VICTORIA SQUARE / TARDANYANGGA (CBD ) Saturday 5 Nov 2016 10am – 8pm Sunday 6 Nov 2016 10am – 4pm

TWO DAYS PACKED WITH LIVE PERFORMANCES, GUEST KEYNOTE SPEAKERS, CHILDREN’S ENTERTAINMENT , COOKING DEMONSTRATIONS AND OVER 70 STALLS WITH FABULOUS FOOD, MERCHANDISE & INFORMATION ESTIMATING 10K PLUS PATRONS

Sponsorship Packages About the Vegan Festival

What is the Vegan Festival?

The Vegan Festival (VF) is a not­for­profit event produced and presented by the registered charity GIVE Foundation. The Festival is first and foremost a public educational event which provides a welcoming environment for patrons to learn more about all aspects of Vegan lifestyles. The Festival's focus on helping grow a compassionate community is reflected in the Festival's fund raising for environmental, health, lifestyle, animal rights and welfare groups and organisations who share the Festival's vision.

The Festival comprises of live music/performers, guest speakers, food stalls, kids activities, cooking demos, entertainment and various other stalls (merchandise/ services/NFP) to create a fun­filled festival atmosphere that also strongly supports the promotion of local grassroots communities, multiculturalism, Indigenous people and their culture.

The Vegan Festival is an outdoor event held in Victoria Square (Tardanyangga), a highly visible and accessible venue, providing an inviting space right in the heart of Adelaide’s CBD. The Square is walking distance from the Central Market and close to a tram station, bus stops and train station; as well as being easy to walk or cycle to. Car parking is also available within walking distance. The World's first solar electric bus, named Tindo (the Kaurna Aboriginal word for ‘sun’) may also be available as a free service on the Festival days.

The Festival provides a platform to give opportunities to link organisations and local communities to information and education to further create and sustain the development of our city. The aim is to demonstrate good community development practice through the involvement of community groups and schools prior to and during the event. The Vegan Festival also focuses on helping creating strong and fair communities and makes Adelaide a more vibrant and culturally diverse place to live, study, work and visit. Festival Mission The Vegan Festival aims to empower the community and the individuals within it to become more aware, more informed and thus more able to take action to implement the basic changes we need to help our planet, animals and health.

Composition of the Festival

Food Zone: stalls from cruelty­free, vegan food producers and eateries selling a wide range of multicultural hot and cold meals, snacks, sweets, and drinks.

Merchandise and Services Stalls: selling and promoting environmentally aware, recycled and certified cruelty­free products ranging from skin care to cleaning, clothing to cookbooks and everything in between. Stalls from ‘green’ community and health groups distributing information about practical ways for people to help make healthy and sustainable choices so that every visitor is empowered to make changes in their lives.

Workshops and Demonstrations: speeches giving information on nutrition and health, raising awareness to all aspects of environmentalism, grassroots activism, as well as live cooking and raw food demonstrations, yoga, make­up, gardening, composting, native plants, altruism, pet care, etc.

Live Performance: local, interstate and/or international bands/artist performing.

Guests Speakers: local, interstate and international Key Note Speakers.

Kids Zone with live shows, activities, competitions, face painting, craftwork, and quizzes that will add to the interactive activities.

Other TBA. Benefits of being involved Why become involved? Becoming a participant in the Vegan Festival offers a unique opportunity for you to be involved in the new green initiative in Adelaide with focus on environment, animals and health. Becoming a partner offers a unique opportunity for your business or brand to be publicly endorsed as an ethical choice and will clearly differentiate you from your competitors in this area. Festival attendees, as well as others who see the widespread Festival marketing campaign, will associate Festival sponsors with a compassionate and ethical lifestyle which may influence their future buying habits. Marketing & Publicity In the lead up to the Vegan Festival we will undertake an extensive campaign targeting media interest and coverage based on the central City location, with celebrities invited and calibre of bands performing. Media releases will be sent to all major and local newspapers and magazines. Using these methods we aim to achieve the following publicity:

Magazines: G Magazine, Natural Health, , Insight, Living Now, New Vegetarian, Raw Living, Yen, Blaze, Earth Garden, Rip It Up, Onion, Attitude, Adelaide’s Child

Television: Channel 31, Channel 7, Channel 9, Channel Ten, ABC1

Radio: SAFM, , 891 ABC Adelaide, Nova, PBA­FM, ABC North and West SA, ABC South East SA, Power FM, 1062 ABC , 2AAY, Radio 531, 5AA, 5AU, Radio TAB, , 5GFM, 5MMM, 5SEF, Fresh FM, Kix FM, Life FM, , , 5EBI­FM, Mix 102.3,

Posters & flyers: to reduce the amount of waste the VF creates, the production of 10k fliers will cease this year and will be replaced with A3 Save the Date posters containing the key information and some sponsor logo's. These will be distributed throughout restaurants, cafes, health food stores, yoga centres, gyms, schools, community notice boards, advertising spots, and similar locations.

Social Media: with over 6k likes on Facebook, Instagram and Twitter, social media marketing is a very affective source of advertising and is cost effective.

