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P R O D U C T B O PRODUCT BOOK Information and training materials for FM WORLD Business Partners May 2017 CONTENTS FRAGRANCES . 3 PURE . 6 PERFUME FOR HER 50 ml . 7 PERFUME FOR HIM 50 ml . 17 CLASSIC COLLECTION . 22 PERFUME FOR HER 15 ml . 23 LUXURY COLLECTION WOMAN . 24 PERFUME FOR HER 30 ml . 25 PERFUME FOR HER 50 ml . 26 EAU DE PARFUM FOR HER 100 ml . 35 PERFUME FOR HIM 50 ml . 37 EAU DE PARFUM FOR HIM 100 ml . 38 INTENSE . 44 PERFUME FOR HER 50 ml . 45 PERFUME FOR HIM 50 ml . 48 PHEROMONE . 49 PERFUME FOR HER 50 ml . 50 PERFUME FOR HIM 50 ml . 52 YOUTH COLLECTION . 53 EAU DE TOILETTE FOR GIRLS 30 ml . 54 EAU DE TOILETTE FOR BOYS 30 ml . 54 FEDERICO MAHORA SKIN CARE . 55 COMPLETE CARE CREAM . 56 PERFUMED COSMETICS FOR HER . 57 PERFUMED COSMETICS FOR HIM . 61 FRAGRANCE-FREE COSMETICS . 63 SUN CARE, AFTER SUN PRODUCTS AND SELF-TANNERS . 64 ALOE VERA . 78 HELLO HONEY . .. 81 TRIUMPH OF ORCHIDS . 84 ß-GLUCAN ACTIVE . 86 GOLD REGENESIS . 93 REFRESHING COLLECTION FOR HIM . 97 HAIR CARE COSMETICS . 99 FOOT CARE COSMETICS . 102 AQUA MAGIC . 105 SALES SUPPORT MATERIALS . 107 LISTS OF PRODUCTS BY FRAGRANCE GROUPS . 110 FRAGRANCES ` ABOUT FRAGRANCES All Federico Mahora fragrances are genuine FM WORLD fragrances . They are made in Perfand near Wrocław, with which FM WORLD has been working from the very beginning of the existence of the company. A team of qualified specialists with long experience in the perfume industry ensures the quality of the fragrances. ` FRAGRANCE Fragrance determines the amount of fragrance composition in a product, and at the same time assigns it to the appropriate group (perfume, perfume waters, eaux de toilette, etc.). As a standard, FM WORLD offer includes two types of perfume products: perfumes for her and for him (with 20% of fragrance) and eaux de parfum (with 16% of fragrance). Some fragrances for her and most for him in the Luxury Collection are available as eau de parfum. Selected fragrances in the PURE line are also available in the INTENSE version with higher fragrance content: perfumes for him with 24% of fragrance and perfumes for her with as much as 30% of fragrance. Fragrances in the Youth Collection are eaux de toilette. ` FRAGRANCE FAMILIES All Federico Mahora fragrances have been assigned to appropriate fragrance (olfactoric) families in accordance with the best perfume practice. Federico Mahora fragrance enthusiasts can choose from among energising and fresh citrus, sensual chypre, intense and enveloping oriental, light water, elegant woody, masculine fougère, and very feminine floral fragrances. 3 The FM WORLD branded products are genuine products by FM WORLD.. FRAGRANCES FLORAL The floral fragrance family is the largest and most diverse group of scents. It is the essence of femininity expressed in fragrant roses, peony, jasmine oils, combined with the freshness of fruits or intensity of exotic spices. The floral fragrances family is divided into seven subfamilies: floral-fruit, floral-oriental, floral-water, floral-green, and floral-aldehydee, floral-citrus and floral-woody. ORIENTAL Oriental scents are sensual and seductive. These are compositions with warm and exotic colours. They contain sweet notes of vanilla, spicy aromas of cardamom, cinnamon and clear accents of incense and ambergris. The oriental group includes a few subgroups, including: floral, fruity, spicy and woody. CHYPRE Unique woody compositions, herb-soil patchouli aroma, aromatic bergamot oil, castoreum or cedar oil, these notes pump in the heart of chypre fragrances. The name of the group comes from the French name for Cyprus. Fragrances in this group have been divided into subfamilies, including chypre-fruit, chypre-woody, chypre-oriental and chypre-floral. CITRUS Fresh and juicy fruits – lime, lemon, orange and bergamot – create an extremely refreshing citrus group, providing invigorating experience and an incredible energy boost. Initially the fragrances from this group were created mainly for men but the group is now considered universal. Depending on the composition formula, the citrus fruit family is divided into four subgroups: lemon, mandarin, orange and fruity . 