Headline Lively panel discussion at Frankfurt Book Fair on M'sia Date 10 Oct 2010 Language English MediaTitle New Tribune Page No B2 Section Business Article Size 185 cm2 Journalist N/A Color Black/white Frequency Daily ADValue 499 Circ / Read 46,471 / 164,773 PRValue 1,497

Lively panel discussion at Frankfurt Book Fair on M sia FRANKFURT A lively panel discussion Graf reminded the forum that ensued Friday at a forum of the ongoing the Malaysian government has been Frankfurt International Book Fair with investing heavily in education and the breezy title Navigating creating highly developed research infra as Southeast Asia s Trade and Copyright structure Hub People in Malaysia appreciate reading Malaysian exhibitors are mak all kinds of literature from the scholarly to ing a strong pitch at the fair for academic types he said their products and also trying to profile There is strong interest in Malaysia the country as Southeast Asia s publish for the study of humanities and social ing hub sciences among others Many Malaysian The Malaysian contingent comprises authors are publishing in highly presti 17 exhibiting companies with six under gious journals he added the aegis of the Malaysian External Trade Sabri highlighted Matrade s role in Corporation Matrade promoting the publishing business and The remaining eleven are on their own encouraged German and European pub as trade visitors publishers and agents at lishers to seek the organisations guid the world s largest book fair ance and assistance in finding suitable The discussion panel comprised Malaysian partners Arndt Graf professor for Southeast Arief who is also the honorary secre Asian studies at the Goethe University of tary of the Malaysian Book Publishers Frankfurt Mohd Sabri Abdul Rahman Association said that Malaysia s book Malaysian Trade Commissioner in industry is booming with 168 publishers Frankfurt and Ariel Hakim Sani Rahmat and close to 16 000 titles published in the managing director of PTS Millenia 2009 Pte Ltd The hub we envision for Malaysia is They had a question and answer ses a meeting place for publishers writers sion led by Adibah Omar the assistant literary agents translators and all profes director in the secretariat at the National sionals involved in the publishingbusiness Book Council of Malaysia Ministry of from Malaysia Asean and globally he Education explained in an interview with Headline Lively panel discussion at Frankfurt Book Fair on M'sia Date 10 Oct 2010 Language English MediaTitle Page No B2 Section Business Article Size 185 cm2 Journalist N/A Color Black/white Frequency Daily ADValue 499 Circ / Read 46,471 / 164,773 PRValue 1,497

at the Malaysia pavilion of the book fair He said that a trade and copyright cen tre set up in conjunction with the Kuala Lumpur International Book Fair from April 20 23 next year will not only see participation ofmost Malaysian publishers but also many big players from the Asean region It highlights the fast expanding regional translation market and strong framework for intellectual property rights plus the convenience of brokerihg deals for multiple language versions of a single publication all at once he explained According to Arid it was unfortu nate that for Malaysia the country has remained below the radar of global pub lishing agents But this is going to change In fact it is alreadychanging There has been a dearth of international support for Malaysian publishers However demand for books and trans lation of books is expanding very rap idly My advice to foreign publishers is to notJQsl look at Malaysia but the entire Southeast Asia region which is a huge market he ad|died The Frankfurt Book Fair is from Oct6 lO Bemama