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Integrating Transportation Demand Management Into the Planning and Development Process a Reference for Cities Prepared in Partnership with HNTB

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Integrating Transportation Demand Management Into the Planning and Development Process a Reference for Cities Prepared in Partnership with HNTB Commute Integrating Transportation Demand Management Into the Planning and Development Process a reference for cities prepared in partnership with HNTB final | May 2012 1394 Acknowledgements SANDAG COMMITTEES AND OTHER WORKING GROUPS Transportation Committee Regional Planning Committee San Diego Regional Planning Technical Working Group Cities/County Transportation Advisory Committee San Diego Regional Traffic Engineers Council SANDAG STAFF Antoinette Meier, Associate Regional Planner, Project Manager Dan Martin, Principal Planner, iCommute Maria Filippelli, Regional Planner II HNTB CONSULTANT TEAM Elizabeth Young, AICP, Senior Planner/Associate Vice President Richard Hawthorne, P.E., Senior Project Manager Anna Borrell Rovira, E.I.T., Engineer I Integrating Transportation Demand Management into the Planning and Development Process ii Table of Contents 1. Transportation Demand Management (TDM) and San Diego Region Jurisdictions ................................... 1 2. Why TDM? ............................................................................................................................................. 3 3. How TDM Fits into the Local Planning Process ........................................................................................ 5 Long Range Plans: ....................................................................................................................................................... 5 Types of Long-Range Plans .......................................................................................................................................... 5 Mid-Range Plans: ........................................................................................................................................................ 7 Types of Mid-Range Plans ............................................................................................................................................ 7 Short Range Plans: ...................................................................................................................................................... 9 Types of Short-Range Plans: ........................................................................................................................................ 9 4. Implementation of TDM ....................................................................................................................... 10 Urban Design, Site Development and Parking ............................................................................................................ 10 Urban Design ............................................................................................................................................................ 10 Site Development ...................................................................................................................................................... 12 Trip Reduction Ordinances ......................................................................................................................................... 13 Development Agreements ......................................................................................................................................... 15 Employer Commute Trip Reduction Programs ............................................................................................................ 17 Parking Strategies ..................................................................................................................................................... 20 Developing Successful TDM Strategies and Programs ................................................................................................. 24 Table 1: TDM Strategies Matrix .................................................................................................................................. 25 5. Managing and Monitoring TDM ........................................................................................................... 26 Managing TDM Programs .......................................................................................................................................... 26 Measuring the Success of TDM Strategies & Programs ............................................................................................... 26 Measuring Success .................................................................................................................................................... 27 Cash for Commuters 2007 and 2008 Program Results ............................................................................................... 27 Table 2: TDM Strategies Evaluation Matrix ................................................................................................................. 30 Appendices................................................................................................................................................... 34 A. Resources ................................................................................................................................................. 35 Program Support ....................................................................................................................................................... 35 Regional Commuter Assistance Program .................................................................................................................... 35 Parking Tools ............................................................................................................................................................ 36 Land Use Tools .......................................................................................................................................................... 36 Design Guidelines ..................................................................................................................................................... 36 Funding Opportunities for Capital and Planning Projects ............................................................................................ 37 B. Participating in TDM Outside of the Planning and Development Process ................................................... 37 C. Sample Trip Reduction Ordinance – Cambridge, MA ................................................................................ 39 D. Sample Employer Trip Reduction Ordinance – Santa Monica .................................................................... 45 6. Works Cited ......................................................................................................................................... 47 Integrating Transportation Demand Management into the Planning and Development Process iii 1. Transportation Demand Management (TDM) and San Diego Region Jurisdictions The San Diego region has grown rapidly over the last 40 years with a population increase of nearly 60 percent. According to the 2050 Regional Growth Forecast, the population will continue to grow by an additional 33 percent reaching 4.4 million residents in the next 40 years. Meeting the transportation needs of this growing population requires a comprehensive and multimodal approach. Some solutions include capital projects like new rail infrastructure, High Occupancy Vehicle (HOV) lanes, managed lanes, and bicycle network improvements. Other solutions include enhanced or increased public transit services such as Bus Rapid Transit, trolley, and commuter rail. While these projects require considerable time and resources to plan and implement, programs and services that reduce or manage travel demand (Transportation Demand Management or TDM) are cost effective, flexible, and can be executed in shorter time frames. While TDM will not eliminate the need for new transportation infrastructure or services, it does contribute to the effective and efficient use of the region’s transportation infrastructure. Defining TDM: TDM refers to a variety of strategies that change travel behavior (how, when, and where people travel) in order to improve transportation system efficiency and achieve key regional objectives, such as reduced traffic congestion, increased safety and mobility, and energy conservation and emission reductions (Victoria Transport Policy Institute). Typical TDM programs reduce Single Occupant Vehicle (SOV) trips through ridesharing initiatives such as carpooling and vanpooling; alternative work schedules and teleworking; and the use of transit, biking, and walking to work. However, TDM strategies should not be TDM is a key component of the limited to just commute trips. TDM strategies, programs, and plans are most 2050 Regional Transportation effective when considered for all trips and at all geographic levels--from a Plan and Sustainable specific site, to a neighborhood, city, and regional or state levels – creating a Communities Strategy as a cost- comprehensive and coordinated approach. effective means for easing TDM is a key component of the San Diego 2050 Regional Transportation traffic congestion and reducing Plan (2050 RTP) and its Sustainable Communities Strategy (SCS) as a way to air pollution, while improving ease traffic congestion and reduce air pollution, while improving the the commute for thousands of commute for thousands of San Diego region residents. TDM programs play a San Diego region residents. critical role in achieving regional Greenhouse Gas (GHG) emissions to state- mandated levels and are incorporated into SCS, a required element of the 2050
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