609 www.bionicbait.com BOATING ACCESSORIES Technopack Corporation ...... 5813 Downriggers, cleats, line and TKM Tsuli International Trading, Ltd...... 816 Adventure Products ...... 1818 floatation devices Torch Eyewear ...... 4437 Ambar Soft Baits ...... 1610 Absolute Outdoor, Inc...... 4103 Tormenter Ocean ...... 3206 Animated Lure ...... 3101 ** AFN Fishing & Outdoors ...... 3231 Trophy Technology ...... 4837 Aqua Logic, Inc...... 2913 Anchor Bridle...... 1033 TrueTimber ...... 5446 BaitCloud — Bring the fish to YOU! ...... 1500 Anchor Shock ...... 4729 Product category ads go under main category headers, not sub-categories. Ads UFM Underwear for Men ...... 634 Barracuda Tackle ...... 1036 Anchor Wizard, Inc...... 5511 Under Armour ...... 1218 Beijing Huawen Richwin Fishing Tackle ANGLR ...... 4741 Valley Fashions Outdoors ...... 4019 Company, Ltd...... 1403 ArachNet ...... 1605 Vibe Kayaks ...... 5153 Best Catch Bait Company ...... 3931 Arctic Ice, LLC ...... 4216 Visual Promotions/Frio Ice Chests ...... 4504 Bionic Bait...... 3631 Astral...... 5415 include typesetting and one proof. Publisher reserves the right to edit descriptions Waters Bluff Clothing Company ...... 4641 Biovex USA ...... 1829 B & W Trailer Hitches ...... 4510 WaveLife ...... 1018 Bite-ON Fishing Attractants ...... 4644 Barracuda Tackle ...... 1036 Wellpath International Company, Ltd.... 5512 Bruiser Baits ...... 3733 Bend-Able Products ...... 4648 What The Fin Apparel ...... 2901 Challenge Plastic Products, Inc...... 1812 Bert’s Custom Tackle ...... 2213 White Water ...... 4541 ClearBags ...... 4018 Biyak Boats ...... 4446 Wiley X, Inc...... 5431 Danielson Outdoors ...... 2813 for space and content. Blight Innovations, Inc...... 834 Wuhan LOVE VOX E-commerce DMF Bait Company...... 2931 Boat Bling, Inc...... 1141 Company, Ltd...... 4458 Dynamade Pty., Ltd...... 5453 Bob’s Machine — Jack Plates ...... 4205 Wyld Gear...... 4853 eMinnow Holdings, Inc...... 4753 BOLT Lock ...... 4651 XTRATUF ...... 618 Engel Coolers ...... 4236 Bonafide Kayaks ...... 3836 ZANheadgear ...... 4114 Fish & Game Products ...... 5814 Booyah Clean ...... 4014 Zee Bait Company ...... 4021 Fish Razr ...... 1634 Bracketron ...... 4411 Zeikel Fishing Australia ...... 4420 Fishbites ...... 1022 Brella Brella, LLC ...... 4544 Zeppelin Products, Inc...... 3113 Fishing Buddy ...... 1113 Buff, Inc...... 5137 Flambeau Outdoors...... 4808 Bunker Up Fishin’...... 4716 © Googan Baits ...... 5624 If you chum they will come! ICAST & IFTD 2018  145 Booth 1377 www.bionicbait.com 954-941-4665

For more information, contact Trade Show Coordinator Larkin Porter at 703-519-9691, ext. 240 or email [email protected] SPECIAL SHOW GUIDE OFFERS FOR 10X10 AND 10X20 EXHIBITORS SMALL BUDGET, BIG VISIBILITY

PRODUCTS-AT-A-GLANCE $1,325 Offer buyers a quick visual reference to the hottest products at ICAST. Your ad is placed alphabetically.

