Mondelez International Highlights Progress on Margin Improvement and Growth Strategies
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Earnings Release Listen to Webcast
February 12, 2014 Mondelez International Reports 2013 Results Financial Schedules and GAAP to Non-GAAP Information Earnings Release Listen to Webcast Full Year Highlights ● Net revenues increased 0.8%; Organic Net Revenues(1) grew 3.9%, despite a (0.8)pp impact from lower coffee revenues ● Strong market share performance(2) with nearly 70% of revenues gaining or holding share ● Emerging markets revenues increased nearly 9%; BRIC markets up nearly 10% ● Operating Income margin was 11.2%; Adjusted Operating Income(1) margin was 12.0% ● Diluted EPS was $2.19; Adjusted EPS(1) was $1.51, up 13.5% on a constant currency basis ● Company repurchased $2.7 billion of shares ● Net debt reduced by $0.5 billion; tendered and refinanced $3 billion of higher cost debt Fourth Quarter Highlights ● Net revenues decreased 0.1%; Organic Net Revenues increased 2.5%, despite a (0.7)pp impact from lower coffee revenues ● Operating Income margin was 10.6%; Adjusted Operating Income margin increased 2.9 pp to 13.9% ● Diluted EPS was $1.00; Adjusted EPS was $0.42, up 16% on a constant currency basis 2014 Outlook ● Organic Net Revenue to grow at or above category growth, approximately 4% ● Adjusted Operating Income growth of low double digits on a constant currency basis, resulting in an expected Adjusted Operating Income margin in the high 12% range ● Adjusted EPS of $1.73 to $1.78, up double digits on a constant currency basis DEERFIELD, Ill., Feb. 12, 2014 /PRNewswire/ -- Mondelez International, Inc. (NASDAQ: MDLZ) today reported 2013 results, in line with recent expectations. -
Curriculum Vitae
Career BIO - JOSE GORBEA Jose Gorbea joined HP in 2017 and is Head of HP Graphics Solutions for Brands in EMEA. Jose is a passionate marketing leader & keynote speaker with solid expertise & thought leadership across the marketing mix, coupled with a strong track record on revitalizing brands by inspiring teams to deliver breakthrough brand strategies & award-winning campaigns. He has led for nearly 20 years the overall marketing strategy & execution of well established brands such as Kit Kat, Crunch, Cadbury, Milka, Toblerone, belVita, Ritz, Philadelphia, Trident and Stimorol across numerous geographies such as Latam, Europe and Global. In his last role at Mondelez, he was the Head of Marketing & Digital Operations for Europe. Jose has helped shape the marketing culture in global organizations with a socially responsible, competitive & winning mindset by strengthening marketing capabilities in Nestle, Mondelez and HP. Jose holds a digital marketing certification from the Google Marketing Academy which makes him an asset for delivering brand solutions in a digital world. • Recognized by CNN's Grupo Expansion with a Marketing Monster Award in delivering one of the best performing marketing campaigns of 2010 in Mexico with the Nestle 'Carlos V' brand (Link → http://expansion.mx/monstruos- de-la-mercadotecnia-2010/2010/10/20/nestle-juega-y-reposiciona-a-carlos-v) • Recognized by Mondelez with the 'Best Brand Revitalization' Award in 2016 for successfully turning around the Stimorol chewing gum brand in Europe. SCHOLARSHIP / CERTIFICATIONS • IBEROAMERICANA UNIVERSITY – Mexico City - Business Management Bachelor Degree (1996-2000) / Marketing Specialty Degree (1999-2000) • GOOGLE DIGITAL ACADEMY – Europe - Squared Guru Certification – Digital Marketing (2017) PROFESSIONAL EXPERIENCE • MONDELEZ EUROPE – Zurich, Switzerland - Marketing & Digital Operations Head - Europe – (Feb’16 – Aug’17) - Gum Category Lead Europe – (Mar’14 – Jan’16) - Innovation Platform Lead – Toblerone, Cadbury and Milka – (Jan’11 – Mar’14) • NESTLE MEXICO - Sr. -
Mondelez International Announces $50 Million Investment Opportunity for UK Coffee Site
