MONTSERRAT BARRIGA International projects manager of Binter Canarias International expansion case BINTER is a regional Spanish (and air industry related services) based in the , with over 27 years of operation.

Our primary destinations are within the archipelago of Canary Islands, also connecting internationally Canarias with Western and , starting to internationalise from 2005.

BINTER is the only airline serving several OR in Europe (Canaries, , Azores) and OR in Africa ().

This is an ongoing story of time, perseverance, investment, risk. 2005

Marrakech, El Aaiún and 2012 , , Lisboa, and Nuakchot 2013 , and Azores 2016 Binter Cabo Verde

• Binter has replicated the model of Canarias in Cape Verde

• Connection of Macaronesia 2017 Adding new destinations: Bamako, Dajla and Nuadibu Geographical mobility as a vehicle for regional development: economically and socially

• Africa connected vertically, not horizontally GEOGRAPHICAL MOBILITY IS A

• Supply of air links creates demand and VEHICLE FOR REGIONAL allows development in both origin and DEVELOPMENT: ECONOMICALLY destination AND SOCIALLY.

Local development in the destinations linked to development in Canarias as a global strategy: tourism, medical services, education Challenges & Opportunities

• Social /Political instability • Unfair competition • High bureaucracy • Alliances & code share • Poor infrastructures • Emerging markets • Low local demand • Globalisation

Importance of public support to private initiative • Facilitating visas for Africans • Reducing bureaucracy for • Reducing airport taxes • Marketing regions as touristic destinations • Investing in infrastructures • Allow access to international financing • Students mobility • Languages Thank you Gracias Thank you Merci Obrigado