4 The FM WORLD branded products are genuine products by FM WORLD. FRAGRANCES WOODY Warm and rich notes of sandalwood and guaiacum, patchouli oils, combined with a bit raw, yet refined aromas of cedar and vetiver create an elegant and sophisticated group of woody fragrances. The group of woody fragrances is divided into a few subfamilies, including floral, fruity and oriental. FOUGÈRE Fern and lavender complemented by oak moss, fresh herbs or coumarin, create an intriguing family of fougère fragrances . Its name is derived from French and means “fern”. The history of this group dates back to the 19th century – it was then that the most well-known fragrance composition in this group was created: Fougère Royale. Due to its composition, this group is divided into subgroups dependent on the dominant note: lavender or fern. W A T E R The group of water scents is one of the youngest fragrance families. Cool, invigorating notes of sea breeze, water flowers and grasses, complemented by hints of green or metallic are dominant in this family. They envelop your body with light shimmering mist. 5 The FM WORLD branded products are genuine products by FM WORLD. PURE PURE is a line of perfumes with 20% fragrance, locked in elegant 50 ml bottles. It’s an aromatic gallery featuring as many as 85 compositions, each of which offers a range of fragrance notes . 6 The FM WORLD branded products are genuine products by FM WORLD.. PERFUME FOR HER 50 ml PURE 01 PURE 07 Character: cool and warm at the same time Character: balanced, mild Fragrance notes: Fragrance notes: Top notes: lemon, tea, cranberry Top notes: pineapple, peony, sweet pea Heart notes: jasmine, peony, water lily Heart notes: freesia, jasmine, lily Base notes: woody notes, patchouli Base notes: sandalwood, cedar, musk Fragrance family: Floral Fragrance family: Floral Type: Mysterious Type: Business Capacity: 50 ml Capacity: 50 ml Fragrance: 20% Fragrance: 20% Ingredients: Alcohol Denat ,. Fragrance/Parfum, Ingredients: Alcohol Denat., Fragrance/Parfum, Butylphenyl Limonene, Linalool, Butylphenyl Methylpropional, Hexyl Methylpropional, Hexyl Cinnamal, Linalool, Limonene, Cinnamal, Citral, Citronellol, Eugenol, Benzyl Benzoate, Hydroxycitronellal, Alpha-Isomethyl Ionone, Citronellol, Geraniol Geraniol, Citral, Eugenol, Benzyl Benzoate, Cinnamyl Alcohol, Isoeugenol, Benzyl Alcohol, Benzyl Salicylate, Amyl Cinnamal PURE 05 Character: intriguing, modern PURE 09 Fragrance notes: Character: deeply memorable, magical Top notes: freesia, gardenia Fragrance notes: Heart notes: sandalwood, rose, coriander Top notes: violet, cardamom, green fruits Base notes: vanilla, vetiver, patchouli Heart notes: almond, jasmine Fragrance family: Chypre Base notes: vanilla, musk Type: Sensual Fragrance family: Oriental Capacity: 50 ml Type: Mysterious Fragrance: 20% Capacity: 50 ml Ingredients: Alcohol Denat ,. Fragrance/Parfum, Fragrance: 20% Butylphenyl Methylpropional, Hydroxycitronellal, Linalool, Ingredients: Alcohol Denat., Fragrance/Parfum, Benzyl Alpha-Isomethyl Ionone, Citronellol, Geraniol, Limonene, Salicylate, Hexyl Cinnamal, Amyl Cinnamal, Alpha-Isomethyl Eugenol Ionone, Linalool, Coumarin, Limonene, Hydroxycitronellal, Amylcinnamyl Alcohol, Citral, Benzyl Alcohol, Benzyl Cosmetics available in the series: Cinnamate, Geraniol, Benzyl Benzoate Pheromone, Intense, antiperspirant Cosmetics available in the series: Intense PURE 06 Character: ethereal, discrete Fragrance notes: Top notes: lemon, bergamot, mint Heart notes: orange, green tea Base notes: oakmoss, ambergris Fragrance family: Citrus Type: Fresh Capacity: 50 ml Fragrance: 20% Ingredients: Alcohol Denat ,. Fragrance/Parfum, Linalool, Citronellol, Limonene, Hexyl Cinnamal, Geraniol, Butylphenyl Methylpropional, Benzyl Salicylate, Citral, Isoeugenol, Benzyl Alcohol, Amyl Cinnamal 7 The FM WORLD branded products are genuine products by FM WORLD. PERFUME FOR HER 50 ml PURE 10 PURE 17 Character: stimulating, sweet Character: stimulating, sweet Fragrance notes: Fragrance notes: Top notes: tangerine, ivy leaves, champaca flowers Top notes: melon, peach, apple Heart notes: jasmine, African orchid, rose Heart notes: freesia, lily, mimosa, tuberose, jasmine Base notes: amaranth wood, blackberries, musk Base notes: cedar, ylang-ylang, musk Fragrance family: Floral Fragrance family: Floral Type: Provocative Type: Sexy Capacity: 50 ml Capacity: 50 ml Fragrance: 20% Fragrance: 20% Ingredients: Alcohol Denat ,. Fragrance/Parfum, Ingredients: Alcohol Denat ,. Fragrance/Parfum, Linalool, Butylphenyl Methylpropional, Linalool, Hexyl Cinnamal, Limonene, Hexyl Cinnamal, Alpha-Isomethyl Ionone, Benzyl Salicylate, Citronellol, Alpha-Isomethyl Ionone, Benzyl Salicylate, Citronellol, Citral, Isoeugenol, Benzyl Hydroxycitronellal, Limonene, Geraniol, Benzyl Benzoate, Alcohol Cinnamyl Alcohol, Citral, Benzyl Alcohol, Eugenol, Cosmetics available in the series: Farnesol, Amyl Cinnamal Intense Cosmetics available in the series: Pheromone, Intense PURE 18 PURE 12 Character: radiant, alluring Fragrance notes: Character: hypnotising, seductive Top notes: orange, orange blossom Fragrance notes: Heart notes: rose, jasmine, ylang-ylang Top notes: passion flower Base notes: white musk, vetiver, tonka bean, vanilla Heart notes: jasmine, gardenia Fragrance family: Chypre Base notes: vanilla, maple, vetiver Type: Provocative Oriental Fragrance family: Capacity: 50 ml Sensual Type: Fragrance: 20% 50 ml Capacity: Ingredients:
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