July 10–13, 2018

strive to offer the latest in cutting edge HIGHLIGHTED LISTING WITH LOGO materials and design in addition to PEAK FISHING 5672 PHANTOM LURES 4513 providing you, the customer, with friendly 599 West 71st Street 7101 143rd Avenue Northwest, Suite A knowledgeable service and on-time Loveland, CO 80538 Ramsey, MN 55303 delivery so you can do what you do best, 970-622-9601 763-951-2902 build great fishing rods. f: 970-622-9602 e: [email protected] e: [email protected] w: phantomlures.com w: peakfishing.com $250 Since 1996, Phantom Lures has built a PEAK Fishing is a manufacturer of strong and loyal reputation in the fishing premium quality fly tying vises, tools industry by making excellent, custom, and accessories. quality baits that are used by weekend Company Personnel: Al Ritt, Brand warriors, guides and tournament anglers. PANTHER MARTIN 4600 Manager; Allen Schultz, Owner; and Jennie Our tournament-winning lures produce 19 North Columbia Street, Suite 1 actions that put trophy fish on your Stand out on your listing’s page when Brennan, Office Manager Port Jefferson, NY 11777 Brands: PEAK Fishing, PEAK Outdoors line, leaving you with great pictures and 631-473-7308 lifelong memories. f: 631-473-7398 PELAGIC 1813 Company Personnel: Zach Meyer, Global e: [email protected] Account Manager; Jeff Schulte, Production w: panthermartin.com 1660 Placentia Avenue Manager; Nick Cox, Marketing Manager; Costa Mesa, CA 92627 Celebrating 60 years in 2018, and Roger Neilson, Jr., Co-Owner buyers reference companies by name. 949-642-0646 Harrison Hoge, Inc., began selling f: 949-642-8862 their unique line of Panther Martin PHENIX RODS 5100 e: [email protected] lures in 1958. Since then, over 110 w: pelagicgear.com 17156 Woodruff Avenue million lures have sold including Bellflower, CA 90706 swimbaits, rigs, superior frogs and For over 16 years, Pelagic has provided 562-924-5400 spinners in various styles and colors the dedicated waterman with the best f: 562-684-0700 including holographic, hammered, in technical apparel, high-performance We highlight your listing’s background e: [email protected] FishSeeUV and genuine gold and polarized optics, unique lifestyle wear w: phenixrods.com silver plated—with new lures and and ocean-inspired gear and accessories. styles introduced each year. Utilizing proprietary technologies and Phenix Rods is a manufacturer of custom top-of-the-line fabrics, Pelagic products quality fishing rods and fishing lines for Company Personnel: Cecil C. Hoge, give the modern angler the best possible all species from freshwater to saltwater. Jr., President; Lori Michel, Sales advantage when it counts the most. Panther Martin; Theresa Caputo, and logo. Sales Sea Eagle; and John Hoge, Vice PLANO SYNERGY 4618 President PELICAN INTERNATIONAL 1222 602 Fountain Parkway Brands: Panther Martin Fishing Lures, 1000 Place Paul-Kane Grand Prairie, TX 75050 PRODUCT CATEGORIES Sea Eagle Inflatable Boats Laval, QC H7C 2T2 972-352-6600 Canada f: 972-352-6651 PATAGONIA 4687 450-664-1222 e: [email protected] f: 450-664-4522 w: planosynergy.com 259 West Santa Clara Street e: [email protected] OUTDOOR EQUIPMENT (CONT.) Cixi Weite Fishing Tackle Tigress Outriggers & Gear ...... 1413 Ventura, CA 93001 Plano Synergy brings together some of w: pelicansport.com the top brands in the outdoor industry— Otter Products ...... 2100 Company, Ltd...... 4604 Torpedo Enterprise, Inc...... 3120 603-548-8546 giving anglers all they need to be Outdoor Edge Cutlery Corporation ...... 2000 Cixi Xiang Yang Fishing Tackle Vibe Kayaks ...... 5153 e: [email protected] For over 50 years, Pelican has leveraged PRODUCT CATEGORY AD successful. Plano’s offerings include soft Over Under Clothing ...... 4242 Company, Ltd...... 731 The Worth Company ...... 3015 our mastery of thermoforming to Pelican International ...... 1222 Daiwa Corporation...... 5426, 5529, 5626 deliver durable, quality products at bags and hard cases; backpacks and RODS AND ROD ACCESSORIES PDS EQUIPMENT 1705 duffels; hardware and shelving; and boxes Plastica Panaro SRL ...... 4849 Duckett Fishing ...... 1618 Freshwater, saltwater and affordable prices. A commitment to Portarod ...... 4512 Eagle Claw Fishing Tackle ...... 