November 7, 2014 Mondelez International Announces $50 Million Investment Opportunity for UK Coffee Site - Proposal coincides with Banbury coffee plant's 50th anniversary - Planned investment highlights success of Tassimo single-serve beverage system - Part of a multi-year, $1.5 billion investment in European manufacturing BANBURY, England, Nov. 7, 2014 /PRNewswire/ -- Mondelez International, the world's pre-eminent maker of chocolate, biscuits, gum and candy as well as the second largest player in the global coffee market, today announced plans to invest $50 million (£30 million) in its Banbury, UK factory to build two new lines that will manufacture Tassimo beverage capsules. Tassimo is Europe's fastest growing single-serve system, brewing a wide variety of beverages including Jacobs and Costa coffees and Cadbury hot chocolate. The decision is part of Mondelez International's multi-year investment in European manufacturing, under which $1.5 billion has been invested since 2010. The planned investment will create close to 80 roles and coincides with the 50th anniversary of the Banbury factory, which produces coffee brands such as Kenco, Carte Noire and Maxwell House. The Tassimo capsules produced in Banbury will be exported to Western European coffee markets in France and Spain as well as distributed in the UK. "Tassimo is a key driver of growth for our European coffee business, so this $50 million opportunity is a great one for Banbury," said Phil Hodges, Senior Vice President, Integrated Supply Chain, Mondelez Europe. "Over the past 18 months, we've made similar investments in Bournville and Sheffield, underscoring our commitment to UK manufacturing. -
Think 53: Food Talks Dan Jurafsky & Yoshiko Matsumoto
Think 53: Food Talks Dan Jurafsky & Yoshiko Matsumoto Sound Symbolism and Synesthesia (and Wheat Thins and Rocky Road) Thursday, April 13, 2017 Conventionalism vs. Naturalism Conventionalism: What’s in a name? that which we call a rose By any other name would smell as sweet Shakespeare, Romeo and Juliet Naturalism: There is an inherently correct name for everything for both “Greeks and barbarians.” Plato, Cratylus John Locke 1632-1704 “Thus we may conceive how words, which were by nature so well adapted to that purpose, came to be made use of by men as the signs of their ideas; not by any natural connection that there is between particular articulate sounds and certain ideas, for then there would be but one language amongst all men; but by a voluntary imposition, whereby such a word is made arbitrarily the mark of such an idea.” Of the Signification of Words Book 3 Chapter II Xúnzi 荀子 Written by Xún Kuàng荀況 Confucian scholar, 3rd century BCE “Names have no intrinsic appropriateness. One agrees to use a certain name and issues an order to that effect, and if the agreement is abided by and becomes a matter of custom, then the name may be said to be appropriate… Names have no intrinsic reality.” What could Naturalism Mean? Now the letter r, as I was saying, appeared to the imposer of names an excellent instrument for the expression of motion; and he frequently uses the letter for this purpose: for example, in the actual words rein and roe he represents motion by r; also in the words tromos (trembling), trachus (rugged); and again, in words -
Kraft Foods Nurtures the Next Generation of Dominican Cocoa Farmers with Launch of Cocoa Partnership
October 17, 2011 Kraft Foods Nurtures The Next Generation Of Dominican Cocoa Farmers With Launch Of Cocoa Partnership Partners with United States Agency For International Development (USAID) Five-Year Plan Will Help 10,000 Small-Scale Farmers NORTHFIELD, Ill., Oct. 17, 2011 /PRNewswire/ -- Kraft Foods (NYSE) is launching its successful Cocoa Partnership to the Dominican Republic in a five-year commitment with the United States Agency for International Development (USAID). Working together, the Cocoa Partnership and USAID hope to increase the yield and quality of Dominican cocoa, while improving farmer livelihoods and communities. The program will reach 10,000 small-scale cocoa farmers of the Conacado cooperative with training on farming techniques, post-harvest practices and supplemental income opportunities. The Cocoa Partnership – established by Cadbury in 2008 – has committed 45 million pounds Sterling (approximately $70 million) to invest in cocoa farming in Ghana, India, Southeast Asia and the Caribbean over 10 years. The program is already in 100 Ghanaian communities, with plans to double in size by year-end. The Partnership has forged successful alliances with The