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useNEWS News museums can use OMA Connections Zoom Meeting for Oklahoma Museums M Although started in response to the COVID-19 pandemic, OMA continues O M A to host monthly Zoom Meetings which take place on the second Friday of the month at 10am CDT. O K L A H O M A The following are the dates for the calls this quarter: MUSEUMS Friday, July 10 at 10am CDT A S S O C I A T I O N Friday, August 14 at 10am CDT Volume 51, No. 3 • Summer 2020 Friday, September 11 at 10am CDT Available to OMA members July 1; posted online for public August 1 This Zoom Meeting is casual, and in conversation format. We ask participants to come prepared with questions and contributions regarding actions their museum is taking, their challenges, issues they INSIDE: are experiencing, and any potential solutions. 7 Wellbeing Please submit any questions you have ahead of time to Brenda Granger so we may be better prepared to answer them. 10 #OKHereWeGo Call facilitators include: 11 Ken Busby, Route 66 Alliance Museline Lauren Daughety, Vann & Associates, PR + Marketing 15 Brenda Granger, Oklahoma Museums Association Back to School Bash Stacy O’Daniel, Oklahoma Museums Association 16 Oklahoma Museum Virtual Meetings are open and free to all. Register here. Once you register, Conference the OMA Connections Zoom Meeting information will be sent to you at the email address you provided. We hope you will join us for the OMA Connections Meeting. Emergency Preparedness and Response Online Course Taught by Rebecca Elder, Cultural Heritage Preservationist The Emergency Preparedness and Response Online Course will meet every Thursday in October 2020 from 10:00am-11:30am, Central Time. The Online Course is FREE to attend, but interested individuals must complete an application for registration. Registration is only open to staff, volunteers and board members of museums, historical societies, historic sites, zoos and botanical gardens, historic houses, living history museums, tribal cultural centers, other museum-related institutions, libraries and archives in the state of Oklahoma. Deadline to apply is August 1. You will be notified by August 15 if your registration for the Online Course was accepted as the course is limited to 30 participants. DONATE continued on page 16 OKMuseums.org 1 OMA Board of Directors director's desk Dan Provo • President Silver Lining Oklahoma History Center, OKC Richard Ellwanger • Vice President I hope this newsletter finds you and yours, happy Seminole Nation Museum, Wewoka and healthy. It has been a very trying four months Delaynna Trim • Treasurer for us all, but if you look hard, there is a silver Mabee-Gerrer Museum of Art, Shawnee lining. The silver lining I am referring to for OMA Ken Busby • Sceretary and Oklahoma museums is that we collectively Route 66 Alliance, Tulsa showed how fast, nimble and creative we can react Jennifer Holt • Immediate Past President when faced with an adverse circumstance. For Will Rogers Memorial Museums, Claremore OMA, we quickly took to virtual meet ups, board meetings, training and the conference, many of these we have wanted to explore over the last few Jordan Boyd • District 2 Rep. Dobson Museum, Miami Brenda Granger years, without avail. We also leveraged our many Executive Director relationships and collaborations to learn and share Maggie Brown • At-Large Rep. Tulsa Historical Society, Tulsa the latest information and opportunities related to COVID-19, whether it was funding opportunities, new laws, reopening considerations, Bill Bryans • At-Large Rep. Oklahoma State University, Stillwater location of PPE supplies and more. For Oklahoma museums, it was Susan Buchanan • At-Large Rep. amazing to witness how quickly they responded to turning programs Gilcrease Museum, Tulsa into virtual opportunities and #MuseumFromHome. Some of these Lauren Daughety • At-Large Rep. new virtual opportunities were repurposed current programs, and Vann & Associates | PR + Marketing, OKC others were newly developed to meet the needs of the stay at home Marci Donaho • At-Large Rep. and school from home audiences. Museums also offered creative ways Jasmine Moran Children’s Museum, to share their museum such as Tim the Security Guard and his tweets Seminole from the National Cowboy & Western Heritage Museum which were Jason Harris • District 5 Rep. featured in the national media. Other creative measures included Chisholm Trail Museum & Governor A.J. museums making to go packets which families could pick up curbside Seay Mansion, Kingfisher and do the activity at home, virtual trunks, downloadable coloring James Pepper Henry • At-Large Rep. books and more. I am sure this creativity of Oklahoma museums The American Indian Cultural Center and and their serving an expanded audience will continue to abound way Museum, OKC beyond the pandemic. Jacob Krumwiede • At-Large Rep. Cherokee Strip Regional Heritage Center, Enid I also would like to personally