Website: www.veganfestival.info Adelaide events engine websites

Plus: Interstate promotion in target locations and aimed at the audience most likely to attend; other health and lifestyle publications, social marketing before and on the day; networks affiliated with the festival (websites, newsletters, social marketing). Festival Requirements

PLEASE READ CAREFULLY BEFORE APPLYING PLEASE NOTE: All products displayed, promoted and sold MUST be vegan and certified cruelty­free by Choose Cruelty Free Australia (www.choosecrueltyfree.org.au) and we recommend palm­oil free (unless proven to be sustainably sourced). We will be accepting stall holders with palm­oil free products only in the future. All food served, promoted or sold must be 100% vegan. There will be a site inspection prior to the festival opening to make sure stall holders comply with the festival regulations.

VEGANISM – a definition A vegan excludes from their lifestyle all products containing any animal derived ingredients in items such as food, health care, skincare, clothing, household and other general consumables. Vegans also avoid products tested on animals or those that have employed animal use in the production process.

Please see below for the list of products/ingredients that are NOT to be sold at the Vegan Festival: ● All meat and meat by­products (including fish, chicken, shellfish etc) ● Albumen (derived from egg), Egg ● Animal bristles (in combs, toothbrushes, paintbrushes, make up brushes etc) ● Animal Skins and hair/fur/wool ● Bee Pollen, Beeswax, Honey, Royal Jelly ● Cochineal/Carmine (additive 120), Shellac ● Collagen, Gelatine, Tallow (tallowate) ● Dairy (milk, cheese, butter, cream, etc) including Casein, Rennet, Whey ● Lanolin ● L­cysteine ● Silk ● Vitamin D3 (Vitamin D2 is vegan)

See also the Animal Products ingredients list: http://www.happycow.net/health­animal­ ingredients. http://www.vnv.org.au/AnimalProducts.htm

Please ensure that ALL of the products you sell or display on the day are strictly vegan. If you do not comply with this, your products will be removed and you may also be asked to leave without a refund of your stall fees. Food Stall Holders

Food stall holders – please read and comply with Adelaide City Council Food and Safety Regulations. electrical equipment and cords must have up to date testing and tagging. An electrician will be on site to help out however all of these other requirements must be done prior to setting up.

To ensure that the Vegan Festival and your stall is a great success, we ask that EVERY stallholder follow the local regulations, licensing and council permits etc. Sponsorship Packages Be Part of a South Australian Initiative to Help Support Local Community and Charities

Some privileges are subject to submission/payment. You will be contacted to discuss further details. Sponsorship Continued

MAJOR SPONSOR From $10,000.00 This sponsorship level includes everything in the Diamond Sponsorship PLUS the following:

1. Area naming rights for the main stage. 2. 10 minute talk on the main stage about your business/organisation. 3. Your business name on every VF email sent out. 4. Your Logo on the Show Bags (subject to submission being received prior to bags production).

Other ways of supporting the Vegan Festival: IN­KIND SPONSOR ● Providing products/services free of charge or largely discounted

MEDIA PARTNER ● Media coverage free of charge or largely discounted including articles, advertising, event notices, etc

RAFFLE & SHOW BAG DONOR ● Products / service free of charge for the purpose of raffle prizes on the day and at other fundraising events organised for the Vegan Festival (Raffle, Competitions, Door and various prizes) ● Opportunity to include your promotional items with your prize e.g. business cards or magnets

All above will be acknowledged by your name and weblink on our website www.veganfestival.info STALL HOLDER INFORMATION

Should you wish to become a Stall Holder, we will need some extra information from you. Please fill out the Stall holder Application Form online at: www.veganfestival.info

Please Note:

*Temporary parking available ONLY for unloading (by 9am) and loading (after 8:30pm on Sat and after 4:30pm on Sunday).

*All products displayed, promoted and sold MUST be vegan and certified cruelty­free (by Choose Cruelty Free Australia www.choosecrueltyfree.org.au)

*All food served, promoted or sold MUST be 100% vegan.

The Vegan Festival and organisers reserve the right to refuse any sponsor, stall, workshop, demonstration or speech deemed to be incompatible with the festival goals. Please read the information section before applying.

Please provide us with the following:

1. A high resolution copy of your logo not smaller than 5cm squared, at least 300 DPI for the website and all other promotion. Please email to [email protected]

2. Your application form filled out entirely online.

3. Your payment (including extras for Public Liability insurance, marquee and electricity, etc)

4. Copies of your Public Liability Insurance and/or Food Handling Certificate if applicable.

Payments by Direct Deposit to: Account Name: Vegan Festival BSB 633­000 Account Number 131476384 Please include your business name in the reference SPONSORSHIP AGREEMENT

Between GIVE Foundation / Vegan Festival and ______Sponsor’s Name Sponsorship Value: $1k Gold | $2.5k Diamond | $3.5k Platinum | $10k Major (circle relevant)

Raffle Prize: ______(description & value)

Volunteers Gift: ______(description & value)

Show Bag Contribution: ______(description & value)

Kids Treasure Hunt: ______(description & value if any)

Other Contribution: ______(description & value)

OTHER AGREEMENT/S:______

______

______

______Sponsor Signature: ______Print Name: ______

VF Signature: ______Print Name: ______

Date: ______