Ghana Cocoa Board and Kuapa Kokoo, a Fairtrade co-op comprised of 60,000 farmers and their families. "As we've seen in Ghana, the Cocoa Partnership's success depends on the collaborations we establish," said Bharat Puri, Senior Vice President, Global Chocolate, Kraft Foods. "The challenges facing today's cocoa farmer cannot be solved by any one company or organization. Only by working together – public and private sectors along with farmers and civil society – will we be able to make the difference that's needed." "Public-private partnerships like this one are a key part of USAID's development strategy in the Latin American and Caribbean region, because it has benefits for all the stakeholders," said Mark Feierstein, USAID's Assistant Administrator for Latin America and the Caribbean. -
Private & Confidential
Private & Confidential SAARF AMPS 2008B 2008B Rolling Average Release Layout (Jan - Dec '08) ADULTS with Branded Products PRELIMINARY Prepared for:- South African Advertising Research Foundation (SAARF®) Copyright Reserved Mar-09 SAARF COPYRIGHT The copyright of this report is reserved under the Copyright Act of the Republic of South Africa. No part of this publication may be reproduced by any means or used in any form by persons or organisations other than the members of the South African Advertising Research Foundation (SAARF) without the prior written permission of the Chief Executive Officer of the Foundation. Members of the Foundation who reproduce or publish information from the SAARF AMPS® Reports should make clear reference to the source of such information and should lodge a copy or details of the material reproduced or published with the Chief Executive Officer of the Foundation at the time of its release. No use or attempted use of data published in or derived from any of the SAARF AMPS® family of research reports in a court of law is permissible. SAARF AMPS® data may not be used in governmental proceedings except with the explicit permission of SAARF; such permission shall be sought in advance for clearly defined purposes separately in every instance. Private and Confidential SAARF AMPS® 2008B SECTION (2008B Rolling Average Release Layout) Prepared for: South Africa Advertsing Research Foundation (SAARF) Prepared by: Shonigani - Nielsen Media Research (An operating division of ACNielsen Marketing and Media (Pty) Ltd.) ® 2009/03/16 SAARF AMPS 2008B AMPS ® 2008B CD PAGE A TECHNICAL DATA Informants : 21083 Adult Population : 31305 H/Hold Weight : 11139 Cards Per : 1-49,51,52,54,55,56,68,73-75,91-93,202-299,300-311,501-504 Questionnaire Questionnaire No. -
Kraft Foods Produktoversigt
Kraft Foods Produktoversigt Kaffe og cacao . Chokolade . Kiks . Tyggegummi og bolsjer BR352/DK/04.2012/932186/Abena Grafisk BR352/DK/04.2012/932186/Abena “Kaffe dufter som friskmalet himmel“ Jessi Lane Adams Gevalia 1853 Professionel - formalet Varenr. Varebeskrivelse Størrelse Antal pr. karton 121655 Gevalia 1853 Professionel 1000 g 6 121657 Gevalia 1853 Professionel 175 g 30 121656 Gevalia 1853 Professionel 65 g 64 Gevalia økologisk - formalet Varenr. Varebeskrivelse Størrelse Antal pr. karton 121600 Gevalia Professionel Økologisk 1000 g 6 121620 Gevalia Økologisk 400 g 16 121626 Gevalia Professionel Økologisk 175 g 30 121659 Gevalia Professionel Økologisk 65 g 64 Gevalia Professionel - formalet Varenr. Varebeskrivelse Størrelse Antal pr. karton 121661 Gevalia Professionel Rød 1000 g 6 121605 Gevalia Professionel Rød 500 g 12 121660 Gevalia Professionel Rød 175 g 30 121625 Gevalia Professionel Rød 65 g 64 Karat Professionel - formalet Varenr. Varebeskrivelse Størrelse Antal pr. karton 121643 Karat Professionel Plantage 500 g 12 121606 Karat Professionel Rubin 500 g 12 121662 Karat Professionel Rubin 65 g 64 2 Uanset hvor i verden du befinder dig, kender du allerede til flere af Kraft Foods produkter. Se Abenas sortiment fra Kraft Foods, så finder du måske en af dine egne favoritter. Kraft Foods stærke mærkevarer gør dem til markedsførende inden for områderne chokolade, kaffe, kiks og andre fødevarer som chokoladedrik, smøreost, bagværk og desserter. Gevalia - helbønner Varenr. Varebeskrivelse Størrelse Antal pr. karton 121636 Gevalia 1853 Professionel 1000 g 8 121658 Gevalia Professionel Økologisk 1000 g 8 Mastro Lorenzo - helbønner til espressokaffe Varenr. Varebeskrivelse Størrelse Antal pr. karton 121602 Mastro Lorenzo Aroma Oro Økologisk 1000 g 8 121603 Mastro Lorenzo Aroma Bar 1000 g 8 3 Gevalia - instant Varenr. -