5634 rods and accessories 1934 Seminole Avenue innovation, investment in state-of-the-art of every shape and size. Whatever your ProNav ...... 5408 Eddystone/Tatler Fishing & Outdoors Nashville, TN 37211 technology and rigorous quality control passion; Plano can protect it. Pro-Troll Fishing Products...... 3817 Products ...... 5455 615-812-3001 standards are the cornerstones of our R & R Tackle, Inc...... 3330 Edge World ...... 4248 Small – $850; Large – $900 f: 615-812-3001 business philosophy. F.J. Neil Company, Inc...... 4713 Rack’Em Racks ...... 4408 e: [email protected] Company Personnel: Vincent Bedard, Favorite Fishing USA ...... 5821 Reef ...... 1606 w: mimakiinkjet.com Marketing Director; Margaret Kordas, Vice Fitzgerald Fishing...... 3518 RidgeMonkey ...... 4851 President Business Development; and Florida Fishing Products ...... 4333 PDS Equipment is the leading supplier Riversmith ...... 4082 Frederic Guay, Executive Vice President Guangdong Yonghuang Leisure Products of direct print equipment for the fishing Sawyer Products, Inc...... 5721 Sales and Business Development Scatri/fishing.evike.com ...... 5442 Company, Ltd...... 935 industry. Our equipment can be used for Sea-lect Designs ...... 4711 Halo Fishing ...... 4426 Be the first product that buyers boat wraps, boat manufacturing, carpet SeaSucker ...... 4406 Hardy/Pure Fishing ...... 4682 decals, lure decoration, apparel and Sight Line Provisions ...... 5669 Hatch Outdoors...... 5172 much more. Stealth Fly Products, LLC ...... 4287 Hooker Electric, Inc...... 3534 ICAST & IFTD 2018  113 TackleWebs, Inc ...... 3810 KastKing ...... 5143 TACO Metals, Inc...... 3706 Lew’s Fishing ...... 2500 Tactacam ...... 4558 Lunkerhunt LP...... 4708 TEARepair, Inc...... 4258 Master Fishing Tackle Corporation ...... 5129 see when they search by a specific Technopack Corporation ...... 5813 Maxxon Outfitters ...... 4655 Texas Hunter Products ...... 4730 Mechanical Fisher ...... 5553 Thundermist Lure Company ...... 3416 Nautilus Reels ...... 4871 Tourneytag, LLC...... 1910 Ningbo Euro Sea Trade Company, Ltd. .4647 T-Reign Outdoor Products/ Okuma Fishing Tackle Corporation ...... 1100 Boomerang Tool Company ...... 4246 Project Healing Waters Fly Fishing ...... 5674 Troll-Master, Inc...... 1835, 4712 Pure Fishing, Inc...... 2536 product category. Your ad is placed Ultimate Gig Lights, LLC ...... 5452 Qualia Reels...... 1712 Uncharted Watercraft ...... 2010 Reel Grip, Ltd...... 3317 Vibe Kayaks ...... 5153 Sage ...... 5079 Visual Promotions/Frio Ice Chests ...... 4504 Scatri/fishing.evike.com ...... 5442 Wiley X, Inc...... 5431 SEiGLER Reels ...... 5458, 5668 The Wise Company, Inc...... 1908 Shimano North America Fishing, Inc. ...2036 Wyld Gear...... 4853 Snowbee USA, Inc...... 4079 alphabetically. Yak Power ...... 3731 Star Rods ...... 2531 YakAttack ...... 3218 Svivlo Reels ...... 1041 Yakima Racks...... 5108 TKM Tsuli International Trading, Ltd...... 816 COME SEE US! Zen Tenkara ...... 5552 Waterworks-Lamson ...... 4268 BOOTH #2018 Wuhan LOVE VOX E-commerce REELS Company, Ltd...... 4458 Freshwater, saltwater and fly fishing ZEBCO Brands ...... 1436 reels 13 Fishing ...... 2218 RETAIL PACKAGING Accurate Fishing Products ...... 1826 Shipping, mailing and product American Premier Corporation ...... 1602 protection materials Anything Possible ...... 2018 Athletic Event Supply...... 4348 Ardent Tackle, LLC ...... 5436 Chasing Fin ...... 4316 A DIVISION OF Avet Reels ...... 1932 ClearBags ...... 4018 B & M Pole Company ...... 4409 Edi Grafica Srl ...... 729 Bluefin USA ...... 2131 Larva Lace ...... 5671 Boca Bearing Company...... 1931 L’il Sucker ...... 4441 BOOTH #2018 Catch Company ...... 1031 National Geographic Snorkeler & Cheeky Fishing ...... 4674 Swim ...... 4402 6th Sense Lure Company ...... 4034 China Yangzhou Guotai Company, Ltd. ..4081 Omeals ...... 4111 13 Fishing ...... 2218 Cinnetic ...... 4609 PDS Equipment ...... 1705 Accurate Fishing Products ...... 1826 Cixi City Ruijin Fishing Tackle Salty Bones ...... 1013 AFTCO — American Fishing Tackle Company, Ltd...... 4603 Sea-lect Designs ...... 4711 Company ...... 4826 Technopack Corporation ...... 5813 Akara Fishing...... 3118

