Borden Principal U.S. Consumer Products
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FEBRUARY 1990 Attached is a wallet-sized card listing Borden's principal U.S. consumer products. Our family of brands continues to grow in each business area. This wallet card is intended to help shareholders, employees and retirees to recognize all of the products in our family, whether or not they carry the Borden name. I encourage you to with me in purchasing at least one more o foin o Borden product each week, which would add over $5 million to our annual sales. That's good not only for the Company, but also for each of us who benefit from its prosperity. Even more directly, oU each ofus would be enjoying yet another Borden product -the highest-quality foods and other consumer items available today. Principal U.S. Gonsumer Products by Brand BORDEN, INC. R.ry\w J. Ventres 180 EAST BROAD STREET Cbairmanand CoLUMBUS. 0Hr0 43215 Cbief Executiue Officer Pasta Creamette If you would like additional copies of this card, please contact Siluer Auard Pennsyluanla Dutclt Corporate Public Affairs at the address shown on the front Dececco (imported from Italy; distributed) coYer or by calling 614-225-4422. Regional: Anthony's (Southern California, Arizona To form the wallet card, please discard this portion and fold and Nevada) the remainder as illustrated. Eraro (NewYork) Dutch Matd (Northeast and Midwest) Glola (Upstate New York and Pennsylvania) Globe A-I (California) Goodman\ (Northeast and Miami) Luxury (Gulfcoast) M e r llno's (P zcifrc Northwest ) iwrs. Grass (Chicago) ---ek6=- o Neil) Mtll (Midwest) Prrrrce (Northeast and Midwest) R-.F (Midwest and Southwest) >tl.I,i- Red Cross (Midwest) o (Southeast) o -Ronco Ydrzco (Pennsylvania, Ohio and New York) @ Snacks "elfrfu*L Borden cheese puffs, corn snacks and 'eflru*, pretzels (canister) Rancb Frles snacks Kruncbets ! potato chips La Farnous tortilla chips, dips and salsa NmYork Dell potato chips and other snacks Se))ferts ptetzels Snacks (continued) Dairy (continued) WJse popcorn, dips and other snacks Sel4fets pottto chips, nuts and other snacks Itgpt ice milk and sugil-free ftozen Br"4ros tortilla chips (Indiana and Michigan) novelties Cheez Doodles corn puffs Snochtlrfie pretzels, popcorn, dips and Frosttck, Mlsslsstppl Mud, Jutce Sttx Cottage Ffies potato chips other snacks Gracler Bar frozen novelties Plch Ups sitgle-serve snacks Catnb, CbesA, KAS KIW Cla uer Meadout"nd Gold whole, lowfat, skim and Rtdgtes ippled potato chips potato chips ^ad chocolate milks and buttermilk; cottage Sprr.ars crispy corn snacks Comdes cheese puffs cheese, sour cream, whipping cream and Wlse Cbolce prcmium popcorn Indlan Brand corn chips other creams; egg nog; orange iuice; fruit Peltltos and Tot-trcos tortilla chips drinks Regional: (Midwest) Moantalt Hlgb yogort Buche)E potato chips (Ohio) Yrse potato chips and other snacks Ylad lNf3.t aad los{at exEa-calcium Clooer Cltb potato chips and other snacks (E6t Coast md Texro) milks, protein-fortified skim milk, cottage El Mollno aad Llttle Pancho tortillas, Dtpstl Doodles rippled corn chips cheese, sour cream and yogurt; sugar-free chilis, sauces and spices (Mountain/ (East coast) chocolate lowfat milk and nonfat yogurt Western) Meadous Gold ice crem md frozen noYelty Crane\ pottto chips (Illinois) bars, sandwiches and pops; frozen yogurt Ge{serb potato chips and other snacks Dairy llgPt ice mllk (\visconsin) Borden whole, lowfat, skim and chocolate Olde Fa-sbloned Reclpe ice cream Guyb potato chips, nuts and other snacks milks and buttermilk; cottage chees€, Ivrtles frozen novelties (Midwest) sour