Global Brand List
Global Brand List Over the last ten years Superbrand, Topbrand and Grande status in over 10 countries: Marque status have become recognised as the benchmark for brand success. The organisation has produced over 5000 case DHL, American Express, Audi, AVIS, Sony, studies on brands identified as high achievers. These unique McDonald's, MasterCard, Philips, Pepsi, Nokia, stories and insights have been published in 100 branding bibles, Microsoft, Gillette, Kodak and Heinz. 77 of which were published in Europe, the Middle East and the Indian sub-continent. The following brands have achieved Superbrands ® 1C Aim Trimark Amstel Asuransi Barbie 3 Hutchison Telecom AIMC *Amsterdam AT Kearney Barca Velha 3 Korochki Air Asia Amsterdam Airport Atlas Barclaycard 36,6 Air Canada Amway Atlas Hi-Fi Barclays Bank 3FM Air France An Post Aton Barista 3M Air Liquide Anadin atv BARMER 7-Up Air Miles Anakku Audi Barnes & Noble 8 Marta Air Sahara Anchor Audrey Baron B A Blikle Airbus Ancol Jakarta Baycity Aurinkomatkat Basak¸ Emeklilik A&E Airland Andersen Consulting Australia Olympic Basak¸ Sigorta A-1 Driving Airtel Andersen Windows Committee BASF AA2000 AIS Andrex Australia Post Basildon Bond AAJ TAK Aiwa Angel Face Austrian Airlines Baskin Robins AARP Aji Ichiban Anlene Auto & General Baso Malang AB VASSILOPOULOS Ak Emekliik Ann Summers Auto Bild Bassat Ogilvy ABBA Akari Annum Automibile Association Bata abbey Akbank Ansell AV Jennings Batchelors ABC Al Ansari Exchange Ansett Avance Bates Abenson Inc Al Ghurair Retail City Antagin JRG AVE Battery ABN Amro -
MONDELĒZ INTERNATIONAL, INC. (Exact Name of Registrant As Specified in Its Charter)
UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of earliest event reported): May 5, 2015 Ē MONDEL Z INTERNATIONAL, INC. (Exact name of registrant as specified in its charter) Virginia 1-16483 52-2284372 (State or other jurisdiction (Commission (I.R.S. Employer of incorporation) File Number) Identification No.) Three Parkway North, Deerfield, Illinois 60015 (Address of principal executive offices, including zip code) (847) 943-4000 (Registrant’s telephone number, including area code) Not Applicable (Former name or former address, if changed since last report.) Check the appropriate box below if the Form 8-K filing is intended to simultaneously satisfy the filing obligation of the registrant under any of the following provisions (see General Instruction A.2. below): Written communications pursuant to Rule 425 under the Securities Act (17 CFR 230.425) Soliciting material pursuant to Rule 14a-12 under the Exchange Act (17 CFR 240.14a-12) Pre-commencement communications pursuant to Rule 14d-2(b) under the Exchange Act (17 CFR 240.14d-2(b)) Pre-commencement communications pursuant to Rule 13e-4(c) under the Exchange Act (17 CFR 240.13e-4(c)) Item 7.01. Regulation FD Disclosure. On May 5, 2015, we issued a press release announcing that we and D.E Master Blenders 1753 B.V. have received conditional approval from the European Commission to combine our respective coffee businesses into a new company, to be called Jacobs Douwe Egberts, that we previously announced on May 7, 2014. -
JACOBS CAREER FAIR Explore Your Professional Future
JACOBS CAREER FAIR Explore your professional future FEB. 27, 2019 14:00–18:00 JACOBS UNIVERSITY, CAMPUS CENTER WWW.JACOBSCAREERFAIR.DE PROGRAM & EXHIBITOR CATALOGUE JACOBS CAREER FAIR 2019 PARTNERS 02 JACOBS CAREER FAIR 2019 CONTENT Welcome Address Timetable Floor Plan Company Presentations Career Talk Startup Forum Companies A–Z Supported by and 03 JACOBS CAREER FAIR 2019 WELCOME ADDRESS Dear students, dear exhibitors, In today’s world, the labor market is experiencing a shortage of specialized experts – a phenomenon gaining nationwide attention. This lack of up-and-coming talent is a decisive factor limiting the growth and prosperity of many companies in Germany. It has become more and more difficult for qualified talent and specialized companies to find one another. The Jacobs Career