thank the many funders who offered OMA assistance during this difficult time, whether through CARES Act Sherry Marshall • At-Large Rep. Science Museum Oklahoma, OKC funding, or other disaster response sources. This list includes Allied Arts, Oklahoma Arts Council, Oklahoma Humanities and BancFirst for Dr. Kelli Mosteller • At-Large Rep. Citizen Potawatomi Nation Cultural Heri- their assistance with our Paycheck Protection Program forgivable loan. tage Center, Shawnee JA Pryse • At-Large Rep. As we all settle into this new world, please know that we are here for Carl Albert Congressional Research and you and your museums. As I still believe there is a silver lining to this Studies Center, Norman horrible pandemic, OMA looks forward to helping you shine. Gena Timberman, Esq • At-Large Rep. The Luksi Group, OKC Brenda D’Lese Travis • District 3 Rep. General Tommy Franks Leadership Insti- tute and Museum, Hobart Valorie Walters • At-Large Rep. Chickasaw Cultural Center, Sulphur Karen Whitecotton • District 1 Rep. OKPOP, Tulsa OMA Staff Brenda Granger • Executive Director Stacy O’Daniel • Administrative & Program Associate Shana Keith-Ward • Office Assistant Jeremy Springer • Contract Bookkeeper OKMuseums.org 2 communicator’s corner The Value of Media Relations by Tony Vann, President of Vann & Associates PR + Marketing Let’s face deaf to a visitor’s reservations Tony Vann is the President of it, we’re to bringing their entire family Vann & Associates. With over all tired to a public place. Ensure 20 years of experience in public of turning cleaning is done and then relations and marketing, he has on the market it. Showcase how been involved in such well-known news and the visitor experience can organizations as the Oklahoma learning be accomplished while social House of Representatives, the more distancing and what specific inform- plans and precautions you Oklahoma City National Memorial ation have implemented. Foundation, Oklahoma State about University, the Office of Lt. infections, 2. Become an enrichment Governor Fallin and others. Since job loss, opportunity for students inception of the award-winning death and and teachers. The education firm in 2010, it has grown serving Tony Vann negativity. of our youth has become a more than 40 corporations, The quagmire of unknowns. As a non-profits and professional world seems to be coming out of museum, you have the tools associations across Oklahoma, “the great reset” into an era of needed to be an integral Texas and Arizona. divide, mistrust and anxiousness. part of that new curriculum. The phrase, “We are all in this Offer online opportunities together” now seems almost with in-person engagement. snarky and a slight to those still The future of field trips may Assisting Oklahoma without work, worrying about not be a group of students paychecks and crushed by the and sack lunches, rather, museums in their weight of government assistance it may be groups of kids which is promised, but seems to watching as a distance efforts to educate, be too little, too late. learning teacher takes a tour and shows the value of inform and How can you possibly engage a the artwork, installations or consumer? If you are a tourism other important educational entertain - that is destination or cultural institution, waypoints. you may have a chance. According our mission. an April 2020 report released 3. Finally, understand the power by SKIFT Research, one-third of a well-targeted message. Support our mission of Americans do want to travel As a museum, you have a again. Those who have been mission and vision statement. Support OMA quarantined in their homes for Those pillars can dictate not the last 90 days want to get out! only the direction of your Here is the hard part, you need collections, but the audience Donate TODAY! to be the place they go! to whom those collections appeal. Stop using marketing Tourism destinations, especially as a catch-all targeting non-profit organizations, have anyone with a pulse, rather, all tightened their budget belts. tap into any data from past There are amazing museums visitors you may have and try and cultural attractions that are to find trends and replicate hosting animals from neighboring that visitor-type over and DESIGNER & FABRICATOR OF MUSEUM EXHIBITS zoos just to glean attention. As a over again. THE DEPARTMENT OF ENERGY cultural institution vying for those SMALL BUSINESS visitors, you can take simple We are in a brave new world and steps to gain market share of the puzzle pieces keep changes OF THE YEAR 2019 For fabrication of the those anxious travelers: every day. Make sure you are American Museum of Science and Energy ready for tomorrow by focusing 1. Be a safe and fun option. on how to capture the audiences STEVEN LOWRY, ACCOUNT EXECUTIVE Things have changed and you attract and offer them a 800.324.5063 ext. 2261 [email protected] pretending they haven’t isn’t greater avenue by which to www.exhibitconcepts.com an option.