cream, whipping cream and other Vloa stgatfuee frozen novelties potato chips, popcorn, other snacks Jf4ys creams; egg nog; orange iuice; fruit drinks Regional: O -ke-dohe cheese-fl avored popcorn El-Proteln lowfat milk (Illinois and Great Lakes) Idgb, sugar-free chocolate lowfat milk and .Ktlrtwhole milk powder (NryYork) Iiura Scilddetb potato chips, nuts, md other nonfat yogurt snacks (California, Arizona and Nevada) Llte-llne prctein-fortified skim milk, Moore\ potato chips and other snacks cottage cheese, sour crem and yogurt (Virginia, West virginia, Kentucky, Tltlrctee Sttasb fruit drinks Tennessee, North Carolina, South Bordefi ice cleam and frozen novelty bus, tr !fi BoRDm' Carolina and Georgia) sandwiches and pops; frozen yogurt Red Seal pot^to c}rips, El Dorado corn and Eagle Brand ice cream tortilla chips, atd Barrel'O Fun sa ck Lady Borden ice crem and brownie ffi GorTo Br GooD products (Mountain) sandwiches Iliche Grocery Bmnetfs satces Orleons and Defeazb canned seafood Greggb and Re-Ml foodseroice mayonnaise, Borden eggnog products salad dressings and soup bases (Midwest, Bordefl aseptic flavored milks Realerrton lemon iuice from concentrate Southwest and West Coast) Borden process cheese and process cheese Reallue lime itice from concentrate Laura Scudder's natural peanut butter substitute products Serat, Arrterlcana, Cbatsattorth and (Mountain, Western and lbxas) Llte - llne cheese products Pttcb 'R Pah individual portion control MCP pectin (Mountain and western) Cheezllto process cheese substitute products Magnolla Brand sweetened condensed Camp.fbe marshmallows Szorob chowders and clam products milk (NewYork and Miami) Caryb maple syrup SouP Sta.rter, Steut Starter, Clttl, Starter, Mrs. Grass soup md dip mixes (North Central) Classlco pmta sauce Chouder Storter Mrflesttone Coco Iapez cream of coconut and fruit Startet dry mixes ^nd drink mixes Sleero bouillon and broth products llon.Food Gonsumer Cracher Jdch caramel-coated popcorn and Verrrtont Malrle Orchards maple syrup Wallcoverings - Blrge, Bordefl Hort e peanuts pler's bouillon Wllcoaerlngs, Croun, Fashlon llouse, Cremota znd Cremoro non-dairy llte Regional: Foterrrost, Guard, James Se ernon cremer Stadtos, Mttcbe ll Designs, Satlneque, Dorsee chowder and clam products Aunt Mlllle's spaghetti sauce (Northeast) ShatdK-ydd, Sunanall 54, Sunuall 27, spag)7etti (Upstate Eagle Btand weetened condensed milk Glola sauce New York) S urr -Te x, S urtwo rtby nd Wall -Te x fls&er cheese substitute products Prlnce spaghetti sauce (Northeast and .Elzrerb household, cilpenter's and specialty Sandulcb-Mate slices Midwest) glues, cements, building adhesives, Che d-O -M dte, Plzza-Mate, Bama ims, iellies md preseryes, aseptic fruit caulking compounds, sealants and wood S a lad -M ate aad T.tco -M ate drinks, syrup, pemut butter md mayomaise fillers shredded products Llre e FrulOt low calorie ftuit spreads Ftll'N Ftntsb wood filler Harrls c nned crabmeat and specialty soup (Southeast and Southwest) Inolslbl.e Gloae protective hand cream products Countr), Store instant mrohed potatoes Silr-AII adhesive Hllton's oyster stew and chowders (Midwest and Southwest) Sllde-All lubric"^t Kaaa acid reduced instant coffee Cutcher ctnned seafood products Wnder Bond MacDonaldb maple syrup ('Wisconsin and Utah) Ktaz! Glue instmt^dhesive glues and high- MBTbroth Dlrne Brand sweetened condensed milk function adhesives Meadou Gold process cheese (Southwest) Accent, Countr), Colors tnd Colorano*s Eaer Ftesh ftuit freshener (Mountain and Nofie Sucb mincemeat 'Western) artist/craft brush-on paints Ocean Freslc pasteurized crabmeat.