Fair offers a mutual solution for both challenges; it is a place where companies and specialized talent have an opportunity to come into direct exchange. Companies have the chance to meet highly motivated, curious and internationally oriented young individuals – whilst our students have the opportunity to get in touch with companies and organizations from a wide variety of size, sector, and work area. Students at Jacobs University enjoy an outstanding, interdisciplinary education on a diverse campus of more than 100 nationalities. They are equipped with a broad, yet solid, expertise in their respective fields, paired with leadership and intercultural skills. In a rapidly changing working environment, characterized by digitization and globalization, they see challenges and engage in solving them. These skills and com- petences make Jacobs students very attractive for employers. Now in its fifth year, the Jacobs Career Fair has established itself as a successful and popular networking platform. -
Rebranding Marketing & Corporate Marketing the Case of Mondelēz
ΠΑΝΕΠΙΣΤΗΜΙΟ ΠΕΙΡΑΙΩΣ ΤΜΗΜΑ ΟΡΓΑΝΩΣΗΣ ΚΑΙ ΔΙΟΙΚΗΣΗΣ ΕΠΙΧΕΙΡΗΣΕΩΝ ΠΡΟΓΡΑΜΜΑ ΜΕΤΑΠΤΥΧΙΑΚΩΝ ΣΠΟΥΔΩΝ ΣΤΗ ΔΙΟΙΚΗΣΗ ΕΠΙΧΕΙΡΗΣΕΩΝ ΓΙΑ ΣΤΕΛΕΧΗ (MBA) Διπλωματική Εργασία REBRANDING MARKETING & CORPORATE MARKETING THE CASE OF MONDELEZ ΠΕΤΡΟΣ ΔΗΜΗΤΡΑΚΑΚΟΣ ΑΜ 1106 ΕΠΙΒΛΕΠΩΝ ΚΑΘΗΓΗΤΗΣ : κ. ΜΑΡΚΟΣ ΤΣΟΓΚΑΣ Πειραιάς, 2018 H παρούσα εργασία έγινε για εκπαιδευτικούς σκοπούς και ορισμένα από τα στοιχεία που περιέχει ενδέχεται να μην είναι απολύτως ακριβή. CORPORATE REBRANDING: THE MONDELEZ CASE DIMITRAKAKOS PETROS 1. Contents LIST OF TABLES & FIGURES ...................................................................................... 5 AKNOWLEDGEMENTS ................................................................................................. 6 ABSTRACT ....................................................................................................................... 7 CHAPTER 1: INTRODUCTION ................................................................................... 8 1.1. Study Approach ............................................................................................................. 9 CHAPTER 2: LITERATURE REVIEW ..................................................................... 10 Rebranding Marketing .............................................................................................................. 11 2.1.1 Rebranding Marketing ................................................................................................ 11 2.1.2 Rebranding marketing contrasted to branding marketing .......................................... -
Port, Sherry, Sp~R~T5, Vermouth Ete Wines and Coolers Cakes, Buns and Pastr~Es Miscellaneous Pasta, Rice and Gra~Ns Preserves An
51241 ADULT DIETARY SURVEY BRAND CODE LIST Round 4: July 1987 Page Brands for Food Group Alcohol~c dr~nks Bl07 Beer. lager and c~der B 116 Port, sherry, sp~r~t5, vermouth ete B 113 Wines and coolers B94 Beverages B15 B~Bcuits B8 Bread and rolls B12 Breakfast cereals B29 cakes, buns and pastr~es B39 Cheese B46 Cheese d~shes B86 Confect~onery B46 Egg d~shes B47 Fat.s B61 F~sh and f~sh products B76 Fru~t B32 Meat and neat products B34 Milk and cream B126 Miscellaneous B79 Nuts Bl o.m brands B4 Pasta, rice and gra~ns B83 Preserves and sweet sauces B31 Pudd,ngs and fru~t p~es B120 Sauces. p~ckles and savoury spreads B98 Soft dr~nks. fru~t and vegetable Ju~ces B125 Soups B81 Sugars and artif~c~al sweeteners B65 vegetables B 106 Water B42 Yoghurt and ~ce cream 1 The follow~ng ~tems do not have brand names and should be coded 9999 ~n the 'brand cod~ng column' ~. Items wh~ch are sold loose, not pre-packed. Fresh pasta, sold loose unwrapped bread and rolls; unbranded bread and rolls Fresh cakes, buns and pastr~es, NOT pre-packed Fresh fru~t p1es and pudd1ngs, NOT pre-packed Cheese, NOT pre-packed Fresh egg dishes, and fresh cheese d1shes (ie not frozen), NOT pre-packed; includes fresh ~tems purchased from del~catessen counter Fresh meat and meat products, NOT pre-packed; ~ncludes fresh items purchased from del~catessen counter Fresh f1sh and f~sh products, NOT pre-packed Fish cakes, f1sh fingers and frozen fish SOLD LOOSE Nuts, sold loose, NOT pre-packed 1~.