Media Advisory & Invitation to Cover
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MEDIA ADVISORY & INVITATION TO COVER BLACK-ISH ACTOR MARCUS SCRIBNER HELPS LOCAL LA FAMILIES PREPARE FOR BACK-TO-SCHOOL SEASON WITH FRITO-LAY VARIETY PACKS AND FEED THE CHILDREN Event Kicks Off Snackable Notes Campaign by Frito-Lay Variety Packs: Families Can Share Notes Online or on Favorite Frito-Lay Products to Benefit Feed the Children WHAT: With back-to-school season in full swing, actor Marcus Scribner is taking a break from shooting Black-ish to share words of encouragement with Los Angeles families and distribute food and essentials helping them get ready for the back-to-school season. More than 200 local residents have been invited to join Scribner in the Crenshaw neighborhood of LA on Wednesday, August 7, officially kicking off the Frito-Lay Variety Packs “Snackable Notes” national campaign to benefit Feed the Children. Between now and October 15, as part of Frito-Lay’s long-time partnership with Feed the Children, for every note written on a Frito-Lay chip bag and submitted at www.SnackableNotes.com, Frito-Lay Variety Packs will donate $1 to the anti-hunger organization, supplementing up to two million meals for families in need. DATE / TIME: Wednesday, August 7 8:30 a.m. – 11 a.m. LOCATION: The Jefferson 3921 W. Jefferson Blvd. Los Angeles, CA 90016 EVENT VISUALS: Scribner will be meeting with local Los Angeles families, distributing food to them, helping students pick out school supplies, and sharing his own Frito- Lay Variety Packs Snackable Notes with positive words of encouragement. INTERVIEW OPPS: Black-ish actor Marcus Scribner Also available in-studio/via phone: 6:30 – 8 a.m. On-site: 10 – 11 a.m. Rhasheda Boyd, Frito-Lay Senior Director of Marketing Gary Sloan, Chief Operating Officer, Feed the Children RSVP / Francisco Aguirre INTERVIEW REQUESTS: [email protected]/ (559) 696-8553 SPECIAL NOTE: This is an exclusive media invitation to cover the event. It is not open to the public. Guests have been selected by Feed the Children to receive items that will help them jump start the new school year thanks to the partnership between Feed the Children and Frito-Lay. # # # .