154  ICASTfishing.org | theflyfishingexpo.com

For more information, contact Trade Show Coordinator Larkin Porter at 703-519-9691, ext. 240 or email [email protected] MECHANICAL SPECIFICATIONS

Materials required for print products h PDF/X-1a files are required for all ads. View specifications at www.swop.org or http://www.adobe.com/designcenter/acrobat/ articles/acr6pdfx.html. NEED MORE INFORMATION? h Fonts must be outlined or embedded. h All colors should be converted to CMYK (except black text). Contact Trade Show Coordinator Larkin Porter h Crop marks and color bars should be outside printable area (18-point offset). at 703-519-9691, ext. 240 h Only one ad per PDF document. (Submit full-page spreads as single-page files). or email [email protected] Document setup to reserve your preferred placement. h Use Adobe InDesign for ad layouts. For information on creating a PDF/X-1a, visit www.adobe.com. h Photoshop: 300 dpi CMYK or grayscale, 600 dpi minimum bitmap, flattened layers, TIF or EPS format, binary encoding (no JPG and no extra channels). SHOW GUIDE MECHANICAL SPECIFICATIONS h Illustrator: Outline all fonts, flatten transparencies, embed all Publication size: 8-3/8" x 10-7/8" (trim) elements (no links). Trim: Final page dimensions. h All fonts should be OpenType (Type 1 or Multiple Master Fonts Bleed: Size required for an ad to bleed off the edges of a page. are strongly discouraged). (1/8" past trim) h All colors must be CMYK (except black text); Safety/Live Area: All text and graphics not intended to bleed. no PMS/Pantone colors. (1/4" from trim) h Ink density is not to exceed 300%. h Black text 12 points or smaller should be black only. (C=0%, M=0%, Y=0%, K=100%). Covers and Full Page h Reversed text must be a minimum of 10 points. Full-Page Spread Bleed Bleed 17" x 11-1/8" Unacceptable file types 8-5/8" x 11-1/8" Trim 16-3/4" x 10-7/8" Trim Microsoft Word, Excel, PowerPoint or Publisher and Adobe Pagemaker Safety/Live Area 16-1/4" x 10-3/8" 8-3/8" x 10-7/8" or Freehand files will not be accepted. Non-Bleed Ad 15" x 10" Safety/Live Area 7-7/8" x 10-3/8" Submitting digital files Non-Bleed Ad You will receive an email address for file submission approximately six 7" x 10" weeks prior to the materials deadline. If you have questions before this time, please contact your ICAST representative. Important notes h All advertising is subject to ICAST approval. 1/2 Page Horizontal h A minimum $500 late fee will be charged for materials received 1/3 Page 2/3 Page 7" x 5" (no bleed) 2-1/4" x 10" after the deadline. 4-5/8" x 10" (no bleed) h Payment on ad space is due at space deadline. All prices are net. (no bleed) h All signed agreements are firm. Cancellations are nonrefundable. h No agency commission or cash discounts accepted. h All quantities are based on projected attendance and room blocks at the time the rate card is printed. Failure to follow these guidelines may require additional time and cost and/or sacrifice reproduction predictability. The publisher is not responsible for the final reproductive quality of any provided materials that do not meet the defined specifications of the publication. Although every effort is made to preserve advertising 1/4 Page Product Category Ad Products-at-a- 3-1/2" x 5" (no bleed) Glance materials in their original condition, publisher is not responsible for Large 2-1/4" x 5" 2-1/4" x 4-1/2" lost or damaged advertising materials after publication. (no bleed) (no bleed) Please remit payments to: American Sportfishing Association Highlighted Logo with Small Listing 1001 North Fairfax Street 2-1/4" x 2-1/4" Up to 2-1/4" x 1" Suite 501 (no bleed) (Background Alexandria, VA 22314 box color to be determined.) THE AMERICAN SPORTFISHING ASSOCIATION (ASA) is the sportfishing industry’s trade association committed to representing the interests of the sportfishing and boating industries as well as the entire sportfishing community. We give the industry and anglers a unified voice when emerging laws and policies could significantly affect sportfishing business or sportfishing itself. ASA works to ensure that the industry will remain strong and prosperous, as well as to safeguard and promote the enduring economic, conservation and social values of sportfishing in America.

THE WORLD’S LARGEST SPORTFISHING TRADE SHOW EXHIBITION & EVENTS: JULY 20–23, 2021 ORANGE COUNTY CONVENTION CENTER  ORLANDO, FLORIDA

ICASTFISHING.ORG

For more information, contact Trade Show Coordinator Larkin Porter at 703-519-9691, ext. 240 or email [email protected]