Proceeding 2018
PROCEEDING 2018 CO OCTOBER 13, 2018 SAT 8:00AM – 5:30PM QUEZON CITY EXPERIENCE, QUEZON MEMORIAL, Q.C. GRADUATE SCHOOL OF BUSINESS Tabassam Raza, MAURP, DBA, Ph.D. P.E. EDITOR-IN-CHIEF EDITOR Ernie M. Lopez, MBA Ramon Iñigo M. Espinosa, AA MANAGING EDITOR EDITORIAL BOARD Jose F. Peralta, DBA, CPA PRESIDENT, CHIEF ACADEMIC OFFICER & DEAN Antonio M. Magtalas, MBA, CPA VICE PRESIDENT FOR FINANCE & TREASURER Tabassam Raza, MAURP, DBA, Ph.D. P.E. ASSOCIATE DEAN Jose Teodorico V. Molina, LLM, DCI, CPA CHAIR, GSB AD HOC COMMITTEE EDITORIAL STAFF Ernie M. Lopez Susan S. Cruz Ramon Iñigo M. Espinosa Philip Angelo Pandan The PSBA THIRD INTERNATIONAL RESEARCH COLLOQUIUM PROCEEDINGS is an official business publication of the Graduate School of Business of the Philippine School of Business Administration – Manila. It is intended to keep the graduate students well-informed about the latest concepts and trends in business, management and general information with the goal of attaining relevance and academic excellence. PSBA Manila 3IRC Proceedings Volume III October 2018 TABLE OF CONTENTS Description Page Table of Contents ................................................................................................................................. i Concept Note ....................................................................................................................................... 2 Program of Activities .......................................................................................................................... 6 Resource
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