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Order Estimates Requested By: 7/14/14 Order Due Date: 9/5/14 Release Date: Early November 2014 Adventure Time Card Wars Hero Pack #1 Contents Summary: • 15 Oversized Adventure Time Card Wars Hero Cards • 1 Rules Sheet Game Summary Your Adventure Time Card Wars game is about to get personal! Now play AS your favorite character from the show: Finn, Jake, BMO, Lady Rainicorn, Princess Bubblegum, Lumpy Space Princess, Cosmic Owl, Tree Trunks, Billy, and many more. Your new in-game persona also grants you a special ability that will work wonders with the decks from the Collector’s Packs, or your own customized decks. Hero cards sit next to the battlefield and can affect play each and every turn. Your games will take on new life with a Hero card by your side, powering your way to victory and Cool Guy status! Key Selling Points • Introduces fan-favorite characters to the game. You play Card Wars as that character! • Each character has a uniquie Hero Power that adds new punch to your already sweet decks. • Introduces new characters who have not yet been associated with Card Wars. • Replayability is increased dramatically. Play a new Hero with an old deck and discover new paths to victory! Marketing Support • Online media advertising on consumer and retail trade sites including boardgamegeek.com and ICV2.com. ©2014 Cryptozoic Entertainment. 25351 Commercentre Drive, Suite 250 Lake Forest, CA 92630 All Rights Reserved. ADVENTURE TIME™, CARTOON NETWORK, the logos, and all related characters and elements are trademarks of and © Cartoon Network. (s14) • Game reviews and press coverage across major hobby, comic and gaming media outlets to support game launch. • Heavily promoted at major gaming and hobby events throughout the year including San Diego Comic Con, GenCon, and Origins via live play demos and promo card giveaways. • Review copies sent to online media ranging from enthusiast outlets (hobby gaming, comic and general pop culture) to video game outlets (GameSpot, IGN, Kotaku) for expanded consumer exposure. • Launch expanded product page Cryptozoic.com and constant online media presence on the Cryptozoic Entertainment Facebook page to announce game, run special promotions and introduce new cards and artwork on a continued basis up until launch • Cross-promotions with Cartoon Network and D3 Publisher via giveaways, contents and announcements on the Cartoon Network website and Adventure Time Facebook page and at conventions/special events. • Exclusive gameplay promo cards that will be distributed via events and special consumer and retail promotions. At a Glance • Number of Players: 2 • For Ages: 10 and up • Playing Time: 15–30 minutes • Requires an Adventure Time Card Wars Collector’s Pack to play. Ordering Information: Available to ship: English available internationally, for localized product please check with your sales representative. Item Contents UPC ISBN MSRP Preliminary Descri Dimensions ption Tuck 15 Hero Cards, 1 978-1-61768- $7.99 3.25”x4.25”x.5” Box Rule Sheet 391-6 .5lbs Display NA $207.74 7”x7”x9” Estimate Case 26 Boxes/Case 13lbs ©2014 Cryptozoic Entertainment. 25351 Commercentre Drive, Suite 250 Lake Forest, CA 92630 All Rights Reserved. ADVENTURE TIME™, CARTOON NETWORK, the logos, and all related characters and elements are trademarks of and © Cartoon Network. (s14) .

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